Tag: Augmented Reality

  • Why did Facebook Change its Corporate name to Meta?

    Whenever we talk about social media that bring people together from all around the world, only one word comes to our mind and that is none other than Facebook. Although this social media giant is not the first social networking site in the world, still it holds the utmost level of importance and popularity. Facebook made the world a global village where one can connect with another person, who is sitting in a completely different corner of the planet. It is one of the most, if not the most successful social media platform.

    It was founded in the year 2004 by Mark Zuckerberg, Andrew McCollum, Chris Hughes, Dustin Moskovitz, and Eduardo Saverin and didn’t take long to be a full-fledged multinational technology company from just a social networking site. With its impressive service, it is considered one of the most valuable companies in the world. The most attractive feature of Facebook is that is free and for everyone. Anyone can create a profile on Facebook and use it to their heart’s content.

    This social media giant hasn’t taken a rest in all these years and has acquired some biggest companies that deal with social networking. Facebook took charge of Instagram in the year 2012 and of WhatsApp in 2014. By taking these biggest platforms in its grasps, it almost holds the entire social media industry in its palm.

    Facebook is never tired of creating history. The leading social media platform was again on the news, where it changed its corporate name to “Meta” on October 28, 2021, as part of the most-awaited rebranding attempt.

    At Facebook, we build tools to help people connect with the people they want and share what they want, and by doing this we are extending people’s capacity to build and maintain relationships.

    – Mark Zuckerberg

    Facebook Changing Its Name
    What Is Metaverse?
    Facebook Oculus Acquisition
    Is Recent Facebook Controversy behind the Rename?
    Why Facebook Rebrands to Meta, Reflecting Metaverse?
    Meta Logo
    Conclusion
    FAQ

    Facebook Changing Its Name

    The company that has conquered the entire social media world has announced to reinvent itself by doing the first and foremost thing, changing its name. Speculations were there across media channels from around the globe regarding when Facebook will likely be changing its name. While most of the media channels couldn’t hold the excitement about the change of Facebook’s name, some reports revealed on the October 20 continued to mention Facebook will have a new name when the next annual Connect conference of the company will take place. However, the social media behemoth finally managed to change its corporate name, the main aim of which is to reflect its focus on building the metaverse.


    How Facebook’s VR headset will Revolutionize Ads?
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    What Is Metaverse?

    Two decades ago, the world that we are staying in now, seemed like a world in a science fiction movie. Thanks to technological advancement, it is the reality now.

    The use of the word ‘Metaverse’ recently become a trend after Mark Zuckerberg talked about it a few months ago although the term was first coined in 1992 in a Science fiction ‘Snow Crash’ by Neal Stephenson.

    The term basically means that physical reality and virtual reality will coexist in a shared online space. According to Zuckerberg, the metaverse will provide creators and artists with huge opportunities.

    Horizon Workrooms by Oculus (Facebook owned Company)
    Horizon Workrooms by Oculus (Facebook owned Company)

    The company also announced that it will create 10,000 jobs in the European Union to make its metaverse dream come true. With technologies of virtual and augmented reality connected the digital space will be lifelike this is what metaverse is.

    It will be open for everyone just like the internet instead of a single company. The online interaction through this will be more lifelike plus with our jobs, schools, and colleges being online, this seems to be the need of the hour. So, Facebook is taking the initiative to turn into a metaverse company in the next five years.

    Facebook Oculus Acquisition

    It seems Facebook was thinking about its rebranding issue for a long time, the company acquired ‘Oculus’ that produces virtual reality headsets in 2014 for a whopping price of $2 billion.

    At that time, Oculus was just a 2-year-old company. Facebook believes that VR is the future and that in no time, people will start interacting, working, and playing in the virtual world only. Facebook is also interested to connect the Messenger app with Oculus Quest.


    How is Facebook Using AI to Enhance Its Shopping Features?
    Facebook is using AI for the improvement in shopping experience of its users. Read to know How is Facebook Using AI to Enhance Its Shopping?


    Is Recent Facebook Controversy behind the Rename?

    Not to forget the recent controversies surrounding the biggest social networking company may also have contributed to this decision. The controversial documents shared by whistleblower Frances Haugen, a former product manager of the civic integrity team have added fuel to the fire.

    The documents claimed that Facebook already knew that the products of the company are causing harm to the teenagers and are affecting their mental health but has not done anything to eradicate the problem.

    The global outage in the month of October is probably the last nail in the coffin, with all the major apps owned by Facebook Inc. like Instagram, WhatsApp and Facebook itself down it was the longest global outage of recent times. The outage was almost of 6 hours. This may play a massive role in the decision of re-branding to give itself a new and fresh start.

    Why Facebook Rebrands to Meta, Reflecting Metaverse?

    Facebook has finally managed to change its corporate name to “Meta” to draw the end to all the speculations around the world on October 28, 2021. This rebranding was done with a move to signify all that Facebook is doing beyond the social media platform of the company.

    There is no doubt that Facebook’s most important product is Facebook itself, or the social media platform that it nurtures. However, the American multinational technology conglomerate has made numerous advancements also in the areas like Virtual Reality (VR) and is looking to further expand in the upcoming years.

    Now, in case you are wondering whether Facebook will be called by its old name anymore, then you should know that the brand has only witnessed a technical change in its corporate name. This means that Facebook will still be called by its previous name, and nothing else will change on the platform. Besides, Facebook-acquired Whatsapp and Instagram will also be the same thing that they were. However, this change does affect the corporate name, which was Facebook Inc. earlier because that is now changed to Meta Platforms, Inc.

