Apple is negotiating to get the US rights to broadcast Formula 1 as the internet giant expands its live sports programming and builds on the success of its popular film based on the racing car series.
Various media reports stated that when the broadcast deal opens up next year, the iPhone manufacturer plans to challenge Disney’s ESPN, the current American broadcaster of Formula 1.
Considering that Brad Pitt’s F1 is the company’s first major box office hit since it started producing original content for its Apple TV+ streaming service, demand is high.
Liberty Media, the US owners of Formula 1, hopes that by drawing in younger, female, and American viewers, the movie and Netflix’s Drive to Survive documentary series will have raised the value of the racing rights.
F1’s Box Office Collection
Apple’s highest-grossing film to date is F1, which has grossed approximately $300 million at the box office. This production marks a transition to mainstream spectacles following the commercial failures of Killers of the Flower Moon and Napoleon.
With a 2022 agreement with Major League Baseball to stream games on Friday nights and a more comprehensive agreement with Major League Soccer in North America, Apple has already ventured into the live sports streaming space.
The race car series’ current television partner, ESPN, brings in approximately about $85 million annually. Additionally, F1 charges viewers directly for live race streaming on its own streaming service in the United States.
Prior to the debut of the F1 movie, analysts at Citi had previously predicted that the next US broadcast deal for Formula One may be worth $121 million annually. In 2024, its overall revenue from media rights increased by nearly 8% to approximately $1.1 billion.
According to someone with intimate knowledge of the situation, F1 has not yet decided on its future broadcasting arrangements, and ESPN may still hold the rights.
Formula One is no Longer a Monopoly of ESPN
ESPN had a window of opportunity to negotiate a contract without having to contend with other bidders. But last year, that window closed without a contract, so competitors might now enter the market.
It is anticipated that other bidders would pursue the rights as well. Liberty Media prioritises the US market, and in recent years, it has expanded its race calendar to include Miami and Las Vegas in addition to its grand prix in Austin, Texas.
In 2026, Cadillac, a US brand supported by General Motors and billionaire financier Mark Walter’s TWG Motorsports, will become the eleventh team to compete.
From 554,000 viewers per race in 2018, the year after Liberty Media acquired Formula 1, to around 1.1 million in 2024, F1’s audience on ESPN has doubled. F1 saw an average of 1.3 million spectators over its first 10 events this year, with record attendance in Australia, China, Monaco, Spain, Canada, and Austria.
The $100 billion in services revenue that Apple generates annually, which includes goods like the App Store, iCloud, and Apple Pay, does not include money from Apple TV+ or its production division, Apple Studios.
We all know the most in-demand actor in the 80s to till now in Hollywood is Brad Pitt. He has been one of the recipients of multiple accolades such as the Primetime Emmy Award, Golden Global Awards and an Oscar winner for his great acting in “Once upon a time in Hollywood”.
Brad Pitt began his career back in 1987 as an intruded character and acknowledged his adroit as a cowboy hitchhiker- in the middle of the road in the flick “Thelma & Louise” as a supporting role.
Till 1991, he didn’t make that much money or fame to be remembered by the people but, serendipity occurred in his life, after becoming the lead male in the flick “Legends of the fall” as Tristan Ludlow, where he got nominated as the Best Actor category in Golden Globe Awards for the very first time. After that, he has gained international recognition by starring as a detective in the movie “Seven”.
Apart from being an actor in Hollywood, he also took part in various public events, campaigns and charitable works. That’s where he was persistent in his career and ultimately became a heartthrob in Hollywood.
He began to cast in various films along with endorsing in multiple brands such as Chanel, SoftBank, TAG Heuer, Honda etc. Just being a part of those brands, augmented the sales turnover in such brands because of Brad Pitt in it.
Brands that are Endorsed by the renowned International actor William Bradley Pitt:
Cadillac is a division of Henry Ford Company American-based premium opulent automobile manufacturer company, known for luxury carmakers. This company owns more than 34 auxiliary markets worldwide and sold 390458 vehicles as of 2019.
