Tag: Business Development Tools

  • Best Business Development Software For More Profit in 2023

    Entrepreneurship is a journey riddled with numerous challenges, but none more pressing than the constant need for business development. Running a business is a demanding, ongoing process that requires various tools and initiatives to grow and succeed. The workload is tremendous and it’s impossible to do everything on your own. So, what’s the solution? Turn to technology to ease the burden.

    Thankfully, tech experts have designed numerous business development tools and applications to assist entrepreneurs in their journey. These apps are designed to boost your business and take care of important features, providing you with some much-needed relief. However, with so many options available, selecting the best app for your business can be a daunting task.

    To ease the process for young entrepreneurs, we’ve created a list of must-have apps and tools for business development. These powerful tools can help take your business to the next level, making your life as an entrepreneur much more manageable. So, without further ado, let’s take a look at these apps and get started on boosting your business.

    List of Business Development Tools

    RocketBolt
    GoTo
    Twitter
    LinkedIn
    Slack
    Trello
    Google Drive
    Prezi
    Newsle
    SyncUp
    Calendly
    Google Alerts
    Boomerang for Gmail
    Gong
    LeadGrabber Pro
    Rapportive
    Adobe Photoshop
    QuickMail
    Sync
    Pipedrive

    List of Business Development Tools

    RocketBolt

    Website Rocketbolt.com
    Rating 3.5/5
    Headquarters San Francisco
    Company Founded 2013
    Specialties Lead Activation, Conversion Optimization, Email Productivity, Lead Tracking

    RocketBolt - Best business development software
    RocketBolt – Best business development software

    RocketBolt is the trendy app to manage all your emails and make them easy to read. The only email tracking plugin, which is actually fun to use. RocketBolt can be easily added to any website in less than 5 minutes, and quickly drive more sales and more social media engagement without any additional management or maintenance. Great UX/UI, neat features, super easy to use. Eminent tools for business development.

    Pricing:

    RocketBolt offers custom pricing plan.


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    GoTo

    Website Goto.com
    Rating 4.5/5
    Headquarters Boston, Massachusetts
    Company Founded 2003
    Specialties Online meeting, screen-sharing, collaboration, HD video conferencing

    GoTo - Best business development tool
    GoTo – Best business development tool

    GoTo is a prominent provider of flexible-work software, offering a suite of tools designed to facilitate communication and collaboration with customers and colleagues. The GoTo mobile app is a secure and fully integrated solution that includes phone, messaging, meeting, training, and webinar features, enabling users to work anytime, anywhere.

    In addition, GoTo’s software also provides multi-channel inbox communication capabilities, allowing users to manage all their communications through a single platform. With support for SMS, webchat, and social media channels, businesses can effectively meet the increasing expectations of their customers.

    GoTo is dedicated to empowering businesses and professionals to connect and collaborate seamlessly. With its comprehensive suite of flexible-work software, GoTo is an indispensable business development tool for anyone looking to maximize their productivity and efficiency.

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    Twitter

    Website Twitter.com
    Rating 4.5/5
    Headquarters San Francisco, CA
    Company Founded 2006
    Specialties Real-time information, social media messaging

    Twitter - tool for business development
    Twitter – tool for business development

    Twitter serves the public conversation. Twitter is a ‘microblogging‘ system that allows you to send and receive short posts called tweets. Twitter allows helping the world connect, debate, learn and solve problems is what draws us to careers at Twitter, and it’s what keeps us here.

    Twitter can aid in business development by helping businesses build brand awareness, connect with customers, expand reach, and promote their products or services. It provides a platform for businesses to engage with their audience, establish themselves as industry leaders, and increase their visibility to a wider audience.

    Pricing:

    Twitter is Free to use.


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    LinkedIn

    Website www.linkedin.com
    Rating 4.6/5
    Headquarters Sunnyvale, CA
    Company Founded 2003
    Specialties Online Professional Network, Jobs, People Search, Company Search, Address Book, Advertising, Professional Identity, Group Collaboration

    LinkedIn - professional networking site
    LinkedIn – professional networking site

    LinkedIn is a social networking platform designed specifically for professionals and businesses. It allows individuals and organizations to create profiles, connect with other professionals, and engage in business-related conversations and networking. LinkedIn connects the world’s professionals to make them more productive and successful. LinkedIn is the world’s largest professional network.

    LinkedIn can aid in business development by providing a platform for professionals and businesses to connect, network, and engage in business-related conversations. It can help businesses with recruiting, building brand awareness, expanding their network, and sales and marketing. LinkedIn is a valuable tool for businesses looking to grow and establish themselves as industry leaders.

    Pricing:

    LinkedIn’s basic version is available for Free. However, different pricing plans are offered for job seekers, recruiters, and sales professionals.


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    Slack

    Website Slack.com
    Rating 4.7/5
    Headquarters San Francisco, California
    Company Founded 2009
    Specialties Connectivity, team communication and workflows

    Slack for Business Development
    Slack for Business Development

    Slack is the place where people can effectively work together, find important information, and access hundreds of thousands of critical applications and services to do their best work. This app is best for you if your team works remotely and you want to constantly stay in touch with them. This is a very easy and simple communication app to contact your whole team together remotely.

    Slack is a team collaboration platform that can aid in business development through its centralized communication and collaboration features. It allows for quick and efficient communication and facilitates collaboration through file sharing and project management tools. Additionally, Slack can integrate with other business tools, further streamlining workflows and enhancing productivity.

    Pricing:

    Plan Monthly Price
    Free ₹0/month
    Pro ₹218/month
    Business1+ ₹375.20/month
    Enterprise Grid Custom plans


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    Trello

    Website Trello.com
    Rating 4.5/5
    Headquarters New York
    Company Founded 2011
    Specialties Visual collaboration tool for shared project perspectives

    Trello for business development
    Trello for business development 

    Trello is a project task management tool that gives you a visual overview of what is being worked on and who is working on it. This creates a system that allows for individuals or teams to track a project and collaborate or contribute where they can be most useful or where it is most needed.

    It allows teams to collaborate, delegate tasks, and track progress, making it easier to stay on top of project timelines and goals. Trello’s customizable boards and cards can be tailored to fit the specific needs of a business, and it integrates with other business tools, further streamlining workflows and enhancing productivity.

    Trello – Business Development Software

    Pricing:

    Plan Yearly Price
    Free $0
    Standard $105/user/month
    Premium $10/user/month
    Enterprise $17.50/user/month


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    Google Drive

    Website www.google.com/intl/en-US/drive
    Rating 4.8/5
    Headquarters Mountain View, CA
    Company Founded 2012
    Specialties Online Storage, file sharing

    Google Drive - business development software
    Google Drive – business development software

    Google Drive is a free cloud-based storage service that enables users to store and access files online. It can aid in business development by providing a centralized location for storing and sharing files. It allows you to share the documents with your whole team together and prevent yourself from the hassle of sending emails separately. The Google drive provides the 15 GB free space to backup your important files. Google drive is the very best cloud storage app.