    Facebook chief Mark Zuckerberg had earlier remarked on the change by saying that the existing name of Facebook couldn’t “possibly represent everything that we’re doing today, let alone in the future,” and thus, it needed to change.

    By changing its corporate name, Facebook is now planning to build a “metaverse,” which is deemed to be an online world where people would be able to play games, work, and communicate in a virtual environment, via VR headsets.

    Coming from the Greek word “meta”, the new name of Facebook means “beyond” and quite justifies what it is doing and aiming to do in the future.

    Meta Logo

    The name change also brought in a new logo for the brand on the internet and also at the company’s Menlo Park headquarters in California. The earlier thumbs-up logo, which symbolized the Facebook “Like” is now a “blue infinity”.

    Conclusion

    The biggest social networking site has got its name changed and all this is to make the company better and turn it into a metaverse. The name “Meta” is itself the start of Metaverse, and it will surely result in a metaverse soon. Facebook is setting its eyes on opening a new door to a world that will literally erase the line between physical reality and virtual reality.

    FAQ

    Is Facebook rebranding itself?

    Yes, some reports long suggested that Facebook was planning to rename itself and the new name will reflect the focus on the metaverse. The name change actually was materialized on October 28, 2021, when the corporate name of the company was rebranded to “Meta.”

    What is Metaverse?

    It is a huge virtual world where millions of people can access it at the same time using their own avatars.

    Is Oculus owned by Facebook?

    Oculus was bought by tech giant Facebook for $2 billion in 2014.

  • How Future Technologies Will Help Us Do Housework?

    The Fourth Industrial Revolution (4IR or Industry 4.0) is on the verge of happening. It is believed that the revolution will have a great impact on human life and put the human race far ahead. According to the experts, certain chores like washing clothes and dishes have already become more convenient due to technological revelations. It is expected that it will continue and eventually reach the point where most people will save almost two hours a day leading to over 15 hours a week or more than 33 days a year on doing chores.

    The global market for Robotic Process Automation (RPA) is anticipated to reach US$8,781.2mil (RM370mil) by 2026. RPA will eliminate manual errors and reduce the time needed for daily processes. RPA will also reinvent careers, shifting from task-based roles to leveraging human adaptability and problem-solving. New job opportunities are anticipated with a growing demand for RPA professionals.

    Helping Hand For Your Household Chores

    Today, drones are well known as data capture devices with a camera. Drones are valuable for their combination of mobile hardware and internet connectivity. VCs have invested a total of $1.5 billion since 2012 in drone commercial startups that are shaping the industry. But in the future, we’ll see them perform the full lifecycle like capturing data, analyzing this information, and then acting on it. We’ll see agriculture drones protect huge fields, detect weeds and other issues follow up by sending commands to drones that can spray a herbicide. These future technologies in homes will be very helpful.

    Drones are being used to quickly deliver goods, broadly study the environment and scan remote military bases. Drones have been employed in security monitoring, safety inspections, border surveillance, and storm tracking but drones that run themselves require some level of artificial intelligence to guide their actions on the proper path.

    Today’s drones are still limited by their human controllers but the next generation of drones will be powered by artificial intelligence. AI will allow drones to make decisions and operate themselves on the behalf of their human controllers. Improvements in drone technology, the evolution of AI and improved algorithms will make drones more useful.

    Similarly, another technology – Augmented Reality (AR), which superimposes an image onto a user’s view of the real world and enhances it with sound, touch and even smell, will play a vital role in the future. Big brands have already started using AR outreach but it still needs momentum from creators, developers and marketers to make it accessible for anyone and everyone.

    These technologies will be highly used for household purposes. As consumers become more comfortable with AR, their presence will become a more continuous expectation. Experts have given their top predictions for what house technology will revolutionize home living in the near future. Not only this, even changing bedsheets, watering plants, plumping up pillows and ordering food are also expected to be automated. According to futurologists, around 90% of household chores will be automated by 2040, thanks to robots, drones and AI.

    Some of the future technologies that would help us do the housework are discussed below.

    1. House Robots
    2. Multi-Function Drones
    3. AI Butlers
    4. Reverse Microwave
    5. Self-plumping Pillows
    6. Washing Balls
    7. Super Smart Fridges
    8. Printed Food
    9. Virtual Chefs
    10. Robotic Lawn Mower
    11. Robot Vacuum

    Frequently Added Questions – FAQs

    House Robots

    House Robots doing all the household chores.
    House Robots doing all the household chores.

    Today, even though robots are being used for many purposes such as in industries, airports, medical, etc., they haven’t become part of houses yet. But it is predicted that in the future, robots will start appearing in households by 2030. They may cost around £25,000 at first.

    These robots will be able to perform all types of household chores that we humans do today. The bots will be able to load the dishwasher and put away pots and pans, fold the laundry, change sheets and move furniture and so on. These robots will be self-training bots which mean humans don’t need to teach them how to perform a particular task.

    Multi-Function Drones

    Drone is supposed to be the future of parcel delivery.
    Drone is supposed to be the future of parcel delivery.

    It is expected that the tiny drones will be commonplace in the 2030s and they will be priced around £1 each. These drones will also help in performing households chores to save time and effort. These drones will have lights, sound, cameras, microphones, sensors, robotic arms, wave cancellation technology, or wave enhancement technology.

    Drones are distributed sensors that make the internet smarter. They can serve as a platform on which different applications, software, and business models can be built. These drones will pick up dirt and clean surfaces, with variations and also be able to water plants and monitor security around the home. Some drones will shine an infrared beam at a room’s occupant to warm them as they move around the house.


