Taylor Alison Swift is a singer/songwriter from America. She isn’t a singer of a particular genre but most of her songs are derived from her personal life. Hence this derivation makes her song highly relatable which is the secret to their widespread popularity of them. Â However, most of her songs are backed by the essence of country music. Â However her sixth album “Look what you made me do” was her first work that was fully about urban music. It was a terrific hit.
She is best known for her song “Blank Space”. A few of her notable works are “Shake it off”, “Bad Blood”, “We are never getting back together”. She has a Guinness Book World record, numerous Grammy awards, Billboard music awards and many more.
Taylor however has a very selective tasteful list of endorsements. A stylish, chic and shortlist to be particular. Noting down below the most acknowledged list of endorsements by Taylor Swift.
In April 2013, 23 years old Taylor Swift was roped in as the face of keds. She was roped in for a campaign called “Brave Girls”. This campaign was started to encourage women to share their “Stories of Strength” on social media to encourage many more. This campaign in future was expected to expand future to mentorship and scholarships.
According to Rick Blackshaw, president of Keds brand, Taylor Swift is the bravest girl of all since she convinced her family to move to Nashville so that she could pursue her music career. Also, her natural style is the perfect fit for this campaign.
Wonderstruck Perfume
In 2011, Wonderstruck perfume was released by Elizabeth Arden. The perfume had taken its name from Taylor Swift’s song “Enchanted”. This scent has a tagline that says “The beginning of something magical”. Not only perfume but also shower gels and lotions were released under the Wonderstruck range. Much later a Taylor Swift coin purse was put to sale under the same range of products.
Covergirl
CoverGirl is an American cosmetics brand. It was founded in the year 1989 with its headquarters in Maryland, United States. Taylor Swift started endorsing this brand in the year 2010. She debuted as the face of their new NatureLuxe collection.
L.E.I. Jeans
In 2008, Taylor Swift was featured in L.E.I. company’s “Back to school” clothesline. This was basically a collection consisting mostly of Summery Jeans and tops. It was promoted by a lot of efficient fashion magazines like Teen Vogue and Cosmopolitan.
Got Milk?
Got Milk? was a popular American campaign to encourage the consumption of milk. This campaign was initiated by the California Milk Processor Board in 1993. In 2008, Swift appeared in Got Milk? commercial. Here, she states that milk is her go-to drink whenever she needs energy. She also says teens should go for milk over any sugary drink.
Taylor Swift was seen in a commercial for Coca-Cola in 2013. The campaign she was roped in for was “Music that moves”. A campaign that basically shows how Coca-Cola was there with Taylor Swift when she was sitting and writing her song in an apartment and when she was at a concert. Basically, it stated that Coca-Cola was there always. Be it when she was a humble songwriter or a 7 Grammy awards winner.
Apple Music
In 2016, Taylor Swift was seen to advertise Apple Music while dancing and lip syncing. It was quite a surprise to viewers since Apple music received an open letter from Swift in 2015 asking it to pay the artist during the trial period. However, evidently the matter was solved.
These few were the most important and talked about brand endorsements of Taylor Swift.
Taylor Swift is one of the most influential American singers who fit in perfectly for any brand endorsements. Also, she has a massive following on social media and many brands are leveraging the power of social media which makes her the best choice for many brands.
FAQ
What is the net worth of Taylor Swift?
The net worth of Taylor Swift is $400 Million.
What is the age of Taylor Swift?
Taylor Swift was born on 13 December 1989 and is 32 years old.
Why is Taylor Swift so famous?
Taylor Swift is an American pop star and songwriter famous for her blockbuster hit songs, Shake it Off, Love Story, I Knew You Were Trouble, and Blank Space.
Recently, social media platforms are efficiently used for digital marketing to cast business products & services to Netizens. As is the case, literally one-third of the population is active on various social media such Facebook, Instagram, Twitter, YouTube, and so on. Thatâs why businesses grabbed this opportunity to spike their sales as well as new customers in engaging campaigns like contests, offers, or promotions on social media.
Social media marketing is one of the essential elements in digital marketing, where entrepreneurs can connect audiences to build a brand, which as a result boost your businessâs sales and drive website traffic.
Apart from hosting campaigns, social media platforms bestow amazing features to your profile such as Action buttons, Customized audience segmentation, creating campaigns, and relevant hashtags/keywords research.
For instance; the âSwipe Upâ feature is available on Instagram, where you can add relevant links in your stories or posts where your followers will convert into customers to your brand. Â
There are some other people- influencers or Content creators who also use the same social media as an entrepreneur does. But is there any particular social media platform that can be used only by entrepreneurs to establish your business objectives? Yes, we do have 20 nifty social media platforms to build your business into a renowned brand by increasing audiences with increasing sales.
The Facebook period is remembered, as Facebook rose to become the world’s third-most-popular website after Google and YouTube. Up to 98 percent of individuals on Facebook are mobile users, therefore mobile optimization would impact a positive remark for doing business.
Furthermore, it is estimated that over 83 percent of marketers use Facebook to promote their companies, and you can leverage Facebook lead generating capabilities to contact and target potential buyers.
For instance, as per the survey conducted in 2004, it is cited that Facebook effectively covers the female market by selling cosmetics, accessories, beauty care, and clothing, among other things.
2. Digg
Digg Website
It is a social networking site that every entrepreneur must leverage. The site drives a lot of traffic to your website where you can post exclusive content on Digg that may be beneficial or interesting to others, and others will either Digged (vote) or bury (against) your information, generating leads to your website.
3. PartnerUp
Partner Up Website
In order to develop a powerful team for your organization, you’ll need executives, CEOs, board members, and other resources, thatâs why PartnerUp was established in 2005 which was acquired by Deluxe Corporation. It is one of the best sites for entrepreneurs and startups to grow their businesses. For newbies, PartnerUp finds suitable and the best co-founders, business partners, executives, board members, advisors/mentors for your business.
4. Instagram
Entrepreneurs may find it simple to sell on Instagram because the majority of young people are regular users, with roughly 90% of active accounts visiting the platform on a daily basis. Instagram is the go-to platform for shoppable content, with over 130 million users looking for products and services to buy.
With the help of visual content, such as reels, by evaluating competition, tweaking target segmentation and profile gravitas, and using relevant/branded hashtags to attract visitors to your profile, Instagram can help entrepreneurs raise brand awareness.
By producing leads, Instagram assists you in gaining access to advertising and insight alternatives for your organization. Furthermore, Quick Responsive by incorporating the ‘Quick Replies’ option on your page, where the likelihood of contact between the brand and customers is increased appropriately.
5. Linkedin
LinkedIn Website
Linkedin is a platform that is perfect for entrepreneurs where you can reach out to clients as well as other professional businesses. Entrepreneurs can generate leads, gain insights, conduct brand awareness via campaigns and build an affiliate relationship with the online communities on Linkedin.
Furthermore, Linkedin helps you to gain the quality of leadership by engaging with other businesses and obtaining more knowledge in marketing.
6. Vator
Vator Website
It is a reliant community that post blogs, and news feed of the latest entrepreneurs and investors. Startups can enroll in the community and have a convo with successful entrepreneurs and also interact with netizens to augment their social circle in the business world.
7. Founder Grid
Smash.vc Website
Sometimes we need the motivation to get started as entrepreneurs, such as the stories of Elon Musk, an entrepreneur who has inspired millions of people. Founder Grid (Now Smash.vc) is a social networking platform for entrepreneurs that sends out a monthly with interviews, tools, successful stories, guidelines, and techniques from your favourite entrepreneurs. The platform was acquired by Smash.vc.
8. StartUp Nation
StartupNation Website
This social networking platform was founded in 2002 with the goal of helping entrepreneurs and businesses expand and manage their operations. Startup Nations promotes peer-to-peer networking within business communities, particularly among small and medium-sized enterprises.
