Managing taxes and your employee record could be pretty hectic and time-taking.
Payroll service tools simply ease up the process of managing the total compensation amount of your employees and then, calculating them properly and sending them to appropriate parties, automatically. This saves you a lot amount of time in accounting and human resource work. This is just one of the tasks that can be done efficiently with a good payroll service.
However, in the market, there are plenty of payroll services which makes it quite tough to pick out the right one. These services reduce your administrative burden and make sure your employee’s compensation is paid on time. And all these functions in an automatic manner.
And to help you select the best payroll services for you, we have presented this article containing the best payroll services. So, let’s get started!
Previously known as ZenPayroll, Gusto started in the year 2012. In the beginning, Gusto only had payroll services but with time and increasing demands of the clients, it evolved into a comprehensive suite of features that made the management of employees very smooth and easily onboard them.
With such evolution, Gusto now processes around ten billion dollars of Payroll for 100,000 clients across the United States. One of the best things about Gusto is that it doesn’t ask its users to know about payrolls in and out. Plus, you get proper guidance in everything, whether it’s running payroll or managing the company’s benefits.
All these specifications make Gusto a great combination of easy-to-use and amazing functionality.
Patriot
Founded: 2002
Price: Starts from $17 per Month
If you are looking for something that is super easy to operate and runs fast with payroll processing, Patriot would be a great pick for you. Said similar experts as well, calling Patriot best for a comprehensive employee portal and easy setup.
For your payroll processing, Patriot only requires three steps which are as simple as it seems. All you need to do is plug in the employee hours through Patriot’s Attendance and time software, after which you have to approve payroll in one click and print the paycheck, stubs, or both as per your requirement.
In addition to this, Patriot also provides customized hours, deductions, money, unlimited payroll processing, time and attendance integration, and many more services.
Rippling
Founded: 2016
Pricing: Starts from $8 per Month
Another super amazing payroll service software is Rippling which offers employee benefits, payroll services, onboarding, offboarding, looking for the best fit for your company, and many more.
It allows you to pay the employees globally, in just a few minutes. It manages employees’ apps from a single place, and it disables apps for those employees who are off-board automatically. With Rippling, you can enjoy great payroll service benefits and much more.
OnPay
Founded: 2015 Pricing: Starts from $40 per month + $6 per person
OnPay – Top Online Payroll Services
When it comes to payroll services for small businesses, OnePay is the ultimate choice. It is mainly designed for small businesses, plus it works amazingly with mid-size businesses as well. It comes with easy system navigation and offers industry-specific features for small to mid-sized businesses to account for their employee tips.
Along with this, with OnePay, you’ll find unlimited payroll runs, direct deposit, complete mobile accessibility, multistate payroll capability, and employee onboarding.
OnePay also offers comprehensive HR resources like compliance tools, HR templates, employee offer letters, and others.
Paychex
Founded: 1971
Pricing: Starts from $39 per Month
Paychex is counted as one of the only two heavyweights in terms of payroll services. This service offers the entire suite of payroll, time tracking, HR, and beneficiary services. It is considered a great choice for an experienced team and offers speaks to the market. It works smoothly for both small as well as large companies and fulfills the requirements of both. And as we discussed OnPay and Gusto earlier in this article, Paychex does not focus on aesthetics and hand-holding requirements for less-experienced users. The core focus of this payroll service is to offer more complex payroll and HR demands, emphasizing large companies with complicated structural systems.
Paycor
Founded: 1990
Pricing: Starts from $99 per Month
Being an online payroll service, Paycor is specifically designed as user-friendly. It comes with an employee self-service portal that creates an easy way for your employees to keep track of and monitor their pay stubs, and compensation. time off and benefits. Also, it helps employees to update their personal and financial information through the portal.
Paycor mainly comes with three price plans which are based on flat monthly rates. Most of the payroll services charges are based on a base rate and a per-employee, per-month fee. But the price model of Paycor seems pretty economical and secure for mid-sized as well as large businesses. Although, small businesses do struggle with the per-employee, per-month price model.
Square
Founded: 2009
Pricing: Starts from $40 per Month
Square is an online payroll service, widely known for its payment-processing tools. It offers paperless W-2s and 1099s, and a new partnership to help check out the background along with simple checking of printing, multiple tax jurisdiction support, paycheck-splitting, and a new Square Banking suite of financial services. It keeps a tab on the payment of staff and integrates pretty well with other Square applications. For workplaces with labor-management and sales ecosystems, Square Point of Sale which is an application of Square fits perfectly. This application includes various amazing features such as payroll administration, including setup, taxes, payroll runs, and reports.
Deluxe
Founded: 1915
Pricing: Starts from $45 per Month
When it comes to supporting your team through processing the company’s payroll and complying with federal as well as state tax laws, Deluxe is a great choice. This payroll service offers a complete payroll solution along with a dedicated customer care service team that enhances the whole payroll process. Additionally, it comes with the service of identity theft protection.
The price plans of Deluxe are based on and differ on features and services that the business requires. It mainly has a singular approach for all its clients and has a consultative nature in its team.
QuickBooks Online Payroll
Founded: 1983
Pricing: Starts from $37.50 per Month
Integrated with QuickBooks Online Accounting, this payroll service works exclusively as a single-handed payroll software application. QuickBooks Online Payroll allows you to manage around 50 employees, however being a little expensive, but a business with 15 employees suits it right.
The onboarding process offered by this is also very smooth and runs quickly. Plus, you get unlimited payroll runs, tax reporting, direct deposit capability, and remittance alongside.
It also comes with an employee portal that gives access to your employees to pay stubs and tax forms. The HR feature is only available for premium and elite customers. And both these plans contain time-tracking capability.
Conclusion
Managing the financial status of employees and tax obligations could be quite hectic and tough. This makes payroll services very crucial, especially in large workplaces. With technology, nothing is impossible nowadays. And using a good payroll service, you can very easily figure out the compensation amount of your employees, calculate them and send them respectively. Payroll services make the work of accounting and Human resources very handy. These above-mentioned payroll services are well-rated and are very easy to use. Stay tuned for more content!
Sales intelligence software and tools help companies use internal and external data to increase sales and improve sales processes. Companies use the best sales intelligence tools to improve the quality and quantity of sales leads by using data to find new opportunities and provide salespeople with the information they need to take a leap. This type of software is used by marketing and sales executives to define and implement sales strategies based on their data combined with external data in their CRM software such as lists of prospects, databases of contacts, etc. In this article you’ll discover the 11 Best Sales Intelligence Platforms and why exactly your business needs a sales intelligence tool.
Sales intelligence tools monitor millions of data points to identify sales targets and allow the sales team to launch action. It gives salespeople the ability to connect directly with their ideal customers so they can build pipelines, shorten their sales cycle, and close more deals at scale.
It uses data collection and software to aid salespeople in lead generation, creating an ideal customer profile and data quality management. It uses both internal and external data to increase sales and improve sales processes. It focuses on both the quality and quantity of sales leads by using data to find new opportunities. The Global sales intelligence software market size is to reach US$ 3.4 billion by 2024, at a compounded annual growth rate of 11.4% and is likely to reach US$ 8.4 Billion by 2032.
Why Sales Intelligence Tools?
The use of sales intelligence tools includes:
Prospecting for new contacts.
Augmenting contact records with missing information.
Adding company and industry details.
Qualifying and prioritizing leads.
Tracking email and website interactions.
Compiling lead activity in lead records.
Gathering contextual data from social media or news updates.
Best Sales Intelligence Tools
Here, we take a detailed look at 11 of the best sales intelligence tools and platforms to grow your business. These tools can help to make every step of the sales process more effective—from lead generation and scoring, to insights for better messaging and outreach. So, let’s jump right in!
LinkedIn Sales Navigator
LinkedIn Sales Navigator is the best version of LinkedIn for salespeople. Sales Navigator makes it simple to establish and grow relationships with prospects and customers by helping you by tapping into the full power of LinkedIn, the world’s largest professional network of 500M+ members.
LinkedIn Sales Navigator – Best lead Intelligence Software
With LinkedIn Sales Navigator, you can focus on the right people and companies, stay up-to-date on what’s happening with your accounts, and connect to new prospects even if you don’t have their contact information. LinkedIn Sales Navigator is an all-in-one sales intelligence tool unto itself and it leverages LinkedIn’s huge network and adds advanced search features so you can find the right leads and learn more detailed information about them. Sales Navigator also offers extra InMail credits for outreach and recommends qualified leads.
Another top Sales Intelligence tool is ZoomInfo Powered by DiscoverOrg which combines the world’s most comprehensive business database with best-in-class technology to fuel your go-to-market strategy from start to finish and provide an accurate, 360-degree view of customers, prospects, and opportunities.
Zoominfo – Best lead Intelligence Software
With robust features and integrations seamlessly incorporated into your workflows, the company is on a mission to deliver MORE. More leads for sales and marketing teams. It is a sales and marketing intelligence software which helps to achievemore closed deals for sales organizations, efficiency for operations, control for leadership and more profit for everyone.
ZoomInfo offers solutions to support all of your sales needs – including territory planning, lead scoring, sales prospecting, conducting targeted outreach, and more. With this platform and products, you can increase sales productivity, and scale success quickly so that your team could hit their number each and every quarter.
ZoomInfo – Sales Intelligence Platform
Adapt
Adapt is a global B2B contact and company database provider across multiple industries. Adapt has 250,000+ users and 90 million business contacts, including industry-specific company databases and contact information such as job titles, direct dial, and email addresses. It is one of the best lead intelligence software. Adapt is a unified sales accelerating platform with the industry-leading core products Lead Builder and Prospector.
Adapt – Best lead Intelligence Software
With robust CRM integration and chrome extension, Adapt’s database enables sales representatives, marketing leaders, recruiters, and decision-makers to connect faster, engage seamlessly, and start prospecting without any delay. From finding the right connections to building qualified leads and engaging with prospects, Adapt is built for modern marketers and sales teams to hit the target faster.
Apollo.io
Apollo.io was founded in 2015 and it is an all-in-one sales intelligence platform with tools to help to prospect, engage, and drive more revenue from a database of 220 million would-be buyers. It is a leading data intelligence and sales engagement platform trusted by many customers across the globe and helps rapidly growing startups to global enterprises.
Apollo.io Clearbit – Best lead Intelligence Software
It uses advanced algorithms and unique data acquisition methods to help over 5,00,00 sales professionals to enrich and analyze prospects’ data to increase quality conversations and opportunities.
Apollo.io has raised $110 million in Series C round led by sequoia in 2022. Apollo offers Sellers and marketers to discover more customers and connections in the market and establish a modern go-to-market strategy one of the features is one can see instant email stats, like how many people opened the emails in the last hour and pull the stats instantly.
Clearbit
Clearbit automatically updates your sales records with the accurate, verified company and contact data. With best-in-class data at your fingertips, you’ll have better insights into your prospects and get more time to connect with them. Better data also means better targeting. It will set up smart lead scoring and segmented lists, so you always reach out with the right message. It also gives an alert when key contacts visit your site and target them when you’re top of mind.
