Tag: clothing startup

  • Top Clothing Franchises in India: Low-Cost, High-Profit Brands

    If you’re considering venturing into the fashion industry and want to explore the world of clothing brand franchises, you’re in the right place. India’s retail sector is thriving, and clothing franchises offer a lucrative opportunity to tap into this booming market.

    Clothing franchises have the potential to yield significant profits when strategically positioned. Successful marketing also plays a crucial role in their prosperity. Opting for a reputable brand ensures these aspects are well-managed. Requirements for a clothing franchise may vary depending on the brand. Luxurious brands may demand a larger land area and more intricate architectural designs. Conversely, urban brands prioritize locality and sales over aesthetics. With a diverse array of clothing franchises available, you have numerous options to choose from.

    In the global market, clothing companies have always been extremely popular. Because of the quality and positioning of their products, these businesses have established a standard in their industry. Through franchising, these brands have grown their global footprint over the years. These foreign apparel franchises have made India one of their top business destinations since it’s one of the most lucrative marketplaces with lots of business opportunities. However, as numerous local businesses have entered this market and are currently expanding, the rivalry in this space has been fiercer.

    A clothes franchise offers a great opportunity to start a business by selling popular clothing brands with established customer bases and support from the franchisor. In this blog, we will showcase some of the top clothing brand franchises in India that have established a strong presence and have a proven track record of success. Whether you’re interested in high-end luxury fashion, trendy urban wear, ethnic clothing, or sportswear, we’ve got you covered.

    Apparel or Clothing Market Size 2025

    The global apparel market is growing fast. It is expected to increase from $708.81 billion in 2024 to $766.62 billion in 2025, at a CAGR of 8.2%, driven by strong economies, rising investments, and better technology.

    By 2029, the market is projected to reach $1012.31 billion with a CAGR of 7.2%, supported by e-commerce growth, social media, and demand for sportswear. Key trends include the use of AI, blockchain, IoT, and VR/AR to improve fashion, supply chains, and shopping experiences.

    Apparel Global Market Report 2025
    Apparel Global Market Report 2025

    Top Clothing Franchise in India

    S. No. Brand Brand Origin ROI Period
    1 Biba Indian 18–24 months
    2 Allen Solly Indian (Aditya Birla) 24 months
    3 Peter England Indian (Aditya Birla) 24 months
    4 Aurelia Indian 18–24 months
    5 H&M International (Sweden) 3–4 years
    6 Jockey India International (USA) 24 months
    7 Snitch Indian 18–24 months
    8 Raymond Indian 2–3 years
    9 Rupa Garments Indian 18 months
    10 Trylo Intimates Indian 18–24 months
    11 Arvind Limited Indian 2–3 years
    12 Siyaram Indian 2–3 years
    13 V.F. Corporation International (USA) 3 years
    14 Gravity Creation Indian 12–18 months
    15 Pratibha Syntex Limited Indian 18–24 months
    16 Canary London Indian 18–24 months
    17 K-Lounge Indian 2 years
    18 Numero Uno Indian 2 years
    19 Duke India Fashion Ltd. Indian 18–24 months
    20 Wrangler International (USA) 2–3 years
    21 Levi Strauss Co. International (USA) 3–4 years
    22 Fabindia Indian 2–3 years
    23 Being Human Indian 2–3 years
    24 Vero Moda International (Denmark) 2–3 years
    25 Rare Rabbit Indian 18–24 months

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    Biba

    Name Biba
    Investment INR 2-5 crore
    Franchise Units 285
    Area Required 800-1000 sq. ft.
    Franchise Fee INR 10 Lac
    Royalty Fee 5%
    Profit Margin 25% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Biba
    Top Clothing Franchise in India – Biba

    Meena Bindra launched her homegrown fashion label BIBA in Delhi in 1988. The name BIBA means beautiful woman in Punjabi. BIBA is a well-known name in Indian ethnic apparel among Indian customers. BIBA has a wide variety of products, including sarees, salwar, Kurtis, lehenga sets, palazzo pants, dupatta, Anarkali, and more. Its lush and vibrant clothes attract both youngsters and elderly fellows. It has a strong presence in the international market too. Biba also deals in unstitched clothing material for both kids and adults and is one of the most profitable clothing franchise in India.

    An initial investment of 2-5 crore and a retail space ranging from 1000 sqft to 2000 sqft are necessary to launch this garments franchise. Investors must also have a Shop and Establishment Act Licence, GST registration, and company registration as a Private Limited or Limited Liability Partnership. BIBA is one of the best clothing franchises in India. They will provide training and marketing support to the franchise.


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    Allen Solly

    Name Allen Solly
    Investment INR 40-70 Lac
    Franchise Units 250
    Area Required 800-1000 sq. ft.
    Royalty Fee 0
    Apply for Franchise https://bit.ly/3BxoFnd
    Dress Shop Franchise in India - Allen Solly
    Top Clothing Franchise in India – Allen Solly

    Allen Solly, a renowned clothing brand, offers trendy and stylish apparel for men and women. Established in 1993, the brand is known for its contemporary designs and high-quality fashion offerings. Allen Solly has emerged as one of the top retail fashion franchises in India. With its fresh and trendy range of clothing, the brand has played a significant role in shaping the style of the contemporary Indian generation. Offering an incomparable and classy fashion experience, Allen Solly has become a go-to choice for those seeking a unique and stylish wardrobe.


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    Peter England

    Name Peter England
    Investment INR 20-30 Lac
    Franchise Units Around 1000
    Area Required 800-1000 sq. ft.
    Franchise Fee No Fee
    Royalty Fee NA
    Profit Margin 40% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Peter England
    Top Clothing Franchise in India – Peter England

    Peter England, a well-established clothing brand, has gained prominence as a leading name in men’s fashion in India. It was bought out by Kumar Mangalam Birla’s Aditya Birla Fashion label in the year 2000 after it had been founded in Ireland in 1889. If you want to start a successful business, investing in a mens wear franchise can be a great option with strong demand and popular brands. Tops, pants, denim, suits, jackets, and t-shirts are just some of the items available at this men’s wear franchise. With its wide range of stylish apparel and accessories, Peter England has become a go-to brand for men seeking quality, comfort, and modern designs.

    Peter England provides its investors with several services, including consignment stock supply, branding and marketing, store setup assistance, efficient operations, and administration of human resources.

    To embark on a Peter England franchise journey, a minimum initial investment ranging from ₹25 lakhs to ₹35 lakhs is required. Additionally, aspiring franchisees should have access to a dedicated floor area of over 1200 square feet to accommodate the brand’s offerings. As a Peter England franchise owner, you can benefit from the brand’s established reputation, extensive product range, and loyal customer base.

    Aurelia

    Name Aurelia
    Investment INR 60-80 Lac
    Franchise Units Around 500
    Area Required 1200-1500 sq. ft.
    Franchise Fee INR 2-3 Lac
    Royalty Fee NA
    Profit Margin 94% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Aurelia
    Top Clothing Franchise in India – Aurelia

    In 2009, Aurelia was established by OS and AS Pasricha, two brothers. Staying true to traditions while incorporating some modern ideas, this clothing franchise redefines Indian ethnicity. Aurelia has gained popularity among young females and boasts Disha Patani as its brand ambassador. Known for its fancier offerings, Aurelia requires its franchise stores to reflect the brand’s aesthetic. As a franchisee, you can expect training and marketing support from the brand, backed by a 9-year agreement. To succeed as an Aurelia franchise owner, it is essential to possess strong business acumen and a thorough understanding of the industry.

    Investors are helped to elevate their new businesses by Aurelia’s outstanding franchise business plan, which makes it one of the top clothing franchises in India. Aurelia assists its investors with staff training, inventory maintenance, and the seamless operation of their outlets.

    H&M

    Name H&M
    Investment INR 50lakh-1Cr
    Franchise Units 63+
    Area Required 1000-2000 sq. ft.
    Franchise Fee
    Royalty Fee 12%
    Profit Margin
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Aurelia
    Top Clothing Franchise in India – Aurelia

    H&M is a popular clothing brand from Sweden with over 63 stores in India. For current investors, opening a Vero Moda franchise could be a good choice, as it is well-loved by many people. Its popularity makes it one of the best clothing franchises in India. The franchisor takes only 4% of the revenue from the franchisees. An H&M store should have trial rooms, billing counters, and areas to display products. The franchise also needs to hire 6 to 15 staff members and set up ACs, CCTV, and computers with internet access.


    List of All the Brands Under Aditya Birla Fashion | Aditya Birla Clothing Brands
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    Jockey India

    Name Jockey India
    Investment INR 45-50 Lac
    Area Required 1200-1400 sq. ft.
    Franchise Units Around 900
    Franchise Fee Included in Infrastructure Investment
    Royalty Fee NA
    Profit Margin 15-20% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Jockey
    Top Clothing Franchise in India – Jockey

    Jockey, a well-known innerwear brand catering to both men and women, has established a strong reputation in the country. With its brand reliability and quality products, Jockey items are in high demand and sell easily. Jockey has been producing and advertising superior wool socks to unisex undergarments ever since. Jockey India is one of the best clothing franchises in India, and it’s a favorite with both adults and children.

    The brand stands firmly behind its franchise partners, offering comprehensive support for training, store design, and ensuring a high-profit margin. For a Jockey franchise, a land area ranging from 1000 to 1400 sq. ft. is required to set up the store.

    Franchisees receive first-rate advertising and promotion assistance from Jockey India. Boosting recognition of the brand at the national and regional levels is the objective of these campaigns. Promotional events, sales, and the grand opening of the new store will all be announced through digital channels by the marketing team.

