Tag: cloud computing

  • Virtualization in Cloud Computing – Characteristics and Benefits

    Nowadays, every service is shifting online. Be it a small or big business, everyone tends to carry their services online.

    With the internet and technology, people have realized the importance of online markets. Everything is getting digitalized. So many services that needed huge infrastructure can now be done over the internet.

    One such example of technology here is Cloud computing. It is no less than a blessing for businesses these days. People used to need huge systems for data storage and management. But now, cloud-based software is here to help.

    Now, cloud providers use the technique of virtualization. This reduces the cost, energy, and hardware instalment for data management.

    Virtualization in Cloud Computing
    Characteristics of Virtualization
    Benefits of Virtualization
    Disadvantages of Virtualization

    Virtualization in Cloud Computing

    Virtualization in Cloud Computing

    As a short and simple definition, virtualization means creating virtual resources. These resources include a virtual operating system, server, storage device. All these resources are created from one resource of its type. These show up as separate resources that the users can use as independent physical resources.

    As a matter of course, a traditional model of cloud computing worked with physical resources. A vendor of cloud services would lend its physical resources of servers, software, and storage devices to the businesses.

    But giving individual resources to various clients can be expensive. So here the technique of virtualization comes to the rescue. With this, a cloud vendor can use one big server, virtualize it, and offer smaller servers to different clients.

    It includes the use of special software for developing a virtual version of a computing resource. This prevents the creation of an actual version of the same resource.

    This means a single computer with the help of this technique can run distinctive operating systems and applications at one time. Thus, virtualization enables the utmost use of hardware.

    Characteristics of Virtualization

    It is a technique of developing a virtual version of computer hardware, storage devices, and, other resources. It has the following characteristics:

    Platform Virtualization

    The foremost characteristic is that it virtualizes the entire platform. This means it separates an operating system from the prime platform resources. It can virtualize the platform without the setup or investment of separate hardware.

    Resource Virtualization

    Apart from virtualizing the complete operating system, it also allows resources to virtualize. It enables the virtualization of specific resources of a system. These include network resources, storage, namespaces, and more.

    Application Virtualization

    Another characteristic is that it also virtualizes applications. It means hosting an application on different software or hardware. For example- portable applications, cross-platform virtualization, etc.

    Execution Management

    The inclusion of virtualization in the environment makes the process of execution more managed and secured. It also enables the application of more features. These include isolation, sharing, and more.

    Transparent Process

    One of the most important characteristics is the presence of transparency. Since the entire process gets shifted online, it becomes more transparent and secure. All the operations take place on virtual machines which represents a clear and controlled environment.

    Infrastructure Monitoring

    Virtualization in cloud computing ensures continuous monitoring. It means that one can keep a track of all the operations 24/7 with ease.

    Benefits of Virtualization

    Virtualized execution environment

    This technique enables the creation of virtualized execution environment. It makes the environment more manageable, controlled, and secure. The following points show its benefits:

    Portability

    One of the greatest benefits of it is portability. The presence of virtual machines helps to port data, servers from one place to another. This ensures easy transportation of files concerning physical systems.

    Protection of Data

    Data is a critical element for any business. Due to certain malicious activities, the systems get compromised. This can lead to damage or loss of data. Virtualization prevents the data from any loss or damage and thus, provides protection.

    Security from Attacks

    Another benefit is that it helps in the prevention of attacks. In case an application gets exposed, it can isolate that application from others. In this way, it provides security to the entire operating system.

    Supports Flexibility

    Organizations sometimes have to share their systems with others. So, it provides the flexibility to share only the desired system without having to disclose the important data or information present over that system.

    Increased and Better Access

    It offers increased and better access to the organizations over systems and networks. All the resources can be accessed through a single big server. This makes the operating system more efficient.

    Disaster Recovery

    Every system faces certain malicious disasters every now and then. Virtualization helps the systems to get recover from any disasters with ease. Thus, apart from prevention, it is also a great technique for disaster recovery.

    Cost-Effective

    One of the greatest advantages is that it is cost-effective. It creates a virtual version of the hardware, network resource, and storage devices. This means that there is no need to make any big investments in physical hardware or other equipment.


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    Disadvantages of Virtualization

    Every coin comes with two sides. Likewise, Virtualization also comes with certain disadvantages. Some of them are:

    • It is a cost-effective technique when an organization thinks of its implementation. But for a provider, it can cost quite high. After some time, there arises the need for quality hardware and software. So, for this, the provider has to make investments.
    • It does provide a great opportunity for growth to businesses. But many organizations use similar resources. This can sometimes slow down the growing process within the same virtual network.
    • It needs various links in a chain. These links must work in sync to ensure the functioning of operating systems.
    • It needs less time for implementation. But in the long run, it needs great time and patience to ensure smooth continuity of the process.
    • To install this, an organization needs skilled staff or has to provide training to them. So, finding and training procedures can be time-consuming and quite expensive.

    Conclusion

    Virtualization is a great technique for any organization that wants to build its cloud security. Indeed, its implementation is easy but it is not a cakewalk either. The organizations need to strategize, understand and, be prepared before the implementation.

    It is becoming more of a need than a choice for any business that aims to establish cloud security. Thus, creating virtual resources is the new go-to choice for businesses.

    FAQs

    What are different types of virtualization?

    Different Types of Virtualization are:

    • Desktop Virtualization
    • Application Virtualization
    • Server Virtualization
    • Network Virtualization
    • Storage Virtualization

    Is VDI an example of Virtualization?

    Yes, VDI is an example of Desktop Virtualization.

    What are the types of Cloud computing?

    Different types of Cloud Computing are:

    • Infrastructure-as-a-Service (IaaS)
    • Platform-as-a-Service (PaaS)
    • Software-as-a-Service (SaaS)
    • Business-Process-as-a-Service (BPaaS)
  • The Subsidiaries and Acquisitions That Make Wipro Ltd Successful

    Wipro Limited is an Indian multinational corporation that is headquartered in Bengaluru, Karnataka. It is known for Wipro products and services list which includes IT services, BPO services, IT consulting, testing, research and development in the software and hardware areas of companies around the world.

    Wipro Group is a global leader when it comes to cognitive computing, robotics, hyper-automation, cloud, analytics and emerging technologies. The Wipro group of companies list is recognized globally for its portfolio of services, sustainability and corporate citizenship. The chairman of the company is Azim Premji who is the second wealthiest person in India and the person credited for the success of Wipro.

    The Wipro subsidiary companies are well one of the top IT service providing companies different types of Wipro products such as enterprise application services like ERP, SCM, CRM to services like E-procurement, E-Business solutions. The Wipro subsidiaries are divided into four different parts which are Wipro Limited, Wipro Consumer Care and Lighting, Wipro Infrastructure Engineering And Wipro GE Medical Systems Limited.

    The Wipro group companies offer services and products of Wipro to various industries like Finance, Telecom, Media, Utilities, Energy and Entertainment. Not only that, but Wipro company is also one of the largest R&D services in the world. The company has over 180,000 employees from various countries across six continents. Wipro also offers Consulting services and helps companies in Business Process Outsourcing which help in HR, Procurement, Finance and Accounting.

    The Wipro sub-companies also provide technology infrastructure services in terms of revenue, people and to over 200 customers in the US, Japan and Europe and 650 customers in India. The total revenue of Wipro as of 2021 is over $10 billion while its net income for 2021 is $1.4 billion. Wipro Industries is known to be the largest public-traded company in India and the seventh-largest IT Services Company in the world.

    A Brief History of Wipro
    Acquisitions and Subsidiaries of Wipro
    Popular Wipro Subsidiaries List

    Conclusion
    FAQs


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    A Brief History of Wipro

    Wipro originally known as the Western India Palm Refined Oil Limited (abbreviated to Wipro) started in December 1945 by its founder Mohamed Premji. The initial products of Wipro were different types of oil, as it started out as a manufacturer of vegetable and other refined oil known as Kisan, sunflower and camel in Maharashtra.

    In 1966, Azim Premji took over as the company’s chairman after his father’s death. The name of the company was changed from Western Indian products limited to Wipro products in 1977. That name was further replaced by Wipro limited in 1982, this was because in the same ear the company also entered the IT industry.

    Azim Premji is responsible for transforming Wipro into a Wipro Fluid company and also introducing Wipro Fluid Power that manufactures hydraulic and pneumatic cylinders. In 1979 Wipro became India’s first computer manufacturer as the company developed and sold its computers in 1981. With its success, the company forayed into the field of software development and is credited for introducing software packages for hardware customers.

    Facts on Wipro

    In the 1990s, the company got started its range of baby toiletries like Wipro baby soft and also the Santoor talcum powder which became a staple in Indian homes which was among the first Wipro subsidiaries. Wipro Infotech and Wipro system got merged with Wipro in 1995 and they became Wipro subsidiary companies. The company expanded internationally in the 1990s and even got listed on New York Stock Exchange in 2000. It was in 2002 that Wipro became the first Indian software tech and services company to get the ISO 14001 certified.

    The Wipro subsidiaries list kept growing as it ventured into manufacturing fluorescent lamps making the Wipro Consumer Care and Light Group enter the market. Wipro joined the billion-dollar club in 2004 and also partnered with Intel on a project called i-Shiksha. It wasn’t until 2012 that the company decided to demerge its consumer care, lighting, furniture, infrastructure engineering into a separate company known as the Wipro Enterprise Limited. The company further made many clever and strategic acquisitions and signed contracts with many international firms.


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    Acquisitions and Subsidiaries of Wipro

    The revenue of Wipro
    The revenue of Wipro

    Wipro has so far made over 19 acquisitions and 8 investments. All the Wipro acquisitions so far are estimated to be over $2.49 billion. The company has invested in many industries like SaaS, Search AF test, standard, manufacturing tech. Some of the top companies in the Wipro acquisitions list are Infocrossing acquired for $600 million in August 2007. One of the other top Wipro acquisitions was Appirio acquired for $500 million in October 2016 and HealthPlan Services acquired for $460 million in February 2016.

    Some of the other recent Wipro acquired companies are Rational Interactions a settle based digital customer experiences consultancy which the company acquired in February 2020. Wipro recent acquisition was in October 2020, when Wipro acquired Encore Theme Technologies, that same month it also acquired Eximius Design for $80 million. The last Wipro acquisition was in March 2021 was Capco a British consultancy firm.


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    Topcoder

    Wipro Subsidiary- Topcoder logo
    Wipro Subsidiary- Topcoder logo

    Topcoder became one of the Wipro subsidiaries when the company was acquired by Wipro in 2016 along with Appirio which were a part of their $500 million deal. Topcoder is a crowdsourcing company that has a huge global community of data scientists, developers, programmers and designers.  How Topcoder works is that it pays the members of its community for offering its services to corporate, mid-size or even small business clients.