They post essential material on how to incorporate your business in terms of legal, insurance, and other compliance concerns. Furthermore, you could seek legal guidance or converse with other business owners about how to flourish as an entrepreneur.
9. Twitter
Twitter Website
Twitter has the most active set of communities and provides you with a lot of potential customers. And 44% of Twitter users are 18 to 24 years old. Twitter is best for journalists.
Mostly all the famous company writers will be present on Twitter, so you can pitch the company’s writer, if they like it then it’s a win. It is easy to distinguish the ideal client on Twitter and also it’s simple to share YouTube videos and blogs.
10. Youtube
All you require is an essential mastery of developing and editing a video on YouTube. This social media platform is one of the best for entrepreneurs. In YouTube it’s not always about putting any content on your channel, it must also contain some incorporated tags, clickable thumbnails, and graphics in the video.
YouTube is the most effective for marketing, proving your skill, and mainly for connecting with people. You need to know about SEO and add significant keywords for search engines. YouTube has no age limit, from youngsters to aged people, all are using YouTube, so you don’t need another social platform if you utilize this one correctly.
11. Pinterest
To date, Pinterest is one of the vital sites that people often visit. Out of those, 38% of the users are from 18 to 24 years old. Pinterest is not only utilized by the students, the stats state that 38% of the users are people who have completed their college education.
Pinterest contains answers for everything, from recipes, style, and also home decorations. So people come here regularly to ask for answers to their questions. If you use it in the right way, it may come of use and as it’s more like a search engine, it’s a plus.
All you need is to have a regular blog or YouTube channel to lead your customers and if you don’t have one, then Pinterest will doesn’t work for you. Pinterest is best for an influencer, blogger, or YouTuber.
12. Tik Tok
Everyone knows that Tik Tok is one of the fastest-growing social media apps. As per stats, the USA contains around 26.5 million monthly active users and 41 percent of users are roughly aged between 16 to 24. So there is no doubt that these social media apps are best for entrepreneurs and as not many entrepreneurs are making use of it, it may be a plus to you.
It’s easy to gain followers in Tik Tok, all you need is to put out some interesting content or use other known Tik Tokers. Though it’s easy to gain followers and views on Tik Tok, we can say that investing your time or money in it will always come to be a success, it’s never a sure thing. But you can use it as one of your means, as it may change in the coming days. TikTok is banned in many countries including India but is active in the United States as of 2021.
13. The Funded
The Funded Website
The Funded is a website where entrepreneurs may investigate, do ratings, review and discuss funding options. It is a community of about 20,000 CEOs, Founders, and entrepreneurs who we meet to talk about fundraising, rate and review angel investors and venture capitalists, and discuss techniques on raising a startup. The company was founded in 2007 by Adeo Ressi.
14. Snapchat
Despite the fact that many younger viewers have shifted to TikTok, Snapchat remains an underlying power factor in the world of top social media apps. However, Snapchat’s loss of cool is also a strength these days, since B2B companies are flocking to the site. This year, Snapchatâs MAUs have really climbed a stunning 18 percent.
15. WeChat
Many people mistake that WeChat is an app that can only be used for chatting, but no it’s not true, it’s also a popular social media platform that can be utilized for things other than just chatting or messaging.
WeChat has evolved into an all-in-one social network akin to Facebook. Expect WeChat to flourish as more Facebook users become disillusioned with the service. Wechat is banned in India but is active in the U.S and a few other countries.
16. VK
While its monthly active users (MAUs) aren’t as high as Facebook’s, Russia-based VK has a loyal following, particularly among those who have been banned from Facebook, either temporarily or permanently. As more individuals become frustrated with Facebook’s limits, expect VK to rise in popularity among specific demographics.
Conclusion
Though Social media is vital for entrepreneurs, it’s not always going to be a win. If you want to gain some name among people, then social media is but, but there are many platforms out there. Not every platform will be suitable for you, it alters as per your task. It relies on which site and how you execute it.
Establishing your brand on any social media network, particularly for startups, needs a significant amount of effort and takes a lot of time to obtain recognition in a short span.
Nowadays, social media has become an integral part of everyone’s lives, since reading through their feed is one of the first things they do. As a result, promoting your business on social media raises brand awareness among netizens.
More significantly, before opening an account on various social networking sites, you should conduct research, segment your audience, and select what material to post, when to post, and where to post in order to generate the most leads for your company.
FAQs
Which social media is best for entrepreneurs?
Digg, PartnerUp, Linkedin, StartupNation are some of the entrepreneur social network sites every entrepreneur must checkout.
Which social media platforms should a company always use?
Facebook, Instagram, Twitter, LinkedIn, YouTube, Reddit, Pinterest, Quora are some of the platforms that every business should leverage to grow their business.
What websites do entrepreneurs use?
Inc. Magazine, Entrepreneur.com, The Economist, Bloomberg.com, Forbes.com, Under 30 CEO are some of the websites entrepreneurs use.
Today, the competition is increasing at a rapid rate. Going to college and getting a degree is not enough. It is important to learn and develop skills to earn a good job. Employers nowadays look for relevant knowledge in candidates. So, students try their best to develop skills and make projects with them.
In technical fields, programmers make different projects to showcase their coding knowledge. When we think of posting these projects, the first name to pop up in heads is GitHub. But now, it is not the only trusted platform for coders. The internet has many other alternatives like GitLab, Launchpad, BitBucket, and more.
GitHub is a popular platform that hosts codes. It is a great and useful platform for coders. They can practice and learn further with the help of it. It allows them to work on many different projects.
It also allows coders to work with other coders on the same projects. It means different people can work on a project as a collaboration. The best part is that it has a control system. This ensures that the original version of the project is not hampered and stays intact.
This platform is great for programmers, as they can find like-minded people and code with them. The projects here are what we call open-source software.
Top Alternatives for GitHub
Whenever a person is looking for a code hosting platform, GitHub gets the place on top. But now many other platforms serve as their alternatives.
The following are some of its top substitutes:
BitBucket
Bitbucket – Best GitHub Alternative
BitBucket is a Git and Mercurial code management and collaboration platform. It came into existence in the year 2008. It has both free and monetary plans. It is a great platform for professionals to plan, collaborate, build, test, and deploy software.
It offers a place where professionals can manage git repositories and join up on their source code. It has tools like Jira, HipChat, and Confluence. This helps to make it one of the most popular choices for big enterprises.
It offers many features for developers. For example- code review, branch permissions, pipelines, integration, collaboration, and more.
GitLab
GitLab- Best GitHub Alternative
GitLab is an open-core company, launched in 2014 that provides software. It blends three abilities. These are development, security, and operating software, all in a single application.
This platform allows planning of projects, source code collaboration and management, CI/CD, and monitoring. GitLab offers a feature-based system with integration for web developers.
It offers many different features to make the platform more exclusive. For example- version control, bug tracking, code review, issue management, and more.
Another popular alternative is Gitea. This came into existence in the year 2016. It is an open-source forge software. It is a package for self-hosting a lightweight Git server. Along with self-hosting, it also offers free public first-party instances.
It has a well-documented API and allows the set up of various webhooks. The software is under the MIT OSS license and is community-managed.
It comes with various attractive features. For example- pull request and code reviews, multiple code maintainers, wikis and bug tracking, and more.
Launchpad
Launchpad – Best GitHub Alternative
Launchpad is a website that was put in motion in 2004. The platform allows software collaboration, where the users can develop and maintain open-source software.
One can not only host but also import git repositories here. It provides translations, FAQs, and answers tracking and specifications tracking. A user can enjoy this platform for free.
This provides many features to its users. For example- code reviews, code hosting, bug tracking, mailing lists, etc.
RhodeCode is an open-source self-hosted platform, founded in 2010. It is an enterprise source code management platform. This offers the unification of Git, mercurial, and subversion repositories.
