Tag: automated email

  • Sender Review: Send More Emails While Spending Less

    The busy lives of millennials have created a new set of challenges for businesses. From fast food to the fashion industry, brands are finding it harder than ever to capture the attention of younger consumers.

    Arguably, email marketing is one of the most essential tools that any business has at its disposal. It’s a cost-effective way to stay in touch with customers and build loyalty to your brand.

    If you’re investing in email marketing as part of your brand’s marketing strategy, you’ll want to ensure you optimize your messages for maximum engagement and conversion.

    And to optimize your messages, you’ll need email marketing software that empowers you to quickly and easily keep in touch with your customers and grow your business while spending much less.

    Introducing Sender
    Features of Sender
    Pricing of Sender
    Why Choose Sender

    Introduction to Email Campaign Creation With Sender

    Introducing Sender

    Sender is an email marketing software for eCommerce and bloggers that allows you to create and send beautiful, branded emails with many additional features. The platform helps users quickly grow their audience with beautiful pop-ups and forms, supports email and SMS automation, allows intuitive personalization, and offers multiple templates. Sender has been assisting entrepreneurs in bridging the gap between their email lists and revenue.

    Features of Sender

    Below are some of the other unparalleled features Sender brings to the table:

    Create Beautiful Branded Newsletters in Seconds

    Newsletters are a great way to stay in touch with your customers, but they’re also a way to make them unsubscribe from your emails as fast as possible. When done wrong, newsletters can feel like spam or an invasion of privacy.

    When done right, newsletters are valuable tools for keeping your customers informed about new products, sales, and other information they care about without requiring them to search for it elsewhere.

    Design Beautiful Newsletters With Sender’s Newsletter Template
    Design Beautiful Newsletters With Sender’s Newsletter Template

    Sender optimized their stylish drag-and-drop editor to help business owners with zero HTML knowledge design beautiful newsletters. With its free newsletter template and a lofty gallery to choose from, you can personalize your newsletters, include intuitive images, and keep your messages attractive across multiple devices.

    Everything You Need to Seamlessly Grow Your Audience

    Now that social media has become a saturated space, it’s more challenging than ever to stand out online. But there’s one place where you can still have an edge: your audience’s inbox.

    Even as people spend more time on third-party sites instead of their primary emails, newsletters are still a great way to reach your target audience and grow your brand.

    And the good news is that email is much easier to get right than social media. You don’t need insider knowledge or special tricks—anyone can set up an email newsletter in just a few minutes, especially if you have Sender’s list-building tools.

    Email Campaigns - Sender
    Email Campaigns – Sender

    Sender offers multiple features to help you grow a healthy and active subscriber list. You can use Sender to create customized subscription forms in seconds, collect and manage various data about your subscribers, group your list into segments, and easily connect Sender with your website. Sender’s automation tool makes setting up and sending targeted campaigns a breeze.

    Advanced Email Delivery Software

    The right email marketing tool can help introduce your company to new customers. But to keep your current customers returning for more, you need an effective strategy supported by the right tools.

    Sender’s email automation software offers an advanced email delivery infrastructure to ensure your emails reach subscribers. They meticulously maintain a high reputation for their IP addresses and employ sender policy framework (SPF) and Domain Key Identified Mail (DKIM) authentication to ensure the deliverability of your emails.

    Email Automation - Sender
    Email Automation – Sender

    Plus, with Sender, you will enjoy advanced email delivery software offering feedback loop integration, bounced email tracking, and deliverability consulting, ensuring you back your messages with research and your campaigns are delivered in the shortest time possible.

    Real-time Analytics

    Do you know that your company’s email marketing campaign may see a decline in the number of opened emails, unread messages, and clicks by your subscribers if your email analytics tools are not working efficiently? Analytic tools help inform your email marketing campaigns, improve customer engagement, and drive conversion.

    Also, with the help of email analytics, you can uncover hidden insights about your business and target audience. It is one of the most valuable tools to analyze how people react to your marketing messages.

    Email analytics helps you measure your marketing campaign’s performance, monitor engagement and segment your subscribers based on their interests and behavior.

    Real-Time Analytics - Sender
    Real-Time Analytics – Sender

    Sender’s real-time analytics stands different because it’s optimized to help you grow your list and keep old clients in the loop while spending less.

    Enjoy an open-&-click tracking feature that allows you to see who opened and how they interacted with your email; date and time analysis that helps you learn the hours subscribers open your emails; click maps offering virtual reports and real-time Google analytics to improve the impact of your campaign.

    Leverage SMS Marketing

    Small businesses don’t have the resources or staff that more prominent companies do. They can’t afford to dedicate advertising and marketing specialists, nor can they usually justify hiring a Corporate Social Responsibility (CSR) department. That’s why small businesses need some tricks up their sleeves to get the word out about their business. But how?

    That’s where SMS marketing comes in. It might sound like an old-school technique, but it’s still helpful in getting your message out without spending much money. And thankfully, Sender offers its users the best of two worlds – email and SMS marketing.