    The company is also known for its yearly Topcoder Open tournament and other small regional events. This subsidiary of Wipro was founded by Jack Hughes in the year of 2001, the company first started with Competitive programming challenges which helped generate interest among the student community.  The company became one of the Wipro sister companies when it started offering various software development services and similar products of Wipro to 3rd party clients.

    In order to generate more income, the company started new competition tracks that gave more work to its employees. After being acquired by Wipro the company has continued to offer its clients many hybrid crowd platforms and help create certified and private crowdsourcing communities. Wipro then integrated its employee’s only crowdsourcing platform TopGear with Topcoder.

    The various services offered by the Topcoder design community are Information Architecture which helps the clients with wireframing and generating ideas. It also helps with the UI/U/CX design which involves the creation of apps and web designs and coming up with design concepts, ideas and presentation design all of which are said to be top Wipro company products. The software development challenges that topcoder offers are bug bash, code, first to finish, etc.

    Appirio

    Wipro Subsidiary- Appirio logo
    Wipro Subsidiary- Appirio logo

    Appirio is one of the best Wipro acquisitions, as it was acquired in 2016 as a part of their $500 million deal along with Topcoder. The company was founded by Chris Barbin, Narinder Singh, Glenn Weinstein and Mike O Brien. Appirio is currently one of the top Wipro sub-companies as offers information technology consulting services and has its headquarters based in Indianapolis in the USA. It company is known for its tech and professional services that its offers only to the clients that want to adopt public cloud applications.

    They also offer SaaS services like Salesforce and Google apps which are the top products of Wipro. The main competitors of Appirio’s are Accenture and Deloitte. The company was founded by Salesforce and angel investors ($1.1 million), Sequoia Capital ($5.6 million), Sequoia Capital and GGV capital ($10 million) and General Atlantic ($60 million).

    The company is a leader among Wipro group of companies and was awarded many titles such as On-Demand Company Of The Year by AlwaysOn, Best Place To Work In Bay Area by San Francisco Business Times in 2010. This is one of the few Wipro listed companies that have many other satellite offices in cities like Tokyo, London, Dublin, Sydney, Espoo, Stockholm, Porto, Pune, Bangalore, Noida, Hyderabad and Jaipur. The company is known to utilize public cloud solutions as it is a serverless company.

    Opus Capital Markets Consultants

    Wipro Subsidiary- Opus Capital logo
    Wipro Subsidiary- Opus Capital logo

    Opus is one of the top companies in the financial services industry which is why it became one of the top Wipro subsidiary companies. The headquarters are based in Lincolnshire in Illinois, the US and have over 500 employees. The company was founded in 2005 that became a wholly-owned subsidiary of Wipro in 2013. Opus offers various services like Residential mortgage, commercial mortgage, Compliances services, servicing reviews and advisory services which extends the Wipro company products list.

    The company is among the few Wipro subsidiaries that specialize in risk management providers for mortgage and consumer lenders, services and investors. The company is focused on delivering a wide range of services like due diligence, quality control, servicing oversight and operational assessment.


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    Yardley of London

    Wipro Subsidiary- Yardley logo
    Wipro Subsidiary- Yardley logo

    Yardley of London is a British personal care brand that was acquired by Wipro in 2009 and is one of the unique Wipro subsidiaries. The company is known to be one of the oldest and specializes in cosmetics, fragrances and toiletry products. Yardley is also one of the biggest manufacturers of soap and perfumes, which increases the Wipro FMCG products. Yardley is known to have received two Royal Warrants.

    The company was originally established by the cleaver family in 1770. The name of the company was changed to Yardley and Statham in 1823 after William Statham brought the firm. Yardley has made many soaps that are to this date popular. Because of the growing popularity of Yardley soaps and cosmetics in the 20th century, the company opened a shop in London in 1910.  

    In 1991, the company also introduced men’s grooming products. In 2005, the Jatanias which is Britain richest Indian family brought Yardley for 60 million euros 2005. It wasn’t until 2009 that Wipro consumer care brought Yardley for $45 million the brand ambassador for Yardley in India is Bollywood actress Katrina Kaif. Yardley is among the most popular Wipro company products.

    Wipro GE Medical Systems

    Wipro Subsidiary- GE Healthcare logo
    Wipro Subsidiary- GE Healthcare logo

    Wipro GE Medical Systems is a joint venture between GE Healthcare South Asia and Wipro in 1990 and is currently one of the top Wipro companies in India. The company is known for its research and development of healthcare products. The company increases the Wipro products list in India, as it manufactures a vast variety of gadgets and equipment for diagnostics, healthcare IT and services to help healthcare professionals that are used for combat cancer, heart disease and other ailments.

    Wipro GE Medical Systems is among the only company in Wipro companies list that strictly follows six sigma quality standards in all products. The company is an expert in medical imaging and information technologies, medical diagnosis, patent monitoring systems, drug discovery, and biopharmaceutical manufacturing tech, performance improvement and solution services, which are among the well known Wipro company products list. They offer all these services at a lower cost.

    The company is among the most respected Wipro group companies as it is present in Asia Pacific, China, Africa, Europe, India, Latin America, America and Canada. The specializes in making products for Vascular, Orthopedics, Spine, Urology, Cardiac, General Surgery, Pain Management, Outpatient Interventional.

    Wipro Consumer Care and Lighting

    Products of Wipro Consumer Care and Lightning
    Products of Wipro Consumer Care and Lighting

    Wipro Consumer Care and lightning are one of the biggest and fastest FMCG companies in countries like India, Asia and Africa. It is one of the most successful companies owned by Wipro as its annual sales revenue is now up to Rs. 77.4 Crore in the year 2019 to 2020. The company is currently present in 20 different countries like India, Asia, Africa and the Middle East. Wipro consumer care and lightning have over 16 manufacturing units in India, Malaysia, Indonesia, the Philippines, Vietnam, China and South Africa.

    The company also has Research and Innovation Centers in India, Malaysia, China, the Philippines and South Africa. They are based in 22 countries, marketed in 60 plus countries with over 10,000 plus employees. The Wipro company products list such as like personal wash products, skincare products, male grooming products, toiletries, household products, furniture, commercial lighting, etc is well known in the country.

    Wipro Consumer Care and lightning are among the top Wipro group of companies as has made several acquisitions like Unza, Yardley, LD Waxsons in order to get a global footprint. The key brands of Wipro consumer care and lighting are Santoor, Chandrika, Maxkleen, Giffy, Enchanteur, Safi, Aiken, Romano, Carrie, Garnet, Splash which come from different parts of the world.


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    Wipro Infrastructure Engineering Oy

    This company is one of the Wipro companies in India and is known for developing, marketing and manufacturing hydraulic cylinders that are used for cargo handling, mining, freight and waste processing. The company also makes various products such as filters, pumps, valves, rear hinges and different components of hydraulic cylinders.

    It is known to deliver over a million cylinders to original equipment manufacturers (OEMs) across the world. The company specializes in top Wipro products and services such as hydraulic cylinders for Construct and Earthmoving, Material and Cargo handling, Forestry, Farm and agriculture and mining. The company’s business has stepped up and launched specific solutions to fight Covid 19.

    Conclusion

    Wipro is an Indian conglomerate that has a global footprint for its services and products like IT services, BPO services, IT consulting, testing, research and development services. One of the main reasons for the company’s success is the strategic and clever subsidiaries it has acquired. Wipro group companies were and will continue to be a leader in the consumer market space and will increase the Wipro clients list. Because of the Wipro subsidiaries and Wipro acquisitions, the company has an extensive Wipro products list in India.


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    FAQs

    What are the main subsidiaries of Wipro?

    • Wipro Infrastructure Engineering Oy
    • Wipro Consumer Care and Lighting
    • Wipro GE Medical Systems
    • Yardley of London
    • Opus Capital Markets Consultants
    • Appirio
    • Topcoder

    What are the main acquisitions of Wipro?

    Some of its main acquisitions are

    • Infocrossing
    • Appirio
    • HealthPlan Services
    • Capco
    • Encore Theme Technologies

    Who is the founder of Wipro?

    The chairman of the company is Azim Premji who is the second wealthiest person in India.

    What are the main services of Wipro limited?

    The main services of Wipro are IT services, BPO services, IT consulting, testing, research and development services.

  • BrowserStack – Success Story of The World’s Best Cloud Based Testing Platform

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by BrowserStack.

    Every aspect of human life, in one way or the other, is affected by Apps and Websites. They’ve become an integral part of our day-to-day life. As a result, the growth of the App and Website industry is reaching new heights every year. With the creation of the first website in August 1991, the industry has gone through massive growth. There are approximately 1.88 Billion Websites and 5.2 Million Apps on Google Play and the Apple store, as of September 2021. Around 2,50,000 websites and 3500 apps are born daily.

    Apart from developing apps and websites, the developers have another crucial role to play. To reach a wider audience, they have to ensure that their software functions effectively on various platforms, browsers and devices. Assuring the quality requires the software to be tested on each and every platform, which is a time-consuming and unachievable process for developers. This is where BrowserStack comes into play.

    BrowserStack helps the developers to test their apps and websites on multiple devices, browsers, and OS to ensure their functionality. It is an Indian Company established in 2011. BrowserStack’s customers include Microsoft, Twitter, Expedia and many more. It has turned out to be the leading software testing platform in the world.

    BrowserStack – Highlights

    Company Name BrowserStack
    Headquarters Mumbai, India
    Sector Enterprise Software, Web Development
    Founder Ritesh Arora, Nakul Aggarwal
    Founded 2011
    Valuation $4 Billion
    Total Funding Raised $250 Million
    Website BrowserStack.com

    BrowserStack – About
    BrowserStack – Latest News
    BrowserStack – Founders
    BrowserStack – Startup Story
    BrowserStack – Mission and Vision
    BrowserStack – Business Model
    BrowserStack – Revenue Model
    BrowserStack – Products and Services
    BrowserStack – Funding and Investors
    BrowserStack – Acquisitions
    BrowserStack – Growth
    BrowserStack – Partnership
    BrowserStack – Awards and Achievements
    BrowserStack – Competitors
    BrowserStack – Future Plans
    BrowserStack – FAQs

    Success story of BrowserStack by Ritesh Arora – Co-founder of BrowserStack

    BrowserStack – About

    BrowserStack is a SaaS platform that provides cloud-based mobile and web testing services. It helps the developers to deliver a quality service by testing their software on numerous devices, operating systems, and browsers. The company holds five primary products to test software for Quality Assurance (QA) namely, Live, Automate, and Percy for testing websites, App Live and App Automate for testing mobile apps.