It applies unified user control, permissions, and tool integrations. It has an enterprise edition, where you can link enterprise tools, premium support, and more.
The platform offers various features to its users. For example- advanced code review, workflow automation, permission management, etc.
Phabricator
Phabricator – Best GitHub Alternative
Phabricator is another popular alternative software, launched in the year 2010. It is a series of web development collaboration tools. These tools are- differential code review tool, diffusion repository browser, Herald change monitoring tool, Maniphest bug tracker, and Phriction wiki.
It can be used for large datasets and also scale to large organizations. It is open-source, fast, and free software, where you own all your data.
There are many features provided by the platform. For example- code review, repository hosting, issue tracking, change auditing, and more.
SourceForge
SourceForge – Best GitHub Alternative
SourceForge is a popular web service that supports the open-source software community. It aims to provide a platform for developers to control and manage software projects.
The platform has projects based on myriad tools. It helps developers with the storage of a projectâs source code under revision control. It is a platform for both open-source software and business software.
It is a great alternative to GitHub with many features. For example- Git, mercurial repositories, project wikis, unique subdomain URLs, etc.
Google Cloud Source Repositories
Google Cloud Source Repositories – Best GitHub Alternative
This is another great alternative, developed by Google. It is a cloud-based private Git repository tool that enables users to design, develop, and manage their codes.
It enables developers to host as well as track the changes to large codebases on its platform. It has a cloud source repository that can be accessed and used by many users at the same place.
It offers exclusive features. For example – unlimited private repositories, built-in CI, powerful code search capabilities, and more.
Gogs
Gogs – Best GitHub Alternative
Gogs is a self-hosted Git server where you can host your codes. It is a super lightweight and easy to install solution. It allows expanding a local Git server for a machine or small network.
It is completely self-hosted so its scope is not as wide as GitHub. But it has many similar features found on other platforms.
Gogs provides features like repository management, organization webhooks, deploy keys, and more.
Coding is something that has a wide scope. So, it is important for the developers to learn and practice their skills. The open-source platforms play a very important role here. These help the developers to learn better and connect with other like-minded people.
The above mentioned are some of the most popular names that can be used as GitHub alternatives. Apart from these, there are more options available as well. Some of these are Beanstalk, TaraVault, Gerrit, etc.
FAQs
What is GitHub?
GitHub is a popular platform that hosts codes. It allows different coders to work on the same projects as a collaboration.
Is GitHub a software?
GitHub is a web-based version-control and collaboration platform for software developers. It works on a software-as-a-service (SaaS) business model.
The global economy has always been positively impacted by the introduction of startup companies, which has paved the way for the growing importance of their establishment among different countries.
This has made the governments of the respective countries come forward to encourage their growth and rapid development, along with apt regulation. This startup growth has been witnessed across different sectors of the industry in India, which is at par with the rest of the world. India is one of the leading countries in terms of its startups. The government of India recognized 14,000 new startups in 2021 and 44 of them have also joined the coveted club of unicorns. The funding that is pouring in India today had never been seen earlier. Along with helping the companies turn unicorns and steering them forward to the next level, this funding is also helping the Indian entrepreneurs grow like never before. Â
Here are some of the successful richest founders in India.
Byju Raveendran is the Founder and CEO of one of the most prominent EdTech startups in India Byjuâs. The veteran Indian entrepreneur was born in 1981 at Azhikode, Kerala. He did his schooling from a Malayalam medium school, where his mother âShobhanavalliâ and father âRaveendranâ were mathematics and physics teachers respectively. After schooling, he pursued B. Tech from the Government College of Engineering, Kannur.
Then after completing his graduation in the year 2003, he started working as a service engineer at a reputed MNC. After two years, he quit his job and started helping people prepare for the CAT examination. In 2007, he commenced the test preparation business âByjuâs classesâ which was a success. This motivated him, thereby leading him to launch his startup Byjuâs alongside his wife in 2011.
With the rapid growth of the smartphone industry in India, he launched what we know today as âByjuâs – The learning appâ. Within three years, the app got success at both national as well as international levels, as the app expanded its operation to English-speaking countries, such as the United Kingdom, the United States, etc.
Byjuâs app adheres to a freemium operation model, primarily aimed at preparing Indian students aspiring to clear examinations such as CAT, IAS, IIT-JEE, NEET, etc. It also helps to provide teaching assistance and facilities to the students of classes 3-12.
The company overall gained so much success that it even bagged the recognition of being the shirt sponsor of the Indian cricket team, as announced in July 2019, replacing Oppo, who were the earlier sponsors. The deal allows Byju’s name to be printed on the team’s jerseys between September 5, 2019 – March 31, 2022. With over 100 million users and 6.5 million paid subscribers, along with a net worth of approximately 16.5 billion dollars, Byjuâs is ranked among the top 5 national internet companies.
Net worth
The combined wealth of Byju Raveendran and his family (brother Riju Raveendran and spouse, Divya Gokulnath) stood at $3.22 bn (Rs 24300 crore), as per IIFL Wealth Hurun India Rich List 2021. The personal net worth of Byju Raveendran was last reported to be $1.7 bn in 2020. His company, Byju’s is also a market leader in terms of valuation. With a valuation of $21 bn, the Raveendran-led edtech company is the second most valued startup in India and the most valued edtech startup in the world, as per December 2021 reports.
Thus, from his journey, we can learn that the passion for learning and imparting education o others, coupled with an overarching plan in place, one can achieve anything and everything in life.
Awards and recognitions
Awarded the Manorama News Newsmaker Award in the year 2019.
Fortune Magazine 2020 â40 under 40â.
Finalist of the Ernst and Young 2020 Entrepreneur of the Year.
Winner of the Business Transformation Award in 2020 by Ernst and Young.
Winner of the Entrepreneur of the Year award at the Forbes India Leadership Award (FILA) 2021.
Nithin Kamath and Nikhil Kamath
Nithin and Nikhil Kamath
Nithin Kamath created Zerodha, a brokerage firm with an open and low-cost business approach, in 2010. Zerodha, presently led by both Kamath brothers, Nithin and Nikhil, is the country’s largest brokerage, with over 5.48 million active clients.
After reports in recent months that approximately Rs 80,000 crore of Indians’ money sits unreported in various banking and Demat accounts, Nithin stated in September that Zerodha would be introducing an ‘alert tool’ to its platform to notify beneficiaries when an account becomes inactive.
Nithin and Nikhil had been trading right from their teenage years. The kids of a veena teacher and the manager of Canara Bank grew up in Bengaluru’s Basavanagudi, which is known for its lively traders. Nithin confesses that “greed” drew him into trading in the first place.
They’d joined Reliance Money and Way2Wealth as sub-brokers, respectively. Kamath Associates, a firm that handles money for others, was founded because of its trading prowess. The trading brothers had a sneaking suspicion that the firm was about to be disrupted. “When the jobs accomplished per transaction are the same, why should fees be dependent on transaction value?” had been a problem Nithin frequently pondered.
Nithin was aware of the industry’s lack of transparency. The number of securities financial transactions tax or brokerage imposed by brokers was sometimes unclear to clients.
Despite the pandemic, Zerodha had its biggest year ever, with 1.5 million new users. Nikhil started his fund, True Beacon, for high-net-worth clients in 2019. It is still modest, with a corpus of Rs 380 crores, but it has gained an amazing 35 percent during the last 14 months.
For the time being, the Kamath brothers are concentrating on what they do best: providing the best trading experience and a risk-free alternative to investors. There is also no stock study and no sales targets for any of the employees, which leads to misselling. They’ve introduced Varsity by Zerodha, which includes market tutorials. And the primary broking service continues to be unadvertised.
Varsity by Zerodha
Nithin, the company’s CEO, makes product choices and oversees the production, while Nikhil, the company’s CIO, manages risk and deals on their account. They’ve invested in various firms in the investment field and given money to climate change solutions, thereby channeling their brokerage earnings for a good cause.
