AI writing tools for cold emails that convert employ advanced personalization, automation, and data analysis to enhance engagement and response rates. These tools analyze recipient data, including profiles and past behavior, to tailor messages, optimize subject lines, and suggest the best times for sending, ensuring that emails feel relevant and timely. They automate mundane tasks such as follow-ups, lead filtering, and A/B testing, thereby allowing outreach in bulk without compromising on quality. Real-time analytics and feedback on performance help in fine-tuning the messages and getting even better results. While AI does simplify and take away a greater part of the time, it adds some human touch to the AI-created content.
AI-powered sales prospecting and outreach automation.
Persana.ai – Top AI Tools for Writing Cold Emails
Persana.ai is the top AI writing tool designed to produce highly converting cold emails, utilizing advanced AI for personalization, optimization of the subject line, and real-time analytics for performance tracking. This allows the automation of follow-ups and sequence management without integration with CRM and marketing tools, and provides a user-friendly interface for easily managing campaigns. Data-driven insights assist in refining targeting and messaging so that each email remains relevant and powerful. This is what combined features make cold emailing efficient, increase engagement, and enhance the response rates. Thus, this is why it is a great tool for scaling outreach in companies.
Pros
Personalized email message content can be generated.
enhances engagement and response rates.
Easy integration with existing tools.
Cons
learning curve for new users.
Data input quality for optimal results.
Pricing
Plan
Pricing
Starter
$85/month
Growth
$189/month
Pro
$500/month
Unlimited
$750/month
Enterprise
Contact Sales
Mailshake
WEBSITE
www.mailshake.com
Rating
4.6
Free Trial
No
Best For
Sales teams automating email outreach, cold campaigns, and multichannel engagement.
Mailshake – Top AI Tools for Writing Cold Emails
Mailshake is one of the foremost AI cold email writing tools that help in converting leads. With automated outreach sequences, personalized email templates, and built-in follow-up scheduling, it maximizes engagement. The AI feature of Mailshake lets you optimize subject lines, track responses, and receive actionable analytics for further improvement. Multi-channel outreach via Mailshake connects users through emails, phones, and social media via a single dashboard. The smooth integration with CRM and lead management tools facilitates easy process operations; at the same time, its A/B testing ensures that messaging is always optimized. Its user interface makes campaign setup and management easy; hence, it is a perfect choice for salespeople and marketers to efficiently scale their cold email campaigns.
Sales teams, agencies, and B2B outreach automating cold emails, follow-ups, and deliverability.
Woodpecker – Top AI Tools for Writing Cold Emails
Woodpecker is the most sought-after AI-enabled platform for its cold emailing writing, wherein the cold emailing sequence can automatically be generated, including smart personalization and programmed follow-up scheduling to elevate the likelihood of getting feedback. This platform delivers optimization, reply detection, and detailed analytics for fine-tuning outreach strategies. Woodpecker can also integrate seamlessly with famous CRMs, intended for real-time collaboration among team members while setting up several campaigns. Its ultimate AI characteristics ensure that every email is personalized according to the recipient, though A/B testing and performance tracking provide feedback for improvement. The intuitive interface and automated capabilities make Woodpecker a perfect go-to tool to scale cold email campaigns by sales teams and agencies.
Pros
Improved delivery optimization
Perfect integration with CRMs
Thorough Analytics and A/B Testing
Cons
Limited customization for complex workflows
Periodic syncing issues with some CRMs
Pricing
Plan
Pricing
Starter
$29/month
Growth
$188/month
Scale
$1354/month
Max
$9999/month
Instantly.ai
WEBSITE
www.instantly.ai
Rating
4.8
Free Trial
Yes
Best For
Automating cold email outreach for sales teams, agencies, and startups.
Instantly.ai – Top AI Tools for Writing Cold Emails
Instantly.ai is an amazing cold email outreach platform for running high-volume campaigns and is configured with unlimited email account support, an AI-based lead database of more than 160 million B2B contacts, and automated email warm-up for maximized deliverability. Campaigns are built to execute personalized sequences on messages, perform A/Z testing on message optimization, and AI-generated follow-ups based on recipient actions. Instantly provides centralized reply management through a Unibox, and has built-in CRM features for tracking deals and managing pipelines. It proceeds to offer advanced analytics, spam score monitoring, and domain health checks, all designed to optimize inbox placement.
Sales teams automating multichannel cold outreach and follow-ups.
