Tag: clubhouse

  • The Rise And Fall of Clubhouse – Is Clubhouse Already Losing Its Popularity?

    The world we live in is a place where now nothing seems impossible. Whatever we had hoped for, is turning into a reality now. Our life is nothing less than a sci-fi movie. One of the prime elements of this new world is social networking sites. It not only helps us to communicate with each other, which is the most significant thing but also other relevant things as well. We get to share our ideas, photos videos basically our entire lives on these platforms.

    Facebook, Twitter, Instagram, WhatsApp are just some of the most popular social networking sites of this era. Like their name, it helps us in socializing with people, even with those who live in some entirely different part of the world.

    One such social network is Clubhouse, a unique way of communicating with people. In this article, we will talk about the rise and fall of Clubhouse and how it has affected Social Media altogether. So let’s not wait any more, and get started with the business.

    “If you are on social media, and you are not learning, not laughing, not being inspired, or not networking, then you are using it wrong.”

    ―Germany Kent

    What is Clubhouse?
    Features of Clubhouse
    The Rise of Clubhouse
    The Fall of Clubhouse
    Competitors of Clubhouse
    How Clubhouse Changed The Environment of Social Media?
    FAQ

    What is Clubhouse?

    Clubhouse was founded in the month of March of 2020 by Paul Davison and Rohan Seth. At first, it was only available for iOS users but now android users can also use this app. This app provides the users with an option to listen to their favourite celebrities and influencers as if they are on a phone call.

    Here, people discuss various topics where users also get to be a part of it. At first, it was an invite-only app, where people can only use it when they got an invite from a user only, but now anyone can join the platform and use it according to their wish. it can assist groups of thousands of people.

    Here, people can use their voice to connect with people, tell stories to update them about their life and get to know and meet interesting people. It was launched during the initial period of Covid-19 when everyone was confined inside their home.

    Although the popular social media apps helped in keeping people connected, there was a lack of human touch. The audio-based social media gave a real feeling and a touch of humanity.

    Features of Clubhouse

    Some of the special features of the Clubhouse app that makes it unique and interesting for the users are down below:

    • The app asks its users to make a profile, where they can put their own information for other users to know about them.
    • This voice chat app is divided into rooms where communication takes place, the topic can be anything. The rooms are dedicated to different topics and it has a name a list of members.
    • A user can grow their business with the help of this app, as it helps you find the desired potential customers for your business.
    • The clubhouse provides its users to hold meetings with a huge audience where they can indulge themselves in the topic. The number of people can be 5000.

    The Rise of Clubhouse

    With its exclusive features at a time of where people were confined inside their homes, it was able to entice the people, and naturally, the app created frenzy amongst the social media users. The Clubhouse kept on trending in the year 2020 and also at the initial months of 2021.

    Global Monthly Installs of Clubhouse
    Global Monthly Installs of Clubhouse

    Businesses that were intended to connect with their audience in a more personal way. When the app was alone available for iOS users, it had over 10 million downloads. Such was the popularity of this app that, NFL collaborated with it and made a space where people were able to participate in a conversation especially related to football.

    Clubhouse NFL Collaboration
    Clubhouse NFL Collaboration

    There were a number of reasons why the app was a huge success, amongst them probably the biggest one is that it helps to connect with your favourite celebrity. Jared Leto, Justin Bieber, Oprah Winfrey, Kevin Hart, Drake, Mark Zuckerberg, and others are on the list of celebrities.

    As the video was not present, it created less distraction and was able to offer its users quite a great service. Its exclusive feature of the invite-only option, where one can join a conversation if they are invited by an already involved user was also a reason for its rise.


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    The Fall of Clubhouse

    The app saw a sudden rise in the market but it also experience a sudden downfall as well. As per reports, Clubhouse saw a 70% decrease in their average monthly users. According to some surveys, this downfall is the result of people returning to the somewhat ‘new’ normal life.

    It can be considered as a one-time wonder because during the lockdown people craved for actual human conversation and this app has done quite a lot in that field.