    BrowserStack is a Mumbai-based company founded by Ritesh Arora and Nakul Aggarwal in 2011. The company has its global offices in Mumbai, Dublin, San Francisco, and New York. With more than 25,000 paid customers and 750 employees across the world, BrowserStack became a Unicorn valued at $4 billion in 2021. The company swanks itself as the world’s leading software testing platform.

    BrowserStack – Latest News

    September 28, 2021 – $50 Million worth of Employee Stock Ownership Plans (ESOP) was bought back from its employees by BrowserStack for the second time. This Buy-back exercise was carried out to help employees financially and more than 100 employees participated in it.

    August 10, 2021 – Forbes 2021 Cloud 100 named BrowserStack to its list of top 100 private cloud companies in the world. The judging panel for this ranking consisted of 34 CEOs from public cloud companies.

    BrowserStack – Founders

    Ritesh Arora and Nakul Aggarwal - BrowserStack Founders
    Ritesh Arora and Nakul Aggarwal – BrowserStack Founders

    Ritesh Arora and Nakul Aggarwal are the co-founders of BrowserStack. Ritesh Arora also serves as the CEO and Nakul Aggarwal as the CTO (Chief Technology Officer) of the company. They are ‘Serial Entrepreneurs’ who co-founded QuarkRank, QuarkBase, and Downcase (all were tech companies) before BrowserStack. Arora and Aggarwal, both were good friends and graduates in Computer Science from IIT Bombay.

    BrowserStack – Startup Story

    BrowserStack Logo
    BrowserStack Logo

    BrowserStack was created as a result of difficulties faced by the founders while creating Downcase, a cloud computing and consulting company. The founders faced an inability to run the test for their newly built website across various browsers and devices. The lack of resources got them frustrated. This forced Arora and Aggarwal to build a testing platform on their own, which resulted in BrowserStack.

    Ritesh Arora and Nakul Aggarwal founded BrowserStack in 2011 at a coffee shop in Mumbai. Today, 10 years later, the company is valued at $4 Billion and provides its service in more than 135 countries.

    BrowserStack – Mission and Vision

    “To empower developers to build amazing experiences” is the mission with which BrowserStack is functioning. The company wanted to build easy, quick and quality software testing tools. This in turn ensures Developers and Quality Assurance teams offer a flawless experience to billions of users. BrowserStack is also sticking towards its vision of “Becoming the testing Infrastructure of the Internet”. With the growing customers and services, the company has already started leading the software testing industry.

    BrowserStack – Business Model

    BrowserStack provides a cloud platform that offers cross-browser testing services to its users. Web/App designers and developers can use the platform to assess the quality and functionality of their software.

    BrowserStack runs the software through multiple combinations of devices and browsers to test for bugs if any, that cause malfunctions or glitches. They have 5 products for the users to choose from to perform the testing. BrowserStack ensures that the developers deliver a web/app, which gives a seamless experience to the end-users.

    BrowserStack – Revenue Model

    BrowserStack generates revenue through its subscription plans. The company also additionally made ₹44 Lakhs through interests and ₹77 lakhs through foreign exchange fluctuations in the financial year 2020.

    The five products offered by BrowserStack have a separate pricing plan for each of them. But all the products come at a discount of 25% if purchased annually. There’s also a free trial available for users with limited features. Here are its plans and prices:

    Live

    • Desktop – $39/month
    • Desktop & Mobile – $49/month
    • Team – $150/month (5 users)
    • Enterprise Team – Custom

    Automate

    • Desktop – $169/month
    • Desktop & Mobile – $249/month
    • Enterprise – Custom

    App Live

    • Individual – $39/month
    • Team – $30/month
    • Enterprise Team – Custom

    App Automate

    • App Automate – $249/month
    • Enterprise – Custom

    Percy

    • Free – $0/month
    • Professional – $129/month
    • Enterprise – Custom

    BrowserStack – Products and Services

    BrowserStack performs testing of apps and websites through five primary tools. Here are their brief descriptions:

    Live – It helps test cross browsers on mobiles and desktops. Any bugs detected can be eradicated in real-time using their pre-installed developer tools. ‘Live’ helps you to test in more than 3000 desktop browsers.

    Automate – Automate helps to run tests quickly and parallelly in both cloud devices and real browsers. Scaling can be done using a Selenium grid which gives flexibility, and at the same time, maintains the stability of your tests.

    Percy – Percy looks for visual bugs and performs tests that give a pixel-perfect user interface (UI). The Visual Testing can be automated and the running of tests is done real-quick in Percy.

    App Live – This is an exclusive cloud tool for Android and iOS devices. Similar to ‘Live’, App Live also comes with real-time debugging and running tests on development environments. You can also scroll, swipe and interact using many hand gestures while testing, just like you would do in any mobile.

    App Automate – App Automate allows you to run tests simultaneously on thousands of devices. This reduces the time for testing and helps to identify and fix the bugs swiftly. It also makes the integration with BrowserStack easy.

    BrowserStack – Funding and Investors

    Three Investors invested a sum of $250 Million in BrowserStack through 2 rounds. The 2nd round of funding made BrowserStack a Unicorn Company valued at $4 Billion. It was the 15th company in India to become a Unicorn in 2021.

    Date Funding Round Amount Investors Name
    June 16, 2021 Series B $200 Million Bond, Accel and Insight Partners
    January 30, 2018 Series A $50 Million Accel

    BrowserStack – Acquisitions

    BrowserStack Acquisition
    BrowserStack Acquisition

    BrowserStack acquired Percy, a visual review and testing platform based in San Francisco, on 9th July 2020 for an undisclosed price. This was the only acquisition made by BrowserStack so far.

    BrowserStack – Growth

    Born out of a coffee shop in Mumbai in 2011, BrowserStack has achieved a humongous growth in a decade. Profits started flowing in right from day 1 and the founders managed to run BrowserStack without any fundings. It took nearly 7 years for the company to reach a revenue of $20 Million whereas, it surpassed $100 Million in the next couple of years.

    The first milestone for 1000 paid customers was achieved within 6 months of commencing business. They slowly started enhancing their service by adding tools like ‘Automate’ and partnering with Microsoft. The mobile testing service for Android and iOS was launched in 2015. By 2016, BrowserStack started expanding its business by establishing offices in San Francisco and Dublin. The company also had constructed 15 Global Data Centres so far, widening its operational reach around the world.

    BrowserStack – Partnership

    Zuci Systems

    BrowserStack, has partnered with Zuci Systems, a digital consulting and solutions company, in a strategic alliance on August 8,2023.

    BrowserStack – Awards and Achievements

    BrowserStack was named twice as one of the top 100 private cloud companies by Forbes. Here are some of the BrowserStack achhievements:

    • Forbes 2018 Cloud 100 and Forbes 2021 Cloud 100 included BrowserStack in their definitive list.
    • Economic Times Startup Awards recognized BrowserStack as the Bootstrap Champ in the year 2015.
    • G2 has recognized BrowserStack as the Leader in the Test Automation Software category for the year 2021.
    • LinkedIn has awarded BrowserStack as one of the 25 most attractive startups in India in 2018.

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    BrowserStack – Competitors

    BrowserStack Competitors
    BrowserStack Competitors

    BrowserStack has few competitors who are better in terms of stability, support, and meeting the needs of customers. Here are some of the top competitors of BrowserStack.

    • Sauce Labs
    • TestComplete
    • LambdaTest
    • Browserling
    • RobusTest

    BrowserStack – Future Plans

    BrowserStack is expected to double its employee count in the upcoming years. The company is also planning to increase its onboard global talent pool in the future. As the first step to it, BrowserStack transformed itself into a Remote-First company on September 14, 2021. This eliminates geographical limits and enables employees to work from any part of the world.

    BrowserStack – FAQs

    What is BrowserStack?

    BrowserStack is a SaaS platform that provides cloud-based mobile and web testing services for developers.

    Is BrowserStack an Indian Company?

    It is an Indian company with 4 global offices located in Mumbai, San Francisco, Dublin, and New York.

    Who are the founders of BrowserStack?

    Ritesh Arora and Nakul Aggarwal are the BrowserStack’s founders.

    In how many other countries does BrowserStack provides their service?

    BrowserStack is offering services in more than 135 countries with 15 global data centres.

    Who are the top Competitors of BrowserStack?

    Some of the top competitors of BrowserStack are:

    • Sauce Labs
    • TestComplete
    • LambdaTest
    • Browserling
    • RobusTest
  • Simplilearn Business Model | How Does Simplilearn Make Money?

    Simplilearn is one of the leading certification training providers which provides online professional courses in disciplines such as Cyber Security, Cloud Computing, Project Management, Digital Marketing, Data Science, AI, and Machine Learning, and many more.

    Simplilearn won the 2021 Stevie Silver Award for Customer Service Success for the fourth year in a row and fifth time overall.

    Let’s see how it caters to the training needs of professionals and earns money. The article covers:

    About Simplilearn
    Business Model of Simplilearn
    What’s unique about Simplilearn?
    How does Simplilearn make money?
    Simplilearn Social Media (06 Nov 2021)
    Conclusion
    FAQs

    Highest Paying Certification Course of Simplilearn

    About Simplilearn

    Simplilearn was founded by Krishna Kumar in 2009 with the purpose to help professionals and enterprises to succeed in the fast-changing digital economy. The company provides outcome-based online training across digital technologies and applications such as Big data, Machine learning, AI, Cloud Computing, Cyber Security, Digital Marketing, and other emerging technologies.

    About Simplilearn Founder – Krishna Kumar

    Krishna Kumar | Simplilearn | CEO
    Krishna Kumar | Simplilearn | CEO

    Krishna Kumar completed his Bachelor of Engineering degree from NIT, Suratkal, India. Before Simplilearn, Krishna was the Co-founder and COO at Tech United, a software product company which he exited successfully in 2007 after selling it to a publicly held company. Initially, Simplilearn was started as a technology blog. Later, it became a professional learning startup for project management-related topics.

    Simplilearn – Area of Operation

    Simplilearn is based in San Francisco, Raleigh, North Carolina, and Bangalore, India Simplilearn has helped more than two million professionals and 2000 companies across 150+ countries to get trained, acquire a certificate, and reach their business and career goals.

    Simplilearn – Key Products and Services

    Simplilearn, an online learning platform, began with a project management certificate called Project Management Professional Certification.

    After 4-5 years, it manages to get big and enter into different sectors like IT, management, business analysis, banking, and data analytics.

    In 2011, Simplilearn started to offer additional courses across categories like cybersecurity, cloud computing, project management, digital marketing, and data science. Simplilearn now offers online training, blended classroom training, and exam practice tests in over 400+ courses across 11 major categories.

    Its most popular courses are Artificial Intelligence (AI), data science, digital marketing, project management, cloud, and DevOps.

