Tag: artificial intelligence

ClassMonitor is on a mission to establish better home learning experiences for early learners

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by ClassMonitor.

ClassMonitor is a home learning platform, which blends traditional teaching with modern methods of learning. Its hybrid learning tool takes children to a learning space that combines real-life learning experiences with curated activities. The ClassMonitor Learning Kit blends traditional teaching with modern learning to ease a child’s transition from preschool to formal schooling.

The startup focuses on the fundamental development of a child based on five core areas: linguistic skills, logical thinking, sensory and motor skills, cognitive skills, and creativity. Founded by Vijeet Pandey and Vikas Rishishwar in 2016, the ClassMonitor app currently has 85,000 registered users. Also, in the last 12-14 months, the startup has delivered and dispatched its kits to more than 5,000 PIN codes across India, and other 14 countries.

StartupTalky interviewed Mr. Vijeet Pandey (Co-founder & CEO of ClassMonitor) to get insights into the startup journey and roadmap of the organization. In this article, you’ll discover how ClassMonitor was conceptualized & launched, its business model, marketing strategies, funding, founders, revenue, growth, future plans, and more.

ClassMonitor – Company Highlights

Startup Name	ClassMonitor
Founders	Vijeet Pandey (CEO), Vikas Rishishwar
Headquarters	Indore
Founded	2016
Industry	Edtech
Website	classmonitor.com

ClassMonitor – About and Vision
ClassMonitor – Industry Details
ClassMonitor – Inspiration and Idea
ClassMonitor – Product and USP
ClassMonitor – Founders and Team
ClassMonitor – Name and Logo
ClassMonitor – Business Model & Revenue Model
ClassMonitor – Startup Launch & Marketing Strategies
ClassMonitor – Growth and Stats
ClassMonitor – Funding and Investors
ClassMonitor – Advisors/Mentors
ClassMonitor – Tools used to run the startup
ClassMonitor – Achievements/Recognition
ClassMonitor – Future Plans
ClassMonitor – FAQs

ClassMonitor – About and Vision

Vijeet and his childhood friend Vikas Rishishwar came up with the idea of ClassMonitor, an EdTech startup in the early childhood learning segment. They have created well-researched kits to provide holistic learning experiences for preschoolers and help parents keep their children away from screens. ClassMonitor is a home learning platform, which blends traditional teaching with modern methods of learning. Its hybrid learning tool takes children to a learning space that combines real-life learning experiences with curated activities. The platform offers integrated annual packs which are designed for comprehensive learning, logical thinking, and problem-solving. The products are affordably priced and designed to address the year-long learning needs of children up to 8 years.

Aim and Vision: ClassMonitor’s journey has just started. The team aims to bridge the overwhelming gap in the modern education systems in India and abroad – that of the lack of parental involvement in their child’s learning. They are addressing this gap using a two-pronged solution, which involves combining traditional and digital learning. The startup’s vision is to create high-quality learning programs and establish itself as a leader in the early years’ education sector.

ClassMonitor – Industry Details

(Reference Source: BLinC_EdTech_Early_Childhood_Deepdive Report)

In the report, Early Childhood EdTech has been divided into 4 major sectors – Aspiration, Engagement, Learning, and Ancillary Services focusing on the end-use/outcome of the product.

ClassMonitor as part of the Engagement segment fulfills the basic requirement of keeping children constructively occupied. Its high engagement products comprise interactive elements and a strong subscription model which results in customer retention.

Engagement Sector –

Target Market Size/ Customer Base – 40 Million ( All Urban and 10% of Rural Indians with smartphone access)
Total available market- $ 2,300 m
ClassMonitor aims to capture at least 10% of this market

ClassMonitor – Inspiration and Idea

Vijeet returned to India in early 2016 after completing his Master’s in Accounts and Finance in the UK and working in the retail business. He wanted to become an entrepreneur and do something in the field of education, which has always been something close to his heart. So, Vijeet along with his childhood friend Vikas Rishishwar, an expert in technology, set up ClassMonitor in March 2016.

Version 1 of ClassMonitor

The duo wanted to do something in the education sector where technology would be the backbone. They, therefore, decided to enter the EdTech segment to solve the parent-teacher communication problem that was a major challenge, back in 2016. Schools had been connecting parents and teachers through WhatsApp groups which were quite unprofessional and unsystematic. That’s how the ClassMonitor platform was born, as a means of communication for parents and teachers. They called it Version 1 of ClassMonitor.

Idea Pivot

While in the idea stage, they raised undisclosed angel funding from a Sweden-based investor, whom Vijeet had known during his time in the UK. ClassMonitor was growing as a platform gradually, but the founders wanted to solve the larger problems in the sector. Around early 2017, after interacting with their clients, mostly parents, as well as school principals and teachers, they saw that the major pain point was for parents of kids between the ages of 1-7 years — the early learners. They wanted to participate in their child’s progress but didn’t know how to do so. At the same time, they were looking for solutions that would keep their kids away from mobile phones, computers, and tablets. This gave them enough insight to innovate. In October 2018, the duo pivoted from a communication platform to a hybrid early learning tool that marries offline learning with digital cues and rewards.

Latest Version of ClassMonitor

Essentially, they built an O2O model in EdTech, and that’s when the hybrid learning model came into the picture, as a combination of online and offline tools. The technology aspect is meant completely for parents, educators, and mentors, and the learning kits are meant for the children. Through technology, the parent understands what, how, and when to do something, and the kits help children perform hands-on activities and learn in the process. The online live sessions are for parents to guide them on how to get their children to perform the activities in ClassMonitor’s learning kits. Instructors take these classes three days a week. People are purchasing the kit and the live classes feature together now. The startup has received excellent responses to its products.

ClassMonitor – Product and USP

The ClassMonitor Learning Kit blends traditional teaching with modern learning to ease a child’s transition from preschool to formal schooling. ClassMonitor focuses on the fundamental development of a child based on five core areas: linguistic skills, logical thinking, sensory and motor skills, cognitive skills, and creativity.

Every box contains 250 DIY activities, including flashcards, worksheets, rhymes, stories, games, fun activities, puzzles, and art supplies for kids to play based on a set of more than 14 themes like plants, animals, and more. It comes bundled with a subscription to the ClassMonitor app that has AR features and a QR code scanner. The learning kit comes in four different product variants for children aged 1 to 8 years and lets parents teach, play, and bond meaningfully with their children. All sheets and flashcards have QR codes that can be scanned on the app to get the cues needed to complete an activity. The product integrates online guidelines and offline activities to bring interactive learning content for kids. The activities progress in sequential order from easy to hard. As a parent one can use the app to learn how to help kids to perform these activities such as how to use the AR feature of the application. The app also provides details on the child’s learning outcomes after each activity —what your child’s learning progress is after he/she completes a single activity, etc.

They’ve built EdTech for adults. Parents can personalize the pace of learning for their kids, choose activities they enjoy, and focus on areas that need development. This flexibility ensures that the child’s learning graph is individualized, and the parent can keep track of their child’s progress and attempt the embedded assessments based on the child’s learning readiness.

ClassMonitor – Founders and Team

Vijeet Pandey (CEO) and Vikas Rishishwar are the founders of ClassMonitor.

After returning to India in early 2016, post completing his Master’s in Accounts and Finance in the UK and working in the retail business, Vijeet wanted to become an entrepreneur and do something in the field of education. Vikas who is Vijeet’s childhood friend with expertise in technology-shared his dream and they launched ClassMonitor in 2016.

During that time, they met Mrs. Shobha Wilfred an expert in early childhood education, with over 35 years of experience in content development, child psychology, and working with children of that age group. She joined them as Content Head. Mrs. Shaheen Shafi, an educationist with over 27 years of experience in curriculum development, training, and school leadership was their advisor. She recently joined ClassMonitor formally in May 2021 as Senior Curriculum Director.

Vijeet is the CEO of the company and looks at Marketing, Operations, Strategy, and Business Scaling roles. Vikas as Product Head leads the Technology initiative, Shaheen and Shobha spearhead the education initiatives.

ClassMonitor is currently a 150-member team. It has an open and supportive work culture. The startup seeks people who are driven, inspired, and passionate, who seek challenges, and are comfortable working in a dynamic and fast-paced workspace.

ClassMonitor – Name and Logo

ClassMonitor initially entered the market as a parent-teacher communication platform. Therefore, at that time the brand name made sense. Eventually, they evolved the ClassMonitor Learning Kit and started selling. It was then that the team wondered if the brand name would work in the market. However, by that time they had already sold a lot of kits. The team, then, sought the advice of brand experts and they said that their excellent sales numbers demonstrated that the brand name was working well and changing it was not required. Therefore, they continued with the existing brand name- ClassMonitor. Post that, the brand continues to garner large numbers and volumes thereby validating the decision.

ClassMonitor – Business Model & Revenue Model

ClassMonitor works on three business models –

B2C – Where it directly sells to its customers
B2B- Where it sells to preschools
B2B2C- This is a distribution network of 200+ mothers who are official distributors of the brand’s products across India.

Price: The learning kit comes in four different models, each priced at Rs 3,499 per annum (including the app subscription). It has also created Skill Booster Kits priced at Rs 1,099 annually for kids aged 6 to 8, along with a Skill Master Hindi Edition Program as an extension to its ongoing programs, to introduce Hindi as a vernacular language to early learners in an engaging, active, and a Play-based approach.

Distribution: ClassMonitor sells the kits on its own website and on Amazon.

ClassMonitor – Startup Launch & Marketing Strategies

The startup officially launched its ClassMonitor Kits in 2018 in an exhibition in Indore. It was indeed an exciting and eventful day, where the team sold 70 kits. Vijeet (C-founder & CEO, ClassMonitor) was personally at the stall from 6 a.m. to 12 p.m.

From that day onwards the team never looked back. ClassMonitor’s products speak for themselves and its biggest strength is word-of-mouth publicity.

In the initial days, while the startup was still in the process of procuring its funding, the team worked on innovative marketing strategies. The B2B model was working well. In January 2019, ClassMonitor appointed its first parent distributor and launched the B2BC model. Currently, she heads the distribution network of 200+ mothers who are official distributors of the brand’s products across India. These MOM CEOs have enabled the reach too far from the corners of the country at negligible marketing costs.

ClassMonitor has been able to leverage social media platforms like Instagram effectively. A lot of parents share Insta stories of how delighted they and their children are with the learning kits. They celebrate each learning milestone of their children with pride.

One of the biggest successes of its kits is that it has inspired many kids to discover their inner genius. For example, many parents have shared that they have been able to enter their child’s names in India Book for Records for various achievements using the ClassMonitor Kit.

ClassMonitor – Growth and Stats

Present scenario

In the last 12-14 months, ClassMonitor has delivered and dispatched the kits to more than 5,000 PIN codes across India, and as well as 14 countries. In 2020, it saw a 5x growth and aims to take that figure up to 10x in this financial year. As a brand, ClassMonitor has grown, and the team managed to reach out to the smallest of cities in India. As of now, the company has a presence in around 600+ cities in India. Around 65 percent of the contribution comes from the top cities, but there is also a lot of demand from the small cities and towns as well.

Revenue

By raising around $1Mn ClassMonitor has already achieved just under 10 crores in revenue.

In the next few years, the startup plans to grow the topline by 4X-5X through new products, wider distribution, and user growth. Its B2B revenue has also grown 100 percent in the last two months.

Schools have charged session fees, but they are unable to conduct classes due to the pandemic. So, they are buying kits in bulk and distributing them to the parents. The direct consumer traffic has also increased 50 percent per month since the start of the lockdown. With parents stuck at home for long hours with their kids, DIY engagement activities have grown organically. Overall, COVID-19 has had a positive effect on all revenue streams.

Growth

Amidst the global pandemic where all industries have been severely hit, ClassMoitor has been consistently witnessing growth as it has tracked 20,000 customers in the last 3 months. It aims to clock another 40,000 in the next 3 months to garner a total of 1 lakh customers by 2021.

“We are proud to say that we have a PAN India customer base of parents with children in the age group of 1-8 years with Tamil Nadu, Karnataka & Maharastra being the Top 3 states” Vijeet added.

User Stats

The ClassMonitor app currently has 85,000 registered users.

Currently, ClassMonitor has 95% of the total users from India and 5% of the total users from abroad. In the next 6 months, it aims to increase that ratio to be 90% and 10% from India and abroad respectively. This growth trajectory is followed by its global expansion recently.