Net worth
They are the biggest Indian entrepreneurs under the age of 40, according to the IIFL Wealth Hurun India ’40 and Under Self-Made Rich List’ 2020, with Rs 24,000 crore. SEBI recently authorized them to establish an asset management firm.
Awards and recognitions
The Confederation of Indian Industry bestowed upon them the Emerging Entrepreneur Award (CII).
In its annual business review, The Economic Times recognized Kamath as among the 10 Indian entrepreneurs to follow in 2016 who have the most impact in their industries.
Forbes Finance in India in 2016 listed them in their 30 Under 30 list.
According to the CII’s CEO, “use technology to manufacture affordable things”.
Economic Times included them in “10 Businessmen to Watch in 2016”.
Divyank Turakhia
Divyank Turakhia
Divyank Turakhia is distinguished as an Indian-born serial entrepreneur, businessman, computer programmer, self-made billionaire, and investor. Turakhia is ranked #1 in the IIFL Wealth Hurun India Rich List 2021. Media.net is the company that Divyank founded back in 2010, which went on to become recognized among the top 5 largest online advertising businesses globally. After scaling media.net to a promising level, Divyank is also credited for selling it to Miteno Communication Technology (Shuzhi.AI) in an all-cash deal in 2016 for $900M. This is also famous as the third-largest acquisition transaction in the online advertising industry worldwide.
Turakhia began programming at the tender age of 9 years, while he started internet consulting for major companies including large corporates when he was just 14 years of age, in 1996. He then decided to borrow $600 from his father and after two years, he co-founded a web hosting and domain registration business. This venture was again quite a success for Turakhia and was eventually purchased by NASDAQ:EIGI in 2014 for $160M. Turakhia studied at Arya Vidya Mandir in Bandra, Mumbai and was later a student of Narsee Monjee College of Commerce and Economics (University of Mumbai), from where he graduated.
Div or Divyank, as he is commonly referred to, reached the milestone of acquiring his $1 million at 18, attained the milestone of possessing $100 million at 23, and then leaped to cross the 1 billion dollar mark in 2016, when he was 34. A serial entrepreneur, Divyank has been Co-founder of Directi, Founder and CEO of Skenzo, Founder and CEO of Media.net, Founder and CIO of numerous global investment funds. Div stepped down from the position of CEO of media.net in October 2018 and is currently planning to spend some time running his global investment funds.
Net worth
Divyank Turakhia’s net worth has been listed at Rs 12, 500 crores by Hurun India in its IIFL Wealth Hurun India rich list 2021. He was featured as the youngest billionaire on the Forbes List of Richest Indians worldwide in 2018.
Awards and recognitions
Economic Times awards the ET Panache Trendsetter Award in 2016.
Ranked #2 in the IIFL Wealth and Hurun India 40 & Under Self-Made Rich List in 2020
Recognized as the Youngest Indian Billionaire successively in 2016, 2017, and 2018.
Bloomberg Television in 2010 conferred upon the title “Winning Warrior”
BusinessWeek Magazine listed Divyank Turakhia among Asia’s Best Entrepreneurs Under 25 in 2006
Nakul Aggarwal is popularly identified as the Co-founder and CTO of BrowserStack. Nakul is an alumnus of the IIT Bombay. Started with Lime Spot Technology India Pvt. Ltd., where he served the role of a Software Developer, he left the job after 2 years. In the meanwhile, he had already started QuarkBase.com as the co-founder. Aggarwal then switched to Lime Labs LLC as the Senior Software Engineer but left the same after stepping down from the co-founder position of QuarkBase.com. Nakul eventually took up the role of managing Development & Infrastructure at Downcase Consulting and while he was working with the company, he founded BrowserStack in 2011. Aggarwal then left Downcase Consulting.
Net worth
Nakul Aggarwal was ranked at the second position in Hurun Rich List 2021 with a total wealth of Rs 12, 400 crore.
Awards and recognitions
Nakul Aggarwal is currently ranked #2 by the Hurun Research Institute in the IIFL Wealth Hurun India Rich List 2021.
Ritesh Arora is known as the Co-founder and CEO of BrowserStack. Ritesh co-founded BrowserStack in 2011, which is currently hailed as the worldâs leading software testing platform. The vision was mainly to simplify testing for millions of developers globally. BrowserStack scaled far and wide and currently boasts of 50,000+ global customers, along with being backed by marquee investors like Accel, BOND, and Insight Partners. The Ritesh and Nakul-led company was recently valued at $4 billion.
BrowserStack provides instant access to over 3,000 real mobile devices and browsers on its cloud platform and delivers quality software at speed. It currently aids leading companies like Microsoft, Twitter, Wells Fargo, Discovery, and Expedia. Â
Ritesh Arora has graduated from IIT Bombay with Computer Science and is a serial entrepreneur who has started multiple companies after completing his graduation.
Ritesh is known as an angel investor and currently mentors many technology startups in India. Arora started as a Software Developer at Lime Labs and then founded QuarkBase.com and Downcase.com, but he no longer holds the role in the companies. Ritesh Arora finally founded BrowserStack, where he still is a Co-founder and CEO.
Net worth
Ritesh has a net worth of Rs 12,400 crore, as listed recently in the IIFL Weal Hurun India Rich List 2021.
Awards and recognitions
His company BrowserStack has won numerous industry accolades like:
It has been named to Forbes 2021 Cloud 100.
LinkedIn ranked BrowserStack at #1 in its Top 25 India Startups list.
The company was hailed as the Bootstrap Champ by Economic Times.
With the increase in the support and assistance from the Indian government to the startups, the young and budding Indian entrepreneurs must keep these role models as their benchmarks of success. The early initiatives of these listed people got them to where they are now. The startup founders are the embodiment of creativity and innovation. Thus, their journey offers some valuable insights, following which the entrepreneurs can push their initiatives towards glory.
FAQ
Who are the richest entrepreneurs in India?
Byju Raveendran and Family, Nithin and Nikhil Kamath, Divyank Turakhia, Nakul Aggarwal, Ritesh Arora are the richest entrepreneurs in India, as of February 2022.
How much do startup founders make in India?
The average salary of a startup founder is between Rs 15 lakhs to Rs 80 Lakhs depending on the experience.
Who is the youngest CEO in India?
Suhas Gopinath is the youngest CEO in India. He took charge of the CEO of Globals Inc. at the age of 17.
As an entrepreneur, one must always think and plan to expand his or her business and always be on the lookout for opportunities. These opportunities can be in your home country or the land the of wealthy, UAE. The lifestyle in the UAE is posh and lux since it is home to some of the wealthiest people in the world.
Trading or manufacturing quality goods or providing worthy service can take to new financial heights as people here are willing to spend money on quality goods and services. With a growing population, needs are increasing and so are the opportunities.
If your wish to start your business in the UAE, below are some best business ideas that you can choose from.
Construction Agency
Constriction Business in UAE – Business ideas in Dubai
A Construction Agency in the UAE can be one of your best bets if wish to start a new business. Â Due to numerous foreign investors seeking residential opportunities in Dubai and booming real estate has led to increased opportunity in the construction sector. Your agency can build for residential as well as commercial projects. It is one of the most profitable ventures in the UAE.
Real Estate Agency
Real Estate Agency in UAE – Business ideas in Dubai
Real estate has one of the greatest business opportunities in Dubai. There is almost a race going on for skyscrapers. The main reasons for this include increasing rent moderation, supply, and changing demand for executive positions in the employment market. Therefore, it could be a great opportunity for real estate entrepreneurs to initiate a real estate business in the UAE, especially in Dubai
Business in Health Sector
Healthcare Business in UAE – Business ideas in Dubai
The UAE has reported higher birth rates, increased life expectancy, a rapidly shifting epidemiology profile, and a rise in the incidence of noncommunicable diseases. All these factors, combined with a shortage of healthcare workers, and low insurance penetration rates, create bright opportunities for firms looking to enter the health care sector in the UAE.