    The companies’ high engagement curriculum includes self-paced online learning, instructor-led live virtual classrooms, hands-on projects, student collaboration, and 24/7 global teaching assistants.

    Simplilearn has seen a 200% growth in demand for Programming Courses and with that, it has launched a three-pronged approach to take on the goal of training and placing 10 lakh programmers in India by 2023.

    Simplilearn – Target Consumers

    Simplilearn focuses on students and working professionals. It has a paying customer base of over 3 lakhs.

    Krishna Kumar says “We help in providing a learning machine and help you identify if that’s the right fit for you. Maybe there’s something else that is most relevant for you and once you’ve decided, our instructors will teach you. And while you’re learning that topic, you can interact with fellow students and the instructor, and do a lot of practice. Our teaching assistants are available 24/7.”

    Business Model of Simplilearn

    It bridges the gap between the educational institutions and the candidates to gain the best knowledge and proficiency. The courses that are offered by Simplilearn, are certified by Purdue University and IBM. It offers both free and paid courses.

    ‌‌The candidates who are interested in the desired course need to register first by creating an account on Simplilearn. Then, to avail paid courses they have to pay the fee.

    It’s 70% of domestic business comes from cities like Delhi, Mumbai and Bangalore. In 2019, Simplilearn signed a Memorandum of Understanding (MoU) with National Skill Development Corporation (NSDC) to upgrade their digital skills.

    33 courses available in Simplilearn are accredited by NSDC making it a key contributor to the government skill program. The company’s main focus is to get deeper into categories that are going to dominate the tech space which includes cloud, data science, machine learning, and artificial intelligence. Simplilearn derives 30% of its business from reskilling and upskilling different enterprises.

    What’s unique about Simplilearn?

    The thing that makes Simplilearn different from its competitors are:

    • Courses are Purdue University and IBM Certified.
    • Good structure program and excellent lesson plans.
    • Availability of exclusive hackathons and Ask Me Anything sessions by IBM.
    • Capstone from three domains and 25+ projects with industry datasets from Amazon, Uber, Comcast, etc.
    • Job Placement Assistance.

    How does Simplilearn make money?

    ‌‌Simplilearn claims around 60% of its revenue come from overseas markets. Revenue is collected from the candidates after the completion of the program for their certificates. It also earns by charging instructors a fee for every course sale made on its platform.

    ‌‌For the enterprise business deals, Simplilearn receives money from the early-stage startups like Myntra, Swiggy, and Flipkart who use the platform to train their employees. Simplilearn works as B2B(Business to Business), as well as It, operates on a B2C(Business to Consumes) basis.

    Simplilearn Social Media (06 Nov 2021)

    • Facebook – 3,63,323 people like this
    • Instagram – 58,068 Followers
    • Twitter – 28,991 Followers
    • LinkedIn – 2,77,984 Followers
    • Youtube – 1,480,000 Subscribers

    Conclusion

    During the pandemic, the demand for online education has already increased, thereby, increasing the demand for edtech companies. Taking this as an opportunity, Simplilearn comes forward to widen the scope for students and professionals by adding more courses that match the need of its target audience. It carries a strong and effective business model that helps individuals to acquire the skills they need to thrive in the digital economy by providing certification courses.

    FAQs

    What is Simplilearn?

    Simplilearn is an online platform that provides professional certification courses on topics like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science.

    Who is the founder of Simplilearn?

    Krishna Kumar is the founder of Simplilearn.

    Who are the competitors of Simplilearn?

    Simplilearn’s top competitors include:

    • UpGrad
    • Skillslash
    • Great Learning
    • Digital Vidya
    • Coursera
    • Edureka
    • Unacademy
  • Platform as a Service (PaaS) – What is it, Market Size, Pros and Cons

    The Internet can be considered as a miracle in our life, which changes the outlook of our world. Thanks to the internet, our life has become much easier. It wouldn’t be wrong to call the internet the greatest invention of the modern world. The internet has connected everyone and converted this huge world into a small global village.

    In this technologically advance and IT-dominated world, cloud computing is the new player. The days are long gone where you only have computer hard drives, where we used to store data and run programs. Now, because of the internet, we have the cloud computing system to do that.

    Cloud computing enables us to store, manage and process data through the internet. Basically, it is a prototype that provides on-demand network access to shared computing resources.

    Now to be specific, there are three delivery models of cloud computing and they are: SaaS, IaaS and PaaS

    Today, in this article we are going to discuss PaaS and the market size of the PaaS industry. So, let’s get started.

    “With the cloud, individuals and small businesses can snap their fingers and instantly set up enterprise-class services.”

    – Roy Stephan

    What is Platform as a Service (PaaS)?
    How does Platform as a Service (PaaS) Work?
    Pros and Cons of Platform as a Service (PaaS)
    Market Size of the Platform as a Service (PaaS) Industry
    Best Platform as a Service (PaaS) Providers
    FAQ

    What is Platform as a Service (PaaS)?

    The first question that arises in our mind when we hear PaaS is, What is PaaS?. To be specified PaaS also known as Platform as a service is one of the delivery models of cloud computing that deals with application development with the hardware and software tools provided by the third party.

    This model gives the user a free pass to develop and run the new applications without installing any hardware or software and also provides the necessary components needed for the deed.

    How does Platform as a Service (PaaS) Work?

    PaaS is provided through public, private, and hybrid clouds. They mainly provide an infrastructure for the development of an application. One can just have their access through a web browser.

    This is mostly a pay per use basis service, although there is an option of the monthly fee as well, where the users have to pay the provider per month for the service.

    A PaaS provider offers operating systems, database management tools, infrastructure, development tools, middleware, and other important equipment needed in the cloud environment.

    Pros and Cons of Platform as a Service (PaaS)

    PaaS as a service is gradually becoming a very significant part of the cloud computing industry.

    There are many reasons why people prefer it, some of them are:

    Pros

    • The first and foremost reason would be cost-saving; it is probably the most important one. The pay per use basis barred the enterprise to use more expenses, this cannot be possible if in-house hardware and software are used.
    • The user can access it from anywhere and at any time, thus giving a free pass to people from all around the world to collaborate in the development of an application.
    • Using in-house resources and managing can take a lot of time which may result in delays. Developing application tends to be faster with the help of PaaS as the resources are managed automatically here.
    • Any kind of device, mobile desktop, laptop can be used to develop applications through PaaS, unlike an on-site development platform that enables only one specific device.
    • The web-based nature of PaaS helps in getting updated tools automatically. While in-house technology tends to get out of date

    Just like the advantages, everything has its disadvantages as well, nothing is perfect. There are challenges that are needed to be solved and they are:

    Cons

    • Public PaaS products are not appropriate and are a basic concern for security as there are many people using the product and sharing the space with others.
    • PaaS products are made by the providers, so there is no say of the users here. They have to use what they are being provided with. Therefore compatibility issues can arise.
    • Moving from one platform to another can be a little tricky.
    Platform as a service (PaaS) end-user spending worldwide
    Platform as a service (PaaS) end-user spending worldwide

    Market Size of the Platform as a Service (PaaS) Industry

    The main reason for the growth of PaaS industry is because of the rise of cloud-based business. Many industries are adopting cloud services as they are able to meet their business goals at a minimal cost. With Covid-19 still looming over our heads, big businesses are opting for PaaS for developing and managing applications.

    The growth of PaaS industry is because of the minimal cost required for application development with that the time that is given during the procedure is much lesser than what the users give during the onsite application development. Although, security issues can be a hinder to the growth of this market.

    As per the reports, the market size of industry is 56.2 billion as of 2020 and it is expected to grow to 164.3 billion by 2026. The IT industry is looking forward to getting more involved with PaaS.

    Best Platform as a Service (PaaS) Providers

    There are various vendors who provides some of the best PaaS services and they are:

    • Amazon Web Services – Elastic Beanstalk
    • IBM – Bluemix
    • Microsoft – Azure
    • Red Hat – OpenShift
    • Google – App Engine
    • Microsoft – Azure
    • Engine Yard
    • Heroku
    • Pivotal
    • Mendix

    Conclusion

    Technological advancement has taken the world to a different level.  Thanks to that, humans are innovating things that are making life much easier than one could ever imagine. A thing can be developed with minimal cost is not time-consuming anymore.

    PaaS industry will only rise with time and with the existence of on spot infrastructure and tools that are needed for the development and managing of applications. It is just a matter of time before every kind of business will pick the side of cloud computing and will involve itself in the PaaS industry.

    FAQ

    How Big is the Cloud Services Industry?

    The market size of the global cloud industry is expected to reach $791.48 billion by 2028.

    What is the main function of PaaS?

    The main function of Pass is to develop, update, test, and host applications all in the same domain.

    Which is the biggest PaaS Provider in the World?

    Amazon Web Services is one of the biggest and best PaaS providers in the world.

  • pCloud Review: The Secure Cloud Storage Solution you Need

    Cloud services have become a part of everyday life and the transition has been barely noticeable. Since information is mostly digital now, there’s a need for storage and retrieval. Cloud storage has gained popularity due to its accessibility and scalability. The ability to have store and retrieve any number of files through the internet is now a reality thanks to cloud storage solutions.

    Google Drive is one of the most popular cloud storage solutions in the market.
    But after the recent $5 billion lawsuit against the company for tracking user data, you might be on the lookout for a new storage solution. pCloud is a simple and secure cloud storage platform for all your storage needs. It’s got all the basic features with some added functionality and a minimal UI.

    Founded in 2014, pCloud is a Switzerland-based company with over 14 million users now. The highlights of the platform being their focus on simplicity and end-user experience. So far pCloud has data centers in both the US and Europe while granting users a choice between them.

    Features of pCloud
    How does it compare to other Cloud Services?
    Pricing of pcloud
    FAQ

    Features of pCloud

    When choosing a cloud service it’s essential to know whether or not it supports your most used features. pCloud does a good job of maintaining functionality behind the hood while presenting users with a clean interface to avoid any sort of complications.

    The service is accessible via applications for Windows, Mac, Linux, Android, and iOS. There is also a web version ensuring that you have access to your files with almost any device that has a browser. That being said here are some of the platform’s key features:

    File Syncing

    pCloud does a great job of syncing your files across to all your devices. The automatic cloud sync can back up your photos, documents, videos, files and entire folders to the cloud.

    The pCloud Drive can also be used to backup files from your desktop periodically so that your files remain safe and can be restored in case something goes wrong. pCloud Drive can also be used to stream content directly to any device. This means any media content that you’ve backed up to the drive can be streamed from any device with an internet connection.