Additionally, the team expects growth in the Philippines, Australia, and the Middle East markets and aims to continue deeper penetration in Tier 1-3 markets. They are also looking to strengthen their customer base in Uttar Pradesh, Gujarat, and Rajasthan.

Sales Channels

There are currently three sales channels in the company. The D2X space contributes most of the volume, while it also partners with several independent pre-schools.

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Partnership & Expansion

The Indian pre-school market has two parts: branded and unbranded, but 85 percent of the Indian pre-school market is unbranded and ClassMonitor has partnered with them to improve their content and teaching methods. The third channel is a distribution network of 200+ mothers who are official distributors of the brand’s products across India.

The brand is currently catering to the age group of 1-8 years and the majority of the volume is coming from the age bracket of 1-5 years. In the long run, ClassMonitor aims to expand its product range to cater to the age group of 0-12 years.

ClassMonitor – Funding and Investors

To date, ClassMonitor has raised INR 6 crore since its inception in 2016.

Date	Stage	Amount	Investors
	Angel Round	INR 2.5 crore	Piyush Jain (CFO, Al Hajri Group)
May 19, 2021	Pre-series A	INR 3.5 crore	Construction firm Pasth India Ltd., UAE-based Calega family office investor group and Sarvann, a group of Oman-based investors

As part of the angel round, the startup is backed by Piyush Jain, Chief Financial Officer of Al Hajri group, an angel investor who has invested in over 25 start-ups across the globe
ClassMonitor has just started reaching out to venture capitalists for its Series A round of funding. It has spent time in the interim to ensure that the basic building blocks of the company are all in place –strong products, sound technical capability, and a solid business base
Post the Pre- Series funding, the startup has doubled its sales and onboarded a few senior resources who will help to take the company to the next level

ClassMonitor – Advisors/Mentors

Mr. Nandkumar Venkatraman (Senior Advisor Content): A well-known academician, Mr. Nandkumar, in these 4 decades has donned various roles as CEO, Director, Member Board of Directors, Director Academics, Principal, etc. Key assignments have included Adarsh Group of Schools Chennai, TVS School Madurai, Dhirubhai Ambani International School, GIIS Singapore, Ecole Mondial World School Mumbai.

Additionally, ClassMonitor has an education advisory panel comprising highly experienced and well-known educationists. The advisory panel meets twice a year to discuss the academic initiatives of the company.

ClassMonitor – Tools used to run the startup

Daytion is a platform created in-house. This has become the backbone of the upscaling from a team of 10 to 150 members and has helped streamline the ClassMonitor’s OKR based milestones thereby ensuring efficiency and greater productivity of the team.
To engage and retarget the existing customers, the team has inbuilt an RPA (Robotic Process Automation)
The startup uses G-suite for internal communication and collaboration. This was especially useful in coordinating work and staying connected across teams during the COVID lockdown.

ClassMonitor – Achievements/Recognition

ClassMonitor has received numerous awards and recognition for its high-quality products and dynamic and innovative leadership, for example, 2021 saw it winning the TIE Start-Up award in recognition of its exemplary work.

ClassMonitor – Future Plans

International expansion: In terms of expansion, ClassMonitor’s current focus is India but the company has recently started operations in the US and Dubai.

“We are getting a lot of organic demand from these two countries, so we are now looking at a focused effort in growing there,” says Vijeet.

The team is also exploring possibilities of participating in the government’s educational projects especially the Foundational Literacy & Numeracy initiatives.

Future goals: Currently, the company is investing heavily in the content team to develop exciting high-quality content. For the age group of 0-6, the company is planning on continuing their pedagogy of keeping the kids away from mobile phones, and for the age group of 6-12 years, it is building AI/ML-enabled technology that can be directly used by children. The key focus areas are penetrating deeper into existing markets, building innovative content, and increasing marketing efforts.

ClassMonitor – FAQs

What is ClassMonitor?

Who founded ClassMonitor?

Vijeet Pandey (CEO) and Vikas Rishishwar are the founders of ClassMonitor.

Is ClassMonitor an Indian company?

Yes. ClassMonitor is an Indian company headquartered in Indore.

What are ClassMonitor Learning Kits?

The ClassMonitor Learning Kit blends traditional teaching with modern learning to ease a child’s transition from preschool to formal schooling. The kit comes in 4 different product variants for children aged 1 to 8 years. Every box contains 250 DIY activities, including flashcards, worksheets, rhymes, stories, games, fun activities, puzzles, and art supplies for kids to play based on a set of more than 14 themes like plants, animals, and more.

How does ClassMonitor make money?

ClassMonitor makes money by selling the learning kits on its own website and on Amazon. The learning kit comes in four different models, each priced at Rs 3,499 per annum (including the app subscription). It has also created Skill Booster Kits priced at Rs 1,099 annually for kids aged 6 to 8, along with a Skill Master Hindi Edition Program as an extension to its ongoing programs.

October 18, 2021

Key Drivers Of Digital Transformation To Re-invent Businesses
The opportunity for digital transformation for organizations remains a constant presence that is becoming a prerequisite to success. According to the latest IDG State of Digital Business Transformation report, which monitors the state of digitalization in businesses, over 44% of organizations have already put going digital at the forefront of their decision-making processes, operations, and end-user engagement.

To be competitive, viable, and profitable in an increasingly digitalized environment, today’s businesses are focusing on digital transformation.

While technology is often connected with digitalisation, it is merely one of the levers that propel the company ahead. The holy trinity of people, process, and technology remains the foundation for successful transformation, but these skills have been reinterpreted for the digital ecosystem.

Success will be determined by getting people, process, technology, and data right, regardless of the urge to transform, pull or push. These four forces facilitate transformation, but they also have the potential to sabotage it. This is how you can make digital transformation work for you.

Key Drivers of Digital Transformation
Conclusion
FAQs

What is Digital Transformation ?

Key Drivers of Digital Transformation

Key Drivers of Digital Transformation

Below are some key drivers that push businesses to undergo digital transformation.

Survival

Advances in digital technology have taken the economy and the business field by storm. The latest technology, New software, enhanced equipment, and better processes emerge overnight, which could make or break a company if it does not get on board and ride the waves of change.

The effects of these advancements mean more significant innovation, more opportunities, and heightened efficiency for the business. However, without digital transformation, these benefits remain an unreachable goal. Companies are faced with a choice: to sink or swim.

Drivers of Digital Transformation

Customer Expectations

Almost anything and everything can now be accessed with a click of a button. Boundaries such as location are no longer an obstacle for someone from Asia who wants to order merchandise from North America. Furthermore, what used to be months for the item to be shipped has been shortened to one or two weeks. This increase in convenience gave companies like Amazon the upper hand in the industry. Today, when someone purchases anything online, he or she expects a shortened shipping period because of the standards established by the big players.

On the business side, companies are forced to continuously improve their processes by leveraging digital tools to give their customers the best experience possible. It also through digital means that a company could reach out to its end-users to obtain valuable information and feedback.

Need For Speed

CIO of the InterContinental Hotel Group, Eric Pearson, noted that there had been changes in the industry wherein it is no longer about the “big beating the small” but the “fast beating the slow.” Technological advancements will continue to emerge – it’s up to the company whether to adapt and transform or to wait and potentially lose to those who were quick to act.

Role of AI

Artificial Intelligence is another key driver that pushes businesses toward digital transformation. Beyond self-thinking robots, AI in the business context refers to practical systems that automate tasks once governed by humans. AI is comprised of the following core ideas:

Comprehension – The ability of a system to discern and analyze data and transform it into valuable information.

Sensing – Components that collect text, voice, image, or other forms of input from systems.

Analysis – Components that implement algorithms or a set of rules on problem-solving capabilities.

Guidance – The ability of a component to request human assistance, verification, or approval.

Action – A component that could “act on its own” without the efforts of a human, such as paying a bill online or submitting reports to a company portal.

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The Emergence of Infrastructure Automation Software

With the spotlight focused on digital transformation, a niche was created, and companies that could provide a smoother transition to digitalization emerged. These companies develop software catered to the requirements of an organization that streamline the entire process. Because time is of the essence for businesses and the ability to adopt digitalization in the shortest period provides a competitive advantage, enterprises utilize infrastructure automation software.

The road to digitalization is a fast-paced and volatile journey. Fortunately for businesses, there are many tools available that could make the adventure more feasible and worthwhile.

Conclusion

For today’s business, digital transformation is the most crucial potential. It’s not so much about having a choice as it is about knowing how to handle it. While all three traditional change levers – people, process, and technology – must all play a part, it is without a doubt data that distinguishes today’s urgency and opportunity.

Businesses that were fast to provide a digital face to their end customers are still failing to reflect that strategy in the middle and back end of their operations. Nonetheless, it is from there that true change emerges. The client-centricity that determines success will be driven by collecting data about everything and feeding it back into increasingly automated solutions. The possibilities are limitless.

FAQs

What are digital business drivers?

Survival, Customer Expectations, Role of AI, etc.

What is digital transformation? or What is meant by digital transformation?

Digital transformation is the process of using digital technologies to create new or modify existing business processes, culture, and customer experiences to meet changing business and market requirements.

What is digital transformation examples?

AI-powered chatbots that answer simple customer inquiries serve as a welcoming presence on your website, reducing the time customers have to wait to reach an agent.

What is the purpose of digital transformation?

Digital transformation involves optimizing processes and making workflows faster, easier, and more efficient because instead of spending hours processing paperwork, you can create digital workflows which increase efficiency and allow employees to focus on other activities.
October 13, 2021
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Bangalore, the silicon valley of India, is one of the most famous Indian cities for entrepreneurs. In this post, we have listed some of the most prominent angel investors in Bangalore whom you can reach out to. You will get to know about their background and the sectors they like to invest in. You can contact these angel investors in Bangalore via their LinkedIn and AngelList profile.

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Abhishek Gupta

Contact: AngelList | LinkedIn

Markets Interested: SaaS, E-Commerce, Application, Platforms, Machine Learning, Big Data, Education, Developer APIs,Designers, Advertising, Music
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Abhishek Gupta- Angel investors in Bangalore

Abhishek Gupta did his engineering from IIT, Varanasi in 1999. After completing engineering, Abhishek joined Oracle as an Associate Consultant. After working there for 4 years, he joined GlobalLogic. He then switched to a new company after working at GlobalLogic for almost 4 years and joined Lime Labs India as VP Technology. Later in 2011, he became the Head of Accelerator at TLabs. Now, Abhishek Gupta is the COO at TLabs and also serving as a Board member of MintM Inc. and GradeUp. Moreover, he likes to work as an angel investor for startups.

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Binny Bansal

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Markets Interested: Technology, Resource management, EdTech, Media
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One of the most famous names in the Indian entrepreneurial world, Binny Bansal started off at Sarnoff as a Software Engineer in 2005 after completing engineering from IIT, Delhi. In 2007, he switched to Amazon at the same position. However, after working there for 9 months, he along with his colleague, Sachin Bansal, came up with a new idea. They duo founded Flipkart. Binny recently left the company and co-founded another startup called X to 10x Technologies. Binny Bansal also serves as an advisor to many companies. Binny Bansal has invested in a lot of Indian startups as an angel investor.

Phanindra Sama

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Markets Interested: Consumer Internet, Enterprise Software, Mobile SaaS
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Phanindra did his engineering from BITS, Pilani. He then started working as a design engineer at ST Microelectronics. After working 2 years, he joined another company called Texas Instruments at the same position. In 2006, Phanindra Sama co-founded redBus and served as the CEO for 8 years. Phanindra now serves as the Chief Innovation Officer for Government of Telangana.

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Sameer did his engineering from Illinois Institute of Technology. He started his career as an engineering intern at Spectranet. He went on to do many internships in various companies in the engineering field. Sameer then became the founder and CEO of Breakthrough Capital and now serves as the board member and investor at many companies including Zolo, Jumbotail, Hasura, Myupchar, and Unacademy.

Ganesh Krishnan

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Aprameya Radhakrishna

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Markets Interested: E-Commerce, Online Travel Taxis, Consumer Internet, Food Tech
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Aprameya Radhakrishna- Angel Investors in Bangalore

Aprameya completed his engineering from National Institute of Technology, Karnataka. He started working as Software Engineer at Infosys. But in 2006, Radhakrishna decided to study further and joined IIM for his MBA. In 2008, he began working at Jones Lang LaSalle as the head of business development. After working for 2 years, he founded TaxiForSure in 2010. He remained the director of TaxiForSure till 2015. Now, he’s more into angel investing and also founded another startup called Vokal.