Reply.io – Top AI Tools for Writing Cold Emails
Reply.io is an all-in-one platform designed for AI-powered cold email outreach, which possesses multi-channel inbound messaging from all industry lines (email, LinkedIn, calls, SMS), highly personalized automated follow-ups for upselling prospects, and the use of advanced artificial intelligence to increase conversion rates on each set of metrics performance. It also includes a virtual assistant to write/edit emails, handle email replies, and schedule meetings for users automatically. Its analytics, A/B testing, and deliverability functions help fine-tune campaigns to land in the right inbox. Reply.io comes integrated with direct partnerships with the best CRMs and sales tools, facilitates work within groups, and has lead scoring and tracking for efficient management of pipelines.
Pros
AI assistant for copywriting and response management
Excellent integration capabilities with CRM and other sales tools
Automated meeting booking and lead tracking
Cons
Learning curve for beginners
Slow response to support queries
Pricing
Plan
Pricing
1000 contacts per month
$59/user/month
Multichannel
$99/user/month
Saleshandy
WEBSITE
www.saleshandy.com
Rating
4.5
Free Trial
Yes
Best For
Sales teams automating cold email outreach and prospecting.
Saleshandy – Top AI Tools for Writing Cold Emails
Saleshandy is an advanced artificial intelligence-powered cold email tool for outreach at a massive scale with automated email sequences, extreme levels of personalization, and unlimited email accounts for carrying out high-volume campaigns. AI features include smart scheduling, deliverability optimization, and automated follow-ups to maximize response rates. Saleshandy offers detailed analytics, A/B testing, and reply detection to fine-tune messaging and optimize the performance of campaigns. The platform allows for collaborative work among teams, integrates seamlessly with CRMs, and offers lead management tools to make their workflow efficient. Its intuitive dashboard allows for easy setting up of campaigns, while the built-in email verification ensures great deliverability.
Pros
Added personalization and automated follow-ups.
Strong analytics and A/B testing features.
User-friendly interface.
Cons
Advanced features are only available at higher tiers.
Occasional deliverability problems for new domains.
Email marketing, landing pages, automation, webinars, and small-to-medium businesses.
GetResponse – Top AI Tools for Writing Cold Emails
GetResponse has been launched as a sleek platform for all-in-one marketing through email, powered by AI, excelling especially in cold emailing campaigns with features such as advanced personalization and automated workflows, backed up by behavior-triggered response follow-ups to increase conversions. Subject lines got optimized from AI tools along with audience segments through recommended send times for maximum engagement. The platform also includes a built-in concept CRM, a landing page builder, and A/B testing, which can better refine messages and campaign performance. The analytics dashboard provides actionable insights along with integrations into popular apps for more streamlined workflows. Its intuitive drag-and-drop editor and pre-designed templates make setting up campaigns fast and simple.
Pros
automation and personalization features
Highly intuitive drag-and-drop editor
Broad integrations
Cons
New users may experience a slight learning curve
Less specialised cold email feature
Pricing
Plan
Pricing
Starter
$10/month
Marketer
$29/month
Creator
$49/month
Enterprise
Custom Pricing
Smartwriter.ai
WEBSITE
www.smartwriter.ai
Rating
4.6
Free Trial
Yes
Best For
Sales and marketing teams automating personalized cold email outreach.
Smartwriter.ai – Top AI Tools for Writing Cold Emails
Smartwriter.ai is an advanced artificial intelligence tool intended for cold email outreach. The specific focus of the tool is on hyper-personalization, as it finds the prospects automatically and generates personalized email texts using the information obtained from LinkedIn, company websites, and social profiles. It uses its internal AI engine to create very specific icebreakers and specific subject lines to increase open and reply rates, while follow-ups are also automated so that there is continuous engagement. Bulk personalization is supported, with integrations available for other popular CRMs and providing seamless analysis capabilities to track against campaigns. The interface is very user-friendly for fast diversion and large-scale expansion by sales and marketing units keen on increasing their conversions.
Pros
Tailor-made emails
Bulk personalization for increasing campaign scalability
Finding and verifying professional email addresses, plus automating cold email outreach.