    Snitch

    Name Snitch
    Investment INR 20-30 Lac
    Area Required 2000-2500 sq. ft.
    Franchise Units
    Franchise Fee
    Royalty Fee
    Profit Margin 30-40% of retail sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Snitch
    Top Clothing Franchise in India – SNITCH

    SNITCH is a menswear brand aiming to offer affordable fashion for young men in India, with products like formal, casual, sportswear, innerwear, accessories, and perfumes.

    The franchise cost ranges from INR 20 Lakhs to INR 30 Lakhs, depending on location, and requires a store size of 2000 to 2500 sqft in high-traffic areas. Details like franchise fees, royalty, and profit margins are not fully disclosed, so consulting a franchise advisor is recommended.

    SNITCH provides full support and training for business setup, staff, and marketing. The brand plans to open 8-10 franchise stores in South Indian cities like Hyderabad and Chennai.

    Raymond

    Name Raymond
    Investment INR 30-50 Lac
    Area Required 600-1200 sq. ft.
    Franchise Units Around 1000
    Franchise Fee No Fee
    Royalty Fee 30%
    Profit Margin 50% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Raymond
    Top Clothing Franchise in India – Raymond

    Raymond, a prestigious men’s clothing brand in India, is widely recognized for its quality and style. It was in Mumbai that Vijaypat Singhania established Raymond in 1925. This clothing franchise has been around for a long time and is well-respected in India. Raymond offers comprehensive fabric solutions, including the production of wool, linen, and coated fabrics as well as the design and production of suits, trousers, and other garments.

    Raymond is currently focusing on expanding to cities with populations below 5 lakhs. The goal of Raymond’s expansion into tier 4 and tier 5 towns is to further strengthen its leadership position in the fashion and lifestyle industry and to increase its existing franchise footprint.

    When you partner with Raymond as a franchise, you can expect comprehensive support in various aspects. This includes assistance with in-shop design, construction, and business development. To maintain the brand’s standards, a minimum footage requirement of 15 feet is necessary to open a Raymond franchise. With over 90 years of experience, Raymond has earned the trust of customers, ensuring a strong customer base for franchisees. Additionally, the franchisees can benefit from expert guidance provided by the head office, along with the installation of current IT systems to streamline operations and enhance efficiency.


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    Rupa Garments

    Name Rupa Garments
    Investment INR 50,000-1 Lac
    Area Required 350-500 sq. ft.
    Franchise Units More than 1,50,000
    Franchise Fee No Fee
    Royalty Fee NA
    Profit Margin 45-47% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Rupa Garments
    Top Clothing Franchise in India – Rupa Garments

    Established in Kolkata in 1968 by Prahlad Rai Agarwala, Rupa & Company is a prominent name in Indian knitwear, producing an impressive 7 lakh pieces of finished goods daily. Introducing new variants within each sub-brand is something Rupa does regularly to keep up with changing consumer tastes and market demands.

    With a commitment to profitability, Rupa guarantees a 52% return on investment within 1.6 years. When it comes to location, Rupa prefers franchise stores to be situated in high-traffic areas such as malls or bustling high streets. An ideal land area requirement for a Rupa franchise is around 500 sq. ft. These factors contribute to Rupa’s strong presence and success in the innerwear market.

    Even though this clothing franchise is well-established in India, Rupa & Company Ltd. is planning to further increase its footprint by opening additional franchises. Investors are assured of Rupa and Company’s complete backing to establish a successful franchise outlet. Rupa & Company Ltd. has devised a strategy to keep franchise stores from competing with one another and this helps the company’s business to grow further. Rupa & Company Ltd. is one of the low-cost franchises in India.

    Trylo Intimates

    Name Trylo Intimates
    Investment INR 20-30 Lac
    Area Required 400-600 sq. ft.
    Franchise Units Less than 10
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Trylo Intimates
    Top Clothing Franchise in India – Trylo Intimates

    Trylo, a well-known name in the lingerie manufacturing business, boasts nearly 25 years of industry experience and has garnered the trust of the masses. As a franchise partner, you can expect strong support from Trylo, including comprehensive training and assistance with store design. They prioritize the success of their franchise owners, considering it integral to their success. Trylo is dedicated to ensuring that franchise owners do not incur any financial loss while conducting business, reflecting their commitment to fostering mutually beneficial partnerships.


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    Arvind Limited

    Name Arvind Limited
    Investment INR 30-50 Lac
    Area Required 800-1200 sq. ft.
    Franchise Units Around 200
    Franchise Fee INR 5 Lac
    Royalty Fee No Fee
    Profit Margin 45% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Arvind Limited
    Top Clothing Franchise in India – Arvind Limited

    Kasturbhai, Narottambhai, and Chimanbhai were three brothers from Ahmedabad who formed Arvind Ltd in 1931 under the name Arvind Mills Ltd. It is a men’s clothing and suiting fabric dealer. On a global and national scale, Arvind’s fabric market has remained unrivaled. Worldwide clothing brands like Arrow, US Polo Assn, Tommy Hilfiger, Gant, GAP, and private labels like Flying Machine, Newport, Excalibur, and Cherokee are exclusively licensed and marketed by Arvind Ltd. The brand reflects India’s youth fashion.

    The franchise land area is required to be 800-1200 sq. ft. The brand caters to upscale customers and offers Italian fabrics for those who prefer them. The brand will support the franchise with advertising and marketing to increase visibility and guide them to launch festive season campaigns and end-of-season sale promotions.

    With the construction of state-of-the-art garment facilities and the introduction of garment packages to both domestic and foreign clients, the Arvind Ltd franchise has devised a bold plan to consolidate its present operations which makes Arvind Ltd. one of the best clothing franchises in India.  


    List of All the Brands Under Arvind Fashion
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    Siyaram

    Name Siyaram
    Investment INR 25-30 Lac
    Area Required Minimum 700 sq. ft.
    Franchise Units Over 1 Lac
    Franchise Fee Included in Infrastructure Investment
    Royalty Fee Included in Infrastructure Investment
    Profit Margin Around 30-40% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Siyaram's
    Top Clothing Franchise in India – Siyaram’s

    Dharaprasad Poddar established Siyaram’s Silk Mills Ltd. in Mumbai in 1978. Some of its well-known brands are Oxemberg, Siyaram’s Suitings & Shirtings, J. Hampstead Fabric & Apparel, Mistair, Cadini, Royale Linen, and Miniature. Siyaram boasts an extensive network of 1 lakh retail stores, indicating its popularity among the masses. As a franchise owner, Siyaram expects you to possess a comprehensive understanding of fashion trends and a relentless pursuit of perfection. In return, the company promises a substantial 30% return on investment within a span of 3 to 4 years. This commitment to profitability reflects Siyaram’s dedication to fostering successful and mutually beneficial partnerships with their franchise owners.

    In addition to offering an attractive franchise opportunity to potential investors, Siyaram’s provides a range of services, including assistance with site evaluation, and selection as well as design and layout assistance for each shop. To make management easy and deliver the finest client experience, this clothing franchise also offers IT and continuous operational assistance, as well as audits. To help franchises succeed, the company offers unmatched advertising and marketing resources which helps in making it one of the best clothing franchises in India.


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    V.F. Corporation

    Name VF Corporation
    Investment INR 10-15 Lac
    Franchise Units
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - VF Corporation
    Top Clothing Franchise in India – VF Corporation

    VF Corporation offers a unique proposition by bringing together multiple popular fashion brands under one roof. With a diverse portfolio of fashion labels, VF Corporation provides a promising opportunity for franchisees to capitalize on the wide variety of offerings and generate profits. The company takes responsibility for training and development, ensuring franchisees receive the necessary support to thrive. For additional details and inquiries, interested franchise owners are encouraged to contact the corporation directly for further information. It is one of the low-cost clothing franchise in India.

    Gravity Creation

    Name Gravity Creation
    Investment INR 10-20 Lac
    Area Required 400-900 sq. ft.
    Franchise Units 20-50
    Royalty Fee No Royalty
    Profit Margin 35% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Gravity Creation
    Top Clothing Franchise in India – Gravity Creation

    Gravity Creation is a prominent brand specializing in men’s ready-made garments. They offer franchise opportunities that can be established anywhere in India, as they have no specific location preferences. When partnering with Gravity Creation, franchisees can benefit from various support services. This includes assistance with interior setup, site selection, comprehensive training programs, inventory management, digital marketing support, administrative guidance, brand promotion initiatives, and assistance with staff recruitment. To become a franchise owner, it is necessary to have your property and apply through Franchise India. The minimum required land area for a Gravity Creation franchise is 300 square feet.

    Pratibha Syntex Limited

    Name Pratibha Syntex Limited
    Investment INR 10-20 Lac
    Area Required 100-1500 sq. ft
    Franchise Units Around 200
    Franchise Fee No Fee
    Royalty Fee Included in Infrastructure Investment
    Profit Margin 30% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Pratibha Syntex Ltd.
    Top Clothing Franchise in India – Pratibha Syntex Ltd.

    Starting with spinning mills in the Pithampur district, Shiv Kumar Chaudhary embarked on a path that would become Pratibha Syntex Ltd. in 1997. Pratibha Syntex has made a name for itself by curating a diverse collection of popular brands, including renowned names like Zara and Nike, under one roof. Pratibha Syntex Ltd. not only contracts manufactures and exports for Zara and Nike, but also for leading US and European brands such as H&M, Patagonia, G-Star, Columbia, and more.

    Their strategic approach of creating a one-stop shop for all these popular brands has contributed significantly to their substantial growth in recent years. Moreover, Pratibha Syntex is deeply committed to creating opportunities not only for its employees but also for farmers and individuals from across the globe. Their dedication to fostering a global network of opportunities reflects their vision of inclusivity and sustainable growth.