    People now don’t have that time to indulge in this conversation when they can now have actual ones. The number of notifications can also be considered a nuisance that makes people avoid this because it always sends some kind of notification and this may become a reason for irritation for people.

    Clubhouse Notifications
    Clubhouse Notifications

    Other popular social media app started introducing this audio feature in their platform and become their competitors. Twitter introduces sound space, Instagram introduced an option where you can go live without turning on the video, communication is possible only through sound. Facebook Live audio rooms are also considered a huge competition.

    As mentioned above, Clubhouse disabled its invite-only feature and now anyone can join the space of their preferred topic. Somehow, it has lost its exclusiveness, which led to the downfall of the app.

    Competitors of Clubhouse

    Some of the popular competitors of Clubhouse are:

    • Twitter Space
    • Discord Stage Channels
    • Facebook Live Audio Rooms
    • Telegram Voice Chat
    • Reddit Talk
    • Fireside
    • Leher

    How Clubhouse Changed The Environment of Social Media?

    Clubhouse is definitely not the first audio-based social media platform, but it certainly was the most famous one because it came at a time of need, the pandemic era. This app coerces other popular social media platforms to introduce the audio feature in their app so to entice the audience and become a competitor of Clubhouse. This bought a change in the social network industry.


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    Conclusion

    Although there are people who are still using Clubhouse the hype has died down and anyone can see that. With several competitors in the market that are already established brands, if a new app is not able to hold its exclusivity, it is bound to happen. If Clubhouse wants to go back to its initial days, then it must introduce some new features that will be able to catch the attention of people and will be able to engage them with the platform.

    FAQ

    Is Clubhouse losing popularity?

    Yes, the downloads of the app have started falling drastically. The social media app had 10.6 million installs in February 2021, 2.9 million in March, and 873k in April.

    The Clubhouse became popular as it was an exclusive invite-only app, and during times of covid, it helped people to stay connected in a more personable way.

    Is Clubhouse still invite-only?

    No, the app is no longer invite-only, anyone can join Clubhouse.

  • Is Clubhouse Safe? | Internet Freedom Foundation accused Clubhouse of collecting excessive data

    The Clubhouse app has around 2.6 million users in India and has become a sensational social media platform during the pandemic. In the past few months, it has emerged as one of the most popular platforms. There are around millions of users who use the clubhouse and the discussion rooms to discuss over various topics. But India’s Digital Rights advocacy groups have raised concerns over privacy about the audio based social media platform. In this article let’s look at more information about it.

    Clubhouse – Latest News
    Information collected by Clubhouse according to IFF
    What does Clubhouse do with the collected data according to IFF
    IFF’s Suggestion to Clubhouse
    IFF’s Statement on Clubhouse
    FAQ

    Clubhouse – Latest News

    Internet Freedom Foundation has accused the popular audio-only platform of collecting excessive data and undermining the right to privacy based on information. The foundation added that the social media platform’s practices are against the principle of data minimization and informed consent.

    In a blog post, the Internet Freedom Foundation has conveyed that it collects more data than the required amount in order to provide the services.


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    Information collected by Clubhouse according to IFF

    The Internet Freedom Foundation has stated that the social media platform, Clubhouse collects information such as name, address, contact details, phone numbers, IP address, OS, device name, time, duration and the frequency on the people interact with and the duration of use. Other than these when people link other platforms to Clubhouse, the application also collects information that is shared on those platforms.

    Based on certain authorizations the platform also collects phone numbers on the contact list even of those people who are not even part of the social media platform.

    What does Clubhouse do with the collected data according to IFF?

    IFF has stated that the social media platform collects the user data and shares them with third parties and the government and also stated that there is no policy that will prevent the platform from monetizing this information.

    The group had also accused Clubhouse of failing to add a proper privacy policy in place which has led to a spread of wide hate, privacy violations and security incidents on the platforms. However, the social media platform claims to record all the conversations for investigation purposes and also claims to delete the audio immediately. There is no proper clarity provided around the entire process.