Cadillac operates in the United States, Mexico, Europe, the Middle East, South Korea, Japan, China and Canada. Besides, the company is among the first automotive brands in the world that tout luxury vehicles. The company has built 18 models of ostentatious cars till now such as Escalade, XT5, CT4, CT5, Cadillac CT6, etc.
In 2013, Brad Pitt partnered with Cadillac in marketing its new launch Chinese Cadillac XTS, which ramped 50% sales. He cast in an advertisement, that shows- he gets into the car and, meanwhile flexing its features and specification. He drives the car in a smooth way against a euphoric soundtrack in the background. And the Ad ends with a tagline “We don’t predict the future, we create it! Bringing the Future Forward”
Chanel
As you see, every celebrity sees Chanel as the Fashion paragon. Chanel is a fashion empire that vends Accessories, Clothes, Beauty- Skincare, eyewear, Fragrance, fine watches and high Jewellery. And of course, Chanel designs its products for celebrities that are unique as well as costs an arm and a leg to acquire. But people were enthralled to spend their very hardworking penny on the products of Chanel when Brad Pitt endorsed it.
He was advertised as the first new male face for the Chanel No 5 women perfume. On the other hand, this ad. Brad Pitt for Chanel No.5 perplexed watchers as ‘Brad standing all alone and people are inscrutable to analyze what Brad is thinking. And the ad is Brad was talking about a woman, but he talks about the redolent. Besides endorsing this Brand, people started to castigate Brad’s acting and ultimately became a flop.
Edwin Jeans is a Japanese company, which is known for its clothing denim brand, Brad Pitt made his endorsement in a Japanese ad on Edwin jeans. Basically, the advertisement tells us about ‘Brad Pitt driving a vintage car too fast, hanging the gear and nailed it. Later, he gets out of the car and walks towards the camera and pretentiously shows off his jeans 503 brands.
On the other hand, he also endorsed in another hand, where Brad simply sat on a campfire and dared the camera. So, this ad of Brad Pitt in Edwin Jeans marketing the product talks about the audacious and thrilling experience a person can have when they wear Edwin Jeans 503.
Honda Integra
Brad Pitt is quite popular in Japan because he has endorsed brands from many Japanese companies. He signed off the offer in 1996 and became the Integra spokesperson of Honda.
The advertisement is about Brad wearing a Honda Integra car printed picture on his shirt, whereas a kid approaches him and tries to scare Brad. But here, we see Brad was wearing a T-shirt Honda Integra scares even more and finishes off the ad with a tagline “Integra, Nottegra, HONDA!!”.
This advertisement of Heineken hyped the sales turnover in the year Super Bowl 2005 commercial. Brad Pitt was swamped with his work and went straight to an empty refrigerator in his apartment to have a drink, whereas, on the other side of his huge apartment, paparazzi were all around- busy in capturing very movements of his.
So, he gets dressed, smoothly on his way to buy Heineken drinks from a departmental store, while the paparazzi ferreting him, and gets back to his apartment. Then, he phoned his friend, and said: “Can you pick me up?”. Brad Pitt did this endorsement after gaining a huge fan base. As a result, this endorsement of Brad Pitt in Heineken accelerated the sales thrice than the average sales.
SoftBank
Brad Pitt once again endorsed it in a Japanese ad. Regarding the cell phone company SoftBank. The commercial was pretty quip and well filmed, where he helps out everyone from eating croissants while talking to someone on the phone. As well, aiding a vehicle to start over, although carrying his cell phone in one hand.
Brad Pitt one of the finest endorsements is TAG Heuer, he wears a TAG Heuer Monaco with a blue dial and black strap in his promotional poster. This brand TAG Heuer is cast by many famous celebrities such as Uma Thurman, Shah Rukh Khan, Sushmita Sen, Leonardo DiCaprio and so on. The brand accomplished its heyday in 2006 after Brad Pitt addressed the new launch TAG Heuer Monaco in a promotional poster.
