Tag: designer

  • Top 15 Easy-to-Use DIY Design Tools For Non-Designers in 2023

    Designing has become an essential skill in today’s growing digital world. If you are a content creator, graphic designer, or website builder, in a world where the attention span keeps getting shorter and shorter, you need to know how to create catchy visuals. This will grab the attention of your audience and make them take a look at your message.

    However, not everyone has the skills or experience to create professional-looking designs on their own. That’s where DIY design tools come in. These tools allow non-designers to create high-quality designs without the need to hire a professional or invest in expensive design software.

    Designing should not necessarily require you to invest so much time into learning everything. With so many tools and sources available on the net, one can learn to create stunning visuals in no time. Get your message to your audience on any platform. You can be a non-designer and still get amazing results for creating graphics with the design tools listed in this blog below.

    So without further ado, let’s dive into the top 15 easy-to-use DIY design tools for non-designers in 2023!

    Let’s look at the top 15 DIY tools for non-designers

    1. Adobe Express
    2. Canva
    3. Stencil
    4. PicMonkey
    5. Gimp
    6. Figma
    7. Visme
    8. Photopea
    9. Google Slides
    10. Unsplash
    11. Freepik
    12. Prezi
    13. Piktochart
    14. Coolors
    15. DaFont

    1. Adobe Express

    Rating 4.5/5
    Pricing Free and Premium at $9.99/month
    Known For Revolutionary and easier ways to create animated videos
    Available on Windows, Mac, iOS, and Android devices
    Adobe Express
    Adobe Express Design Tool

    Formerly known as Adobe Spark available for both Android and iOS, the Adobe Express app lets you create visuals for flyers, graphics, social media platforms, logos, and more.

    With thousands of templates to choose from, create pictures, videos, and animated videos that are optimized for Instagram along with access to the Adobe Stock collection that has royalty-free images Adobe Fonts, icons, backgrounds, and more.

    They also have easy-to-use guided tools that enable you to quickly remove the background. Resize with just a tap and share directly to any social platform or convert to GIF.

    You can use Adobe Express to create animated video posts and share social stories. You’ll get the Photoshop-quality look you want with thousands of effects, filters, textures, and overlays. You can create text effects and apply your brand to your design with one tap.

    Important features of Adobe Express:

    • You can schedule your content to post on social media if you are a content creator.
    • The combine files option allows you to convert multiple files into one.
    • Webpage builder.

    Pricing Details:

    Adobe Express gives you a 30-day free trial version. But with a paid membership, you can unlock many more features such as premium templates, 20,000 licensed Adobe Fonts, 160 million royalty-free images, branding, 100GB of storage, and more. Pricing details of the premium plan are given below:

    Monthly Premium Plan US$ 9.99/month
    Yearly Premium Plan US$ 99.99/year, (Save 16%)

    2. Canva

    Rating 4.7/5
    Pricing Free, and paid plans starts from Rs. 499/month
    Known For Huge library of different backgrounds, templates, images, fonts, and stickers.
    Available on Windows, Mac, iOS, and Android devices
    Canva
    Canva – Best Design Platorm

    Canva has become the go-to platform for creating any design. You don’t have to be a pro at designing to use Canva, non designers can also create high-quality designs with no effort. Canva also has an app that makes it easy to design what you need on the go.

    You can design for various mediums including photos, videos, GIFs, and more. You can make posts for different social media platforms, and create college posters, greeting cards, logos, and business cards with free templates that are easy to customize.

    Moreover, you can also deliver precise presentations which can also be tailored to your needs. Enhance your photographs using filters, stickers, and effects to adjust brightness, saturation, tint, blur, crop, flip, and more.

    Make a video and add music to it, resize, crop, flip, and not only that but your voice-over. Put animations and transitions. Canva comes with a free content library. Giving you access to free high-resolution images, audio and music tracks, and other graphic design elements.

    You can collaborate with others in real-time, and you can create mock-ups. Even
    schedule your posts for social media platforms with Canva pro. Canva is a complete package for all content creators, students, teachers, and more.

    Top 20 Canva Tips and Tricks For Beginners

    Important features of Canva:

    • Brand Kit, allows you to create and store your specialized brand logos, fonts, and lines.
    • You can remove the background from videos as well.
    • Easy-to-use photo editing tools and filters.
    • Seamless security and SSO integration.
    • Social media content scheduling to 8 platforms.

    Pricing Details:

    Canva Free provides all the standard tools you need to design on your own or with collaborators. Canva Pro is for individuals and freelance designers who want unlimited access to premium tools and content and Canva Teams allow teams of all sizes to collaborate easily. Pricing details of the paid plans are given below:

    Canva Pro Rs. 499.00/month, for one person
    Canva Teams Rs. 659/month, for first five people*

    3. Stencil

    Rating 4.6/5
    Pricing Free, Paid plan starts from $15/month
    Known For Easy-to-use functions for bloggers, business owners, and social media marketers
    Available on Web
    Stencil
    Stencil – Graphic Designing Tool

    Stencil is a very well-known graphic designing tool on the web. It has more than 352000 users and has been featured on websites like We Work Buffer, and CNN Entrepreneur magazine. Stencil is used by business owners, social media marketers, bloggers, and entrepreneurs. Stencil makes creating an image and adding text and background to it super easy.

    Stencil offers many royalty-free stock images, templates, icons, and graphics. You can also create visuals for different brands easily and you can upload and store various versions of your logos.

    It has custom-made presents for social networks, ads, blog posts, and more. The tool brings you more than 5000 Google online fonts. Moreover, you can also create your own presets and upload your own fonts.

    Important features of Stencil:

    • The stencil has high-resolution 3,100,000+ icons for use.
    • The color picker is highly user-friendly.
    • You can instantly resize your images.
    • Create, preview and share images in seconds.

    Pricing Details:

    Stencil offers a Free plan for the hobbyist. And, two paid plans i.e. Pro and Unlimited. Paid plans come with a 7-day money-back guarantee. Pricing details of the paid plans are given below:

    Pro $15/month when paid monthly, and $9/month when paid annually
    Unlimited $20/month when paid monthly, and $12/month when paid annually

    4. PicMonkey

    Rating 4.4/5
    Pricing 7-day free trial on paid plans starts from – $7.99/month
    Known For Creating your brand identity with design
    Available on Web, Android, and iOS
    PicMonkey Website
    PicMonkey Photo Editing Platform

    Owned by Shutterstock, PicMonkey is available as both a website and an app. This photo editing and design platform helps create standout visuals that make a point, express your views, and leave a lasting impression – no art degree required.

    Be it for Instagram posts, Facebook covers, YouTube thumbnails, web pages, holiday cards, posters, or just about anything with a visual. Their image editing tools compete across digital and real-life domains, catering to both designers and non-designers alike.

    The designing tool has a community of 1.8 million contributors, and Shutterstock adds hundreds of thousands of images each week. It currently has more than 380 million images and more than 22 million video clips available.

    Important features of PicMonkey:

    • Powerful photo editing tools to crop, resize, and adjust color and exposure.
    • Easy to use graphic design templates for pro results.
    • Hundreds of collage layouts for customization.
    • Video clips addition in to your designs.

    Pricing Details:

    Stencil offers three paid plans i.e. Basic, Pro, and Business. Paid plans come with a 7-day free trial.

    Basic – Powerful photo editing and design; best for rising creators.

    Pro – Unlimited storage, brand fonts; best for growing businesses.

    Business – The power of Pro plus collaboration tools.

    Pricing details of the paid plans are given below:

    Basic $7.99 billed monthly, or $72.00 billed annually
    Pro $12.99 billed monthly, or $120.00 billed annually
    Business $23.00 billed monthly, or $228.00 billed annually

    5. Gimp

    Rating 4.3/5
    Pricing Free
    Known For Image manipulation or retouching
    Available on macOS, GNU/ Linux, Windows, Android, and iOS
    Gimp Website
    Gimp – free and open-source image editor

    Gimp was started by Spencer Kimball and Peter Mattis in 1995. The image manipulation program is available to download for various cross platforms including macOS, GNU/ Linux, Windows, and more. GIMP provides powerful tools for whatever job you may have, whether you are a graphic designer, photographer, illustrator, or scientist.

    Gimp is a free and open-source image editor designed for photo retouching, image composition, and image authoring. The main website also contains tutorials for beginners, photo editing, painting, programming, and more to do yourself. Ideal for retouching images, and its clone tool is its strongest feature.