    With a focus on building relationships across the value chain, Pratibha Syntex Ltd. brings together revered global fashion companies from more than 20 countries with more than 35,000 farmers and 10,000 employees. Pratibha Syntex Ltd. is the best clothing brand franchise under 10 Lakh.


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    Canary London

    Name Canary London
    Investment INR 5-10 Lac
    Area Required 400-500 sq. ft.
    Franchise Units 90+
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Canary London
    Top Clothing Franchise in India – Canary London

    Canary London is a leading purveyor of fine fashion, delivering exquisite clothing to its customers. It has rapidly emerged as one of the fastest-growing clothing chains in India. True to its name, Canary London brings an international flair to its clothing, captivating the discerning shoppers. Franchise owners partnering with Canary London can expect comprehensive guidance in marketing and designing, alleviating the hassle associated with these aspects of the business. Additionally, franchisees will receive valuable training and ongoing support to ensure their success within the brand.


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    K-Lounge

    Name K-Lounge
    Investment INR 30-50 Lac
    Area Required 400-122 sq. ft.
    Franchise Units 180
    Franchise Fee Included in Infrastructure Investment
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - K-Lounge
    Top Clothing Franchise in India – K-Lounge

    K-Lounge entices a large number of young buyers with its fashionable clothing offerings. Over the years, the brand has significantly expanded its presence in the Indian market. With a focus on young girls and boys, K-Lounge caters to the preferences of its target shoppers. To become a franchise owner, a genuine passion for fashion is essential, as is a dedicated commitment to gradually increasing sales. By aligning with K-Lounge, franchise owners can tap into the growing demand for trendy clothing among the youth demographic.


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    Numero Uno

    Name Numero Uno
    Investment INR 10-20 Lac
    Area Required 500-1000 sq. ft.
    Franchise Units Around 500
    Franchise Fee No Fee
    Royalty Fee Included in the Infrastructure Investment
    Profit Margin 40% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Numero Uno
    Top Clothing Franchise in India – Numero Uno

    Under the leadership of CMD Narinder Singh Dhingra, Hi Fashion Clothing Co. founded Numero Uno in 1987, making it one of the first denim labels in India to be made indigenously. The company’s name was changed to Numero Uno Clothing Ltd. on April 1, 2007, to reflect its expanding presence in both domestic and international markets. A new and modern experience is offered to customers by reflecting the new identity across all Numero Uno products, retail, and digital channels.

    Providing investors with several services, including staff training, marketing assistance, store support, and assistance with inventory management, this apparel franchise is further expanding its wings through its franchise company. To establish a franchise, a minimum land area of 500-1000 sq. ft. is required, and franchise locations can be chosen anywhere across India. The brand offers a lifetime tenure, allowing franchise owners to have a long-term association. Numero Uno has gained popularity, particularly among young individuals, with its trendy denim offerings and stylish t-shirts. By partnering with Numero Uno, franchise owners can tap into the brand’s appeal among the youth demographic and capitalize on the demand for cool and fashionable clothing.


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    Duke India Fashion Ltd.

    Name Duke India Fashion Ltd.
    Investment INR 30-40 Lac
    Area Required 700-1000 sq. ft.
    Franchise Units 4000
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Duke India Fashion Ltd.
    Top Clothing Franchise in India – Duke India Fashion Ltd.

    In 1966, Komal Kumar Jain founded Duke Fashions in Ludhiana, which is now one of the most prominent footwear and clothing brands in India. Duke Fashions offers a customized selection of inexpensive, high-quality fashion and fashion basics at over 400 Exclusive Brand Outlets (EBOs) and over 4000 Multi-Brand Outlets (MBOs) around the country. Duke Fashions is a multi brand clothing store franchise.

    More than 250 towns and cities in India are home to Duke Fashions stores. Duke’s goal is to cater to the Premium and Mid-Premium market by offering reasonably priced, high-quality apparel with modern designs. Duke Clothing is one of the best clothing franchise businesses in India.

    Wrangler

    Name Wrangler
    Investment INR 30-40 Lac
    Area Required 700-1000 sq. ft.
    Franchise Units 60+
    Franchise Fee Included in Infrastructure Investment
    Royalty Fee Included in Infrastructure Investment
    Profit Margin 80% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Wrangler
    Top Clothing Franchise in India – Wrangler

    Wrangler is one of the pioneers in the apparel business. In 1947, CC Hudson and Homer Hudson started the clothing franchise in Greensboro, USA. As soon as Wrangler achieved popularity in the US market, it began to spread its wings to other nations. To strengthen its position in the global market, Wrangler launched its franchise business in the year 2000. Investors receive training and marketing assistance as the Wrangler expands across India. With more than 60 units across the country, Wrangler operates with a standard agreement of 5 years.

    Levi Strauss Co.

    Name Levi Strauss Co.
    Investment INR 30-50 Lac
    Area Required 800-1000 sq. ft.
    Franchise Units Around 50
    Franchise Fee INR 5-10 Lac
    Royalty Fee 10-15%
    Profit Margin 15-24% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Levi Strauss Co.
    Top Clothing Franchise in India – Levi Strauss Co.

    Levi Strauss established the Levi Strauss Co. in San Francisco in 1853. As of May 2024, this apparel franchise has over 500 locations worldwide, and it is steadily expanding its franchise company footprints in the international market.  Investors receive a wealth of services from this clothing franchise including free consultations, assistance in finding a store’s location, a retail layout design, staff training, and much more. Levi Strauss Co. is one of the famous clothing brand franchises in India.

    Fabindia

    Name Fabindia
    Investment INR 10-15 Lac
    Area Required 1500-2000 sq. ft.
    Franchise Units 355
    Franchise Fee Around INR 5 Lac
    Royalty Fee 0
    Profit Margin 30-40% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Fabindia
    Top Clothing Franchise in India – Fabindia

    John Bissell established Fabindia in New Delhi in the year
    1960. The diverse and vibrant craft traditions of India are celebrated by this
    clothing franchise. Fabindia is a prominent player in the Indian market and the
    largest private marketplace for products crafted using traditional arts and
    expertise.

    Because of its emphasis on handicrafts and handmade goods, Fabindia acts as a perfect connector between urban and rural regions. Because of this link, Fabindia generates money and jobs in both regions.

    One unique selling point of the Fabindia brand is the business’s franchising cost flexibility. Opening a small store can cost anywhere from 10 to 15 lakhs rupees, with a contract charge of around 5 lakhs rupees and a waived royalty fee added on top.

    Being Human

    Name Being Human
    Investment INR 50 lac- 1 crore
    Area Required 1200-1500 sq. ft.
    Franchise Units Around 600
    Profit Margin 15-20% sales
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Being Human
    Top Clothing Franchise in India – Being Human

    In 2012, the Being Human – The Salman Khan Foundation established the Being Human Clothing franchise to advance their mission. Being Human is one of the most prominent apparel franchises in India. Being Human is a well-known brand of Mandhana Industries Ltd, a diverse and multi-locational textile and clothing manufacturing company. Fast return on investment (ROI), assistance with outlet promotion planning and implementation, and hassle-free advertising and marketing programs are all benefits of investing in this clothing franchise. Among Indian franchises, Being Human is by far the most well-liked and quickly expanding.

    Vero Moda

    Name Vero Moda
    Investment INR 35-55 lakhs
    Area Required 1200-1500 sq. ft.
    Franchise Units 200+
    Profit Margin 20%
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Vero Moda
    Top Clothing Franchise in India – Vero Moda

    Vero Moda is a well-known European clothing brand and has ranked 10th among the best clothing franchises in India.

    To open a Vero Moda store, you need to have air conditioning, CCTV cameras, an internet connection, a trial room, a billing counter, and space to display clothes.

    The brand is popular for its stylish and trendy women’s fashion. It is a great option for people who want to invest in a well-known clothing business.

    Rare Rabbit

    Name Rare Rabbit
    Investment INR 20 and 30 lakhs
    Area Required
    Franchise Units
    Profit Margin 20-30%
    Apply for Franchise https://bit.ly/3BxoFnd
    Top Clothing Franchise in India - Rare Rabbit
    Top Clothing Franchise in India – Rare Rabbit

    Starting a Rare Rabbit franchise is a step-by-step process. First, do some research about the brand, its market, and competitors. Then, make a simple business plan and contact Rare Rabbit to apply for the franchise.

    Next, arrange money through savings, loans, or investors. Choose a good location for your store and set it up as per Rare Rabbit’s brand style. You’ll also need to hire staff and attend training sessions given by the company.

    Once everything is ready, use the company’s marketing help to promote your store. A grand opening event can help attract customers and build interest.

    Conclusion

    Investing in a clothing brand franchise in India can be a rewarding and exciting venture, leveraging the country’s thriving retail industry. Each brand mentioned in this blog offers unique opportunities for aspiring franchisees to enter the fashion market with established and reputable labels. Carefully evaluate factors such as brand positioning, investment requirements, growth potential, and ongoing support before making a decision. Remember, partnering with a renowned clothing brand can provide a solid foundation for success in the competitive Indian fashion landscape. Choose wisely, embrace the possibilities, and embark on your journey to becoming a part of the thriving clothing franchise industry in India.

    FAQ

    What is a clothing brand franchise?

    A clothing brand franchise is a business opportunity where individuals can partner with an established clothing brand to open and operate a retail store or outlet. Franchisees benefit from the brand’s reputation, marketing support, training, and operational assistance.

    Biba, Aurelia, Jockey, Raymond, Rupa Garments, Zara, Siyaram, K-Lounge, and more are some of the most popular clothing franchise in India.