    Virtual and Augmented reality and its impact on India
    In the 21st century, technology is everywhere, its replacing blackboards in theclasssrooms, paper models in projects, videogame controllers to VR headsets, ithas brought the pokemons from our television screens to the floor in our house.All of this has been made possible using AR and VR which sta…


    AI Butlers

    Artificial Intelligence Butlers are coming to do all your household chores.
    Artificial Intelligence Butlers are coming to do all your household chores.

    As mentioned above, house robots will perform many in-house tasks. Similarly, Artificial Intelligence Butlers will be one of the biggest game-changers. They are best imagined as extremely advanced versions of Siri or Alexa. This will be teachers and trainers also.

    The AI Butlers will take control of all the routine life of human-like paying bills, managing subscriptions, doing your shopping and constantly monitoring ways to save time and money for humans. This will also serve as personalized practice partners to help with homework and reinforce what children have learned that day in school.

    Reverse Microwave

    As the name itself suggests, unlike today’s microwave oven, these ovens will be designed to cool things down in seconds so wines and beers can be chilled in seconds rather than hours. This is expected to be one of the coolest inventions in the future.

    According to experts, this product has already been in the developing stage. The company developing this product has named Juno. This product is currently at the testing stage, having been previewed at many tech shows. The product was developed in order to rapidly chill white and red wine using “reverse microwave technology”.

    The gadget is capable of chilling a full-size, 75cl bottle of white wine to 50 degrees Fahrenheit (10 degrees Celsius) in just three minutes, while a bottle of beer can be cooled to the correct serving temperature in less than a minute. Juno can also be used to chill soft drinks including coffee and canned fizzy drinks.

    It features just three controls, which come pre-set for the recommended red and white wine temperatures, with an additional option to customize your preferred chilling level.

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    Self-plumping Pillows

    Ensuring good sleep and cushions, these pillows are re-plumped when someone gets up from the sofa or bed. These are already being sold in markets but in the future, it is expected to have good quality and precision in this technology.

    With the rise in sleep technology and a number of new bedding and mattress companies launching on the market, there’s never been a better time to take stock of how you sleep and what you sleep on.

    Washing Balls

    These Washing Balls might replace Washing Machines in Future.
    These Washing Balls might replace Washing Machines in Future.

    A washing ball is nothing but a tennis-ball-sized ultrasonic device that uses ultrasound to clean. It is also known as a laundry ball and is a product promoted as a substitute for laundry detergent.

    This ball will be placed inside a pile or bucket of clothing to clean clothes without the need for a bulky washing machine. These balls will be environmentally friendly
    alternatives that can reduce water and energy consumption.

    Super Smart Fridges

    There are already smart fridges in the market but Super smart fridges will learn what you eat. They will be able to reorder when stocks are low and even recommend recipes based on the contents of what you like and tell you expiry dates of what’s in your fridge. They will also have Alexa built-in, which makes the kitchen chores easier.

    Most of these fridges will have a super wide-angle camera mounted inside the fridge so that you can see what you have right from your smartphone when you’re at the grocery store. So you don’t need to worry about making a grocery list before going shopping.


    Grofers—Grocery Delivery At Your Doorstep With Just One Click
    Grofers is an e-commerce marketplace for your daily grocery shopping. It allows you to shop various products online and get grocery delivery at your doorstep with just one click.


    Printed Food

    3D food printing is able to make dishes from different pastes and materials, so it seems we are getting closer to the science-fiction concept. Such innovations are already being offered by different manufacturers: 3D Systems’ ChefJet, Natural Machines’ Foodini, BeeHex’s Chef3D, etc. These are all machines that can make chocolate, pasta, sugar and even more dishes.

    This technology was first developed for 3D food printing in space travel. In 2006, NASA began researching 3D-printed food. If we take a look back at our world, we can see that there are many opportunities to use technology in the food industry. Many companies have recognized the opportunities and are taking advantage of 3D printing different foods, from sugar and chocolate to pasta and vegetable mixes.

    Virtual Chefs

    Virtual Chef will help you with cooking techniques.
    Virtual Chef will help you with cooking techniques.

    This is an application of Augmented Reality(AR). Augmenting the physical world with interesting and shareable content has been the focus of AR in experiential marketing. In the next 20 years, we will see virtual chefs appear as holograms to help us cook every step of the way.

    Augmented and virtual reality play naturally into this shift. Both are vehicles to activate all senses and immerse the consumer within a specific branded experience. AR experiences in particular have seen growing traction for use during food & beverage events.


    Amalgamation of AI in Food Tech Industry of India’
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    Robotic Lawn Mower

    A robotic Lawn Mower will automatically cut the grass without human intervention.
    A robotic Lawn Mower will automatically cut the grass without human intervention.

    To many homeowners, lawn mowing is such a tormenting task. This robotic lawn mower is a fine piece of modern technology that will reduce your time as well as the energy you spend on mowing the grass by sickle. It is quite convenient and easy to use. Now, you need not juggle between your other household chores, you can simply input the settings and the device will automatically cut the grass.

    When buying a robotic lawn mower, you can consider the following things:

    • Your lawn size
    • Battery capacity
    • Slope gradient
    • Obstacle manoeuvring
    • Mower controls
    • Safety
    • Weather protection (like rain sensor technology)
    • Brand reputation and pricing

    Robot Vacuum

    Robot Vacuum will help to minimize the amount of work that homeowners need to do.
    Robot Vacuum will help to minimize the amount of work that homeowners need to do.

    Keeping your indoor environment is quite a hectic and tedious task especially if you’re an office goer or busy type of person. In order to keep your indoor environment clean and healthy, frequent vacuuming should be part of your housekeeping routine. It helps to reduce the amount of dust, mites, mould spores, and other pollutants settled on your floors, carpeting, and upholstery.