Brioni
Brioni is an Italian brand for luxury menswear. The brand house was founded in the year 1945 by Gaetano Savini and Nazareno Fonticoli. They specialize in handmade suits, apart from that, perfume, eyewear, shoes and everything fashionable are also in great demand. Recently, the CEO of Brioni is Mehdi Benabadji. Brioni roped in Brad Pitt as their brand ambassador in 2020. With his timeless charm, Brad Pitt is considered the perfect face for the Italian luxury brand. The summer and winter collection of 2021 featuring Brad Pitt was a great success.
De’Longhi
De’Longhi is one of the most popular brands that produce home appliances, the company was founded in the year 1902 by Giuseppe De’Longhi. The company is also famous for making coffee makers. De’Longhi created history by collaborating with a celebrity for the very first time in 2021. They made Brad Pitt, the Global star their official brand ambassador in 2021.
FAQs
What is the net worth of Brad Pitt?
The net worth of Brad Pitt is $300 Million.
What is Brad Pitts’s real name?
Brad Pitts’s real name is William Bradley Pitt.
What was Brad Pitt’s first movie?
The first movie of Brad Pitt was No Way Out in 1987.
A lot of time companies decide to promote their product via an influencer. They usually select an influencer whose niche is very similar to their own and have a good amount of clout. There are many companies like Honey that became a great success within a very few time due to their influencer Mr Beast. However, sometimes this is can also backfire in certain situations.
In this article, we will be looking at some of these influencer marketing failure stories. These stories will let you know about the things you need to take care of before proceeding with influencer marketing. So lets look at how influencer marketing turns against the brand.
Pringles appointed Brad Pitt as their brand ambassador to market their product. But being an ambassador for Pringles did not go well. The marketing campaign did not go very well and definitely failed to make an impression. This is why it is very necessary to choose a suitable influencer for your brand.
Kendall Jenner and Pepsi
In 2017 released an ad starring Kendall Jenner. In this ad, they show a mass protest. After looking at the protest Kendall who was doing her photoshoot leaves it and joins the masses. As she joined the masses, she took a can of Pepsi and gave it to a police officer. After she handed it over, the police officer, the crowd rejoiced.
The ad clearly missed the mark. Many claimed that this ad diminished the seriousness of Black Lives Matter. Apart from that as Kendall is a white supermodel, it was taken very wrongly by the masses. After this, the daughter of Martin Luther King tweeted that “If only Daddy would have known about the power of #Pepsi.”
DJ Khaled, Floyd Mayweather and Centra Tech
DJ Khaled and Centra Tech
DJ Khaled and Floyd Mayweather are celebrities that have a huge influence on normal peoples life. But sometimes celebrities do not check the authenticity of the company. A similar thing happened when these two celebrities started promoting Centra Tech. Centra Tech is a company that sells crypto-based financial products.
Floyd Mayweather and Centra Tech
A lot of investors started investing in the company after the endorsement. But Centra Tech turned out to be a fraud company. Soon the founder of Centra Tech was charged with fraud in April 2018. DJ Khaled and Floyd Mayweather were also held responsible. This is a prime example of negative celebrity influence.
Another notable example of negative influence is the case of Jenner Sisters and the band tees line. So Kylie Jenner and Kendell Jenner had released several vintage t-shirts where they printed their faces superimposed over images of musical acts.
After they released these T-shirts, they started facing backlash from the public. Even relatives of these popular musicians retorted sharply to the Jenner Sisters. The mother of Mr Wallace replied that “I have no idea why they feel they can exploit the deaths of 2Pac and my Son Christopher to sell a t-shirt.”