    Is clothing franchise profitable in India?

    Yes, Clothing franchise business is a lucrative business if established properly.

    How do I choose the best clothing brand franchise in India?

    Choosing the best clothing brand franchise involves considering factors such as brand reputation, target market, investment requirements, growth potential, ongoing support, and personal interests. It’s important to conduct thorough research, evaluate different options, and match them with your business goals and capabilities.

    How to open fashion franchise?

    To open a fashion franchise, start by researching and selecting a reputable fashion brand that aligns with your interests and target market. Contact the brand’s franchise department to inquire about their requirements, investment details, and support provided. Once you meet the criteria, sign the franchise agreement, secure a suitable location, and follow the brand’s guidelines to set up your fashion franchise store.

    What kind of support can I expect from a clothing brand franchise?

    Clothing brand franchises generally provide support in areas such as store setup, site selection, training programs, marketing and advertising, inventory management, and ongoing operational guidance.

    Are financing options available for clothing brand franchises?

    Some clothing brand franchises may have partnerships or tie-ups with financial institutions that offer financing options to potential franchisees. It’s recommended to inquire about such options and explore financing opportunities during the franchise evaluation process.

    Which are the clothing brand franchise under 10 lakhs?

    Manyavar, FabIndia, W for WOmen, Biba, Zudio, Peter England are a few clothing franchise under 10 lakhs.

    Which is the best clothing franchise in India?

    The best clothing franchises in India include brands like Biba, Allen Solly, Peter England, Raymond, and Vero Moda. They are popular for quality products, strong brand presence, and good business opportunities.

    What is the clothing franchise cost in India?

    Clothing franchise costs in India usually range from INR 20 lakhs to INR 2 crores, depending on the brand and store size.

    Which is the clothing franchise under 5 lakhs?

    Some clothing franchises in India are available for under ₹5 lakhs, making them perfect for small investors or first-time business owners. Brands like Snitch, Gravity Creation, K-Lounge, and Canary London offer affordable franchise options with good growth potential in the market.

    What is Rare Rabbit franchise cost?

    Rare Rabbit franchise costs lie between INR 20 lakhs to INR 30 lakhs.

    What is Snitch franchise profit margin?

    The Snitch franchise profit margin is 30% or 40% of retail sales and Snitch franchise cost is INR 20-30 lakhs.

  • Berrylush – Enhancing the Era of Fashion for Women With Its Dresses

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Berrylush.

    We all do love to stay in fashion, right? In the era of the 21st century, the styling trends of the fashion sector are currently dominating the globe more than ever! In this present era, companies are not only controlling the procedure of the people’s dressing sense but also the trends in makeup, fashion, and many more. During the 60s flares weren’t everything but also the particular styling stuff defined an entire generation which is prominent to date. Fashion is very bold and this boldness is reflecting the ongoing generation who are not at all frightened of speaking on their face. It is simply not just a means of clothing but also showcases your personality.

    Berrylush is a company brought into existence, especially for the younger women generations who are concerned more and genuinely about looking good and having fun. Read the Berrylush success story below!

    Berrylush – Company Highlights

    Startup Name Berrylush
    Headquarters Noida, UP, India
    Industry E-Commerce, Fashion, and Textiles
    Founders Alok Paul and Anusha Chandrashekar
    Founded 1st September 2018
    Website berrylush.com

    Berrylush – About
    Berrylush – Industry
    Berrylush – Founders and Team
    Berrylush – Startup Story
    Berrylush – Mission and Vision
    Berrylush – Tagline and Logo
    Berrylush – Business Model
    Berrylush – Revenue Model
    Berrylush – Online and Social Media Presence

    Berrylush – About

    Berrylush is a very inspiring clothing company for women of younger ages looking forward to looking decent and confident. It is quite an affordable clothing company that mainly provides its consumers with the best online shopping experience on the Internet. Their concept is to make females glow with their exotic designed dresses.

    Berrylush – Industry

    The Indian textile marketplace is anticipated to be growing and its worth is gonna rise to $209 billion by 2029! Cotton production is also anticipated to reach 37.10 million bales. The marketplace is additionally anticipated to regain and then grow by 10% to reach $190 billion by 2025-26.

    Berrylush – Founders and Team

    Alok Paul and Anusha Chandrashekar - Berrylush Co-founders
    Alok Paul and Anusha Chandrashekar – Berrylush Co-founders

    Alok Paul and Anusha Chandrashekar are the founders of the company Berrylush.

    Alok Paul

    Alok Paul is presently the co-founder of two different companies namely Berrylush and Prime Seller Hub. Initially, he was an engineer and he worked at companies like Accenture.

    Anusha Chandrashekar

    Anusha Chandrashekar is the co-founder and the CEO of the company Berrylush! She also began her career as an engineer and she worked in companies like Tata Consultancy Services and Deloitte.

    Berrylush – Startup Story

    Alok Paul and Anusha Chandrashekar began the company Berrylush with just four machines and a very little squad. Anusha was an IIM Raipur graduate who always used to be relatively intense about the fashion sector and did dream of running a women’s western wear brand all on her own. And her batchmate, Alok, was enthusiastic about creating eCommerce businesses!

    Both got married to each other and also gave importance to each other’s attention. Soon after the couple inaugurated an online women’s western wear brand Berrylush in Noida, India.

    Berrylush – Mission and Vision

    The mission and the vision of the company Berrylush is to make females feel completely different whenever wearing Berrylush dresses.

    Berrylush Logo
    Berrylush Logo

    The tagline of the company Berrylush is, ‘You are already beautiful. Our mission is to make you feel that way.’

    Berrylush – Business Model

    Berrylush business model is an asset-light model! The brand has got just two destinations situated in Noida which is an office and a manufacturing department which has got around 120 machines within. There are 14 regional fabricators who manufacture solely for the brand Berrylush.

    The clothes are sold directly to the consumers with the help of Myntra which holds around (55 percent of the sales), the official website which holds around (20 percent of the sales), Ajio also holds around (10 percent of the sales), and additionally, others hold (15 percent of the sales).


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    Berrylush – Revenue Model

    Berrylush is an e-commerce brand and hence the term e-commerce makes the concept quite easier for all to understand how the company is earning money. The statistics mentioned above showcases a part and is a simple B2B (Business 2 Business) retail company.

    Berrylush – Online and Social Media Presence

    Berrylush is a very famous name and most of the girls reading this article know quite well about the brand. It is relatively a renowned brand if you are looking forward to online shopping, especially from the platforms of Nykaa Fashion, Amazon, Flipkart, Myntra, Ajio and so on.

    Other than the shopping spaces, Berrylush is actively present on the social media pages of Instagram, Facebook, and also has got its name on various web portals.

    FAQs

    When was Berrylush founded?

    Berrylush was founded in 2018.

    Who is the founder of Berrylush?

    Berrylush was founded by Alok Paul and Anusha Chandrashekar.

    What are the platforms to buy Berrylush dresses?

    Berrylush dresses are sold on different platforms:

    • Berrylush
    • Myntra
    • Nykaa
    • Amazon
    • Ajio
    • Flipkart
    • Poshmark
  • How can Small Textile Brands Recover from the Pandemic? | Survival Tips for Textile Industry

    In the course of the ongoing pandemic, many businesses faced a downfall in their progress of making a profit. Likewise, small textile brands encountered a behindhand in making a life out of the pandemic market.

    While the small textile brands are highly populated by poor people, in order to make a small earning by stitching, embroidering and threading clothes all day. After the government of India proclaimed lockdown, many small scale industry workers returned to their hometowns and migrated, waiting to get circumstances back to normal.

    Things were normal when the Government set a time duration to conduct their respective business i.e. 10 am to 6 pm. Whereby, small textile brands worked for 24 hours to meet the targeted profit of the day or month or year. But, the coronavirus unfettered the nation with high cases from April to July 2021, imposing tight lockdown again.

    According to the reports, it is stated that 70% of workers didn’t return to work and saw a 60% drop in the sales of textile. On the other hand, the small textile brands faced an epic hurdle in purchasing raw materials from the suppliers as it is unsafe in trading, due to escalating death rates in the country.

    Besides, the small textiles have to accept those who are willing to do any task, as the industry is facing a lack of manpower. As is the case, there might be unskilled workers joining the small textiles brands which ultimately leads to the production of low-quality textiles; and people won’t buy poor quality products.  Besides, the small textile brands are bungling the concept of technology.

    Here, we’re gonna discuss the chance of small textile brands to expand their market from the effect of the ongoing pandemic.

    Impact of the Covid-19 Pandemic on the Textile Brands
    Things that hampered the production of small Textile units
    How can Textile brands survive the Pandemic
    FAQ

    Impact of the Covid-19 Pandemic on the Textile Brands

    The whole Covid-19 pandemic situation made the economic status of the entire world go upside down. As per the study, the 2020’s economy has gone down by –3%.

    The world faced a major fallback economically correlated to the 2008–2009 financial crises and the surveys say that it may take at least a year to attain the normal state and solidify their thrift. India is one of the major countries that encountered a high difference, definitely not in a good way.

    Considering the available resources and fast-growing markets many foreign institutions were ready to invest in India, and that may have cultivated a huge disparity in the availability of employment.

    The textile industry has a huge part in employment creation in India. The closing of the mart ended in creating an unpleasant reaction in the growth of the textile industry; few minor cloth crews curbed their exposition.

    Due to the low profit, many units limited their human resources and there were pay cuts. Out of all states, the worst pretentious states in cloth manufacturing during the epidemic are Punjab, Gujarat, Maharashtra and Tamil Nadu.