    SMS Marketing - Sender
    SMS Marketing – Sender

    Sender’s SMS marketing tool makes text messaging feel as natural as it can be. The automation tool allows you to effortlessly build, run, monitor, and optimize high-converting SMS sequences with 100% automation without needing to switch between apps consistently.

    Some of the perks of its SMS automation tools include a toll-free number, user-friendly list-building tools, in-depth segmentation, engaging notifications, and advanced text messaging reports.

    Pricing of Sender

    Every business owner needs a solid pricing strategy in line with their budget. Simply put, before settling on an email marketing tool or selecting a price plan, ensure you can effortlessly keep up with the recurring bills.

    That being said, it’s also important to remember that you get what you pay for. Sender provides multiple price plans but doesn’t offer the same features. Let’s explore their prices to help you find that sweet spot between high-value and affordable prices.

    Free Forever

    Sender’s free forever plan is the best option for small, startup business proprietors. The generous FREE-FOREVER plan allows sending up to 15,000 emails to 2,500 subscribers every month.

    Standard

    The standard plan offers all the tools a growing online business needs to cut through the noise and get its message out. Pricing starts at $8.33 per month.

    Professional

    You can opt for Sender’s professional plan if you’re running highly sophisticated campaigns and require advanced omnichannel features and premium support. Pricing starts at $29.17 per month.

    Enterprise

    If you want a customized plan to cater to unlimited email and SMS needs, then Sender’s enterprise plan exists to serve you better. This plan is suitable for big eCommerce stores and Fortune 500 companies. You’ll need to contact Sender’s 24/7 support team for pricing.

    Pay As You Go

    Sender’s pay-as-you-go pricing model is adequate for infrequent senders and business owners with an inconsistent flow of emails. Instead of paying a monthly plan, you can buy email credits as needed.

    Sender’s Pricing Plans Yearly Billing Monthly Billing
    Free Forever $0 $0
    Standard $8.33 $10
    Professional $29.17 $35
    Enterprise Custom Price Custom Price


    Moosend Review: Email Marketing Tool for Growing Businesses
    Moosend is an email marketing tool designed to boost your business growth. It provides core automation features along with templates and even a landing page builder.


    Why Choose Sender

    Sender is popularly known for its award-winning user-friendliness and unparalleled affordability. Plus, it offers multiple highly-intuitive email marketing features.

    So whether you’re looking to instantly integrate your list with leading content management systems, CRMs, and eCommerce platforms, or add a product to your newsletter and pinpoint the right subscribers with segmentation, Sender has got you covered.

    Conclusion

    Sender provides everything you need for an effective email and SMS marketing campaign. Ecommerce businesses can easily connect Sender with their website or webshop, and their lists will synchronize automatically. In essence, if you need an email service provider that allows you to send more while spending less, make Sender your go-to email marketing platform.

    FAQs

    What is Sender?

    Sender is an email marketing software for eCommerce and bloggers that allows you to create and send beautiful, branded emails with many additional features.

    What does Sender do?

    The platform helps users quickly grow their audience with beautiful pop-ups and forms, supports email and SMS automation, allows intuitive personalization, and offers multiple templates.

    Does Sender offer a free plan?

    Yes, Sender offers a Free Forever plan. It is the best option for small, startup business proprietors. This plan allows sending up to 15,000 emails to 2,500 subscribers every month.

  • How to Create the Best Order Confirmation Email (2022)

    Order confirmation emails have better engagement rates than other sorts of emails. Their open rates are as high as 70%, the average click rate is 17%, and the average order rate is 3.77%. That makes confirmation emails pivotal for your business. And you can use this opportunity to achieve your branding and marketing goals.

    Customers are more likely to respond to order confirmation emails than to full-fledged advertising communications, and these numbers are a huge testimony of the potential of order confirmations.

    To capitalize on these opportunities, you should employ well-thought-out techniques. And to help you out with that today we are going to give you all the necessary information on how to create the best order confirmation email.

    WooCommerce Order Confirmation Email Customization

    What Is an Order Confirmation Email?

    An email confirmation is an automated email sent to the client after they place an order. Unlike a promotional email that is sent to a group, this transactional email is sent to a single user in response to the action they have performed, like in this case making a purchase.

    While you already get an indication that your purchase was placed successfully on the website or app, an email confirmation is a great follow-up that most customers anticipate.

    The email confirmation includes information such as your transaction, purchase, delivery address, payment method, list of ordered products, tracking data of the package, and delivery date. These emails can be used for confirming your appointment, reservations, subscription, or any other form of service.

    An order confirmation email is an excellent way of keeping the customer’s trust especially if they are a first-time buyer, as it fulfills the psychological requirement of keeping things in good faith. It can also be used for marketing purposes and as a tool to improve customer satisfaction. You can also add similar products as the ones brought by the customer or attach a discount offer to make them your recurring customer.

    What Purpose Should Your Confirmation Emails Fulfil?

    Order Confirmation Email
    Confirmation Order Email

    An order confirmation email is a significant element of upscaling your company. You may not be able to see its direct impact on your business, but in a long run, this works as the catalyst for increasing brand loyalty.

    Consider the following subpoints when you craft the template of the order confirmation email.