    But thanks to today’s advanced technology, we have robot vacuums in the vicinity. It is easy to use, noise-free and autonomous cleaning as main advantages. They are efficient at keeping your tiles, carpets, and wood flooring free from debris and different kinds of dirt. Some of them are so advanced that you can monitor them via an app on your phone. Just choose a starting spot, set the timer, program the cleaning space, and you are good to go.

    Frequently Added Questions – FAQs

    What technologies will be used in the future?

    • Artificial Intelligence (AI)
    • Augmented Reality
    • Big Data
    • Bioprinting
    • Cloud Computing
    • Genetic Engineering

    What will be the role of artificial intelligence in future smart homes?

    Artificial intelligence (AI) will play a vital role in this effort by using data—including grid data, smart meter data, weather data, and energy use information—to study and improve building performance, optimize resource consumption, and increase comfort and cost-efficiency for residents.

    What is the future of smart homes?

    According to Statista, the future of smart homes is exciting – there will be around 31 billion devices connected to the internet by 2020, and that number is supposed to grow to 75.4 billion by 2025.

  • How VR boosted the Growth of the Real estate Industry

    The Real estate industry is undergoing an innovative transformation. There is a sudden change in the industry from the traditional ways towards a new and innovative way which is through Virtual Reality. VR has also transformed the functioning of the industry.

    VR technology has helped the Real estate agents and companies in getting more clients, delivering top-end services, and growing their businesses. Let’s look at some of the ways Virtual Reality is transforming the Real estate industry.

    Virtual Tour of Real Estate
    Virtual Furniture
    Visualizing Real estate Models
    Less confusion
    Editing Property according to preferences
    FAQ

    Virtual Tour of Real Estate

    Virtual Reality has made house tours much easier. Everyone would want to take a look at the Real Estate and only then proceeds with the buying of the property. Many a times pictures wouldn’t be satisfactory nor would you get a clear understanding of the structure of the property.

    There are a lot of other problems faced as well which includes lack of time to visit the place, unable to travel if the property is far away. All these problems existed in the Real Estate industry and now with the use of Virtual Reality, these are eliminated.

    VR helps you visit the property virtually and makes you feel like you are physically taking a tour of the property. All these are possible even without stepping out of your house.

    It helps you visit multiple properties within a matter of time and later decide on visiting the place. It helps you save a lot of time and provides you a clear idea.

    Virtual Furniture

    A real estate place filled with an adequate amount of furniture will always look better than an empty Real estate space. A Real estate space filled with furniture would be easier to sell and would impress you more than an empty one.

    According to a report by the National Association of Realtors, 77% of the Real estate agents have claimed that a home filled with furniture has helped the buyers to imagine their future homes.

    Filling actual furniture in a newly built house or an empty house is going to be a lot of investment and would cost more for the agents. Virtual Reality helps in showcasing virtual furniture which helps the buyers to imagine their future home and picturize it in an easier way.


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    Visualizing Real estate Models

    Selling an architectural idea has always been hard. Most of the time the design which is sketched by the architecture would be satisfying but sometimes the end model wouldn’t come up to your expectations.

    If it is a bigger project you can find architects or developers coming up with a small model of the project with the roads, community, buildings, etc. in a miniature form. For the interiors most of the time the developers would have to invest in setting up a similar design in a showroom.

    This again would require a lot of investment from the developers and would consume a lot of time. Virtual Reality helps in solving these problems and would help in visualizing the interiors and exteriors of the properties which are yet to be constructed.

    Through Virtual Reality, the client can easily set his expectations and he would know what the end property or the model would look like.

    Number of VR Headsets sold Globally
    Number of VR Headsets sold Globally

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    Less confusion

    In most cases when you move to a new house, you would find it hard to locate the switches or the settings of the devices in the place. The Real estate agents or the owners of the space will have to keep on communicating with you according to your requirements and most of the time it won’t be possible.

    All of your queries and problems being answered would depend on the availability of the owner or the agents. Here, Virtual Reality will help the tenants in effectively communicating with their owners or agents.

    A Virtual tour about the settings of the house, the uses of different switches, and other technical settings will provide clarity for the newly moved-in tenants. It will be a little bit time-consuming but will avoid a lot of confusion and help the new tenants to get used to the place much more easily.


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    Editing property according to preferences

    During the virtual tour  if a client wishes to change the design or add a piece of new furniture in the design, He/she can add it at that moment. This will help the buyer in adding his designs. He/she will be able to edit the interiors or bring small changes to the exteriors according to his/her preferences.

    If a person is taking a virtual tour at a house and likes the furniture used in it, they can later go online and shop for similar products.

    FAQ

    What are the free Virtual Tour Software?

    Lapentor, Marzipano, Makevt, Vtility are some top free Virtual Tour Software.

    How much does real estate virtual tour cost?

    The average cost to receive a Virtual Tour of a property is $350.

    Do virtual tours help sell houses?

    Virtual tour is a great way to generate interest of the buyers, as it provides buyer a clear idea of the property.

    Conclusion

    Virtual reality has transformed the real estate industry making the work easier and in a convenient way. It helps both the buyers and agents to save their time. Virtual Reality has already started to change this sector. In the near future, we will be able to see much more inventions and VR becoming more common in many sectors.

  • How AR Remote Work Will Change The Industry?

    What does Augmented Reality actually mean and what is it used for? It is a widespread technology, so does a question pop up? How does it work? confused about all this, here’s an article which will clear all of your doubts about AR and AR remote work. So, without further ado let’s dive right into Augmented Reality.

    AR is the special technology where it instructs your device to be helpful throughout your day by letting you experience digital content in the similar way you experience the world. It lets you search things visually and virtually, simply by pointing your camera at them.