    The dedicated mobile apps for android and iOS ensure that you can backup your files quickly. There’s a ‘rewind’ feature that allows users to recover any previously backed-up file that they may have deleted. It acts like a recycle bin for your pCloud Drive.

    The file syncing works smoothly and can backup all your files automatically as per your choice. The backup frequency and dates can be changed to match user convenience.

    pcloud recovery functionality can help you get back old files with ease
    pcloud recovery functionality can help you get back old files with ease

    Encryption

    Security is critical when using a service that deals with your personal data. pCloud provides users with both client-side and server-side encryption facilities that ensure the safety of stored data.

    pCloud Crypto, their unique client-side encryption functionality allows users to encrypt their local data before transferring it to the cloud. The encryption key (Crypto Pass) is only available to the user who has created this.

    plcoud encryption structure
    plcoud encryption structure

    The server also makes uses of AES 256 bit encryption to keep all your backed-up files, photos, documents, and videos safe. In fact, their encryption is so good that they’ve challenged hackers from all over the world to hack their system for a reward, and yet none had claimed the price.

    pCloud Hacking Challenge
    pCloud Hacking Challenge

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    Sign up for pCloud Now!


    Cloud Sharing

    pCloud lets its users share files with anyone with ease. The cloud sharing functionality means you’ll be able to share any files that you’ve uploaded. A sharable link will be generated from which the file can be downloaded.

    Users can send requests to other users, allowing them to upload files to another account. The receivers simply have to click accept and the sender can transfer a file without having direct access to the account. Cloud technology has taken collaboration to the next level.

    Having everything you keep on a file locally sync up to the cloud automatically certainly saves a few minutes. You can even use the public directory as a hosting service for static HTML webpages since it will be accessible to everyone.

    Alternatives of pCloud

    pCloud packs in functionality and security in a neat package. But if you’re still unsure about your next cloud service here are a few similar services to compare:

    Dropbox

    Dropbox is a file hosting service operated by the American company Dropbox, Inc. It’s similar to pCloud but mostly used to host downloadable files for blogs, websites, and related content.

    The free plan grants you 2GB of free storage and access to features such as cloud syncing, cloud sharing, and storage from any supported device. It supports data encryption to make sure user data remains safe and untamed. However, the company had experienced a data breach back in 2016 where over 60 million user account data was stolen.

    Since then the security methods used to secure user data have been updated and the service still maintains its excellent customer support for any issues users may come across.

    Mediafire

    MediaFire is a file hosting, file synchronization, and cloud storage service based in Texas, United States. The service is widely used for data sharing and is a popular website for hosting downloadable files.

    Users get 10GB of free storage along with unlimited bandwidth and downloads. There’s also a cool feature where you can generate custom download links. Users can generate a one-time use link that can only be accessed once, so you don’t have to worry about the wrong people accessing your link.

    The service is simplistic and upgrading to the paid plans is affordable as well. Mediafire is a minimal storage solution, meaning you’ll have to use something like pCloud if your general use is associated with productivity.

    There is no support for viewing Pdf’s and word documents which will slow down productivity and hence it isn’t an ideal solution for businesses.


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    Pricing of pcloud

    pCloud has plans suitable for all purposes. They have individual plans, which happen to be the most popular, family plans and business plans. Having an idea of the kind of features you’re getting, the prices are rather affordable.

    They offer lifetime plans where you get to pay once and use the service for as long as you want. This is certainly different and provides new meaning to how you pay for the services you use.

    The 500GB plans will cost you $49.99 and the 2TB plan is available for $99.99 a year. The family plan lacks an annual payment method but the one time payment of $500 seems like a more suitable option if you really need the storage.

    plcoud lifetime plans
    plcoud lifetime plans





    Sign up for pCloud Now!


    Conclusion

    You never know what you actually need unless you try alternatives. Cloud providers are multiplying by the day but it’s hard to find a noteworthy cloud service that has the all essential features.

    pCloud is a reliable, fast, and easy service to switch to and works well for individuals and businesses alike. Overall, if you want a change of cloud storage, pCloud is sure to have those features you’ll want along with added security benefits and great customer support.

    FAQ

    What is pCloud?

    pCloud is a simple and secure cloud storage platform.

    What is the pricing of pCloud?

    The premium plan of pCloud is priced at $500 and premium plus plan is priced at $980.

    What are the alternatives of pCloud?

    Dropbox and Mediafire are some of the alternatives of pCloud.

  • Cloudtalk Review: Remote Cloud-based Call Center Software

    Human interaction is a crucial part of sales negotiations. Businesses that take their game seriously are known to have a good investment towards HR. The industries are almost certain to maintain a call center, so that customers talk to humans instead of hearing synthesized speech.

    CloudTalk is a user-friendly cloud-based phone software for sales and support teams. It is widely used by startups, commercial entities, and businesses to enhance customer relations.

    According to a study by MIT business professor James Oldroyd, 80% of sales require five follow-up calls. This is true because customer retention could be one of the most valuable resources a company can have. Having people on the line instead of automated phone calls, helps people make up their minds faster, build trust and feel comfortable with the transaction.

    Features of Cloudtalk
    Pricing of Cloudtalk
    How well does Cloudtalk stack up?
    FAQ

    Features of Cloudtalk

    Cloudtalk, as the name suggests, is a cloud-based call center software that you can access from anywhere. Since the whole platform runs on the web, you can track, monitor, and get notified wherever you are.

    Cloudtalk is perfect for startups and small enterprises that want to build a growing customer network for a prolonged future. The platform comes with essential tools and other features that keep you on track with product updates.





    Get started with cloudtalk now


    Voice Features

    Audio being a key factor in phone calls, Cloudtalk provides crystal clear and smooth voice calls and mailboxes. They support number porting as well as international numbers.

    Customers are likely to call a local number as it costs less and is much more reliable. Hence having the ability to maintain international numbers for your business is pretty handy. Text messages/ SMS support exists as well to convey your marketing using traditional means.

    As expected of a call center software it supports call recording, conference calls, call masking, and even toll-free numbers. If it costs you money, it should be worth it and the voice features are worth it for sure.

    Call Tracking Features

    Analytics matter and the more you know about calls the better. Cloudtalk makes sure that calls are always routed to the right agent based on custom criteria. Intelligent call tracking means reliable accuracy. Cloudtalk goes the extra route to make sure that the information you get is reliable and properly routed. Some of these features are:

    • Call flow designer
    • Automated Call Distribution (ACD)
    • Interactive Voice Response (IVR)
    • Skill-based routing
    • Automatic caller ID
    • Intelligent redirection
    • VIP queuing
    • Real-time monitoring
    • Emotion analytics
    VIP queues ensure that customers feel their preference when making calls
    VIP queues ensure that customers feel their preference when making calls

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    Productivity and Organization Features

    When dealing with 100+ customers a day, it’s important to stay organized. Timely follow-up calls and reminders keep your customers coming back to you. Cloudtalk lets you call anyone on your contact list instantly through the web at any time without any delay.

    Being cloud-based, calls can be made from any device through the web dashboard as long as you’ve got a mic. Modern platforms have an edge in terms of automation. CloudTalk’s flagship feature Smart dialer, automatically compiles a list of numbers and lets you automatically call through them with a single click.

    Maintaining phone calls without any interruptions is made easier with their warm transfer and smart mailbox features. Convenience is assured with the option to add numbers to a blacklist and has custom tags and notes on each number for better recognition.





    Get started with cloudtalk now


    Integration Features

    The API extends accessibility since most of the collected data can be used externally through integrations. The platform already supports integrations with popular CRMs and services like Hubspot, Shopify, and Pipedrive.

    If you’re building your own custom platform then getting the data you need will probably require a few hours. Having an SQL exporter Cloudtalk saves you the trouble of doing so yourself. Intelligent automation is also part of the extensive API capabilities, allowing you to modify the service to your needs.

    Various integrations and services that work well with Cloudtalk
    Various integrations and services that work well with Cloudtalk

    Keeping your collected data safe is part of the responsibility. The CloudTalk team follows recommendations established by security standards ISO 27001/27002, PCI/DSS, and the OWASP security project. CloudTalk is GDPR compliant. All customer data is partitioned to ensure that it cannot be accessed by other clients or unauthorized persons.

    The platform allows you for unlimited calls and simultaneous calls at no extra cost. The web dashboard is responsive on all devices giving you the freedom to manage and monitor your calls wherever you may be. Features like real-time monitoring and multi-language support make the platform stand out from its competitors.


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    Pricing of Cloudtalk

    The pricing plans are fairly decent with the option to choose between monthly and yearly billing.

    The Starter plan priced at $20/month, provides you with standard features such as call tracking, tracking, and recording.

    The Essential plan at $25/month per user allows the use of most of the platform’s features. You’ll have access to the full API along with custom automation features.

    Last but certainly not the least is the Expert plan at $40/month grants you all the features of the platform. They offer a custom plan as well for businesses that require more support and security. Detailed information on the plans are as seen here:

    Cloudtalk pricing and plans
    Cloudtalk pricing and plans

    How well does Cloudtalk stack up?

    Cloudtalk is amongst many other call center softwares that offer great customer support and similar features. RingCentral is another popular platform chosen by businesses for its friendly support and ease of use. Priced just a bit over Cloudtalk, RingCentral supports video calls as well.

    Having a platform that does both calls and video sounds great on paper but as a call center software, its biggest drawback is the lack of unlimited calls with the starter plan.

    It’s safe to say that Cloudtalk has a competitive edge with the features it offers at just $25 a month, which are cheaper than what most platforms offer.

    Cloudtalk is the fastest growing service for realistic reasons, namely its functionality
    Cloudtalk is the fastest growing service for realistic reasons, namely its functionality





    Get started with cloudtalk now


    Conclusion

    Handling phone calls is a process where you have the potential for making new customers. Telemarketing is still relevant as human behavior mostly remains the same according to research. Cloudtalk is an affordable and easy way to track calls and can help serve businesses, by keeping an eye on customers as part of their CRM.

    FAQ

    What is Cloudtalk?

    CloudTalk is a user-friendly cloud-based phone software for sales and support teams.

    What is the pricing of Cloudtalk?

    The Starter plan priced at $20/month The Essential plan at $25/month and the expert plan is priced at $40/month.

  • Ozonetel: Disrupting The Cloud Telephony Market Through AI

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Ozonetel.

    The internet has showered us with myriad useful tools, cloud communication being one of them. Cloud telephony is all about internet-based voice and data communication where telecommunication applications, switching, and storage are hosted by a third party that falls outside the organization using these. Cloud telephony is among the latest tech that moves your business phone system to the cloud, allowing you to manage your business calls without compromising on quality and cost.

    An emerging player in this domain is Ozonetel Communications—a cloud software solution that replaces your conventional business telephone setup with their VoIP services and widgets. Get an insight on Ozonetel Communications Success Story, Revenue Model, Growth, How it began?, Acquisition and Future Plans.

