In affiliate marketing, a product owner can increase sales by allowing others who are targeting the same audience to earn a commission by recommending the product to others. Affiliates can earn money on product sales without creating their own products.
This type of marketing refers people to products and services through blogs, social media sites, and websites. Anyone who purchases through the affiliate’s unique link will earn a commission.
PartnerStack is a partnership software that assists you with selecting the correct accomplices to work with and engages your accomplices to sell a greater amount of your product. That’s why companies like Intercom, asana, Evernote, and Unbounce prefer PartnerStack to scale their businesses into better revenue channels.
PartnerStack Network has created more than $100 million in income for programs on PartnerStack. Each accomplice on PartnerStack gains admittance to their committed dashboard that makes it simple to quantify their presentation, access assets, pull out installments, and find new projects to join.
PartnerStack is one of the top affiliate marketing agencies today. PartnerStack might be an excellent platform for SaaS proprietors who want their product to be noticed by top-notch associate advertisers. It is very resourceful for proprietors who create and manage their affiliate programs. PartnerStack consistently coordinates with your current technology stack and right away makes your associate program internationally agreeable.
PartnerStack helps you find the right partners to work with and empowers them to sell more of your product. Because of this, both SaaS companies and their partners prefer PartnerStack to any other partner relationship management (PRM) platform available in the market today. And that’s why the fastest-growing SaaS companies turn to PartnerStack to scale their programs into major revenue channels.
To view your reports, referrals, and much more, PartnerStack provides a clean, intuitive interface. Withdrawals can be made quickly and easily via PayPal or Stripe.
Multiple channels can be scaled
PartnerStack is designed to handle every type of partnership — and all of them at once – whether you’re looking to close more deals, generate more leads, or drive traffic to your next campaign.
Using PartnerStack, you can keep track of your partners’ links, leads, and deals Integrate customer loyalty programs into your product.
With the PartnerStack API, you can sell directly to distributors.
Partner performance can be maximized.
Engagement-focused programs generate more revenue. One can create custom experiences for each of the partner channels with PartnerStack and turn new partners into high-performing affiliates in no time.
PartnerStack help to create partner groups with their own reward structures and content to encourage participation. Use customized forms and email flows to streamline the onboarding of new partners.
Automate your payouts to your affiliates
PartnerStack is used by many organizations because they’re tired of wasting time making sure their partners are paid on a monthly basis. PartnerStack pays your partners on your behalf, saving you time and effort. You can receive a monthly invoice that can be paid by credit card or ACH through Stripe or PayPal, partners can withdraw their own rewards. PartnerStack helps to comply with global regulations and provides financial teams with transparency.
PartnerStack for Affiliate Marketers
Affiliate marketers are always on the lookout for high-quality products to promote through affiliate marketing channels. Especially if you’re promoting B2B software, PartnerStack is a must-have. Sales, marketing, accounting, development, productivity, and social media can all be used to promote software products.
As soon as you log in to your PartnerStack affiliate account and create your affiliate account, a wide range of options are available when using any affiliate product. You must reach a minimum of $25.00 before you can withdraw your commissions from the platform.
To earn rewards for getting great software, services, and products into the right hands, you may need to join one or more affiliate programmes.
Depending on the type of product or service they offer, each company will have a different reward structure. Your program’s structure will be displayed on your partner dashboard, as well as on the company’s profile.
As an example of a reward, consider the following:
1) 15% of every sale 2) Every sale is worth $100. 3) For every ten signups, you will receive $5. 4) A blog post is worth $25. 5) A review is worth $5.
Customer Success Manager help us create a vision for how to optimize our usage.
Everything is in one place, which is something that many competitors don’t have.
Easy-to-use interface, excellent customer service and referral tracking system make PartnerStack a winner. Everything is very well-organized and runs smoothly throughout the entire process.
Backend integration that is seamless.
Highly regarded affiliates rely on its services.
In the launch of our Refer-A-Friend programme, PartnerStack was easy to work with and collaborative.
A great deal of exposure.
Partnerstack – Cons
When it comes to the processes, there is a little bit of a learning curve, but nothing too difficult. However, payouts are never delayed.
Sometimes the reporting is a little sloppy.
Instead of a central dashboard, the platform opens up in one of your affiliate partnerships. So, the left menu becomes unmanageable if you’re enrolled in multiple programs.
In addition to analytics, other modules such as the asset library and email functionality could be improved to provide greater flexibility in creating customised dashboards.
B2B is not always online, so better offline tracking solutions are needed.
PartnerStack is not yet compatible with mobile devices.
Additional notification settings are absent in PartnerStack.
PartnerStack provides custom pricing based on each business’s specific needs and requirements. There is no one price for any tool or plan. The prices are decided as per the size of the company and the functionality and popularity of the tool. There are many other aspects that go behind the pricing of PartnerStack. You can request the pricing on PartnerStack’s website.
Conclusion
Overall, Partnerstack is an effective affiliate platform that contains all the essential features, especially for SaaS products. It is quite affordable in contrast to other digital platforms like ShareASale, Clickbank, Impact, etc.
As an Affiliate marketer, PartnerStack is a must-try!
FAQs
How much does PartnerStack cost?
PartnerStack provides custom pricing based on each business’s specific needs and requirements.
What does PartnerStack do?
PartnerStack is an affiliate marketing platform that helps in increasing sales, leads and conversion by maximizing the advantages of partnerships with other affiliate marketers.
Who Uses PartnerStack?
Small and mid size business, and Mid-Market B2B SaaS companies with referral, affiliate, and other partner marketing use partnerStack.
The Olympic Games are known as the foremost athletic competition in the world. Over the years, The Olympics have allowed athletes to show off their strength and skills. With more than 200 countries participating the multisport event will bring people together with a competitive spirit. This universal sports event takes place every four years, alternating every two years with the Summer and Winter Olympic Games.
Since the modern Olympics from 1896, two countries are chosen to host the Summer and Winter games through bidding. Hosting the Olympics is a big thing for every country as they receive worldwide attention from the presentation period until the sports event gets over. This time around Tokyo, Japan was given the privilege to be the host for the XXXII Summer Olympiad in 2020.
However, because of the Covid 19 Pandemic across the world, the Tokyo 2020 Olympics was postponed to be held from 23rd July to 8th August 2021. Japan is said to have spent an estimated $26 billion to host the 2020 Summer Olympics, this includes an additional $2.7 billion that the country spent on the losses due to the postponement.
A total of 11,500 athletes from 205 countries are expected to be competing, with the attendance of 79,000 overseas officials, journalists, and support staff for the 2020 Summer Olympics. The games will consist of 339 events in 33 different sports, which will be held in 42 venues across Japan. Four new sports are Karate, sports climbing, surfing, and skateboarding will be making their debuts at the 2020 Tokyo Olympics.
While games like Baseball and softball are part of the Olympics again for the first time since 2008. The tickets for the Olympics Opening Ceremony are estimated to cost between the range of $112 and $2,808, with over 4.5 million tickets being sold to Japanese residents. The Tokyo 2020 Olympics is also said to be the most sustainable Olympics as it has made many attempts to promote the recycling of waste.
For example, over 5000 medals were made of recycled mobile phones, while the podiums for the games were made from recycle plastic recovered from the oceans. The IOC (International Olympic Committee) is thought to make over 70% of its money from broadcasting rights and over 18% from sponsorship.
The IOC and the Olympics are funded by 4 main tiers of sponsors, which are the Worldwide Olympic Partners, Tokyo 2020 Olympic Gold Partners, Tokyo 2020 Olympic Official Partners, and Tokyo 2020 Olympic Official Supporters. Besides that, every participating country has its own sponsors and athletes also sign separate deals for themselves.
There are 14 Worldwide Olympic Partners that are locked into multi-year contracts, while the other lower-level sponsors are usually companies based in the host country which is Japan this time. Being a sponsor to the Olympics brings about a huge advantage in terms of marketing for these big companies.
The 14 main worldwide partners of Olympics (Coca-Cola, Airbnb, Alibaba, Atos, Bridgestone, Dow, GE, Intel, Omega, Panasonic, Procter and Gamble, Visa, Samsung, and Toyota) get their entire product categories to themselves. These companies usually take their products and staff to the Olympics and also launch massive multimedia marketing campaigns using the famous Olympic logo.
Depending on which of the four tiers the companies are in sponsoring in they will be allowed to use Tokyo 2020’s Olympic and Paralympic designations and imagery, including emblems, mascots, and slogans. According to media sources, The IOC had arranged over $2 billion from global sponsors for this quadrennium (four-year package for partnering), with the addition of $3.3 billion or so from the nearly 70 Japanese domestic sponsors.
Worldwide Olympic Partners
Coca- Cola
Coca-cola is a leading beverage company that manufactures carbonated soft drink that is sold in more than 200 countries and territories. According to Interbrand’s study on the “best global brand”, Coca-cola was ranked sixth most valuable brand in 2020. The beverage giant is known to sell over 1.8 billion company beverage servings each day.