    Pricing:

    Plan Monthly Price Storage
    Free ₹0 15 GB
    Basic ₹35/month (for 1 month) 15 GB
    Standard ₹52.50/month (for 1 month) 200 GB
    Premium ₹162.50/month (for 1 month) 2 TB


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    Prezi

    Website Prezi.com
    Rating 4.6/5
    Headquarters San Francisco, California
    Company Founded 2009
    Specialties Online presentation tool

    Prezi – business development platform

    Prezi is the cloud-based presentation platform that helps you connect more powerfully with your audience. Prezi’s open canvas allows you to navigate through topics freely, encouraging interaction and collaboration between you and your viewers. The result is conversational presentations that are more natural, more engaging, and more memorable.

    Pricing:

    Plan Monthly Price
    Standard Starting at $5/month
    Plus Starting at $12/month
    Premium Starting at $16/month


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    Newsle

    Website NA
    Rating 4.0/5
    Headquarters San Francisco, California
    Company Founded 2013
    Specialties Real time news

    Newsle - Free Business Development Tool
    Newsle – Free Business Development Tool

    Newsle is a web application that allows users to follow real news about their Facebook friends, LinkedIn contacts, and public figures. The app will keep you one step ahead and provide a short description of the trending news. The app is very simple and saves lots of time, and provide you with the latest information.

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    Pricing:

    Newsle is Free to use.

    SyncUp

    Website Syncup.at
    Rating 3.9/5
    Headquarters Austria
    Company Founded 2013
    Specialties Secure collaborative space

    SyncUp - business development software
    SyncUp – business development software

    SyncUp is a new productivity tool for outbound business professionals that simplifies collaboration with potential and existing clients. SyncUp allows you to invite one or more people by email to join a secure collaborative space which is just one click away. There are no passwords to remember or codes to enter.

    Pricing:

    Plan Monthly Price
    Free $0
    Business $29/month/user
    Enterprise $99/month/user

    Calendly

    Website Calendly.com
    Rating 4.7/5
    Headquarters Remote
    Company Founded 2013
    Specialties Meeting scheduling with Prospects

    Calendly - business development tool
    Calendly – business development tool

    Calendly is a scheduling software that can be useful for business development. It allows businesses to schedule appointments with potential clients efficiently. Calendly can be used to schedule discovery calls, demos, and meetings with clients. It also integrates with various other tools, such as CRMs and video conferencing platforms, making it easy to manage the entire scheduling process. Additionally, Calendly offers features like reminders and time zone detection to ensure meetings are never missed. Overall, Calendly can help businesses save time and improve their efficiency when it comes to scheduling meetings and connecting with clients.

    Pricing:

    Plan Monthly Price
    Basic $0
    Essentials $8/seat/month
    Professional $12/seat/month
    Teams $16/seat/month
    Enterprise Custom pricing


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    Google Alerts

    Website www.google.com/alerts
    Rating 4.6/5
    Headquarters Remote
    Company Founded 2003
    Specialties Notification platform for businesses

    Google Alerts - cloud-based notification platform
    Google Alerts – cloud-based notification platform

    Google Alerts is a tool that can be used to stay informed about updates related to specific topics of interest. When a user sets up a keyword or search term, Google Alerts will send email notifications whenever it finds new results on the web that match that search term. These results can include web pages, news articles, blog posts, and research studies. By using Google Alerts, users can stay connected with the latest developments and trends related to their areas of interest. This can be particularly useful for business professionals, researchers, or anyone who wants to stay informed about a particular topic.

    Pricing:

    Google Alerts is Free to use.


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    Boomerang for Gmail

    Website www.boomeranggmail.com
    Rating 4.7/5
    Headquarters Mountain View, CA
    Company Founded 2010
    Specialties Email management software for Gmail users

    Boomerang for Gmail - business development tool
    Boomerang for Gmail – business development tool

    Boomerang for Gmail is a tool that can be useful for business development. It is a browser extension that integrates with Gmail and allows users to schedule emails to be sent at a later time, set reminders for follow-up emails, and track email opens and responses. With Boomerang, users can ensure that their emails are sent at the most optimal times and can keep track of their interactions with clients or potential clients.

    Additionally, Boomerang offers features like email scheduling and follow-up reminders, which can help users stay on top of their email correspondence and improve their overall efficiency. Overall, Boomerang for Gmail can be a valuable tool for business professionals looking to streamline their email communication and improve their business development efforts.

    Pricing:

    Plan Yearly Price
    Basic Free
    Personal $4.98/Month
    Pro $14.98/Month
    Premium $49.98/Month


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    Gong

    Website www.gong.io
    Rating 4.8/5
    Headquarters San Francisco, CA
    Company Founded 2015
    Specialties Analyze and Iimprove demo calls

    Gong - conversation analytics platform
    Gong – conversation analytics platform

    Gong.io is a conversation analytics platform designed for sales teams. The platform uses artificial intelligence and machine learning to analyze sales conversations and provides insights to help sales teams improve their performance. Gong.io can record and transcribe sales calls, and then analyze the conversations to identify patterns, highlight key moments, and provide feedback on areas that need improvement. The platform can also be used to monitor sales performance in real-time, allowing sales managers to provide coaching and support to their team members.

    Pricing:

    Gong.io offers custom pricing plans.


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    LeadGrabber Pro

    Website www.egrabber.com/leadgrabberpro
    Rating 4.2/5
    Headquarters San Jose, California
    Company Founded 1996
    Specialties B2B prospecting tool for sales and marketing teams of any size

    LeadGrabber Pro is a lead generation software designed for businesses and sales professionals. The software enables users to quickly and easily capture leads from various sources such as social media, online directories, and websites. LeadGrabber Pro can automatically capture contact details such as names, email addresses, phone numbers, and job titles and transfer them to a database or CRM system.

    Pricing:

    Plan Yearly Price
    For one-person sales teams $3,495/Year
    For small sales teams $5,495/Year
    For Medium Sized sales teams $8,495/Year


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    Rapportive

    Website NA
    Rating 4.5/5
    Headquarters San Francisco, California
    Company Founded 2010
    Specialties Get extra information about your email contacts

    Rapportive – Business Development Tool

    Rapportive is handy for Gmail users because it shows you extra information about your contacts if you are using Gmail. When you open up your Gmail account, you can click on a contact and that person’s LinkedIn profile will appear on the right.

    Pricing:

    Rapportive is Free to use.

    Adobe Photoshop

    Website www.adobe.com/in/products/photoshop.html
    Rating 4.8/5
    Headquarters San Jose, California
    Company Founded 1990
    Specialties Image and graphic design and editing

    Adobe Photoshop for  business development
    Adobe Photoshop for business development

    Adobe Photoshop is a graphics editing software that can be used for business development. Photoshop can be used to create marketing materials such as flyers, brochures, and banners. It can also be used to design graphics for social media platforms such as Facebook, Twitter, and Instagram. Additionally, Photoshop can be used to develop branding assets such as logos, business cards, and other visual identity elements.

    Adobe Photoshop can be a valuable tool for businesses looking to improve their visual communication and develop high-quality marketing materials.

    Pricing:

    Adobe Photoshop offers 7-day free trial, then ₹1,675.60/month.