    Transform Customer Experience with Ozonetel Communications

    Ozonetel – Company Highlights

    Startup Name Ozonetel
    Headquarters Hyderabad
    Founders Murthy Chintipalati
    Sector Cloud Telephony
    Founded 2007
    Website Ozonetel.com
    Parent Organization Ozonetel Communications Pvt. Ltd.

    Ozonetel Communications – About
    Ozonetel Communications- Solutions/Services
    Ozonetel Communications – Teams
    Ozonetel Communications – Vision and Mission
    Ozonetel Communications – How It Began?
    Ozonetel Communications – Name And Logo
    Ozonetel Communications – Startup Launch
    Ozonetel Communications – Revenue Model
    Ozonetel Communications – Funding
    Ozonetel Communications – User Acquisition and Growth
    Ozonetel Communications – Startup Challenges
    Ozonetel Communications – Competitors
    Ozonetel Communications – Mergers and Acquisitions
    Ozonetel Communications – Future Plans
    Ozonetel Communications – FAQs

    Ozonetel Communications – About

    Ozonetel is a pioneer in providing on-demand cloud communication services in India. The full-stack customer experience software was built from the ground up to solve the practical problems that keep call centers worldwide from making the most of their communications platform. It is mainly known for developing and launching the first cloud-based customer experience platform in the Indian marketplace.

    Ozonetel Cloud Communication
    Ozonetel Cloud Communication 

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    [https://startuptalky.com/tag/business-2/] related data somewhere. Nobody likes
    to carry hard-disk or any other devices for data storage nowadays. That is where
    cloud …


    Ozonetel Communications – Solutions/Services

    The solutions offered by Ozonetel are KooKoo CloudAgent and KooKoo Interactive Assistant.

    KOOKOO CloudAgent

    It is a call center software solution functioning as an inbound and outbound call center. CloudAgent shifts a company’s entire contact center and related setup into a single browser, making it easier for the workforce to monitor, track and make critical decisions. Equipped with business intelligence, the KOOKOO CloudAgent ensures that businesses provide a world-class experience to their customers. It provides a platform for them to engage with their customers through multiple channels such as voice, email, chat, SMS, and social media.

    Ozonetel’s inbound call center solution is bundled with the following features:

    • CRM Integration.
    • IVR flexibility: The KOOKOO speech API lets users speak to the IVR instead of punching numbers.
    • ACD software distributes calls, SMS, emails and social media messages based on customer needs and agent skill set.
    • Improves agent productivity time and cost per ticket.
    • Improves speed of resolution.
    • Exceed SLA’s, boost CSAT.
    • Reduces call queues by live monitoring.

    Ozonetel’s outbound call center solution comes with interesting features:

    • Clients can choose from multiple power dialers as per their business needs. Ozonetel offers both progressive and predictive dialing modes. These dialers can double agent productivity.
    • Remote dialing.
    • Improves agent productivity.
    • Reduces unproductive work.
    • Burns through the call list.
    • Easy integration with third-party solutions.
    • Data to be dialed can be prioritized based on various parameters.
    • Supervisors can monitor the agents on a real-time basis.
    • Outbound IVR lets send personalized automated messages to a large database.
    • Number Masking to protect consumer privacy.

    Ozonetel provides more than 70 reports that give a detailed picture of the call center operations. Currently, Ozonetel has ready-made implications for the major CRM solutions as well as social media integration with Facebook, Whatsapp and Shopify.

    KOOKOO Interactive Assistant (KIA)

    A first-of-its-kind widget enables customer service help desks to run voice calls and chat sessions in parallel. The KIA widget integrates with Zendesk, Salesforce, Zoho CRM, and all other CRM solutions to automatically capture lead details.

    By integrating the Kookoo interactive assistant with its website, a company gets the following benefits:

    • Customers browsing the company’s site can instantly contact agents through a click.
    • On-call agents can send critical details to the customer through the live chat window.
    • Visual IVR lets customers connect to agents in the right department.
    • It automatically captures customers’ details in the CRM.

    Best Telephony Software for SaaS
    Business communication has evolved over the years. Today, companies are
    replacing their conventional phone systems with modern communication
    [https://startuptalky.com/tag/communication/]technology known as Voice over
    Internet Protocol (VoIP). A VoIP (Voice over Internet Protocol) phone system is
    an …


    Ozonetel Communications – Teams

    Murthy Chintipalati, Atul Sharma, Chaitanya Chokkareddy and Rajiv Bharathan are the people behind the technology of Ozonetel Communications.

    Murthy Chintipalati, Atul Sharma, Chaitanya Chokkareddy and Rajiv Bharathan
    Murthy Chintipalati, Atul Sharma, Chaitanya Chokkareddy and Rajiv Bharathan

    Murthy Chintipalati is the Founder and CEO of Ozonetel. He started Ozonetel along with his co-founders by leveraging the core strengths of his team to solve the most pressing enterprise communication challenges. Even after a decade leading Ozonetel, he ensures being available in real-time to address his clients’ needs. He has been a serial entrepreneur for 25 years and is vested in starting his own initiatives in the software, hardware, semiconductor, systems spanning networking, security, telecom, embedded systems, and applications segments.

    Atul Sharma is the Chief Technology Officer of Ozonetel. He is responsible for identifying the right technology for the platform, making it future-proof and highly scalable while keeping the overall cost affordable for the clients. He is also responsible for managing and driving the technology team for network, telecom, application, security, operations, delivery, pre-sales. He brings deep domain knowledge of self-service applications & Customer Interaction Management to bear on the solutions Ozonetel delivers.

    Chaitanya Chokkareddy is the Chief Innovation Officer of Ozonetel. He works with the latest technological breakthroughs and sees what innovative products can be built on top of them. This includes grid computing, cloud computing, cloud telephony, WebRTC, No SQL databases, and now AI. He makes sure that the right technology can be used in the Ozonetel stack at the right time. He has more than 15 years of experience working with the latest tools and loves bringing the latest research to life and applying it to this industry.

    Rajiv Bharathan is the Sr. VP of Sales at Ozonetel. He collaborates closely with clients to find the best solutions to their call center challenges. Since 1980, He has worked in sales across IT and Telecom with major companies like HCL, HP, Wipro, and Reliance Communications. He has been with Ozonetel since 2012. He is passionate about being in the thick of the action from landing new accounts to helping existing customers get more out of their platform.

    Ozonetel Communications – Vision and Mission

    Ozonetel Communications provides a cloud communication software suite as a service to their customers. The company envisions making business communication seamless, intelligent, cost-efficient and easily available. Its mission is to provide a scalable multi-channel communication platform on the cloud to enterprises & entrepreneurs on the OPEX/ transaction model, enabling them to provide value-added communication services to their customers.


    How to Choose the Best Cloud platforms for Startups
    Cloud computing is presently a noteworthy marketplace system for any company
    which wants to deliver quality services to customers over an assortment of
    channels, particularly those company which includes, abnormal amounts of online
    traffic. Every business requires a good cloud service but figuring o…


    Ozonetel Communications – How It Began?

    Murthy Chintipalati, Atul Sharma, Chaitanya Chokkareddy had come back from the US and wanted to get their hands in entrepreneurship. They recognized that when businesses were in the initial stages of setup, they’d been extremely serious about the company website but would rarely focus on setting up the right business phone system. In fact, many businesses did not even have a proper business phone system. The trio realized that it was happening because setting up a business phone system wasn’t as easy as ABC. They then decided to make the process of “setting up a business phone system” as convenient as “setting up a business website”. With that in mind, Ozonetel Communications first launched the KOOKOO cloud telephony platform followed by CloudAgent, the world’s first cloud contact center solution.

    Ozonetel Communications – Name and Logo

    Ozonetel wanted to be a layer around telephony, thus come out as the amalgamation of Ozone (layer) and Tel (telephony). The name KOOKOO was conjured in a jiffy (the team wanted a name with lots of vowels, like Yahoo!).

    Ozonetel Logo
    Ozonetel Logo

    Ozonetel Communications – Startup Launch

    Murthy Chintipalati, Atul Sharma, Chaitanya Chokkareddy launched their product at the Unplugged Conference. Their marketing strategy at the time revolved around blogging and networking at startup events. Word-of-mouth feedback from satisfied customers played a major role.


    Silversparro Success Story – Silversparro offers Sparrosense, and AI Powered Supervisor For Companies
    Company Profile is an initiative by StartupTalky to publish verified and updated information on different organisation. The content in this article has been a
    pproved by the organization itself. ——————————————————————————– It will not be wrong…


    Ozonetel Communications – Revenue Model

    Ozonetel Communications is a SaaS company and has a “per agent/per month” revenue model.

    Ozonetel Communications – Funding

    Ozonetel has not raised any funding to date. It is a Bootstrapped Company. Bootstrapping means building a company from scratch with no outside funding. All the fundings are invested by the owner itself.


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    Company. The visionary entrepreneur behind this venture is Mr. Ambari…


    Ozonetel Communications – User Acquisition and Growth

    Ozonetel’s only hack has been customer happiness. Interestingly, the company does not spend anything on marketing. Most of its leads are generated through blogs and word-of-mouth publicity.

    With over 1500+ enterprise clients across 20+ verticals, Ozonetel’s KOOKOO platform supports over 50,000 live agents and has handled over 3 billion calls.

    Ozonetel Communications currently serves in India, the USA, UAE and South East Asia. Reputed brands like Food Panda, Practo, Big Basket, Uber, WeWork, Medlife, HUL, Healthcare at home, and Zomato are some of its top clientele.

    Ozonetel Communications – Startup Challenges

    The major challenge Ozonetel faced early on its journey was technical in nature. It couldn’t guarantee on-call quality with the store-bought PRI cards; it overcomes this obstacle by designing custom PRI card hardware.


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    data-driven decisions to be successful. There are hundreds of b…


    Ozonetel Communications – Competitors

    Some of the Top Competitors of Ozonetel are:-

    • Knowlarity
    • ZipDial
    • Sytel
    • Sunoray
    • Ameyo
    • Capzest
    • BigV Telecom
    • Fonebell
    • Spark TG Info

    Ozonetel considers US-based Twilio as a source of inspiration aside from the competition. The venture tries to stay ahead in its segment through innovation. Ozonetel launched the world’s first cloud contact center product and is now bolstering its existing solutions by incorporating AI.

    Ozonetel Communications – Mergers and Acquisitions

    Ozonetel acquired Yantrasoft, a speech recognition company, in 2014.

    Ozonetel Communications – Future Plans

    Ozonetel is looking forward to disrupting the contact center industry through AI-based techniques.