Clearbit – Best lead Intelligence Software
Finding new prospects is easy, too. Just pick a few filters, and connect with any of over 200M current contacts, all with verified contact details.
Clearbit offers four main products:
Enrichment (Enriching existing contacts)
Prospecting (Finding new contacts)
Reveal (Translating your website traffic into contact data)
Forms (Autofilling your forms based on your visitors’ email addresses)
Prospecting and Enrichment can be especially useful services for sales managers. Enrichment starts at $99 (for enriching 1,000 contacts) per month whereas Prospecting, integrated with Salesforce, starts at $12,000/year.
Seamless.ai
Seamless.AI is an inside sales and lead generation software and lead management solution that helps businesses streamline processes related to contact search, market research, lead conversion, and data importing on a centralized platform. It allows consumers to purchase a product from the company on any channel and then retrieve the product according to the consumer’s desires.
Seamless.ai- Best lead Intelligence Software
It integrates with other platforms such as LinkedIn and allows salespersons to utilize the built-in search engine to extract business contact details based on company names, employee designations, roles, and seniority. It also helps sales, marketing, and recruiting teams to maximize revenue, increase sales, and easily acquire the market using artificial intelligence integration.
Vainu
Vainu is a sales intelligence, prospecting & account insights platform which helps you to find actionable account insights, identify timely prospecting signals & determine the most valuable sales prospects for your business from a database of over 108 million companies enriched with open data.
Vainu – Best lead Intelligence Software
Vainu helps you to save time and sell more with a better hit rate. Vainu is everything your team needs to give your customers with tailored sales experience. Vainu is powered by technology which collects, reads, and understands all company information ever written, and makes them easily consumable for the salespersons.
Vainu is built by a team of machine learning scientists, data engineers, designers, strategists, and salespeople. Vainu pricing starts at $7250 per year per user and also has a free version of Vainu.
Oracle CX Sales
Oracle CX and Oracle B2B Service help to improve visibility and collaboration between sales and service teams and turn the data into intelligence for personalized experiences. It empowers businesses to deliver exceptional customer experiences—from acquisition to retention and integrate service solutions for enhanced communication and customer service experiences. Oracle Engagement Cloud and Oracle Cloud Infrastructure (OCI) provide a comprehensive set of capabilities for retailers to strengthen their merchandising core and help sales leaders for more effective decision-making.
Oracle CX sales- Best lead Intelligence Software
It improves seller productivity by automating time-consuming data entry and manual tasks. It gives salespersons a faster path to critical records so they can spend less time making CRM updates or searching for information and connecting data from back-office and CRM systems. It unifies real-time customer intelligence with data EPR and HR systems to meet and exceed the business goal.
InsideView
InsideView helps businesses to drive rapid revenue growth by empowering business leaders to discover new markets, target and engage the right buyers, and manage customer data quality. It is an AI-based B2B data and sales intelligence platform that deliver the industry’s most relevant and reliable buyer signals and combined with InsideView’s data expertise and best-in-class customer support is trusted by the world’s best-performing companies.
InsideView – Best lead Intelligence Software
InsideView is all about healthy data and efficiency to get rid of irrelevant and duplicate information to find the right people and companies that really care for your product or service. With this, unified targeting, marketing, and sales intelligence platform you can gain real-time insights into the market that allow you to make the right strategic choices. Insideview’s Go-To-Market Decision Engine helps you to discover growth opportunities for your company.
Lead411
Lead411 is a source for verified lead data that includes inbox response through verified emails and B2B Direct dial phone numbers. It allows to build of stronger relationships with b2b leads and helps to close more deals. Lead411 offers Bombora Intent Data so that one can pinpoint companies and contacts that are actively searching for services and solutions.
lead411Clearbit – Best lead Intelligence Software
Lead411 allows for finding new leads by generating data keys and provides growth through sales intelligence. It focuses on quality data by verifying emails that are not only human-verified but also verify data through ESP Activity Confirmation. It has Chrome Extension to find contact data as one searches Linkedin and company websites with Lead411.
It has data filters for simple data analysis and also has export options for nearly every scenario. It has various pricing indexes as per the requirements and pricing goes from $75 per month per user to $125 per month per user.
UpLead
UpLead is a B2B prospecting platform that provides the highest quality B2B contact & company data. Features include real-time email verification, worldwide contacts in over 200 countries, 50+ search criteria, technology tracking, account-based marketing, competitor intelligence, email pattern intelligence, social profile links, Salesforce & 12 other CRM integrations, robust API, and more.
UpLead – Best lead Intelligence Software
UpLead is a powerful B2B data provider and the best enterprisesales intelligence software that let you build targeted prospect lists. You can search for prospects by using over 50 filters, such as job title, technologies used, revenue, company’s location, and the company’s size to get the right data to boost your sales efforts.
Winmo
Winmo allows you to easily find the right person to contact by using its targeted contact search. It’s a versatile sales intelligence platform with a lead database which regularly updated and populated by its team of researchers. They do not use any bots and all of the work is done manually. Additionally, Winmo Edge provides you with sales prediction functionality that can inform you early about potential sales opportunities.
Winmo – Best lead Intelligence Software
You can also set up specific alerts and recommendations to avoid missing any hot leads. Connecting the dots between brands, agencies, and the executives who control their purse strings, Winmo paves a clearer path for engaging the right decision-makers at the right prospects. And with integrated news, recommendations and alerts, sales teams can track known opportunities, identify new leads, and execute their outreach for optimal results.
Lusha
Lusha helps business professionals to establish a fast and true connection with their leads, contacts, and candidates. B2B engagement is based on trust. Lusha helps you build that trust using simple tools that allow you to enrich and verify business profiles.
Lusha – Best lead Intelligence Software
Today, over 2,50,000 sales representatives, recruitment managers, and marketers transform the way they engage customers with their leads, contacts, and candidates by using Lusha on a daily basis.
Crystal
Would it help you to know more about the personality of the next prospect you call? Crystal provides you with exactly this kind of data. Based on social media profiles or written texts, the tool uses the DISC approach to assess the personality of a person. In that way, it not only helps you to learn more about the person but also about their connections to other people.
Crystal – Best lead Intelligence Software
Crystal shows you the best way to communicate with any prospect, customer, or coworker based on their unique personality. You can get started with Crystal for free. For unlimited psychological information and access to personality profiles, Crystal charges $29 per month.
Hunter
Hunter makes it easy for sales and marketers to reach out to other professionals with simple but powerful tools. It is basically an email-finding tool that can help you to connect with your prospect easily.
Hunter – Best lead Intelligence Software
Hunter crawls the web and indexes publicly available professional email addresses. The data is easily accessible via a simple user interface to find the right person in a company or find how to contact already identified professionals. Besides that, you can easily automate the whole outreach process with Hunter by verifying the emails you found in the app and setting up simple and powerful cold outreach campaigns.
Hunter provides a free plan for beginners which includes 25 free email lookups and 50 email verification requests. Campaigns, which is a tools for cold outreach, are completely free. If you want to go beyond that, their paid plans start at $49/mo.
In today’s world of information overflow, it isn’t easy to know which information is crucial and which is irrelevant. Having the right data at the right time is a challenge that every company is facing. It’s only when you’re able to understand who you should target and how you can connect with that person, that you’ll be able to drive growth. Luckily there are sales intelligence tools that give us a hand.
They help us to collect accurate marketing data more quickly, give us valuable insights into the market, and allow us to anticipate future outcomes. By using such software your sales team can ditch the research and concentrate on what they do best.
FAQs
What is sales intelligence software?
Sales intelligence software allows salespeople to conduct pointed searches for companies with a specific set of real-time data points, including both firmographics, technographic and buying signals.
What are the Best Sales Intelligence Softaware?
LinkedIn Sales Navigator
ZoomInfo
Adapt
Apollo.io
Clearbit
Seamless.ai
Vainu
Oracle Cx Sales
Insideview
Lead411
UpLead
Winmo
Lusha
Crystal
Hunter
What is lead intelligence?
Lead intelligence is a form of data that significantly elevates your understanding of your prospects. So you can better address their points, communicate effectively with them, and win their business. When it comes to B2B sales, lead intelligence is invaluable.
What is meant by market intelligence?
Marketing intelligence is the practice of gathering data relevant to the marketing efforts of an organization, and then analyzing that data to accurately and efficiently guide the decision-making process of campaigns.
How much does sales intelligence software cost?
Sales intelligence tools are typically priced on a monthly subscription model, per user. Free versions are rare given the lift associated with this category of software. Paid plans start at $39 per month per user and increase up to $319 per month per user depending on the number of leads being considered.
In this present world, there had been an evolution of various marketing types over the past few years but nothing can beat the rise of B2B marketing. This article is going to guide you with the best tips on how to boost your B2B inbound marketing, therefore keep reading.
The type of marketing where you provide a helping hand to the customers with the use of informative content to find out about your company and productions is known as inbound marketing. You might have a question how is this possible?
Well, attractive and realistic content can win anyone’s attention in the modern era, this is exactly what you need to showcase as an advertisement for your company. The main objective of B2B marketing is to build brand alertness so that you stay alarmed about your interests and needs.
And here “You” is referred to as the customers who are eagerly waiting to buy upgraded stuff. Why not reach their expectations, that is what this article is all about. It will introduce you to the best tips that are paramount to building a stable B2B inbound marketing base.
Basic Strategies to Kick Start B2B Inbound Marketing
The hardest part of a business is the starting session. If you have successfully reached your goals at the beginning session of your B2B inbound marketing, no one can stop you any more to reach a new height.
Inbound marketing has only one key and that is relevant and high-quality content. So let’s get started by building a strong base for your inbound marketing and that is possible by doing the following things:
1. Make an Attractive Profile
Things to include while making a profile
Increase the target audience by understanding their preferences. Also, stay updated with the latest trends across the world. But before stealing the public attention, create an attractive profile to give them the surety that your company does exist. Include all those features in your client profile, that you think will win their attention and also bring you more customers.
2. Design Buyer’s Persona
Spend some time designing a buyer’s persona, as it can be very much helpful in increasing your customer traffic. Craft both the important categories, a person thinks of while purchasing a product and they are- doers and decision-makers.
Decision-makers are those who are worried about the all-together strategies. Whereas Doers are more responsible for using the same product for days. So highlight this personal choice to your viewers.
3. Keep Things Well Aligned
Create short but interesting blogs. Moreover, your profile must be well-written, well-structured, and regular. Post some trendy blogs at least once or twice a week and keep a hold on that chain. At first, it will be hard but soon it will bear fruits. Fingers crossed!
4. Use Email Marketing
The Email marketing is paramount to a strong inbound marketing strategy. Moreover, daily email updates can help your customers to keep up with the trend easily. Also, they can stay updated with your daily content. Furthermore, if you have individual contact details, then you can send content with particular niches following your customer’s preference.