    It should Aid in Maintaining Long-Term Relations With the Client

    Your order confirmation email should speak the language that makes your customers want to purchase from you again. This is possible when your email is successful in providing an amazing customer experience. You can attach an invitation for your customers to join you on social media or a loyalty program to maintain long-term relations with them.

    It Should Pique the Interest of Customers in Your Products

    Whenever a customer sees the confirmation email of their product or service it helps to subside their worries. Now they have the assurance, they start looking at the finer positive points of the services that you provide. This email alone promotes favorable thoughts and creates a base for future interactions of customers with your brand.

    It Should Build Trust

    When a customer makes a purchase from your online store for the first time they want to know whether your firm is legitimate or not. A confirmation email works as a trust-building factor that their payment information is safe and their order will be delivered to them successfully.

    It Should Include All the Important Details

    A confirmation email includes all the important information like mode of payment, list of products, expected delivery date, tracking details, and all the valuable information that a consumer expects from the seller. More about it in the upcoming section.

    Your Email Should Give Customers Peace of Mind

    When your customer sees a confirmation email in your inbox, it automatically gives you peace of mind that you haven’t been duped and the amount you have paid on that item is in safe hands.

    Things to Include in an Order Confirmation Email

    A customer seeks several important components in an order confirmation to ensure the proper delivery of their product. These details can differ depending on your email marketing strategy. However, there are a few aspects that you must include in your emails. Here’s a list of all those components:

    Your Brand Name

    Adding your brand name to the email will communicate to the customer that the communication has come through your company and it will also help to create awareness among the clients about your brand name.

    Order Number

    An order number streamlines the whole process of resolving customer queries. It helps the customer care executive in locating all the specifications of the purchase and provide instant solution to the customer.

    Summary of Order and Contact Details

    Including details regarding customer billing address, method of payment, product name, quantity, size and color of product, weight, and stock-keeping units along with a photograph of the items will provide the buyer with visual confirmation of their purchase in a proper way.

    A Proper Breakdown of the Costs

    Sometimes a customer may get confused about the price of a product, hence a proper breakdown of the cost will help them to comprehend the cost easily. Including details like the cost of the product, taxes, shipping cost, and any discount or promotional codes that are used by the customer or included by the platform itself.

    Confirmation of Order Amount and Mode of Payment

    This one’s quite easy to understand, a display of the payment method and overall amount of the order gives the customer assurance and an idea of the charges they have paid.

    Order Confirmation and Payment Mode
    Confirmation of Order and Payment Mode

    Tracking Details and Estimated Date of Delivery

    Tracking details make your brand appear trustworthy and genuine. It also assists the customer in monitoring their package. The estimated delivery date will help the customer know when your item is scheduled to be delivered and if the payment mode is cash on delivery then the customer will be ready with the amount on the specified date.

    Thank you Message and Customer Service Details

    A thank you message will make a customer happy. It will also show them that you can go the extra mile to give maximum customer satisfaction. Providing customer service details gives the customers an accessible way of reaching out to you in case of any issue with the product or cancellation.

    Some Fantastic Examples of the Order Confirmation Email

    After gaining so much information on a confirmation email, let’s have a look at some great order confirmation email samples so that you can create one of your own!

    1) Show Some Excitement!

    Since an order confirmation email is your first opportunity to communicate with your consumer, show them how grateful you are that they purchased your product. The degree of excitement you display in your email will make the consumer delighted and a returning customer.

    Shoes order confirmation email
    order confirmation email

    2) Use Some Catchy Lines and Follow-up Information

    Using some catchy phrases that fit with your product will create an impression on your customer’s mind. It also demonstrates your level of inventiveness and the work you put into providing a positive user experience for them. Customers may be certain that their product is in good hands and will be delivered to them shortly if they receive follow-up information such as “we will send you another email after delivery.”

    3) Send a Personalized Thank You Message

    A personalized thank you email will show your consumer that they are valued and will remind them that they made the correct decision. This will help to establish an instant connection between the consumer and the business.

    Personalised Order Confirmation Email
    Personalised order confirmation email

    Conclusion

    We hope you can see how crucial a flawless order confirmation email is for a business by now. An email confirmation creates positive ideas in the head of the consumer and aids in growing potential earnings.

    Not only that, but it also demonstrates your genuineness and builds customer confidence in future transactions. Online business is all about risk and certainty, but with a purchase confirmation email, you can make it a little less perilous for your consumers.

    FAQs

    How do you respond to a customer order?

    Show your gratitude towards them for buying your product and craft a personalized message   to build trust and offer them a discount and then close your message with another thank you note with your email signature.

    Why are order confirmation emails important?

    Order confirmation email verifies that order has been successfully placed. It provide an opportunity for relationship building and create potential cross-and up-selling.

    How long do order email confirmation take?

    Ideally order confirmation email takes around 5 mins to 60 minutes. Sending an order confirmation email early at helps in making good customer relationship and building brand image.

    What should be the length of the order email confirmation?

    There is no defined length for it. But it must have all the details like- Order number, cost breakdown, purchased items, delivery timeline.