Kim Kardashian and Diclegis
Kim Kardashian and Diclegis
Kim Kardashian had promoted a morning sickness drug called Diclegis. The problem was that the drug had a number of side effects. It went unnoticed for sometimes but the FDA got to know about it soon. They ordered Kim Kardashian to repost it with the side effects. The authorities said that every influencer should follow the communication regulations of the products. They should be transparent.
Ajay Devgan and Vimal
Ajay Devgan had been promoting Vimal pan masala for a pretty long time. This lead to many people buying the Vimal pan masala. One of the fans of Ajay Devgan named Nanakram has been using the product. He took to social media to appeal to Ajay Devgan to stop promoting the brand. He said that he had been suffering from cancer after he started consuming the product. This post created a lot of hatred and there was a backlash against the actor. After this, the sale of Vimal dropped steeply.
Shahrukh Khan and Fair and Handsome
Sharukh Khan and Fair and Handsome
Shahrukh Khan had endorsed the Fair and Handsome product for a long time. A lot of customers didn’t take this advertisement in a good way. A lot of people blamed the actor for inducing insecurities in the mind of people because of their skin colour. There was also a petition filed on change.org against the popular Bollywood actor.
Ronaldo and Facial Fitness Pao
Ronaldo is one of the best footballers. He has been routinely seen promoting health products. In 2014 he promoted a Japanese brand Facial Fitness Pao, But the facial fitness product was pretty weird. It was not quite received well by the fans and failed to make an impression.
So before you work with an influencer, here are a few things to keep in mind
Choose the right influencer for your brand:
Choose the influencer who fits your brand. The influencer whose niche or personality matches your product should be chosen.
Mention the side effects of the product when promoting it:
When an influencer is promoting a product, he/she should also mention the side effects of the particular product.
Check if the product does not hurt any sentiments:
Before releasing any product, you should make sure that it does not hurt any sentiments.
Conclusion
These are some of the cases of negative influencing. So as you can see you need to very careful when you are proceeding with influencer marketing. In this, both the influencer and the product company should be careful about each other. I have listed down some of the things you should remember when you are going for influencer marketing. So I hope you now have the information you were looking for. I would now end this article here.
FAQ
What are the cons of Influencer Marketing?
Working with the Wrong Influencers Harm your brand, It is Difficult to Measure Results and there are High Risk Involved.
What are the examples of influencer marketing fails?
Brad Pitt and Pringles, Kendall Jenner and Pepsi, and Ronaldo and Facial Fitness Pao are some of the examples of influencer marketing fails.
Is influencer marketing effective in 2021?
Yes, Influencer marketing is still effective in 2021.
Angelina Jolie is an American actress and Filmmaker. She is also known for her humanitarian work. The epitome of beauty has been listed as one of the highest-paid Hollywood actress’ multiple times. She gained fame after playing the role of Gia Carangi in the HBO film, her film Gia, released in the year 1998. She has also done movies like Maleficent: Mistress of Evil, Changeling, Girl, Interrupted, Lara Croft: Tomb Raider, and more. She has been awarded Academy Award and three Golden Globe Awards.
Childhood and Teenage years
Angelina Jolie is the daughter of Oscar-winning actor Jon Voight. Born on the 4th of June 1975, in Los Angeles, California. The American actor took inspiration for acting from her parents. Even her mother, Marcheline Bertrand, was an actress.
Angelina started studying at the Lee Strasberg Theater Institute at the age of 11 and appeared in many stage productions. Her mother also studied here. At 16, she took the path of modelling and also appeared in many music videos. Around the age of 20, she got into the habit of taking drugs while self-medicating to get through unsolved mental health issues. During this period, she was also struggling with an unattended eating disorder.
Marriage Life and Children
Angelina is a mom to six children. Three of her children are biological, two of which are twins. Namibia, Knox and Vivienne. And three adopted children: Maddox, Pax, and Zahra.