Coca-Cola was the first commercial sponsor of the Olympic Games back in 1929 and has since then been an Olympic sponsor. The company has been the longest-standing partner of the Olympics and has sponsored every edition of the Olympic Games.
One of the most popular Coca-Cola x Olympic ad campaigns was in the Summer Olympics in Rio in 2016, where the company reached 500 million social media impressions for its #ThatsGold campaign.
Airbnb
Airbnb as in “Air Bed and Breakfast”, is an American company that provides an online marketplace for lodging, homestays for vacation rentals, and other tourism activities.Airbnb has its headquarters in San Francisco, California, and is a platform that lets property owners rent out their spaces to travelers looking for a place to stay.
The company was started in 2007 and has since then grown to 4 million hosts who have travelers in their homes. The company first partnered with the Olympics in 2019 and has since then allocated over 440 million of the overall sponsorship to direct support for athletes. The Airbnb partnership with the IOC and the International Paralympic Committee (IPC) is said to last for nine years which will include five Olympic and Paralympics.
Alibaba
Alibaba is a Chinese multinational conglomerate that specializes in the industries such as e-commerce, internet, retail, and technology. The company provides services like electronic payment, shopping search engines is acclaimed for its cloud computing services, and is the fifth largest AI Company. According to Forbes, Alibaba is among the ten most valuable corporations and the 31st largest company in the world in 2020.
Alibaba became an Olympics Worldwide partner in 2017 and has since then helped the IOC in transforming the Olympic Games for the digital era. The company has so far, come up with a suite of Cloud-based and AI-powered solutions that have made the digital transformation for the Olympic Games in a way that benefits fans, spectators, athletes, venues, and organizers.
Atos is a global leader in Information Technology services and consulting with headquarters in Bezons, France. The company has an annual revenue of around $12 billion with over 110,000 employees in 73 countries worldwide. Atos specializes in sectors such as transactional services, unified communications, cloud, High-Performance Computing, and Digital Workplace, big data, and cybersecurity services.
Atos has been a part of the Olympic movement since 1989 and became its worldwide partner in 2001 and has since then supported every Olympic Games.
As the IT partner of the games, the role of the company is to ensure the Olympic Games are fully connected, secure, and digitally enabled. Over the years, Atos has continuously used its cloud-based platform in order to increase efficiency, reduce costs, and most importantly minimize the environmental footprint of the Olympics and Paralympics.
Bridgestone
Bridgestone is the world’s largest tyres and rubber manufacturer with its headquarters in Tokyo, Japan. The company has over 144, 000 employees around the world and is available in 150 plus countries. Besides tyres, Bridgestone is also known to be an industry leader in a broad range of industrial products, building products and sporting goods.
As of 2018, the company has 181 production facilities in 24 countries. Bridgestone has been a worldwide partner to the Olympics in 2014, since then the company has provided its leading products and services such as tyres, automotive vehicle services, self-propelled bicycles, among others in support of the athletes and staging of the Olympic Games.
Dow
Dow is the third largest chemical producer in the world, with its headquarters in Michigan, US. The company operates in 113 manufacturing sites in 31 countries and has over 37,000 around the world. Dow specializes in producing Chemicals, raw materials, and compounds used across selected industries. The company became an Olympics worldwide partner in 2010.
The company has played an important part in improving the sustainability of the Olympic Games so far. The successful carbon mitigation programs implemented by the company and the Organizing Committees of the Olympic Winter Games Sochi in 2014 and the Olympic Games Rio in 2016, helped in mitigating harmful emissions and balancing the IOC’s footprint to create a positive carbon legacy worldwide.
GE or General Electric Company is an American conglomerate that is dedicated to innovating in the sectors of energy, health, transportation, aviation, power, renewable energy, digital industry, locomotives, finance, venture capital, and infrastructure. The company has its headquarters in New York, Boston and operates in over 100 countries with over 300,000 employees worldwide.
GE became an official Olympic worldwide partner in 2005. The company is known to closely work with the host countries for organizing committees that provide infrastructure solutions for Olympic venues including power, lighting, water treatment, and transportation. GE also supplies the host cities with diagnostic equipment and healthcare technology solutions that will help doctors treat athletes during the games.
Intel
Intel is another global leader in manufacturing essential products and technologies such as motherboard chipsets, integrated circuits, flash memory, graphics chips, embedded processors, among others. The company has its headquarters in Santa Clara, California, and has over 106,000 employees across its 600 facilities present in 63 countries.
Intel became the Olympics worldwide partner in 2017 and has since then played a vital role in advancing the Olympic Games experience for fans around the world with its innovative technology. The company has helped the games in the categories of 5G technology platforms, VR, 3D and AI platforms, sports performance platforms, drones, processors, and more.
Omega
Omega is a Swiss luxury watchmaker which has its headquarters in Bienne, Switzerland. Omega is a subsidiary of the Swiss Swatch Group. The company is known for its high precision and standard of precision and has a tradition of excellence in watchmaking.
This is why the company is the official timekeeper of the Olympic Games since 1932. The company is the worldwide Olympic partner up till the 2032 Olympic Games. Since 1932, Omega has served as the Official Timekeeper of the Olympic Games on 28 occasions.
Panasonic
Panasonic is a leading electronics company that has its headquarters in Osaka, Japan. The company offers a wide variety of services in categories of Audio, Television, Video equipment, including Car Navigation, and Multimedia Products. It manufactures products like rechargeable batteries, automotive and avionics systems, and industrial systems.
Panasonic has been a worldwide partner of Olympic since 1987. The company has so far provided the games with state-of-the-art digital audio and video equipment like a flat-screen TV, digital video camera, DVD recorder, and professional audio/video equipment. The company has been able to deliver the sights and sounds of the Olympics from the field to the spectators through its large on-site video screens and professional audio systems.
Procter & Gamble
Procter & Gamble also known as P&G is a multinational consumer goods company that has its headquarters based in Cincinnati, Ohio. The company offers a variety of different products such as personal health/consumer health, personal care, and hygiene products, beauty products, Grooming, Baby and family care products among others.
P&G has over 135,000 employees and is available in over 80 countries. Procter & Gamble has become a worldwide partner of Olympic in 2010, since then the company has helped the Olympics in the category of personal care and household products.
Samsung
Samsung is a Korean conglomerate with its headquarters in Samsung Town, Seoul. As of 2020, the company is known to have the 8th highest global brand value. It also is currently a leader in the industries of food processing, textiles, insurance, securities, and retail. Samsung is one of the top smartphone producers in the world. In 2016, the company shipped more than 306 million units of electronic gadgets worldwide.
The company has been a sponsor for the Olympics since the 1988 Seoul Olympics. Samsung has since then a meaningful connection through innovative technologies. For the last 30 years, Samsung has helped evolve the games in the categories of wireless communications equipment and computing equipment category.
Toyota
Toyota is one of the largest automobile manufacturers and had sold over 10 million vehicles in over170 countries. According to Forbes, Toyota is the 10th largest company in the world in terms of its gross revenue in 2019. The company has its headquarters in Aichi, Japan, and is known to have over 370,000 employees worldwide.
Toyota is the first-ever mobility worldwide partner for the Olympics in 2015. The company has helped the games in the sector of vehicles, mobility support robots, and mobility services. It also helps IOC in coming up with sustainable options for efficient mobility, intelligent transport systems, traffic systems, and vehicle-to-vehicle communications systems in host cities during the Olympics.
Visa
Visa is a world leader in digital payment and multinational financial service corporation that has its headquarters in Foster City, California. The company provides financial services like electronic fund transfer through credit cards, debit cards, and prepaid cards. Visa is one of the world’s most valuable companies as it provides payments for more than 3.5 billion cardholders in over 200 countries worldwide.
Visa is a worldwide partner of the Olympics since 1986. The company has helped the games by enhancing the payment experience for fans and athletes present at the Olympic venues. The company has the exclusive category of payment services, transaction security, and prepaid cards. Visa has continuously provided the company with the most technologically advanced payment systems available including new payment options.
Asahi group holdings are one of the top Japanese companies that manufacture beer, spirits, soft drinks, and food. The company has its headquarters in Sumida, Tokyo, and has 37% of the market share making it the fourth largest beer brewer in Japan. Asahi has been the gold partner of the Olympics since 2009 as it supported the Japanese Olympic team and athletes aiming to qualify for the games.
Asics
Asics is a Japanese conglomerate that manufactures sports equipment for various different sports. The company is known for its running shoes that have been ranked high among the top performance footwear in the market. Asics will be supporting Tokyo 2020 Olympics by sponsoring sportswear for the Japan Olympic and Paralympic Team and making uniforms for the staff and volunteers.