    Important features of Gimp:

    • A complete range of painting tools, such as Brush, Pencil, Airbrush, and Clone.
    • Super strong gradient editing and combining tool.
    • Transformation tools such as rotation, scaling, shearing, and flipping.
    • A highly advanced tool for making Bezier and polygonal selections.
    • Advanced scripting features.

    6. Figma

    Rating 4.7/5
    Pricing Free, Paid plans start from $12/month
    Known For Amazing design features
    Available on Web, Android, and iOS
    Figma Website
    Figma – web-based design platform

    Figma is the web-based design platform designed to help teams create products collaboratively. Enabling you to design in a flexible, systematic manner and easily use your assets with their drag-and-drop feature. Automating and augmenting your work with plugins. Allows you to build a responsive website with an auto layout.

    With so many features coming into play, Figma can be a bit overwhelming for a complete beginner at designing. We recommend having a basic hands-on experience with some design tools even as a non-designer.

    Important features of Figma

    • The ability to build prototypes and test.
    • Smooth transfer of projects to customers.
    • Constant upgradation of plugins.
    • Centralized file management.
    • Design system analytics.

    Pricing Details:

    Figma offers a Starter plan for Free. And, two paid plans i.e. Figma Professional and Figma Organization. Figma Professional plan is free for students and educators. Pricing details of the paid plans are given below:

    Figma Professional $12 per editor/month when billed annually or $15 month-to-month
    Figma Organization $45 per editor/month, Annual billing only

    7. Visme

    Rating 4.5/5
    Pricing Free, Paid plan starts from – $12.25/month
    Known For Creating engaging presentations, infographics, and visual reports
    Available on Web, Windows, and Mac
    Visme Website
    Visme – all-in-one design tool

    Visme prides itself on not simply being a tool, but rather it is the all-in-one design platform for novices or professional designers as well. Visme combines both capability and ease of use.

    You can use Visme to build presentations that are boardroom ready and create engaging charts and infographics. You can also create short videos and animations, posts for social media, or professional documents that create a cohesive brand experience.

    Visme is used by over fourteen million users. Visme understands user experience and design along with engineering-driven thinking. With a focus on simplifying and democratizing visual content for everyone, not just designers. Individuals and students can explore some of its templates and get a sense of what it has to offer. It is the choice of both small and large companies.

    Visme – The Best Design and Presentation Tool for Non-Designers to create beautiful content.

    Important features of Visme:

    • By using Visme you can create engaging presentations, documents, videos, infographics, social media graphics, branded templates, charts, graphs, etc.
    • Visme is suitable for all kinds of teams including sales, marketing, non-profits, human resources, agencies and consulting, etc.
    • Outstanding Data Visualization and Rich Analytics.

    Pricing Details:

    Visme offers a Basic plan for Free. And, three paid plans i.e. Starter, Pro and Visme for Teams. Pricing details of the paid plans are given below:

    Starter $29.00/month, billed monthly or $12.25/month, billed yearly
    Pro $59.00/month, billed monthly or $24.75/month, billed yearly
    Visme for Teams Custom Plans

    8. Photopea

    Rating 4/5
    Pricing Free
    Known For An extensive set of tools and alternatives to Photoshop
    Available on Web, Windows, Linux, Chromebook, Android, and iOS
    Photopea Website
    Photopea – Free web-based picture editor

    Photopea is developed by programmer Ivan Kutskir of the Czech Republic, the web-based picture editor is a simpler version of Adobe Photoshop software. Photopia allows you to do pretty much all that Photoshop has to offer.

    Photopea is most helpful if you aren’t a pro at using Adobe software. You need to do something that’s pretty urgent or just get your hands on more professional software. Photopea is a worthwhile place to check out. Plus, points go to allowing you to edit content in the formats of PSD, AI, PDF, or any other format.

    Photopea is an advanced image editor and it can work with both raster and vector graphics which is why image editing has great experience in Photopea.

    Important features of Photopea:

    • Easy to understand and easy to work.
    • Puppet warp tool for bending objects.
    • Move tool for moving layers and their parts.
    • PSD templates.

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    9. Google Slides

    Rating 4.5/5
    Pricing Free
    Known For Creating business presentations
    Available on Web, Windows, and Mac
    Google Slides – Powerful Presentation Tool

    Google Slides is a product by Google. It is a powerful presentation tool packed with many features and options for creating and presenting presentations easier than ever. You can create a simple presentation revolving around business talk. and co-edit it with others in real time without losing the previous version of it.

    You have control over who can comment, view and edit your slides across PCs, Macs, mobiles, and tablets. Start the presentation from scratch or use a template. You can add videos, images, drawings, and smooth transitions making it easy to design slides.

    Learn Google Slides in 17 Minutes

    Important features of Google Slides:

    • Auto-save function to automatically save changes that you make on your presentation.
    • Create master slide and add elements like headers and footers that will be common for every slide in your presentation.
    • Change the look of your slides by adding a theme.
    • Integrate content from external video hosting platforms.

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    10. Unsplash

    Rating 4.7/5
    Pricing Free
    Known For Free stock images
    Available on Web
    Unsplash Website
    Unsplash Website For Free Images

    Being able to design also requires images or illustrations that you might need to put along with your content. This will enhance your website or the brochure that you may be making. But randomly using another person’s images or illustrations without their permission or giving them credit for them is a mistake you don’t want to be making.

    So where do you get these pictures that are free to download and royalty-free? Unsplash is a marketplace for high resolution images that has over three million curated photos that you can use according to your needs freely.

    Started as a Tumblr Blog, it has now become an industry-leading visual community. Unsplash has some notable collaborations with partners like BuzzFeed, Squarespace, and Trello being powered by their API making the Unsplash library more widely accessible. To get the most out of it, you can search for what you are looking for.

    Important features of Unsplash:

    • It has multiple device connectivity.
    • Excellent download speeds.
    • It allows users to search by photo and collection.

    11. Freepik

    Rating 4.6/5
    Pricing Free
    Known For Royalty-free images
    Available on Web
    Freepik Website
    Freepik Free Image Platform

    Freepik site has carefully curated high-quality graphic sources which include vectors, stock images, logos, icons, photos, PSD files, and everything that you might need to work on your creative project. The categories drop-down menu gives you a wide range to choose from, ranging from backgrounds to business cards.

    It’s also available as a plug-in for Figma. The newest feature of the website includes fonts that are ready to download with one click to customize your webpage or any other thing that you want.

    Important features of Freepik:

    • A wide range of ready-made graphics.
    • High-quality stock content.
    • Find newest and trendiest photos and designs.
    • Access to ready-to-publish designs.

    Top 5 Graphic Design Courses Online
    Some of the best graphic design courses include Graphic Design Masterclass by Udemy, Fundamentals of Graphic Design by Coursera, and more.


    12. Prezi

    Rating 4.2/5
    Pricing Free, Paid plans Starting at $7/month
    Known For Scalability and unique features to create presentations
    Available on Web, Windows, Appstore, and Mac
    Prezi Website
    Prezi – presentation creation software

    The Prezi presentation creation software allows you to make a presentation that is not boring by just moving from one static slide to the next. Prezi allows you to use motion, zoom, and spatial relationships to bring your ideas to life, making you a compelling presenter. Also included in the software are the Prezi videos and Prezi design. The software enables you to create and share your impactful visual message efficiently.

    Important Features of Prezi:

    • Importing PowerPoint slides.
    • It has an excellent presenter-view mode.
    • Embedding video option

    Pricing Details:

    Prezi offers a Basic plan for Free. And, three paid plans i.e. Standard, Plus and Premium. 14 days free trial also available to to explore its features and download any presentations you create, without cost. Pricing details of the paid plans are given below:

    Standard $7/month
    Plus $12/month
    Premium $16/month

    13. Piktochart

    Rating 4.5/5
    Pricing Free, Pro – ₹2175
    Known For Creating high-quality infographics and the drag-and-drop editor
    Available on Web
    Piktochart Website
    Piktochart visual storytelling tool 

    Piktochart is widely used in the business world. Piktochart is a visual storytelling tool that is created for simplicity. You can prepare a presentation, eye-catching posters, infographics, or an engaging video in less than an hour with just a few clicks. The highlight of the platform is its drag-and-drop editor.

    Enabling you to stay in tune with your work, you can use Piktochart to download your design in the format of a PNG, PDF, or PPT file. Communicate clearly and effectively through visuals. It also has an extensive library of assets that come in formats like GIFs, icons, high-quality images, and more. The most exciting part? You don’t need to have experience in design to use this visual communication tool.