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    QuickMail

    Website Quickmail.io
    Rating 4.8/5
    Headquarters Zug, Zurich
    Company Founded 2014
    Specialties Automated email solution

    QuickMail - business development platform
    QuickMail – business development platform

    QuickMail is a sales automation software that can be used for business development. It enables users to create and send personalized cold emails to potential clients and track their engagement with those emails. QuickMail can also automate follow-up emails based on the recipient’s response, allowing users to keep their prospects engaged and move them further down the sales funnel.

    Pricing:

    Plan Yearly Price
    Lite Plan Free
    Starter Plan $49/Month
    Pro Plan $69/Month


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    Sync

    Website www.sync.com
    Rating 4.4/5
    Headquarters Toronto, Ontario
    Company Founded 2014
    Specialties Private file sharing and storage

    Sync - file sharing and storage platform for business development
    Sync – file sharing and storage platform

    Sync is a file sharing and storage platform that can be used for business development. It enables users to securely store, share, and collaborate on files and documents with colleagues, clients, and partners. With Sync, users can access their files from anywhere, on any device, and collaborate with others in real-time.

    Pricing:

    Plan Yearly Price
    Teams Standard $6, per user, per month, billed annually
    Teams Unlimited $15, per user, per month, billed annually
    Enterprise Custom Plans


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    Pipedrive

    Website www.pipedrive.com
    Rating 4.5/5
    Headquarters New York
    Company Founded 2010
    Specialties CRM built by salespeople, for salespeople

    Pipedrive CRM For Business Development
    Pipedrive CRM For Business Development

    Pipedrive is a customer relationship management (CRM) platform that can be used for business development. It enables users to manage their sales pipeline, track leads, and automate sales processes. With Pipedrive, users can easily visualize their sales funnel, identify bottlenecks, and take action to move leads through the pipeline.

    Pricing:

    Plan Yearly Price
    Essential $9.90, per user, per month, billed annually
    Advanced $19.90, per user, per month, billed annually
    Professional $39.90, per user, per month, billed annually
    Enterprise $59.90, per user, per month, billed annually


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    Conclusion

    The right business development software can make all the difference when it comes to driving growth and success for your organization. There are a wide variety of software tools available to help you achieve your goals. From sales automation platforms like QuickMail and Boomerang for Gmail to file sharing and storage platforms like Sync, there are plenty of options to choose from. And with CRM platforms like Pipedrive and lead generation tools like LeadGrabber Pro, you can easily manage your sales pipeline and find new opportunities for growth.

    Whatever your business development needs may be, there is a software solution out there that can help you achieve your goals. By investing in the right software tools and platforms, you can streamline your workflows, increase efficiency, and ultimately drive greater revenue growth for your business.

    FAQs

    What is business development software?

    Business development software is a set of tools and platforms designed to help businesses improve their sales, marketing, and branding efforts. These software tools can include customer relationship management (CRM) platforms, lead generation tools, sales automation software, and more.

    Is business development in high demand?

    Yes, business development is in high demand, particularly as companies look for ways to drive revenue growth and expand their market share.

    How can business development software help my business?

    Business development software can help your business in a number of ways, such as improving your lead generation efforts, streamlining your sales process, enhancing your marketing and branding efforts, and more.

    Some popular business development software tools include Pipedrive for CRM, LeadGrabber Pro for lead generation, Boomerang for Gmail for sales automation, Adobe Photoshop for branding and design, and Sync for file sharing and storage. However, there are many other software tools available, and the right choice will depend on your specific business needs.

    How can I choose the right business development tool for my business?

    To choose the right business development tool for your business, start by identifying your specific needs and goals. Consider factors such as your sales process, marketing and branding efforts, and team collaboration needs. Then, research and compare different software tools and platforms to find the ones that best meet your requirements and budget.

    How do you keep track of business development?

    You can keep track of business development by using a customer relationship management (CRM) platform to manage your sales pipeline, track leads, and automate sales tasks. You can also use data analytics and reporting tools to measure the success of your business development efforts and make data-driven decisions.

  • The Roles & Responsibilities of a Business Development Manager

    Business Development refers to the actions such as initiatives, plans, and concepts designed to make a business more efficient. It is the process of making business-related decisions that are strategic and accelerating the expansion of business, generating more revenue and maximising profits by forming strategic partnerships.

    Before we go into the topic, let’s take a look at who a business development manager is.

    Who is a Business Development Manager?
    Roles & Responsibilities of a Business Development Manager
    Strategies for Business Development
    List of Business Development Tools

    1. Semrush
    2. AWeber
    3. InstaPage
    4. Fiverr
    5. Canva
    6. LinkedIn

    Conclusion
    FAQs

    Who is a Business Development Manager?

    A Business Development Manager is the person who creates a growth plan which is centred around the financial benefits and satisfaction of customers. They could play a variety of roles throughout an initiative. This could affect the long-term performance of a company. The company’s business development team are always looking for new ways to make money.

    Different businesses development activities are executed in various departments, including marketing, sales and management, along with managing vendors and their products. These include networking, negotiation collaborations as well as cost-saving strategies and collaborations. These various divisions are led by the goals to develop business. The tasks of business development are carried out internally or with the assistance of an expert in the field of business development.

    Roles & Responsibilities of a Business Development Manager

    The Roles & Responsibilities of Business Development Manager Explained

    A Business Development Manager is required to fulfil essential duties and responsibilities. They have to accomplish both long and short-term objectives. The main tasks of a business growth manager are listed below.

    • Recognizing and attracting salespeople with the appropriate abilities to increase sales performance.
    • They should coach and supervise their sales team in order to improve their performance.
    • Create business plans and effective sales plans to meet the goals of sales.
    • Implement training and programs to improve abilities. Also, address the issues discovered in the business.
    • Make sure that the resources are managed according to the budget requirements for executing the business plan.
    • Examine the needs of customers and the conditions of a market that is competitive. This aids in making an improvement in the preparation and implementation of sales plans.
    • New business opportunities can be created through networking, cold-calling and more.
    • Establish and maintain strong relationships with your customers when creating new business ideas.
    • Enhance the marketing strategies to increase awareness of the product offered by the business through coordination with the marketing department.
    • Make sure that the information is communicated about the most recent business information is shared among the corporate communications team, sales staff and management as well as customers.

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    Strategies for Business Development

    These are the most effective strategies for business development:

    1. Recognize Your Competitors

    The primary strategy for business growth is to understand your competitors. You must evaluate the services they provide and analyze the factors that make your company stand out from the rest of the pack.

    2. Tap the Right Opportunities

    It is advisable to check your contacts with those you intend to strike the deal with. It is essential to identify potential customers to work with. It is essential to search the market for an effective partnership before signing any contract.

    3. Pay Attention to Your Website

    In today’s world, the appearance of a website is important significantly. It is because the majority of consumers browse through websites for businesses prior to making a choice. Therefore, it is important to include videos and other new features to your website to be the most popular choice for potential customers.

    4. Sharpen Your Listening Skill

    Being able to listen is the best method of business development that one can employ to grow their business. The role of the business manager is to know the viewpoint of the client, the issues or problems and the type of work that is done. Therefore, they must be a good listener in order to expand their business.

    5. Take a Look at Online Reviews

    Nowadays, customers read online reviews to determine if they are required to conduct business with a certain business or not. So, it is important to create a Google notification for your company to track responses to online reviews as needed.