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    Things that hampered the production of small Textile units

    Fewer Transportation Facilities

    Transportation is the primary element that makes a huge effect on production. The businessmen need transport to supply the product, to get the raw materials and to deliver the goods.

    Due to fewer transport facilities during the lockdown, the transportation of goods and buying of fresh products for sales were halted. The people were not even able to deliver the finished products.

    No Labours

    As transport was not available frequently, the migrant workers shifted back to their hometowns. Their wages were cut short and the companies curtailed human resources.

    Bihar, Jharkhand, Uttar Pradesh and Orissa are the states that produce large amounts of human resources, considering the less income, transport problem and their health risks, they moved to their places. So the limited availability of the labourers resulted in the production.

    Lack of Raw Material

    During the pandemic, the demand for the raw crops reduced and due to that agriculture underwent. As the overall demand for the crops reduced, the production of cotton and silk were also reduced, resulting in less or no availability of raw materials. And as the chemical units were focusing on other significant courses, the dealings of synthetic lessened and the synthetic textiles were affected.

    No Capital

    Many small textile units were shut down as the production and earnings lowered.

    Market size of the Textile Industry in India
    Market size of the Textile Industry in India

    How can Textile brands survive the Pandemic

    Well, in some way or the other, many businesses are recovering the loss from the effect of the pandemic by engaging efficiently in producing and serving the goods to the customers. And in the case of small textile brands also hyped their production in many ways during this ongoing pandemic.

    Unlike other industries, small textile companies lack digital marketing and ergo became a great drawback in achieving their goals.

    Here are some ways that the small textiles industries could employ to stay resilient in the market from the effect of the ongoing pandemic.

    Make sure workers are Safe and Vaccinated

    During the first lockdown in the nation, many small scale workers migrated as per the government rules. So, the first thing that small textile brands should take care of their workers is to prevent the fatal virus across the nation, whereby the necessity of healthcare nearby, nutritious food and safe & hygienic shelter should be rendered to the workers and make sure their vaccinated.

    Stay Informed with the Latest Government Guidelines

    Secondly, small textile brands should stay informed; the Government should inform the measures and up-to-date information regarding the pandemic to the small textile industries. As is the case, they will take necessary protocols assigned by the Government in order to prevent the spread of coronavirus.

    Make sure your financially stable to operate your business

    The small textile brands should be financially stable in meeting requirements such as paying wages to the workers, purchasing raw materials, light & power, fuel and transportation and so on.

    Furthermore, industries should be producing goods & services at a minimum cost of production and maximum optimization of the product.

    Stay in touch with your key stakeholders

    Small textiles brands should be in touch with their key stakeholders in order to sustain an affiliate relationship with them.

    Provide Recess time for Workers

    Brands should provide recess time for workers, who are working 24/7, as this would aid to reduce the cost of excess labour & augment efficiently and effectively in the production of goods and services.

    Make necessary changes according to the environment

    Lastly, the small textile brands should accomplish the set of goals without any objections in doing so and respond to any changes happening in the working environment.

    If the above points are followed by the small textile brands, then the chances of getting opportunities in the market are high during the pandemic.


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    Conclusion

    The countries confronted a huge economic deterioration. No country was nimble to evade the losses that the pandemic resulted in. The economic rate of the country is poorly approximated to the financial crisis the world faced in 2008–2009. But it doesn’t mean it’s not possible to improve it.

    Fetching back to regular and recouping the stability like before the pandemic may take a few months or also years. And the small textiles that faced a great loss have to find a way to improve their state. They have to create new strategies to sell their products in a modern way and yet not skip and obey the government protocols.

    FAQ

    What is textile business?

    The Textile industry consists of the design, production and distribution or marketing of yarn, Fabrics or readymade clothing.

    Which city is famous for textile in India?

    Bhilwara is India’s largest manufacturer of fabrics and is also known as Textile City of India.

    Is textile industry profitable?

    Yes, textile industry is considered as a profitable industry for new and aspiring entrepreneurs.

  • Journey of Ayushi Gudwani – Owner of FableStreet

    In an exclusive interaction with StartupTalky, Ayushi Gudwani – the Founder & CEO of FableStreet gets candid about her early life, interests, career & startup challenges.

    Ayushi Gudwani has been a work-wear consumer for years and went through the predicament of finding great pieces to wear to the office. She always found it hard to find styles that fit well and are comfortable and long-lasting. That triggered her thoughts and she ended up co-founding FableStreet. It started with a vision to make women feel confident and comfortable by addressing their work-wear needs.

    Know the journey of FableStreet from Ayushi Gudwani | Founder & CEO of FableStreet

    Tell us about your early life, interests and hobbies.
    How’s your everyday work-life looks like?
    Tell us about your job responsibilities. How they have changed over time?
    What challenges did FableStreet face?
    Tell us about your superpowers.
    Which online tools do you use the most and would like to recommend as well?
    What has impacted you most in your career?
    How’s your workspace setup look like?
    What is the best advice you’ve ever received?
    If you get a chance to start your career again, what would you do differently this time?
    Frequently Added Questions – FAQs

    Tell us about your early life, interests and hobbies.

    Ayushi Gudwani | Owner of FableStreet
    Ayushi Gudwani | Owner of FableStreet

    I was born and raised in New Delhi in a typical Indian family, with a strong focus on academics. I was a topper throughout my high school and undergraduate. After the completion of my engineering from NSIT (Delhi), I went to pursue MBA from IIM Calcutta where I was awarded a silver medalist. Post that, I joined McKinsey & Company in 2008, before venturing out to start FableStreet in 2016. So I have geeky typical engineering + MBA background, not very exciting! Personally, I am an optimistic person as well as a dreamer and executioner. I derive my energy from people around me and rely heavily on my teams and family. My hobbies and interests include a fitness regimen, travelling, music and indulging in Thai food once in a while.

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    How’s your everyday work-life looks like?

    Being an entrepreneur is fulfilling but chaotic. It means having a never-ending workload that just seems to pile up like Jenga. I usually wake up at 6 am and start the day with a nice cup of tea and newspaper. Then, I make a to-do list of the agenda I need to take care of that day as well as the week, which is then passed on to my team. I also spend some time on my phone to check how the previous day’s sales are doing and resolve any urgent issues that need attention.

    My teammates know how much I love going to the office on workdays and meeting them and engaging with them on a day-to-day basis, be it to discuss work or simply share a laugh. A typical workday would consist of team or one-on-one meetings, problem-solving, focusing on product development, etc. And to find balance in life, I spend time with my family, read books and chill on Netflix.

    Tell us about your job responsibilities. How they have changed over time?

    As a Solopreneur, the first couple of years, in terms of job responsibilities, were different than they are now. I managed operations, oversaw the hiring process and pushed myself to learn every aspect of the business. But all that has eased over time, as the team grows and expands.

    My core responsibilities include solving the problems to ensure that we are on the right track, thinking through a strategic lens for the business, focusing on team health to build capabilities, boost morale and support them professionally and personally, networking and building partnerships and looking at opportunities for future funding and growth. Lastly, I also make a mental note to be prepared every day to face and solve any last-minute fire-fighting circumstances that may occur in any of the teammates, no matter how big or small.

    What challenges did FableStreet face?

    As a business owner and strategist, one is always experimenting with new things – it is a continuous trial and error process. We need to understand and accept the fact that 1 out of 3 ideas will work in any set-up/venture. Eventually, counting each and every setback is exhausting and also takes the joy out of working on your ideas. So, whatever I am working on, I give my best shot. One day at a time – that’s the only mindset I function with.

    FableStreet site that caters for the need of all professional women out there.
    FableStreet site that caters for the need of all professional women out there.

    Tell us about your superpowers.

    Tenacity, multitasking, passion, a strong belief in my business idea and knowledge of my target audience and competition along with strong people skills, emotional quotient and understanding of what drives people. I believe these are the super-strengths that I’m managing till today.

    Knowledge of your target audience keeps you ahead of your competitors.
    Knowledge of your target audience keeps you ahead of your competitors.

    Which online tools do you use the most and would like to recommend as well?

    Even though I like being connected to people and my teams, I am not a big gadget freak and do not use multiple tools/apps. I follow the traditional method of making to-do lists either on paper or Google sheets/ Excel sheets for tracking and planning of daily work. I prefer one-on-one discussions and team huddles to operate my business. Lately, Zoom and Google Hangouts have been helpful for remote team discussions.


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    What has impacted you most in your career?

    My previous work experience at McKinsey & Company and the people I worked with, in terms of leadership skills, problem-solving, aspirations and vision are a big part of who I am today. They have shaped me into the person I am today. Working with such inspiring people helped me learn what leadership means and how to care for individuals and teams.

    I saw people genuinely care about my professional growth and that is something I would like to give back to my organization. I also learned how to dream big and act small with no end to visioning – that if you can’t solve the problem, no one else can. At a personal level, it has been my family and the values they have given me, had shaped my views and how I lead my life.

    How’s your workspace setup look like?

    We have an open seating arrangement at work to ensure open communication, approachability and quick problem-solving within the teams. I am usually placed between my team and that’s how I like to work when I am in the office.

    What is the best advice you’ve ever received?

    One of the best pieces of advice I have got is that people are your biggest asset. As an employer, you need to make sure that you genuinely do right by them. From a business point of view, it would be to think big, act small and conserve cash. This is something that holds true everywhere.

    If you get a chance to start your career again, what would you do differently this time?

    I would like to achieve a B-school degree from abroad, primarily in the USA. The reason being that the quality of schools and education is fairly different there. I love my alma mater (IIM Calcutta) and had an opportunity to spend some time at UCLA Anderson School of Management and I absolutely loved that.