The above graph shows the different things customers expect from an email marketing as per the report published by financeonline.com
5. Including Video Contents
The last few years had proven how much of an impact video content has on its viewers. And, also it is a very important factor in B2B inbound marketing. Moreover, video content can be used for different purposes like providing a testimonial guide, video blogs, product demos, and likewise.
But all you must focus on is the presentation, as there is no surety that all of your customers are forgiving. Also, provide a professional touch to your video content. Make it catchy, and it’s good to go!
As per the report published on financeonline.com, 87% of business have started using video as a tool for their marketing
6. Search Engine Marketing ans Search Engine Optimization
Search Engine Marketing and SEO stand as the central pillar of inbound marketing. Moreover, keyword research is the only brick you need to find out what your customers are looking for. Once you get to know about their expectations, try to hit the target by creating exclusive content. Also, without SEO, it would be impossible for you to stay updated with the latest preferences or trends. So, good luck with that!
7. Content Promotion
Some of the best platforms to promote the content
Creating catchy content is not the only thing you have to do for promoting your brand. Try to create awareness about your productions in your content. Also, you must choose a specific type of content promotion only after knowing your audience’s intimacy.
Look into what kinds of content they prefer the most then it’s our final game of the show. Content Promotion includes an advertisement or creating various content on social media. So keep on uploading some on Twitter, Facebook, and likewise.
8. Advanced Content Creation
There is a thing called advanced content creation, it deals with a particular topic and digs deep into the matter just like a blog. Generally, advanced content creation comes in the form of eBooks, case studies, whitepapers, how-to guides, and a lot more. This is very important to highlight your brand’s expertise to the world. Just a piece of fair advice, try to publish at least one advanced content creation every month.
As per WAMenterprisesllc.com, 67% increment is noted in the leads of the companies having the blogs when compared with the ones that do not have the blog
9. Using VOC Program
The Voice of the Customer (VOC) program is the best way you can choose to attract a new audience. Through a VOC program, you get to ask your customers which mode they prefer. Some will ask you to contact them personally and some with ask you to keep a boundary. And according to research customer testimonials are always going to shine the most in this case.
Inbound marketing is something that works out after deciding on a lot of strategies together and then applying them in real life. The above-given strategies are very much organic and a must in boosting your B2B inbound marketing. These are the most basic as well as most needed planning you need to do before going for a kick start!
Whatever time you might need, always try to create a healthy brand reputation among the mass. Besides exclusive content, you have earned the trust of your audience and made them a reason to choose you and your brand for their requirements. I hope your business will flourish in no time. All the best for a bright future!
FAQs
What is inbound marketing in B2B?
Inbound marketing in B2B stands for the process of attracting potential customers to the business way before they are in the purchasing phase of a buyer’s journey.
Why is inbound marketing important for B2B?
There are many big advantages of using inbound marketing for B2B. Some of them include points like inbound marketing enables rapid 24/7 responsiveness, filters and nurtures leads, aligns sales and marketing teams, etc.
How do you increase inbound marketing?
Inbound marketing can be increased in many ways. Some of the most potent ways are to deploy off-site SEO techniques, optimize high-traffic landing pages, use social media to its best advantage, etc.
What are inbound marketing techniques?
Inbound marketing techniques are the one that uses informative content in order to increase or attract the potential customers of a brand.
B2B inbound marketing is a strategy used by B2B marketers. Advertisers use it to attract new consumers to their company. Lead generation methods are used to improve exposure and engagement among consumers. A certain target demographic falls into this category. Online posts, online articles, and SEO are all types of online marketing tactics.
There is constant competitive pressure from smaller counterparts, firms, and corporate entities. It would be best if you stayed on top of revenue and profit ambitions by attracting customers. A good lead generation system can produce huge returns and put the company up for ages of growth.
The excellent thing is that there are now more methods of making connections. Thanks to the advent of digital marketing techniques and their execution.
LinkedIn allows its users to utilize two ways to establish their presence on the platform – one is through a company page which can be managed by the representative, and the other can be a personal profile, which is referred to as SDR.
Below is a list that’ll give you a glimpse of where you should begin:
1. Profile Should Cut Through!
Any business needs to ensure its profile, in short, speaks about everything they do. To establish a strong position as a company owner, you need to understand the worth of a crisp summary, professional photographs, and finally, short descriptions of the work you do.
The necessity for a company to speak to its target audiences is a must. So, ensure your company profile on LinkedIn has all the necessary details and they are presentable and top-notch.
The profile and cover photos should speak for themselves, and that’s possible only when you hire professionals to do the job flawlessly.
2. Associate Yourself With People & Connect
All businesses learn about their target audience or people with similar interests. Consequently, you need to indulge your company page or SDR profile with those people. Some may directly or indirectly get you leads, and henceforth, you start building your connections which can provide you with prospects.
Ensure you are connecting to people who are prospecting, and that’s when you as a company can grow. Moreover, this will help you get more engagement as well. But the trick here lies in sending requests to quality connections.
Growing your network doesn’t necessarily imply you connect to random profiles on the social media platform. The whole idea is to grow your connection in a subsequent way where you see prospects.
3. What About A Showcase Page?
If you already own a company page, you can click on the ‘edit’ option and create a Showcase page. The showcase page was a special inclusion made by LinkedIn to allow businesses to showcase and give their customers a vivid experience of their work.
Through this option, business owners can curate channelize their brand and talk about the specialized niche they are working in. Through this well-exposed option, one gets the opportunity to speak to their specialized audience and help spread out customized information too.
4. Advanced Search Technique
Another tip that I’d like to explain to you is about advanced search. Randomly connecting to people will make you acquire a set of connections that might or might not be good leads. However, if you incorporate and use the option available on LinkedIn to conduct an advanced search, it’s going to help.
Through this, you get the opportunity to specify the location, school, past education, company details, and many such areas where you can get connections of a customized lead.
More so, you get the chance to continue your work without having to make changes in your search result continuously. All of these prove to be effective ways to implement and generate prospecting B2B leads on LinkedIn.
5. Use The Weapon Of Powerful Content
In the era where people are slowly prioritizing the need for quality content, there is no way businesses should use this as a weapon. Using this can prove to be a powerful weapon where your potential connections get access to useful information, learn new things, and, most importantly, connect with your company.
If a company fails to provide quality content regularly, it can share or repost content that they find helpful. Content necessarily doesn’t always imply written content. Even high-quality images, videos, podcasts, and quotations can be potential pieces on your profile.
Any business wouldn’t want to associate itself with another company that isn’t an expert or doesn’t have the eye for quality work. Awareness of knowledge and spreading out the word of your expertise through various content can be useful tips to get B2B leads.
6. Groups Are a Great Way to Get Leads
Shortlist the companies that you find relevant to your company and who might be a potential person to work with. Ensuring this will only click when you create groups and dive into the pool. Interacting with people in the same area can be a wonderful opportunity for businesses to collaborate and eventually grow.
However, there is an integral part that businesses need to make a note of. If you intend to share content, ensure the same content or message is not conveyed to several groups. Dedicate content for each of the groups you have to show your diversity.
7. Use Of Automation To Boost Response Time
No business works round the clock. But your potential business lead can be turned down if you do not respond on time. The use of automation can eliminate this fear of the loss of a fruitful conversation.
Currently, many companies are incorporating LinkedIn automation to ensure the response is prompt and there isn’t any leakage of time. But keep note of not crossing the limitations set by LinkedIn as you increase the risk of getting banned.
8. Targeted Advertising
B2B lead generation can use the facility of targeted advertising. Since this allows you to narrow the search and advertise the companies you wish to work with, the entire idea becomes beneficial for businesses massively.
Business page holders get accessibility to the analytics, which gives you a clear opportunity to understand the mindset and eventually curate a specific message for them. Once this is done and you have measured your options, you are open to trying out re-targeting, which helps budding businesses in lead generation.
9. Constantly Analyzing Your Page
Branding and getting potential B2B leads are no easy tasks. Anyone who wants to collaborate with companies that might be beneficial collab needs to have constant analysis. This is not a one-time process, and no business can ace it at once.
Businesses need to constantly ensure they are analyzing, resetting and finally implementing the necessary steps. All methods or tools available on LinkedIn might not be good enough for your company, but you’ll have to go through a trial-and-error process.
10. Acceleration of SEO
Ensuring keyword research and SEO is necessary when you are thinking about generating content. Through the right implementation, other businesses reach out to you and find your company to collaborate with.
Once you ensure the SEO properly, you can make sure that you are curating a campaign according to the research. This narrows out the ways to reach out to the potential leads you are looking out for.
Platforms and Tools to Generate B2B Leads from LinkedIn
B2B Lead Generation Tools
Let’s take a look at the best available Platforms and Tools through which you can generate B2B leads from LinkedIn.
Skrapp.io
Skrapp.io
This program searches public web pages using their LinkedIn profile. It also mimics communications using the email trends of corporations. Connecting with personal emails also validates the messages.
With a Sales navigator on LinkedIn, you may uncover thousands of high-quality customers. You may also get their information en masse via Skrapp.io.
Skrapp is a Google Chrome plug-in as well as a web-based application. This platform utilizes LinkedIn queries and accounts. Its main purpose is to help you improve tailored lead lists. It also assists in locating and saving all the prospect’s emails in groupings.
Skrapp’s email finder is the most important function for locating an email address. It also generates contact information, or website, and a potential lead’s identity. Its bulk email finder helps in the wholesale recovery of emails from the database. Skrapp’s Chrome add-on interacts with LinkedIn and gives validated email addresses for leads.
It will be in your toolset if you’re concerned about LinkedIn lead creation. Email marketing, as you may understand, is not going away anytime soon. It remains one of the best digital marketing channels available. Of course, you must follow GDPR in this case. Skrapp.io also provides a Chrome add-on that looks for B2B emails on websites.
Expandi.io
Expandi.io
Expandi.io is a LinkedIn automation tool that is both powerful and simple to use. It’s a cloud-based technology that helps find relevant Twitter and Facebook accounts. It supports the growth of your account by allowing you to create connection programs through personalized LinkedIn conversations. It makes the use of advanced targeting tools easy. It also includes a few built-in development techniques. It helps in promoting your business more.
Send personalized links, messages, and inbox invites.
You can handle many LinkedIn profiles from a single platform.
You can access the account function using the same IP address.
It allows you to create an endless number of programs.
Hyper-personalized pictures and GIFs can be used in your marketing.
They offer detailed information and analytics.
Reload and add to the search campaign.
Import advertisements from a CSV file.
You can develop scenarios based on the behavior of your customers.
Octopus CRM
Octopus CRM
Octopus CRM is a LinkedIn platform to assist advertisers, company owners, and employees. Its main purpose is to boost marketing and lead creation on LinkedIn by allowing them to:
Send customized connection requests in mass
1st level links-mass messaging
Auto-endorse your first-level contacts’ abilities
View thousands of LinkedIn accounts
Octopus CRM also makes it easy to create a unique sales pipeline on LinkedIn. It converts leads into commercial clients. In other words, first, submit a connection request. Follow it up with a thank you email after the request is approved. You can then send a sales presentation for further conversation.