    IFF’s Suggestion to Clubhouse

    The Internet Freedom Foundation has asked Clubhouse to provide human rights policy and to volunteer themselves for an audit towards civil rights to make sure that the platform is respectful of the rights related to digital and to enable users to understand how the platform has accountability in regards to human rights in its governance of the platform.

    IFF has laid down a suggestion in order to conduct a periodic audit in regards to civil rights to check on the efforts of the clubhouse to defend and respect the human rights on its social media platform and also to evaluate, How Clubhouse has complied with the guidelines of community and privacy policies.


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    IFF’s Statement on Clubhouse

    IFF has conveyed that the organization believed that civil rights audits on social media platforms and entities are really important. They added that in this era these platforms and entities hold a really great power in relation to regulating speech and added that it is important to conduct an independent evaluation on how such regulation takes place.

    An audit on the comprehensive human rights is the only way to mitigate the threat of hate and disinformation on one side and on the other side surveillance from the state or corporate. The IFF has also filed an advocacy group with the home ministry asking the law enforcement agencies in order to grant the permission to monitor clubhouse conversations such as the Intelligence and the Narcotics Bureaus.

    Conclusion

    The social media platform has a major power in relation to a lot of aspects in relation to politics and economics in a particular country. The privacy policy and the misusage of the collected data provide a huge concern for the users of a platform.

    FAQ

    Does Clubhouse have privacy?

    You cannot record conversations on Clubhouse, But Clubhouse can, and does, record what you say. The app’s privacy policy says that Clubhouse rooms are recorded: Solely for the purpose of supporting incident investigations, we temporarily record the audio in a room while the room is live

    Is Clubhouse app secure?

    Researchers at the Stanford Internet Observatory discovered that Clubhouse user and chat-room IDs were being sent to servers unencrypted — considered a poor security practice for any app.

    What is the valuation of Clubhouse?

    The valuation of Clubhouse is $4 billion after its latest funding round.

  • How Clubhouse is planning to monetize in India?

    The Clubhouse has recently become one of the most popular social media apps in India. It has created a lot of hype amongst the Indian content creators with a lot of clubhouse rooms being formed in the month of May 2021. The app is available for both Android and iOS in India, even though the audio-chat app is already popular among the users, it has plans to reach more people around the world and expand its community. Let’s look at the future plans of the clubhouse in India.

    Clubhouse on Removal of Invite-only feature
    Rohan Seth on the Growth of Clubhouse
    Clubhouse on its Payment Service launch in India
    Further plans of Clubhouse
    FAQ

    Clubhouse on Removal of Invite-only feature

    The company has plans to remove the invite-only feature by the end of this year. There is no information regarding the exact time for removing the invite-only feature as of now. However, if you are a Clubhouse user, you would already know that you can use the app only if your invitation is accepted by your friend or an existing clubhouse user.

    On 3 June 2021, the clubhouse had confirmed that it has plans to expand its user base and to remove the invite-only feature by making it open for all. This would mean that anyone would be able to download the app, join the social media application and add rooms depending on their interest.


    How Brands can Leverage Clubhouse?
    The Clubhouse is a social media app that is dependent on audio. It has roomssimilar to Facebook groups where people can join and get into conversations withpeople. The only difference would be that this platform would be more like agroup voice call. Users need to get an invite from their friends…


    Rohan Seth on the Growth of Clubhouse

    The co-founder of Clubhouse Rohan Seth had conveyed that they were still new to the space and that they are trying their best to grow slowly. He added that the main aim of the audio-chat app is to add in more users and to remove the invite only feature.

    He conveyed that the company will have to align and invest into the infrastructure before removing the invite-only feature. However, he conveyed that the goal of the company is to provide the app support to everyone. He has also mentioned that the invite only feature of the Clubhouse had helped the app to build a loyal and strong community in a short span.

    Clubhouse on its Payment Service launch in India

    The audio-chat platform had also conveyed that they were soon planning to release a payments service in India. As of now, the clubhouse payment service is available only in the United States. The executive of the company had conveyed that before releasing its payment service on a global level, the company wants to ensure that the experience would be smooth.