Canon
Canon is one of the top manufacturers of cameras in the world, with its headquarters in Tokyo, Japan. The company also makes optical, imaging, and industrial products, such as lenses, medical equipment, scanners, printers, etc. The company will be providing services to the Tokyo 2020 Olympic Games with world-class services to sports journalists and photographers from all over the world for the sports event.
Eneos
Eneos Corporation also known as the Nippon Oil and Energy Corporation is a Japanese petroleum company. The company is the largest oil company in Japan and has recently been expanding its operations in other western countries. The company will support the Tokyo 2020 Olympics by supplying essential energy sources such as petroleum, gas, hydrogen, and electricity.
Tokio Marine & Nichido Fire Insurance
Commonly known as the Tokio Marine Nichido, the company is a property insurance subsidiary of Tokio Marine Holdings. With headquarters in Tokyo, Japan, it is also known to be thelargest non-mutual private insurance group in the country. The company will support the Tokyo 2020 Olympics by providing insurance, risk management, and offering insurance in their time of need.
Nissay is also known as Nippon Life Insurance is the largest Japanese life insurance company in terms of revenue. The company is said to be working together with the IOC and other stakeholders to utilize our national network to foster the movement throughout Japan especially during the Olympics.
NEC
NEC Corporation is one of the top IT and Electronic companies in Japan. With its headquarters in Tokyo, Japan, its IT and network solutions consists of Cloud computing, AI, IoT platform, and software. The company will be supporting the Tokyo 2020 Olympics with state-of-the-art public safety products and network products.
NTT
The Nippon Telegraph and Telephone Corporation is known as NTT is known to be ranked 55th in the Fortune Global 500. With headquarters in Tokyo, Japan, the company is the fourth-largest telecommunications company in the world according to its gross revenue. NTT has taken up the responsibility to provide information and communications technologies for the Tokyo 2020 Olympics.
Nomura
Nomura is a leading financial holding company in Japan. The company offers services of broker-dealer, banking, investment, financing, and other services to its customers. Nomura Holdings will support the Olympic and Paralympic Games Tokyo 2020 as the Gold Partner in the category of security.
Fujitsu is another IT and communications technology that has its headquarters in Tokyo, Japan. The company is the world’s fourth-largest IT service provider and has 132,138 plus employees in more than 180 countries. During the Tokyo 2020 Olympics, the company will help in connecting various ICT technologies and bringing about a safe, sound, and reliable sports event.
Mizuho
Mizuho is a Tokyo-based banking and holding company. Mizuho’s combined holdings are known to form the third-largest financial service group in Japan. The company has taken up many initiatives to promote innovation in the financial sector and to revitalize the Japanese economy so that the country is ready to welcome people for the Tokyo 2020 Olympics.
SMBC
SMBC or Sumitomo Mitsui Banking Corporation Group is another Japanese banking and financial services company that will be sponsoring the Tokyo 2020 Olympics. The group operates in the sectors like retail, corporate, and investment banking segments worldwide.
Mitsui Fudosan
Mitsui Fudosan is a leading real estate developer in Japan and one of the subsidiaries of the Mitsui Group. Commenting on sponsoring the Olympics the coming said that, it will show the world the charms of Japan, by developing attractive cities fit to welcome people from around the world, as part of the Tokyo 2020 Olympics.
Meiji
Meiji Holdings Company is a Japanese holding company, which is currently the fourth largest confectionery company in the world. The company has supported athletes in many ways since 1964 when they first offered products to Olympic athletes.
Lixil
Lixil Group Corporation is one of the top manufacturers of building materials and housing equipment, The company will support Tokyo 2020 Olympics in the category of Building Components and Bathroom and Kitchen Fixtures which will be useful especially for the Olympic village.
Ajinomoto is a leader of a global company that specializes in the business of food and amino acids. The company produces seasonings, cooking oils, frozen foods, beverages, sweeteners including pharmaceuticals. The company is available in 36 countries and has over 34,504 employees around the world.
Earth Corporation
Earth Corporation was founded in 1892 and is a pioneer in the field of household insecticides in Japan. The company manufacturer’s pharmaceuticals and produces quasi-drugs, medical tools, and more. The company is also into importing and exporting services.
EF Education First
EF Education First was founded in 1965 as a global educational institute offering groundbreaking educational programs. Ef is one of the well-known international education companies that offer language learning, cultural exchange, and academic programs around the world. The company provides cultural and language learning programs in over 116 countries with over 52,000 employees worldwide.
Airweave
Airweave is a total sleep solution company that is sponsoring the Tokyo 2020 Olympics with special portable products customized for Olympic athletes. The company is known for its wide range of products such as bed frames, mattresses, pillows and cushions, comforters, bed linens, covers, pillowcases, and sheets. Airweave is looking forwards to delivering the most comfortable sleeping environment for competing athletes at the games.
Kikkoman
Kikkoman is a world leader in manufacturing soy sauce, it began its operation in 17 and currently produces over 400 million liters of soy sauce every year. The company is available in over 100 countries and also makes food seasoning and flavoring, mirin, shōchū, and sake, juice, and other beverages including pharmaceuticals.
KNT CT is an integrated travel company group that has contributed to the organization of numerous sports events that have taken place in Japan. KNT-CT will be supporting the Tokyo 2020 Olympics in the category of Travel agency services and national trip hospitality services. It will also be plan spectators’ tours that will bring the excitement of the Olympics to as many domestic customers.
JTB
JTB Corporation is another Tokyo-based travel agency that will be sponsoring the Tokyo 220 Olympics. The company is known to be one of the largest travel agencies in the world as it specializes in the tourism sector.
Cisco Systems GK
Cisco Systems GK is a Japanese subsidiary of the Cisco system which is a world leader in IT. The company was founded in 1992 and is now sponsoring the Tokyo 2020 Olympics in the sector of Network equipment.
Secom
Secom is one of the top security companies in Japan and a pioneer in the industry. Secom has a history of being involved in many national programs, large-scale projects, and the provision of security services at major facilities and has extensive expertise and experience in implementing security systems. The company will provide security and other services at the Olympic Village for the Tokyo 2020 Olympics.
ANA
ANA also known as All Nippon Airways is the largest airline in Japan in terms of its revenue and passengers. The company operates in both domestic and international destinations with more than 20,000 employees and 2.07 million passengers in 2010. The company will support the Tokyo 2020 Olympics in the category of Passenger Air Transportation Services.
Alsok was founded in 1965 and has operations in security for homes and buildings, and security for the secure transportation of physical cash for financial institutions. Alsok will be supporting the Tokyo 2020 Olympics with security and helping the athletes during the game.
DNP
DNP is also known as Dai Nippon Printing Co was established in 1876. It is a Japanese company known for its products and services in printing and information technology. The group has over the years expanded its business from magazines and books to the fields of packaging. The company will support the Tokyo 2020 Olympics in the category of Printing Services and will help the games with Games tickets, accreditation cards, and various communication materials.
Daiwa House
Daiwa House Industry is Japan’s largest homebuilder that specializes in prefabricated houses. The company has so far built factories, shopping centers, health care facilities, the management and operation of resort hotels, golf courses, and fitness clubs. It is also a well-known operator of freight logistics centers with more than 250 logistic companies.
Tokyo Gas
Tokyo Gas is the largest natural gas utility in Japan. The company has a history of more than 130 years and has so far constructed a network consisting of 60,000 km of pipelines that links more than 11 million customers in Tokyo. It is also the primary provider of natural gas in the main cities of Japan.
Tokyo Metro
Tokyo Metro is known to have an average daily ridership of 7.07 million passengers. It operates nine subway lines covering 195.1 km in central Tokyo seven of which offer through-services with lines operated by other railway companies. Tokyo Metro will support the Tokyo 2020 Olympics in the category of Passenger Rail Transportation Services.
Toto is a Japanese company that manufactures plumbing products, including ceramic sanitary ware, fittings for water faucets, bathtubs, and washbasins. The company is currently available in 18 countries and is known for its innovations in washrooms and toilets. The company will sponsor the Tokyo 2020 in the category of Bathroom and Kitchen Fixtures.
Tobu Top Tours
Tobu Top Tours Corporation is a Japanese travel agency with over 100 branches in japan and offices in London, Paris, New York, San Francisco, Los Angeles, Hawaii, Guam, Sydney, Gold Coast (Australia), Bangkok, Hong Kong, Shanghai, Beijing, and Singapore. The company will support the Tokyo 2020 Olympics in the category of travel and tourism.
Narita International Airport and Japan Airport Terminal Haneda
Narita International Airport is the secondary international airport in Japan, it is also the closest airport to cities like Narita, Kazaki, and Tomisato. The Haneda Airport is one of the two primary airports and the primary base of Japanese airlines like Japan Airlines, All Nippon Airways, Air Do, Skymark Airlines, Solaseed Air, and StarFlyer. Haneda was rated to be the 2nd Best Airport, World’s Cleanest, and Best Domestic Airport in the world by Skytrax.