Many big players in the health sector of UAE from the Gulf Capital itself and also London have seen splendid numbers in revenue. The investment bank Alpen Capital has estimated the healthcare spending in the UAE to expand by 13.1% annually in the next four years. This means that entrepreneurs looking to enter the healthcare sector in the UAE can have a healthy future.
Consultancy Business in UAE – Business ideas in Dubai
With the increasing number of businesses in the UAE, the need for consulting services is at an all-time high. Most of the companies in the UAE are new and at the incubation phase so they require advisory for efficient resource management.
These companies generally outsource their planning and strategy to skillful consultants for more accurate and achievable solutions. Therefore, starting a consultancy can be very profitable since thereâs no scarcity of clients in the UAE marketplace.
Beauty Brand or Store
Beauty Store Business in UAE – Business ideas in Dubai
The UAE is the land of wealthy consumers that are very much interested in beauty products. It is one of the best marketplaces for luxury beauty brands to thrive and trader to generate amazing sales. People are willing to spend their money on expensive products if they’re worth it.
The diverse market has many options to choose from. Skincare, Makeup, Haircare, and Fragrances back their seller with great profits. Fragrances constitute a major chunk of the revenue as it is widely used in UAE. If you manage to build a great collection, there’s no limit to what you can achieve.
E commerce business in UAE – Business ideas in Dubai
The Covid-19 pandemic proved to be a catalyst in the growth of the online business sector. It accelerated the growth of e-commerce to new heights. Just in the initial months of 2020, UAE saw a 300% increase in the demand for e-commerce among its customers. Thus, a company to provide easy ways out to such business owners are bound to make profits.
Since many established brands are tilting towards e-commerce, it inevitable that they’re going to need expert solutions in the process which such companies are going to provide.
Fish Farming
The UAE primarily depends on imports to meet its food supply demands. To ensure food security, the government is encouraging foreign and local investments in aquaculture developments. They are willing to provide several incentives for the sector, along with fingerlings of local species, curating aquaculture frameworks, reducing institutional and investment constraints, and mapping out suitable sites for development.
These incentives are coupled with the gradual increase in fish prices have made aquaculture in the region an attractive investment and business proposition.
Recycling Business in UAE – Business ideas in Dubai
Recycling is a relatively infamous yet profitable business. People have made millions in waste. Retail outlets in malls and high-end stores undergo a revamping procedure every two to three years as part of a clean image campaign. This creates opportunity and revenue for contractors.
UAE government is working towards supporting such businesses as they need to manage their overall waste generated each year. Recycling also has great potential in the construction sector as it accounts for 60-70% of the total waste generated.
Security Service
Security service business in UAE – Business ideas in Dubai
There are Security Companies in the UAE that protect the people, private properties, and government entities. It is a profitable business option as there will always be a demand for security guards in the UAE. But you need to decide on a free zone or mainland setup.
If you choose to establish your business in the mainland, you can freely trade with the local market. You can bid for government contracts that can be quite lucrative. On the other hand, is a free zone, you get 100% exemption from customs tax.
Jewellery Making
Home to numerous wealthiest individuals from the world, UAE is the perfect place to line up ajewellery company. The government has created specific rules and regulations to impose check-ups on those who bring gold or other valuable metals which are sold within the Dubai Souk.
The UAE jewellery market had grossed 12 billion dirhams by 2020. Dubai leads the UAE jewellery market as it has tourists who find it cheaper than their home countries and enjoy an outstanding range of exquisite jewellery.
Conclusion
These were some fields in which you can make great profits in the UAE. With supportive laws, some of these sectors can also be sustainable in the long run. Rising demands are creating a market for new businesses that generate great sales and build a strong customer base. You too can establish a successful business in the UAE if you play by the rules, understand the culture, and offer quality service.
FAQs
Which business is profitable in UAE?
Real estate, Business Consultancy and Healthcare are some of the profitable business ideas you can start in UAE.
Is UAE good for business?
Low tax rates, low import duties, free trade agreements, state of the art infrastructure, and a lot of other benefits makes the United Arab Emirates (UAE) a great place to start a new business.
ââStartups are the future of the business world. However, not all startups can climb the ladder of success. There are many reasons for the failure of startups. Some can fail due to an unclear concept of a startup. Some startups fail as they can’t attract their needed audience.
Irrespective of the failure, there are a few reasons which can eventually stop the successful startups also at limited growth. One of the biggest reasons is funds. Not having enough funds for the startup can also cause issues in the growth of startups. However, there are few venture capital firms providing funds to newly started startups. They work by providing funds and buying shares from early budding startups.
After some time, when the startup has already started climbing its success ladder, they take back their funds to invest in other companies but with the addition of profit earned from earlier investment. One of such firms is Lightspeed.
Lightspeed venture capital firm is a global company providing multi-stage investments to different field startups. Lightspeed focuses more on the investment in the field of enterprise technology, consumer, and healthcare industry. They have their services expanded to multiple countries and have a history of backing up more than 400 different firms.
Some of the startups funded by Lightspeed in India are:
Yellow Messenger is an AI-based company established in the year 2015 by the joint efforts of Jaya Kishore Reddy, Raghu Kumar, Rashid Khan, and Anik Das. It is a Bangalore-based startup.
Yellow Messenger is considered the world’s largest AI-sourced tool used for conversational engagement platforms. It is majorly used to provide the clients with multiple facilities such as marketing, servicing, acquiring and also enable them with the service of supporting customers on message and call.
Yellow Messenger helps its clients with things that circle enterprise intelligence and customized conversational bots. Yellow Messenger raised the series A funds from Lightspeed of about $4 million and $20 million in series B.
BlueLearn
Money Raised
Funding Round
$450k
Pre-Seed Round
Yes
Bluelearn Logo
BlueLearn is an educational-based platform founded in the year 2020 by the teamwork of Harish Uthayakumar and Shreyans Sancheti. It is also a Bangalore-based startup.
BlueLearn was earlier just a community on a Telegram. From there, it was converted into a different platform enabling the students to find everything in one place. BlueLearn is a one-place platform for students to learn new skills, network with peers, and also apply for internships. With the funds, they are planning to hire the best talents and grow their platform to fulfil the demands of their highly increasing customers. BlueLearn managed to raise the amount of $450k in its pre-seed funding round.
Magicpin is a reward-based application connecting hyperlocal merchants with several customers. It was started in the year 2016 by Anshoo Sharma and Brij Bhushan. Magicpin is a Gurgaon-based firm.
Magicpin is a reward-back platform. It allows its users to purchase products from several merchants available on its platform. Users get the tokens on the use of a Magicpin application for the purchasing of products or paying up the bills through its application. And all the merchants advertising them on its application need to pay the platform fee along with transaction fees to the Magicpin.
Craftsvilla
Money Raised
Funding Round
Lead Investor
$1.5 million
Series A
No
$34 million
Series C
No
Craftsvilla Logo
Craftsvilla is an Indian e-commerce platform launched in the year 2011 by Manoj Gupta. It is a Mumbai-based startup.
Craftsvilla is an e-commerce platform known for selling multiple products such as ethnic appraisal, footwear, handbags, etc. Craftsvilla is popular for its unique Indian product identity. They are known to also sell ethnic Indian products through their platform.
Lightspeed has backed up Craftsvilla from the start. There were multiple funds received from Lightspeed to Craftsvilla. Along with Lightspeed, different venture firms have also funded Craftsvilla each year. The most recent funds received by Craftsvilla from Lightspeed is about $1.5 million.
Darwinbox
Money Raised
Funding Round
Lead Investor
$4 million
Series A
Yes
Darwinbox Logo
Darwinbox company provides cloud-based human resources solutions to their clients. It was introduced in the year 2015 by Chaitanya Peddi, Jayant Palette, and Rohit Chennamaneni. It is a Hyderabad-based startup.