    It comfortably puts your answers exactly where your questions are by overlaying visual, immersive content on top of your real world. Did you know that NASA made use of AR for the first time for flying the X-38 by utilizing the special AR dashboard for navigation in 1999? Well, that’s the power of AR.

    Well-Known Uses of Augmented Reality
    Importance Of AR In Future
    How Does Augmented Reality Work?
    AR Remote Work Analysis
    How AR Remote Work Is Assisting Companies?
    Industries Adopting AR Remote Work

    Well-Known Uses of Augmented Reality

    Augmented reality is readily available and being used in innumerable ways including as Snapchat lenses.

    • In applications that help you search for your car in a crowded parking lot.
    • The biggest successful examples of AR are Google Maps, Google SkyMap and the game Pokemon Go.
    • The U.S. Army uses AR to train to train the candidates digitally.
    • Disney designed a technology in which it makes the characters in the coloring books as 3D characters.
    • Customers who have shop frequently online feel reassured that if a product is suitable or not, does it look better or not and they are satisfied with it before they even add it to their basket. It makes them less likely to return the item when it arrives. 43% of shoppers speculate that AR would help them make a better business deals.

    Importance Of AR In Future

    There is always a future of something that is important to the human kind. The success of the technology will never wear off.

    AR Remote Work
    Augmented Reality In Every Corner Of The World
    • Creation of new technology offers new opportunities for a huge amount of markets and commercial enterprises, among them Insurance, real estate, healthcare, retail, and manufacturing.
    • AR in Education brings unlimited possibilities for teaching and learning process.
    • Technology gives entirely real psychological and physical experiences and help us get authentically virtual feel that can be implemented.
    • You can always surprise your customers with something new and easier methods to shop.
    • GPS mobile apps with AR can rightly show tourist routes and directions to desirable destinations, translate the signs on the street, giving an additional advantage.
    • A chance to create something unique and thereby to express one’s individuality is way more engaging than standard media content.
    Future of AR

    How Does Augmented Reality Work?

    • Computer vision or camera understands what is in the physical world around the user from the content of the camera feed which it continues to grasp.
    • This allows the application to show digital content relevant to what the user is looking at.
    • This digital content is then displayed in a practical way, so much so that it looks part of the real world – this is called rendering.

    AR Remote Work Analysis

    • Considering the fact of the situation which we all are aware of, we have to consider AR Remote work. Even before the COVID-19 crisis, researchers were trying to bring this technology in our comfort zones.
    • Almost the entire world is bound by their houses, working from home and trying new things to keep the businesses keep going.
    • Remote work Augmented Reality is here to stay and will more than ever become an integral part of the way we work.
    • The numbers are increasing year by year for working remotely. 75% of current employees say they plan to work remotely or from home for the rest of their career.
    • The statistics shows how much significant it is to adapt technologies for every person as it is the only way now to rely on.

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    How AR Remote Work Is Assisting Companies?

    • Providing remote assistance to a customer can be tedious over a chat, email or phone call. Sometimes, the helpers don’t understand the actual issue. But this could be solved by combining live video streaming with augmented reality.
    • Researchers can work with each other through AR on the analysis of the Business with all the fancy visual demonstration than the auditory communication.
    • The biggest use of AR which proves beneficial for the customers and the Organization too is the revised version of Customer Service, mostly Technical Support.
    • Guiding the customers step by step with the problem they are entangled with.
    • Trainers have also started using AR to explain the trainees, interns and the students. Learning can be done in the most efficient and demonstrative way.
    • AR remote work as it happens, helps technicians/engineers gain immediate access to remote experts when it is needed, solve the problems in the service processes, quickly execute repairs and even communicate with customers. For example, they can use AR to locate the address prior to a dispatch or follow up after a visit.
    • The technology allows employees to confirm, record and add data to CRM systems, gather proof of identity, validate coupons, or  see evidence of damaged goods prior to authorizing returns.

    Virtual and Augmented reality and its impact on India
    In the 21st century, technology is everywhere, its replacing blackboards in theclasssrooms, paper models in projects, videogame controllers to VR headsets, ithas brought the pokemons from our television screens to the floor in our house.All of this has been made possible using AR and VR which sta…


    Industries Adopting AR Remote Work

    Communication and Internet Service Providers

    These Service giants have adapted to remote work with AR. Vodafone is one the Organizations is harnessing remote assistance AR to better support their customers.

    Delivery Organisations

    AR identifies what one can see, while the GPS helps put in position on the map. Ultimately, Maps AR helps get around that problem of not knowing which way to walk because the AR can then point in the right direction so you’re heading the right way.

    Insurance and Financial Institutions

    With AR remote work assistance, as customers can easily gain clarity on billing, invoice inquiries and personal pin inquiries, with the agent sharing their view and pointing where necessary. Agents can use it to validate customer identities, or gather specific visual evidence or proof for disputes.

    Travel Companies

    Some Travel companies have step their foot in AR technology. It helps them explore new places, venues and many more interesting and suitable facts about them.

    Movie Companies

    Movie Companies are innovatively implementing AR technology to improve theatre experiences and attract larger audiences.

    The future of meetings, training sessions and daily work of the Organization could drastically and rapidly change with AR helping companies become more energy-efficient. Manufacturers, Researchers and more will find innovative ways to make people more productive in the face of an aging populace. All of these tools will help the expanding of acceptance and capabilities of AR a bit further.


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    Can you interact with augmented reality?

    Most virtual reality (VR) interaction takes place via a motion controller, but most headset-based augmented reality (AR) devices utilize a combination of gaze and hand tracking for interaction. When you set out to design your augmented reality app, you will need to consider how the user will interact with objects.