    Frequently Added Questions – FAQs

    What is FableStreet?

    FableStreet is a premium work-wear brand for women that helps women to find tailor-fit clothes on all body types.

    Who is Ayushi Gudwani?

    Ayushi Gudwani is the Founder and CEO of FableStreet.

    Who is the owner of FableStreet?

    Ayushi Gudwani is the owner of FableStreet.

    Is FableStreet available online?

    Yes, you can get FableStreet clothing from their own website or other e-commerce sites such as Myntra, Ajio & Nykaa.

    What is the FableStreet funding to date?

    FableStreet has raised a total of $2.9M in funding over 2 rounds.

    What is the USP of FableStreet?

    The USP of the FableStreet includes a proprietary and R&D-backed tailored Fit algorithm which gives a great fit with just 3 body measurements. The company offers a “My Style, Your Fit” solution to address the problem of women across shape and size.

  • The Kaftan Company – Exclusively sells kaftans

    Kaftans are slowly becoming popular and coming into trend. You will find them in the wardrobe of every woman out there. The Kaftan Company is a clothing brand which specializes in designing and manufacturing amazing kaftans. The products of the company are available on many leading online fashion stores.

    The Kaftan Company Highlights

    Startup Name The Kaftan Company
    Headquarter Hyderabad, India
    Sector Textile
    Founder Prakruti Gupta Rao
    Founded 2011
    Revenue $4 Million
    Total Funding Self Funded ~ Rs.20 Lakhs
    Website thekaftancompany.com

    The Kaftan Company – Idea and starting up
    The Kaftan Company – Founder
    The Kaftan Company – Logo, Vision & Mission
    The Kaftan Company – Major challenges faced
    The Kaftan Company – Team
    The Kaftan Company – Industry details
    The Kaftan Company- The Product / Service
    The Kaftan Company- Business and Revenue Model
    The Kaftan Company Funding
    The Kaftan Company Competitors
    The Kaftan Company – FAQs

    The Kaftan Company – Idea and starting up

    The Kaftan Company was launched as an entrepreneurial initiative in February 2016. It was a spin-off to their other brand called Shibori Designs which was western wear apparel brand. The idea spawned during a great sell-through. It was identified when 80% of the total sales of Shibori Designs were coming from kaftans. Additional research and due diligence showed us that there wasn’t a particular company dedicating their product line to the graceful and comfortable kaftan silhouette. This was when they wished to capitalise and be the first to introduce kaftans for all occasions and very simply “The Kaftan Company” was created.

    As is the case with any start-up, the initial days required a lot more thought into conceptualising the brand and gaining clarity in the vision of the brand as it continues to grow. Since kaftans are not a widely accepted form of garment, it was a challenge and a scare to go into the market all in. Thus, the team took it slow and entered the market with caution. They provide a vast variety of colours they use in the chosen fabrics and the general free fall of a kaftan identified best with a butterfly, which they later integrated and made it look clearly symbolic with their logo.

    The Kaftan Company – Founder

    Prakruti Gupta Rao (founder of The Kaftan Company)

    The company was founded by Prakruti Gupta Rao. Prakruti did her MBA from Schulich School of Business, Toronto. Later, she worked at Mercedes Benz Financial Services in Canada in the role of Global Project lead.

    The founder, Prakruti Gupta Rao says “Perseverance is something that has gotten us through many challenging times and adhering to the concept of “never give up” to achieve what you truly believe in”.

    The Kaftan Company – Logo, Vision & Mission

    The Kaftan Company Logo

    The Kaftan Company aspires to be the world’s most recognised brand for kaftans, with an aim to offer customers the best possible product selection, quality, value and excellent service. When anyone is shopping for a kaftan, the company want them to think of The Kaftan Company as their first choice. The mission of the company is to blend tradition and innovation and be a market leader in creating uniquely appealing kaftans.


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    With the consistent developments in the Indian startup ecosystem, more and morewomen are chasing the entrepreneurial dream and flourishing in their ventures.This is empowering other Indian women who are still confined to the traditionalhomemaker role to think for themselves. However, a recent rep…


    The Kaftan Company – Major challenges faced

    Initial challenges faced by the company include educating the consumers on the concept of the kaftan. They noticed in their initial days of launch, that as traditional and old as it may be as a garment, the customers still need to see the kaftans in images or try them, particularly in tier II and tier III cities. Customers think they will not look good in a kaftan. But the way the company has designed its kaftans, it looks beautiful and fits well for any shape and size. The challenge was to just convince users to say yes to give it a chance.

    The Kaftan Company – Team

    Along with Prakruti, her husband co-operates her by handling all the major operations as the CEO. The company provides employment to more than 45 people. They promote women empowerment with 80% skilled labour being women and all key positions including accounts, administration, designing, merchandising etc. are all managed by women. The business operations and production unit of The Kaftan Company is based out of Hyderabad, India.


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    The Kaftan Company – Industry details

    Indian domestic textile and apparel market is estimated at US$ 75 billion in 2020-21. The market fell 30% from US$ 106 billion in 2019-20.The market is expected to recover and grow to reach US$ 190 billion by 2025-26. This presently contributes to 5% of the current GDP and 14% of the overall index of industrial production.

    The Kaftan Company- The Product / Service

    The products in Kaftan Company are basically very well crafted kaftans for women. They make a range for sleepwear, daywear, holiday wear and have recently also introduced “cocktail” wear kaftans. It is very different from other brands because of their in-house digital prints, their extreme care and diligence while stitching, and size range from Small to XXXL. It is nearly impossible for anyone to find such a vast range if kaftans under one brand. Typically, fashion brands may present 1 or 2 kaftans in their portfolio of garments. They chose to differentiate themselves by creating each and every product using the comfortable kaftan silhouette.

    People at The Kaftan Company do not use any particular technology. However, they use the necessary software and other tools for their day to day activities. But for designing, they believe their own talent and uses the least technology to keep the art alive.

    The Kaftan Company uses tradition and innovation in creating uniquely handcrafted kaftans that the world has yet to experience. They are a very honest brand that focuses on comfort, good quality fabrics, impeccable quality, and trendy designs.


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    The Kaftan Company- Business and Revenue Model

    The Kaftan Company uses a ‘clicks and bricks’ business model to retail their products. Clicks and bricks basically mean being present on both type of platforms, viz., online and offline. Clicks come in the form of their own e-commerce website as well as e-commerce channel partners, both in India and internationally (Myntra, Flipkart, Amazon, etc.). The bricks include multi-brand boutiques across the country and internationally.

    The Kaftan Company started selling kaftans’ internationally via online-channel partners in the U.S (Amazon.com), U.A.E (Souq.com) and U.K (StrandofSilk.com) and have nearly confirmed distributors in the African Subcontinent and East Asian markets (Malaysia).

    Company uses a Mark-Up/Down revenue model in the retail of its kaftans.

    The Kaftan Company Funding

    The Kaftan Company is entirely a self-funded enterprise. They began their operations with a capital of INR 20 lakhs.

    The Kaftan Company Competitors

    While the fashion space includes many brands as potential competitors, they are primarily indirect for The Kaftan Company. They do not consider any direct competitors at this point given the initiative to be a fashion brand solely revolving around the design and production of kaftans in their entire portfolio. However, there is also a kaftan company in the United States that sells only kaftans under the name Kaftan Communities.


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    The Kaftan Company – FAQs

    Who is the Founder of the Kaftan Company?

    Prakruti Gupta Rao is the founder of the Kaftan Company.

    When was the Kaftan Company founded?

    The Kaftan Company was founded in 2011.

    Is the Kaftan Company an Indian Company?

    Yes. The Kaftan Company is an Indian Company with its headquarters in Hyderabad.

    What is the Kaftan Company’s Business model?

    The Kaftan Company uses a ‘clicks and bricks’ business model to retail their products. Clicks and bricks basically mean being present on both type of platforms, viz., online and offline.

  • The Startups That Are Funded By Alia Bhatt

    The Covid 19 pandemic has affected the startup ecosystem in India, as many startups found it difficult to find investors or get funds. Another industry that had a tough year was film industry, as the theaters were closed and many movie releases and productions were halted. Which is why many A-list Bollywood celebrities have resorted to investing in startups that are innovative and have potential.

    Bollywood actresses like Alia Bhatt have not only backed and invested in startups but have also started their own ventures like the Ed A Mamma. These celebrities are known to have a large following and platform to reach out to more people, which is why it is no surprise as to why startups now prefer to be funded by popular celebrities or even for endorsements and investments. Over the past few years popular celebrities like Amitabh Bachchan, Aamir Khan, Salman Khan, Madhuri Dixit, Shilpa Shetty, Katrina Kaif, Deepika Pakudone, etc have shown considerable interest in funding the budding startups.  

    Having a celebrity to endorse and invest in the venture helps startup get noticed in the overcrowded startup space. When it comes to Alia Bhatt, the actor chooses to tread safely while making investments in startups or even starting her own venture. The Raazi actress, is known to invest in FDs and Bonds showing that she does have some business acumen and is not a risk taker when choosing the right startup to invest in.

    Alia Bhatt is a one of the highest paid actress of India, known for her work in movies such as Gully Boy, Udta Punjab, Dear Zindagi, etc. Besides her acclaimed acting career, Bhatt has also launched her own line of clothing and handbags as well as a production company known as Eternal Sunshine and is the founder of the ecological initiative called CoExist. Here are the startups the actress has invested in:

    Ed A Mamma
    Nykaa
    StyleCracker
    Frequently Asked Questions


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    Ed A Mamma

    The actor launched her own sustainable clothing apparel brand for children known as Ed A Mamma in October, 2020. The brand is said to make clothes only for children from the ages of 2 to 14 years old. Ed a mamma focus creating a clothing line that is environmentally friendly as they us natural fibers including plastic free buttons and trims. The company is self-funded by Alia Bhatt and is also a homegrown brand that goes with “Made In India” ethos. The brand is keen on making gender neutral t-shirts from organic cotton, while the products come in an affordable range of Rs 349 to Rs 1,499 where the starting price for organic t-shirt is Rs 799.