    6. Focus on Client’s Requirement

    It is important to communicate what the client wants instead of presenting the services you offer. You must be attentive to the concerns of your client to ensure that you tailor your services according to the needs of your client.

    7. Time Management

    Never say – I don’t have time, because time management is among the most essential abilities that every successful entrepreneur should have. It’s all about prioritizing tasks. First, complete the work that is important and then move on to other tasks.

    8. Offer Quality Services

    When you begin working with customers, it’s time to please them with top-quality services. The client should be given a strict deadline in order to be able to access new business opportunities following the completion of one task.

    9. Innovation At Its Best

    If you can offer something unique to your clients, it is likely that they’ll continue to do transactions with you. Everyone wants items or solutions that have most recent on the market.

    10. Networking Events

    Make sure you maintain the network. Being in the office and making different plans does not help by yourself. You must attend various business gatherings that aid in building your network.

    List of Business Development Tools

    Often used tools for business development
    Often used tools for business development

    There is a myriad of business development tools that could help to improve your business. A few tools used by business executives in business development include:

    Semrush

    If you’re searching for organizations to work with, Semrush will help us identify the most lucrative commercial opportunities. Semrush is a SaaS (software as an online service) platform. It provides subscriptions to marketing analytics software and online visibility. It also offers keyword strategies as well as reports on data. The platform was founded by Dmitry Melnikov and Oleg Shchegolev in 2008.

    Semrush provides so many functions and insights. It is mainly utilized in the implementation of digital marketing and strategic planning. The tool has advanced functions such as competitor insights, topic research, SEO audits, lead generation tools, and keyword position tracking.


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    AWeber

    Every business development team needs a powerful email tool that can assist them with their outreach. AWeber is a great email marketing tool that can send different email campaigns. Also, you can schedule an automated sequence by using this tool.






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    It allows to tag different emails based on clicks and open rates. That will help to categorize your prospecting lists, to keep the most interested ones. It includes advanced features like drip campaigns and A/B testing. AWeber is designed in a way that is easy and intuitive to use. It was founded by Tom Kulzer in 1998.


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    InstaPage

    InstaPage, Inc. is an online software business based in America. It was founded by Tyson Quick in 2012. Additionally, he is the current CEO of the company. InstaPage is a great tool to design and create custom landing pages. You can design a custom page that is targeted at the business rather than posting a link to our business partner on our public home page.






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    InstaPage has a feature called Heatmaps. It allows you to see which users are scrolling and clicking most on the page. It helps us optimize conversions.

    Fiverr

    Fiverr is a great tool to assign certain tasks to others, such as freelancers. It allows us to concentrate on the important work by delegating repetitive tasks to other people. Additionally, it helps us save time. Fiverr is demonstrating a different method of freelance work.






    Join Fiverr Now & Connect With Freelance Experts


    It lets you browse the site exactly as you would shop instead of creating a post and taking bids. Fiverr was established in 2010 by Shai Wininger along with Micha Kaufman. There are so many options available on the website. It provides writing, translation, graphic design, programming and editing videos, among others.

    Canva

    Canva is a fantastic platform for graphic design. It lets users create posters as well as social media images, documents, presentations and other visual media. It is available both on mobile devices and on the web. It incorporates a wide variety of templates including fonts, images, and illustrations.






    Start Designing Today With Canva


    Users can choose designs from the range of designs designed by professionals, and then edit the designs. It also allows users to upload images using the Drag and Drop interface. Paid subscriptions, which include Canva for Enterprise and Canva Pro also come with additional options. It was created in 2012 by Melanie Perkins, Clifford Obrecht along Cameron Adams.

    LinkedIn

    LinkedIn is a social network that focuses on employment. It is home to around 706 million members spread across 150 countries. Users can search for things related to work on LinkedIn. It is mostly used to facilitate professional, social and career-related networking. Employers post jobs to locate candidates. Additionally, job candidates post their CVs to be considered for a position.

    The website functions to serve as an internet-based directory for professional and non-professional organizations. Additionally, it lets you find people based on their jobs and establish connections. It assists in expanding our networks. LinkedIn was created in 2003 by Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly, and Jean-Luc Vaillan.


    Top 7 LinkedIn Automation Tools You Should Use Right Now
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    Conclusion

    We know now who the business development manager actually is, and what his roles and responsibilities are. The strategies they employ to grow their company, and the tools commonly used for business development, can make them stand above the rest of their competition.

    FAQs

    What is the business development process?

    Business development is the process that is used to identify, nurture and acquire new clients and business opportunities that increase profitability and growth. A business development plan is a document that outlines the strategies you’ll employ to achieve that goal.

    What does the business development manager do?

    The job of a business development manager is to find prospects for sales, pitch products or services to potential customers and maintain a positive connection with new customers.

    What are the roles and responsibilities of a business development manager?

    The role and responsibilities of a business development manager include:

    • Recognizing and attracting salespeople with the appropriate abilities to increase sales performance.
    • They should coach and supervise their sales team in order to improve their performance.
    • Create business plans and effective sales plans to meet the goals of sales.
    • Implement training and programs to improve abilities. Also, address the issues discovered in the business.
    • Make sure that the resources are managed according to the budget requirements for executing the business plan.

    Which are the most effective business development tools?

    Here’s a list that includes the most effective tools for business development.

    • SEMrush
    • AWeber
    • InstaPage
    • Fiverr
    • Canva
    • LinkedIn

    What are the strategies for business development?

    Strategies for effective business development include:

    • Recognize your competitors.
    • Tap the right opportunities.
    • Pay attention to your website.
    • Sharpen your listening skill.
    • Take a look at online reviews.
    • Focus on the client’s requirement.
    • Time management.
    • Offer quality services.
    • Innovation at its best.
    • Networking events.
  • BEE Free Review: Create Beautiful Email Templates

    Digital marketing is a cheaper and more effective way of getting customers in the present era. Unlike traditional marketing, digital marketing allows you to be more specific about your targeted customers. What better to reach out to your target customers than some easy email marketing?

    BEE Free is a platform that lets you create beautiful HTML email templates without code through a drag and drop builder. It lets you design responsive emails quickly and easily through the use of their numerous templates.

    Whether it’s a product launch, ad campaign or an announcement, BEE free is more than likely to have a template to help you. The user interface is simple and barely takes a minute to master.

    All the templates are customizable and reusable. The platform also lets you create your own templates. The drag-and-drop builder allows for easy tweaks to further enhance your emails. Although you’ll need BEE Pro (the paid plan) to get access to all the features, the platform offers a 15-day free trial.





    TRY BEE Free NOW



    Features of BEE Free
    Pricing of BEE Free
    FAQ

    Features of BEE Free

    The ‘BEE ecosystem’ as mentioned in their website consists of BEE free, BEE pro, and BEE plugin, which is an embeddable email & landing page editor for SaaS. Here are some of the most interesting features of the platform:

    Impressive Templates

    BEE Free enables you to access a collection of their free templates without any sort of sign-up. You can pick a template, customize it and save it all with the free version.