Hunter.io – Top AI Tools for Writing Cold Emails
Hunter.io is an AI-powered cold email campaign tool that prides itself in pinpointing and verifying business email addresses to ensure the email reaches the targeted recipient, while its Campaigns feature runs personalized email sequences having automated follow-ups that can be written using its AI efficiently. Hunter.io works very well with popular CRMs, and bulk tasks are all that are needed to make work easier. The valuable analytics of the platform include the reports on open, click, and reply rates that make refining strategies possible. These make Hunter.io the most suitable tool for businesses that require accurate contact data with effective and easy-to-use lead generation and domain search tools for cold emailing campaigns conversion.
Pros
locates and verifies email addresses very accurately.
Automated follow-ups and personalized sequences.
In-depth campaign analytics.
Cons
Email-sending limits on lower-tier plans.
Simple email templates and basic customization.
Pricing
Plan
Pricing
Starter
$49/month
Growth
$149/month
Scale
$299/month
Lavender
WEBSITE
www.lavender.ai
Rating
4.6
Free Trial
Yes
Best For
Sales teams optimizing cold email writing and outreach.
Lavender – Top AI Tools for Writing Cold Emails
Lavender is an AI email assistive app that helps its users compose cold emails that convert through real-time feedback, suggestions on personalization, and data-based tips on writing. The tool analyzes tone, clarity, and length of the email content while delivering actionable suggestions for raising deliverability and engagement. Lavender integrates with popular email clients and CRMs, thus establishing a smooth workflow and common ground for different teams. Its AI engine checks the emails against the best-performing templates and suggests improvements, while the analytics assess open and reply rates for continuous enhancement. With an intuitive interface and a Chrome extension, it is handy to use directly from your inbox, making Lavender the tool of choice.
Pros
Perfect synthesis with e-mailing platforms and CRMs.
Analytics to check performance.
Simple and easy to install Chrome extension.
Cons
Follow-up automation tends to be minimal.
Requires personal proofreading for some high-nuanced edits.
Pricing
Plan
Pricing
Starters
$29/month
Individual Pro
$49/month
Team Plan
$99/seat/month
Conclusion
The selection of the best artificial intelligence writing tool is likely to maximize the outreach, ease the workflow since there is much involved, and skyrocket the conversion ratio. Advanced personalization, automated follow-ups, deliverability optimization, and analytics are the defining traits of the best solutions available since they allow the user to create engaging messages for every single target prospect. Easy integration with CRMs and freelance interfaces helps the management of the campaign; A/B testing, coupled with real-time feedback, allows for constant enhancement. This itself becomes a way to scale the outreach of sales and marketing teams and, therefore, garner better engagement and response rates-in short, bring better business outcomes in a competitive digital world.
Absolutely. Tools like Woodpecker, Saleshandy, and Persana.ai automate follow-up emails based on recipient behavior, ensuring timely and personalized responses to increase the chances of conversion.
Are AI cold email tools worth the investment for small businesses?
Yes, many AI cold email tools offer affordable pricing tiers with powerful automation and personalization features. They help small businesses save time, scale outreach, and improve conversions without requiring large teams.
What are the best AI tools for writing cold emails that convert?
Top AI tools for writing cold emails that convert include Persana.ai, Mailshake, Woodpecker, Instantly.ai, Reply.io, Saleshandy, GetResponse, Smartwriter.ai, Hunter.io, and Lavender.
Before understanding what a good cold email response rate is, let’s first understand what a cold email response rate is. It’s basically the percentage of recipients that open and respond to your cold emails.
So, what is a good response rate? Well, there’s no one-size-fits-all, as it varies depending on your target audience and industry.
However, a study by Backlinko shows that 8.5% of cold emails receive responses, while the vast majority of cold emails are ignored or deleted. In simple terms, a response rate between 1% to 10% is considered favorable.
Now that we know what we’re aiming for, let’s understand how we can get there.
7 Rockstar Strategies to Increase Your Cold Email Response Rate
Cold emailing is a goldmine, but to dig the gold out of it, you must get your emails opened. The following strategies go a long way toward it:
1. Write a Well-Crafted Subject Line
The subject line is the face of your cold email. It’s the first thing that will decide whether your email should be opened or left hanging in the cold.
In the world of emails, a weak subject line could be the ticket to the dreaded bin. So, if you want a golden ticket to getting your email opened, you must craft a compelling subject line that grabs the eyeballs at first sight.
A great subject line is the perfect blend of intrigue and relevance. It should be relevant, ignite curiosity, and leave the recipient eager to explore what lies within. In other words, you must make the reader feel like they’re about to uncover something truly special. A bit of personalization can be the icing on the cake.