Drawinbox was initiated with the vision of creating a change in the interaction between the workforce and technology. It provides complete solutions from hire to retirement process. They are known to provide multiple services such as HR Voicebot, Advanced Talent Analytics, Candidate Shortlisting, OCR-based expense scans, etc.
Drawinbox also had its backed up by multiple capital ventures from the start itself. Drawinbox received $4 million as its first fund from Lightspeed and other ventures.
Lightspeed venture capital firm was established in the year 2000. They are known to provide funds to unique concepts and highly potent startups during the early years of startups. With this step, they can invest in a good source and allow the startup to bloom well. Some of the most well-known and famous startups funded by Lightspeed have been given above.
FAQ
Which are some of the successful companies backed up by Lightspeed in the past?
Lightspeed has supported many startups over time. Some of the most famous and well-known companies are Snapchat, Affirm, Byjus, OYO Rooms, etc.
Who are the founders of Lightspeed?
Lightspeed was founded in the year 2000 by Chris Schaepe, Barry Eggers, Ravi Mhatre, Peter Nieh.
What is meant by venture capital firms?
Venture Capital firms are those investors who provide funds to startups and newly opened small businesses as a part of the investment. They provide investments to the companies believed to have long-term growth potential and then receive their profits from the success of the business.
ââââE-commerce platforms have created a new market. It is not just a different method of purchasing products, it has become an essential part of every business. Everyone is looking to get connected with digital platforms and to have a digital store. This allows for better options and better services than the traditional methods.
But to create a digital platform or e-commerce service is the main task. It is a true headache, to begin with, the making process of an e-commerce platform by yourself. The best option for this is to hire some professionals for better work. E-commerce development service is now a well-developed field. There are many better options out there ready to outsource and start the work process.
Top Five Indian E-commerce Developing Service Providers are:
1. Alakmalak
Alakmalak Website
Alakmalak company was founded in 2006 by Kapil Khambholja. Alakmalak is a Gujarat-based technology company giving out multiple services in the same field. Alakmalak has been in the business for a good amount of time and with the passing time, they have only evolved as the best team.
The mission of Alakmalak is to provide small and medium e-commerce businesses with the facility of having their website, mobile application, and web application as per their need with the least cost. They work to provide a good platform to business owners so that they can grab the attention of their targeted audience. With this step, the dreams can then be turned into reality.
The prices given by Alakmalak to their customers depend upon three conditions. They either provide a single rate for the complete package depending upon the requirements. They can also provide an eligible person as a part of the team for required work. Or they can charge based on hourly patterns depending on the requirement of work.
Some of the services provided by Alakmalak are:
Website development
Logo designing
Application development
SEO services
2. SynapseIndia
SynapseIndia Website
SynapseIndia is one of the top-level e-commerce development companies founded by Shamit Khemka in 2000. It is a UP-based company known to provide end-to-end solutions.
SynapseIndia has its vision set as to be a world-class web development company with full trust and respect from its clients to provide IT-related facilities. They work together to provide their clients with a good IT platform so that they can use the platform for innovation and earning profits.
SynapseIndia is also known to provide flexible payment plans to support the customer’s growth. The payment plans given by them are hourly development plan, fixed-cost development plan, man-month development plan.
Some of the services provided by SynapseIndia is:
Website development
Mobile App development
E-commerce solutions
Cloud solutions
Software development
3. Angular Minds
Angular Minds Website
Angular Minds was founded in the year 2011 by Sagar Mahajan. It is a Maharashtra-based software company. Angular Minds is known to provide end-to-end software-based solutions to its customers.
The main aim of the team is to work towards understanding the client’s needs and then align themselves with the client’s needs. They work as a client-driven platform keeping the needs of clients as their top priority.
The mission is to provide the best available and innovative facility to the customers so that they can easily connect with their audience for a better future.
They are known to provide three types of payable services depending upon the client’s requirements. The fixed-time engagement model allows the clients to get one fixed amount as their fees after negotiating with all the requirements.
The next option is a dedicated team engagement model, it allows the customers the leverage of having their dedicated team working with them for their own needs only. The last option is the hourly billing engagement model, it works on an hourly basis and needs to be calculated in the same way.
Some of the services provided by Angular Minds is:
Infinijith is a full-stack web application development company started in the year 2014 by Karunamoorthy Karuppanan. Infinijith technology is an Indian company set up in Tamilnadu. They are known to provide custom-based web development projects within the promised time with full dedication and commitment.
The vision of Injinith is to work together as a team for the benefit of customers’ required services. They use cutting-edge technology for innovation and modernizing enterprise digital applications as their mission.
Infinijith provide the best customer services in different ways such as a dedicated project manager, global support, annual maintenance plans, etc. They also provide different payment plans for different services such as single vendor platform code, multi-vendor platform code, and customized solutions.
Some of the services provided by Infinijith are:
Full-stack Development
Mobile app development
Software testing
E-commerce solutions
5. TechMagnate
TechMagnate Website
TechMagnate is an IT company providing multiple services on a single platform. It was founded in the year 2006 by Sarvesh Bagla in New Delhi. TechMagnate is an award-winning company best known for its search engine optimization techniques and social media marketing.
TechMagnate is a leading digital marketing company with the mission to provide the best customer growth by the use of digital excellence. The vision seen by the team of TechMagnate is to deliver transformational growth by the means of digital excellence for almost 200 customers by the time limit of 2024.
TechMagnate is known to have several package plans available for their customers depending on the needed facility. They can offer complete customizable plans and also some specific services depending upon the requirements of the clients and their needs.
E-commerce development is an essential part of business planning. It is very important and needed to have a well-planned e-commerce platform. It can be in the form of websites or a mobile application depending on the customer’s demand. To have them prepared by a professional is the best option to go with. There are multiple companies offering e-commerce development services in India.
FAQ
Which e-commerce platform is best in India?
Amazon India, Flipkart, Alibaba, and Myntra are some of the best e-commerce platforms in India.
Who is an e-commerce developer?
An e-commerce developer works within an e-commerce platform to develop solutions to grow the business.
How much does an e-commerce website cost in India?
The charge for creating a website is nearly Rs. 3000 to Rs. 7000 for a small or medium-sized website.
Making a name in the music industry is not everyoneâs cup of tea. Many musicians reach heights with their hard work and dedication while continuing to excel in their careers. We can take many names here but the person that we will be focusing on now is Justin Timberlake.
For the unversed, he has been an inevitable part of the music industry since the 90s and there is no denying that his fan following has increased to great heights in the past years. Now, this guy has made millions not only through his music but also by endorsing multiple brands every year. But before we begin, let us get to know a bit more about this guy.
A little Trivia about Justin Timberlake
Do you know that Justin Timberlake is one of the world’s best-selling music artists? The American singer has fans all around the world including India. Of course, his concerts cost a lot but there is no harm grooving to such amazing music, right? Moreover, this guy’s achievements are not only limited to singing. It is because he has also shown his acting skills at times.
He has played major roles in films like The Social Network, Friends With Benefits, In Time, and Bad Teacher. Apart from that, he is also a songwriter and record producer. The fact that he has continued his musical career from 1992 till the present times is a huge achievement in itself.
Do you want to know which brands Justin Timberlake has endorsed to date? Let us get an insight right now.
Bigger brands like McDonaldâs always look for popular faces to promote their products. Justin Timberlake has collaborated with this amazing brand and made millions after the same. Yes, that is right! Timberlake collaborated with the brand in the 2000s for doing a commercial ad.
Moreover, he also promoted his own musical jingle along with the same. For endorsing McDonaldâs, the singer got a whopping amount of $6 Million.