And keep track of your LinkedIn prospecting efforts on your personalized statistics page. It displays your current LinkedIn productivity, and marketing conversion rate. You can also see your accepted and engagement ratios, key LinkedIn numbers, and more!
Check out the most powerful and secure LinkedIn advertising methods within this platform. It has over 15,000 registered users.
Scrab
Scrab is a LinkedIn lead creation solution for your company. It optimizes the lead collection methods by analyzing and collecting lead information. It doesn’t need many human procedures. It then assists you in automating LinkedIn marketing. This includes engaging and contacting these prospects. Also, engaging them with activities like profile visits helps. This helps in leveraging LinkedIn to establish strong bonds with whom you can sell.
Scrab automates your LinkedIn development because LinkedIn has the greatest lead conversion rate. It is due to its professional social networking structure.
Characteristics:
Continue to analyze and browse 1st, 2nd, and 3rd-grade LinkedIn pages.
Deliver texts to organizations without having to be connected.
Without being connected, write emails to 2nd and 3rd graders.
Send requests, communications, and ability verifications (endorsements).
To create quality traffic in a divided and appropriate model.
Use LinkedIn to get and process accurate findings.
Zopto
Zopto
Zopto is a cloud-based lead creation platform. It helps you organize your contact supply chain so you can reach out to new clients and industries. It’s a great alternative for customers that are just getting started with LinkedIn advertising. It is easy to use for those who don’t know much about the procedure. It’s a cloud-based system, so you won’t have to install anything to get going. It’ll only take you a few moments to have everything set up. Zopto has dozens of connections with LinkedIn marketing automation. Some of the features include:
Streamline your LinkedIn lead generation process completely.
Duration, randomized pauses, and auto scale-up
Manage many user accounts and gain insight into your firm’s success.
LinkedIn conversation on the app
Client service manager and supportive culture.
It responds to email discussions immediately in the app.
The use of auto scale-up, and randomized pauses. Spacing helps to simulate human conduct while lowering risk.
LinkedIn Networking Made Simple
It gives convenience depending on the size and type of business.
Phantombuster
Phantombuster
Phantombuster is a cloud-based information extraction program. It scrapes important data from Twitter, Facebook, LinkedIn, Instagram, and other popular websites. Its main motive is to assist organizations with streamlining sales and marketing strategies. The program allows users to upload all their data in CSV and JSON formats to the cloud.
The characteristics of Phantombuster are:
Email address collection,
Divergent data gathering.
Document extraction,
IP address extraction,
Image extraction,
Phone number extraction,
Online data extraction, and
Valuation extraction.
It allows customers to
Book and develop action plans such as auto-following profiles,
Delivering personalized content,
Approving inquiries and more.
Group members are notified about many automated processes via email and Slack. Marketing executives can use the product’s built-in frameworks to develop sophisticated workflows. It helps in launching products at specific times or events.
All your LinkedIn lead generation activities will be powered by Phantombuster. Additionally, the LinkedIn Sales Navigator and Phantombuster in tandem are helpful. They are one of the most used tools for lead generation.
Dux-Soup
Dux-Soup
Dux-Soup is a Google Chrome extension that can also handle some of the most important tasks, such as:
Check out the profiles.
Promote Competencies
Make Contact With Potential Clients
Send information that is unique to you.
Send Follow-Up/Drip Ads
Notes and tags can be saved to profiles.
Yet, in comparison to Phantombuster, its strength and functionality are limited. So here is the catch: it doesn’t function in the cloud, so you’ll have to keep your device on all the time.
Dux-Soup communicates with the candidates you choose on LinkedIn. It validates their talents by sending customized connection invitations. It helps in executing focused, personalized sales funnels. It also stops automated communications once you get a reaction.
It creates a process of running sales leads for your company. This allows you to expand your user base without increasing your workload. Dux-Soup allows you to manage LinkedIn outreach programs from your CRM system. You will be able to enhance and expand your information from LinkedIn.
Today’s advertisers are under great pressure to develop good relationships with customers. Along with confidence, it plays a significant role in influencing brand recognition. Client maintenance is important too.
The average buyer nowadays feeds 7 to 10 types of information before deciding where to buy an item from. When it comes to B2B purchases, potential buyers need expert advice as well since it is more complicated in nature.
But, it’s worth noting that LinkedIn has over 610 million members, including 2.8 million decision-makers and 260,000 executive management leaders. All these users are saving their talents, online CVs, corporate identities, and employment histories in one massive database.
To gain this viewer’s confidence, you should first gain a thorough grasp of their mindset.
FAQs
What is B2B Marketing?
B2B Marketing stands for Business to Business marketing. It refers to the marketing done between different businesses i.e selling or buying products or services from one company to other.
When was LinkedIn founded and launched?
LinkedIn was founded in 2002 and then launched on May 5, 2003.
Who are the founders of LinkedIn?
Reid Hoffman, Jean-Luc Vaillant, Eric Ly, Konstantin Guericke, and Allen Blue are the founders of LinkedIn.
What is B2B lead generation?
B2B lead generation refers to attracting potential customers to buy your product. It is an integral part of marketing and sales.
The B2B eCommerce market was worth $5.8 trillion in 2013 which grew to $12.2 trillion in 2019. The traditional approach where the buyer research and talk to the sales rep have taken a backseat. A shift in the demographics of B2B buyers made eCommerce vital for many B2B SaaS companies. Today, more than 46% of B2B buyers are millennials who prefer an online shopping portal.
BigCommerce, an open SaaS eCommerce platform, host over 70,000 eCommerce stores. It is an eCommerce platform for small to large and fast-growing companies that wish to boost their online shopping experience. But, how to leverage BigCommerce efficiently to enhance your B2B eCommerce store?
First, let us look at some core features that every B2B eCommerce store should have and how BigCommerce fits into the role.
Retail Ecommerce Sales Worldwide from 2017 to 2025
Just like having sales, finance, and customer support departments is crucial for a company, there are some elements of a B2B eCommerce store that are a must-have. B2B and B2C stores have different needs regarding pricing, bulk order placing, catalogue, quotation requests, and much more. Here are the top 9 must-haves for a B2B eCommerce store:
Contract pricing & catalogue
Bulk ordering
Quick reordering
Restricted access control
Portal Customization
Shared Shopping Cart
Quote Management
Digital Payment Management
Product Information Management (PMI)
Apart from these core features, BigCommerce offers a wide variety of features for enhanced customization and functionality. Let us look at the advanced features of the BigCommerce B2B SaaS eCommerce platform.
BigCommerce helps B2B businesses to build an eCommerce store, which boosts their online presence to get an edge over their competitors. The biggest USP of BigCommerce is its open-source API system which allows companies to customize their eCommerce store.
The marketers get the functionality and flexibility combined. BigCommerce aims at increasing store performance by adding features (tools, automation, etc.), enhancing security measures, and making it customizable. Here are 7 features that make BigCommerce the leading open SaaS B2B eCommerce platform.
Integration
Integration – BigCommerce Advanced Features
BigCommerce provides integration with various applications, CRM, and ERP to ease the process of handling multiple aspects of the store. Also, businesses can integrate their store with social media or market channels like Amazon, eBay, Instagram, and Facebook to provide an effortless shopping experience to their customers.
Easy-To-Use Tools
BigCommerce is a no-complex, easy-to-manage platform for running eCommerce stores. It provides various tools to automate and templatize small tasks, which reduces time wastage. SEO, site traffic, promotions, checkouts, and many other tools make it easier to run the store. Also, the store’s functionality enhances.
Open Source- Exposed Over APIs
BigCommerce has focused on open source and API calling since its initial stage. Businesses can leverage the API for customization and integration. Basically, the store becomes more flexible and one can add required features or automation. It makes the store operative for marketers and flexible in case of additional needs!
Security
Security – BigCommerce Advanced Features
With the best uptimes in the eCommerce industry of 99.99%, BigCommerce offers robust security and performance. It offers many other measures such as additional SLA, HTTPS and PCI compliance, and advanced SSLs. This avoids malicious attacks and gives restricted access to eliminate system hacking.
Powerful Reporting Tool
BigCommerce offers a powerful reporting tool to keep all the data synced and manageable. From quotations to orders, all the data is presented in sleek reports. This enables businesses to handle stores efficiently.
Abandoned Cart Saver
BigCommerce offers its user an option of an abandoned cart saver. It allows sellers to send emails to the customers in case of an abandoned cart. It studies the moment along the store and triggers in case the user leaves amidst the purchase process.
Advanced Search
Advanced search is crucial for B2B eCommerce stores with field support and filters for refined searching. BigCommerce powers Nextopia and PunchOut2Go to facilitate the advanced search for buyers.
BigCommerce removes complexity and provides a seamless eCommerce store experience. In addition, BigCommerce supports over 65 online payment gateways in 230 countries and 140 currencies. It allows multiple options for bulk purchases and promotions. Businesses with a global market can opt for BigCommerce to get limitless growth.
How to Get Started with BigCommerce?
BigCommerce is easy to set up as it comes with hundreds of templates, designs, and automation tools. You simply need to pre-launch (determine TG, domain name, product launch, and research competitors and pricing), optimize (design, product designs, and SEO content), and market (website performance, outbound marketing strategy, and add keywords) your store. Here is how you set up an eCommerce store on BigCommerce:
BigCommerce – The Ecommerce Solution for All Your B2B Needs
Themes and Categories
BigCommerce has a vast library of themes and a category management system available. It has a dedicated editor where you can pick beautiful, mobile-friendly themes to boost conversions. Make the site easy to navigate and align with your brand colours. The store’s upfront design is crucial to attracting users and increasing conversions.
Product Options
Now, decide the products you wish to launch and add to the store. Either through CSV (all at one time) or one by one, you can add products to the store. BigCommerce allows a lot of options to create categories. At this stage, you could deploy SEO tools to add product descriptions which increases ranking chances.
Payment and Shipping
BigCommerce provides many options to collect payment with 65 payment gateways, supporting 140 currencies in 230 countries. You can accept payments via PayPal or credit card almost immediately.
Depending upon your audience and requirements, you can customize shipping options based on domestic or international shipping, such as:
Finally, launch your store. BigCommerce provides support for after-setup management as well. It covers technical support with in-house experts that assist with in-store setup and aftercare.
BigCommerce Case Study: Tradelink
Tradelink is Australia’s oldest plumbing business. After running successfully for 150 years, it decided to hop onto the online side of the business. How did BigCommerce play a role? Not only does BigCommerce accommodate the large volume but it also simulates the in-store shopping experience. The company was able to offer an omnichannel shopping experience by leveraging BigCommerce to combine B2B, B2C, and B2G. Result?
The company saw an increase of 346% in customers, 373% in orders, and 338% in revenue from Nov. 2020-April 2021 to May 2021-Oct. 2021.
Is BigCommerce Good for B2B?
BigCommerce is a trusted SaaS B2B eCommerce platform with over 70,000 companies using it for omnichannel growth. Small to enterprise-sized and fast-growing stores could benefit from seamless integration, security, and customization options. It prioritizes functionality and keeps bringing improved versions and updates. It also gives three different packages to choose from to align with your business needs.