Her marriage life has been a rollercoaster; She has been married three times and been divorced all three times. Angelina also identifies herself as bisexual, she has said, admitting she would have married Jenny Shimizu if she would not have been married to Miller. Jolie met the actor on the set of Foxfire and Shimizu was a fellow actor in Lara Croft. She was married to Johnny Lee Miller in but later called it quits in 2000. The marriage between her and co-star Billy Bob Thornton lasted only two years. She also Married Brad Pitt in 2014 and later divorced him in 2019.
Angelina Jolie’s Humanitarian Work.
Her humanitarian work took a shot during the filming of the movie Tomb Raider in Cambodia. Where she visited an orphanage, falling in love with the South Asian country. She also adopted her first child Maddox.
She has her book “Notes from My Travel” whose profits go to UNHCR.
In 2012 Angelina Jolie was appointed as Special Envoy for Refugees.
The first picture of her daughter was sold off by Jolie for 4.1 million. Also, her first pictures of her twins, of 14 million, which she later donated to a charity.
Recognized for her humanitarian work, she has received eight awards.
Here are the list of Brands Endorsed by Angelina Jolie
Angelina has long been a spokesperson for St. John, which is a California-based knitwear brand. The brand has been involved in charities. The campaign featuring Angelina Jolie had a classic look to it with black and white pictures.
The luxury brand made it known that 12 million was being paid to Angelina for the campaign and also got a seat on the board of St. John. She convinced the brand to set up a charity for children and got ownership for the shares. She looked absolutely stunning for campaigns for the spring/summer collection. Later in 2010, the brand dropped Jolie as the face of the brand.
Louis Vuitton
Angelina Jolie was the new face for the first “core values” ad campaign for Louis Vuitton in 2011. The ad was shot in Cambodia, which ran for about eighteen months. The shooting took place in the Siem Reap province setting with Angelina sitting in a wooden boat in the natural surroundings in her khaki travel clothes, bare feet.
The ad campaign had been shot by Annie Leibovitz. The behind-the-screen scenes have a different story. Angelina’s children were also present with her during the shoot.
A portion of the amount she got for the campaign was donated to a charity by her. Angelina Jolie and Brad Pitt have also launched Jolie Maddox Pitt Foundation. The campaign was created to redefine travel in an emotional way. Something which is a personal journey of self-discovery, interpreting it in a new light. Angelina Jolie was reportedly paid $10 million for the ad campaign with Louis Vuitton.
MAC Cosmetics × Disney’s Maleficent
Angelina Jolie Mac x Disney Maleficent
MAC decided to collaborate with Disney launching a new limited edition product line in 2014 inspired by Disney’s Maleficent, which included makeup for face, eyes, lips and nails. Angelina Jolie wore Mac’s Matte Lipstick in Disney movie Maleficent. The line consisted of shades of red, gold and brown with a range of lipsticks and eyeshadows. Sculpting powder, nail lacquer, lip pencils and lip glass.
Mon Guerlain
Mon Guerlain sparkling bouquet campaign introducing a perfume bottle, Eau De Parfum intense featuring Angelina was launched in 2019. It was shot by Emmanuel Lubezki, who has won three consecutive Oscars. The ad was shot at Angelina’s rural home in Cambodia. Shot with a tribute to femininity as wild, young, and free outside the normal visual clichés. The perfume was created by Thierry Wasser and Delphine Jeck. It is a combination of Jasmine Sambac, lavender, Sandalwood and vanilla that creates a vibrant and sensual fragrance.
Angelina’s current take on refugee issues
She continues to spread awareness and speak about issues that matter on her social media platforms. She recently brought the situation in Afghanistan to light and attended the testimony of the four athletes against the doctor, which also includes Simone Biles.
FAQ
What is Angelina Jolie’s real name?
Angelina Jolie’s real name is Angelina Jolie Voight.
What is the net worth of Angelina Jolie?
Angelina Jolie has an estimated net worth of $120 million.
What is the age of Angelina Jolie?
Angelina Jolie was born on 4 June 1975 and is 46 years old.