For the unversed, that remains one of the highest payments received by Justin Timberlake to date. He also crooned the song I’m Lovin’ It as a part of the jingle for the huge food chain that has its branches in almost every part of the world. It became their theme song for a long time and remains a hit even now. It was back in 2006 that Timberlake partnered with McDonald’s and still received a whopping amount that was a dream for many during that time.
Sony
Apart from McDonaldâs, Justin Timberlake has also worked with another popular brand – Sony. Just like the former, this company paid huge amounts to the singer for endorsing its products and promoting them on a higher scale.
The popular electronic brand approached the singer to make a whole lot more than simply promoting its products. Not only did the brand decide to expand its campaign to a huge extent but also promote its brand new TV set series Bravia.
It may be a known name now but for the consumers of that time, it was like they were seeing something unique and astonishing. Moreover, adding Timberlake to the campaign acted as a cherry on the cake. After that, you can imagine the kind of boost in sales the brand might have witnessed at that time.
Walmart
Did you know that Timberlake has performed at Walmart? What better way to promote your brand right? The singer collaborated with Taylor Swift a few years ago and both performed at one of the most popular platforms in the world.
Walmart also paid him a whopping amount for promoting it at such a scale. For the unversed, the popular singer also played host in the same concert and interviewed his fellow singer Taylor Swift.
Here again, Timberlake proved his worth as an artist. The concert and the campaign were a huge success as nobody had the slightest idea about Swift and Timberlake’s sudden collaboration.
Moreover, the video went so viral on social media that people began calling it bizarre and incredible at the same time. What better way to know that Taylor Swift is also an ardent Walmart customer! Yes, that’s right. This is how Timberlake introduced the Love Story singer to the huge crowd.
Givenchy
It is one of the major ad campaigns done by Justin Timberlake in his career. He did the same for the âPlayâ scent of the well-known brand. Needless to say, the overall amount received from such brands is huge for the singer. The sporty new ad that the singer did for Givenchy sent all of his fans into a frenzy. Fans went crazy watching him go behind the wheel to promote a particular product of the popular men’s perfume brand.
Apart from his musical career, Justin Timberlake has done quite a lot for himself using brand endorsements. As per reports, almost $42 million of Timberlakeâs net worth comes only from brand endorsements. For the unversed, the singerâs overall net worth already makes him one of the richest celebrities in the world.
Apart from them, his musical tours and collaboration with the boy band NSYNC also contribute to the whopping worth of money that he owns. There is no denying that his concert tickets have a soaring price and a great demand across the globe.
No one has been able to determine the official amount of net worth that Timberlake gets from his brand endorsements. But one thing is for sure that the brands do benefit from the popularity their products receive after being endorsed by the popular singer.
A nice chunk of what Timberlake has been able to accomplish in present times comes purely from the brand endorsements. Apart from McDonaldâs, Sony, Walmart, and Givenchy, he has collaborated with various small and medium brands. It has paved the way for the singer to acquire further wealth apart from excelling in his already successful musical career.
FAQ
What is the net worth of Justin Timberlake?
The estimated net worth of Justin Timberlake is $57 million.
Who is the wife of Justin Timberlake?
Justin Timberlake is married to Jessica Biel.
What is Justin Timberlake’s real name?
The full name of Justin Timberlake is Justin Randall Timberlake.
Paris is famous for being one of the most popular fashion cities. It is often regarded as the fashion capital of the world. The moment we hear about Paris, the first things that come to mind are Eiffel Tower and Persian fashion. But this beautiful city has much more to offer.
Paris is home to many flourishing startups. It has the most innovative ideas, creative people, and technology. The tech sector in Paris is super dynamic and has a great spot in Europeâs entire tech ecosystem.
Among Europeâs best startup hubs, Paris stands among the top three cities. Be it advertising, financial, logistics, food, Paris has now a variety of startups.
In the earlier times, it was quite difficult to set up a business in Paris. But the times have changed now. Today great attention is being paid towards building an advanced technology startup hub.
The development of a great tech sector needs three things. These are great-minded specialists, investment, and a growth-supporting ecosystem. The city of Paris has shown great progress in all these over the years.
The educational system of Paris is one of the most demanding. It offers many entrepreneurial programs. The environment of the city is more progress-oriented than ever before.
More and more startups are now establishing in Paris due to favourable conditions. This has made a great contribution to the economy of France. Thus, over the year, Paris had made great progress in many fields apart from being known as a fashion capital.
Paris Startup Ecosystem
Top 10 Startups in Paris
Paris is now a budding home for many startups. Not only the natives but the people from outside are also interested in establishing startups here. The following are some of the top startups in Paris:
PayFit
Founder: Florian Fournier, Firmin Zocchetto and Ghislain de Fontenay Founded: 2016
PayFit – Top Startups in Paris
It is one of the most popular startups in Paris, launched in 2016. Florian Fournier, Firmin Zocchetto and Ghislain de Fontenay are the founders. It is a cloud-based software for the management of payrolls. This makes the process easy and efficient and thus, increases the productivity of human resource managers.
PayFit is not based on a fancy concept. But it is a great deal as it helps with the efficiency of the work ecosystem. The startups deal with all the activities of HR. It has its customers in France, UK, Germany, and Spain.
Alan
Founder: Charles Gorintin and Jean Charles Samuelian Founded: 2016
Alan – Top Startups in Paris
It is a digital health insurance startup, founded in the year 2016. Charles Gorintin and Jean Charles Samuelian are the founders. This Persian startup focuses on user experience by providing great quality health plans at reasonable prices.
After 1986, this is the first independent company to get its insurance licensed by the French Prudential Supervisory Authority in France.
Alan has made healthcare in France better and more resourceful. It has even got the status of a unicorn startup.
Founder: Aziza Chaouachi, Yassine Ben Romdhane and Mario Moinet Founded: 2017
Leavy – Top Startups in Paris
Leavy is a startup established in Paris in the year 2017. Aziza Chaouachi, Yassine Ben Romdhane and Mario Moinet are the founders. It is a travelling community and marketplace. It aims to make travelling easy and affordable.
With this app, people can rent their spaces while they are travelling. In this way, they can earn money while being away from home. This Persian startup has made great progress and is an attractive catch for millennials.
Heetch
Founder: Jacob Mathieu and Teddy Pellerin Founded: 2013
Heetch – Top Startups in Paris
Heetch is a ride-sharing company based in Paris, founded in the year 2013. Jacob Mathieu and Teddy Pellerin are the founders of the startup. The main target is the late-night transportation seekers. It is like an alternative to regular taxis.
The drivers of Heetch are available 24/7. So, when public transport lets you down in the middle of the night, Heetch is there to help. One can know about the price before taking the ride and can select the payment method of their choice. With great progress over the years, the company has expanded its services to Belgium, Italy, and more.
Memo Bank
Founder: Michel Galibert and Jean-Daniel Guyot Founded: 2017
Memo Bank – Top Startups in Paris
Memo Bank is a French fintech startup founded in the year 2017. Michel Galibert and Jean-Daniel Guyot are the founders. It is an independent bank for medium and small-sized companies.
This startup helps businesses with banking services and managing their financial flows. This aims to support the growing businesses with their finances in the best possible way. Memo Bank is one of the most popular fintech startups in France.
Kard
Founder: Amine Bounjou and Scott Gordon Founded: 2018
Kard – Top Startups in Paris
Kard is another Persian banking startup, founded in 2018. Amine Bounjou and Scott Gordon are their founders. This startup focuses on teenagers. They believe that most teenagers deal in card payments and for that, they have to borrow their parentâs cards. So, Kard enables teenagers to have their debit cards and enjoy banking services.
Kard enables teenagers to have their bank accounts. Parents can add money for children and let them spend accordingly. This empowers the youngsters with banking experience according to their needs and gives them control over it.