Conclusion
BigCommerce is a great eCommerce platform offering software as a service to retailers. It is known to help various businesses with their online store establishment, hosting and marketing, search engine optimization, and security. Hence, be it setting up a store from scratch or switching from another platform, BigCommerce assists each business in growing its eCommerce store.
FAQs
What is B2B meaning?
B2B stands for Business-to-Business. It is a kind of eCommerce that refers to the trade between businesses rather than between businesses and consumers that is Business-to-Consumers.
Is BigCommerce good for B2B?
BigCommerce is a trusted SaaS B2B eCommerce platform with over 70,000 companies using it for omnichannel growth. Small to enterprise-sized and fast-growing stores could benefit from seamless integration, security, and customization options.
How much does BigCommerce B2B cost?
BigCommerce offers a free 15-day trial. After that its paid plans include Standard- $29.95 per month, Plus- $79.95 per month, Pro- $299.95 per month and Enterprise (customized pricing).
Employee monitoring software may conjure up negative images, but while previously it may have been used to help improve productivity by controlling which websites were accessible from work, these days monitoring is more about security. There’s a lot of distractions in the modern workplace, especially for employees who use internet-connected devices to complete their daily tasks. Most of the time, employees can be trusted to do the right thing, but there is always an opportunity for them to engage in unproductive behavior on company time. Worse yet, employees could exhibit reckless or malicious behavior that proves a threat to your business’s security. To help prevent these scenarios, employee monitoring software provides a way for you to monitor, record and manage your employees’ online behavior at work.
These breaches could be caused by anything from users forgetting to employ appropriate settings, to a user visiting a website infected with a malware, to malicious activity by disgruntled employees. So while some employee monitoring software is still used for time tracking and efficiency management, others work more like network monitoring tools by focusing on general activity in the IT network and looking for patterns that might suggest a security threat. This often means using artificial intelligence and machine learning to detect threats.
Whichever type of employee monitoring software you’re looking for, here we’ll feature a strong cross-section of the best on the market, according to your business needs.
Teramind
Pricing: INR 300 seat/month – 749 seat/month
Teramind
Teramind provides a user-centric security approach to monitor employee’s PC behavior. It streamlines employee data collection in order to identify suspicious activity, detect possible threats, monitor employee efficiency, and ensure industry compliance. It also helps reduce security incidents by providing real-time access to user activities by offering alerts, warnings, redirects and user lock-outs to keep your business running as efficiently and secure as possible.
The Simplicity of Teramind is great. The feature and functionality are powerful but the navigation is simple. Various dashboard addition via the widget on the fly is really commendable. It provides a lot of features like social media behavior, email tracking, a screenshot of user window, recording of audio and video of the user activity and exporting of the same for the documentation purpose. Productivity analysis on the dashboard by pre segregation of websites, apps, social media and other corporate policy – This way you can also use the outcome of the Teramind while doing employee performance appraisal.
Teramind is the best employee monitoring software for large businesses and enterprises. It offers multiple filtering and monitoring tools and has both cloud-based and on-premises deployment options. It’s also one of the few options compatible with Macs as well as PCs, and its advanced tools make it effective for easily monitoring many devices across a big company. For cloud access, pricing starts at ₹1,835 and self-hosted users pay ₹11,480 per month. It can be integrated into other applications like Redmine, NetIQ, and Radar among many others.
Veriato 360
Pricing: Starts $140/seat/month
Veriato360
Veriato 360 employee monitoring software provides unmatched visibility into the online and communications activity of employees and contractors. Veriato provides an integrated AI platform for monitoring user activity in order to reduce the chances of a data breach. It does this by following five main stages that involve monitoring, as the company prefers to describe it: Watching, Analyzing, Alerting, Seeing, and Reacting.
The Watching stage involves tracking employee activity across the web, emails, chat apps, and monitoring which websites are visited, applications are used, and what documents are moved around or uploaded. This produces a record of session times along with activities, and can track a single employee via their login credentials across multiple platforms and devices. Big data and AI is used to analyze patterns that might show a deviation from baseline behaviors, set by group or individually, and can additionally watch for outsiders trying to access the network or other digital assets using stolen credentials.
Once an alert is received, the security team can use a time capsule feature to check out a recording of the user’s screen as it was used, to determine if the alert was triggered by an error, whether the user made an error, or whether malicious activity was discovered. After that, the company can react accordingly, either dismissing the alert after being reviewed, or else in the more extreme cases, export any screen recordings if and as required to management, HR, security, in the event of disciplinary proceedings, or even to law enforcement if legal proceedings need to be taken.
Kickidler
Pricing: $9.99/user/month
Kickidler is one of the best employee monitoring software that allows keeping account and time supervision of employees at the working computers. Kickidler allows monitoring from 1 up to 10,000 workstations. It is used by IT-specialists, security teams, HR management teams, and top management. It helps in keeping control over employees and preventing insider threats.
HubStaff
Pricing: Free for 1 user, $7/user/month – $10/user/month
Hubstaff
Gain clarity and peace of mind with streamlined employee monitoring and time tracking from Hubstaff. Know your team is on the right track in real time through screenshot capture, activity monitoring, app usage, and reporting. Available for Mac, Windows, Linux, and iOS. Hubstaff runs in the background so your team can keep working without interruption. Integrates with over 30 business apps you already use, including Basecamp, Trello, Asana, Github, and Paypal.
The interface is user-friendly. Hubstaff captures 3 random screenshots every 10 minutes so it does really help a lot in catching workers who are doing unrelated things while they should be doing work. Apart from this, the admin can restrict the workers from deleting the screenshots but it could also be enabled in the setting, when screenshots are deleted, it also deducts the 10 mins. Both admins and users can add time manually depending on what you set up.
Hubstaff can be used to accurately monitor employees’ work hours. It can be very helpful to businesses that have employees that work on the field or remote locations. Employers can use it to track employees’ computer activities, location, and time spent on various applications whether you are offline or using your mobile devices. It can be integrated into payroll, project management, and many other applications. Furthermore, Hubstaff can be used to monitor invoicing, payroll, and employees’ schedules to optimize their productivity and to ensure they are timely paid. Based on the number of employees to be monitored, basic plans start from $5 per month.
Pricing: Free with limited features, $9 user/month – $15 user/month
ActivTrak
ActivTrak is a workforce productivity and analytics software company that helps organizations understand how and what people do at work. Its cloud-based user activity monitoring platform provides contextual data and insights that enable mid-market enterprises to be more productive, secure, and compliant. With more than 5,000 customers and over 100,000 users of its Free version, ActivTraks award-winning solution can be configured in minutes to provide immediate visibility and reporting.
ActivTrak offers a well-rounded free version for up to three users. The free edition of ActivTrak includes 3GB of storage, an analytics dashboard for reviewing data insights, web content filtering and real-time device monitoring. It is compatible with Windows and Mac devices, as well as on iOS and Android mobile devices.
ActivTrak also offers a cost-effective paid version that builds on the features available with its free edition. The paid version starts at $7.20 per user, per month, which is one of the most affordable prices we found. In addition to all the features included in the free version, the paid edition offers unlimited storage space, automatic detection of USB drives or other detachable devices, monitoring of file transfers, user risk scoring, real-time screenshots and a remote agent installer.
Spyrix Employee Monitoring
Pricing: $59/year – $479/year
Spyrix Employee Monitoring
This software is perfect for employee monitoring both for small firms and huge enterprises. It is used for detailed remote control over user activity. Besides, it has numerous amazing functions. Spyrix Employee Monitoring can be used to track keylogger activities, websites, apps, social media, and chats. Any printing activity or external storage such as USB or memory cards can also be tracked. Also, no matter where you are, you can monitor and control your employees’ as you will have access to logs via your email.
Besides, you can view all recorded data via your secure online account. You just need to log in to the dashboard from any device whenever you’re located. Spyrix software is unique as it also offers log delivery to FTP, LAN and cloud storages (GoogleDrive, DropBox). Further, the software can turn the target computer into kind of surveillance device. This means that you can monitor your employees via computer webcam and microphone, so you will always know what’s going on in the office when you’re absent.
The software allows viewing employees’ computer screens in real mode remotely. It can operate undetected and offers the hidden mode meaning that the staff members won’t be distracted by the program. The software offers a free trial during which you can decide if it meets all your needs.
Time Doctor
Pricing: $70/user/year – $200/user/year
Time Doctor
Time Doctor is an employee monitoring software with accurate time tracking that helps you know if your team is really productive. It’s especially suited to team from 20 to 500 employees. It is a web-based solution that provides time tracking, computer work session monitoring, reminders, screenshot recording, invoicing, reporting tools, integrations and so much more.
Another advantage is the growing list of project management tool integration. Well, TD is a project management tool already but if you’re using other tools like Trello, you’ll be happy to know that TD has you covered already. Another advantage is the fact that TD has added the Client View feature. That means you can invite your client/s to log in to a panel and view all the screenshots and work you’ve billed them. That’s a trust booster for you and your client especially if you’re getting paid by the hour.
It has a lot of options that help you manage staff and increase productivity significantly. Not only you can see captures, but also see the activity of their peripherals and the apps and programs they use. It is a very powerful tool which helps in order to track and monitor the tasks of the workers. It captures the different tasks performed all the day and the kind of tabs opened by the workers. This is also used by the remote workers who are providing virtual assistance on the hourly basis and get paid as per the report generated at the end of the day. One can also track the idle time of a person and shows the amount of time spent on a specific tasks.
Work Examiner
Pricing: Starts $79.90/licence/year
Work Examiner
Work Examiner was launched in 2006 by EfficientLab LLC. The firm says the software is now used by over 1500 companies. Amongst the benefits it promises are accurate tracking of when employees arrive at and leave their desk, the ability to schedule reports on users or departments (received via email), and the option to set flexible policies for controlling employee work time and ‘free’ time.
Work Examiner is broken down into three main purposes: web usage control, surveillance and work time tracking. The platform provides data on how an organisation’s web traffic is distributed between users, computers, user groups, departments, sites and website categories. It can be viewed by days, dates and hours. Detailed web access reports are provided and, as with other platforms, it’s possible to filter what websites employees can access. Users can receive notifications when specified websites are accessed and employees can be issued a customizable message when they access specified sites.
The surveillance functionalities in Work Examiner allow users to see screenshots of what a user is viewing in real-time, and there’s the option to capture screenshots at regular intervals and then play them back like a movie. All emails can be captured and saved and it’s possible to filter emails by keyword. Activity on instant messaging applications can also be recorded. It has many features like ready-to-use reports (user behavior) for monitoring and analysis, Real-time data, screenshots, app/web usage, email usage, keystrokes, etc. It also does web filtering for you.