Japan Post
Japan Post is among the top post, logistics, and Courier companies in Japan. It has its headquarters in Tokyo and is a subsidiary of Japan Post Holdings group.
Japan Airlines
Japan Airlines is the topmost Japanese airline with its headquarters in Tokyo, Japan. It operates in international and domestic passenger and cargo services to 220 destinations in 35 countries worldwide. The group is known to have a fleet of 279 aircraft.
Hisamitsu has been in the pharmaceutical industry since 1847 and is currently the leading pharmaceutical company in Japan. The company produces markets prescription, OTC products, and external pain-relieving products.
Mitsubishi Electric Corporation
Mitsubishi is a leading and pioneer electronics company with its headquarters in Tokyo, Japan. The company manufactures a wide variety of products such as include elevators and escalators, home appliances, automation systems for factories, train systems, electric motors, pumps, semiconductors, and satellites. It is the subsidiary of Mitsubishi which is a Major FMCG company.
Yamato
Yamato is one of the oldest transport companies in Japan with over 100 years of experience in the field. The company has over 4000 delivery points, 40,000 delivery vehicles, and 160,000 employees around the country. Yamato handles more than 1.6 billion packages every year.
Recruit
Recruit is a Japanese HR company that owns a search engine called Indeed. In 2016, the company had an overall sales of $17 billion with international sales contributing over 40% of the total revenue.
Manichi Shimbun and Asahi Shimbun
Mainichi Shimbun and Asahi Shimbun are two of the main national newspapers in Japan. Both the papers publish paperbacks, books, and other magazines, including weekly news magazines.
Aoki is a Japanese construction company that has constructed many buildings and hotels in Japan, Hong Kong, and Taiwan. The company will be sponsoring the Tokyo 2020 Olympics in the category of business and formal wear.
Aggreko
Aggreko is a world-leading provider of modular, mobile power, and heating and cooling. The company has a history of providing temporary electricity generators for global sporting events taking place in Japan. The company will also help the Tokyo 2020 Olympics in reducing greenhouse gas emissions and contribute to a sustainable society.
ECC
ECC is a company that provides educational activities since 1962. It also provides language training services and so will be the sponsor for the Tokyo 2020 Olympics in the category of Offline Language Training Services.
EY Japan
EY Japan is a leading multidisciplinary professional services organization that aims on building a better working world for its clients and communities. The company will sponsor the Tokyo 2020 Olympics in the category of Professional Services which will include Audit, finance, tax and project management, and management consulting.
Google
Google Japan GK has sponsored the Tokyo 2020 Olympics in the category of Internet-based information and navigation services. Google is a multinational tech conglomerate that provides internet-related services and products. Yoshiro Mori the president of the Tokyo 2020 Olympics said that they are delighted to welcome Google, a company that provides various services including internet search, online maps, and language translation, as an official supporter.
Tanaka is a world leader in manufacturing bonding wire and catalysts for PEM fuel cells. The company was founded in 1885 and is a subsidiary of Tanaka Kikinzoku Group.
Shimiza Corporation
Shimiza Corporation is a Japanese firm that specializes in architecture, civil engineering, and general contracting. The company is known to have annual sales of $15 billion and is also called the top 5 contractors in Japan and among the top 20 worldwide.
Tobu Tower Skytree
The Tobu Tower Skytree is the company that operates the Tokyo Skytree, which is a popular tourist destination and the world’s tallest freestanding tower, construction of which made full use of Japan’s most advanced building technologies. The tourist destination is located in Tokyo and many international and domestic tourists visit for the panorama of the city.
Technogym
Technogym is a Japanese company that manufactures and sells equipment and digital technologies for fitness, sport, and health. The company will sponsor the Tokyo 2020 Olympics in the category of Fitness Equipment. It will provide the games with numerous fitness and sports equipment for the athletes to practice.
Park24
Park24 is a Japanese multination corporation that operates 24-hour automated parking garages, monthly parking lots, and parking lot administration. It currently operates and manages more than 17,000 parking facilities in the country. The company is will sponsor the Tokyo 2020 Olympics in the category Parking Lot Services.
Pasona is a Japanese company that specializes in staffing services such as temporary staffing, recruiting, outplacement, and even outsourcing. The company has its headquarters in Tokyo and is the second-largest staffing company in Japan.
Marudai Food
Marudai Food is a Japanese food company that is known for manufacturing meat products and processed food product. The company will be providing the Tokyo 2020 Olympic with quality products such as Ham, Sausage, Bacon, Fish sausage, Kamaboko, Roasted pork, Sparerib, etc.
Yahoo! Japan Corporation
Yahoo! Japan Corporation is a Japanese internet company that was formed through a joint venture between the Japanese company Softbank and the American internet company Yahoo! The company’s web portal is the most visited website in Japan, and its internet services are mostly dominant in Japan. In 2021, the company was merged with Line Corporation.
Sankei Shimbun and Hokkaido Shimbun
Both Sankei Shimbun and Hokkaido Shimbun are among the top daily newspaper in Japan. Sankei Shinbun is the sixth-highest circulated newspaper in the country, while Hokkaido Shimbun is only circulated in the Hokkaido district.
NBC also called the National Broadcasting company is an American English language broadcast television and radio network that is owned by Comcast. The company has its headquarters in Rockefella Plaza, New York City, has 200 affiliations, and has 13 owned and operated stations throughout the country.
Nike
Nike is a leader and the world’s largest supplier of athletic shoes and apparel. Besides footwear and apparel, the company also makes and markets equipment and accessories. In 2020, the company’s overall revenue was estimated to be $29.6 billion. Nike is also ranked 89th in the fortune 500 lists of American companies in terms of gross revenue.
Hershey Company
Hershey is one of the largest chocolate manufacturers in the world with its headquarters in Hershey, Pennsylvania. The company is known for its baked goods like cookies and cakes and beverages like flavored milkshakes.
Ralph Lauren
Ralph Lauren is a popular fashion house that is known for its mid-range and luxury clothing. Besides clothing, the company also makes apparel, home, accessories, and fragrances. The company was first started by the fashion designer Ralph Lauren in 1967 and currently has its headquarters in New York City.
Mobile Premier League popularly known as MPL is India’s most popular & largest esports and mobile gaming platform. The company has so far made over 50 plus games which are available on both Apple and Android. It currently has more than 60 million users in India.
Herbalife Nutrition
Herbalife Nutrition is an upcoming company that manufactures and sells dietary supplements. The company has its headquarters in Los Angeles, California, and has over 8,900 employees worldwide. Herbalife Nutrition operates in over 94 countries and has more than 4.5 million distributors and members across the world.
JSW Group
JSW Group is a Mumbai-based multinational conglomerate that has a footprint in the industries of steel, energy, minerals, ports, infrastructure, and cement. The company is a subsidiary of OP Jindal Group and is in countries like India, America, South America, and Africa.
Adani Group
Adani Group is an Ahmedabad-based multinational conglomerate that was founded by Gautam Adani in 1988. The group has numerous businesses in the industries such as port management, electric power generation, renewable energy, mining, airport operations, natural gas, food processing, and infrastructure. The company is known to have annual revenue of $13 billion and is present in over 50 countries.
Speedo is a leading manufacturer of swimwear and swim-related accessories. The company has its headquarters in Nottingham, England. The company products used to be manufactured across Australia but not anymore. The company was brought by the Pentland Group for $170 million in 2020.
GoDaddy
GoDaddy is one of the best internet domain registrar and hosting company. The company has its headquarters based in Tempe, Arizona, and is currently also known for its advertising on TV and newspapers. As of 2020, GoDaddy has over 20 million customers and more than 7000 employees around the world.
Cadbury Australia
Cadbury is the second-largest confectionery brand in the world, as it is available in over 50 countries worldwide. Cadbury was brought by Mondelez International in 2010. The company has its headquarters in Uxbridge, London, and is known for its wide range of chocolate and dairy products.
Optus
Optus is a leading Australian company integrated communications that serves over 9.5 million customers every day. Optus is known for its services that include mobile, fixed, and IP telephony, business network services, fixed and wireless broadband, and satellite services.
Hanjin Travel agency is a subsidiary of the Hanjin group with experience of over 50 years in the industry. The Hajin Group is a Korean conglomerate that operates in air-land-sea transportation. There are 23 affiliated companies working under the group.
BBQ Chicken
BBQ Chicken started in 1995 and is currently the No. 1 food franchise brand in Korea. It has over 1000 outlets just in Korea and has also started the world’s first and only Chicken University in 2000. The company is also among the top 100 brands in South Korea.
Hyundai
Hyundai is a leading automotive manufacturer with its headquarters in Seoul, South Korea. The company was initially founded in 1967 and is currently operates the world’s largest integrated automobile manufacturing facility Ulsan. Hyundai has over 75,000 employees in over 193 countries worldwide.
Russia
Sberbank
Sberbank is a Russian banking and financial services company that has its headquarters based in Moscow, Russia. According to The Bankers Top 1000 World Banks ranking, Sberbank is the largest bank in Russia, third-largest in Europe, and 60th in the world.