    Important Features of Piktochart:

    • It has a variety of templates collection.
    • Piktochart provides outstanding remote collaboration for corporate teams.
    • It has full desktop publishing capabilities.

    Piktochart tutorial for beginners

    Pricing Details:

    Piktochart offers a Free plan for starters looking to improve their visual communication. And, two paid plans i.e. Pro and Enterprise to scale the creation of your visual content. Pricing details of the paid plans are given below:

    Pro ₹2175.00 per member per month on monthly basis or ₹1050.00 per member, per month on yearly basis
    Enterprise Custom Plans

    14. Coolors

    Rating 4.8/5
    Pricing Free and paid at Rs. 231/month
    Known For Generating, and extracting ready-to-use color
    Available on Web, Android, iOS, Chrome Extension, and Instagram
    Coolors Website
    Coolors – color schemes generator

    Ever wondered what color scheme would best suit your website? Perhaps you’ve tried several color schemes but they just don’t seem to fit your brand or do you feel something is off? And you wish you could just pick the exact same colors from a picture to find the right match that might fit, or get a ready-to-use color palette.

    Coolors get the job done for you. It’s a color scheme generator for designers that works super fast. With colors, you can generate and explore color palettes, and check for contrast. Its coolest feature is being able to re-color artwork. Pick an image that inspires you. The tool will extract the colors for you.

    You can also make and create a gradient palette, and explore other gradients. The newest features include a font generator, changing image colors, and an image converter.

    Tools offered by Coolors:

    • Contrast Checker
    • Generate, create, and extract palettes
    • Color Picker
    • Font Generator
    • Collage Creator
    • Image Converter.

    15. DaFont

    Rating 4/5
    Pricing Free
    Known For High-quality downloadable fonts
    Available on Web
    Dafont Website
    Dafont – Download Fonts for Free

    DaFont website contains archives of fonts that are available to download for free, contributed by the community. You can download and use high-quality fonts for free for commercial use that range from sans-serif, serif, script, handwritten, calligraphy, display, & more. Browsing is available by alphabetical listing, style, author, or popularity.

    Important Features of DaFont

    • Huge collection of fonts, including stylish and simple fonts.
    • You can find here premium fonts for free.
    • App and Web are easy to use.

    Conclusion

    There are many different types of design tools available that are excellent resources for non-designers looking to create professional-looking designs without the need to hire a professional or invest in expensive software. Some tools may be more geared toward creating graphics, while others may be better suited for building websites. We’ve tried to include a wide range of options to suit different needs. We hope that our list of the top 15 easy-to-use DIY design tools for non-designers in 2023 has provided some helpful information and inspiration for your design projects.

    FAQs

    Which tools are used for designing?

    Canva, Stencil, Adobe Express, PicMonkey, Gimp, Photopea, Google Slides, Figma, Unsplash, and Freepik are some of the tools used for designing.

    How do you design for non-designers?

    Create a color palette, use white space, and consider the psychological impact of colors.

    Is there any free design app?

    Yes, there are many free versions of design apps like Canva, Adobe Express, etc.

    What are the common design mistakes by non-designers?

    Non-designers generally make mistakes like using too many words to design, poor color selections, placing visuals arbitrarily, and mismatching fonts.

    What are DIY design tools?

    DIY design tools are software or online platforms that allow users to create their own designs without the need for professional design skills or experience.

    Who are DIY design tools for?

    DIY design tools are typically geared toward non-designers or individuals who do not have formal training in design. They are an excellent resource for anyone looking to create professional-looking designs without the need to hire a designer or invest in expensive design software.

    What types of designs can I create with design tools?

    You can create graphics, websites, marketing materials, and more with the help of design tools.

    How easy are design tools to use?

    Most of the design tools offer drag-and-drop interfaces, pre-designed templates, and step-by-step guides to help users create professional-looking designs with minimal effort and no design experience.

  • Career Options In Design Industry

    In today’s time before starting any work, a proper roadmap is required, which increases the chances of the work being perfect. Like before building a house, a complete map is required, or before clothes are sewn it is designed on paper. A designer is simply the one who creates the best final product using his imagination and creativity. Design can help in transforming the way we look at things and can also result in new economic benefits and a better quality of life. The design industry in India is growing at a rate of 23 to 25% annually.

    India currently needs more than 62,000 designers for the country’s industrial, graphic, communication, packaging, and other such industries, out of which only 7000 are qualified designers. This shows the opportunities and potential that the design industry in India has.
    Different designing professionals such as UI/UX Designer, Fashion Designer, Interior Designer, Animation designer, Product Designer, and Graphic Designer are now a must-have in upcoming fields like Automobile, IT communications, Fashion Industry, Hospitality, Retail, Media/publishing companies, education, real estate, and even government.

    The number of design companies and educational courses is now increasing simultaneously with the growth of the designing sector. The main job of a Designer in any profession is to provide good products and services, improve business efficiencies, productivity, and margins, and increase revenues. So, if you are thinking of taking up design as your career you can check out these professions as they can help you decide your future. The design Industry in India will increase significantly in the next ten years.


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    Here are the top 10 design professions that have a successful future in India

    1. Graphic Designers
    2. Animation Designer
    3. Interior Designer
    4. Fashion Designer
    5. UI/UX Designer
    6. Jewellery Designer
    7. Textile Designer
    8. Industry Designer
    9. Communication Designer
    10. Exhibition Designer

    1. Graphic Designers

    One of the most well-known designers in the design industry is a Graphic designer. The role of a graphic designer is to understand and analyze what the client wants and to interpret it into visuals, images, text, videos, etc to convey their message. Graphic designers often make attractive logos, brochures, business cards, invitations, packaging, pamphlets, and more for different reasons such as marketing, game development, product illustration, and website to optimize the user experience.

    The graphic design industry is on a constant rise. According to the study done by the department of Labour Statistics Graphic designing is one of the growing fields in India. As per the Bureau of Labour statistics report, this field is expected to grow by 5% by 2026.

    Tips for becoming a graphic designer in India

    Graphic designers are now a must-have in advertising agencies, print industry, web designing firms, educational institutes, manufacturers, marketing firms, different publishers, game development, design studios, and social media-related fields. Graphic designers can now choose to work under different profiles such as Logo designers, artists, newspaper or magazine layout editors, creative directors, design consultants, design professionals, and many more. The average salary of a graphic designer in India can range from Rs.3,47,800 per annum to Rs 8,50,000 per annum depending on the years of experience or client profile the designer has.

    Skills needed to be a Graphic Designer

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    2. Animation Designer

    We all know what an animator is, because of animated movies such as Ratatouille, Tangled, Wall E, etc. Animators are the ones that are responsible for bringing life into characters that we grew up watching through the medium of special effects and technology. Animation is an art that merges text, images, and graphics along with audio and video components in order to create virtual art. These professionals create two- or three-dimensional animation and special effects for various forms of media such as videos, television, Cinema, animated movies, games, etc.

    Nowadays with the growth of the film, entertainment, and gaming industries in India, there has been an instant increase in the demand for animators. For movies, animators and artists both works with the team on computer software to bring ideas and characters to life. Animators also have a huge role to play in the gaming and advertising industries as requires a lot of animators to design games and create special effects for ads.

    Animation Skills
    Animation Skills

    The Indian animation industry has grown rapidly in the last 5 years. According to a recent FICCI report, the Indian animation & VFX industry is growing in excess of 20%. About 6,700 openings for special effects artists and animators are projected each year, on average. Animators now have a vast array of job roles other than an animator such as layout artist, character animator, storyboard artist, special effects artist, 2D or 3D animator, background artist etc. The basic salary for an animator can range from Rs. 375000 per annum to , even all the way up to Rs 8L per annum depending on the animator’s portfolio and work experience.

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    3. Interior Designer

    Interior designing is also one of the most popular designing profession, as it deals with designing, and improving the safety and functionality of a house or an office. Interior design is a multifaceted profession that is known for mixing both creative and technical solutions while designing the interior of a house, office or building. They usually start with sketching their ideas in design software after which they discuss their plans for the space with the engineer and builders who are responsible to bring the design to life.

    Interior designers are also responsible to select the colour scheme, furniture, flooring, lighting which are must-have elements of a room. A designer must be able to analyze and understand what their client wants and create suitable designs on that. In India, interior designing is getting popular with a lot of people opting for the services of a professional for their spaces. The interior design market in India is said to rise 8.5% by 2025, as according to MarketWatch interior design was valued at $130,100 million in 2018.