    Although this is impressive in itself, getting BEE pro allows you to unlock all the templates. These templates look professional and are well made. Whatever your email may be about, it gives you tons of beautiful email template designs to pick from.

    All available templates are fully customizable and you can modify every single element in the template. Colors, text, images, videos, fonts everything can be changed to your heart’s content.

    BEE Free Email Templates
    BEE Free Email Templates

    Top 10 Email Lookup Tools to Find Anyone’s Email Address (2021)
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    No Coding Required

    You don’t require any coding skills to create templates. Simply pick one or make your own and the platform takes care of the backend HTML. The intuitive drag-and-drop builder lets you seamlessly create different templates for all your needs.

    Various elements such as videos, photos, headings, and text can be selected with ease. This allows businesses to have the freedom to create the perfect template for their needs.

    Digital marketing is all about getting those first impressions. People click what they find attractive and impressive. BEE free is the perfect tool to help you create those handmade templates.

    BEE Free drag-and-drop editor
    BEE Free drag-and-drop editor





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    Multiple Export Options

    The true potential of the platform can be utilized via BEE Pro, the paid experience. While BEE free only allows you access to selected templates and download your files as a zip, the pro version does so much more.

    BEE Pro lets you save and reuse your template, direct export to your preferred mailing service, copy the HTML and download templates as a PDF. The ability to export your template directly to your preferred mailing service with a click is as convenient as it can get.

    Collaboration/Projects

    If you’re working on a big marketing campaign with your employees, BEE lets you collaborate with them. Marketing almost always includes a team. Business owners, marketing experts, and designers can work together on template ideas and share their opinions.

    BEE Pro lets you configure user access and permissions as well. Projects are a great way to keep things organized. All templates related to a single campaign or product can be neatly organized as their own project. So the next time you plan on reusing a template, you’ll know exactly where to look.


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    Pricing of BEE Free

    BEE Free, as the name suggests, is a free version of the BEE platform. BEE Pro is made up of 3 tiers, Freelancer at $15/month, Team at $30 a month and Agency at $120/month.

    Apart from the free version, the features slightly differ across the tiers with Agency having all the features of the platform. The prices are fair and depending upon how you use it, completely worth it.

    All plans have a 15 day free trial, which is plenty of time to explore the platform. The payment can be made monthly or annually which grants a 17% off on the individual rates. A detailed list of features across each tier is given below:

    BEE pricing plans
    BEE Pricing plans





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    Conclusion

    Do you really need a platform to create email templates? In short, the answer is yes. Email marketing is still one of the quickest ways to reach out to customers. Having the right tools can help you advertise, expand and acquire customers faster.

    BEE Free is a powerful service with deep integrations with platforms you already use. These integrations are the links that bind the marketing tools you use together. It’s safe to say that BEE Free is a must-have tool for anyone who’s involved in email marketing.

    FAQ

    What is BEE Free?

    BEE Free is a free email editor that lets you create HTML email templates through a drag and drop builder. It also has a paid version with extra features.

    Is BEE Free free?

    Yes, BEE Free is a free email editor tool but it also has a paid version named BEE pro.

    Is BEE Free Worth it?

    Yes, If you are a freelancer or a marketing team BEE Free is a great email editor tool that can elevate your digital marketing campaign.

  • How much does Market Research cost?

    Big companies deal with many sectors and have the constant need to improve and try new things to keep their consumer engaged. Not only large tech companies but developing ones also spend on market research. They spent on research because of two reasons:

    • Businesses have to be innovation-focused. Working in a constantly changing marketplace, they use research to test new technologies and try to satisfy the customers.
    • Companies have resources, which simply is the reason to research more.
    Steps of Market Research

    All organizations would benefit from having a solid market research practice, but startups don’t have the money or staffing resources to dedicate to intense market research, and companies with mature products often don’t feel a market pressure to spend money on changing/staying ahead of the curve.

    How much do companies spend on Market Research?
    Why is Market Research important?

    Conclusion
    FAQs

    How much do companies spend on Market Research?

    It depends on multiple things. Some of the insights are Qualitative Research and Quantitative Research.

    The total amount spent by companies on market research in 2015 was $68 billion worldwide. The biggest market research spenders by industry are as follows.

    • Consumer Non-Durables, 23% of the total
    • Media and Entertainment, 15% of the total
    • Pharmaceutical, 13% of the total

    Others like Government or Non-Profit Organizations (8%), Financial Services/Bank (7%), Telecoms and Wholesale/Retail (5%), Consumer Durables (4%), Research Institutes (3%), Automotive (6%), Advertising Agencies (2%), Utilities (1%), Other (8%).

    Marketing-driven companies spend much more than product-driven companies. Companies like Unilever, Coca Cola, PepsiCo, etc. spend a few hundred million dollars per year on Research. These companies have a massive number of consumer brands, and the product does not change or update very often. Marketing and sales are key aspects of success, and insights can make a large difference in the business.

    Similarly, success for media and advertising companies depends on reaching a particular number of consumers, so insights into their habits can make a huge difference for their effectiveness (e.g. message, channels used, time spent). However, even if you look at the biggest spenders, it is still significantly less than 1% of their annual spending.


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    Most big companies (1000 employees+) drive 80%+ of the spending.

    Market research tends to be expensive if one does it with agencies, and low-cost / DIY alternatives (e.g. Google Surveys) tend to require trained people that few smaller companies have, otherwise they lack the quality to inform decision-making.

    Top Companies Spending on Research and Development
    Amazon $42.74 billion
    Alphabet $27.57 billion
    Huawei $22.04 billion
    Volkswagen $13.8 billion
    Samsung $18.75 billion
    Intel co $13.56 billion
    Microsoft $19.3 billion
    Apple $20.161 billion
    Roche $10.8 billion
    Johnson & Johnson $12.2 billion
    Toyota $10 billion
    Ford $7.1 billion
    Facebook $18.45 billion
    Merck $10 billion
    Novartis $8.5 billion
    BMW $8 billion
    General Motors $7.3 billion
    Honda $7.1 billion

    Why is Market Research important?

    R&D is the necessary and initial phase of any process leading to technological innovation or market expansion. Research embodies a company’s long-term vision and its strategy when innovation operates more in a short-term economic model of the company.

    Spending growth of Organization on Research
    Spending growth of Organization on Research

    Research and development consist of investing money/resources to find innovative products, services, or processes that will enable the company to earn some goodwill and new technologies.

    The experience and the knowledge accumulated by the companies due to R&D activities enhance innovation for any given company. At the end of the day, market research investment will allow the companies to gain in technology and future capabilities that would be eventually convertible into new products, processes, and services. Some of the gains of Research and Development are –

    Finance

    If the companies are conducting their R&D activities to reduce manufacturing costs and improve the system, it provides them with the solutions with less costly processes to manufacture the product and therefore provide more competing prices to the customers or increase their profit margin.

    When the companies are looking to raise funds, R&D activities provide good opportunities to prove the company’s vision to their potential investors. By showing the investors that the company has the right structure to innovate constantly will make them understand that the company has everything it needs to meet sustainable growth. Investors are looking to invest in companies having a proactive approach of finance to manage their business, the constant investment in R&D will prove them the company has quite potential.