Let us give you some examples to get your brain cells moving.
Hey [Name], Check this out!
A [better, smarter, more effective] way to [reach a specific goal]
[Name] looking forward to seeing you at a [event name]
Are you prepared to overcome [any specific challenge]
You missed it, [Name]
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Pro-Tip: Use action-oriented language to create a sense of urgency among the recipients.
2. Use the Company’s Email Address
When it comes to sending cold emails, it’s preferable to use the company’s email address.
Why?
Think about it: If you were in the “user’s shoes,” would you open the email sent to you by a complete stranger? No, right?
When an email comes from a business email ID, it establishes credibility and tips the trust factor in your favor.
Additionally, people who have already dealt with the company or are familiar with it may be intrigued and recognize it, making them more responsive and engaging with the email content.
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Pro-Tip: Increase the chances of engagement by using your business email.
3. Go For a Personalized Approach
According to statistics, personalized emails can increase open rates by as much as 29% and response rates by as much as 50%. Personalizing your emails demonstrates your concern and effort to get to know your recipients.
Your goal is to make them feel as though your email was written especially for them by utilizing their name, mentioning their business or sector, and speaking directly to their requirements.
Personalization doesn’t have to be limited by the name, let’s go through some personalization strategies that work like a charm:
You can tell them about your thoughts on a post they have made.
You can mention the podcast they were on or the event you saw them at. Be as detailed as possible.
Compliment their work.
Recommend an article you think they would love to read.
💡
Pro-Tip: Establish stronger connections by giving a personal touch.
4. Have a Clear Call to Action (CTA)
After reading your email, the recipients might require some direction on what to do next. Without a clear call to action, people can be left wondering, “Well, everything’s good, but what do you need from me? Why are you sending this to me?”
According to a study, 70% of small B2B companies don’t include a CTA in their emails. So, by crafting a compelling CTA, you can seize this opportunity to captivate your audience’s attention and stand out in the competition.
Examples:
Take the First Step – Book Your Free Consultation
Don’t Miss Out – Let’s Get on a Call This Week
Click Here to Schedule Your Call or Simply Reply to This Email!
💡
Pro Tip: Be confident but not overly pushy about what you are asking them to do.
5. Avoid Spam Folders
When deciding whether to mark an email as spam, email service providers consider a variety of factors. These include spam-triggering terms, domain reputation, and excessive HTML.
Tensed? Don’t worry, we have some tips for you. By following these, you can easily avoid having your emails go into your recipients’ spam folders.
Avoid using spammy words like free, guarantee, buy, as seen on, etc.
Make sure to check the reputation of the IP address from which you are sending your email.
Don’t write words or sentences in ALL CAPS.
Don’t send any links or images in your email because this comes across as spammy to email providers.
Don’t send more than 30 to 40 emails per email account per day. If you send more emails, you are likely to be spammed.
You can warm up your IP address by sending a low volume of emails and gradually increasing the volume per day.
💡
Pro-Tip: Ditch the spam folders and make your way into the inbox by mastering these tricks.
6. Perform A/B Testing
A/B testing simply means testing variations of cold emails to figure out which works the best.
You can A/B test subject lines, length of emails, CTAs, frequency, or timing of emails when it comes to cold emails to identify the most effective approach. It’s all about optimizing and figuring out what makes your outreach the most effective.
You can gain insightful information to optimize your email marketing by regularly monitoring metrics like open, click, and conversion rates.
💡
Pro-Tip: Track your KPIs and observe patterns to find out what worked and what didn’t.
7. Send It at an Optimal Time
The success of your cold email marketing is greatly influenced by the time your recipients receive your email.
During the working days, Monday to Friday, the hours between 8 a.m. and 11 a.m. are particularly favorable for grabbing attention and substantially increasing response rates. This time coincides with the beginning of the working day when receivers are more open to checking their mailbox.
💡
Pro-Tip: Send your email during the time when they’re most likely to be checking their mail.
Final Words
By implementing the strategies outlined in this article, you can craft a highly successful cold email campaign and achieve your desired results. With a well-designed and thoughtful approach, your cold email marketing can generate leads and drive sales effectively.
Cold email campaigns are not a quick fix. It takes commitment, time, and effort to develop and carry out a well-thought-out strategy if you want to achieve the desired outcomes. It’s not time to give up, rather, give it all in!
Rishi Mundra