    Interior Designing Skills
    Interior Designing Skills

    According to a study made by Brandonville, interior designing jobs are expected to grow 13% in the next ten years. The top designers do work for construction firms and also choose to work as freelancer. The starting salary for an interior designer is around Rs. 4,00,000 per annum, while if you are experienced and have well-known client lists than the they can get paid up to Rs.30,00,000. The other factors for higher salaries are the location and size of the company.

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    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has been approved by the organization it is based on. Great home decor and furnishings is now a style statement. And with modulardesigns entering the …


    4. Fashion Designer

    The fashion industry is one of the most successful and popular industries not only in India but around the world. The role of a fashion designer is to design new clothing and accessories, but not only that they are also the ones who take the existing fashion trends and materials and create new designs and products using their creativity. Fashion designers usually start their work by sketching their designs on paper or even digital devices and then go on to testing what colour, material, the texture will go according to the design.

    Fashion designers need to combine creativity along with managerial skills such as marketing, design production, understanding the fashion media, promotion and quality control in order to become successful. Aspiring fashion designers can choose from different roles such as fashion illustrator, stylist, fashion coordinator, fashion consultant, merchandiser etc. India has one the youngest population in the world hence why the current generation are more fashion-conscious which in return is creating a demand for fashion designers and brands. The fashion retail market in India is expected to grow at a rate of 9.7% CAGR.

    Fashion Designing as a career in India

    The fashion industry in India is also aiming to grow Rs 1,000 crores from the current Rs 180 crore in the next ten years. Consumers are expected to spend $1 trillion cross border E-Commerce by 2020, while 900 million people already have international connections providing an opportunity for Indian fashion brands and designers to expand their user base. The starting salary of a fashion designer in India can start at Rs. 15,000 per month to Rs 40,000 per month depending on the work experience, the client profile and brand you are working for. However, if you become a reputed designer you could demand more.

    Skills required to be a Fashion Designer are:

    • Should have the basic knowledge of a few Adobe software
    • Must know about sales, promotion and marketing
    • Must know how to product design and development
    • Study other brands and designers
    • Must know of the current trend in the market
    • Must know how to draw and sketch
    • Have an apprentice for a well know designer or freelance at fashion houses and boutiques to gain experience.
    • Be creative, unique and innovative

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    5.UI/UX Designer

    UI/UX is one of the most competitive design professions, they are also usually mistaken for graphic design but are two different things. A UI/UX designer is responsible to design the software program and interface of any mobile application that we use today. The main job of a UI/UX designer is to create a user experience by improving the design and usability of the given application. They design the interface of websites, mobile apps, software and video games so it is easier for the users to navigate and interact in the app.

    These designers focus on creating designs and making them easier, more attractive and enjoyable for the user to use the app or website. Designers take into consideration what the user’s needs while designing and then analyse components such as usefulness, value, credibility and accessibility. They solve issues such as long and complicating form, hard to find buttons and visual clutter which can prevent users from buying what they want from the website or page.

    Along with the growth of the startups in India the UI/UX industry is also on the increase as many start-ups are now in need of a UI/UX designer. According to some recent studies UI/UX designers are one the most demanded professionals in the current day and age. India has a digital economy of 1.3 billion which goes to show how important the UI/UX will be in the coming years. The average salary of a UI/UX designer is Rs 6,95,863 per annum and can increase all the way up to 10 lakhs per annum depending on the years of experience the designer has.

    The skills required to become a UI/UX Designer are:

    • Must know Adobe software
    • Should also know UX wireframes and prototyping
    • Must know how to visual design
    • Creative visualization
    • Must have good analytical skills
    • Can do user research
    • Must be familiar with coding

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    6. Jewellery Designer

    Jewellery Market across India

    Jewellery has great economic significance in the Indian Industry. Jewellery design is the art of designing and creating jewellery. This art has taken many forms throughout the centuries, from simple beadwork to sophisticated metalworking and gem cutting. Jewellery designers work with precious metals, diamonds, beads and gemstones to create wearable pieces of art. A jewellery designer may create one-of-a-kind pieces for high-end jewellers or an entire line for a mass-market fashion designer. An entry level jewellery designer (1-3 years of experience) earns an average salary of Rs 314,698. On the other end, a senior level jewellery designer (8+ years of experience) earns an average salary of Rs 523,044.

    In order to become a jewellery designer, aspirants can pursue a course at the undergraduate (UG) or postgraduate (PG) level. Popular UG courses that candidates can pursue at the UG level include BDes, BSc, BA in and BVoc.

    The skills required to become a Jewellery Designer are:

    • Should be creative, imaginative, technically sound with the fashion industry, and committed to work.
    • Should have a sense of design and a passion for the profession.
    • Should have skills to understand the latest trends and practical skills with tools and materials.
    • Must understand the various metals and gemstones and must have numerical skills for measuring, and calculating costs of materials and pricing items.

    7. Textile Designer

    A textile designer is a person who designs colorful fabrics and decides whether cloth will be made of cotton, wool or knitted, etc. Textile design is a highly creative field that involves the process of creating designs that are printed on woven, knitted, or other types of fabrics. They keep an eye on changing fashion trends, understand textile techniques, are good communicators, possess problem-solving skills, and enjoy a challenge, all while staying on budget and deadline.

    The skills required to become a Textile Designer are:

    • Technical knowledge
    • Creativity
    • Commercial awareness of the textile industry
    • Research and data handling capacity
    • Critical analysis and interpretation of materials

    8. Industry Designer

    Industrial designers develop designs for a range of practical products that are used in commercial, domestic, and industrial situations. Industrial designers imagine how consumers might use a product and test different designs with consumers to see how each design looks and works. An industrial designer can work in different fields i.e. Industrial Designing, Industrial Research, furniture designing, package designing, automotive designing, etc.

    The skills required to become an Industry Designer are:

    • Mechanical skills.
    • Interpersonal skills.
    • Experience with manufacturing.
    • Strong Computer skills.
    • Should be Artistic.
    • Must have proficiency in design software.
    • Must have knowledge of business practices.

    9. Communication Designer

    A communication designer is a professional who uses visual elements to deliver information and attract consumers by spreading awareness about a topic. They oversee promotional campaigns by designing and producing the entire scope of a messaging campaign, from start to finish. Communication designers may work in advertising, book marketing, web or app design, branding, product design among many other fields.

    10. Exhibition Designer

    An exhibit designer is specially trained in the art of layout and design to create displays and fixtures for large exhibitions, shows, corporate exhibitions, museums display, library display and galleries.

    The skills required to become an Exhibit Designer are:

    • Excellent communication and listening skills
    • Must be able to handle criticism.
    • Have a positive attitude towards making changes.
    • Must have good negotiation skills.

    Frequently asked questions – FAQs

    What are the top five design professions in India?

    The top five design professions in India are UI/UX Designer, Fashion Designer, Interior Designer, Animation designer and Graphic Designer.

    What is the role of a UI/UX designer?

    A UI/UX designer’s role is to design the software program and interface of any mobile application that we use today.

    What do interior designers do?

    Interior designers are also responsible to select the colour scheme, furniture, flooring, lightning which are must-have elements of a room.

    What is the salary of a Graphic designer?

    The average salary of a graphic designer in India can range from Rs 3,47,800 per annum to Rs 8,50,000 per annum depending on the years of experience or client profile the designer has.

  • De Space Interior Design- For Opulent Design and Decor Solutions

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by De Space Interior Design.

    Great home decor and furnishings is now a style statement. And with modular designs entering the scene, comfort and classy are now going hand in hand. To create some top-notch home decor and designs, Dev Vig and Akshata Menon Vig founded their startup De Space interiors Bangalore in 2010.

    De Space interiors offer highly customized turnkey residential interiors solutions to end-users.

    As per the founders – “De Space interiors is an attempt to organize a highly disorganized residential interiors market.

    De space wants to be known as an initiative that focuses heavily on client satisfaction, space planning, and high-quality execution. This has been their vision since day zero and all our expansion plans revolve around these three parameters. Since De Space interior design is headquartered in Bengaluru, they only cater to the Bangalore market currently but are working on plans to enter other cities shortly.