    Patents

    Through Research and Development activities, your company can acquire patents for new products you have previously developed. It can help gain a set of sustainable competitive advantages and position the company in an extremely comfortable situation within your market and therefore benefit from long-term profits.

    Recruitment

    Talented and skilled ones are also attracted via recruitment to innovative companies doing exciting things and providing exciting opportunities. With R&D activities, the companies will attract several qualified candidates to join.

    Conclusion

    Research and development have no guarantee of profits, companies spend a lot of time and sacks of money that sometimes turns into nothing. R&D is vital for many companies as they use it to expand their market share and increase sales. The top Research and Development spenders on this list have made a difference on the market, providing new technologies and products that have changed lives and the way the market worked.


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    FAQs

    What is market research in business?

    Market research is an effective tool to assist your business planning. It is about collecting information that provides an insight into your customers’ thinking, buying patterns, and location.

    Why is market research important for a business?

    It is important because it can identify how customers and potential customers might view your business and identify gaps in customer expectations. This is powerful information to have when completing your marketing strategy.

    How much do companies spend on innovation?

    On average, firms tend to spend 1-2% of turnover on various innovation-related activities, but this share exceeds 5% for large firms in some countries. R&D usually accounts for around one-half to two-thirds of all innovation expenditure, but the share varies widely by sector and firm size.

    How much does Market Research cost?

    The price for quantitative research can range widely, from $15000 to over $100,000, with most studies in the $30000-$55000 range.

    What percent do companies spend on R&D?

    Mostly, companies spend between 5-20 % of their annual revenue.

    How much does the average company spend on research and development?

    A company on average spends merely 2%-3% of their revenue on research and development.

    Why R&D is important?

    It is important in many senses like analyzing your target audience, competitors, recent trends, the reaction of consumers towards changing technology, etc. It minimizes the investment risk.

    How is the R&D ratio calculated?

    The price-to-research ratio is calculated by dividing a company’s market value by its last 12 months of expenditures on research and development.

  • Communication Tools Every Startup Company Should Use

    Efficient and seamless communication is the key to a successful startup business. The most effective communication tools are those that are easy to use—in other words, they don’t require a lot of technical expertise, they’re easily customizable, and, best of all, they are easy on your business budget.

    When you’re starting out in business, there are a few things you can do that will help you get your message across quickly. Here are just some of the communication tools every startup company should use both internally and externally.

    Communication Tools

    Communication Tools

    VoIP (Voice over Internet Protocol) Phones

    Having VoIP phones is a must for every startup. But first, what are VoIP phones?

    VoIP, which stands for “voice over internet protocol,” is a phone that is connected over the internet. It can either come in the form of a software (on a computer or portable device) or specialized hardware (running on an individual’s personal computer). So, instead of the traditional telephone, VoIP phones use an internet connection to communicate.

    One of the advantages of a VoIP phones is that it also provides a wide range of features, including caller ID, ringless voicemail, and multiple phone numbers. If the phone has more than one number, you can use a single number and keep receiving calls from a number of people. You may also opt to receive multiple messages at one time.

    MassText Messaging App

    The ability to communicate through a mass text app allows startups to reach out to more people. This will be very helpful if you want to announce something to your employees. You can simply just send one text to all your employees. At the same time, this is also a very useful marketing tool to communicate with your customers.

    The use of mass text messaging for communication allows for you to reach out to many different individuals who may be in a variety of situations. If you are unable to get them on the phone or Skype, you can get them through text, making it easy to let them know your intentions and what you want them to know. If you have a product launch or upcoming sale, you can send text blasts to all your customers who subscribed to your newsletter. One click, and everybody gets the message. You won’t need to send individual texts.

    Email Messaging Platform

    Email is a must for every corporation. This is the basic communication tool in a corporate setting. It’s a more formal way to communicate within and outside the company, which will also increase your startup’s credibility. So, make sure to set up your startup with an email platform.

    At the same time, email is also a very important communication tool when talking to your clients or customers. Email campaigns have become increasingly popular over the past several years as they give you the opportunity to build relationships with customers, which can lead to repeat customers. In addition to that, the cost of an email campaign can be minimal compared to other marketing tools.

    With an email campaign, your company can send email blasts to clients and customers. These messages often contain sales messages, and they include information about new products and services that are available for your company. An email campaign can provide you with valuable feedback about what your customers think of your products and services, which can help you build customer loyalty.

    Project Management App

    Communication tools for project management are often used to increase the level of communication between teams, to manage time and costs, to reduce project risks, to improve productivity, to manage conflicts, and to make decision-making easier. With that said, another communication tool you need for startups is a project management app.

    Project management apps can also be used to track progress and performance of project managers. An organization can build a network of project managers to coordinate and monitor the progress of its employees. Communication tools can also allow project managers to provide feedback to people who are working on the project and allow managers to identify problems or issues.

    Private Channel, Chat, and Group Messaging Tools

    Communication tools
    Communication tools

    Aside from having your email set up, you’ll also need a private channel where your team can exchange messages, links, and files in the form of chat and group messaging. This way, you can instantly contact members of your team.

    There are also messaging apps, like Slack and Microsoft Teams, that integrate some popular and useful tools such as Dropbox, Zoom, Groove, Trello, and others into their systems. Having this will make it easier for you and your team to collaborate and share files. In addition, these apps are also available in iOS and Android. So, even if your team members or employees don’t have their laptops with them, they can easily respond to messages on their phones.

    Survey and Data Analysis

    Communication includes getting feedback from your employees as well as your customers. To get to know your employees and customers better, a good communication tool you’ll need as a startup is surveys. There are apps to create surveys and help you analyze data, such as Survey Monkey.

    These apps can create a seamless survey that your employees and customers can answer. Afterwards, you’ll get a comprehensive report about the opinions of both parties. This will help you evaluate your performance and how to approach situations moving forward. For most of the survey apps, it’s usually free for a certain number of questions per survey. Then, paid plans will provide you with unlimited number of questions, customized themes, additional analysis, phone support, and more distribution options.

    Customer Service Chatbot

    Customer service chatbot has proven to be highly effective for addressing customer concerns immediately. When using a customer service chatbot for your business you will soon start to see the benefits that you can reap from it and the benefits go beyond just the obvious of an increased level of efficiency.

    Your customers will also notice the improvement in your services and this can make them feel more comfortable with your brand and this can lead to increased sales. You will also be able to improve the way your customers interact with you through a more personalized approach. If you’re customer service personnel is away, you can also set up some auto-replies to be able to assist your customers even if you’re away.

    In addition, customer service chatbot providers also offer packages with a support ticket tracker. This way, you’ll be able to monitor all communication between your customer service personnel and customers. In addition, you’ll be able to see which tickets have been addressed, are pending, or solved.


    Improving Communication Skills And Social Skills For Success
    Today’s world is all about showing your best social skills and communicationskills for marketing yourself. The budding entrepreneurs constantly need to sellthemselves and market their business ideas. To bucket up the investors for thebusiness, one needs to attend social gatherings and socialize w…


    Social Intranet Software

    As your startup gets bigger and bigger, it can be difficult to keep up with the changes, new people, new rules, and policies. The solution to that communication problem is to set up a social intranet software, which is a central portal accessible only by people in your company.