Gazprom
Gazprom is an energy corporation with its headquarters based in Saint Peterburg, Russia. As of 2019, the company had an overall sale of $120 billion in 2019 and is the largest publicly-listed natural gas company in the world. According to Forbes Global 2000, Gazprom was ranked as the 32nd -largest public company in the world.
Purplebricks is a UK-based online estate agent, which was founded in 2012 by Micheal Bruce and Kenny Bruce. The company is UK’s fastest-growing estate agency as it offers smarter, more convenient, and cost-effective ways to buy or sell.
National Lottery
The National Lottery was established in 1994 in the United Kingdom and is operated by Camelot Group. The National Lottery is and regulated by the Gambling Commission and around 53% goes to the prize fund while the other 25% goes towards good causes.
Aldi
Aldi is one of the topmost supermarket chains in Europe. It has over 10,000 stores in more than 20 countries worldwide. The company was originally started by Karl and Theo Albrecht in 1946 and currently has a turnover of $59 billion.
Frequently Asked Questions
How much does it cost to become an Olympic sponsor?
According to Quartz, sponsors currently pay up to $300 million per cycle or quadrennium which is a four-year package for partnering. Bridgestone and Panasonic are known to have paid $200 million to $250 million each to become global partners for four years. While Airbnb paid an estimated $500 million for an eight-year contract.
What impact does the Covid 19 pandemic have on sponsorship?
Because of the Covid 19 pandemic, the IOC has made a rule not allowing international fans to enter the city of the 2020 Olympic Games in Tokyo. Since the games were postponed, companies had to pay extra for sponsorship and this declined the value of sponsorship. Despite the tense economic situation, Japan’s domestic sponsors have also pledged their continued support for the Games.
What do sponsors get in return?
The sponsors and partners can use the Olympic logo of the rings the Olympic flame in their marketing activities. They can also use the designations and imagery, including emblems, mascots, and slogans depending on which tier of sponsors they are.
What is the four-tier of Olympic sponsorship?
The four tiers of Olympic sponsorship are the Worldwide Olympic Partners, Tokyo 2020 Olympic Gold Partners, Tokyo 2020 Olympic Official Partners, and Tokyo 2020 Olympic Official Supporters.
Who are the Worldwide Olympic Partners?
The Worldwide Olympic Partners are Coca-Cola, Airbnb, Alibaba, Atos, Bridgestone, Dow, GE, Intel, Omega, Panasonic, Procter & Gamble, Samsung, Toyota, and Visa.
Who are the Tokyo 2020 Olympic Official Partners?
The Tokyo 2020 Olympic Official Partners are Ajinomoto, Earth Corporation, Education First, Airweave, Kikkoman, KNT, JTB, Cisco, Secom, ANA, Alsok, DNP, Daiwa House, Tokyo Gas, Tokyo Metro, Toto, Tobu Top Tours, Toppan Narita Airport, Japan Post, Japan Airport Terminal Haneda, Japan Airlines, Hisamitsu, Mitsubishi Electric, Yamato, Recruit Holdings, The Japan News, The Asahi Shimbun, and Mainichi.
Who are the Tokyo 2020 Olympic Official Supporters?
The Tokyo 2020 Olympic Official Supporters are Aoki, Aggreko, ECC, EY Japan, Kadokawa, Google, Kokuyo, Shimizu Corporation, Tanaka Holdings, Technogym, Tobu Tower Skytree, Nomura, Park24, Pasona Group, Marudai Food, Morisawa, Yahoo Japan Corporation, The Sankei Shimbun, and The Hokkaido Shimbun Press.
When are the Tokyo 2020 Olympics taking place?
The Tokyo 2020 Olympics was postponed to be held from 23rd July to 8th August 2021.
Punit Goenka, MD, and CEO of Zee Entertainment Enterprises Ltd (ZEEL) are in charge of growing the company’s foreign footprint to 173 countries and 1.3 billion viewers. His foresight and expertise in the field of new media have propelled the organization to worldwide prominence today.
Punit Goenka examines the media conglomerate’s progress in FY2019, the development of digital video viewership, ZEE5’s good performance, and much more in his address to ZEEL’s shareholders.
The following is a copy of his address:
“FY19 was another year of outstanding overall performance. In a short period, ZEE5 had amazing growth, and our Domestic Broadcast company solidified its leading position. The film and music industries have grown in size thanks to the solid foundation they’ve laid. International and live enterprises have taken steps to prepare for a new growth phase. The company’s operating success resulted in a positive financial outcome. We’ve had phenomenal growth over the previous few years, but we’re aware of the changes taking place around us and the opportunities they bring. We’re putting in the work to stay on track and flourish in this changing environment.”
By continually increasing its content offering, ZEEL has evolved from a single-channel network to a multi-faceted entertainment content firm. Until recently, television was the primary means of disseminating fresh content to the general public. Our growing industries, such as digital, movies and music, and live events, present us with new touchpoints for reaching consumers as well as access to previously untapped audiences. This has given content consumption new dimensions, allowing us to experiment with new genres of material and build formats tailored to smaller audiences.
To take advantage of this new potential, we have dramatically increased our content efforts. The distribution landscape is developing in tandem with the increasing content repertoire, as audiences consume information across different devices and platforms. We’re forming collaborations with new-age content distributors, gadget manufacturers, and other digital actors to expand the reach and engagement of our goods.
ZEE5 Partners with TVF
ZEE5- Building New Competencies to Maintain Growth
In this changing environment, we must adapt our procedures and build new competencies to maintain growth and capitalize on new opportunities. Changes in the television distribution landscape, as well as an increase in the share of direct to consumer firms, particularly digital, provide us more insight into customer favorites. While consumers have always been at the centre of content development, these insights will help us provide better service to them. To harness consumer insights for content production and product design, we’re investing in data and analytics capabilities.
Even conventional tasks like marketing and customer service are changing dramatically, and we are preparing our workers to succeed in this new environment.
ZEE5- Adapting in New Digital World
As the internet’s reach expands and consumers spend more time-consuming information, digital video viewership continues to soar. User-generated and TV content, which is funded through advertising, have been the main drivers of development thus far. I believe that the material created by digital platforms will fuel the next phase of growth. The subjects, talent ensembles, and production value of these series set them apart and have piqued the interest of a group of viewers who previously found TV shows to be too slow. Digital platforms will be able to drive subscription models as they scale up their production of original content. Younger audiences, mainly from urban regions, were among the first to adopt SVOD, and digital material reflects their preferences. As more people pay for content, the number of options available will grow to meet the needs of a wide range of users. Bundling of SVOD with telecom and other services, tiered pricing, and payment innovation would be crucial to growing the paid subscriber base in a market with low ARPU and resistance to online payments. Though advertising is presently the primary source of digital money, I believe subscription will become a long-term revenue generator.
In a saturated Indian industry, It is thrilling to see ZEE5 emerge as one of the fastest-growing OTT platforms, with 61 million monthly users within a year of introduction. The strength of ZEE5’s content inventory has been the key driver of its growth. The website, which is powered by India’s largest television network, is used by millions of people to catch up on their favourite web series and movies. ZEE5 is committed to investing in content to establish SVOD leadership, and it has already established itself as India’s largest producer of digital content with over 60 original episodes and movies. Consumers have an additional reason to visit ZEE5, regularly thanks to our growing library of commercial and specialized films in 12 languages. ZEE5 has established itself as the go-to entertainment destination thanks to a vast and differentiated content collection. The significant connections that ZEE5 has with significant participants in the digital ecosystem will help it improve its position even more.
In India, television is the primary source of entertainment and continues to expand in terms of reach and engagement. Although 50 million families have purchased a television set in the last four years, a third of Indians (100 million households) have not, providing an expanded runway for growth. Constantly improving material selections and quality across languages has resulted in an increase in time spent. The new tariff regulation has increased the value proposition of television for customers by allowing them to choose and pay for the programming they want. It also permits broadcasters to set their prices for their material, which encourages innovation. The significant shift in content distribution dynamics posed several difficulties, making the transition to the new regime unequal. However, once the change is complete, all stakeholders will benefit.
The digitization of the distribution space resulted in proper accounting of the subscriber base, and this tariff order ensures that revenue is distributed fairly across the value chain. This increase in transparency will hasten the growth of India’s subscription business.
Conclusion
ZEE5- TVF Shows
Pitchers Season 2, Tripling Season 3, Humorously Yours Season 3, and other popular titles like Engineering Girls Season 2, The Aam Aadmi Family Season 4 are among ZEE5’s exciting and exclusive news seasons of hugely popular and critically renowned TVF shows. ZEE5 will add 13 fascinating TVF series to its AVOD platform, adding to the platform’s bouquet of content offers of authentic, relevant, and poignant stories. In addition to the current seasons of the mentioned shows, classics such as Permanent Roommates, Tech Conversations with Dad, Awkward Conversations, PA-Gals, Inmates, Weekends, The Insiders, and Zeroes will be available to anyone.