    Ozonetel Communications – FAQs

    What is Ozonetel?

    Ozonetel is India’s No. 1 contact solution provider. It is a cloud-based telephony service provider that enables businesses to communicate with their clients effectively and efficiently via all the channels, i.e. chat, email, social media, call, SMS, on one platform with no capital investment. The solutions offered by Ozonetel are KooKoo CloudAgent and KooKoo Interactive Assistant.

    How does Ozonetel make money?

    Ozonetel Communications is a SaaS company and has a “per agent/per month” revenue model.

    What is cloud communication?

    Cloud communications are Internet-based voice and data communications where telecommunications applications, switching and storage are hosted by a third-party outside of the organization using them, and they are accessed over the public Internet. It is a totally fresh approach to building, deploying and scaling enterprise communication systems. Cloud communications have the potential to reduce expenses and provide higher quality services.

    How are customers finding value in Ozonetel’s products?

    Ozonetel helps contact centers go live in a day with a reliable platform that improves customer experience and agent productivity at a lower total cost.

    How does Ozonetel see the road ahead in cloud telephony technologies?

    Ozonetel is going to be about omnichannel and AI in the coming future. Customers can reach out to businesses on multiple channels like Whatsapp, email, chat, SMS, video, etc. and will expect a quick resolution.

  • Workday: Business Solutions By Enterprise Cloud Applications

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Workday.

    Workday, Inc., is an American on‑demand (cloud-based) financial management and human capital management software vendor. It offers business solutions by Enterprise Cloud Applications like Financial Management, HCM, Analytics & Reporting, Enterprise Planning, and others. Workday was founded by David Duffield, founder and former CEO of ERP company PeopleSoft, and former PeopleSoft chief strategist Aneel Bhusri following Oracle’s hostile takeover of PeopleSoft in 2005.

    According to the founders, their curiosity led them to create something new—a finance, HR, analytics, and planning system that evolves as business evolves, and a company that’s out to do right by employees, customers, and the world.

    Workday – Company Highlights

    Startup Name Workday, Inc.
    Headquarters Pleasanton, California, U.S.
    Industry Software , Cloud Computing
    Founded March 2005
    Founders Aneel Bhusri and David Duffield
    Services Software, Recruiting, Human Resources
    CEO Aneel Bhusri
    Total Valuation US$ 3.63 billion (As of 2019)
    Area Served Worldwide
    Website www.workday.com

    Workday – About and How it Works?
    Workday – Recent News
    Workday – Logo
    Workday – Founder and History
    Workday – Mission
    Workday – Business Model
    Workday – Revenue and Growth
    Workday – Funding and Investors
    Workday – Investments
    Workday – Acquisitions
    Workday – Competitors
    Workday – Challenges Faced
    Workday – Future Plans
    Workday – FAQs

    Workday – About and How it Works?

    Workday overview

    Workday, Inc. is a provider of enterprise cloud applications for finance and human resources. The Company delivers financial management, human capital management and analytics applications designed for various companies, educational institutions and government agencies.

    As part of its applications, the Company provides embedded analytics that capture the content and context of everyday business events, facilitating informed decision-making from wherever users are working. Its applications include Workday Finance Management, Workday Human Capital Management (HCM) and Other Applications.

    It also provides open, standards-based Web-services application programming interfaces, and pre-built packaged integrations and connectors. Workday Financial Management is a unified application with a range of financial capabilities, relevant analytics and metrics, and auditable process management. Workday HCM allows an organization to staff, pay, organize and develop its global workforce.

    Workday – Recent News

    As of January 2021, Workday launched COVID-19 Vaccine Management Solution to Enable Organizations to Protect and Support their Workforce.

    With a customer community representing more than 45 million workers, Workday is supporting global organizations as they manage their people and finances throughout the pandemic. The vaccine management solution expands on the Workday Return to Workplace offering and helps enable organizations to securely access worker immunization insight, plan return to workplace scenarios, support worker well-being, and establish new operating models to adapt as vaccines become available. In addition, Workday offers customers configurability to control and securely manage the data and protect their employees’ privacy.

    Workday Logo
    Workday Logo

    Workday logo has a sunrise symbol and Workday text. In its entirety, the logo lockup projects the Workday brand.

    Workday – Founder and History

    In 2005, software visionaries Aneel Bhusri and David Duffield, Workday Founders, met at the  Jax Truckee Diner outside of Lake Tahoe in California. They decided to form a startup – One that would sell cloud based applications for finance and HR. The two long term friends had plenty of experience.

    Dave had founded PeopleSoft in 1987 and served as the company CEO and chairman of the board. Aneel had held a number of leadership positions at PeopleSoft, including senior Vice President of product strategy. On that day in 2005, they resolved to build a company that would revolutionize the enterprise Software market. The result is Workday.

    Aneel Bhusri and David Duffield, Workday Founders
    workday founder

    Workday was founded in March 2005 and launched in November 2006. Initially, it was funded by Duffield and venture capital firm Greylock Partners. In December 2008, Workday moved its headquarters from Walnut Creek, California to Pleasanton, California, where PeopleSoft founder Duffield’s prior company, was located.

    Workday – Mission

    Workday’s mission statement says, “To bringing passion and customer focus to the business of enterprise applications.”

    Workday – Business Model

    Workday’s business model entails designing and developing software and maintaining its cloud-based platform for customers.

    Workday makes money by selling subscriptions to its services rather than selling the software outright. Expenses are booked up front when it signs on a new customer but the associated revenue is recognized over the life of multiyear agreements. In first quarter 2016, Workday announced annual revenue in excess of $1 billion for the first time ever in fiscal year 2016.

    Workday
    Workday

    Microsoft Vs. Apple Business Model
    Microsoft and Apple are the two largest companies in the world. The business model of Apple is based on customer-centric devices and innovation. Microsoft’s business spanned across Windows, Office products, Gaming (Xbox), Hardware, Web search engine (Bing), Cloud, LinkedIn, etc.


    Workday – Revenue and Growth

    Year Amount Percentage Change From Last Year
    2020 $3.627B +28.52%%
    2019 $2.822B +31.69%
    2018 $2.143B +36.12%

    Workday – Funding and Investors

    Workday has raised a total of $230.6M in funding over 6 rounds. Workday funding was raised on Oct 24, 2011 from a Series F round. Workday is funded by 8 investors. Janus Capital Group and Morgan Stanley are the most recent investors.

    Date Round Amount Lead Investors
    Oct 24, 2011 Series F $85M Bezos Expeditions, Janus Capital Group, Morgan Stanley, T. Rowe Price
    Apr 29, 2009 Series E $75M New Enterprise Associates
    Sep 5, 2007 Series B $20.3M
    Jan 19, 2007 Series B $20M
    Dec 28, 2006 Series A $15.3M
    May 17, 2005 Series A $15M

    Workday – Investments

    Workday has made 5 investments. Their most recent investment was on Jan 22, 2020, when tealbook raised $5M.

    Date Organization Name Round Amount
    Jan 22, 2020 Tealbook Seed Round $5M
    Oct 18, 2017 Duo Security Series D $70M
    Mar 2, 2016 Landit Seed Round $5.9M
    Jun 16, 2015 Tidemark Series F $25M
    Dec 17, 2013 Datameer Series D $19M

    Workday – Acquisitions

    Workday has acquired 14 organizations. Their most recent acquisition was Scout RFP on Nov 4, 2019. They acquired Scout RFP for $540M.

    Acquiree Name Date Amount About Acquiree
    Scout RFP Nov 4, 2019 $540M Scout RFP is an innovative e-sourcing solution for companies in all industries.
    Trusted Key Jul 18, 2019 Trusted Key provides consumers and organizations with a secure digital identity solution.
    Stories Jul 17, 2018 Stories automates data analysis using graph AI. It delivers 50x faster analysis and personalised insights worth ~20% of revenue.
    Workday Adaptover Planning Jun 11, 2018 $1.6B Workday Adaptive Planning is powering a new generation of business planning with the Business Planning Cloud.
    Rallyteam Jun 8, 2018 Rallyteam provides an internal mobility platform that enables companies to better understand and utilize their people.
    SkipFlag Jan 16, 2018 A knowledge base that builds itself.
    Pattern Jul 24, 2017 Pattern is an intelligent workspace that eliminates grunt work so you can spend more time on what matters — your customers
    Platfora Jul 21, 2016 Platfora offers a big data analytics platform helping companies get insights into the events, actions and norm times of their business.
    Zaption Jun 30, 2016 Zaption’s publishing platform turns passive video into active learning experiences.
    MediaCore Sep 29, 2015 MediaCore provides a solution that enables educational institutes to capture media, build a media library and store content.

    Workday – Competitors

    The top 10 competitors in Workday’s competitive set are SAP, Oracle, Ultimate Software, ADP, Ceridian, Microsoft, Anaplan, Infor, Epicor, Sage.

    Workday – Challenges Faced

    As a company expands across geographies and product lines, it becomes more challenging to consistently assess and report on performance, putting management at greater risk of making the wrong decisions. The same happened with Workday. Workday Financial Management is the company’s foray into a much larger, yet more competitive, market.

    The total addressable market for financials is estimated to be $27 billion. The company has also begun providing financial and human-resource analytics tools that have a market potential of $19 billion. The company has shown early success in these markets, but it will need to continue to win customers and take market share for the stock to be a success going forward.


    SAP SE | German Multinational | Company Profile |
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    Workday – Future Plans

    “All of us are counting on technology getting cheaper to get to profitability. We’re not thinking that we’re going to need to raise prices 50 percent to get to profitability,” Aneel Bhusri said.

    “All the [cloud] companies are now in high growth mode. As they get into slower growth mode where a lot of the customers are just renewing after their three-year contract is up and you don’t apply any sales and marketing costs, those customers become a lot more profitable.”

    According to the CEO, right now the team is more focused on the revenue growth and they’re investing for that growth. Bhusri said there’s still considerable scope for the firm to expand across the globe, with the point where there might be a dwindling supply of new customers still far in the future. For the moment Workday’s expansion remains impressive but Bhusri suggests it’s worth looking at the growth figures in detail.

    Workday – FAQs

    What does Workday do?

    Workday is a provider of enterprise cloud applications for finance and human resources. The Company delivers financial management, human capital management (HCM), and analytics applications designed for various companies, educational institutions and government agencies.

    Who founded Workday?

    Aneel Bhusri and David Duffield founded Workday.

    What is a Workday profile ?

    Your Workday profile contains basic information about you and can be viewed by other employees.

    What companies do Workday compete with?

    The top 10 Workday competitors are SAP, Oracle, Ultimate Software, ADP, Ceridian, Microsoft, Anaplan, Infor, Epicor, Sage.

    How does Workday make money?