Praveen Gupta

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Markets Interested: Social Commerce, Healthtech, SaaS, IoT, eCommerce, Wearable Technologies, CPG Technology, Big Data, Real Estate, FinTech, FoodTech
Investments: Brilliant, ezCater, Milk Mantra Dairy, Planetary Resources, Adarza BioSystems, Asiatic, Biscuit Labs

Praveen Gupta – Angel Investors in Bangalore

Praveen completed his engineering from BITS, Pilani. He later joined IIM to do his PGDM. In the year 2000, he founded Cross-Tab Marketing Services where he serves as a Director now. In 2013, Praveen Gupta founded Tallenge Inc. and serves as the CEO.

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Rajeev Krishnan

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Markets Interested: Clean Technology, Consumer Internet, Enterprise Software, Healthtech, Biotechnology, Fintech
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Rajeev Krishnan – Angel Investors in Bangalore

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Amit Gupta

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Investments: Admission Table, Fleksy, Get@, Hate2Wait, HealthifyMe, Inc42 Media

Amit Gupta – Angel Investors in Bangalore

After graduating from IIT, Kanpur, Amit Gupta joined Herman Industries as a software engineer. He later went on to launch InMobi as a co-founder and is now working with Yulu, the cycle rental startup.

Shamir Karkal

Contact: AngelList | LinkedIn

Markets Interested: Consumer Internet, Enterprise Software, Mobile Healthcare, Fintech Industry
Investments: ChartIQ, ClearFactr, EarnUp, inDinero, MPOWER Financing, Nowait

Shamir Karkal- Angel Investors in Bangalore

After completing his MBA from Carnegie Mellon University, Shamir Karkal joined McKinsey & Co. as a Management Consultant. He then did many high profile jobs before co-founding Sila in 2018.

Srinivas Anumolu

Contact: AngelList | LinkedIn

Markets Interested: Consumer Internet, Mobile Healthcare, Small and Medium Businesses, Healthtech
Investments: bigbasket.com, bluestone.com, bookadda.com, delyver.com, DocsApp

Srinivas Anumolu – Angel Investors in Bangalore

After completing his engineering from IIT Madras, Srinivas Anumolu joined IIM Calcutta to do his PGDM. After completing his studies from IIM in 1987, he went to UCLA to pursue an MBA in finance. Srinivas is the Co-founder of TutorVista and Elance (now Upwork). He also served as the director of Amazon India in 2005. All of the startups he has funded in are doing exceptionally well.

Ananda Kallugadde

Contact: AngelList | LinkedIn

Markets Interested: Consumer Internet, Enterprise Software, Mobile Healthcare, Edtech
Investments: Cheapesto, iKaaz Mobile Payments, inthree, KleverKid, LoudCell

Ananda Kallugadde – Angel Investors in Bangalore

Ananda Kallugadde completed his engineering in 1995 from National Institute of Technology. His first job was at Ernst & Young LLP. Later, he worked at a few companies before he helped co-found NeoBytes in 2006. Ananda now works as an Advisor for many companies.

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Gaurav Lochan

Contact: AngelList | LinkedIn

Markets Interested: Music, Healthcare, Education
Investments: Aisle, AppVirality, HasGeek, Localize, Springboard, Zycada Networks

Gaurav Lochan – Angel Investors in Bangalore

Gaurav Lochan did his Masters in Computer Science from the University of Southern California. He then joined Microsoft as a Software Engineer. In 2012, Gaurav Lochan helped co-found BeetRoute. However, after one year, he joined Flipkart as an Engineering Manager. Gaurav is a Software Engineer at Facebook at present.

Nagendra Bhanuprakash

Contact: AngelList | LinkedIn

Markets Interested: Clean Technology, Consumer Internet, Enterprise Software, Mobile Healthcare
Investments: Able Lending, Bring Me That, Instamotor, Mosaic

Nagendra Bhanuprakash – Angel Investors in Bangalore

Prior to launching Strumsoft as a co-founder, Nagendra did his MBA from Massachusetts and worked as a Program Manager at Comverse. He is now the VP of Engineering at Synchronoss Technologies.

Brij Bhasin

Contact: AngelList | LinkedIn

Markets Interested: Consumer Internet, Enterprise Software, Media, Mobile Healthcare, SaaS, Impact Investing
Investments: Flintobox, HackerEarth, Little Eye Labs, Pokkt

Brij Bhasin – Angel Investors in Bangalore | founder of Boost Tech

University of Minnesota is where Brij Bhasin completed his engineering and also worked as Research Engineer for 2 years. He later worked as a Product Manager at Pramata Corporation for 6 years. In 2011, Brij Bhasin launched Boost Tech. He left the company after a year and did many high profile jobs in the next 3 years. Brij Bhasin is an Angel Investor and Board Member of multiple companies.

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Pradeep Reddy Kamasani

Contact: AngelList | Linkedin

Markets Interested: Healthcare, Tech, Edtech, Marketing, SaaS, Logistic, Event management, Automobile
Investments: Explara, Spareshub, Edurev, Ahataxis

Pradeep Reddy Kamasani – Angel Investors in Bangalore

Pradeep Reddy Kamasani has nearly 2 decades of IT, Business, Sales & Marketing experience in North America, Europe, and Asia. He has been active in the startup ecosystem since 2014. Pradeep is currently the CEO of HunterTech, an IT Services Company based in Bangalore. Pradeep is the founder of 2 startups in addition to being an Angel Investor and Advisor to Edtech, Healthcare, and Tech startups. He is an advisor to Edurev and BeYouPlus. Pradeep is helping small businesses scale to an enterprise level with his Growth Strategy, Marketing Automation, Digital, and Content Marketing Skills. He is Hubspot Inbound Marketing certified.

Abishek Surendran

Contact: AngelList | LinkedIn

Markets Interested: Consumer Internet, Enterprise Software, Mobile Healthcare, Big Data, Computer Vision, Artificial Intelligence
Investments: IQLECT, LensBricks, Mad Street Den, Riversilica

Abishek Surendran – Angel Investors in Bangalore

After completing his engineering from VESIT in 2004, Abishek joined Tata Consultancy Services as a security consultant where he remained for 5 years. In 2009, he went to School of Investment and Banking and switched to Intellecap as a Senior Associate. In 2013, Abishek Surendran completed his MBA from IIM and interned at an investment company. He then joined Exfinity Venture Partners as President and stayed for almost 4 years. Abishek is a Partner at pi Ventures.

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Rutvik Doshi

Contact: AngelList | LinkedIn

Markets Interested: Mobile Enterprise Software, Advertising, SaaS, Cloud Computing, Edtech
Investments: eDreams Edusoft, SysCloud, Unbxd, Aasaanjobs

Rutvik Doshi – Angel Investors in Bangalore

Rutvik completed his engineering from IIT, Kharagpur. He joined CA Technologies as a Software Engineer straight out of college. He worked there for a long time in many positions. He then decided to pursue an MBA from INSEAD in 2006. After completing his MBA in 2007, he joined Google as a Product Manager and worked there for 3.5 years. He was the CEO of Tagge.com in 2010. He now serves as the Managing Director of Inventus Capital India.

Toby Ruckert

Contact: AngelList | LinkedIn

Markets Interested: Unified Communications, Social Media, Cloud Computing, Big Data, Social CRM, Advertising Platforms, e-commerce, SaaS, B2B, Deep Information Technology, Disruptive Models
Investments: TVInfo.in, Advanced Millennium Technologies, Viva-Lite, Wellness-Shop.com

Toby Ruckert – Angel Investors in Bangalore

Toby Ruckert found SysOp in 1992 and also worked as a Software Tester at IBM at the same time. After that, he became a Board Member at Viva-Lite International Ltd. where he served for 17 years. During that time, he co-found AMT in 2004. Toby Ruckert is the Board Member of many organisations and is the founder and CEO of UIB, which he launched in 2014. Along with a deep interest in business, Toby likes to play music and went to a piano school in 1997.

Nilesh Trivedi

Contact: AngelList | LinkedIn

Markets Interested: Enterprise Software, Big Data, Fintech
Investments: mobileGullak, Pixel2Desk, Protomake , RevOs, Skyware, ToneTag, VendorMach

Nilesh Trivedi – Angel Investors in Bangalore

After doing a diploma in Business Management, Nilesh worked at Nortal as a System Analyst. He found a tech startup in 2000. He later joined Cisco as a Software Engineer. Nilesh Trivedi did an MBA in 2012 and became an Advisor to many companies. In 2015, he founded another company called IOTLab. Nilesh is an angel investor for many startups.

Sachin Garg

Contact: AngelList | LinkedIn

Markets Interested: Recruitment, E-commerce, Media, Tech Industry
Investments: iimjobs, Overcart, upRack, ZAPR Media Labs

Sachin Garg – Angel Investors in Bangalore

Sachin Garg is an Engineering dropout who founded his first startup in 1997. He was a Software Product Consultant at TCS, India, and Canada. In 2006, Sachin joined Yale University to do an MBA. After completing his MBA, he became a founding member of GSF Accelerator & Investments. While working on the startup, he also worked as the Product & Business head at Amazon.com. He left both the companies and founded another startup called upRack.com, an e-commerce platform. In 2013, he launched another startup called REXPROP, which was later acquired by BroEx. Sachin now works as a Product and Business Consultant for various companies.

Mark Straub

Contact: AngelList | LinkedIn

Markets Interested: Impact Investing, CleanTech Industry, Mobile Social Recruiting, Emerging Markets, Healthtech, Information Technology, Mobile Health
Investments: Babajob, EyeNetra, Kopo Kopo

Mark Straub – Angel Investors in Bangalore

After completing his education from the University of Virginia in 2004, Mark Straub joined Banc of America Securities as an Analyst. After 2 years, he joined Draper Fisher Jurvetson Growth Fund. In 2011, Mark became the Director of Khosla Impact and worked there for 7 years. In 2017, Mark Straub co-founded Smile Identity.

K. Srikrishna

Contact: AngelList | LinkedIn

Markets Interested: Mobile Consumer Internet, Enterprise Software
Investments: Althea Systems, IndianStage

K. Srikrishna – Angel Investors in Bangalore

K. Srikrishna started his career in 1988 as a Marketing Manager at National Semiconductor Corporation after doing his Masters and Ph.D. in Engineering from University of California. He was the President and COO of Microcon in 1996. He held several high profile jobs till 2008 when he founded Zebu Group. Srikrishna was the CEO of Zebu Group and became Executive Director of National Entrepreneurship Network in 2011. In 2015, he co-founded Zebu Games and now serves as its CEO.

This was our list of Angel Investors in Bangalore. If you are an investor, connect with us at shubham@startuptalky.com to get featured in the list.

FAQs

What is meant by angel investors?

An angel investor is an individual who invests in emerging and promising startups. They provide funding for a startup in exchange for an ownership stake in the company.

Who is the founder of Indian Angel Network?

Padmaja Ruparel and Raman Roy are Co-Founders of Indian Angel Network.

How does an angel investor gets repaid?

Angel investors expect to get their money back within a fix straight schedule. The tenure ranges from 5 to 7 years with an annualized internal rate of return (“IRR”) of 20% to 40%.
October 5, 2021
Paxcom: Digital Solution provider for analytics & eCommerce business strategy
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Paxcom.

Paxcom’s technology solution consists of ML/AI-powered actionable insights on Product Content, On-Shelf Availability, Reviews & Rating analysis, Share of search, Sales, and Promotions. Daily, Paxcom analyzes multi-crore ad spends, and over 1.4 lakh products across 148 platforms, 450+ pin codes, and 11 languages to provide seller and location-specific insights to aid their clients’ eCommerce growth.

StartupTalky interviewed Mr. Punit Sindhwani (Founder & CEO, Paxcom) to get insights into the startup story and the organization’s roadmap. In this article you will discover how Pacom started, its business model, marketing strategies, and more.