    De Space – Company Highlights

    Startup Name De Space
    Headquarter Bengaluru, Karnataka
    Founder Dev Vig & Akshata Menon Vig
    Sector Interior Designing
    Founded 2010
    Parent Organization De Space

    De Space – About & How It Works
    De Space – Target Market
    De Space – Founders & Team
    De Space – How It All Started?
    De Space – Name, Tagline & Logo
    De Space – User Acquisition
    De Space – Business Model & Revenue Model
    De Space – Startup Challenges
    De Space – Competitors
    De Space – Future Plans
    De Space – FAQ’s


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    De Space – About & How It Works

    De Space offers a turnkey interior designing solution to resident owners. There is a lot of focus on space planning, something that is a challenge for the majority of homeowners. The De Space interior design was based on treating every home as unique and never offer standard designs at all.

    The space interior designs are prepared after a thorough understanding of the space available, as well as understanding the client’s requirements at length. Apart from this, there is a strong focus on client experience. D Space interiors have invested a lot in building a strong team at the backend, comprising of skilled labourers, contractors, carpenters, supervisors, that help the founder duo in delivering quality service to their clients.

    De Space – Target Market

    According to Economic Times, Bangalore witnessed a sale of 34546 residential units in 2017 and the launch of 22410 units in the same year. This boils down to roughly 2900 units sold every month. Considering 10% of buyers want their interiors to be executed by a professional firm as per their taste and requirements, the market size is approx. 3500 units per annum.

    This is the pie De Space interior is eyeing. While the industry is currently under consolidation, the founders believe the introduction of RERA will attract serious buyers who are looking forward to buying residential units for their own stay purpose. The space interior design industry outlook in the coming five years looks effectively positive.


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    De Space – Founders & Team

    De Space is founded by a husband-wife duo Dev Vig and Akshata Menon Vig. While Akshata takes care of the designing part, Dev handles processes like sales, marketing, and operations.

    Dev Vig and Akshata Vig | Founders, De Space Designs

    Akshata Vig (Founder) – An architect by profession, leads the design process at De Space. She has an overall experience of more than 16 years and has a strong eye for details and interior designs. This has particularly helped De Space interior design as it was highly customized interior solutions for its clients. Before starting De Space, she has worked in firms like DWP Intetics and Space Matrix.

    Dev Vig (Founder) –  With a dazzling MBA degree Dev is an engineer by profession. He has spent more than 15 years in dynamic areas of sales, marketing, and consumer insights. His ability to understand the consumer psyche has helped in getting highly relevant projects and also a highly satisfied clientele. Before starting De Space, he has worked in firms like Bharti Telesoft, Rediff.com, AOL, BabyBerry as a cofounder.

    De Space Interiors holds a giant team of 70 members. A strong backend team of contractors, carpenters, painters, and electricians for the clients so that they can be relieved of the stress of finding some good ones on their own. It is now one of the top space interiors India.

    De Space – How It All Started?

    De Space story started when the founders completed their home interiors. It so happened that people praised their designs and that’s when they realized it has a huge potential. On doing some further research, they understood the Bangalore interior design market is highly unorganized with local contractors ruling it and consumers who are unaware of the details often end up spending money on what they were not even aware of.

    As a result, they spoke to a lot of homeowners and figured that the consumers faced issues such as non-transparency, delays, unskilled labour and would love to hire someone who would give them a turnkey solution without them being involved in the operational aspects. This indicated a clear gap in the interior designing market in terms of professionalism and the duo decided to do their bit in filling up this gap.


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    De Space Designs Logo

    The name “De Space” means “Of space”. Since the whole focus of the organization is on space interiors planning and effective utilization of the space available, the founder duo felt this is an appropriate title for the company.

    De Space – User Acquisition

    When De Space interiors Bangalore, got its first project the co-founders never had a concrete plan for reaching the 100th client. “It was an idea that we had tried and decided to stay open for learning and ensure we make necessary changes with every project that we execute. This approach of ours enabled us to climb the ladder slowly and build on our clientele” Says the founder duo.

    The company doesn’t advertise its interior offerings. They believe that their clients are the strongest assets and brand evangelists. Also with their core focus being on client satisfaction and transparency, it has helped them to create a strong word of mouth, which has resulted in a substantial increase in their clientele. In the year 2018-19, Despace has done five new projects that came from the existing clients which are surely a testament to the kind of service that de-space offers.

    De Space – Business Model & Revenue Model

    De Space interior works on only design and turnkey modes. Design only costs are calculated as per the number of man-hours that they need to dedicate to designing the interiors. The turnkey model covers the labour, material and designing of the project and is charged accordingly with due considerations to the margins.


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    De Space – Startup Challenges

    It’s a known fact that any organization cannot be huge with the sole efforts of its founding team. It requires an extremely strong team of people who believe in the vision of the founders and walk on the same path as theirs. Like any other company,  De Space interior designs also faced the challenge of having the right set of people supporting them.

    The founders also noticed a gap in the high-quality interiors market which was finding skilled labour in the industry. They spent a lot of time finding the right resources and getting people on board in order to ensure client satisfaction.

    Hence, in the early years of inception, they decided not to grow exponentially and rather focused on creating a team that would help the founders to scale while not diluting the principles of high-quality space interiors services.

    While it might have made our journey slower, it helped us to ensure we built a strong foundation, and it’s that foundation today, that has helped us to reach where we are today. We strongly feel one is known for the quality of work she has done, not the quantity of work – said the founders proudly.

    With residential units size reducing regularly, the real challenge lies in doing justice to the space available, something that d space interiors intend to capitalize on.

    De Space – Competitors

    There are quite a few major competitors in the market who have spread out their operations pan India eventually. The company does not compete with the providers that give the customers standard factory-made products as part of their interior solutions. The De Space competitors are FHD Group India, Dreamspace India, Asense Interiors.

    De Space – Future Plans

    De Space was founded in 2005 which is a full service and Interior Architecture studio. De Space Designs are change-makers who are committed to connecting Visions, Ideas, Culture and People, to improve the world we live in, and the quality of life for all, through a sustainable, human and earth-centred approach to design. They aspire to create sensory journeys that inform, inspire, comfort and heal humanity in every project they take.

    De Space interiors Bangalore completed its 400th project in 2019, and the team has been scaling up to accommodate upcoming projects. The founders are positive about the future and are confident that their high-quality, innovative solutions will help them to become a strong player in the market for the long term. They currently only cater to the Bangalore market and is planning to expand to other cities further on.


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    De Space – FAQ’s

    What is De Space Interior Designs?

    De Space offers a turnkey interior designing solution to resident owners. There is a lot of focus on space planning, something that is a challenge for the majority of homeowners.

    Who is the Founder of De Space?

    De Space is founded by a husband-wife duo Dev Vig and Akshata Menon Vig. While Akshata takes care of the designing part, Dev handles processes like sales, marketing, and operations.

    Where is De Space interior design Located?

    De Space Design is located in Bangalore, India.

    Who are the competitors of De Space Design?

    There are quite a few major competitors in the market who have spread out their operations pan India eventually. FHD Group India, Dreamspace India, Asense Interiors can pose major competition to De Space.

  • How To Become A Graphic Designer

    Graphic designing is a perennial job. It’s never going to fade away. This post covers graphic designing overview by answering questions like what is graphic design and what a graphic designer does. What would school and school work look like if you opt for graphic designing? What are the future prospects?

    With the improvement in the all-around demand for design services, the Indian design enterprise is also evolving to the next level. The Indian graphics business is expected to grow up to a whopping INR 188.32 billion by 2020. As per the Bureau of Labor Statistics (United States) report, approximately 5% growth can be expected in graphic services by 2026.

    What Is Graphic Designing?
    Is Graphic Designing A Great Career?
    Education Required To Become A Graphic Designer
    How Much Experience Is Needed?
    FAQs

    Be The Best Graphic Designer
    Be The Best Graphic Designer

    What Is Graphic Designing?

    Graphic Designing involves finding a creative solution for someone else’s need. There are several examples of graphic design in the real world: packaging, movie poster design, restaurant menus, and graphics on the web are some. Anything and everything that has pictorial creativity and is pleasing to the eye was made by a graphic designer.

    Overview of Graphic Designing

    Is Graphic Designing A Great Career?

    Honestly, the answer is totally up to you. If you are creative, think of art as your passion, and you feel like you have an eye for design, then graphic designing is a good choice.