    Workday makes money by selling subscriptions to its services rather than selling the software outright. Expenses are booked up front when it signs on a new customer but the associated revenue is recognized over the life of multiyear agreements.


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  • Salesforce – Connecting Companies To Their Customers

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Salesforce.

    Salesforce is a provider of enterprise software, delivered through the cloud, with a focus on customer relationship management that helps businesses connect with and get more information about their customer base. The Company focuses on cloud, mobile, social, Internet of Things (IoT) and artificial intelligence technologies.

    Read on to know more about the Salesforce company profile in this article.

    Salesforce – Company Highlights

    Startup Name Salesforce
    Headquarters Salesforce Tower, San Francisco, California, U.S.
    Industry Cloud Computing, Software
    Founded February 3, 1999
    Founders Marc Benioff, Parker Harris, Dave Moellenhoff and Frank Dominguez
    Area Served Worldwide
    Website www.salesforce.com

    Salesforce – About and How it Works?
    Salesforce – Recent News
    Salesforce – Logo and its Meaning
    Salesforce – Founder and History
    Salesforce – Mission
    Salesforce – Business Model
    Salesforce – Revenue and Growth
    Salesforce – Funding and Investors
    Salesforce – Investments
    Salesforce – Acquisitions
    Salesforce – Competitors
    Salesforce – Challenges Faced
    Salesforce – Future Plans
    Salesforce – FAQs

    Salesforce – About and How it Works?

    Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management service that helps businesses connect with and get more information about their customer base.

    Salesforce also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development. Salesforce’s services allow businesses to use cloud technology to better connect with customers, partners and potential customers. The software has become the number one for customer success and helps businesses track customer activity, market to customers and many more services.

    The company is a service as a software (SaaS) – which means it uses a cloud-computing, software distribution model that hosts applications and makes them available online. Salesforce hosts numerous different cloud platforms that allow companies to interact with different data and service their customers in various capacities.

    As of 2020, Salesforce has multiple different cloud platforms – a service cloud, marketing cloud, health cloud, app cloud, community cloud, analytics cloud, IoT cloud, Chatter cloud, commerce cloud, Heroku engagement cloud and more.


    Salesforce – Recent News

    As of December 2020, Salesforce, the global leader in CRM, and Gavi, the Vaccine Alliance, announced that they will collaborate to help Gavi manage critical information to equitably distribute approximately two billion COVID-19 vaccines to 190 countries by the end of 2021.

    Fair, rapid and equitable access to vaccines is critical to ending the global pandemic. Public-private partnerships, such as Gavi, which are focused on getting vaccines to some of the world’s poorest countries, need to be armed with data and technology to facilitate distribution at scale.

    In June, Gavi and other partners launched COVAX, a global alliance whose goal is to ensure that people in all corners of the world get access to COVID-19 vaccines, regardless of their wealth. COVAX will achieve this by supporting the research, development and manufacturing of a wide range of COVID-19 vaccine candidates, and also negotiating pricing and distribution for the 190 countries that have joined the alliance to date.

    Salesforce – Logo and its Meaning

    The Salesforce logotype is based on a metaphor: the cloud symbolizes the cloud architecture on which the service is built.

    Salesforce Company Logo
    Salesforce Company Logo

    Salesforce – Founder and History

    The Salesforce founding date goes back to February 3, 1999 when former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company, and was launched publicly between September and November 1999.

    In June 2004, the company had its initial public offering on the New York Stock Exchange under the stock symbol CRM and raised US$110 million. Early investors include Larry Ellison, Magdalena Yesil, Halsey Minor, Stewart Henderson, Mark Iscaro, and Igor Sill, a founding member of Geneva Venture Partners.

    In October 2014, Salesforce announced the development of its Customer Success Platform to tie together Salesforce’s services, including sales, service, marketing, analytics, community, and mobile apps. In October 2017, Salesforce launched a Facebook Analytics tool for business-to-business marketers. In September 2018, Salesforce partnered with Apple intended on improving apps for businesses.

    Salesforce – Mission

    Salesforce’s mission statement says, “Our mission is to help our customers transform themselves into customer companies by empowering them to connect with their customers in entirely new ways. To deliver our customers a carbon neutral cloud we went even further offsetting emissions throughout our data center supply chain.”

    Salesforce – Business Model

    Salesforce is a leading provider of enterprise software, delivered through the cloud, with a focus on customer relationship management, or CRM. Salesforce introduced a first CRM solution in 2000.

    The key to the successful Salesforce business model is based on the fact that service offerings can be deployed rapidly, configured easily and integrated with other platforms and enterprise applications, or apps. While this might seem trivial today, it wasn’t back in the 2000s. CRM services often required high upfront costs together with expensive services hard to run and maintain. Salesforce changed all that.

    Those services are delivered in two ways:

    • Via major internet browsers and on leading mobile devices
    • Direct sales efforts and also indirectly through partners

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    Salesforce – Revenue and Growth

    The Salesforce revenue generation strategy is based on a subscription-based cloud service. Over 92% of Salesforce revenues come from four categories of cloud Customer Relationship Management services, that span from the sales cloud to marketing cloud.

    The remaining revenues are primarily driven by professional services. In 2017 the company generated $8.39 billion in revenues. Salesforce, Inc revenue for the twelve months ending October 31, 2020 was $20.286B, a 27.99% increase year-over-year.

    | Year | Amount | Percentage change from last year |
    | — | — | — | — |
    | 2020 | $17.098B | + 28.73% |
    | 2019 | $13.282B | +26.02% |
    | 2018 | $10.54B | +24.93% |

    Salesforce – Funding and Investors

    Salesforce has raised a total of $65.4M in funding over 6 rounds. Their latest funding was raised on Jan 1, 2003 from a Venture – Series Unknown round. Salesforce is funded by 21 investors. Emergence and New Enterprise Associates are the most recent investors.

    Date Round Amount Lead Investors
    Jan 1, 2003 Venture Round $1M Emergence
    Jan 1, 2002 Venture Round
    Jun 1, 2001 Series D $46.9M
    Nov 1, 1999 Series C $13.2M
    Jun 1, 1999 Series B $3.8M Halsey Minor
    Apr 1, 1999 Series A $517K Marc Benioff

    Salesforce – Investments

    The number of Salesforce investments stands at 38. Their most recent investment was on Feb 20, 2020, when Resily raised ¥500M.

    Date Organization Name Round Amount
    Feb 20, 2020 Resily Series A ¥500M
    Jan 31, 2020 Caulis Inc. Venture Round ¥140M
    Jan 28, 2020 Uhuru Corporate Round ¥500M
    Sep 5, 2019 OCT Venture Round ¥2.4B
    Jul 25, 2019 Year Up Grant
    Jul 25, 2019 Enterprise for Youth Grant
    Jul 25, 2019 Genesys Works Grant
    Jul 25, 2019 Futures and Options Grant
    Nov 22, 2018 Unified Service Venture Round ¥627.5M
    Jul 23, 2018 SunBridge Corporate Round

    Salesforce – Acquisitions

    Salesforce has acquired 66 organizations. Their most recent acquisition was Slack on Dec 1, 2020. They acquired Slack for $27.7B.

    Acquiree Name Date Amount About Acquiree
    Slack Dec 1, 2020 $27.7B Slack is an enterprise software platform that allows teams and businesses of all sizes to communicate effectively.
    Acumen Solutions Dec 1, 2020 Acumen is a business and technology consulting firm.
    Mobify Sep 6, 2020 $60M The #1 provider of Progressive Web Apps for retailers and brands that want to win at mobile commerce.
    The CMO Club Mar 2, 2020 The CMO Club is a network of marketing executives that hosts events and shares reports from professionals in the marketing industry.
    Vlocity Feb 25, 2020 $1.3B Vlocity provides industry-specific cloud and mobile software that drives digital transformation for companies.
    Evergage Feb 3, 2020 Evergage’s cloud-based platform empowers digital marketers to increase engagement and conversions through real-time 1:1 personalization
    ClickSoftware Technologies Aug 8, 2019 $1.4B ClickSoftware Technologies provides workforce and service management software products and solutions.
    Tableau Jun 10, 2019 $15.7B Tableau helps global organizations unleash the power of their most valuable assets: their data and their people.
    Bonobo AI May 6, 2019 Bonobo.ai is a platform for Marketing Automation and Behavioral Insights for Conversational Human-Machine Interactions.
    MapAnything Apr 17, 2019 $213M MapAnything provides a suite of “Where” apps and platform services to drive productivity and planning across many business needs.


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    Salesforce – Competitors

    Salesforce’s competitors are:  Zendesk, Pega Systems, Oracle, Microsoft Dyamics, SAP, Appian, ServiceNow,  Jira Software etc.

    Salesforce – Challenges Faced

    Subject to a phishing attack – In November 2007 a successful phishing attack on a Salesforce employee compromised contact information on a number of Salesforce customers, which was then used to send highly targeted phishing emails.

    Attempt to trademark Social enterprise- In July 2012, Salesforce applied to trademark the term “social enterprise” in the United States, the European Union and Jamaica where the term was in widespread use to describe businesses with a primarily social purpose. This was successfully challenged by a campaign called #notinourname which was launched by Social Enterprise UK, resulting in Salesforce.com withdrawing their trademark application and agreeing not to use the term in their future marketing.

    Tax avoidance- In December 2019, the Institute on Taxation and Economic Policy found that Salesforce was one of 91 companies who “paid an effective federal tax rate of 0% or less” in 2018, as a result of the Tax Cuts and Jobs Act of 2017. Their findings were published in a report based on the 379 Fortune 500 companies that declared a profit in 2018.


    List of Top Cloud Computing Startups in India and their growth
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    Salesforce – Future Plans

    • CRM market potential is projected to grow annually at 12% to reach $82B by the year 2025.
    • Salesforce recently announced a goal of reaching $60B in revenue by the year 2034.
    • Salesforce is expected to increase its workforce from around 30000employeesto around 45000 by the year 2022.

    Salesforce – FAQs

    What does Salesforce do?

    Salesforce is a provider of enterprise software, delivered through the cloud, with a focus on customer relationship management that helps businesses connect with and get more information about their customer base.

    Who founded Salesforce ?

    The company was founded on February 3, 1999 by former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company, and was launched publicly between September and November 1999.

    What companies do Salesforce compete with ?

    Salesforce’s competitors are  Zendesk, Pega Systems, Oracle, Microsoft Dynamics, SAP, Appian, ServiceNow,  Jira Software etc.

    How does Salesforce make money?

    Salesforce main revenue generation strategy is based on a subscription-based cloud service. Over 92% of Salesforce revenues come from four categories of cloud CRM (Customer Relationship Management) services, that span from the sales cloud to marketing cloud.