    This social intranet software should contain announcements, company news, company-wide documents, templates, policies, and contracts. By having one, your employees will be aligned with the latest news and goals of your company. Your employees will also have an easier time keeping up to date with changing policies.

    Task Management Apps

    One of the more common communication tools is the task management system. Task management systems offer a very simple method of managing your tasks and keeping track of them. Many of these systems also provide reports and graphs that make it easy to see where you are currently at in terms of productivity. Most task management systems will also provide a calendar for keeping track of events such as meetings, deadlines, and other projects.

    For managers, they can assign tasks to their team members as well as track all their progress in one page. Deadlines, priority levels, and meetings can also be inputted in the system. It’s a communication tool that will keep your employees on their feet and organized.

    Internal Blogs

    Internal blogs are also an effective way to communicate with your employees and make sure that you’re all aligned towards the same goal. If you are creating content for an internal blog, you need to be certain that all of your information is relevant. If your information is not relevant, your reader will be frustrated and may not be willing to read the information. You also need to determine how the content relates to your goals and objectives, the business objective, and your readership.

    For internal blogs, you can post topics regarding the achievements of your company to keep everyone up to speed. In addition, to boost employee morale, you can also use this medium to announce employees who did exemplary work. This will encourage more employees to do the same. You can also use internal blogs to post work-related tips on how be more effective.

    Internal blogs are very flexible. This can also be used as a medium for your employees to post creative works they create. If you have employees who love to write poems, then you can feature poems of the month to celebrate the talents of your employees. Having this will create a tight knit community within your startup and have more people involved.


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    Discussion Forums

    Discussion forums can be your startup’s digital workspace where all employees can ask questions, bond, and discuss different projects freely. Most of the time, there is a big disconnect between veteran employees and new hires. To keep new hires up to speed and minimize mistakes, the discussion forum can be an avenue for veterans to share their knowledge. At the same time, the forum can also serve as a connection to bridge together veterans and new hires.

    In discussion forums, internal knowledge can be disseminated. All these information and discussions will be stored within the organization so that anyone can access it if they need to go back to a question. It can also be a space where your employees can talk about anything under the sun and bring each other closer together.

    Conference Calls

    Collaborative communication tools include teleconferencing, video conference, and conference call apps. Especially with more people working from home, conference call apps are very important. You can do video calls with your team to collaborate. In addition, you can also use this tool to host discussions, team huddles, webinars, and live events. This is a very important tool for your team to be able to collaborate even if they’re not physically together.

    Since remote working has become more prevalent, your counterparts might also be working from home. Because of this, you can use conference call apps to conduct meetings with clients or suppliers. If you need to present something to your client, conference call apps also have a share screen option for you to share your presentations while explaining it over voice.

    Employee Profiles

    As your organization gets bigger, it can be difficult to know each and every person in the startup. Problems on not knowing who to contact for specific processes, questions, or information. This may also cause employees spending unnecessary time searching for information by asking their colleagues to track down individuals.

    As a solution, you can set up employee profiles, which provides basic information about each person within your startup. This way, everyone can see the contact details of the person they need to contact and understand their role. The system should also show their expertise and who they report to for seamless communication. This will save a lot of time and alleviate a cloud of confusion among employees.

    Conclusion

    Effective and efficient communication is important and integral for every kind of company including startups. There needs to be seamless communication both internally and externally for a startup to thrive. Thankfully, there are lots of communication tools that you can use to help you out with that.

    The tools listed here are simple to use and can be used by anyone who is comfortable using them. They make it much easier for you to communicate effectively. They are also very cost-effective tools that will help you manage multiple projects.

    FAQs

    What are Communication Tools?

    Communication tools refer to three forms of electronic communication in distance education courses e-mail, discussion groups, and chat rooms.

    Why do we use communication tools?

    communication tools are used for external and internal communication.

    What are communication skills examples?

    Examples of communication skills:-

    • Active listening
    • Adapting your communication style to your audience
    • Friendliness
    • Confidence

    How to improve communication skills?

    • Body language matters
    • Check your message before you hit send
    • Be brief, yet specific
    • Write things down
    • Sometimes it’s better to pick up the phone
    • Think before you speak

    The simple guide How To Start Own Painting Business – StartupTalky
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  • How Does Trivago Make Money? | Trivago Business Model, Growth And Statistics

    Trivago is a hotel search platform, whose main focus is to reopen the way travelers compare and search for hotels online. During this process, Trivago Hotels enables advertisers to expand their business, giving them access to a large consumer base who visit their platforms via a website or app.

    Trivago was conceptualized in the city of Düsseldorf, Germany in the year 2005. The hotel aggregator was started by three university friends, Rolf Schrogmens, Peter Vinnmeier, and Stephan Stubner. Similar to the majority of start-ups, the initial foundation of the business was laid from a garage.

    Besides, one of the 2006 founders, Stephen, decided to pursue a career in education, so Malte Sievert became part of the founding team. Trivago’s top management includes CEO Rolf Schrogmens, CFO Axel Heffer and COO Johannes Thomas.

    How Trivago Got Started?
    Growth Of Trivago
    Services Provided By Trivago
    Trivago Business Model
    Trivago App
    Trivago Referral Revenue
    Trivago Geography Split
    Trivago Statistics
    Swot Analysis
    Partnership Perks Of Trivago
    Ever Growing Success Of Trivago

    Trivago Model
    Trivago

    How Trivago Got Started?

    Trivago started its operations in Germany and soon after the company started, it gained momentum and grew in various markets. At its launch, Trivago partnered with OTA (online travel agency) to meet its demands, following its objective of successfully showing information to consumers.

    The hotel aggregator collected data from large hotels to littler organizations and showed it properly to hotel seekers. The company focuses on accumulating information from reliable sources so that customers can always be provided with reliable and most satisfactory services.

    Also, features such as filters and sorting functions allow every traveler to find the most ideal hotel room at the location of their choice. Trivago is equipped with a highly robust and robust server infrastructure, giving the company the necessary data center that will meet Trivago’s high-security standards, reliability as well as flexibility. All these features give its visitors and search engines the ability to search for direct and fast results for hotel rooms.

    Growth Of Trivago

    Over the years, Trivago has developed extensively. Starting its operations from a garage, the hotel aggregator now employs about 5000 employees in its various offices worldwide.

    Trivago came with its first advertising campaign in the year 2008–09 when most travel organizations were not doing brand promotion. Trivago ran an effective TV advertising campaign in his native Germany.

    The proceeds from the brand promotion campaign were used by Trivago to expand its operations in Europe which is one of its most popular and successful markets to date.

    The hotel aggregator started its operations from Germany and to date, it has achieved tremendous growth with presence in over 190 countries of the world. It attracts over 120 million visitors to its platform every month and is now rated as the largest hotel search website in the world. Currently, Trivago analyzes 900,000 hotels in 33 different languages ​​from over 250 placements across the month.

    Over the years, Trivego’s customers have given more than 150 million hotel reviews with over 17 million photos. At the end of last year, the hotel aggregator provided more than 14.6 million bookings for the budget as well as luxury hotels. Besides, Trivago is one of the most successful and fastest-growing start-ups, not just in Germany but worldwide, whose profits have been growing manifold since 2008.