    Clubhouse Payment Service
    Clubhouse Payment Service

    He added that the company has plans to release the payments service only to a few countries outside the United States which includes India. The main reason for it is because the app has become very popular in the country.

    The introduction of the payment service into the clubhouse for India would help the content creators to monetize their content and the information.


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    Further plans of Clubhouse

    The CEO of the company Rohan Seth had also conveyed that the app is planning to launch new features bringing in better discoveries and recommendations for the users. He said that the app is planning to work on recommending more rooms for the users and adding features that will help them connect better.

    He added that the company is also working on the discovery features of the clubhouse which will offer a smooth experience for the community. The app is planning to work on localization features and to bring in more support to various languages which will help to connect with more people around the globe.

    Some of the features which the company plans to bring to users include ticketing, subscriptions and tipping. These features will make it much more easier for the content creators to monetize their content on the clubhouse platform.

    Conclusion

    In the initial stages clubhouse was available only on the iOS platform and later on, was released for the Android users as well which created a lot of hype among the users and the company saw an overwhelming response.  The app has recorded around 2 million users on Android.

    FAQ

    What is the valuation of Clubhouse?

    Clubhouse has reached a valuation of $4 billion as of 2021.

    Who is the Founder of Clubhouse?

    Clubhouse was founded by Rohan Seth and Paul Davison in 2020.

    Who is the CEO of Clubhouse?

    Paul Davison is the CEO and Founder of popular social media platform Clubhouse.

  • How Major Social media platforms are Rivaling Clubhouse

    Clubhouse has been in the limelight since its launch last year. The app has got 12 million downloads since its launch. It has been extremely popular and is growing rapidly.

    The popularity and the growth of social media app have led the other social media apps in the market to come up with rival apps or new features for the clubhouse. Here is the list of companies that will soon launch rivals for clubhouse.

    Twitter Spaces
    Facebook Clone
    Spotify
    Slack
    Linkedin
    Discord Stage Channels
    Telegram’s Voice Chats 2.0
    FAQ

    Twitter Spaces

    Twitter has launched a new feature on their platform which is called Twitter Spaces. This feature will let users have live audio conversations with their followers. The new feature is still in the beta stage. The social media platform has been collecting feedback from the selected people chosen for the testing.

    The Twitter users on both IOS and Android can now join and talk in the audio conversations which are called spaces. You won’t be able to host your own space unless you are one of the individuals who is selected for the testing stage.

    Facebook Clone

    Facebook is reported to be working on developing a clubhouse rival which is called Facebook Clone. The CEO of the company Mark Zuckerberg had hinted about it during a conversation on clubhouse. According to the New York Times, the work began after the executives of the company had asked their employees to work on developing something similar to Clubhouse. Facebook hasn’t yet released any details about the app.

    There was a recent tweet by the engineer of Facebook Alessandro Paluzzi about the mockups which was created by the engineers of Facebook. The leaked mockups show how the app may look like.

    Facebook Audio rooms
    Facebook Audio rooms 


    The mockups look similar to the rival app Clubhouse. The company has told that the leaked images won’t be the exact reflection of its finished product. The new app is expected to provide the features such as broadcast live, creating a video room with friends, start private rooms, etc.


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    Spotify

    Spotify had earlier announced that they were buying Betty Labs which is the creator of Locker Room. Locker Room is a social audio app that is focused on sports. The company has not disclosed the amount spent on acquiring but Spotify has said that it was planning to change the name of the app.

    The app is expected to have the features such as live broadcasts in certain categories like music and cultural programmes. They are also planning to host live discussions with celebrities.

    Slack

    Slack had started to experiment with the audio feature from the last year. They tried to mimic a feature on how workplace teams hold hallway conversations through impromptu. The CEO of Slack, Stewart Butterfield said that the company was taking a page from the clubhouse. He said that through the clubhouse app.

    The new audio feature will be an addition to the existing features and services of Slack.