Pricing: Free for 1 employee, $5.99/user/month – $19.99/user/month
MoniTask
Monitask is an online time-tracking and screenshot monitoring software as a service (SaaS) startup company. Monitask delivers employee monitoring solutions to boost productivity, efficiency, and accountability across your team. Advanced screenshot and activity monitors, as well as time tracking capabilities, keep teams focused on the task at hand. The software is powerful, yet lightweight, making it simple and easy to use. Managers can also access their dashboard on any of their devices to keep track of their team anytime, anywhere.
“As an entrepreneur, I often feel guilt that I’m not spending “enough” time working on various projects. Once I started using Monitask, everything became objective and my time has started to become more valuable. Things that get measured get improved. This objective feedback on how I’m spending my time has given me so much encouragement and motivation. I can see progress happen, and I’m able to feel better about the work I do”, says one of the user.
Monitask provides weekly reports by project which gives you a visual overview of how you spent your time. The software has a very easy interface to use. Its features follow most software formats which have all of the user capabilities on the right hand side. Visually the interface is appealing and easy to read. It provides all of the useful features needed in a time tracking software.
Berqun
Pricing: Starts $7.50/user/month
Berqun
Berqun gives quantifiable insight into how your employees spend their time at work. These insights allow you to confidently identify low performers and enable you to jointly take action towards higher productivity. Analyze trends over time and drill down into any unusual changes. Optionally, record screenshots of employee computers at any time interval that you specify.
With this software you can capture actual visited websites for any browsers and all applications used in the computer with their duration which gives ability to measure the work time easily whether it is productive or not. Beside that information, you can also capture work start time, work end time, total working time network usage and screenshots for an employee, and also agent application is so tiny, smaller than 1 mb, easy to install and configurable from the web application.
Berqun enables you to learn how high-performing staff (quality & sales revenue) achieves their results. Berqun offers a great combination. Whilst providing a full overview about the productivity, actual working hours, and relevant analysis, it also provides the required privacy (no keylogger & option to pause). This creates a general acceptance within the company. Staff doesn’t feel to be spied on.
Conclusion
Regardless of why your business needs this kind of software, employee monitoring tools should be handled with the utmost respect for privacy. For admins, the power that accompanies this kind of software should necessarily surface concerns when it comes to handling confidential or personal data, overseeing managerial access rights over whom they can monitor, and maintaining a level of transparency as to what constitutes “work hours” and whether employees are aware they’re being monitored. The technology at work in employee monitoring tools can provide tremendous benefits to businesses through comprehensive oversight, data gathering, data reporting, and automation. So, choose the software carefully which meets your expectations. If you are using some other software, please let us know in the comments section.
FAQs
What software is used to monitor employees?
There are many Employee Monitoring tools and time tracking systems that can be used to monitor employees.
Which are the top Employee Monitoring tools?
Some of the best Employee Monitoring Software are:
Teramind
Veriato 360
HubStaff
Kickidler
ActivTrak
Spyrix Employee Monitoring
Time Doctor
Work Examiner
Monitask
Berqun
What things can be monitored using Employee Monitoring Software?
Employee Monitoring Software can be used to monitor all the activities of employees done on the system. It includes:
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Ezyhaul.
The Logistics service has been here since the beginning of civilization, and as we are getting evolved, and things are getting better. Technology has turned the world into a Sci-fi movie. With the digital revolution that our country is experiencing, the logistic sector has also changed completely. To aid this process with digital excellence, Mudasar Mohamed, Raymond Gillon, and Nicky Lum founded Ezyhaul in 2016.
Ezyhaul is a one of the most popular and leading digital road freight platform in Southeast Asia, is the online platform using which clients can make bookings for B2B domestic short and haul, and cross-border shipments.
Ezyhaul is a digital tech company whose main focus is to transform the road freight industry, it is basically a digital road freight platform serving the people in South Asia.
Ezyhaul is essentially a modern-day digital broker that let your clients book domestic and cross-border transportation services online. The company has taken on itself to solve the problems of logistics and that is scale, professionalism, and analytics.
Ezyhaul is a platform that focuses on connecting shippers with carriers who have enough space on their trucks. The platform enables you to use a real-time tracker to track shipments. It has launched control towers so that the truck movement can be monitored and the arrival of your shipments can be predicted.
The main goal of this innovative platform named Ezyhaul is to transform transportation logistics by creating an ecosystem that surrounded shippers, truckers, government agencies, and third-party service providers. The aim of the company is to use technology in the transport business that is otherwise has been paper-based.
Ezyhaul – Industry Details
Ezyhaul works across sectors and some of their clients on demand-side include Reliance, Exide, Pidilite, Shell, Amazon, etc. On the Supply-side, the company works typically with small and medium side transportation companies. Since they operate in India and South East Asia, the app equally concentrates on both the market.
Ezyhaul Website
Southeast Asian transport market size is $36 billion and the Indian transport market size is $160 billion. In the next five years, the team is expecting an increase in digitization in the transport space with faster adoption of new-age technologies and they believe that Ezyhaul will be a resource for this change.
Ezyhaul – Founders and Team
Mudasar Mohamed, Raymond Gillon, and Nicky Lum are the founders of Ezyhaul.
Ezyhaul founders
Ezyhaul cofounders were colleagues at UTI worldwide. Raymond Gillon is dutch, Nicky Lum is Malaysian and Mudasar Mohamed is an Indian. The three co-founders spoke, discussed, planned about launching a startup on digital broker model and transport space. Just a month later, Ezyhaul was incorporated.
Raymond Gillon, Co-founder and Chief Executive Officer – He was a Managing Director (Vietnam and Cambodia) in UTI Worldwide Inc. He is an Engineer and MBA from INSEAD.
Mudasar Mohamed, Co-Founder and Chief Operating Officer – He was Managing Director (Singapore and Malaysia) in UTI Worldwide Inc. He is an Engineer and MBA from the University of Southern California – Marshall School of Business.
Nicky Lum, Co-Founder and Director – He had Sales Roles in companies like UTI Worldwide Inc and Kuehne Nagel.
Given that the company operates in multiple countries, the founders have split their time in different markets. For example, Mudasar takes care of India while Raymond, Nicky along with a couple of more professionals take care of South East Asia. Other executive team members of Ezyhaul are: Mark Debattista – Vice President of Sales, and Eric Soo – Head of Technology.
Ezyhaul has over 242 employees and the co-founders firmly believe in creating a joyful, respectful, and humane environment for all members of the company.
Ezyhaul – How was Ezyhaul Started?
The three co-founders earlier used to work at a Multinational Corporation logistics corporate in Singapore. They all had leadership goals and roles in the Logistics Company. Observing the supply-and-demand problem for large businesses, together they decided to start up a company to solve the problem.
When two of the co-founders were working in the United States, they realized that in the transport industry, the concept of brokers is very common. At the same time, digital platforms like Uber were revolutionizing in the action of demand-and-supply in the transport space. Understanding it all, the co-founders saw an opportunity to re-engineer the historical broker model and use modern technologies to connect the supply chain.
To revalidate the model, the founders spoke to several leaders from the logistics industry to receive feedback. The response which they received from the leaders of supply and chain was very encouraging, almost all of them told the co-founders to go for it. Five of them became their early investors and Ezyhaul raised $800,000 from angel investors which helped them in expanding the business operations in Malaysia for a year and a half.
Ezyhaul – Name, Tagline and Logo
The idea behind Ezyhaul’s name is that if you break it into two words: Ezy means making things Easy and Haul is the short form of Haulage which means the commercial transport of goods. So ideally it perfectly justified the company’s mission to create a very easy platform for trucking industries; hence the name Ezyhaul.
Ezyhaul Logo
The company’s tagline is “Transportation made Ezy“. It describes the motto of the company.
Ezyhaul – Startup Launch
Ezyhaul began as a bootstrapped company.
“It’s very tough for somebody to give you money for an idea. So you need to have that conviction to use your own money to at least get the idea off the ground. If you’re a first time entrepreneur, you need to show them (Investors) something convincing. So I think bootstrapping with your own money is quite important. It also signals to the investor that you’re serious about your business since you’ve put in your own money and that you are prepared to put in the grind.” –Mudasar Mohamed, Co-Founder and Chief Operating Officer
All three founders did not draw any salary in the first year of starting up. To launch in a smaller market to assess its product, Ezyhaul began operations in Malaysia first. They soon began getting offers and had a list of 10 good clients within months.
Backed by the success, Ezyhaul raised a seed fund of $800,000 from Angel investors. From then on, there was no stopping them. After strategic investors pumped in another $25 million, they began expansion into Thailand, followed by India.
Ezyhaul – Business Model and Revenue Model
The clients make online bookings for domestic and cross-border transportation services. The platform includes integrated dynamic route optimization technology that builds the most efficient delivery routes, optimizes vehicle utilization, and minimizes total transportation costs. The profit margin differs from plain regions to high dimensions and it generally lands between 5-20%.
Given that Ezyhaul is into the B2B industry, most of the sales happen through direct sales channels while a small percentage happens through digital marketing that uses B2B marketing strategies. They have a team of experts who handles clients, tie-ups, and marketing.
The startup believes and has been focusing on digitization, so the team has used a combination of both digital marketing and direct sales method to reach out to customers. The factors which worked for them are referrals by existing customers which in turn was an outcome of delighting them with exceptional customer service.
Ezyhaul – Startup Challenges
The biggest challenge in the logistics industry is enabling the drivers to use the application and increasing the adoption of smartphones amongst the driver community. Smartphone adoption is a challenge in South East Asia and India. Ezyhaul mitigated that challenge and partnered with multiple telecoms that help in getting drivers discounts on handsets and data.
Ezyhaul – Competitors
Ezyhaul’s proprietary technology has been a core differentiator especially route optimization. They have been able to reduce the client’s transport spend nearly by 15% through the Ezyhaul platform. The algorithms that Ezyhaul has created takes care of the company’s pricing aspect as well as route and lane.
The top 10 competitors in Ezyhaul’s competitive set are GoGoVan, Lalamove, Ninja Van, Deliveree, Dada, Logivan, Xdel Singapore, Cargobase, GoJavas and Whitebox.
Ezyhaul – Funding and Investors
Ezyhaul has raised a total of $21.84 million in funding to date.
For any startup it is a massive vote of confidence when an existing investor does a follow up round and more so when the investment triple their outlay. The first round of funding was $800,000 from angel investors and this helped the company in expanding the business in Malaysia for a year and a half. The company has raised $5 million in Series A round in 2018 and raised $16 million in Series B from the same strategic investor in 2019
Ezyhaul’s Funding Details
Date
Stage
Amount
Investor
2016
Seed Round
$840K
Undisclosed
2018
Series A
$5 million
Undisclosed
2019
Series B
$16 million
Undisclosed
Ezyhaul – Growth
Ezyhaul has grown more than 900% and has struck partnerships from leading companies that allowed the propagation of the clients. They have been able to draw out references from a lot of their existing clients.
With more than 30,000 trucks serving the market of Southeast Asia, the team now has set its sights on India, which is a huge market, and where despite the many innovations, the transportation industry remains fragmented but Ezyhaul, which is operational in Malaysia, Singapore, and Thailand believes there’s room for more.