    Do not take up graphic design if you want to start your t-shirt company. However, graphic designing is not a bed of roses. Nagging customers who don’t hesitate to criticize accompany a graphic designer’s job description. Moreover, you need to stay in touch with the latest developments in fonts, types, templates, and what not. Tools meant for graphic designing undergo continual updates. So you need to stay abreast of those developments as well. Join classes or look up graphic design work online to learn more about the trade. Practice is necessary to reach close to perfection.

    Like any other career path, being a graphic designer has its pros and cons. But one who knows his work well will succeed big in the industry of graphic designing.


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    Education Required To Become A Graphic Designer

    Misconceptions About Graphic Designer
    Misconceptions About Graphic Designer
    • If I want to be a graphic designer do I need to learn to code?
    • Does one need to take graphic design classes in college?
    • I don’t know how to draw but should I still apply for a graphic design major?

    These questions will strike you. You cannot ignore them. Well, formal education in any domain strengthens an individual’s knowledge and concepts in that field. However, going to college for gaining expertise in graphic designing isn’t a necessity. It will take more discipline and structured approach to become a graphic designer if you opt to skip graphic designing related education.

    A graphic designer uses amazing tools (Adobe Photoshop, Gimp, etc.) and software to create mind-blowing creative solutions. So coding for a graphic designer equates to having in-depth knowledge about such tools. Drawing on paper can only fetch you limited clients. Hence, you need to think beyond drawing and designing on paper.

    Anyone genuinely interested in graphic designing knows the basics of drawing. So if you don’t know how to draw, it’s going to take really long to reach an amateur level as a graphic designer. And long here refers to several years.


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    Schoolwork

    Different art schools teach different things with the same fundamentals. You start with basic classes. Classes get more involved and engaging as you move forward. You will be taking reds in layouts, typography, package design, and branding through logos, corporate identity, and advanced illustration.

    It’s not going to be easy. For example, math is very difficult but at the end of the day, everything is solvable and has a solution. Same applies to graphic designing coursework. The projects will be challenging and time consuming. A big part of learning graphic design is learning to take pictures. If you are going to graphic design, you need to learn what and how to improvise through creativity.

    Schoolwork will involve extensive re-work and redesign. Don’t ever take critiques and comments personally; they are meant to improve your work. Listen to the teachers, they will tell them you should change this and that. Be prepared to grow a thick skin. Your lines and colors may be condemned, the layout may be discarded on first glance. It all comes down to grasping the limitations and then improving them.

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    Skills And Motivation

    Seek inspiration from websites like Behance. The works of others will give rise to new ideas and perspective. Find out what inspires you and then find the resources to give it shape.

    Internships

    The best time to get an internship is when you are midway while pursuing your college or at the end. The probability of securing internship increases manifolds based on your portfolio. To get an internship, you need a good portfolio. Don’t stress about this too much while you are in school. The fundamental problems that you do are not going to end up as your portfolio pieces, but value your portfolio and keep refining it. It’s a reflection of your work quality and capabilities.

    You need a resume in addition to a portfolio. It doesn’t have to be over-the-top but needs to attest to your history. A resume is your background check.

    If your internship advisors get impressed by your work, they may offer you a full-time job opportunity. If you are not able to secure the job offer post the internship, don’t fret. The experience gained as an intern is invaluable.


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    Life After College

    Freelancing versus working for a big company, you choose the career trajectory after college. As a freelancer, you aren’t restricted to an office setup and remain your own boss. Unlike working at an office, there’s no concept of fixed income as a freelancer. It’s also hard to find clients at times in the absence of a strong network. You can start your own freelancing career as a graphic designer after thoroughly weighing the pros and cons.

    If you are a tad apprehensive about freelancing, start with a full-time job. There are several openings for graphic designing on websites like LinkedIn. It’s all about finding the right match.

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    How Much Experience Is Needed?

    To be honest, experience helps. In case you have received formal education in graphic designing, any kind of internship and projects help from an experience perspective helps. It really helps if you have a degree.

    In case you don’t have a degree in graphic designing nor any kind of part-time or internship experience, having a solid portfolio is the only way to get that first client. Improvise on the designs made by others, come up with out-of-the-box illustrations, and most importantly, be ready for rejections. After all, failure is the stepping stone to success.

    FAQs

    What do graphic designers do?

    A graphic designer creates graphic design and graphic arts with the use of computer software. They assemble images, typography, or motion graphics to communicate ideas and concepts.

    What is exactly graphic design?

    Graphic design is visual content created by professionals using pictures and typography to communicate messages in an interactive way.

  • DesignerPeople – Professional Design Agency

    Proper branding, packaging and marketing are very important for a brand to make it stand out among its competitors. These are something which helps a product draw customer attention and trust. As such, any business big or small cannot ignore the need for apt branding and marketing of its products and services.

    DesignerPeople, a Delhi NCR based Design Agency is helping its clients make new brands or revive existing ones in a way that is creative and appealing to the customers. It specializes in branding, packaging, visual communication for print and digital marketing.

    DesignerPeople – Company Highlights

    Startup Name DesignerPeople
    Headquarter Faridabad
    Founder Megha Malik
    Sector Marketing and Designing
    Founded 2003
    Parent Organization DPPL Works Pvt. Ltd

    Discover more about the DesignerPeople:

    About DesignerPeople
    Founders of DesignerPeople and team
    How was DesignerPeople Started
    DesignerPeople – Services
    DesignerPeople – User Acquisition
    DesignerPeople – Funding and Investors
    DesignerPeople – Growth
    DesignerPeople – Startup Challenges
    DesignerPeople – Competitors
    DesignerPeople – Future Plans

    About DesignerPeople

    DesignerPeople is a professional creative branding agency in Delhi NCR, founded in the year 2003 by Megha Malik. It specializes in branding, packaging, visual communication for print and digital marketing. DesignerPeople helps its clients to achieve commercial success for their products or service through impressive logo design, web design, packaging design and branding. It strives to work with SMEs and make them emerge as a popular and successful brand among the target audience.

    We would be looking to reach a place where we have brand names that associated with us when they were small start-ups and emerged as successful brands. The mantra is that our success lies in our client brand victory.

    Founders of DesignerPeople and Team

    Megha Malik is the founder of DesignerPeople.

    Owner DesignerPeople
    Megha Malik – Founder, DesignerPeople

    Megha Malik holds an MBA in Marketing Strategies and a bachelor’s in Fine Arts. As Creative Director @ DesignerPeople, Megha’s responsibility is to provide proactive practical and contemporary brand advertising solutions, support a futuristic brand presentation in tune with global trends.

    Currently, DesignerPeople has a team of 26 people which includes visualisers, sales experts, digital marketing professionals, programmers and management experts

    Dppl
    DesignerPeople Team

    How Was DesignerPeople Started

    DesignerPeople was launched in 2003. The company initiated work with international clients only. DesignerPeople had clients from the US, Canada, UK and New Zealand. The company received good response abroad and was planning to expand. Meanwhile, the Indian SME market was gradually becoming mature enough to understand the value of branding and marketing. So eventually DesignerPeople set up its base in India in the year 2012.

    We were lucky enough that when we launched in India, awareness regarding this sector started to grow. Knowledge and technical skills we gathered from international clients and New Zealand office helped us to stand out in the market. We even increased the number of services later as we predicted an immense requirement in India for branding, marketing and packaging .


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    DesignerPeople – Services

    DesignerPeople is a professional creative agency, which specializes in Branding, Packaging, Visual Communication for print and Digital Marketing. The services provide by DesignerPeople are-

    1. Package designing
    2. Web design and development
    3. Brand Development, which includes
    • Logo Design
    • Stationery Design
    • Corporate Identity Design
    • Catalogue Design
    • Business Card Design
    • Signage and Way Finding Design
    • Custom Printing
    • Other services like Vehicle Wrap Design, Exhibition stall design, social media page design etc.

    4. Digital marketing, which includes-

    • Social Media Marketing
    • Search Engine Optimization
    • PPC services

    5. Consultation services, which includes-

    • Brand consultation
    • Packaging consultation
    • Product Design consultation

    As said by Megha, branding and marketing is a service that brings in the maximum number of customers for any business. More than 70% of the decisions to purchase any product is made quickly in-store within 5-7 seconds. As such, a product’s looks plays an important role in the purchase decision.

    With our creative abilities, we create engaging campaigns and inciting packaging to build top of mind recall and acquire customers for the brands. We believe that the looks of any product are the most significant factor for a customer to even pick it up from the shelves and the rest depends upon the quality of the product. If a product looks unique and catchy for the potential customers to pick it up and try it once, we consider it as our achievement. This is what we aim for, and that is what will help our clients to get the maximum benefit.