Paxcom – Company Highlights

Startup Name Paxcom

CEO Punit Sindhwani

Headquarters Gurgaon

Industry Ecommerce

Website paxcom.ai

Paxcom – About
Paxcom – Industry Details
Paxcom – Idea & Inspiration
Paxcom – Product/Services and USP
Paxcom – Founders and Team
Paxcom – Name Meaning & Logo
Paxcom – Business Model and Revenue Model
Paxcom – Launch & Marketing Strategies
Paxcom – Challenges Faced
Paxcom – Operating Locations
Paxcom – Funding
Paxcom – Tools used to run startup
Paxcom – Future Plans
Paxcom – FAQs

Paxcom – About

Paxcom’s eCommerce solutions consist of a robust set of proprietary (or cutting edge or ML/AI) technology solutions backed up by a strong suite of eCommerce services that provide end-to-end assistance for businesses looking to expand their online presence. This startup is well-known for its digital solutions that cover all aspects of day-to-day eCommerce operations and assist brands and sellers in improving their overall online performance.

Paxcom’s cutting-edge AI solutions can collect and analyze data from all eCommerce channels, across multiple geographies to deliver actionable insights for improving digital shelf share, stock availability, competitive pricing, product discoverability, ROIs on marketing spends, placements, and more.

Its team of eCommerce experts, Data Scientists, Analysts, Content Writers, and Creative Designers can help you launch and optimize Products Price, Promotion, Placement, and growth strategies on the popular eCommerce Sites. Paxcom’s team of experts comes with vast experience across brands, markets, and platforms to ensure that your brand has all the tools to remain ahead of the curve. Paxcom takes pride in working as a partner and an extension of its clients’ own teams to ensure synchronized plans to success.

Paxcom – Industry Details

The recent years have seen substantial growth in D2C and digital brands in India, with over 4000 brands having crossed INR 1cr sales on Amazon alone in 2020. While physical formats of retail have been seeing a marked slow-down due to Covid restrictions, eCommerce is growing at the fastest pace. This has led to an increased focus of brands on eCommerce.

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Paxcom – Idea & Inspiration

Paxcom’s founding team took its plunge into eCommerce in 2011 through an ambitious foray into omnichannel retail, before amazon.in the marketplace was launched in India. The in-house omnichannel technology that was built, empowered them for seamless growth across their D2C website, 11 physical locations and to be the pioneer in D2C and marketplaces in India. Mirchimart was one of the first few sellers that Amazon onboarded when they started their business in India. They also won the award for being the largest seller in the electronics category on the Flipkart marketplace in 2014.

This early exposure to e-commerce enabled the founders to recognize the sector’s potential in India. Consumer brands were taking their first steps in this direction, but there was a significant gap in understanding of how it worked and how to best use it. There was a need for expert advice and technical solutions to assist brands in accelerating digital sales and making intelligent, data-driven decisions. Paxcom was created to meet this need.

Kinator, a SaaS-based channel intelligence and data analytics platform, was the first solution developed, allowing their clients to track, measure, and audit their eCommerce presence, and provide insights for day-to-day and strategic decisions.

Over the last seven years, they have continued to evolve and grow alongside their clients’ ever-changing needs, becoming a full-service strategic solution provider for e-commerce, adding numerous services and software along the way.

In 2019, Paxcom became a part of the Paymentus group – a leading global paperless electronic billing and payment solution, ranked by Deloitte to be amongst the fastest-growing North American companies.

The idea came from the opportunity and the gaps the team saw in omnichannel retail as they managed their omnichannel retail business. The initial product idea was well received in their outbound campaign reach and few initial brands became Paxcom’s partners in this journey giving the team an opportunity to learn and mature their offerings.

Paxcom – Product/Services and USP

Paxcom offerings simplify Brand’s online strategy and growth by providing actionable insights derived from mining vast amounts of data points daily, across multiple e-marketplaces and multiple geographies. Brands can quickly see areas of growth opportunities, threats from competitive/upcoming brands and get insights on the effectiveness of different campaigns /products on marketplaces.

In the fiercely competitive eCommerce space, brands need to be agile and well-informed to achieve success. Paxcom’s eCommerce solutions consist of a robust set of proprietary technology solutions backed up by an experienced services staff to provide end-to-end assistance for businesses looking to expand their online presence. It is well-known for its digital solutions that cover all aspects of day-to-day eCommerce operations. Paxcom’s analytical software tools and expert customer service teams assist brands and sellers in improving the overall online performance. Paxcom’s mission is to simplify and streamline online selling for brands and sellers.

Paxcom’s USP is a robust suite of technology solutions backed by an experienced team obsessed with a data-driven approach to eCommerce growth for its customers. Its technology solution consists of ML/AI-powered actionable insights on Product Content, On-Shelf Availability, Reviews & Rating analysis, Share of search, Sales, and Promotions. The startup’s Omni-channel technology solution optimizes the supply chain for order-fulfillment and warehouse management while its eCart Solution helps establish eBrand Store and apps. Paxcom team comes with a wealth of experience in establishing omnichannel strategy and solutions have gained valuable insights in managing their own, and some of the large brands, eCommerce growth since 2011.

1. Channel Intelligence & Analytics – Kinator

Kinator – Paxcom’s proprietary technology solution can collect and analyze publicly available data from all major platforms, across multiple geographies to deliver Data-Driven Analytics & Insights for Brands selling on multiple e-retailers and marketplaces. Paxcom’s interactive KPI Dashboards & Reports enable data-led decision making on Product Pricing, Promotions, Placement, and more. Kinator helps brands track, measure, audit, and analyze their
- On-shelf Availability
- Price, promotions, and Buy Box
- Ecommerce content
- Reviews & Ratings
- Visibility on search results and category
- Sales across platforms
- Advertising performance
2. Services, Strategy & Execution

Paxcom’s team of eCommerce experts, Data Scientists, Analysts, Content Writers, and Creative Designers can help you launch/optimize Products Price, Promotions, Placement on the popular eCommerce Sites.

Paxcom’s team of experts comes with vast experience across brands, markets, and platforms to ensure that your brand has all the tools to remain ahead of the curve. The startup takes pride in working as a partner and an extension of its clients’ own teams to ensure synchronized plans to success.
- Ecommerce content and design
- Business Analytics And Consultation
- Promotions & Marketing Strategy across platforms
- Global Support (India, North America, UAE, Africa & Southeast Asia)
3. AMS & Campaign Management

Paxcom’s eCommerce experts provide end-to-end campaign management in sync with your Brands goals and objectives across eCommerce platforms. When there are millions of products to choose from, a brand cannot afford to sit back and expect a customer to reach its product. Instead, the product needs to reach its customer. The startup manages multi-million spending across different platforms and categories, for leading or upcoming brands, using objective-based tailored strategies.
- Ecommerce Campaign & Ams Management
- Technology Aided Campaign Management using Paxcom’s cutting-edge tools
- Promotions Management
- Search & Display Ads
4. Omnichannel Solutions

Get complete control over your e-commerce logistics and fulfillment. Businesses of all sizes & categories can harness the power of Paxcom’s innovative pre- and post-fulfillment solutions to make their listing, order processing, warehousing, and shipping process seamless, quick, and manageable. Easy connections across several channels, a consistent experience for customers and employees, and automated technologies will help you accelerate with control. Its Omnichannel offerings comprise multiple robust web applications that provide solutions that can help brands grow, and manage their backend operations flawlessly with ease.
- Product Information & cataloging system (PIM)
- Order & Inventory Management Software (OMS)
- Warehouse Management Software (WMS)
- Marketplace seller solutions
Paxcom’s USP and innovation
- Strong experience across platforms and categories
- Cross geography/industry best practice
- Strong Technical Solutions + Services work together to give a complete solution
- Flexibility to tailor software as well as services to your specific requirements
- Global Support – Multiple language tracking & content Learnings across brands & categories
Pivot from Initial Idea

Paxcom was initially building 2 products – a Product Information Management software and software for sellers to manage their orders and inventory on multiple marketplaces. These two were built initially for Mirchimart for their own use and the team thought of taking these to market. These products, gradually they realized, had significant competition and challenges of stability since marketplaces, to date, don’t offer seamless APIs. Paxcom’s core product, Kinator, came after a couple of exploratory meetings with some big FMCG brands. This was a unique problem, no players in India at that time gave information to Brands on what is happening to their products and their category on eCommerce platforms. Since eCommerce was so new and growing massively, brands wanted to have some key KPIs to measure ecom growth. The team decided to plugin that gap, and Kinator came to life.

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Paxcom – Founders and Team

Paxcom’s founding team was together over years at their previous company, Mirchimart, and Paxcel and had a strong working relationship. So this came in very easily.

The team works closely together and quite often the tasks span across different areas. In the current setup, Neha Khosla is responsible for client success, Tanya Kakaria for Global Sales Marketing, Punit Sindhwani for overall strategy, and Gurjant Singh for technology solutions.

A dynamic powerhouse, Punit Sindhwani has over 25+years of experience in the Technology and IT industry. Punit is currently the CEO of Paxcom, a SaaS-based software that provides complete eCommerce automation solutions from creating and managing e-stores (or marketplaces) to advanced data analysis, exponential revenue growth, managed warehouses, and supply chains along with ensuring happy customers.

Punit Sindhwani – Founder & CEO of Paxcom

He is a strategic leader with a proven track record in managing fast-growing software development companies in Capital Markets, Payments, Health care, Data Analysis, and Data and Image Compression.

Prior to founding Paxcom, he was Co-founder and CTO of Mirchimart.com, an online megastore where he was responsible for building a high-performance tech platform for B2C and B2B sales, with optimized PIM, WMS, OMS, and Omni-channel touchpoints.

A bachelor in Electronics from Mumbai University, Punit’s area of expertise includes Enterprise Application Development, Mobile Application Development, Financial Software Development, Gift /Loyalty Solutions, Web application development, Data Analysis Software, Data and Image Compression.

Paxcom – Name Meaning & Logo

Prior to Paxcom, the founding team’s technology services company, Paxcel was born in 2001. Paxcel was named after a core value that they look for while hiring any new team member “Passion for Excellence”. Paxcom came as an extension to Paxcel, everything about eCommerce with Passion for Excellence, so this was a unanimous decision of the founding team, Paxcom. The name, Pax part symbolizes the founders’ Passion for Excellence, while the com part symbolizes Commerce. The logo was designed internally by the startup’s creative team.

Paxcom Logo

Paxcom – Business Model and Revenue Model

There are two parts to Paxcom’s business model. All technological solutions are produced and marketed as SaaS solutions, while the services arm operates on an agency model. It typically has annual retainers and subscriptions with its clients, and the startup tailors the engagement to their specific needs and gaps. Shorter project-based engagements, on the other hand, are also possible.

Paxcom – Launch & Marketing Strategies

The founding team launched the company because they first saw the complexities of managing an eCommerce business across multiple channels and the scale and efficiency needed. The push was motivated enough to take the plunge.

They were fortunate to be amongst the first ones to offer such insights for eCommerce growth, and as such, they found a great response to their email campaign reach on Paxcom’s innovative solutions.

“At Paxcom, we believe that a satisfied customer is the best marketer a company can have. The focus on client satisfaction has contributed significantly to our success, and we’ve seen a lot of initial growth organically through referrals and expanding partnerships with existing clients across industries and regions” – says Punit Sindhwani, CEO, Paxcom

Paxcom’s marketing and business leaders have invested a significant amount of time and effort in developing strong industry relationships and gaining a thorough understanding of the segments in which they operate. This has allowed them to take a consultative approach to business development, based on extensive knowledge of the ever-changing e-commerce landscape, best practices, industry trends, clients’ businesses, their current eCommerce maturity, possible growth areas, and potential solutions. Every client is different and having targeted outreach campaigns based on this understanding have worked well for Paxcom. It has also recently begun to broaden the use of content marketing by widely disseminating Paxcom’s large repository of useful resources for brands, sellers, and industry enthusiasts at all stages of e-commerce maturity. These are accessible via its website and social media pages.

Paxcom has established a strong presence and goodwill within the Indian eCommerce industry over the years, helping it solidify its position as an authority on eCommerce. Numerous leading brands it serves and its commitment to providing strong solutions for the clients globally have also helped the startup establish credibility as an eCommerce partner. The majority of its new business, therefore, comes from word of mouth, client referrals, eCommerce platform recommendations, and SEO.

Additionally, the team at Paxcom is also been working on producing content that serves the industry by offering in-depth information and advice for clients and the broader brands in the market.