    What is the difference between VR and AR?

    Virtual reality (VR) implies a complete immersion experience that shuts out the physical world. Whereas Augmented reality (AR) adds digital elements to a live view often by using the camera on a smartphone.

    Is AR and VR the future?

    “Augmented, Mixed and Virtual Reality 2020-2030: Forecasts, Markets, and Technologies” covers one of the key markets of the future. VR, MR, and AR are products are used in many different settings, for example for day-to-day workflow management and on production lines. Hence, AR and VR is definitely the future of technology.

    What is AR in simple words?

    AR is the special technology where it instructs your device to be helpful throughout your day by letting you experience digital content in a similar way you experience the world. It lets you search for things visually and virtually, simply by pointing your camera at them.

    How exactly does Augmented Reality work?

    Computer vision or camera understands what is in the physical world around the user from the content of the camera feed which it continues to grasp. This allows the application to show digital content relevant to what the user is looking at.

  • Inside The Virtual Reality Market (Education Sector)

    In a world where change is constant education sector has remained stagnant for a number of years. However, the pandemic lock down has modded the basic outlook of a traditional classroom into real-time online sessions. This is a new way of education where schools and colleges are operating from home. As amazing as this may seem, it’s not the end of taking it to the next level. Virtual reality has already stepped into the education sector as is believed to flourish in a span of several years.

    Virtual reality apps for education are enabling students to connect and learn with their classmates without being isolated from the original world. Along with this as students are already well versed with virtual reality PlayStation, major companies are emerging with the plans to rapidly develop more virtual spaces.‌‌

    Microsoft’s AltspaceVR is one such example in the education sector as it permits students to be in an interactive session with their batch mates that too in quirky avatars. Not only this, but students are also allowed to participate in events and activities.‌‌This trend will surely have a positive impact on student lives thud increasing the virtual reality market in the education sector.Students have been dealing with the conventional classrooms with a lack of engagement. With the boost in virtual reality in education, daily learners will be exposed to a much advanced three-dimensional virtual learning environment. ‌‌

    Virtual Reality Market in the Education Sector

    The education market is forecast to grow from $ 9.3 billion to $ 19.6 billion in the span of 5 years. i e 2018-2023 with CAGR of 16.2 % as the Compound annual growth rate during the forecast period. The market for Augmented reality(AR) and Virtual Reality (V R) is driven by many factors like corporate training, education, simulation, etc. the overwhelming participation and engagement in augmented and virtual reality has sparked innovation and interest globally and it is deemed to establish an exclusive market worldwide.‌‌

    Considering the education sector for Virtual reality, it has the full fulcrum potential to grow by $ 6.34 billion thus accelerating the market’s growth thrust in the education sector in the forecast period of 2020-2024.

    Uses of Virtual Reality in various sectors
    Uses of Virtual Reality in various sectors

    Virtual Reality Market Vendors in Education Sector

    While being at a steady pace, markets do hold their positions in the slow-growing segments in the V R industry however vendors should pay heed to the fast-growing segments to make the most of the situation. Barring the growth opportunities, Virtual reality will surely challenge the immense growth of every market participant. HTC Corp., Lenovo Group Ltd., Microsoft Corp., Sony Corp., and Virtalis Holdings Ltd are some of the participants/ vendors in this concentrated market.

    Even though the COVID-19 lock down continues to drastically affect the status quo of multiple industries, the instant impact of the pandemic is considered to vary. A few organizations are yet to register a drop in the shares while a few companies will remain unhindered and will show groundbreaking growth opportunities.

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    The global virtual reality in the educational market had a fair estimate of 939.51 million in 2019 and is expected to reach 23492.31 million at a CAGR of 43% over the forecast duration. The top market vendors are making sure that the leading edge of virtual reality is coming closer to the students and learners, globally. The leading companies in the V R educational sector market helping to embed learning resource are:

    • Google LLC
    • Microsoft
    • Facebook Inc.
    • PTC
    • Wikitude GmbH
    • Magic Leap Inc.
    • DAQRI
    • Blippar Ltd
    • Upskill
    • Continental AG
    • Visteon Corporation.
    • EON Reality.
    • Apple Inc
    • Intel Corporation

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    Virtual Reality in education sectors (key markets)

    The largest virtual reality market was held by North America in the education sector in 2019 and the region offered a massive growth value to the vendors during the forecast period. The emergence of considerably low cost and affordable V R gear and the escalated emphasis of Virtual reality’s applicability in the V R market observed significant growth, especially by North America. Even though 34% of the market growth originated from North America, the US is quite evaluative of the slow market growth in various other regions.

    North America is anticipated to have a pleasantly addressable market value of $258.6 billion for AR and V R during 2019-2026. Being the largest market for Augmented reality and virtual reality North America will represent a remarkable CAGR of 32.3% in 2019-2026.

    Growth of virtual reality market in North America
    Growth of Virtual Reality market in North America

    Virtual reality affordability

    The exponential growth in virtual reality devices usage is credited to the technical advancements of several major businesses. Even though the adoption of V R devices was rendered tough due to their expensive setups, the growing affordability of applications and setups is bringing Virtual reality closer to the educational sector.

    V R Cardboard by Google or Gear V R by Samsung has helped considerably to reduce the prices. Along with this H.T.C, Sony, and Mega companies like Oculus have minimized the price ranges of their V R devices thus accelerating the emergence of Virtual reality in the educational sector

    Insights on Virtual Reality Leading Companies

    Google Cardboard

    Google developed a virtual reality platform called ‘Google Cardboard’. The platform is proved to be quite cost-effective as it simply includes inserting one’s smartphone inside a cardboard viewer. Making it extremely accessible for students worldwide and to increase interest in V R among the new generation. In January 2016, Google announced that it had shipped over a thousand compatible apps, over 5 million cardboard viewers in just the first 19 months.