    Designer People 

    DesignerPeople – User Acquisition

    DesignerPeople started operation in India in 2012 through their website. The company was able to attract clients on the basis of their work and through word of mouth publicity. The company targeted brands solely through the online medium. Besides, DesignerPeople also upgraded itself for different digital platforms like Facebook and Google Adwords.

    To complete its online and offline presence, DesignerPeople joined some business network groups in Delhi NCR where it introduced itself as a complete design and marketing agency. The company claims to get 40% of its business through word-of-mouth.

    We believe that customer relations are the most important. If one customer is taken care of well that indeed is better than any kind of advertisement. Our focus is to get 1 to get 10, meaning that if we take care of 1 client well, we will be definitely be recommended by him to 10 more brands.


    Simplest and Free Website Builder with Hosting for SMEs – UENI
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has been approved by the organization it is based on. The number of internet users is witnessing a rapid growth. According to GlobalDigital 2019 repor…


    DesignerPeople – Funding and Investors

    DesignerPeople is a bootstrapped company.

    We never had the requirement to seek help from external sources to raise money. So far we do not have any plans to raise money.

    DesignerPeople – Growth

    Some growth milestones achieved by DesignerPeople are-

    • The company has worked with 7000+ clients
    • It has been in the industry for 15+ years
    • Has worked with leading brands like Cornitos, Creambell Ice Cream, Cremica, Haldiram, LaOpala and MDH.  

    DesignerPeople – Startup Challenges

    According to Megha, the most challenging task was to pitch the multinational brands to collaborate with them. The team had to do extensive research work before pitching for each one of them to get the business. Meeting client expectations in all aspects was another challenge. Besides, constraints from the clients regarding various aspects such as budget, timelines, etc poses new challenges to the team constantly.

    DesignerPeople – Competitors

    Some top competitors of DesignerPeople, which operate in the same domain are-

    • Seagull Advertising
    • Crayons Advertising
    • Bruckner Design
    • Fortune communications
    • JWT India
    • Jelitta Publicity
    • Lowe Lintas
    • Aquarius Promotions
    • Grey India
    • Triverse Advertising
    • Carat

    Amidst all competition, DesignerPeople has been able to make a place for itself through its customer centricity. It gives each client a personalized touch and comes up with outstanding creative by blending client requirements with their innovative ways.

    Being an agency in the creative field we have to continually make sure that we are coming up with new and different inventive concepts. For instance, when a client gives us a brief, we make sure that we offer multiple ideas wherein one concept as per the client brief, and one is made as per our creativity. – Megha  

    DesignerPeople – Future Plans

    DesignerPeople wants to serve more SMEs and MSMEs in the future, along with big clients.

    Many entrepreneurs want to accomplish tasks through DIY mode rather than going for paid professional services. The challenge with this mode of operation is the many different creative elements, such as writing, graphic design, computer programming that are needed to carry out a modern marketing strategy successfully. The learning curve for a busy entrepreneur with little experience is staggering, leaving the business owner with either a vastly incomplete marketing strategy – Megha Malik

    This product packaging company is also planning to venture into TV media and become a company that caters to all branding and marketing services that are required by a firm to become a global company.


    The 10 Best Tools for Graphic Designers
    When we create visual content to communicate and share our message, the craft wecreate is called Graphic Design. To convey the message correctly graphicdesigners use techniques like applying visual hierarchy, page layout techniques,typography, pictures among others. Graphic designers especially f…


    FAQs

    Which software is best for packaging design?

    • Artios CAD
    • Kasemake
    • Impact
    • Packmage, etc

    What are the 3 types of packaging?

    • Primary Packaging
    • Secondary Packaging  
    • Tertiary Packaging

    What Is A Package Design Company?

    A package design company is a creative agency that designs visual identities for products with the aim to protect and preserve them.

    What are the 3 P’s of packaging?

    The 3 P’s are – Protection, Preservation and Presentation!

    What are the top packaging companies in India?

    Some of top Packaging Company in India are Uflex Ltd, Essel Propack Limited, Huhtamaki PPL Ltd, Mold-Tek Packaging Limited (MTPL), Kanpur Plastipack Ltd.

  • Tisharth: High-End Fashion Is Now Affordable!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    Whoever quoted first impression is often the last impression couldn’t have stated the truth better; people tend to generalize one’s personality and upkeep from appearances. Therefore, having a good wardrobe is more than a necessity these days. But when one looks for quality clothing from big brands, shelling out money becomes an obstacle. And if you consider international trends, the price blows through the roof! To make fashion that’s popular across the globe affordable and accessible, a venture based in India is working relentlessly and that’s Tisharth.

    Startup Name Tisharth
    Headquarter Gurugram
    Founder Shivani Jain
    Sector Fashion
    Founded 2015

    Tisharth – Introduction
    Tisharth – Industry Details
    Tisharth – Founder
    Tisharth – How It Started
    Tisharth – Name And Logo
    Tisharth – Product
    Tisharth – Business and Revenue Model
    Tisharth – Customer Acquisition
    Tisharth – Funding
    Tisharth – Challenges
    Tisharth – Competitors
    Tisharth – Achievements
    Tisharth – Technology Used
    Tisharth – Future Plans
    Tisharth – Founder’s Advice

    Tisharth – Introduction

    “Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well”, said Vivienne Westwood. And it makes sense. Fashion makes one look appealing from the outside and confident in his/her skin. Fashion designers are constantly coming up with different designs and innovations to meet the needs of different occasions, seasons, locations, tastes, body types, etc. The creative minds are always on the prowl for inspirational patterns and designs. Shivani Jain of India is one such passionate designer who conceived her prêt clothing label, Tisharth, to meet international cuts and fits.

    Tisharth deals with women clothing that is classy and trendy. Tisharth exists to provide high-end fashion which is comfortable and high on style at affordable prices. The venture caters to the apparel needs of women of all ages and build.

    Tisharth – Industry Details

    The fashion industry in India is growing rapidly. The segment is expected to grow at 15% CAGR till 2022. A recent report forecasts the apparel market in India to be valued at $102 billion by 2022.

    Reports by Facebook, KPMG, and Nielsen narrow down to the same finding—with internet availability no longer being a hindrance, consumers in tier two and three cities are becoming familiar with brands and products through e-commerce and social media.

    Mobile platforms are expected to influence nearly two-thirds of the purchase on apparel and fashion accessories by 2022.

    Fashion industry is growing rapidly in the modern generation. People are now more careful for what they are wearing. So, Tisharth team see themselves making a fashionable future for others.

    Relevant Read: FOReT – Offering Beautiful Fashion Accessories Made of Genuine Cork

    Tisharth – Founder

    Shivani Fashion Designer, Founder, Tisharth
    Shivani Jain, Founder, Tisharth

    Shivani Jain is the founder of Tisharth. An alumna of NIFT, Shivani started working from the early age of 19. She ran her own label in the beginning, then worked for 10 years as a designer and a fashion merchandiser before taking a sabbatical to be with her growing children. Her love and passion for fashion designing could not keep her away from work for much long, and she launched her own prêt label, Tisharth by Shivani, in 2015.

    Tisharth currently has a skeleton crew of 15 people comprising designers, tailors, embroiders, and assistants.

    Shivani Showcasing Her Creations at a Fashion Show
    Shivani Showcasing Her Creations at a Fashion Show

    Tisharth – How It Started

    There was an instance when Shivani needed a stylish dress reflecting international cut and fit but could not find it locally or online. The failure compelled her to take the mantle on herself and make such apparels available to all. She decided to launch a label that would cater to global trends, aesthetics, and quality.

    The word Tisharth has been derived from Shivani’s kids’ names.

    I took the first 4 letters of my son’s and daughter’s first names.  It was always my dream to start my very own label but I took a sabbatical to raise my children. So I  named my label after them.

    The logo is a cloth hanger with the word Tisharth hanging from it. It aptly captures the essence of fashion!

    Tisharth logo

    Tisharth – Product

    Tisharth brings you fluid feminine drapes in flattering international silhouettes.

    We are a prêt fashion label for women. We specialize in western and fusion wear. Each garment is created with a story and a different silhouette.

    The Tisharth team experiments with embroideries and fabrics to deliver high-quality apparels exuding quality and class. Moreover, Tisharth’s embroidery techniques are unique to the brand and can only be matched by haute couture labels.