Yubo
Founder: Sacha Lazimi, Jeremie Aouate, and Arthur Patora Founded: 2016
Yubo – Top Startups in Paris
Yubo is a social networking app based in Paris, founded in 2016. Sacha Lazimi, Jeremie Aouate, and Arthur Patora are the founders. The app focuses on youngsters aged between 13 to 17. This enables them to make new friends and create a healthy community.
It allows the users to chat, play games, and also live stream with up to ten friends. The app enables users to make friends all around the world.
ManoMano
Founder: Christian Raisson and Philippe de Chanville Founded: 2012
ManoMano – Top Startups in Paris
ManoMano is a startup founded in 2012 in Paris, France. Christian Raisson and Philippe de Chanville are the founders of the startup. It is an online platform for home, gardening, and DIY products.
It might sound small but the company has made great progress and earned huge profits over the years.
Meero
Founder: Thomas Rebaud Founded: 2016
Meero – Top Startups in Paris
Meero is a Paris-based startup founded in 2016. Thomas Rebaud is the founder of the platform. It provides photography services using algorithms of Artificial Intelligence and Machine Learning.
Meero helps photographers to follow their passion and establish their profession. It provides a platform for photographers to get clients. In this way, the photographers get work and clients get their work done in an easy manner.
Ledger
Founder: Eric LarchevĂŞque, Joel Pobeda, Nicolas Bacca, Thomas France Founded: 2014
Ledger – Top Startups in Paris
Ledger is a provider of security solutions for digital wealth. The company was launched in the year in 2014 Â by Eric LarchevĂŞque, Joel Pobeda, Nicolas Bacca, and Thomas France. The company provides infrastructure and security to the consumers and investors of digital assets.
With the rise in the concept of cryptocurrency and other digital assets, Ledger has become super popular.
Conclusion
The above-mentioned startups show the growth of the startup industry in Paris, France. Paris has great advantages in its pockets. These are exquisite food and wine, great history, beautiful views, exclusive fashion, and more.
Now, Paris is not only known as a fashion capital but also a great hub for technology. It has startups for banking, HR, social networking, finances, healthcare, and more. Thus, Paris has flourished well in technology and has more to offer in the future.
Marketing and businesses go side-by-side. It is something that can make a business from nothing to everything.
Be it products, services, movies, or others, everything needs marketing to prosper. Many strategies are now available in the markets. For example- Email, ads, social media, co-branding, etc.
One of the most popular marketing strategies nowadays is Influencer marketing. It was not long ago when it was a budding concept. But now, this strategy has more power in it than one can think of.
This strategy seeks people having influencing personalities and takes advantage of it. Since it is now super lucrative, many agencies help businesses with this.
It is a strategy that takes advantage of the influence that certain individuals hold to meet business goals. This strategy can take place on the basis of payments and sometimes on the barter system.
An influencer is someone who produces content for platforms to gain an audience. With an increasing audience, they are able to develop a sense of trust among them. This gives them the capability to create a big impact on peopleâs buying decisions. They can help a business to target a wide audience that is beyond their target category.
The influencers involve three main types. These are celebrities, bloggers, and micro-influencers. Celebrity marketing has been in existence for a long. It is the rapid rise of the digital world that paved the way for bloggers and micro-influencers.
In this type of marketing, influencers get paid by businesses to showcase their brand. Since they have a close relationship with their followers, they are able to develop their trust in the brand. Hence, businesses get to reach a large audience with this strategy.
Benefits of Indulging Influencers in Marketing
Influencer marketing is the latest and the most popular trend for marketing currently. Here are some of its benefits:
The first advantage is that this helps a business to reach more audience. A brand may or may not have strong followers of its own. So, this strategy enables them to reach a wide audience towards them.
Another important benefit is the development of trust. People feel more related to the influencers of today. So, this helps a business to integrate trust among the audience.
This strategy has the ability to influence peopleâs decisions. Stronger the influence, the more they trust, and thus, more sales.
It is cost-effective. A business does not have to make any huge investment for this method of marketing.
It can help a business to increase its engagement. This can also enable a brand to become the talk of the town.
Today, we all can understand the value and importance of this marketing strategy. But putting this into practice can be a bit hard. There are times when brands are not able to find the perfect person for their business. It is likewise for the influencers. So, to solve this gap, many agencies are now present to act as a bridge.
Here are some of the agencies present in India:
Buzzerati
Buzzerati is a platform for influencer marketing, founded in the year 2016, by Samar Verma. It has a wide network of bloggers, celebrities, popular personalities, and more. This network spreads across all the social media platforms.
It collects and analyzes the data of top influencers, their followers, engagement rate, and more. This helps the brands to create appropriate messaging and find the best relatable influencer. This also enables them to create network campaigns.
Plixxo
One of the largest platforms in this field is Plixxo, founded in 2017 by Priyanka Gill. It is powered by the super popular name in the industry, POPxo. It acts as a bridge between brands and influencers.
This enables them to connect with each other and produce the desired content. To avail of its services, both can register themselves here.
They have top influencers on board like Kritika Khurana, Aashna Shroff, and more. Also, the platform has worked with top brands like Westside, Maybelline, etc.
Influencer
Influence.in is another agency, founded in 2015 by Suneil Chawla and Vikas Chawla. This platform has a huge base of influencers over various social media channels. With such a wide range, it becomes easier for a business to find the most appropriate person for their brand.
The catchy name, regular campaigning and, great services have made the platform a popular choice of many. They have worked with renowned brands like Nykaa, Himalaya, etc.
Grynow
This is another popular platform in India. It was founded in 2018 by Washib Khan. This provides the data about the influencers to the brands that help them save a lot of time in researching.
Here, the brands can make requests about their preference of content and channel. Then the interested influencers can send their proposals for the same. The platform helps with the entire process. It takes care of apt video creation, uploading and also tracks engagement and, sales.
Pulpkey
Another popular name in the list of agencies is Pulpkey, founded in 2017 by Amit Mondal. It is a great platform, where both brands and influencers can find each other and work together.
They help the brands to find an ideal creator for their marketing. They have worked with prominent brands like amazon, ZARA, Nestle, etc.
Eleve Media Pvt. Ltd.
It is a compelling agency that helps brands to make the most of their marketing through popular content creators or influencers. It was founded in the year 2012. The founders of the agency are Rohit Khanna and Prince Khanna.
The platforms help the brands with their campaigning strategies and also ensure top-notch engagement. Both brands and influencers can sign up on the platform to give and get the work. The agency has worked with big brands like BMW, hp, Cadbury, Adidas, etc.
Blogweet
It is an agency based in Delhi, founded in 2016 by Darshan Kumar and Satish Arya. It provides the brandsâ access to many influencers over social media. The brands can find the ideal person for their promotions.
The agency has worked with popular brands like gaana, BlackBerrys, etc.
Conclusion
The rise in the demand for influencers gave birth to many agencies. These help the brands to connect with the ideal persons. The widening of the digital world during the pandemic helped budding creators develop into established influencers. They were able to create a big impact on peopleâs mindsets.
These people have earned a huge audience over their social media channels. This makes them a perfect medium for brand marketing. Thus, this marketing strategy has grown well, is growing, and continues to grow even more in the future.
Which are the leading agencies for Influencer Marketing in India?
Leading Agencies for influencer marketing in India are:
Buzzerati
Plixxo
Influencer
Grynow
Pulpkey
Eleve Media Pvt. Ltd.
Blogweet
What are the benefits of Influencers marketing?
Some of the benefits of influencer marketing are:
Increase brand awareness
Increases audience reach
Builds trust
Drives purchases decisions
Saves marketing time
How does influencer marketing works?
Influencer marketing uses influencers to promote a brand to a larger market. Influencers are public personalities with a huge fan following base. They help in increasing brand awareness to a large audience.
Are influencer marketing agencies worth it?
Influencer marketing agency helps in finding and managing your influencers. It saves the time associated in marketing. They are professionals to make proper strategies as per our business needs.
Pratyusha Srivastava