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Paxcom – Challenges Faced

Paxcom was started when eCommerce in India was in its nascent stage, and grown with the industry. The initial inertia of brands to recognize their potential, and the ever-changing ecom environment have been some challenges. However, the team has had the opportunity of working with some great brands and built strong goodwill for themselves by constantly adapting to ensure they go above and beyond their client’s expectations. This has helped Paxcom grow to its current strength and recognition in the industry.

Paxcom – Operating Locations

Out of the 6 office locations 3 are located in India, 2 in the US, and 1 in Canada.
1. Gurgaon
2. Delhi
3. Mohali
4. Washington
5. North Carolina
6. Toronto, Canada
Paxcom’s services are already available in 20 countries across SEA, Japan, Korea, the Middle East, Africa, the UK, North America, Australia, and India.

Paxcom – Funding

Paxcom is a bootstrapped startup and currently, it is not looking to raise funds in the near future.

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Paxcom – Tools used to run startup

Being a tech-focused company at heart, the team understands the value of tools in improving efficiency. There are numerous tools Paxcom utilizes to ensure that the team can function at scale effortlessly. Some of these are Slack, Keka, Google Business tools, Zoho, Hubspot, and Drutas.

Paxcom – Future Plans

In addition to expanding within the country, Paxcom is aggressively growing its global presence. Its current clients include over 150 brands, across 20 countries, and it is in the process of growing not just the client base, but also the engagement with existing clients.

At the moment, Paxcom’s SaaS-based data analytics tools are the top focus, with eCommerce advertising & strategy services following closely behind. Looking ahead, the startup also expects its revenue to triple within the next two years, with the primary chunk of that growth coming from North American and Asian markets.

Paxcom – FAQs

What is Paxcom?

Paxcom’s eCommerce solutions consist of a robust set of proprietary (or cutting edge or ML/AI) technology solutions backed up by a strong suite of eCommerce services that provide end-to-end assistance for businesses looking to expand their online presence.

Who is the CEO of Paxcom?

Punit Sindhwani is the CEO of Paxcom. He has over 25+years of experience in the Technology and IT industry.

How does Paxcom make money?

Paxcom’s technological solutions are produced and marketed as SaaS solutions, while the services arm operates on an agency model. It typically has annual retainers and subscriptions with its clients.

Is Paxcom funded?

No. Paxcom is currently bootstrapped.

What is the Paymentus group?

In 2019, Paxcom became a part of the Paymentus group – a leading global paperless electronic billing and payment solution, ranked by Deloitte to be amongst the fastest-growing North American companies.
October 1, 2021
Transforming the AI Employment Landscape – AlmaBetter Data Science LER Program
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by AlmaBetter.

India has always been home to innovation and creativity, fostering human development over many centuries. Sadly these virtues have not fully manifested themselves in shaping the current higher education system despite having world class institutions such as IITs, IIMs, etc.

Students normally graduate from colleges with huge debt after graduation that they need to repay over a long duration. And conventional jobs are not lucrative enough. Those don’t give adequate funds to meet their monthly expenses or pay off the tuition balances.

Practically, there is a disconnect between affordable education and profitable jobs. It is with this problem that we are faced today. This grotesque mismatch spells huge economic concerns over time. It causes disruption in the current economic scenario and threatens to create long-term damage to our human capital.

Unfortunately, this crucial lacuna has often been overlooked or overshadowed by other issues. And this in turn has inhibited the society from addressing it boldly and effectively.

Although the revolutionary advances in technology have given new momentum to our education system, our contemporary education cannot be reconciled with the society’s requirements. Today, there is a gargantuan shortage of skills and talent, which is a direct outcome of an outdated education model. Even as we witness an exponential surge in Artificial Intelligence (AI) related job opportunities, there is an acute shortage of skilled workforce with AI, machine learning and data science skills even in the information technology sector.

Evidently, there arises a dire need for providing quality education and jobs to minimize this glaring discrepancy between educated youth and lucrative employment opportunities. This is where AlmaBetter comes with its upskilling venture that strives to make learning easily accessible for the aspiring students.

Read the full success story of AlmaBetter here with this StartupTalky article including the Founders and Team, Startup St0ry, Business and Revenue model, Competitors, Funding and Investors, Growth, Future Plans and more.

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AlmaBetter – Latest News

June 17, 2021 – AlmaBetter has allocates funds worth Rs 2 crores to train 25,000 aspiring data science students and make them employment-ready by March 2022.

AlmaBetter – Company Highlights

Startup Name AlmaBetter

Headquarters Bengaluru

Founders Shivam Dutta and Vikash Shrivastava

Founded 2020

Sector Edtech

Funding Bootstrapped

AlmaBetter – Founders and Team
AlmaBetter – About
AlmaBetter – Startup Story
AlmaBetter – Business and Revenue Model
AlmaBetter – Competitors
AlmaBetter – Funding and Investors
AlmaBetter – Growth
AlmaBetter – Future Plans

AlmaBetter – Founders and Team

Shivam Dutta – Co-founder,AlmaBetter

AlmaBetter, founded by two IIT Kharagpur graduates, Shivam Dutta and Vikash Srivastava, to address the major challenges of upskilling in the rapidly evolving world of technology.

AlmaBetter – About

AImaBetter Logo

AlmaBetter is a platform for students to utilize their potential and to demonstrate their real-world skills. It brings together students and professionals. Through this platform, students can learn modern-day skills at a prescribed optimal pace. No tuition is required for the learners to enroll for the program. Upon finding a job after graduation, a small monthly payment is made by them for some period of time while they get settled down in their respective jobs.

“Education is a major component that can break down all social inequities, and AlmaBetter can provide a pathway to thousands of people to build their careers in Artificial Intelligence, thus making a profound impact in the world.”, says Vikash who heads the learning department at AlmaBetter.

Shivam, who heads the placement department, says “Traditional education puts all the risk on an individual student, while skill schools like AlmaBetter can remove the risk of education and provide equity on the skill frontier. Financial risk associated with education is a major cause of anxiety among students.”

AlmaBetter provides a Data Science program, popularly known as ‘Learn-Earn-Return’ or LER program. This 8 month long program is meant for final year students, graduates and working professionals aspiring to get best paying jobs in the domain of Data Science. Almabetter focuses on students’ success by taking every measure to meet their learning outcomes. In a day to day academic schedule, live lectures, live doubts sessions, assignments and quizzes are conducted not only to impart knowledge in the subject but also to increase their confidence level by providing a venue for interaction with experts in the field with regular guest lectures. This ensemble learning approach ensures that each student is confident and prepared enough for Data Science roles.

Almabetter offers strong placement support through an expanding network of hiring partners across various high growth startups, mid-sized companies and big firms looking forward to recruiting graduates from this program. Starting from resume workshops, job portfolio building and interview rehearsals, profiles of students are forwarded to a large number of organizations operating in various domains. Thus, they help students secure a job above 6 LPA or make 25% more than their previous salary. Once the students fulfill these terms and conditions they can opt for tuition fee payment through easy monthly installments considering an Income Share Agreement.

A perfect blend of personalized mentorship and dedicated career coaching ensures guaranteed success of their students. Each student has the option of choosing their career coach who is a highly experienced professional from top companies and provides personal attention towards each student’s placement struggles. At times students might face problems understanding a particular aspect or solving their respective assignments which prompts a friendly mentor for necessary help and guidance.

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AlmaBetter – Startup Story

Shivam Dutta, an IIT KGP alumni, worked at Reliance Industries and then at Radware and Blackbuck where he served the role of statistical modelling engineer. He was involved in the role of hiring employees for the data science roles, which later turned into a huge beneficial role after he founded AlmaBetter to fuel his entrepreneurial dreams.

Shivam started the company in August 2020 with an aim to supply skilled data scientists to the industry. His IIT-KGP wingmate, Vikash Shrivastava was soon to follow him as the Co-founder of the company. Together they dream of training talents and preparing them for the rapidly pacing industry ahead within 6-8 months.

AlmaBetter – Business and Revenue Model

AlmaBetter is designed to extend cohort-based courses ranging from Data Science, Machine Learning, Deep Learning to other cutting-edge tech courses for the aspiring students. The company extends a 32-week instructor-led programme for the students who are willing to delve into the promising world of tech and ensures that they get well-placed with a handsome salary ranging between Rs 6-25 lakhs per annum. The students need to pay only after they get placed in data science roles at any of the fast-growing startups or Fortune 500 companies.

The business model of AlmaBetter can be described as a PAP (Pay After Placement) model. Though the model, as described by the company, is “risk-heavy” they have taken it up for empowering students and get a considerable profit out of it. However, the PAP business model of the company demands a stringent selection process of hand-picking the top talents, who would be assets to any organization when supplied with the necessary skills, which AlmaBetter provides them with!

The income sharing model that the company has undertaken helps it receive an income of Rs 3 lakh per student, where the students who are trained by the company are bound to pay them Rs 10,000 for 30 months, “only after they start earning,” goes the words of the founder. Newton School, Lambda School, Masai School and Konfinitty are some other popular companies that have already embraced the income-sharing agreements (ISA) with their students.

The revenue run rate of the company may be slow at present but once the company will successfully crack the formula of student success, then value will soon follow. “Our mantra is value and not valuation”, said the Founder-CEO of the company, Shivam.

AlmaBetter – Competitors

Some of the competitors of AlmaBetter can be listed as:
- Newton School
- Lambda School
- Masai School
- Konfinitty
- upGrad
- Udemy
- Coursera
- Simplilearn
- Masterclass
While the first four companies share AlmaBetter’s revenue model of paying after placement, AlmaBetter also has a tough competition ahead with the already established Edtech platforms that offer certification programmes in data science and AI.

AlmaBetter – Funding and Investors

Founded recently in August 2020, by Shivam Dutta, AlmaBetter is still standing unfunded. The bootstrapped company is currently looking forward to receiving its maiden round, Pre-Series A, of funding in order to launch new courses and expand the business geographically. Any news of its funding will come live shortly after it starts receiving funds.

AlmaBetter – Growth

EdTech startup AlmaBetter is gaining significant interest for its unique model from thousands of students. Due to its successful past batches, AlmaBetter has already become a partner-of-choice for several reputed companies throughout the country. It aims at nurturing a new generation of tech workforce equipped with Artificial Intelligence skills and thus, revolutionizing the traditional education industry.

AlmaBetter has already been successful in roping in over 120 hiring partners, which includes some of the biggest brands of India – Flipkart, Paytm, Delhivery, Ola, Swiggy, PaisaBazaar, and other recognized MNCs, which are usually spoken of highly like Accenture, Oracle, HSBC, Microsoft, Citibank and more.

AlmaBetter launched its first cohort in October 2020 and has already reported having registered 40,000 users successfully by May 2021. Furthermore, it has also recorded a 30% month-on-month growth of its paid memberships.

AlmaBetter – Future Plans

With the rapid implementation of automation across diverse industries, upskilling is turning into a necessity, says Shivam. This is what will make AlmaBetter attain its goal of growing its learner community to 1-2 lakh by 2022.

AlmaBetter is eyeing to raise a Pre-Series A round to launch new courses in product management and software development and to fulfill their aim of expanding to other geographies. This will help AlmaBetter slowly inch towards satiating the global demand for data science learning.
September 28, 2021
How Future Technologies Will Help Us Do Housework?
The Fourth Industrial Revolution (4IR or Industry 4.0) is on the verge of happening. It is believed that the revolution will have a great impact on human life and put the human race far ahead. According to the experts, certain chores like washing clothes and dishes have already become more convenient due to technological revelations. It is expected that it will continue and eventually reach the point where most people will save almost two hours a day leading to over 15 hours a week or more than 33 days a year on doing chores.

The global market for Robotic Process Automation (RPA) is anticipated to reach US$8,781.2mil (RM370mil) by 2026. RPA will eliminate manual errors and reduce the time needed for daily processes. RPA will also reinvent careers, shifting from task-based roles to leveraging human adaptability and problem-solving. New job opportunities are anticipated with a growing demand for RPA professionals.

Helping Hand For Your Household Chores

Today, drones are well known as data capture devices with a camera. Drones are valuable for their combination of mobile hardware and internet connectivity. VCs have invested a total of $1.5 billion since 2012 in drone commercial startups that are shaping the industry. But in the future, we’ll see them perform the full lifecycle like capturing data, analyzing this information, and then acting on it. We’ll see agriculture drones protect huge fields, detect weeds and other issues follow up by sending commands to drones that can spray a herbicide. These future technologies in homes will be very helpful.