    Google claimed, 350,000 hours of watch time of YouTube videos in V R, and over 5 Lakh students indulged themselves in V R field drops through the expedition program.it hit the 15 million viewer units mark worldwide by November 2019.

    Microsoft HoloLens

    Bill Gate’s ‘Microsoft HoloLens‘ is a pair of mixed reality smart glasses who’s initial prototype name was ‘Project Baraboo’. Being the first head-mounted mixed reality platform, it gained quite the popularity and PR

    Many considered Microsoft’s Holo Lens limitations to be a consumer product. Its $3500 pricing and designing features are believed to be bent towards simulation, engineering, training, etc, and also considered companies to invest millions of dollars to justify Hololens’s pricing when compared with the $400 Oculus Quest headset.

  • The Covid-19 Pandemic Proved To Be Lucrative For These Industries

    The sudden outbreak of the Covid-19 pandemic has left no industries and sectors unscathed, worldwide. And many parts of the economy have taken a hit because of it.

    While the pandemic has created global economic uncertainty, it has also proved to be lucrative for some industries and created new markets and opportunities. In fact, some of them are seeing more business than they ever have. The world has changed, for now, and so has the needs and wants of consumers.

    How the Pandemic affected this industry in a good way.

    These are the companies that are thriving even in these unprecedented times.

    Online Training & Education Services

    The coronavirus pandemic has led to the shutting down of schools, colleges, and other educational institutions. This has given rise to online home-based learning, using digital platforms. This has led to the acceleration in the integration of information technology in education, where online education has become an integral component of school education.

    The increase in demand for the online training and education sector can lead to aggressive hiring. Even for those without any teaching qualifications, apart from tutoring, there are a plethora of jobs in this sector, like designing, communicating, software engineering, etc.


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    Home Goods

    While people are forced to stay in homes due to the inescapable lockdown, they are now spending more time and money on redecorating and refurnishing their houses. They want to decorate every corner that seemed imperfect to them earlier but couldn’t buy time to take care of it.

    Now that people spend every day, all day staring at their home, they are finally purchasing home decor products like potted plants, wall art, accent pillows among others.

    Agricultural Technologies

    The lockdown in various countries have severely diminished global production capacities and disrupted global supply chains. Food agencies over the world are planning to have the majority of the food produced locally by harnessing technology, increasing the amount of space dedicated to farming, and supporting local agriculture.


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    Since the Indus Valley Civilisation, agriculture has been the lifeline of India.We have 70% of Indian households still dependent on farming, contributing 17–18%to the country’s GDP, according to the latest report. This creates a huge scope of agri-tech startups for India’s farmers who arestrivin…


    To scale up operations and meet the surge in demand for locally-produced crops, job opportunities in this sector are fast-growing. These jobs include horticulture technician, farm engineer (specializing in robotics and automation), an events executive for the marketing side of things, and the like.

    Pharmacies

    Health has become a priority more than ever. With deaths due to the coronavirus all around the corner, people are threatened and so they are prioritizing health issues above all. Pharmaceutical companies have added a surge of openings in the lockdown.

    Pharmacies

    Home Fitness Equipment

    Lockdown has enabled people to fulfill their long-forgotten or neglected fitness goals. While others want to maintain their form just like before the pandemic. But the closure of all gyms led them to boost the sales of home fitness equipment. As a result, many fitness enthusiasts and newbies are spending not just on yoga mats and small weights, they now want professional-quality home gym equipment, so their workouts don’t suffer during this quarantine.

    Courier Pick-Up and Delivery Services

    The delivery and pick-up industry is the most profitable in the coronavirus pandemic. Not only are people ordering food online, but they are also increasingly ordering essential groceries and other food items. Because of the fear of catching corona, people nowadays do not want to step out of their houses, especially in metropolitan cities. Hence, the delivery service is the need of the hour.

    There are so many relevant employment opportunities included in this industry apart from being a delivery driver. From data analysts to UX designers to account management staff, there are plenty of well-paying choices for qualified jobseekers within the industry.

    Delivery services of restaurant businesses

    Tech Support

    With physical call centers and operation centers closing down, companies are left with the need for agents to still take customer and technical support calls. Especially with the increase in remote work, more people than ever need support with setting up and pairing devices or troubleshooting errors.

    SkinCare

    Self-Care is trending nowadays. In response to the emotional stress of this time, many people are putting in a little extra effort with pampering themselves with skincare products. Many people also want to make sure they still look just as young and vibrant as they did entering this pandemic when they exit it. As a result, the skincare industry is on the rise.

    Teleworking Software

    Telecommunication has been on a steady incline for the last 5 years. As more states try to practice safety at home and maintain social distancing, companies have transitioned almost fully to remote work. In order to successfully enforce a work remote culture, employees need a broader reach through video conferences, online meetings, chat, and mobile collaboration services. This implies that telecommunication has been on a steep and sudden incline with teleworking software as the foundation for this new workplace model.


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    Augmented Reality Software

    The retailers who are surviving this pandemic must adapt, and for many, that means turning to augmented reality (or virtual reality) software. Due to social distancing, everything has drifted online. Furniture companies are now creating apps to allow customers see how a chair might look in their living room. Realtors are offering clients apps that allow for 3D tours of homes. And of course, bored individuals at home are buying VR equipment for entertainment purposes.