    Another interesting fact about the brand is its waste management, the company reuses and recycles by using leftover clothing and cloth scrapes to make hair ties and potlis bags. The actor turned investor and now entrepreneur said that she specifically choose to make clothing line for children because they were already many fashion labels that made clothes for the age groups of 25 to 45 years old with high competition in the market. Which is why the Alia and her team decide to bridge the gap and create a made in India and a world class children clothing brand. The company hopes that with the brand the children will develop a love for nature at a young age.

    About Ed a mamma 

    There a many ecofriendly benefits that come along with Ed a mamma products such as non-synthetic garments, buttons that are not made from plastic and even seed bombs that can help you grow a garden. In an interview Alia added that, “children are extremely caring and if you create planeteers at a young age you can help save the planet for years to come.” Alia has also launched CoExist which is an ecological initiative done to raise awareness on the welfare of the street animals. The Ed a mamma clothing line has already said to have sold over 70% of its first season’s collection through Firstcry.com which is an ecommerce website for kid’s products.

    The brand is called Ed a mamma because Alia was inspired by a story series she was working on which was based on a little dog named Ed and his mamma a little girl. According to the actress the idea that she derived from this was to create a universe where the girl and the dog would go on adventures and save the planet from pollution. Another focus of the company was to make a homegrown brands for promoting the Made in India initiative. As a result the company manufactures its products in factories from Mumbai, Tripura and Kolkata among others.


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    Nykaa

    Nykaa is a popular ecommerce platform that sells cosmetic and beauty products and is now a Unicorn Company. After actresses like Katrina Kaif, Alia Bhatt also invested an undisclosed amount to Nykaa in 2020. Nykaa which was established in 2012 has grown into a unicorn company with the help of many such investments. The company also received an investment of Rs 100 crore from Steadview Capital in May, 2020. Founded in 2012 by Falguni Nayar, Nykaa is the number 1 online marketplace for beauty and wellness products in India.

    Nykaa logo and products
    Nykaa logo and products

    Nykaa now has a presence over 70 stores in India and also sells products from luxury brands like Tom Ford, Jo Malone London, Dior and Givenchy. The competitors of Nykaa competes with companies like Amazon Fashion, Flipkart Fashion and lastly Myntra. The website currently has over 5 million monthly active users and handles more than 1.5 million order per month. It also has a portfolio of more than 1,500 brands with a variety of 1.3 lakh products available on all its platform like website, apps and 70 offline stores.

    Not only that Nykaa also offers a wide range of beauty and grooming products for men, along with Nykaa Pro the company also caters to their customers with beauty needs and special offers. They are also known for their in-house beauty products known as Nykaa beauty which makes cosmetics for lips, eyes, face and nails among other skin body care range. In an interview CEO and founder of Nykaa, Falguni Nayar confirmed Alia funding and added, “There are three reasons to why she wanted to invest in Nykaa, it was because it has Indian roots, it is founded by a woman and is the proof that the best in India can take on the best in the world.”


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    StyleCracker

    StyleCracker is another startup that is funded and backed by Alia Bhatt. StyleCracker is a fashion tech startup which was founded by Dhimaan Shah and Archana Walavalkar in the year of 2013. The company is known for its advancements in technology that develops the StyleCracker Box which helps people to get styled and look good. The company offers many options for personalization to its customers and has a huge opportunity when it comes to using technology to decode the fashion requirements of the Indian consumer. The company is known for celebrity customized boxes that usually contain apparel, cosmetics, accessories, and sometimes even footwear.

    Alia Bhatt with the founders of Stylecracker Dhimaan Shah and Archana Walavalkar
    Alia Bhatt with the founders of Stylecracker Dhimaan Shah and Archana Walavalkar

    The company has its headquarters based in Mumbai, Maharashtra. The procedure to get one these boxes start with the customers filling a form based on their like/dislikes and preferences, their personal details which are the measurement of their body shape, size and the budget range. Based on that information the customer receives a fashion box that is curated by many celebrity stylist. Once they receive the box, the customers have an option to keep or replace some or all items that they don’t like. The customized boxes are currently priced at Rs 1,999, Rs 2,999, Rs 4999 and even Rs 6,999, while the customers can choose boxes between the four.

    The company has shipped over 50,000 customized boxes in more than 35 cities. In an interview Alia Bhatt disclosed on why she backed the startup company stating that, “What I like the most about Stylecracker is that it bridges the gap between the individual and the expert”. This company is the country first ever online personal styling portal that is designed to make life easier and convenient especially for the women that are busy or need experts help to improve their style. The website also allows women to choose between work wear, western style or even ethnic fashion among others and also have style for sizes up to 4XL.


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    Frequently Asked Questions

    Who is Alia Bhatt?

    Alia Bhatt is one the most popular and highest paid actress of Bollywood.

    What are the startups Alia Bhatt has invested in?

    The startups Alia Bhatt has invested in are StyleCracker and Nykaa.

    What is Ed A Mamma?

    Ed A Mamma is sustainable clothing apparel brand for children started by Alia Bhatt.

    What is Nykaa?

    Nykaa is a popular ecommerce platform that sells cosmetic and beauty products.

  • Analysis and Market Growth of Apparel ERP Software

    The Apparel and garment industry has been challenged by the growth of a global market and E-Commerce lately.

    The solution is to meet the updated operations, enhancing supply-chain and distribution to meet customer demand. Nowadays, Apparel ERP is used on a greater scale to get detailed data of orders online, form query responses, effective control and, plan and schedule order accurately and predict data efficiently.

    ERP is used in the apparel industry for a garment manufacturing process, design, material checking, shipping, and distribution. A fashion ERP provides a centralized database of all the business processes and so on.

    Handling and operating Apparel industry without an ERP Software would be a disaster. ERP software for manufacturing in the Apparel industry will let help the organization anticipate user demand patterns, Wishlist, and clients requirements. In the absence of an operating Apparel ERP software, these tasks would turn into challenges.


    TISHARTH by Shivani: Fashionable Wardrobe Is Now Affordable
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has been approved by the organization it is based on. Whoever quoted first impression is often the last impression couldn’t havestated the truth bette…


    Growth of Apparel ERP software

    The global ERP software market in 2018 was valued at $35.82 billion and is predicted to reach $78.4 billion by 2026, growing at a CAGR of 10.2% from 2019 to 2026.

    Growth factors in Apparel ERP Software
    Growth factors in Apparel ERP Software

    The production industry dominated the ERP Software Market in 2018 and is expected to continue this trend during the forecast period. It is expected to rise in several pharmaceuticals, automotive, garments, and electronic manufacturing market. However, the apparel industry is expected to witness the highest CAGR during the forecast period.

    As per the latest research of the Apparel Business and ERP Software Industry market provides a comprehensive assessment of the key factors driving the industry growth. It also lists out the existing challenges and opportunities crucial to business expansion in the upcoming years. It has an economically wide database to enhance business management and boasts a dedicated section for considering leading players. So, the impact of the pandemic is covered too.

    The Apparel ERP Software Market is forecasted to rise at a significant rate between 2020 and 2025. The forecast report studies the Apparel ERP Software market size which includes value and volume, by players, regions, and product types. The history data 2014-2018 and the forecast data 2019-2025.


    Unique Company which sells only kaftans, employs 45
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    Reasons to adopt Apparel ERP software

    ERP software in the apparel and textile industry offers businesses unlimited benefits in monitoring operations, helping the organizations to plan effectively and work on a unified, seamless platform for greater operational efficiency.

    Inventory Management

    Apparel manufacturing ERP software lets the business comprehend the basic ideas of cost while maintaining the right mix of merchandise across the organization. Monitoring the state of stock/inventory of the Organization gives a proper picture of whereabouts of the material and makes the management easier.

    Improving Production Planning

    With advanced ERP software and algorithm at play, it will help organizations to draw the best and most cost-effective schedule in planning and control of production.

    Accessibility

    Digital transformation has made it necessary for key personnel to have access to reports and information 24/7, from anywhere, from any authorized device.

    Time Management

    To fulfil the purchase orders quickly while allocating the right person the right work, ERP software makes it possible. It helps in reducing errors, redundant data entry and other problematic activities. With an ERP software, real-time tracking and reporting of resources at the warehouse, shop floor, procurement, shipment is also possible.

    Hub of Multiple Functions

    The dashboard offers a complete view of every department or operation which includes Production, Supply Chain Planning, RCCP, QC, Warehouse Management, Finance, HR, Sales, Marketing, Shop Floor Control.

    Accuracy

    ERP facilitates prompt decision making, productivity and improves the connection between vendors, customers, and coworkers by offering the correct information to the authorized users who work from anywhere in the world.

    Top Apparel ERP Software
    Top Apparel ERP Software

    Top Apparel ERP Software

    There are several different ERP Software which performs and help in Apparel, Clothing industry and Garment industry to make the operations easier.

    Fishbowl

    Fishbowl Management software offers the Apparel Organizations a complete supply chain management and efficient sales tracking process in one convenient system. It is an inventory system, with features for raw materials management, customized reporting, barcoding, and asset management. This management automates the quoting, ordering and purchasing processes.