Drones are being used to quickly deliver goods, broadly study the environment and scan remote military bases. Drones have been employed in security monitoring, safety inspections, border surveillance, and storm tracking but drones that run themselves require some level of artificial intelligence to guide their actions on the proper path.

Today’s drones are still limited by their human controllers but the next generation of drones will be powered by artificial intelligence. AI will allow drones to make decisions and operate themselves on the behalf of their human controllers. Improvements in drone technology, the evolution of AI and improved algorithms will make drones more useful.

Similarly, another technology – Augmented Reality (AR), which superimposes an image onto a user’s view of the real world and enhances it with sound, touch and even smell, will play a vital role in the future. Big brands have already started using AR outreach but it still needs momentum from creators, developers and marketers to make it accessible for anyone and everyone.

These technologies will be highly used for household purposes. As consumers become more comfortable with AR, their presence will become a more continuous expectation. Experts have given their top predictions for what house technology will revolutionize home living in the near future. Not only this, even changing bedsheets, watering plants, plumping up pillows and ordering food are also expected to be automated. According to futurologists, around 90% of household chores will be automated by 2040, thanks to robots, drones and AI.

Some of the future technologies that would help us do the housework are discussed below.
Frequently Added Questions – FAQs

House Robots

House Robots doing all the household chores.

Today, even though robots are being used for many purposes such as in industries, airports, medical, etc., they haven’t become part of houses yet. But it is predicted that in the future, robots will start appearing in households by 2030. They may cost around £25,000 at first.

These robots will be able to perform all types of household chores that we humans do today. The bots will be able to load the dishwasher and put away pots and pans, fold the laundry, change sheets and move furniture and so on. These robots will be self-training bots which mean humans don’t need to teach them how to perform a particular task.

Multi-Function Drones

Drone is supposed to be the future of parcel delivery.

It is expected that the tiny drones will be commonplace in the 2030s and they will be priced around £1 each. These drones will also help in performing households chores to save time and effort. These drones will have lights, sound, cameras, microphones, sensors, robotic arms, wave cancellation technology, or wave enhancement technology.

Drones are distributed sensors that make the internet smarter. They can serve as a platform on which different applications, software, and business models can be built. These drones will pick up dirt and clean surfaces, with variations and also be able to water plants and monitor security around the home. Some drones will shine an infrared beam at a room’s occupant to warm them as they move around the house.

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AI Butlers

Artificial Intelligence Butlers are coming to do all your household chores.

As mentioned above, house robots will perform many in-house tasks. Similarly, Artificial Intelligence Butlers will be one of the biggest game-changers. They are best imagined as extremely advanced versions of Siri or Alexa. This will be teachers and trainers also.

The AI Butlers will take control of all the routine life of human-like paying bills, managing subscriptions, doing your shopping and constantly monitoring ways to save time and money for humans. This will also serve as personalized practice partners to help with homework and reinforce what children have learned that day in school.

Reverse Microwave

As the name itself suggests, unlike today’s microwave oven, these ovens will be designed to cool things down in seconds so wines and beers can be chilled in seconds rather than hours. This is expected to be one of the coolest inventions in the future.

According to experts, this product has already been in the developing stage. The company developing this product has named Juno. This product is currently at the testing stage, having been previewed at many tech shows. The product was developed in order to rapidly chill white and red wine using “reverse microwave technology”.

The gadget is capable of chilling a full-size, 75cl bottle of white wine to 50 degrees Fahrenheit (10 degrees Celsius) in just three minutes, while a bottle of beer can be cooled to the correct serving temperature in less than a minute. Juno can also be used to chill soft drinks including coffee and canned fizzy drinks.

It features just three controls, which come pre-set for the recommended red and white wine temperatures, with an additional option to customize your preferred chilling level.

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Self-plumping Pillows

Ensuring good sleep and cushions, these pillows are re-plumped when someone gets up from the sofa or bed. These are already being sold in markets but in the future, it is expected to have good quality and precision in this technology.

With the rise in sleep technology and a number of new bedding and mattress companies launching on the market, there’s never been a better time to take stock of how you sleep and what you sleep on.

Washing Balls

These Washing Balls might replace Washing Machines in Future.

A washing ball is nothing but a tennis-ball-sized ultrasonic device that uses ultrasound to clean. It is also known as a laundry ball and is a product promoted as a substitute for laundry detergent.

This ball will be placed inside a pile or bucket of clothing to clean clothes without the need for a bulky washing machine. These balls will be environmentally friendly
alternatives that can reduce water and energy consumption.

Super Smart Fridges

There are already smart fridges in the market but Super smart fridges will learn what you eat. They will be able to reorder when stocks are low and even recommend recipes based on the contents of what you like and tell you expiry dates of what’s in your fridge. They will also have Alexa built-in, which makes the kitchen chores easier.

Most of these fridges will have a super wide-angle camera mounted inside the fridge so that you can see what you have right from your smartphone when you’re at the grocery store. So you don’t need to worry about making a grocery list before going shopping.

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Printed Food

3D food printing is able to make dishes from different pastes and materials, so it seems we are getting closer to the science-fiction concept. Such innovations are already being offered by different manufacturers: 3D Systems’ ChefJet, Natural Machines’ Foodini, BeeHex’s Chef3D, etc. These are all machines that can make chocolate, pasta, sugar and even more dishes.

This technology was first developed for 3D food printing in space travel. In 2006, NASA began researching 3D-printed food. If we take a look back at our world, we can see that there are many opportunities to use technology in the food industry. Many companies have recognized the opportunities and are taking advantage of 3D printing different foods, from sugar and chocolate to pasta and vegetable mixes.

Virtual Chefs

Virtual Chef will help you with cooking techniques.

This is an application of Augmented Reality(AR). Augmenting the physical world with interesting and shareable content has been the focus of AR in experiential marketing. In the next 20 years, we will see virtual chefs appear as holograms to help us cook every step of the way.

Augmented and virtual reality play naturally into this shift. Both are vehicles to activate all senses and immerse the consumer within a specific branded experience. AR experiences in particular have seen growing traction for use during food & beverage events.

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Robotic Lawn Mower

A robotic Lawn Mower will automatically cut the grass without human intervention.

To many homeowners, lawn mowing is such a tormenting task. This robotic lawn mower is a fine piece of modern technology that will reduce your time as well as the energy you spend on mowing the grass by sickle. It is quite convenient and easy to use. Now, you need not juggle between your other household chores, you can simply input the settings and the device will automatically cut the grass.

When buying a robotic lawn mower, you can consider the following things:
- Your lawn size
- Battery capacity
- Slope gradient
- Obstacle manoeuvring
- Mower controls
- Safety
- Weather protection (like rain sensor technology)
- Brand reputation and pricing
Robot Vacuum

Robot Vacuum will help to minimize the amount of work that homeowners need to do.

Keeping your indoor environment is quite a hectic and tedious task especially if you’re an office goer or busy type of person. In order to keep your indoor environment clean and healthy, frequent vacuuming should be part of your housekeeping routine. It helps to reduce the amount of dust, mites, mould spores, and other pollutants settled on your floors, carpeting, and upholstery.

But thanks to today’s advanced technology, we have robot vacuums in the vicinity. It is easy to use, noise-free and autonomous cleaning as main advantages. They are efficient at keeping your tiles, carpets, and wood flooring free from debris and different kinds of dirt. Some of them are so advanced that you can monitor them via an app on your phone. Just choose a starting spot, set the timer, program the cleaning space, and you are good to go.

Frequently Added Questions – FAQs

What technologies will be used in the future?
- Artificial Intelligence (AI)
- Augmented Reality
- Big Data
- Bioprinting
- Cloud Computing
- Genetic Engineering
What will be the role of artificial intelligence in future smart homes?

Artificial intelligence (AI) will play a vital role in this effort by using data—including grid data, smart meter data, weather data, and energy use information—to study and improve building performance, optimize resource consumption, and increase comfort and cost-efficiency for residents.

What is the future of smart homes?

According to Statista, the future of smart homes is exciting – there will be around 31 billion devices connected to the internet by 2020, and that number is supposed to grow to 75.4 billion by 2025.
September 27, 2021
Neuromarketing For Startups: Guide To Grab Customers | Tools Used In Neuromarketing
Long ago neuromarketing was limited to multinational companies with high budgets. But today any business irrespective of size and budget is capable of using human brain waves to increase the profit.

Neuromarketing is also called consumer neuroscience. This helps in understanding the consumers’ behavior by reducing the uncertainties. Neuromarketing studies the human brains to manipulate their behavior. It was earlier considered as a frontier science but from the past few years it has reinforced the market with the capacity to boost the consumer base.

Even after knowing its potential and some ground-breaking results, there lies numerous questions in the minds of people like, Is it worthy? How to implement it effectively? What are all the tools required? The solution lies in understanding the technology and knowing its utility even in the future.

Neuromarketing sways the human brain by understanding the process behind it. It is now a buzzword as every business uses this science to influence consumers’ choice and understand their preferences.

How to hook new customers by applying Neuromarketing?
Tools Used in Neuromarketing
Examples of Neuromarketing
Conclusion
FAQs

About Neuromarketing

How to hook new customers by applying Neuromarketing?

Attract Customers using Neuromarketing
- To promote a product or service just have content that taps the emotions of the customers’ so that your content goes viral. According to ‘Buzzsumo study’ 100 million and more content is driven by the emotions of people. It is observed that people tend to share more when they get emotionally connected with the content.
- If you want to grab the attention of the consumers then it is advisable to place some important information or ads on the left side of the page. This is because a study says that consumers tend to read the webpages in the ‘E’ or ‘F’ manner.
- To excite the customers use anchorings like pop up with some audios or videos through an alert sound. So that the buyers do not miss out on the offers. The word FREE also excites consumers to pay attention to that product or service.
- Did you know that humans gravitate toward fear or danger. For example, if you put in the sales may end soon, Out of stock, limited offers and so on. It is driving your customers for an immediate action.
- The Corporates can also concentrate on improving the webpage design, colour and other features which attracts the consumers to visit the site and also go through it.
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Tools Used in Neuromarketing

Tools used in neuromarketing

Neuromarketing is a science to understand the psychology of consumers’ buying activities and preferences. This consumer analysis can be made using Brain scanning and psychological tracking.

The two foremost tools for scanning the brain are fMRI and EEG.
- Functional Magnetic Resonance Imaging measures the changes happening in the brain’s blood flow to examine the consumers’ behavior.
- Electroencephalogram is the only technique which measures the brain activities directly at the speed of cognition. The fMRI technique is expensive to use.
Psychological tracking is a cost-effective tool, this measures eye movement and other activities.
- Eye tracking is associated with visual attention along with the emotional response of the customers.
- Facial tracking includes various aspects like heart rate, respiration rate and the skin conductivity.
- Biometrics will measure the customers’ engagement with positive or negative responses.
- Facial coding is used to measure facial expressions like fear, anger, happiness, surprise and so on.
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Examples of Neuromarketing
- Paypal – It used brain waves to understand that customers’ relied more on speed than safety and security. For this, Paypal implemented an effective ad campaign.
- It is observed that customers’ brains work on various factors. Once a researcher’s team tested by serving Pepsi and coca-cola with fMRI technique. The response from the customers’ was plain and harmonious. On the other hand when they recognized the brand the brain started responding with various emotions and expressions.
- Another team of researchers served the customers’ with three different wines with different price tags. Though the taste of the wines were the same but because of the different prices, the customers’ started thinking differently. The researchers could observe two different calculations before and after the prices were displayed. This experiment was again based on the fMRI tool.
- Creating good web design will lead to quality improvement and trustworthiness. This was observed when customers were asked to rate a webpage on the quality and trustworthiness. Irrespective of time taken by different customers’ maximum of them were driven by good web design. The creative design will attract the customers and also increases the confidence within the customers’
- Everyone of us likes to listen to stories, doesn’t it? The London University compared the audio and video for a combination of movies/ books and the result was only 15% of people showed the internet in the video part and there was shockingly more votes for audio/podcast. By listening to the audio the emotions of the customers’ rose.
- Yahoo – Yahoo wisely used neuromarketing technique that is EEG. It showed happy faces in enjoying mode in a 60 seconds TV Commercial. This was a ad campaign to stimulate audience across the world. The neuro test was successful as emotions and different thoughts attracted more audience into search engine.
- Hyundai – This company too used EEG technique of neuroscience to examine its designs. Hyundai allowed audiences to get to know about their car prototypes. By this the company understood the choices of audiences and changed some external design according to audience preferences.
Conclusion

Neuromarketing is a fast flourishing technology to rocket our profits by analysing the brain’s response to various factors. It gives insights into consumers’ brains based on their preference and choices. Neuromarketing is a scientific dimension to the marketing and advertising part.