    Grocery Stores

    The shopping markets have quickly transformed from the inevitable errand people used to have on their to-do lists to the only outing allowed throughout the quarantine. This leads to an increase in the business of grocery stores.

    Supermarkets are also looking for support from stocking shelves all the way to managing supply chain logistics, handling public relations, and software development engineering.


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    In times of such great uncertainty, people’s routines and purchasing habits go out the window, which opens up the opportunity for businesses who can pivot operations and invest in new technologies to adapt to the changing climate. Now, more than ever, it’s important for companies to understand the environment we’re living in and adapt to it. These are the companies that will not only survive during the pandemic but also move ahead of their competition.

  • Virtual and Augmented reality and its impact on India

    In the 21st century, technology is everywhere, its replacing blackboards in the classsrooms, paper models in projects, videogame controllers to VR headsets, it has brought the pokemons from our television screens to the floor in our house. All of this has been made possible using AR and VR which stand for Augmented and Virtual reality respectively.

    The technology which supplants your surroundings completely, takes you to a new environment altogether, irrespective of your physical location is called virtual reality. This is now popularly being used in apps and gaming.The variety of locations you might end up using VR is endless.

    Virtual reality overlaps your vision, augmented reality is addition of elements to the same vision.The technology enables hassle free movement while projecting images over whatever you look at. This opens new avenues for apps.Dedicated AR headsets like the HoloLens, enable you to virtually keep different apps as floating windows around you, effectively giving you the instant Ironman vibe of instantly modular multi-monitor computing setup.

    Apart from the gaming and app scenario, education is another sector throttling on the above technologies. Be it skill-building programmes in colleges, real-world technical training and learning of abstract concepts in schools. The shift from the traditional methods to experimental learning has driven the markets of these new age technologies.

    Market Overview and size
    Scope of Augmented and Virtual Reality
    Growth and Future of AR/VR
    Conclusion

    Market Overview and size

    About 200 startups have emerged in the AR/VR space. The top 15 AR/VR start-ups have collectively raised under $3 million in funding. Entertainment, manufacturing and healthcare are expected to be prominent shareholders in the AR/VR market by 2020.

    TechSci released a report recently, named “India Augmented Reality and Virtual Reality Market By Product Type, By End-user, Competition Forecast and Opportunities, 2011 – 2021”,as per the report the markets for AR and VR in India are estimated to record a CAGR of 55.3% during 2016 – 2021. Growing ratification of AR & VR based products such as head-up display, head-mounted display, etc., are being used in sectors of defense, automotive, consumer electronics, etc. These are believed to direct the growth in the country’s AR & VR market.

    The Indian gaming market was over US$ 501 million in 2015 and it is projected to cross US$ 792 million by 2021. Globally, from 2013 to 2017, the AR segment has managed to  receive $2.5 billion in funding, and VR $2.7 billion.

    The defense industry was the largest benefactor of AR & VR products in 2015 , given to the rise in use of head-mounted display for training purpose, and head-up displays for displaying various pessential parameters like aircraft speed, altitude, horizon line, etc.


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    Scope of Augmented and Virtual Reality

    Despite the humble beginnings, the emerging Indian AR/VR market is expected to rise at a rate of CAGR 76% over the next five years, fuelled by demand from business and consumer sectors.

    Defence, education, healthcare, gaming, real estate  and e-commerce industry are the major shareholders in the domain, the future looks promising when one imagines the limitless possibilities of making use of AR/VR in the above industries.

    The increase in the defence budget of the country is expected to further boost adoption of AR & VR based products over the next five years. Also, use of VR in the e-commerce industry shows tremendous scope as this particular industry has been on a growing graph for years. AR embedded luxury cars are also another source of growth for the AR and VR based products.

    The productivity of AR/VR with US, the UK and China, tightens hope for India , considering the healthcare and manufacturing sectors prominently, where intricate hands-on work is needed while surgeries or  machine work. These can be made more efficient by wearing AR/VR headsets to provide free flow of real-time information, images and analytics.

    -A Delhi-based start-up, Scanta has worked on AR technology-based marketing solutions using Apple’s ARKit, to enable brands to interact creatively with customers through the use of mobile apps.
    -ShilpMIS, a start-up in Surat provides VR experiences, apps, 360-degree videos, interactive holograms to be used in real-estate sector. Their clients include Mercedes Benz and The Advantage Raheja Group.
    -Another Delhi-based start-up Smartivity sells AR enabled STEM (science, technology, engineering, maths)-based educational content kits in the form of toys etc.


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    Growth and Future of AR/VR

    The AR/VR industry in India is at a thriving stage. With the number of start-ups growing and big players like Google, Facebook stepping into the industry, it can be expected that the future is full of opportunities.

    With brands looking for means to give the consumer an experience of their products rather than the bare details, there might be only a few exceptions to companies not seeking assistance in the AR/VR technologies.

    The increasing understanding of the significance of interactive user engagement to cut across the clutter, AR & VR experiences could be more of a necessity than a trend.

    According to reports, the markets for these technologies are expected to grow at an estimate of 6.5 billion by 2022.

    NASSCOM published a report stating  that the advent of 4G and high speed data communications have become key drivers for adoption of VR/ AR. With 5G and above technologies in the line to be applied, one can only imagine the humongous growth this sector can achieve.

    Conclusion

    The opportunities in the augmented and virtual reality industries are ever growing. Education, defence and healthcare can majorly be benefitted from the efficiency and real time environments that these technologies can provide. The future scope of these advancements can bring more prospects beneficial for the consumer. It would be an interesting show to observe how the pioneering competitors like Facebook, Google, Amazon make use of the technologies to prove their extent of creativity and  amazing user experience.