    Fishbowl Manufacturing allows businesses to track stock/inventory across multiple locations including warehouse and office branches. Professionals can use the app for purchase order management, warehouse management, inventory tracking, and more, and multiple warehouses can be managed from one centralized solution. The inventory management feature allows businesses to carry out barcode scanning as well as serial number identification to trace shipments and orders.

    e-Smartx

    e-Smartx is an efficient, modern, cost-effective, and proven enterprise platform solution that meets the requirements of the apparel manufacturing industry. e-Smartx monitors and manages the total processes in the apparel manufacturing business. Its workflow system provides accurate business management capability for faster response to consumer demands. The internet-enabled, real-time system gives manufactures the capability to monitor the whole process from product development to exports.

    FDM4

    FDM4 is an integrated system that leverages fashion ERP to the next level by allowing enterprise-scale apparel manufacturers to work smarter, faster, and more efficiently across the global market.

    It was designed specifically by fashion users and involves a comprehensive matrix of processes allowing the company to handle purchasing, inventory, customer orders, sales fulfilment, billing and financial reporting, everything based on the particular needs of required operations in the fashion domain.

    INFOR Fashion

    INFOR Fashion ERP provides resource management operations based on fashion requirements. This ERP is configurable that operates the entire fashion process chain ranging from design, materials sourcing, and product distribution, to manufacturing, private brand wholesale and retailing.

    Apparel Connect

    Apparel Connect was developed specially by garment manufacturers, in direct support of the global buying audience.

    The system allows the apparel enterprise to operate seamlessly due to its high performing toolset including product development, marking and processing, order management, demand-based processing, inventory control, purchasing, reporting, production planning, carton packing, outsourcing operations, task management processing, and much more management to these processes.

    A2000

    This ERP provider produces a market-leading fashion solution oriented to the specific needs of apparel businesses. The system is fully-integrated and includes advanced warehouse management capabilities, order processing, PLM processing, financials reporting, and inventory management.

    In addition to these, there are modules for catalogues and telemarketing. The system is mobile, in addition to a unique capability to develop and deliver internally produced social-network communications.

    PolyPM

    PolyPM system offers an integrated ERP and product lifecycle management which is capable to design and manufacture specifically for the apparel industry. This platform is comprehensive and ranges in value from the development of style to product execution, and lastly to global buyer distribution.

    Some of the system’s more unique features include cut planning, fabric inspection, production and a 2D size ranging, in addition to more accepted manufacturing processes and the inclusion of a comprehensive order auditing capability.

    Conclusion

    The journey of fashion, textile, and apparel industry will significantly take a new shape considering that the businesses implement a powerful ERP software for the apparel industry to work productively while increasing the bottom line.

  • Tisharth: High-End Fashion Is Now Affordable!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    Whoever quoted first impression is often the last impression couldn’t have stated the truth better; people tend to generalize one’s personality and upkeep from appearances. Therefore, having a good wardrobe is more than a necessity these days. But when one looks for quality clothing from big brands, shelling out money becomes an obstacle. And if you consider international trends, the price blows through the roof! To make fashion that’s popular across the globe affordable and accessible, a venture based in India is working relentlessly and that’s Tisharth.

    Startup Name Tisharth
    Headquarter Gurugram
    Founder Shivani Jain
    Sector Fashion
    Founded 2015

    Tisharth – Introduction
    Tisharth – Industry Details
    Tisharth – Founder
    Tisharth – How It Started
    Tisharth – Name And Logo
    Tisharth – Product
    Tisharth – Business and Revenue Model
    Tisharth – Customer Acquisition
    Tisharth – Funding
    Tisharth – Challenges
    Tisharth – Competitors
    Tisharth – Achievements
    Tisharth – Technology Used
    Tisharth – Future Plans
    Tisharth – Founder’s Advice

    Tisharth – Introduction

    “Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well”, said Vivienne Westwood. And it makes sense. Fashion makes one look appealing from the outside and confident in his/her skin. Fashion designers are constantly coming up with different designs and innovations to meet the needs of different occasions, seasons, locations, tastes, body types, etc. The creative minds are always on the prowl for inspirational patterns and designs. Shivani Jain of India is one such passionate designer who conceived her prêt clothing label, Tisharth, to meet international cuts and fits.

    Tisharth deals with women clothing that is classy and trendy. Tisharth exists to provide high-end fashion which is comfortable and high on style at affordable prices. The venture caters to the apparel needs of women of all ages and build.

    Tisharth – Industry Details

    The fashion industry in India is growing rapidly. The segment is expected to grow at 15% CAGR till 2022. A recent report forecasts the apparel market in India to be valued at $102 billion by 2022.

    Reports by Facebook, KPMG, and Nielsen narrow down to the same finding—with internet availability no longer being a hindrance, consumers in tier two and three cities are becoming familiar with brands and products through e-commerce and social media.

    Mobile platforms are expected to influence nearly two-thirds of the purchase on apparel and fashion accessories by 2022.

    Fashion industry is growing rapidly in the modern generation. People are now more careful for what they are wearing. So, Tisharth team see themselves making a fashionable future for others.

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    Tisharth – Founder

    Shivani Fashion Designer, Founder, Tisharth
    Shivani Jain, Founder, Tisharth

    Shivani Jain is the founder of Tisharth. An alumna of NIFT, Shivani started working from the early age of 19. She ran her own label in the beginning, then worked for 10 years as a designer and a fashion merchandiser before taking a sabbatical to be with her growing children. Her love and passion for fashion designing could not keep her away from work for much long, and she launched her own prêt label, Tisharth by Shivani, in 2015.

    Tisharth currently has a skeleton crew of 15 people comprising designers, tailors, embroiders, and assistants.

    Shivani Showcasing Her Creations at a Fashion Show
    Shivani Showcasing Her Creations at a Fashion Show

    Tisharth – How It Started

    There was an instance when Shivani needed a stylish dress reflecting international cut and fit but could not find it locally or online. The failure compelled her to take the mantle on herself and make such apparels available to all. She decided to launch a label that would cater to global trends, aesthetics, and quality.

    The word Tisharth has been derived from Shivani’s kids’ names.

    I took the first 4 letters of my son’s and daughter’s first names.  It was always my dream to start my very own label but I took a sabbatical to raise my children. So I  named my label after them.

    The logo is a cloth hanger with the word Tisharth hanging from it. It aptly captures the essence of fashion!

    Tisharth logo

    Tisharth – Product

    Tisharth brings you fluid feminine drapes in flattering international silhouettes.

    We are a prêt fashion label for women. We specialize in western and fusion wear. Each garment is created with a story and a different silhouette.

    The Tisharth team experiments with embroideries and fabrics to deliver high-quality apparels exuding quality and class. Moreover, Tisharth’s embroidery techniques are unique to the brand and can only be matched by haute couture labels.

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    Tisharth Apparels Showcased at Paris Fashion Week
    Tisharth Apparels Showcased at Paris Fashion Week

    Tisharth – Business and Revenue Model

    TISHARTH is based on a simple retail model. It launches two well planned collections every year. Each collection is inspired by a unique story. The collections often grace ramps and popular fashion events.

    The company sells its products through various sales channels such as fashion exhibitions, collaborative stores, online platforms, social media handles, or from its flagship store in Gurgaon.

    Tisharth – Customer Acquisition

    A Model Wearing Tisharth Creations
    A Model Wearing Tisharth Creations

    Tisharth markets itself by participating in events, exhibitions, and fashion shows. It’s highly active on social media platforms like Instagram and Facebook.

    Tisharth – Funding

    TISHARTH is a 100% sole proprietorship company. Currently, Tisharth has not resorted to any sort of funding and has sufficient capital to take care of its operational expenses.

    Tisharth – Challenges

    The early days of the startup were arduous since creating quality apparels at affordable prices was no easy feat. To break even, let alone creating profits, in such business models requires serious ingenuity. With solid determination and resolve, Tisharth started in-house production in order to achieve the standards it was looking for. When Shivani began her venture, there were only two markets for western wear in India—the retail stores of  renowned designers, and the flea markets. Her challenge was to establish a brand that was high on fashion yet affordable and easily available, in the midst of intensive competition.

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    Tisharth – Competitors

    There is no direct competition for the label. However, Shivani tells Tisharth is on par with Michael Kors, Armani, and Calvin Klein in terms of the price bracket. She draws inspiration from established brands to create new designs.

    Tisharth – Achievements

    Tisharth has presence in both India and abroad. The label is sold across various stores in Delhi, Mumbai, and Jaipur. The company has been able to allure customers from different countries courtesy of its rich catalog.

    Tisharth’s creations have been  showcased  at various Fashion Weeks. The company’s kitty consists of the India Runway Week 2017, the India Fashion Week London 2017, the New York Fashion Week 2018, the Times Fashion Week 2018, and the Paris Fashion Week 2019.  Its collections have been appreciated by all and publicized by the industry big shots as; there has been press coverage from domestic and international media as well. The venture aims to have international celebrities endorse it in the coming time.

    Nushrat Bharucha promoting Tisharth's collections
    Nushrat Bharucha promoting Tisharth’s collections

    Tisharth – Technology Used

    Tisharth makes use of excellent craftsmanship. It has state of the art imported sewing machinery for achieving flawless stitching and detailing. The in-house craftsmen create and execute impeccable apparels through deft handwork.

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    Tisharth – Future Plans

    Shivani with her team is ready to disrupt the fashion industry.

    I and want my label to be available at the stores all over the world. I want to be known as a designer with a global recognition

    Tisharth – Founder’s Advice

    Shivani believes it’s never too late to start living your dream.

    You have to believe in yourself and work really hard to achieve your goals. Always be truthful and keep your eyes open at all times, as you never know when the inspiration strikes.