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    Linkedin

    LinkedIn is also reportedly working on a rival app for clubhouse. However, the company claims that their app would be different from those developed by the other companies. They said instead of concentrating on social connections, the app is expected to focus more on its services that will host conversations which are professional.

    LinkedIn says that the audio feature which is being developed will be for the people who feel that they would want more ways to communicate with their connections.

    Discord Stage Channels

    Discord is a gaming chat app. It gained popularity with the game among us where people use Discord to converse with their teammates. Recently Discord has launched a new feature that is similar to Clubhouse. This feature lets users host audio group conversations.

    Discord Stage Channel
    Discord Stage Channel

    The new service is called Stage Channels. The new feature mainly focuses on the users to host reading clubs, interviews, or karaoke. Stage Channels also have a feature that lets the room moderator to select who speaks as well remove, add or block a particular participant.


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    Telegram’s Voice Chats 2.0

    Recently even the messaging app Telegram has updated its existing live talk service. The new service is called as Voice Chats 2.0 and it has a feature that is similar to clubhouse. The new update lets you host public chats for an unlimited number of people.

    It has a feature that is similar to clubhouse which lets the participant to click a button to raise their hand. This will provide an alert to the chat administers so that they can let you speak.

    FAQ

    What is clubhouse app used for?

    Clubhouse is a social networking app based on audio-chat. Users can listen in to conversations, interviews and discussions between interesting people on various topics.

    Who founded clubhouse?

    Paul Davison is the Co-founder and CEO of Clubhouse.

    Where is clubhouse based?

    Clubhouse is a San Francisco-based app run by the company Alpha Exploration Co.

    Conclusion

    These are some of the apps which have been working or already have launched apps similar to clubhouse. The popularity of clubhouse has let the industry to come up with similar mobile applications or added features to their existing apps.

  • Can Twitter Space Rival popular Social media platform Clubhouse

    Twitter is a social media platform founded in the year 2006. The users of this platform interact with each other through messaging which is known as tweets. The platform is widely used across the globe. Twitter has plans to come up with a lot of new features for its platform to increase its revenue.

    One of the new features is Twitter spaces, which is a rival of the invite-only social media app clubhouse.

    About Twitter Spaces
    How to Use Twitter Spaces
    Features of Twitter Spaces
    Twitter Spaces comparison with Clubhouse
    FAQ

    About Twitter Spaces

    Twitter has launched a new feature on their platform which is called Twitter Spaces. This feature will let users have live audio conversations with their followers. The new feature is still in the beta stage. The platform has been collecting feedback from the selected people chosen for the testing.

    The Twitter users on both IOS and Android can now join and talk in the audio conversations which are called spaces. You won’t be able to host your own space unless, you are one of the individuals who is selected for the testing stage.

    The company is planning to make Twitter Spaces available to everyone by April 2021. The Twitter employee stated that they are soon going to make the feature available to everyone very soon.

    How to Use Twitter Spaces

    The creator of the Twitter space will be called host. If you are a host you have two different ways to start your space. You can either click on your profile image in fleets, scroll to the right and click on spaces.  You can also long press on the tweet compose on the home timeline and then click on the spaces icon which will be in the shape of a diamond with multiple circles.

    Twitter Revenue by Business segment, USD millions
    Twitter Revenue by Business segment

    Features of Twitter Spaces

    In spaces, up to 11 people can speak at a given time. If you are the host then you can choose whom you would want to speak by giving them the permission to speak. You would have some options to choose from which would include everyone, people whom you follow, and people you invite to speak.

    Host provides permission to speak

    Once the audio conversation starts you can control the conversations by providing them permission to speak. If you are a listener then you will have to request the host to provide permission to speak by clicking on the request icon.

    Spaces can be Accessed by anyone

    As of now, your spaces can be accessed by anyone. It will be visible like public tweets and they will appear on top of the tweets. Spaces will have a link which you will be able to share it with different people and you can invite people using that. You can also send an invite link through your DM.