    Services Provided By Trivago

    Using Trivago’s Hotel Manager, hoteliers can list their hotel through a profile on the Trivago website. Registration is free through the simple online form. Trivago Hotel Manager Basic is completely free to use, allowing you to list your hotel and benefit from the increased risk.

    For an even more advanced triangle profile, you can join the Hotel Manager PRO. This takes you one step above the original version by highlighting your contact details to enable hotel news prominently on your profile and encouraging viewers to contact you directly through your website or phone number.

    It also provides you with advanced analytical tools such as viewing visitors’ profiles and competitor data so that you can target your audience more effectively.

    Once you are registered with the Trivago Hotel Manager, you can assign your hotel to your hotel profile. You can add it if the hotel is not already on Tivago’s list, although it takes up to seven days to get approval. You can manage multiple hotels in your account with an easy-to-use dashboard.

    Once you have added your hotel, add detailed information, including contact details and eye-catching images, so that your hotel is attractive to visitors and arrives in relevant search results.

    Trivago provides professionally written hotel descriptions for every hotel. These feature high-quality keywords to attract web traffic. Hotel reviews from other booking sites are automatically collided by Trivago search robots, contributing to the overall rating score for each hotel. Trivago also offers a rate connect service. This allows you to set up competitive cost-per-click advertising campaigns, track your performance, track through analytics, and control your marketing budget for the best success at the lowest cost. The service pays a set fee through an initial consultation.

    Trivago Business Model

    Trivago Business Model

    Customer Segments

    Trivago has a multidisciplinary business model. It mainly consists of two separate customer segments that are required for operations. It is to register brands that make their services available online to consumers who compare services as well as their prices to facilitate the purchase decision.

    Value Proposition

    There are mainly four primary value propositions that Trivago offers, namely access, customization, convenience, and brand/positioning.

    The online hotel aggregator initially reduces accessibility by only enabling its customers to contribute to the content of their website. Also, they are motivated to add lodging brands and text descriptions. Complete the missing profile, as well as edit the profile to ensure the quality of the content.

    The website promotes customization only by allowing brands on its platform to personalize their user profiles. The facility is offered by allowing visitors to find hotel rooms and compare prices according to brands.

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    Trivago App

    Trivago offers a free app for its hotel search product on both mirrors and Android. In addition to the hotel search feature, the app provides proximity and interactive maps to the user’s current location.

    The Trivago app is listed in Mashable’s 25 apps to save you money, USA today’s 10 best apps for booking your stay, the independent app in Ireland to save you time and money, and Australia’s News.com.au as one of the top apps to take on vacation.

    Trivago Referral Revenue

    Methods of earning income, a commission from hotels listed on Trivago sites, called revenue, when the user clicks, include Trivago subscription fees paid by hotels for services provided by Trivago’s business model. Trivago outbound Fee is a global hotel search platform.

    According to Trivago, its mission should be “the traveler’s first and independent source of information to find the ideal hotel at the lowest rate.” Users can access Trivago in 55 local websites and applications and 33 countries.

    Trivago combines hotel content from various sources on its platform. These hotels are then displayed to users based on their search criteria. Trivago also claims to help users achieve the best rates by providing comparisons to over a million hotels on over 250 booking sites.

    However, users cannot book on Trivago, they can only select the hotel. For booking, they are redirecting to traditional OTAs (online travel agencies) such as Trains (PCLN), CTRP.com, and Expedia, from search results in a particular hotel.

    Trivago Revenue Generation

    Trivago Geography Split

    Trivago has classified its revenue into three geographical regions, America, Europe and the rest of the world. For the nine months ended September 30, 2016, the US constituted 38.2% of Trivago’s revenue, Europe constituted 47.2%, and the rest of the world constituted 13.6%.

    Trivago Statistics

    • 120+ million month site visitors
    • Compares rates in over 1 million hotels
    • Over 190 million hotel ratings
    • There are more than 250 booking sites worldwide
    • Websites in more than 50 countries
    • More than 14 million photos

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    Swot Analysis

    Strengths Of Trivago

    It compares hotel prices to 700,000+ hotels. Nearly 5 million monthly visitors reach the site, which reaches the hotel platform. Strong support by Expedia, a leading name in the travel industry, has 50 international forums.

    Weakness Of Trivago

    Limited product offering. It only covers hotels and thus, does not cater to all aspects of travel. General competition means limited market share and low brand loyalty.

    Opportunities For Trivago

    Acquisition of online travel booking portal to expand its portfolio. Increased interest in travel tie-ups with more hotels may increase their presence.

    Threats For Trivago

    Expanding its portfolio to add flight, car, and bus booking facilities, Flight-Plus Hotel’s combo packages presented by various portals are a major threat. The popularity of online travel portals erases a significant market share in India.

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    Partnership Perks Of Trivago

    Listing to your hotel on Trivago’s website allows you to see more than 120 million monthly visitors. It also shows overall reviews for your hotel from several booking sites. Depending on your hotel specialty on Trivago, you will reach a global audience of relevant travelers looking for a place to stay during your next travel adventure.

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    Ever Growing Success Of Trivago

    • Initially, Trivago received one million euros from angel investors – Christian Vollmann and Florian Hahnemann.
    • In the year of 2008, Trivago decided to take the help of TV commercials to develop its business. This move was because the top management believed that solely based on Google and other search engines to promote the business could prove unsafe in the long run.
    • Over the last 11 years, Trivago has been tasting success and expanding. The organization, which had funding of just $ 1.4 million in 2008, was able to achieve revenue of 1.035 billion by the end of 2017.
    • The hotel aggregator entered the US market in 2012 and entered into a joint venture with Expedia, an American travel organization. Expedia acquired a 61.6% stake in Trivago for the $632 million in the year of 2013 and thus claimed the majority of the organization’s stock.
    • In the same year, Trivago entered the Asian market and India became the first country to operate in Asia.
    • In December 2016, Trivago achieved another feat as it was successfully listed on the symbol of the NASDAQ TRVG ticker. By that time, Trivago had hired over 1000 employees in its various offices worldwide. Traffic on the Trivago continues to increase with each passing year. And, compared to the previous year, Trivago’s traffic expanded by 25% in the year 2018.
    • Trivago has been acquiring large and small businesses for the past few years and its most recent acquisition was TripHappy for an undisclosed sum in May 2018.

    Frequently Asked Questions About Trivago

    Does trivago mean anything?

    Trivago stands for Trip Vacation and Go.

    How does Trivago get its data?

    Before running a campaign, advertisers need to provide an import feed containing all hotels they want to be advertised on trivago. trivago will import the advertiser’s hotel inventory into the trivago database and based on the provided data, the hotels will be mapped to the corresponding trivago properties.

    Who is trivago owned by?

    Trivago is owned by Expedia Group.

    How much does it cost to advertise on trivago?

    Registering on Trivago for advertising is for free and claiming business area is also free. Using Trivago business studio you can monitor your business profile as well as optimize your hotel profile for free.

    Does Trivago have flights?

    Trivago does offer search services to travelers for One-Way flights, Round-trip, and Multi-City flights.