Ezyhaul – Awards and Recognition
Ezyhaul’s biggest achievement is being the first transport startup in the transport industry, which is multinational and is progressing and expanding year after year. Recently Ezyhaul backed the Accenture-Freight & Logistics ASEAN Innovator Award!
Ezyhaul – Future Plans
Ezyhaul is one of the few startups that serve in multiple countries. Most startups prefer to operate in a single set-up. However, Ezyhaul operates in Singapore, Malaysia, Thailand, and India.
In the next two years, Ezyhaul will be penetrating in further industry markets. In the next five years, the team is expecting an increase in digitization in the transport space with faster adoption of new-age technologies and they believe that Ezyhaul will be a resource for this change.
FAQs
Who is Ezyhaul founder?
Mudasar Mohamed, Raymond Gillon, and Nicky Lum are the founders of Ezyhaul.
What is Ezyhaul?
Ezyhaul is a leading digital road freight platform in South Asia. Using its online platform, clients can make bookings with Ezyhaul for B2B domestic short-haul, long-haul, and cross-border shipments.
How much funding has Ezyhaul raised?
Ezyhaul has raised a total of $21.84 million in funding to date.
Who are the competitors of Ezyhaul?
Ezyhaul’s competitors – GoGoVan, Lalamove, Ninja Van, Deliveree, Dada, Logivan, Xdel Singapore, Cargobase, GoJavas and Whitebox.
Lead generation via email marketing, LinkedIn, and social media is great but let’s face it, they’re expensive, and the competition is fierce. Even if you cut through the competition, you end up with numerous leads, interested only in free trials or marketing collateral.
It’s time you stop going after the herd —or try different strategies along with popular ones —to generate leads for your business.
Below are the top 3 most underrated lead gen techniques to fill your funnel. But first, let’s understand how B2B lead generation works.
Lead generation refers to capturing the attention of your audience. Once a person – who initially didn’t know about your product – becomes aware and develops an interest in it, they become a lead.
Generating leads is the first part of the sales funnel. After you capture a lead, your sales team begins to nurture them with content like blogs, paid ads, and other marketing collateral to guide them further down the funnel.
Types of Lead Generation Techniques
Inbound
Who doesn’t like leads coming to them on their own? Inbound refers to attracting potential customers and not chasing them, depending heavily on content marketing.
You put your product out there by posting across various social media channels. One attention-grabbing post makes your potential customer follow your page. From there, they might check your website and read your blogs.
After consuming a lot of your content —valuable, we hope —they become interested in your product and check out landing pages or directly enquire about the product. Then, it’s up to your sales team or copywriters to convert them into paying customers.
Moosejaw Copywriting Example
Inbound lead generation is lucrative but indirect. If you want to take matters into your own hands, you’d like the outbound method more.
Outbound
Outbound refers to engaging with your target audience and making them aware of your product.
As a business, you can send emails, DMs, or calls — pretty old school to be honest — to your potential customers to develop an interest in your product.
Outbound lead generation involves heavy research on the customer’s background. You create a buyer’s persona and find people who fit the mould —your target audience.
Get their email in exchange for something valuable like an ebook, a template, or a free guide. Then, you can reach out to them with a great pitch.
Email Lead Generation Example
You can pursue outbound via social media DMs where you directly message prospects with your pitch, and it’s a bit direct and demands more nurturing. You have to engage — like, comment, and share — their posts before you slide into DMs.
Effective Lead Generation Strategies
Most Underrated B2B Lead Gen Sources
Quora
190 million monthly active users discuss more than 400,000 subjects on Quora — plenty of room to hunt for your prospects. Lead gen on Quora depends on the value you provide. You can generate leads organically and via paid ads. Let’s understand both.
Organic Lead Gen on Quora
Build an authoritative profile: People trust answers from a person of authority. Write a clear bio highlighting your position and what you do. Post valuable content and share wins and failures with proof to build authority on the channel.
Engage in topic discussions: Find discussions by searching for industry keywords. Look for popular answers and analyze how they’re written. Then, implement the same to enhance your solutions. Don’t forget to drop links to an elaborate blog on your website. Remember, you’re there to drop value, not to sell. Your answers should tempt users to check out your profile.
Make connections:Network with people with interesting questions and answers in your industry – that’s the first step to warming a cold lead.
Paid Lead Generation Campaign on Quora
Quora has its own lead gen campaign, allowing users to run ads and gather lead information via the form.
The campaign starts with setting an objective. Since you’re there to generate leads, choose lead generation among other options like app installs, conversions, and awareness. Define your budget, create an ad, pay, and you’re all set to bag leads from Quora.
As a part of lead generation, Quora offers a form to gather user information inside the app. The form contains your brand logo and can also guide users to your website landing page for further details.
You can create a form from the “lead gen tab” or “create an ad” tab on Quora. The form appears with your image and text ads and promoted answers.
Quora Lead gen tabQuora Create an ad tab
Quora is strict about the value your business provides in exchange for user information. Therefore, it only accepts only the forms that fulfil its guidelines.
Guidelines for Quora Forms
Fields: Choose 12 fields regarding contact information, occupation, and location.
Examples:
Name
Email
Job title
Company name
Country
State
Zip code
Headline: The headline of your form should convey what users will get upon filling out the form. The character limit for headlines is 65 characters.
Write a clear headline. Example: “Sign up for the newsletter” or “download our SEO guide”
Don’tuse headlines without any information about your office. Example: “Interested in business?” or “Free masterclass”
Confirmation message: The confirmation message should lead the user to the next step. For instance, if they filled out the form for an ebook, the confirmation message should be, “click below to download your ebook.”
Texts like “Thank you” or “Good day” are unacceptable and will get your form rejected.
Facebook Groups
Facebook groups house 1.8 billion people across the globe.
Facebook ruthlessly cuts down reach on the news feed, making these groups a haven to network and communicate with people in your niche. Let’s understand how you can generate more leads with Facebook groups.
How to Generate Leads via Private-Visible Facebook Groups?
Facebook has two types of groups: public and private. Anybody can join public groups, but I wouldn’t advise that for lead generation. It crowds the community with unnecessary posts, reducing the chances of finding exciting leads.
Create private groups that are visible —come up on search —to everyone. It’s like an invite-only party but for your business which offers a sense of exclusivity to the members and builds a strong community.
Facebook Group
Here, you control your membership as you’re the one to allow people inside the group. You can reduce spam bots as well.
Create Facebook lead Ads for your groups
Create ads to invite more people to your groups. Include videos and ad copies to maximize the impact.
Create onboarding questions to ensure you’re allowing the right people inside your group. Ask questions like, “can you provide email to stay updated with group activitiesand offers?” or “would you like a free guide?” to gather emails while onboarding.
Onboarding Questions
Once you have your group up and running, drop links to lead members to your landing pages.
Hosting a webinar? Drop a link with the post.
Answering a product-related query? Drop a link to the solution.
Remember, the group’s purpose is to build a community—balance lead generation with providing knowledge to avoid being sales. Provide free information and invite people to trial. Then, aim for upselling.
Business Events
Strong relationships always lead to business growth, and what’s better to build relationships than face-to-face communication. As per the Client’s research, almost 85% of business decision-makers like senior executives and board managers believe in the power of in-person events. They consider it “essential” for a company’s growth.
Business events were always famous for lead generation and networking, but the pandemic slowed their impact. Marketers drove towards virtual events and claimed to have seen better results with them.
Either way, events are a great way to generate B2B leads. To create a successful event, you must follow a three-step strategy.
Planning
Content Creation
Outreach
Event
Planning
It encapsulates your ideal customer profile, outreach strategies, and goal setting. Planning involves much brainstorming as you don’t have anything on the table.
How to plan your event?
Create an ideal customer profile, so you know whom to invite.
Assign a team of copywriters, researchers, and outreach experts. You don’t want to miss opportunities to turn a product conversion into a demo appointment.
Pick your outreach channels – social media, emails, or offline. The more, the merrier, as the multichannel approach is the best. If you’re doing it online, create a content strategy for each funnel stage – which brings me to my next topic.
Creating Content
This part is crucial for online events. Buckle up your copywriters to create pamphlets, ads, landing pages, outreach emails, blogs, and social media copy.
Tips for creating content:
Focus more on getting meetings instead of marking sales.
While creating content, put your customers the centre stage. The emails must be about them, and landing pages should highlight their pain points. Then, tell them how you can solve those.
Don’t add too many links to the email copy. The goal is to get them to the event so add the joining link only.
Outreach
Collect data about your attendees’ names, companies, and contact numbers. Your SDRs must research sales and ensure the attendees match your ideal customer persona.
Tips for Better Outreach
Talk about their pain points and ask questions about their struggle. Explain how the prospect may benefit from your product.
Follow up with an email with a summary of your conversation.
Event
Continue your outreach during the event. Follow up afterwards to remind you of your conversation. Also, send emails to people who didn’t attend the event or who didn’t agree to the next meeting.
Conclusion
If you’ve spent enough money on popular yet competitive lead gen methods, but still didn’t see any ROI, try these. These techniques focus on the number as well as the quality of the leads. With the right strategy, these techniques work wonders for your business.
FAQs
What is B2b lead generation?
B2B lead generation is identifying a customer and then attracting and nurturing them to buy your product or services.
How to generate leads for b2b business?
Attend business events, Send cold emails, Be active on online forums, and use remarketing.
Why are B2B sales hard?
There are many chances to make mistakes, sales cycles are longer, and lack of time are some of the reasons that make B2B sales hard.
B2B stands for Business to Business and when there is a transaction of any product or service between two business firms it is said to be a B2B transaction. Payment in such a transaction might be in the form of money or any other kind. This means that it can be a transaction that is quite regular like buying a product or service using money as a means of payment or it can be in the form of barter exchange as well. In barter exchange, two firms can render their services or products to each other instead of paying money.
In the case of monetary transactions, the payment method is quite different from how consumers pay the firms. There is a good deal of difference between the payment method of B2C and B2B transactions. Generally, when there is a B2B transaction, orders are placed in bulk whereas, B2C transactions are rather made in smaller batches since they are for direct consumption. In B2C transactions, there is also the provision of discounts and offers which is usually not present in B2B transactions. Hence, the mode of payment also requires some special alterations when a business is paying a business.
Such transactions required a lot of effort in the earlier times but with the advent of payment startups, the entire process of transactions has become extremely convenient for businesses. These startups are designed to provide technological solutions for a secure and seamless payment experience for businesses. They make use of several apps and widgets that make financial transactions hassle-free at people’s fingertips. Some of the popular startups that support B2B payments in India include BharatPe, EnKash, Airpay, Udaan, etc.