FAQs

How useful is Neuromarketing to understand consumer Insights?

Neuromarketing helps to understand consumer’s emotions, behavior and cognitive states. This technology complements traditional marketing.

What are the applications of Neuromarketing?

The common applications are Branding, Advertising, product testing, packaging, Point of sale and many more.

What are the techniques used in neuromarketing?

Techniques used in Neuromarketing are:
- Eye tracking
- EEG or fMRI
- Facial coding
- Mind tricks
- Sensory marketing.
When was Neuromarketing introduced?

The research in this field started back in the 1990s. Gerald Zaltman is the first person to begin the experiments associated with neuromarketing.
September 16, 2021
All The Jobs That Will Be Automated By 2022
Automation and its effects on jobs will wipe out millions of job opportunities, and it is now creating hype among the generation. A threat of losing careers. Is this a real threat? If the answer is yes, then why it is introducing between us? No doubt, AI and automation promote programming, coding, content writing, website designer, data scientist, data analytics, and millions of job opportunities that were not there before the initiation of AI and automation.

Millions of jobs will lose their existence after the improvement in automation and AI.

List of jobs that will be automated by 2022
Conclusion
FAQs

Jobs that will be automated

List of jobs that will be automated by 2022

Cashier

Cashier- Jobs That Will Be Automated

In malls, supermarkets, and movie halls, cashiers are very commonly spotted. If we closely consider this job post, then no doubt this will no longer exist. The technology has already developed, in which a shop is running without a cashier.

Amazon has launched a retail store named ‘Amazon Go’. The whole store is automated. In which the customer needs to show ‘custom code’ before entering the store. Once you get access, you can buy anything from the store. The moment you step out of the store, the purchase amount will automatically be deducted from your bank account. Customers hate waiting; to make the process faster and to increase sales, companies around the world can implement this AI and sensor-based technique.

Telemarketers

This is a job in which telemarketers call costumes and explain their products to generate sales. You will hardly buy any product from a call. Companies stop investing in telemarketing.

The job post will be entirely replaced by digital marketing and social media. The automated algorithm introspects your product needs, and accordingly, products will be displayed to you. Amazon, Flipkart, Facebook, and Google, like big names, are already using this algorithm. You might have noticed that if you search for a laptop on Amazon, you will see the ads of laptops everywhere on Google or YouTube. This grand technology replaced telemarketers.

Drivers

Self-driving cars, AI driving technology have already arrived. Keeping road safety in mind, companies are now planning to launch an auto-drive system. This will reduce driver negligence, and traffic rules will be followed.

The Tesla company of Elon Musk has already launched self-driving cars. Still, technology needs more advancement. But road accidents are one of the biggest causes of death case producers. Considering this, a complete auto-driving system is not so far. Many companies will also benefit from automation. Mainly the taxi agencies will no longer use drivers; a one-time investment in cars will be enough.

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Travel Agents

Travel agents help you to find your best travel or trip plans and book tickets for you. Do you remember when you last consulted with a travel agent for your trip Maybe you don’t remember, but still, some travel agents are there? These jobs will be replaced entirely. Software and websites like MakeMyTrip, IRCTC is handling your travel plans. You can decide the travel location, book tickets and at more discounts.

The course of the middle man has vanished. Travel Agents are also charged separately for their booking. At an affordable price, you can book your travel plans. This is the reason this job post will vanish within a year by 2022.

Banking Jobs

Past was the time; even to check your bank account balance, you needed to visit the bank. Now the bank is ultimately shifting towards online mode. Banking is very complex management, and everything needs correct prosecution. Along with this, the bank is always crowded with people.

To make the work smoother, banks are now adopting online mode. A bank teller specifically receives money, gives, and the transaction process is mainly done by online mode. It is still there, but it will vanish soon. Banks are now using their apps and websites to control everything. As the world is stepping towards a cashless economy, it will happen for sure.

The banking sector came up with blockchain technology in which transaction records errors have no chance of occurring. Blockchain technology is now coming into the limelight; by 2022, it may enter most banking sectors.

Librarian

Again technology is the king here. AI and software can handle and analyze massive databases. Not only is the process quick but also efficient too. The work of a librarian can be handled by AI easily. Remembering the data of books, managing them, and providing them according to their needs, can be done efficiently by AI. Some libraries are now switched to AI control. Even the whole library is available in online mode.

The popularity of ebooks is the crucial game-changer here. The arrival of the Amazon Kindle made the real difference. It not only provides the required books we can even manage and carry them all with us. The role of a librarian is now fading away.

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Editors & Proofreaders

Almost all content writers, editors & proofreaders are aware of Grammarly. With every day passing by, apps and software such as Grammarly are improving their features better. From basic grammatical errors to tonality changes, these AI-driven apps and software have gained the potential to improve every piece of writing. They can detect the simplest of errors and remove them in few minutes. Thus, the editors & proofreaders no longer need to spend hours proofreading content. Thus, their jobs are also at stake.

Doctors

With robotic doctors crawling in the medical field, the chances of accuracy increase significantly. With accuracy in treatments, the risks of infections due to human interference also decreases. Today, we have apps and virtual assistants to assist us in basic health care needs. But, the day when robot doctors would be curing us is no far.

Receptionists

With auto check-ins paving their paths in hotels and communication screens becoming the new medium of placing orders at restaurants, receptionists & waiters will be in less demand. The advancement in AI can skillfully manage orders and all the other functions.

Customer Service Executive

This job of a customer service executive doesn’t require either a higher level of social or emotional intelligence for performing the assigned task. Mostly customer support questions or FAQs are used as a response by most of the companies to look over its overall performance.

And in today’s world, Chatbots are taking over such responses from customer support as testimonials to be used. These chatbots are helping a lot in gett queries done and accomplish interaction with customers.

Conclusion

Jobs in this list will increase gradually with the advancement of AI and software algorithms. Although the motive of advancement is to increase productivity and efficiency in the process, this advancement is also damaging the livelihood of millions of employees.

With the increase in population, it is a very alarming situation of creating employment. Apart from all these, some jobs are there which will remain safe from the involvement of AI. But over-involvement in anything can lead to destruction. The government bodies should think about the employment sector and build an AI to search for the maximum job possibilities out of something.

FAQs

What jobs will become automated?

Jobs that will be automated in future are:
- Cashier
- Telemarketers
- Drivers
- Travel Agents
- Banking Jobs
- Librarian
- Editors & Proofreaders
- Doctors
- Receptionists
- Customer Service Executive
How many jobs could be automated?

It is estimated that automation will replace about 85 million jobs by 2025.
September 10, 2021
List of Facial Recognition Startups Emerging in 2021
The technology that helps identify or give a match confirmation of a person by their face is known as facial recognition. Facial recognition technology is mainly used to identify people in videos, photos, or mostly now in real-time.

Facial recognition technology is functioning in many industry verticals. It mainly ranges from the health systems to the retail of the defence as well as the government. Moreover, the police departments are using this technology for the identification of several suspected criminals. But sometimes, there is the possibility of false matches, which is a significant issue for its implementation.

What is Facial Recognition?
List of Top Facial Recognition Companies
Affectiva
InsightFace
True-face
HyperVerge
Kairos
Caracom
Ever AI
AnyVision
Deep Vision AI
Sensory
Slyce
Face++
Congnitec
VisionLabs
Redrock Biometrics
Conclusion
FAQs

How does Facial Recognition work?

What is Facial Recognition?

Facial Recognition is that process that enables the users to identify and verify a person using their respective faces. It works on the facial details of a person by analyzing, capturing, and comparing with the facial pattern. The face detection software is well-doing technology that enables the identification of faces in pictures and videos.

List of Top Facial Recognition Companies

Here is the list of the top 15 facial recognition systems companies to look for.

Affectiva

Affectiva | Top facial recognition companies

Affectiva is an MIT Media lab being defined and created for the Emotion AI category of humans. The Artificial Intelligence of Affectiva, which is designed with Human perception and deals with human emotions. Its efficient technology mainly detects human emotions, activities, complex cognitive states, the objects people use, and interactions.

Affectiva is mainly built on speech science, real-world data, and deep learning. The in-cabin Artificial Intelligence feature allows the Fleet managers and car manufacturers to make the next-generation mobility. This technology enables the sensing and adapts some of the most complex human emotions and states for more safety.

About Affectiva facial recognition company

InsightFace

InsightFace | Top facial recognition companies

InsightFace is one of the most accurate facial recognition technology which the python library is supporting. It already holds nearly 7500 stars to its name. InsightFace uses RetinaFace as its face detection and SubCenter-ArcFace as its face recognition technology.

Their use is that they are the latest and most accurate, added to InsightFace’s goodwill simultaneously. Some reports also suggest that in 2021, InsightFace’s repository is quite active.

True-face

Trueface | Top facial recognition companies

Trueface is a California-based company that was found in 2014. It provides the services with quality speed. The partners of this company are leaders in the industry in retail, security, and hospitality. It is ranked in the top 20 companies globally for a reasonable match speed of the face templates.

True-face is that Artificial Intelligence works on the camera data by turning it into actionable information of the customers. This AI-based technology works by camera streams. It is because to make the businesses make take many instant decisions meant on identical patterns.

HyperVerge

Hyperverge | Top facial recognition companies

HyperVerge is a company which provides deep learning technology product which Provides image verification solutions. It is established in the year 2014 in Bangalore, India. HyperVerge uses cases in the telecom, defence application, energy, and financial services.

Credit scoring and data verification are few among the varied services which HyperVerge is providing. It also has its geospatial platform, which helps identifies objects through satellites or other map data.

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Kairos

Kairos | Top facial recognition companies

Kairos is that Artificial Intelligence company that mainly opens businesses to work on face recognition. It is primarily done either by cloud API or a Kairos host. It is there on their respective servers for security, privacy, and absolute control of data.

Kairos allows many features like identification of face, verification of face, detection of age, and multi-face detection. Verification and detection of gender and face detection is a great advantage that adds more features. It is always easy to integrate face analysis in any web application in Kairos’s APIs and SDKs.

Caracom

Caracom | Top facial recognition companies

Caracom is a software company that mainly deals with security-focused finishes. And their job is uniformly rooted in the business of construction and industries. It has an exclusive card which is Cara ID having a facial recognition feature to recognize and for the authentication of a person.

Caracom’s software can be used and can have integrity with many of the current systems present. The feature was added to replace the old ID cards and be superlative in this modern world. This software can also be connected with authentication by an identification number or fingerprint. Other than that location and SMS can also be used for identification.

Ever AI

Ever AI | Top facial recognition companies

Powered with Artificial Intelligence, Ever AI provides its facial recognition technology solutions to enterprises. Ever AI was established in the year 2013 in San Francisco, United States.

Law enforcement and banking are few among many industry verticals in which Ever AI has their use cases. Age and Gender identification and face detection are some of the solutions and services provided by Ever AI.

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AnyVision

AnyVision | Top facial recognition companies

AnyVision is a Visual Artificial Intelligence platform company that is a leading company in the World. It provides the world a safer place with visual Intelligence. The computer vision company is being driven by AI, which helps many people access experiences, services, and spaces with many conveniences.

Any vision company is creating intense research and an impactful technology platform for a safer world. AnyVision aims for a more connected and intuitive place. It is because their solutions are mainly built to function on any camera.

Deep Vision AI

Deep Vision | Top facial recognition companies

Deep Vision AI is the Artificial Intelligence-powered Facial Recognition technology of 2021, which provides SaaS. It also has its self-hosted versions, which they are providing. They mainly work for enterprises as it has no pricing information.

Apart from facial recognition technology, they also provide solutions for age and gender detection. They are working relentlessly to enhance their other services, such as emotion detection and landmark recognition.

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Sensory

Sensory | Top facial recognition companies

Sensory is a great network that works neutrally approaches for better recognition in speech. It is mainly found in consumer electronics. This company licenses and develops the technologies for natural language processing, voice biometrics, and of course, speech recognition.