FAQs
Which TVF shows will stream over ZEE5?
Permanent Roommates
Tech Conversations with Dad
Awkward Conversations
Pitchers Season 2
Tripling Season 3
Humorously Yours Season 3
Engineering Girls Season 2
The Aam Aadmi Family Season 4
PA-Gals
Inmates
Weekends
The Insiders
Zeroes
Who is Punit Goenka?
Punit Goenka is the CEO and MD of Zee Entertainment Enterprises Limited (ZEEL).
Who is the founder of TVF?
Arunabh Kumar is the founder of TVF (The Viral Fever).
The 5G network has been said to come into India in a few years. Jio has been working on it for the last year and had also announced about the 5G network in one of their Annual General Meeting. But now Airtel and Tata group have joined together to provide 5G network solutions in the country. In this article let’s look at how Tata group is helping Airtel to bring 5G in India.
The telecom major Airtel has announced that it has got into a strategic partnership with Tata group in order to implement its 5G network solution in the country. Airtel has conveyed that the company would be the pioneer for testing and launching the native solution as part of its plans for India in rolling out 5G solutions.
The company has announced in a statement that the pilot is expected to start by January 2022 as per the guidelines that are formulated by the Government of India.
How Tata Group is helping Airtel bring 5G in India
The Tata group has developed a telecom stack which is a state-of-the-art O-RAN (Open Radio Access Network) based radio and NSA/SA core. The company has been successful in order to integrate a completely native based telecom stack through leveraging the capabilities of its group as well as its partners. The company conveyed in a statement that the tech would be available for commercial development from the start of January 2022.
The Tata Consultancy Solutions is expected to contribute its expertise in the global system integration and is expected in aligning both the 3GPP and O-RAN standards in providing end-to-end solutions. TCS is a pioneer in software development and these networks and equipment are increasingly embedded in the software segment.
N Ganapathy Subramaniam representing the Tata group and TCS has stated that, As a group the company is excited about the opportunity that is presented by 5G and the adjacent possibilities and added that they are working towards developing networking equipment and solutions that is world-class in the networking space in order to address the business opportunities. They also added that they are pleased to have Airtel as their customer in this initiative.
Countries with most number of 5G installed in Cities
The MD and CEO of Bharti Airtel, Gopal Vittal had conveyed that they are really happy to join forces with the Tata group in order to make India a global hub for 5G and technologies related to it.
He added that, India is well-positioned with its talent pool and world-class technology ecosystem in order to build cutting-edge applications and cutting-edge technological solutions for the world. He also added that this step is expected to provide a massive boost to India in order to become an innovation and manufacturing destination.
These 5G products and solutions are Made in India and are aligned to the global standards and are expected to interoperate with other products based on certain standards that are defined by the O-RAN alliances and open interfaces.
Once the 5G solutions are commercially proven the diversified and brownfield network of Airtel would open export opportunities for the country which is now the second most market for the telecom services in the world.
Airtel is a Board member of the O-RAN Alliance and is committed towards implementing and exploring the O-RAN based networks in India. In early 2021, Airtel had become the first telecom company in order to provide a practical 5G service over its LIVE network in Hyderabad city. Using the spectrum that is allocated by the Department of telecom Airtel has started 5G trials in the major cities.
The media enterprises and the telecom of TATA group provide the requirements regarding communication from SMEs to global business houses and from home networks to wholesale networks. TATA consultancy services and Airtel both are a member of the O-RAN alliance.
FAQ
Will 5G be available in India?
Yes, Many telecom companies are preparing for 5G and India will be ready for 5G till 2022.
Which country are using 5G?
The top three countries that have the most cities with 5G are China at 341, the United States at 279, and South Korea with 85.
Is Airtel 5G ready?
Bharti Airtel become the country’s first telco to successfully demonstrate & orchestrate LIVE 5G service over a commercial network in Hyderabad city.
CleanMax and Facebook had recently announced that both the companies have got into a partnership to move into 100 % renewable energy in India. Let’s look at how Facebook is bringing renewable energy into India with the association with CleanMax.
CleanMax Solar is a clean energy company. The company develops rooftop solar power. It was formed in the year 2011 and has its headquarters in Mumbai, India. The company has its presence in the major parts of India.
CleanMax is said to be one of the leading renewable energy company which is pioneering in roof top solar development across India. The company has successfully installed more than 550 rooftop solar projects for more than 170 corporates.
It has a total rooftop solar operating capacity of more than 250 MW. It also operates large scale solar and wind farms for supplying clean energy to its corporate customers which is more than 450 MW.
CleanMax Website
About Facebook
Facebook is an American based social media and social networking company. The company was founded in the year 2004 and is located in California. As of 31 December 2020, the company has around 2.8 billion monthly active users.
The company’s services are available in around 111 languages and is present in almost all the countries worldwide. The company was founded by Mark Zuckerberg with his roommates and his college mates from Harvard College. Some of the important people are Chris Hughes, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, etc.
Facebook and CleanMax partnership
On 15 April 2021, Facebook and CleanMax had announced that they had got into a partnership to support the development of renewable energy in India through solar and wind energy.
Urvi Parekh who is the head of the renewable energy at Facebook said in a statement that they are excited to announce this important step which is helping them support their operations in the region, which includes their office in India, with 100% renewable energy.
Under the agreement of the partnership, both the companies CleanMax and Facebook will assemble a portfolio of solar projects and wind which will be used to supply renewable energy into the electrical grid in India.
First Project of CleanMax and Facebook in India
The first project according to the agreement between both the companies will be a 32 MW wind project. The project is expected to be located in Karnataka, India. This project will be followed by similar other projects in states where the tech giant has its operations.
It is estimated that approximately half of the project capacity has been commissioned recently and is generating power already. Urvi Parekh who is the head of the renewable energy at Facebook said that their partnership with CleanMax will enable the generation of solar energy and wind power in the near future. This will be a huge contribution to the decarbonization of the Indian electrical grid.
CleanMax is said to own and operate the projects meanwhile Facebook is said to provide long-term support by committing to purchase the complete environmental attribute certificates from the projects. These are for the near future.
The social media giant, Facebook had announced that the company has reached 100 % renewable energy. The company also added on saying that it has achieved net zero emissions for its global operations.
Andrew Hines who is the co-founder and the chief commercial officer at CleanMax has said that they have always strived to develop innovative solutions which will help their clients to achieve their 100 per cent renewable ambitions.
He also added on saying that given the constraints in sourcing power to many facilities, CleanMax is working with certain forward thinking corporations such as Facebook which will help them find creative solutions to these problems.
Urvi Parekh also added on saying that Facebook is committed towards upholding the highest standards in the environment. This is to ensure environmental sustainability across all aspects of their operations.
FAQ
What is renewable energy and examples?
Renewable energy, often referred to as clean energy, comes from natural sources or processes that are constantly replenished. For example, sunlight or wind keep shining and blowing, even if their availability depends on time and weather.
Is renewable energy the future?
Renewable energy is expected to make up 30 percent of the world’s energy by 2024, according to the International Energy Agency, and most of this is driven by solar and wind projects.
What is the best source of renewable energy?
Wind Energy, Hydropower, Solar, and Geothermal are some of the best source of renewable energy.
Conclusion
We will be able to see a lot more projects coming up in the future with the partnership of Facebook and CleanMax regarding the development of renewable energy in India and across the world.
On April 12 2021, Flipkart which is India’s one of the leading e-commerce firm announced a partnership with the Adani group, which is a strategic and commercial partnership. Adani Group is one of the largest multinational infrastructure companies in India. Let’s look at the below article to get an understanding of how the Adani Group and Flipkart partnership will benefit between Flipkart in scaling its operation.
In this partnership on a strategic and commercial basis, Flipkart is planning to work with Adani Logistics Limited. Adani Logistic Limited is India’s largest diversified end-to-end logistic service provider in the country. It is a subsidiary which is fully owned by Special Economic Zone limited and Adani Ports.
The main focus of this partnership is to strengthen the supply chain infrastructure of Flipkart and to further concentrate on enhancing the ability of the company to provide the services to its rapidly growing customer base in India.
As a part of the partnership, Adani Logistics will be constructing a 534,00 sq ft fulfillment center inMumbai which is their upcoming logistics hub. This will be leased to Flipkart to solve the growing demand for e-commerce in the Western India. This will help in supporting the access for the market of thousand of various sellers and MSMEs in the particular region.
Leveraging the state-of-the-art technologies, the center is expected to be functional in the Q3 of the financial year 2022. The center is expected to have the capacity to house the inventories of 10 million units of sellers at any point in time. The facility is also expected to enhance the employment opportunities by providing 2,500 direct jobs and thousands of indirect jobs.