    Host can control the Space

    If you are the host of a space you can control who is supposed to speak in your space. You will have the power to even remove, block, or report a user from your space. Even the other speakers or listeners can report and block people in the space. If you block a user from your space, you will be blocking his Twitter account as well.

    Report a Space

    You also have the feature to report a space. If you feel that a particular space is violating the rules of Twitter then you can report it. Anyone can report about a space. Speakers, listeners, or even any account in a space can report about that particular space. You can also report about a person in a space but you will have to provide the reason for it.

    No limit to number of listener in spaces

    There is no limit to the number of listeners in the twitter spaces. The host will have the right to end a space. space can also be stopped if it is found to be violating the rules of Twitter.

    Twitter Spaces comparison with Clubhouse

    Twitter spaces are available to all the Twitter users, unlike the clubhouse. Clubhouse works on an invite-only basis and one can join the clubhouse rooms only if they are invited. Twitter spaces are open for all and anyone who has a Twitter account can join the spaces and be part of the discussion.

    In the clubhouse, if you are muted you won’t be able to provide any reactions during the conversations. But in twitter spaces, you can provide reactions through emojis. There are certain emojis you can use for now to provide your immediate reactions or response without unmuting yourself. Twitter spaces help you follow an account easily by clicking on their profile during an ongoing audio conversation.

    FAQ

    Who created Clubhouse social media?

    Baiju Bhatt and Rohan Seth are the founders of Clubhouse.

    What is the valuation of Clubhouse?

    Clubhouse has a valuation of $1 billion as of 2021.

    What is the valuation of Twitter?

    As of 2021 valuation of twitter is $51 billion.

    Conclusion

    Twitter has many upcoming ideas with its new feature spaces, which would include features like offering a piece of welcoming music for the hosts of the spaces, tweeting inside the spaces directly without being displayed on the public timeline etc.

    Twitter had started testing this feature by the end of February. The company in the beginning concentrated on Women and marginalized groups with 1,000 users. Twitter spaces are just one of the new features of Twitter. The social media platform has plans to come up with other new features like super follows and Twitter fleets.

  • How Brands Can Leverage Clubhouse – An Emerging Social Media Platform

    The Clubhouse is a social media app that is dependent on audio. It has rooms similar to Facebook groups where people can join and get into conversations with people. The only difference would be that this platform would be more like a group voice call.

    Users need to get an invite from their friends to sign up into clubhouse and their friends should already have an account on the platform. The platform is in its initial stages and works on an invite-only basis.

    You can join any group according to your preference and each group would have different conversations. You can raise your hand and get involved in the conversations by expressing your viewpoints and asking queries. This social media platform has a valuation of about $1 billion.

    The platform has created a lot of hype in the market as each user would get only 5 invites and people have gone crazy for it that they started selling their invites on eBay. This social media platform has helped the brands leverage a lot of opportunities to increase their growth. Below are the ways through which the brands leverage this platform.

    To connect with their customers
    Building brand affinity
    Carrying out product placements
    Educating the customers
    Gathering feedback
    FAQ

    To connect with their customers

    Since clubhouse is an audio platform it helps the brands to connect with their customers. If you are a customer and part of the clubhouse room of a specific brand, you can get into the conversations and listen to the person representing the brand. This will develop a professional and personal relationship with the customers.

    Brands can connect with their audiences by speaking about a specific topic or controversial topics, getting into discussions with the customers and creating an inter-personal relationship. The choice of the topic depends on the brand or their campaign. Clubhouse helps the brands to maintain a good relationship with their customers.

    Building brand affinity

    Once the brands are able to connect with their customers, they will be able to maintain them. During the process of connecting, they can offer extra services where the customers can address their problems and brands being able to give a solution to those.

    It will make the customers feel like they are a part of a community and helps to maintain loyalty and the customers would return back to the same brand for their services. They would have a personal connection towards the brand. It helps in building the brand affinity.


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    Carrying out product placements

    Brands conduct product placements through clubhouse. They can again initiate the conversations between their customers. The head of the company can ask the customers about the issues they are facing on a topic which can be related to the services provided by the company.