In today’s time, B2B transactions have become more convenient and secure due to the presence of many payment startups. The following are some of the most popular B2B payment startups in India:
BharatPe
BharatPe – B2B Payments Startup in India
BharatPe is a B2B fintech company that focuses on helping small to mid-scale business owners accept payments through all the UPI applications using a single BharatPe QR code. The startup also offers loans to merchants. It was founded by Bhavik Koladiya, Ashneer Grover, and Shashvat Nakrani, in the year 2018 and is headquartered in New Delhi. BharatPe has recently partnered with NBFCs for a program called the “12% Club”. This program shall provide a chance to consumers to invest in BharatPe and earn interest up to 12% without the presence of any lock-in period. Also, consumers can borrow money at the interest rate of 12%.
EnKash
EnKash – B2B Payments Startup in India
It is a B2B payment management and financial assistance platform. This application enables a company to check their cash flow management, and invoices, and most importantly track payments to suppliers or from consumers. It also helps to connect vendors, corporates, and credit givers easily. The company was founded in the year 2016 by Hemant Vishnoi. In, 2020, SBM Bank, YAP, RuPay, and EnKash joined hands to launch the most full-scale business credit card ever, the SBM EnKash RuPay business card.
Airpay
Airpay – B2B Payments Startup in India
This is another popular B2B payment startup in India that helps retail and eCommerce companies to collect contact-less payments easily. Airpay was founded by Amit Kapoor, Kunal Jhunjhunwala, and Rohan Deshpande in the year 2012. The company has its headquarters in Mumbai. The payment platform renders services like net banking, digital payments, mobile POS, payment gateway, contactless payments, financial inclusion, open banking, and financial services.
Udaan
Udaan – B2B Payments Startup in India
Udaan is one of the largest B2B platforms for businesses in India. It was founded in the year 2016 by Vaibhav Gupta, Sujeet Kumar, and Amod Malviya. The startup has its headquarters in Bangalore. It operates in fields like staples, electronics, FMGC, lifestyle, home and kitchen, fruits and vegetables, pharma, and more. The platform helps farmers, small brands, and manufacturers to sell their products to retailers and customers with guaranteed safety and transparency. It helps make the buying and selling process easy with secure payments and smooth logistics.
The name of the startup is pretty evidently derived from the accounting term G-Invoicing. Ginvoicing is a company based in Ludhiana and was founded in the year 2017 by Tarun Jangra. It is a platform that allows you to manage your business easily and more effectively. The platform is meant to solve all your GST-related hassles. It helps collect online payments, accounting, inventory management, collating sales, marketing, purchase data, and more.
Benow
Benow – B2B Payments Startup in India
Another popular B2B payment startup in India is Benow. It was founded by Sudhakar Ram and Soorraj VS in the year 2016. Benow is a platform that specializes in payments and retail space. The startup was formed to promote digital payments and to empower small and medium-scale businesses, brands, and NGOs. It also enables users to get bundle products, EMI, credit points, and much more. The platform is highly focused on Buy Now Pay Later model.
Bulk MRO
Bulk MRO – B2B Payments Startup in India
Another popular name on the list of B2B payment startups in India is Bulk MRO. It is a global supply chain finance platform incorporated in the year 2015, in Mumbai by Gaurang Shah and Devang Shah. Bulk MRO is a trustworthy name in supplying industrial products and emergency goods. It is a B2B platform that helps government healthcare networks and corporations in their operations not only in India but around the globe.
It is a gaming platform founded in the year 2016 in Gurgaon by Akshat Rathee. Initially, NovaPlay was used to pay money for buying games. However, now it has also introduced B2B payment processing services.
Conclusion
Business to Business payments used to be a complex process but with the advancement of technology, many startups have emerged that have made it more convenient and secure. The above-mentioned are some of the most known B2B payment startups in India that are revolutionizing the way transactions used to be made earlier.
FAQs
What is a B2B startup?
B2B startups are also known as enterprise startups. Such startups sell products or services to other businesses rather than or in addition to the individual consumers.
How do I receive a B2B payment?
The following are the ways to make and receive B2B payments:
Checks
Credit cards
ACH transfers
Electronic fund transfers
Online payment platforms
Which are some popular B2B payment startups in India?
Some of the most popular B2B payment startups in India are:
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved byRemitout.
We saw a lot of parents and students come to bank branches with a bunch of questions regarding paying their tuition fees, rents, etc. overseas. Most of the time, they would fill out forms that would have cancellations or unclear information, this often resulted in funds getting returned after a lot of deductions due to charges and exchange rates. People go through the same running around and stress for sending money overseas in time which should have been the last thing to worry if at all in the entire admission process.
Remitout allows its users to complete the registration process withhin few minutes and then use the platform as per their need easily. Remitout provides an online platform that allows users to remit money from India to other countries. The service can be used to send money for various purposes including travel, medical fees, education fees, immigration fees, and more.
Remitout offers you different services that make easy online money transfers using Remitout’s forex card. Remitout allows the registered users to buy and sell currencies at the live rate by an easy process. It allows its users to get the account loaded with money and then cashed it out under any available currency.
Remitout is an online money transfer service for students. The process is done in 5 easy steps on the website from registration to making payment using a secure payment gateway. The platform enables easy and fast access to the facility by availing the option of a one-time sign-up process. Remitout is also noted to associate with RBI Authorised AD II License holders only. They are completely secure with no hidden charges.
Remitout provides a simplified online platform for Indian students to transfer their education-related funds out of India. With the number of students opting to study overseas growing each year, so is the requirement for overseas money transfers. As these students are first-time remitters of overseas funds there are a lot of doubts and concerns, with Remitout we want to make an overseas money transfer as simple as purchasing products/services on one commerce website.
In the current calculation, Remitout has successfully helped 3000 students to make their remittances and trust the platform. The future goal of Remitout can be assumed to gain the trust of more students and parents by becoming their remittance partner. Remitout is also known to provide currency exchange in 15 different currencies.
Remitout- Founders
Nafees Dadi
Nafees Dadi- Co-founder of Remitout
Nafees Dadi successfully straddled several mantles during his stint at renowned banks at ABN Amro, HDFC, and ICICI, he managed their trade processes and teams while playing a vital role in setting up policies. Surprised by the time most students and parents spent on money transfers abroad at the bank, he wanted to do something to ease the process. This resulted in him co-founding Remitout Service Private Limited and he played a crucial role in its inception and growth. At Remitout, he oversees business functions, technology, advancement, and strategic alliances.
Kritika Saini
kritika Saini has completed her Executive MBA from Narsee Monjee Institute of management studies in Jan 2019.Kritika is a banker turned entrepreneur. Before starting out as an enterpreneur, she was noted to work with different banks such as HDFC, ICICI, Bank of Maharashtra, etc. Kritika Saini was reported to work in varied industries during her banking job ranging from wealth management, SHG finance, Foreign Trade, etc. In Remitout, Kritika Saini works and oversees various activities and work such as Business Functions & advancement, Marketing, promotions, product development, and PR activities.
The co-founders of Remitout were both shocked by the time taken to fulfill the whole process of transferring money. With the increased demand for money transfer, the traditional method was not the best option. Nafees Dadi always wanted to do something to help those students with the money-wiring process. His role in the development and growth of Remitout is too crucial due to the basic thought process behind it. He noticed that the time taken by each parent to fill up the form and complete the transaction process was quite high.
And another essential thing noticed by him was that even after consuming so much time, there is always greater room for mistakes. Mistakes made in the application form can actually cancel the transaction nullifying the efforts and time usage. Hence, the rise of Remitout was initiated after the whole scenario and calculation. While doing a basic search on the project, the co-founders of Remitout realized that India is listed in the second position for migrated students after China. Making them affirm their decision of initiating the project because, the higher the number of students away from the country for education, the more the need to find a good alternative to the traditional method.
A few sessions with the team and discussion then led to the creation of the now known Remitout platform with a detailed workflow system.
Remitout is a joint word of Remit=Remittance and Out=Outward. Remitting money outward of India. Remitout, a name which is a mix of Remittances outside India typically called “Outward Remittances” in Bank.
Remitout Logo consists of an orange color square covered with two square brackets like shaped orange color objects. On the left side of Logo, the word “Remitout” is written.
Remitout- Vision and Mission
They believe that a genuine exchange transaction of a student paying fees overseas should be as simple as making any local transfer within India. The processes and jargon used make it complicated for first timers, hence the company thought of making the transfer process as it should be. Simple and Easy.
Remitout- Target Market Size
Education domestic or overseas is a growing market and shall keep growing as it’s the need of the future. As the company is in the money transfer business for students our market size directly correlates to the number of students going overseas from India. The number of students going overseas has been growing at a robust average annual growth rate of 22% in a span of 16 years (as per so n so data). Annually the money which is sent from India towards education expenses is close to $ 4 billion growing at an average of 44% every year.
Remitout- Challenges
With zero users and an online business model targeting students, both of the founders started working day and night on various WhatsApp and other social media groups formed for student discussions. They gave their inputs in queries related to foreign exchange and fee payments. It took a while but they were able to demonstrate their expertise in the field and convince students to try their service.
The biggest challenge for Remitout was to get people to trust a new entity with a large sum of money and more importantly for transacting online with their funds. The Remitout founders tried for weeks to speak to everybody through various online and offline channels until they got their very first student on the website.
The students were delighted with the overall experience and got a few of their friends to register with them. The team called each of the students taking feedback on their experience and requesting them to refer their services to their contacts. It took a while but the word of mouth spread around, they were able to get students to come to them because of the experience and not any marketing activities.
Remitout- Products And Services
By digitizing the application process, they have been able to have error-free transactions, the forms are filled automatically and hence are clear to read. The process is completed in easy steps which can be done in the comfort of the customer’s home hence there is no more running around or unanswered questions. Now anybody who uses a computer can send money overseas by themselves.
They introduced an additional platform towards the end of 2019 which worked on the same base principle. However, this time around they wanted to enter into the B2B space by partnering with Overseas Education Consultants. So, they created a platform for these consultants who can now register with them and process their student remittances from their offices. This helps these consultants to provide an additional service that is relevant to their processing time and at the same time helps them reach more students in different parts of India.
The team has been working on transparency to students on processes and charges, keeping low expenditure avoiding any unwarranted expenses, and working on the profit-making model.
They have always worked on word-of-mouth references to get their next customer, this is a slow process but a definite as per their belief. Along with this, the team has made some partnerships overseas with companies that receive payments from Indian students for their visa processes. With their new vertical they are also partnering with various consultants to get them a better reach.
Remitout- Recoginition and Achievements
With simple and realistic goals, Remitout has achieved its registration in Startup India. For them, their biggest achievement is to maintain the average 5-star rating on Google with 700+ reviews.
Conclusion
Remitout was started with the purpose of providing a helping hand to students and parents looking for money transfers across the globe. They provided an easy way for money transfer through their medium by removing the complicated process of transferring money via bank. With the simple purpose, they are currently in a good development pace with constant updates to maintain their fame.
FAQs
Is Remitout a better option for the needy?
Remitout provides hassle-free service with good security. Hence it can be considered a better option to use when required.
When was Remitout introduced to the world?
Remitout was introduced to the world on 24th August 2017 by the joint efforts of Nafees Dadi and Kritika Saini.
What is the business model of Remitout?
Remitout works on the business model of Business to Consumer (B2C).