Revenue growth of Flipkart from 2014 to 2020
Flipkart’s New Data Center
With the partnership with Adani Group, Flipkart will be setting up their third data center at AdaniConneX Private Limited which is a Chennai-based facility. Flipkart will get a chance to leverage AdaniConneX’s world-class expertise and industry-leading data center solutions regarding to technology.
AdaniConneX is a new joint venture that is formed between EdgeConneX and Adani Enterprisers Limited.
The chairman of Adani Group, Gautam Adani had posted a tweet which said that Flipkart which is a homegrown e-commerce giant will be their new strategic and commercial partner. He also added that in the partnership between both the companies, AdaniConneX will focus on building their new Tier 4 data center.
Homegrown e-commerce giant Flipkart is our new strategic partner. In the two-prong partnership, AdaniConneX will build their new Tier 4 data centre and Adani Logistics, India's leader in logistics, will build their 534,000 sqft fulfilment centre. Thousands of new jobs in Mumbai.
He also said that Adani Logistics which is India’s leader in the logistic industry will build a 534,00 sq ft fulfillment center and this new partnership will provide thousands of new jobs in Mumbai.
Karan Adani who is the Chief Executive Officer of Adani Ports and Special Economic Zone, speaking about the strategic partnership and commercial partnership between both the companies said that, He was delighted to see two of India’s fastest-growing businesses coming together.
He said this partnership will contribute towards building some of the most critical as well as state-of-the-art infrastructure that is required by the nation. He also added on saying that this is what Atmanirbharbharat should be all about.
Karan Adani added on saying that, the broad range of partnership across their logistics and data center business is considered to be a unique business model and that he looks at this as one of the great opportunities to service the digital infrastructure requirements as well as the physical infrastructure requirements of Flipkart.
He said that, Flipkart has been instrumental in defining the adoption of e-commerce in India. The definition is both through the value Flipkart creates and the innovation of technology to serve its customer base.
Karan Adani also added on saying that he is looking forward to a fruitful and longer partnership with the company as they are focusing on learning from each other as well as leveraging their mutual strengths to prioritize the customers and to focus on developing the MSME sector of India.
Kalyan Krishnamurthy who is the Chief Executive Officer of Flipkart Group said that, The Adani group is unmatched in the way they have gone towards building various infrastructure across India. He said that what Adani group had bought to them was a unique combination of logistics, green energy, data centers and real estate infrastructure capabilities.
Kalyan Krishnamurthy added on saying that, he is delighted to initiate their association with Adani Group which will strengthen their technological infrastructure and Supply Chain management.
Kalyan Krishnamurthy said that, At Flipkart Group they are focused on ensuring that their customers get access to a wide range of products which will be made available by sellers across the country as they will be concentrating on continuous innovation to increase the affordability.
He said that their logistics network and technological stack are instrumental in making it a reality and these investments would help them strengthen their presence to support the MSME sectors in India for the sellers while also creating jobs and improving the growth.
FAQ
Is Flipkart Indian company?
Flipkart is an Indian e-commerce company headquartered in Bengaluru, which was acquired by Walmart.
How much is Binny Bansal worth?
The net worth of Binny Bansal is 120 crores USD as of 2021.
Who is the CEO of Flipkart in 2020?
Kalyan Krishnamurthy is going to be appointed as the new CEO of Flipkart.
How rich is Adani?
The net worth of Gautam Adani is US$ 57.1 Billion as of 9 April 2021.
Conclusion
We will have to sit back and observe the benefits of the strategic and commercial partnership of both the companies.
The partnership is one aspect that lends a competitive advantage to any business. A partnership can be between any two parties – businesses dealing with the same or different products, two divisions within a company, businesses of different demographics, etc.
But here we will be dealing with a specific kind of partnership, a small business partnership with large businesses which is an established one. So let us have a look at how to approach a company for partnership and different aspects of setting up a partnership.
Companies have their own reasons for being in a partnership. Sometimes people get into a partnership for capital, sometimes for expertise, and sometimes for connections. If these expectations are not fulfilled can strain the partnership. The motives, visions, and values of the companies are different, it is important to discuss them before signing the contract. Also, a clear dissolution and modification plan needs to be made as needs and expectations change over time.
Be clear with what are needs of your company are or what problem you are facing right now. Is it distribution, product design, or reaching the demographic? Understanding the problem right will help you shortlist the right companies to partner with.
Research
You need to find a company to partner with. But it cannot be just any company. A sound partnership involves great cooperation and mutual benefits. The partnership need not be with your competitor. It can be a company that commands an entirely different area. Take the recent Starbucks-Spotify partnership for example. Make a list of the big partnership companies you’d like to partner with. Email them to see if they would be open to a partnership. Also, be ready to face a lot of rejections at the start. The key is to be patient.
Business- Matchmaking Programs
This is a matrimony conference for business. Utilize the various business workshop-conference seminars held all over the country. You must attend them and by doing so you might gain valuable contacts, the know-how from people in the field, and a list of companies looking to partner.
Network Online
Scout companies online. Most corporate have a strong online presence. Read their content and understand the way to approach companies with partnership potential. Let a business know that you admire their strategy, or congratulate them on a successful launch on behalf of your company. People respond well to compliments and are mindful of the people who make their day. Leave a trail in the minds of people you want to strike a partnership with.
Aligned Goals
It is important to find companies whose goals align with yours. The goal need not be product-specific. Take for example RedBull and GoPro. Red Bull is primarily known for energy drinks and GoPro for its portable cameras. Both companies are associated with adventure and action. This led them to partner and mutually market products. The partnership can also be based on a campaign-sustainability, women empowerment, body positivity, and pride.
Work Ethics
The way a company works can be a game-changer or deal-breaker for small businesses looking to partner. If you want to expand your business to reap profits, find a cut-throat company with a killer business strategy. If you want to increase your brand popularity, partner with a company that has visibility. Work ethics can be stringent. Don’t pick a company whose culture violates yours.
Understand the partnership
Clearly define why you want the partnership. Understand what you can offer and what you want out of it. A rookie mistake would be to sign over the intellectual property rights of your project without something more substantial in return. Consult a lawyer to translate all aspects of the agreement from the lawyer- to layman-speak. Beware of hidden clauses. Stay aware of how the partnership proceeds and speak up when you feel unethical practices are occurring.
Once you’ve decided on the type of help your startup needs, you can start looking for the right partner.
Once you have chosen the company, here’s how to convince a big brand to partner with you:
Break The Ice
Don’t let your first meeting be about the partnership. Buildingsuccessful partnershipsmeans having an unorthodox means of contact first. Remember a few compliments I mentioned above? A tweet in reply, or commending their efforts publicly are good ways to go. An informal conversation is a good start. A good first impression of the business owner will increase the chances of a partnership.
Have a pitch ready
If the first informal meeting hits off, and they are interested in partnering, you can’t be empty-handed! Have a pitch handy. Strive to make it different. Corporations deal with hundreds of partnerships. How to convince a big brand to partner with you?how to partner with a company?How to ask for a business partnership? These questions can be answered by only identifying What makes your business unique? How will your company benefit them?
Thus, anticipate questions and have answers ready. Being unprepared will not convince the company of your seriousness. Hire a person if necessary to prepare your pitch in such a way as to convince the company.
Layout your terms and be very clear. Leaving room for misinterpretation and loopholes will backfire. Make sure you can uphold your side of the agreement. Understand your capacity before making commitments. Don’t offer anything that you might regret later. Trading property rights for equity might seem like a profitable advantage, but then you would lose the innovation process and freedom to extend your product lines exclusive of the company.
What They Have To Offer
When you sit with them to brainstorm, try to understand how your product can help their company. Be it helping their process, image, or any other aspect. You know best about your company and they know best about theirs. Work together to ensure a smooth journey. There is a bonus point if both teams get along better than on a business level. To be on the safe side, have a lawyer look through for any possible areas of misinterpretations or loopholes. And also, if the exchange is mutually advantageous monetarily. An idea good on paper might not necessarily be profitable, so prepare the questions to ask before becoming a partner in a businessbeforehand. Be thorough before you finalize the partnership.
Personal Contacts
It is always better to approach a person you know in the company and test the waters rather than jumping right in with the business emails. The contact might give you insider advice on the company’s work methods and how you should go about nailing the partnership. Personal contacts are your first point of contact with the company and might be willing to help you by lending credibility to your business if you play things right.
Liaison
The head of the company meeting the partner every day to carry out the partnership is impractical. Instead, a liaison for this specific purpose seems a better choice. Someone who is naturally good at corporate relations and is enthusiastic about the partnership is ideal. That person must also be aware of the ins and outs of both companies as well as the partnership agreement. The liaison’s actions can affect the agreement so be sure to choose carefully.
Your Company’s Capacity
A partnership is exciting. A partnership with your dream company? Best ever. But know that enthusiasm is not a substitute for resources. Missing a deadline pre-partnership would only mean the loss of one customer, and even then the customer might accommodate you. Missing deadlines post-partnership where you provide products/services to the corporation may make them lose customers which can hugely impact them. So don’t overextend your employees and resources.