    Once the customers start expressing their view points and problems, the company can mention their services and how they can help them in solving their problems. In this way brands can conduct product placements and it’s not necessary that product placements are supposed to be visual.

    This can create a situation where the customers feel that as an advice or suggestion given by a person more than advertising a product.

    Clubhouse User Growth Over Time
    Clubhouse User Growth Over Time

    Educating the customers

    Brands are using this as a tool to educate the customers about their products. The brands can provide information about their services and how their services can be helpful to the customers.

    They can provide information about the company, create a story line and make it more interesting or they can come up with creative ways to communicate about their brands to their customers.


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    Gathering feedback

    Clubhouse are used by brands to gather feedbacks. The customers get an advantage of expressing their grievances and feedbacks directly to the important person of the company rather than trying to contact the telecallers and waiting for them to respond. This makes the tedious task much easier and more effective for the customers as well as the brands.

    The brands would get an idea about the problems faced by the customers and how much is it affecting them. This again creates a personal relationship.

    FAQ

    What is Clubhouse app used for?

    Clubhouse is an audio-only social media app used for sharing constructive conversations.

    What is the valuation of Clubhouse?

    Clubhouse reached a valuation of $1billion.

    Who is Clubhouse owned by?

    Clubhouse was founded by Paul Davison and Rohan Seth and is owned by the Alpha Exploration Co.

    Conclusion

    However, the future of clubhouse is uncertain. The brands may find other ways to leverage the app and work on growing their business and maintaining their relationship with their customers.

    Other social media apps can copy the idea of clubhouse and come up with a replica which would increase the competition. As of now clubhouse is still developing an app for android users. There is a huge potential for this app because of its valuation and high user base.

  • Why Clubhouse is Going Viral

    The social media platform has another gem added to its treasure, called the Clubhouse. So to say in the pop culture lingo, the app is said to be “lit AF” since it’s in a hot spot of news and media. The app has also been making headlines for the security concerns of its users, its billion-dollar investments, and also for being kicked out by the Chinese government.

    Let us analyze what is Clubhouse and what the hype is all about.

    Clubhouse – Latest news
    Clubhouse – The App
    Is Clubhouse Jeopardizing the Security of its Users?
    Why is Clubhouse getting all the Attention? – Celebrity encounters
    “The Good Times Show”
    The Chinese Ban
    FAQs

    Clubhouse – Latest news

    February 22, 2021– Clubhouse has surpassed the 10 million mark for its downloads globally. India has witnessed 42000 installations of the app so far.

    February 14, 2021– “Join me for a Conversation”? Elon Musk invites Putin on Clubhouse.

    February 10, 2021– Clubhouse tops Japan’s download chart as CEOs and other top executives embrace app. Clubhouse has been downloaded on 440000 devices in Japan alone.

    February 11, 2021– Facebook is working on a similar app called the Fireside to compete with Clubhouse.

    Clubhouse – The App

    Clubhouse, founded a year ago, by silicon valley entrepreneur Paul Davison and ex-Google employee Rohan Seth, is an audio chat app that lets you talk, listen or join conversations happening in the “rooms” of the app. It has a 5000 members cap on every room that is created. If you want to speak, you can “raise your hand” and be brought up on the “stage” along with the moderator in charge of the room.

    The Clubhouse app is currently only available for iPhone users. According to the official website of Clubhouse, the developers are working on an android version of the app which will soon be made available.

    Clubhouse Logo
    Clubhouse Logo

    So once you are invited, you can listen as well as join conversations, discussions and interviews on various topics by entrepreneurs and artists alike. The conversations are live unlike podcasts and can be listened to or joined only while they are on air. You can listen to them while you are multitasking or join a group of listeners on a topic that fuels your curiosity.


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    Is Clubhouse Jeopardizing the Security of its Users?

    Well, the answer cannot be a legit yes but many of the users are bothered by how it demands access to all your contacts. This might not be a surprise as many of the social media apps have the same protocol, But Clubhouse has contact uploading requirements which might be uncomfortable to the users.