    Relevant Read: Escaro Royale – A Trusted Brand for Premium Men’s Accessories and Shoes

    Tisharth Apparels Showcased at Paris Fashion Week
    Tisharth Apparels Showcased at Paris Fashion Week

    Tisharth – Business and Revenue Model

    TISHARTH is based on a simple retail model. It launches two well planned collections every year. Each collection is inspired by a unique story. The collections often grace ramps and popular fashion events.

    The company sells its products through various sales channels such as fashion exhibitions, collaborative stores, online platforms, social media handles, or from its flagship store in Gurgaon.

    Tisharth – Customer Acquisition

    A Model Wearing Tisharth Creations
    A Model Wearing Tisharth Creations

    Tisharth markets itself by participating in events, exhibitions, and fashion shows. It’s highly active on social media platforms like Instagram and Facebook.

    Tisharth – Funding

    TISHARTH is a 100% sole proprietorship company. Currently, Tisharth has not resorted to any sort of funding and has sufficient capital to take care of its operational expenses.

    Tisharth – Challenges

    The early days of the startup were arduous since creating quality apparels at affordable prices was no easy feat. To break even, let alone creating profits, in such business models requires serious ingenuity. With solid determination and resolve, Tisharth started in-house production in order to achieve the standards it was looking for. When Shivani began her venture, there were only two markets for western wear in India—the retail stores of  renowned designers, and the flea markets. Her challenge was to establish a brand that was high on fashion yet affordable and easily available, in the midst of intensive competition.

    Relevant Read: Neeman’s – India’s First Brand to Make Merino Wool Shoes

    Tisharth – Competitors

    There is no direct competition for the label. However, Shivani tells Tisharth is on par with Michael Kors, Armani, and Calvin Klein in terms of the price bracket. She draws inspiration from established brands to create new designs.

    Tisharth – Achievements

    Tisharth has presence in both India and abroad. The label is sold across various stores in Delhi, Mumbai, and Jaipur. The company has been able to allure customers from different countries courtesy of its rich catalog.

    Tisharth’s creations have been  showcased  at various Fashion Weeks. The company’s kitty consists of the India Runway Week 2017, the India Fashion Week London 2017, the New York Fashion Week 2018, the Times Fashion Week 2018, and the Paris Fashion Week 2019.  Its collections have been appreciated by all and publicized by the industry big shots as; there has been press coverage from domestic and international media as well. The venture aims to have international celebrities endorse it in the coming time.

    Nushrat Bharucha promoting Tisharth's collections
    Nushrat Bharucha promoting Tisharth’s collections

    Tisharth – Technology Used

    Tisharth makes use of excellent craftsmanship. It has state of the art imported sewing machinery for achieving flawless stitching and detailing. The in-house craftsmen create and execute impeccable apparels through deft handwork.

    Relevant Read: Fizzy Fern – The Best of Nature and Ayurveda for Your Skin

    Tisharth – Future Plans

    Shivani with her team is ready to disrupt the fashion industry.

    I and want my label to be available at the stores all over the world. I want to be known as a designer with a global recognition

    Tisharth – Founder’s Advice

    Shivani believes it’s never too late to start living your dream.

    You have to believe in yourself and work really hard to achieve your goals. Always be truthful and keep your eyes open at all times, as you never know when the inspiration strikes.

  • Sahil Dev: How I Designed My Own World | Know the StartupTalker

    StartupTalky is one of the strongest community in India and we have a lot of professionals who are doing great in their lives. To share their learnings and inspire as many people as we can, we are interviewing all the StartupTalkers in our “Know the StartupTalker” series.

    Today, we have Sahil Dev as our interviewee. Sahil is an amazing designer who can beat the biggest of the industry with his talent. This is the whole story of this creative man in his own words.

    Who is Sahil Dev?

    I completed my primary education from Akbedkarngar, a very small district near Faizabad. I was good at studies, scored decent marks in 10th & 12th (Uttar Pradesh Board). I used to do draw and I was good at it but in the 10th standard, I chose Sanskrit over Arts and in the 12th standard,  I chose Mathematics over Biology. So, the only option was left for me at that time was engineering. Back then, I did not know design due to a lack of resources. I cleared JEE and joined IIT-BHU for Mechanical Dual Degree (5-year course). In 12th standard, I developed a great interest in Mathematics and Physics but after spending 2 years in IIT-BHU, I started losing my interest. I tried learning Photoshop during my 3rd year in college & designed a few posters for college events but I was never part of the design team (Film & Media Club). I had never thought about designing as a career option before the final year of engineering. I didn’t sit for campus recruitment and also didn’t prepare for the PSU’s and government exams because I was confused about my career choice.

    Due to all these, my M.Tech project got extended for 6 months. During that period, I came to know about CEED (2016) and applied for it. I secured a rank but it wasn’t good enough to get a seat for visual communication in IIT-Bombay. During this time I started doing some personal & paid freelance projects which were related to logo and branding design but as mentioned I didn’t get a call from IIT-Bombay. Because of family pressure, I came to Delhi for the preparation of IES & GATE 2017. I decided that I won’t design anymore but the love for design kept growing. Just before GATE 2017 (5th February), I decided not to sit for it. Within a month, I joined ScrollDroll as a Senior Visual Designer and then Crownstack as UI/UX Designer. After working for 7-8 months, I switched to full-time freelancing. Recently, I joined Guerrillas as the Creative Head & I also do some freelance projects in my free time.

    How does your Normal Day looks like?

    To be honest, I don’t follow any routine. I might end up doing stuff at very unexpected timings, such as watching a movie at  9-10 am or sleeping in the afternoon and working late at night around 3-4 am.

    What are your job responsibilities?

    There are two sides of my work: Business Side & Personal Side.

    Business side involves all kind of business projects which I take such as branding, UI-UX & advertising but the personal projects involve taking up social issues & problems in a creative & thought-provoking way.

    What have you failed at?

    I applied for CEED 2016 but didn’t secure a good rank. I had to make a choice at that time and I came to Delhi for IES/GATE preparation. I come from a middle-class family of a small town where government jobs are given prime importance. So, later when I switched to designing, the most difficult task to convince my parents & family for the same.

    Also, if people might want to consider it a failure, I got two backlogs in the 2nd year & 6 months extension during my M.Tech project.


    Also read: A Brief Case Study of Failed Startups


    What are your Superpowers?

    Creativity = Good Observation + Good Imagination

    What are some tools and gadgets you use?

    Mostly, I use Adobe Illustrator for branding & minimal posters, Adobe Photoshop for mockups & advertising and, Figma for UI/UX. I would like to recommend Figma to all people who are a little bit interested in design because it’s a great tool for UI/UX and also it’s completely free.


    Also read: 10 Best Tools for a Graphic Designer


    Who or what has shaped who you are?

    It’s my father who shaped me to an extent. He is a simple and honest man and that’s all I want to be, a good designer and a better human. There are other great people with whom I am connected and all of them make some impact on my life & work.

    What are some hacks you have learned in the Designing world?

    When we start something new, most of us don’t know where to start from. It happens in the design field as well. For any great creation it is not necessary to develop the idea from scratch. You can also pick any existing idea and enhance it with your own creative knowledge and it will be yours.

    How do you validate your design?

    Whenever I work on a new logo project, I always validate my designs via:

    • Cross-check with the help of keywords
    • Google & Bing reverse image search
    • TinEye reverse image search

    Meanwhile big companies.

    What’s the most inspiring quote for you?

    Everything you can imagine is real ― Pablo Picasso

    What are you currently reading, or what do you recommend?

    I am not much of a book reader but recently I read “The Subtle Art of Not Giving a F*ck by Mark Manson” and currently I am reading “Sapiens: A Brief History of Humankind by Yuval Noah Harari”.


    Also read: List of books for Entrepreneurs


    How do you keep track of what you have to do?

    I use Google Calendar & To Do by Microsoft.

    If you get a chance to start your career again what would you do differently this time?

    No, I don’t think so. I am content with my career decision and would pursue on similar lines.

    What’s your workspace look like?

    ScrollDroll office:

    Guerrillas Office:

    Anything else you would like to share?

    If you are reading this it would take you hardly a minute to click on my social media links.😊

    What is your long term plan?

    I don’t believe in long term planning. Whatever I do in the moment I make sure to give my 100% efforts. May be in near future, I would like to explore more about my other hobbies – poetry & photography.


    Thank you Sahil Dev for being a part of StartupTalky Community.

    Also Read: Learn from stories of other StartupTalkers here.