Once the agreement is placed well, here’s what you need to do to strengthen your company’s foundation; not just as a partner but also as a successful business after the partnership ends.
Add It To The Resume
A successful partnership is a feather in the cap. When looking for partners in the future, make it a point to mention past partnerships. It will not only show that you have experience in the area but also make them more willing to think of you first when an opportunity arises. Stress the highlights of your partnership and how both of you were able to achieve your goals. And it’s not always a bed of roses. Talk about the parts where you struggled and explain how you overcame them.
Contacts Within The Company
Don’t limit yourself to your point of contact. Interact with people from all divisions of the company. Who knows, you might find a person who introduces you to your future business partner. Despite that, it is good to interact with individuals and the company as a whole.
Partnerships are akin to marriages, they have to be a match made in heaven. An uncooperative partnership will have both companies incurring losses while repairing mistakes. A successful partnership on the other hand will do wonders for both partners. On this note, I wish you, happy partnering folks!
Here are listed plenty of tips for you to create a successful partnership:
Identify Your Strengths And Weaknesses
What are you good at? What do you do well? Your partner should complement you. If you focus on exploring out people who have different skill sets from yours, you’ll be stronger together than you are apart. Don’t be scared to be dependent on your partner. In a good partnership, both people bring something equally important to the table.
Discuss Your Long-Term Goals Upfront
Are they similar? Are they compatible? You might disagree about how to get there, but you and your partner should share the same vision. The crucial question to answer is, will you both be able to achieve your goals by working together?
Define Your Roles Explicitly
You don’t want to overlay in your efforts. Before you get started, form out who is responsible for what. These roles may change over time for both partners. But they must be verified upfront to avoid conflicts.
Communicate Regularly
This piece of advice seems obvious, but it’s very important. How do you communicate? How often do you communicate? Is it working for both of you? Setting a recurring time and date will help facilitate talking about any problems that arise — which inevitably will.
Remember That no One Likes Surprises
When in doubt, don’t be afraid to get your partner’s approval. Ask for their reviews or ideas too.
Respect One Another
As we all know, we all have strengths and weaknesses. Don’t misuse or take advantage of your partner’s weaknesses just because you can. It’s not worth it.
Put Things in Writing
Having an operating agreement in place will help clarify your goals.
Pick Up The Phone.
Using email to communicate about important matters is a surefire road to disaster. Tone and intention are too easily misinterpreted.
Take Full Responsibility For Your Actions.
Take full responsibility for your actions in partnerships whatever you do.
If you Make a Mistake, Admit It Quickly.
The sooner you cop to an error, the more quickly you will both be able to move on. Your partner will appreciate not having to call you out.
Don’t Let Your Discontent Fester
You will feel worse, not better. If you avoid airing your grievances, you will begin to blow things out of proportion. Get what you need to off your chest.
Define What Small Problems vs Big Problems Are
Not everything is a big problem. Most things aren’t. It helps to be reminded of that.
Support One Another
If you find yourself secretly wishing your partner ill will, something has gone fatally wrong. Partnerships are a never-ending work in progress. Don’t let issues that arise be swept under the rug. They always bubble to the surface anyway.
Tips to convince a company of a successful partnership:
Be unique.
Remain persistent.
Think big.
Plan for fast growth.
Prepare for scrutiny.
Build on existing partnerships.
What are some examples of big partnership businesses?
Small business partnership with large business Examples:
GoPro & Red Bull.
Pottery Barn & Sherwin-Williams.
Casper & West Elm.
Kanye and Adidas.
BMW & Louis Vuitton.
Starbucks & Spotify.
Apple & MasterCard.
Airbnb & Flipboard.
How does a general partnership work?
A general partnership is a business made up of two or more partners, each sharing the business’s debts, liabilities, and assets. Partners assume unlimited liability, potentially subjecting their personal assets to seizure if the partnership becomes insolvent. Partners should create a written partnership agreement.
How do I partner with big partnership companies?
5 steps to take to successfully partner your startup with large partnership companies:
Define what you want out of a partnership.
Know what you bring to the table.
Find a personal contact at the larger company.
Make sure goals align.
Be patient.
How to Find Partners for Your Startup?
Make a List of Your Goals as every startup has short-term, long-term, and stretch goals.
Consider Your Needs (Once you know where you’re going, you have to figure out how to get there).
Business Partnerships or personal partnerships are often difficult to hold on. The two leaders are brought together and combined, who have to agree on all terms and decisions daily for their mutual interest.
A successful business partnership brings together two talented minds that are stronger together than they are individual. The best ways to grow a business and grab attention for the business brand is to team up with another company who has more potential and goodwill than the previous one. The partnership gives each person or company access to the skill sets and resources which can greatly expand their capabilities.
Any partnership to succeed, each of the partner involved must be fully committed, be aware of other partner’s plan and also respect their decision. They should also understand their respective responsibilities. There are several must-have and successful business partnership characteristics in this world who have worked tremendously together and have grown more than anyone else.
Types of Business Partnerships
What makes the Partnership Successful?
Several partnerships in the business industry efficiently developed their companies with mutual understanding and sticking by each other in every step. Here are some tips to make the partnership work and flourish.
Both parties or teams are excited about the growth and upsides of dealing business together that they don’t consider the step of determining accountability, which they would take in their organizations. It should be decided at the beginning and there should be a discussion upfront about where the accountability for results falls and what the consequences will be if the goals aren’t met.
Firm Commitment
Business Partnerships mostly fail because one person isn’t prepared to fully commit to the partnership. From the very start of the relationship, both sides should be willful to put their 100% into the game both financially and resourcefully.
The success of one party is tightly intertwined with the success of the other in the business. Therefore, goals always stay aligned because both parties are equally committed.
Comparable Reputations
At the time of building a business partnership, partners must always aim to work with the companies who offer the same level of service and do not compromise on the quality reputation. The partnership between two compatible companies is a must and check on every aspect decides whether to start the partnership or not.
Focus on the Common Goal
When companies come together and partner to create new solutions, the only way things will stay on track with the business is if both parties have a common goal.
If anyone party or person is interested in serving only personal interest rather than business interest, then the joint effort will be to no avail. There must be a sincere mutual interest and then comes to the rest like communication, focus, and so on which will fall into place naturally.
Clear Expectations
Setting up expectations and stating them from the beginning is the key. Being straightforward and explaining what the expected outcomes from the partnership for both parties will look like at the beginning will help determine if the partnership will be successful. Here, the key is describing what success looks like in the beginning and then working the way from there.
Equal and Balanced Rewards
Partnerships dissolve sometime since one party benefits more from the partnership than the other. If the party isn’t benefiting much, the effort they put toward the partnership could crumble and eventually dissolve. Hence, to make partnerships work the partners have to agree upon the inputs and outputs.
Use the strengths collectively
It doesn’t matter how big or small the business endeavour is, the ultimate goal should be to grow it. Business Partners join forces for multiple reasons, and it is important to focus on the strengths of each individual/team.
The business partners must be aware of each other’s strengths, identify the underlying strengths and put them to use to make a better difference in the business. It adds to energy and motivation to long-term success.
Some of the amazing real-life examples of perfect and successful Business Partnerships are
Evan Williams and Biz Stone- Twitter
The Twitter partnership began when Evan hired Stone for Google. Over a while, the two developed a strong connection and when Williams left Google, Stone followed him.
Later, the pair was approached by Jack Dorsey pitching them an idea, hence, Twitter was born. Williams believed Twitter’s potential and trusted Stone with the blogging site as a side project. Their partnership is an epitome of ambition, camaraderie and mutual respect.
Bill Gates and Paul Allen- Microsoft
The co-founders and partners of the biggest tech company in the world of all time were childhood buds while growing up. The shared obsession with computers and a mutual goal of entrepreneurship inspired them to create Microsoft.
Microsoft’s Successful Partnership
Allen was involved quintessentially in the early days of the company but left Microsoft after 7 years of the dedicated partnership due to serious illness. Even though their friendship turned foul after Allen alleged that Bill cheated him out of shares in the company, and Paul didn’t get enough credit for Microsoft’s success. However, it all seemed fine in his later life.
Steve Jobs and Steve Wozniak- Apple
The partnership was successful despite being complementary, rarely intertwined, the two Steves met at a summer job in 1970.
Wozniak was a geek at building computers and Jobs knew how to sell them, Wozniak even admitted that he never anticipated selling his creations and it was all Jobs. Wozniak’s technical skills and Job’s business predictions were the ingredients that made the iconic tech company a great success. Hence, Apple is now a top company
Final Note
Finding and knowing a business partner completely can be tricky. The foundation of a successful business is laid down by like-minded people and constant support of the co-founders. If you find an understandable person, start a business with him/her and see how it flourishes.
Parnas Ghosh