    The app shows recommendations to those people who have been blocked by other users. For example, if you are being harassed, and have blocked out the contact, Clubhouse lets that harasser know that you’re connected to them via app recommendations.

    Also, there are speculations that Clubhouse makes unencrypted recordings of the conversations happening in the virtual “rooms” which it claims to delete if anything happens beyond the status quo.

    Adding to the above, another observation is that Agora, the company that is behind the app’s infrastructure, is based in Shanghai. It concerns the users of privacy breach and the data being passed on to the Chinese government.

    Why is Clubhouse getting all the Attention? – Celebrity encounters

    For an app launched not less than a year ago, it is surprising that Tesla CEO Elon Musk decides to make an appearance. It doesn’t stop there, Facebook owner Mark Zuckerberg too joined the club.


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    “The Good Times Show”

    Roughly, a month ago a couple launched a show called “The Good Times Show” which has garnered popularity after it interviewed a few giants from the tech industry. “The Good Times Show” is hosted by a Facebook employee and her husband who is a newly named partner at Andreessen Horowitz.

    Elon Musk made an appearance on the show on January 31st where he spoke about his company SpaceX preparing for a Mars trip, about how artificial intelligence will slowly take over, his views on cryptocurrency, and the ongoing pandemic. It all went bananas when he brought on stage Robinhood CEO Vladimir Tenev for an interview. The interview was about the app’s role in the short squeeze of GameStop’s stocks.

    On February 4, the man in charge of the world’s largest social media network, Mark Zuckerberg appeared on the Clubhouse app. Signed in as “Zuck23”, Zuckerberg talked about futuristic technology from Facebook’s Reality Labs Group, which specializes in augmented reality, virtual reality and other platforms believed to be the future of human interaction.

    Clubhouse User Growth Over Time
    Clubhouse User Growth Over Time 

    The show further plans to schedule an interview with Elon Musk and rapper Kanye West. The maverick show has been doing new rounds of attention since it interviewed two tech leaders of the industry who are otherwise shy when it comes to media appearances. Clubhouse and “The Good Times Show” could be a new platform for world leaders and influencers to share their knowledge and expertise. It could be also a new media outlet for performers and artists.

    The Chinese Ban

    Shortly after a certain “room” on the Clubhouse was found discussing taboo topics such as Beijing’s placement of Uighurs in concentration camps in Xinjiang, Hong Kong’s pro-democracy movement and the 1989 Tiananmen Square protests — absorbing perspectives and information far outside the lines drawn by the Communist Party, the app was blocked by China.

    Top Clubhouse Markets by Downloads
    Top Clubhouse Markets by Downloads

    There are more than one billion internet users in China. But very few have access to iPhones. The access limits further as users need foreign-registered iPhones to download Clubhouse. Politics was one of the topics discussed that touched the wrong Chinese nerve. The government, afraid of the freewheeling of opinions of the citizens on an American app is troublesome enough and wasted no time in banning the app in China.

    Although, various tech-savvy groups from China, which included engineers, product managers, and several intellectuals have talked about making a similar app for their fellow citizens. However, many believe that the Chinese government would never give up that control.

    FAQs

    What is the Valuation of Clubhouse?

    Clubhouse reached a valuation of $1 billion as of January 24,2021.

    Is clubhouse only on Apple?

    According to the official website of Clubhouse, the developers are working on an android version of the app which will soon be made available.

    Who owns the clubhouse app?

    Clubhouse is developed by a Silicon Valley entrepreneur Paul Davison and ex-Google employee Rohan Seth.

    Conclusion

    When the app becomes available on android, it is going to create a much bigger flow of listeners voicing their opinions and sharing their stories on the platform that Clubhouse seems to provide. This could lead to many countries, afraid of their opinioned citizens, to prevent its use in their countries too.

    Nevertheless, its popularity is far from diminishing. As said earlier, Clubhouse could become a new media outlet and host various arguments and discussions that could change the course of activities around the world. It is on its way to reform the patterns of social media behavior and how we use it.