Some other features like computer vision as well as sound identification are also present. Sensory provide solutions to the consumers with convenience for natural language on voice control. It has a feature for access with intuitive and straightforward voice control that requires private data.

Slyce

Slyce | Top facial recognition companies

Slyce provides its retailers with visual search and recognition using image options. Slyce allows the feature of camera search for the brands and companies in many diversified companies.

Some of those companies are Tommy Hilfiger, Home Depot, Aldi, or KLM. It integrates with the 3D real-time and real-world product, which recognizes scanning technologies with barcode and catalog.

Face++

Face++ | Top facial recognition companies

Face++ is a Facial Recognition company platform that drives with a computerized vision. It allows a user to thoroughly read, understand and examine the application for a better world around. It gives privileges to many businesses with much ease.

Face++ adds a feature that includes deep-learning based image analysis recognition technologies in their application. All this with simple and impactful APIs and SDKs. Face++ company raised a massive amount of US$750 million only to develop the facial recognition feature.

Congnitec

Cognitec | Top facial recognition companies

Cognitec is a Germany-based facial recognition company that was established in the year 2002. Cognitec uses Artificial Intelligence for the improvement of its existing technology. They deal across the globe providing hardware and biometric transplant software solutions.

They are efficient engineers and highly qualified tech developers for providing quality service. Photo analysis and border control are some of the products which are including in their facial recognition technology.

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VisionLabs

VisionLabs | Top facial recognition companies

VisionLabs deals with computer-driven vision technology to provide solutions for facial recognition. It is situated in Amsterdam, Netherlands, and was established in 2012. VisionLabs mainly deal with the transportation and banking sector to provide them with solutions.

VisionLabs’ products include facial identification and verification, which is accomplished by their facial recognition system and a biometric data engine. Augmented and Virtual Reality is one of its most accurate features after the facial recognition system.

Redrock Biometrics

Redrock Biometrics | Top facial recognition companies

A South San Francisco, California-based company is known as Redrock Biometrics. This Artificial Intelligence run company has the palm scanned authentication software platform. This software is widely known as Palm ID.

California palm scanning-based authentication companies have the privilege of a camera-equipped device to scan and read the scanning-based. It even works under less amount of light. This company converts the image on the palm into a new and unique signature that cannot be forged.

Conclusion

Facial Recognition Systems are the next generation thing that will have a significant impact in the modern age. The level of Artificial Intelligence used today is nothing compared to the technology that will come in the next generation. So for that purpose, we also need to keep ourselves updated about software companies working efficiently to bring the revolution on this turf.

FAQs

What are the top Facial Recognition Companies to look for in 2021?

List of Top Facial Recognition Companies to look for in 2021 are:
- Affectiva
- InsightFace
- True-face
- HyperVerge
- Kairos
- Caracom
- Ever AI
- AnyVision
- Deep Vision AI
- Sensory
- Slyce
- Face++
- Congnitec
- VisionLabs
- Redrock Biometrics
What is facial recognition?

Facial recognition is a way of identifying an individual’s identity using their face. It is used to identify people in photos, videos, or in real-time.

What are the industries using facial recognition?

Facial recognition is currently being used to make the world safer and smarter. Facial recognition is used in several industries like:
- Retail
- Advertising
- Healthcare
- Hospitality
- Marketing
- Legal Authorities
- Defence
- Voting
- Forensics
September 8, 2021
Top 15 Startups in Israel to watch out for in 2021

Israel is one of the brightest startup hubs around the world. When we think about technology or startups, our minds venture to the Silicon Valley of North Carolina, the cradle of some of the major world’s startups like Facebook and Apple. However, what many are not familiar with is the fact that Israel is also counted among the world’s top startup hubs.

It has a high level of entrepreneurship and numerous great, innovative minds. According to the recent records, Israel has more than 3p technical companies whose round off is over $1 Billion.

As per facts, Israel has the highest number of startups per capita across the world. Furthermore, Israel provides all kinds of facilities required for the beginning of startups such as investors, accelerators, incubators, funding, and every other resource. With its systematic outlines and resources, Israel has become an enormous startup hub.

Israel has won several expansions and acknowledgment for its incredible growth over fintech, cybersecurity, and artificial intelligence. Since the year 2017, Israel has been raised to 17% in the net value and proceeds. In this article, we present you with some of the top startups available in Israel that are proven to be an absolute success. Let’s get started.

Prospera Technologies
Waze
Tailor Brands
Guesty
Perimeter 81
Tomorrow.io
OrCam
Intuition Robotics
MyHeritage
Fiverr
Flytrex
Brayola
Cato Networks
Gong.io
AccessiBe
FAQ

Prospera Technologies

Founder – Daniel Koppel, Raviv Itzhaky, Shimon Shpiz

Founding year – 2014

Annual revenue – $9.6 million

Prospera Website

The very prominent agricultural technical based startup, Prospera Technologies, work together with artificial intelligence and substantial data. It analyzes and studies its customer’s farming data to improve and optimise the greenhouse production system and digital farming methods.

Prospera Technologies also works to improve the quality of row crops with varying irrigation levels and further steps to automatize the management of crops.

Waze

Founder – Ehud Shabtai, Amir Shinar, and Uri Levine

Founding year – 2008

Annual revenue – $37.7 million

Waze Website

The GPS navigation app Waze was an Israeli startup when it was acquired by Google in a whopping 1.1 billion dollars deal in 2013, one of the biggest Google acquisitions. Waze didn’t receive much appreciation in the beginning, but it ultimately found its way to success. People didn’t even consider Israel for building a consumer brand that would thrive. However, Waze proved its ability, and now it leads several other brands for this purpose.

Tailor Brands

Founder – Nadav Shatz, Tom Lahat, Yali Saar

Founding year – 2014

Annual revenue – $52.7 million

Tailor Brands Website

The very distinguished in-demand service, Tailor Brands is an automated logo and branding-based startup. It aims to support small businesses with their branding needs and offers tailor-made branding and logo design services to fulfill them.

Tailor Brands is famous as the world’s first AI-powered branding and logo design platform, which also leverages other cutting-edge technologies like Big data.

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Guesty

Founder – Amaid Soto & Koby Soto

Founding year – 2013

Annual revenue – $34.8 million

Guesty Website

Guesty, the well-known company for property management simplifies the aspects of the basic requirements of these companies. It works by offering certain deals and solutions that are necessarily required for short term rental businesses.

It has scored pretty well in the market and has raised more than $25 million and ready to reach more heights with its developing strategies and funding through appropriate sources.

Perimeter 81

Founder – Amit Bareket, Sagi Gidali

Founding year – 2018

Annual revenue – $24.7 million

Perimeter 81 Website

The promising technology-based startup, Perimeter 81 strives to improve the network security for its customers. The company offers a range of services to its customers that helps them easily access their network with added Cloud security, mainly for the network environments, on-site resources, and different SaaS applications.

Perimeter 81 believes in the modernization of the networks. Furthermore, it also concentrates on making connectivity a secure option for smooth and easy corporate access through several VPN features.

Tomorrow.io

Founder – Shimon Elkabetz, Rei Goffer and Itai Zlotnik

Founding year – 2016

Annual revenue – $31.7 million

ClimaCell or Tomorrow.io, the name which the Israeli startup was rebranded in April 2021, is a Weather Intelligence Platform founded in Israel in 2016. The startup, which now has its headquarters in Boston, Massachusetts, United States, is based on weather technology that works by blending data from the Weather-of-Things with the help of the cutting-edge technologies of the present. This data is extracted from different sources such as connected automobiles, cell towers, and methods of traditional weather data.

Tomorrow.io looks after plenty of companies of different genres such as industries of sports, aviation, logistics, drones, construction, energy, and many more. The report from Tomorrow.io ensures improved operations, minimum risk of weather-induced disasters, and maintaining safety around the workplaces. Tomorrow.io has always been well-known for its work and is counted among the leading startups.

OrCam

Founder – Prof. Amnon Shashua and Mr. Ziv Aviram

Founding Year – 2010

Annual Revenue – $10 million

The very prominent startup, OrCam is built by the same person who developed Mobileye (driver visual assistance startup based in Jerusalem). OrCam works with the technology to help visually impaired or blind people. It invented a wearable device, MyEye 2.0, which provides audio for blind people, which enables them to perform independently. OrCam is a unique and promising startup that always results in bringing innovative products and services, capable of ushering a benevolent future guided by technology.

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Intuition Robotics

Founders – Dor Skuler, Itai Mendelsohn, Roy Amir

Founding Year – 2015

Annual Revenue – $12.5 million

Intuition Robotics Website

Intuition Robotics is a Raman Gan-based company that looks after the development of social tech companies to enrich the lives of older people. Intuition Robotics is widely known for ElliQ, a part-table computer, and part-robot, designed to empower senior citizens and let them not feel lonely. The friendly table robot suggests interesting digital and physical activities to the elderly people and urges them to take part in them in order to stay active and engaged with their friends, family, and with life overall. Intuition Robotics works with the brightest and most innovative minds on several missions and projects and leaves a great impact on society.

MyHeritage

Founder – Gilad Japhet

Founding Year – 2003

Annual Revenue – $133 million

MyHeritage is a famous online ancestry platform that provides you with the facility to upload photos, create family trees and search historical documents. It was founded by an entrepreneur and genealogist Gilad Japhet in 2003. He began his career from a small room in Bnei Atarot, a rural moshav. MyHeritage is a self-funded startup and was widely recognised, which is why it was acquired by the leading private equity firm, Francisco Partners in February 24, 2021.

Fiverr

Founder – Micha Kaufman and Shai Wininger

Founding Year – 2010

Annual Revenue – $189.51 million

Fiverr Website

One of the biggest freelance service marketplaces in the world made for entrepreneurs Fiverr provides freelance employment to many entrepreneurs at varying rates across the globe. Fiverr is now used by around 850,000 freelancers and 5.5 million businesses across 160 countries. The company has its headquarters in Tel Aviv-Yafo, Israel, and has already witnessed a global expansion, always gearing up for more.

Flytrex

Founders – Amit Regev, Yariv Bash

Founding year – 2013

Annual revenue – $2.06 million

Flytrex Website

The very prominent Tel Aviv-based startup, Flytrex is an on-demand delivery service provider that leverages the power of drones to fuel its deliveries.

Flytrex helps its customers deliver food and other goods and parcels of various kinds without any hassles. With the unique concept of the aerial route, the company extends great service to the customers and also saves their time per delivery. It has been really amazing with its job and garnered huge appreciation and accolades from the customers.

Brayola

Founder – Jon Medved

Founding year – 2013

Annual revenue – $2.2 million

Brayola is an online lingerie retailer-based startup founded by Orit Hashay, the serial entrepreneur who founded Israel’s second most popular wedding services review site, Mit4Mit, and Ramkol, which are known for their great services to the customers. The company helps its customers discover bras that fit them better. The bra analyzer and extractor used by Brayola helps in the identification of bras based on size, style, color, price, materials, purpose, quality, and attributes. Therefore, now women around the world can shop from a wide range of bras that need no altering and/or resizing.

Cato Networks

Founders – Gur Shatz, Shlomo Kramer

Founding Year – 2015

Annual Revenue – Around $50 million

Cato Networks Ltd is a Tel Aviv-based cloud computing and information security startup. The company helps its customers avail of the highly-secure, cloud-based SD-WAN, which is integrated to its security platform embedded into a cloud-native service. With its significant offerings, Cato Networks seamlessly connects business locations, individuals, with the data it collects. As a result of this, Cato helps businesses improve their network performance, cut costs, enhance the security of their internet connections, and integrate their mobile users into the WAN along with the cloud data.

Gong.io

Founders – Amit Bendov, Eilon Reshef

Founding Year – 2015

Annual Revenue – $120 million

The AI-powered software startup, Gong, started in 2015 in Israel and eventually expanded to the US, where the company has now established its headquarters. The company uses its cloud-based AI platform to help the sales teams of other companies to record conversations automatically and get written transcripts of the records. Empowered with advanced AI technologies, Gong is a boon to the sales teams of now.

AccessiBe

Founders – Dekel Skoop, Gal Vizel, Shir Ekerling

Founding Year – 2018

Annual Revenue – $5.5 million

AccessiBe is one unique startup from Israel. Founded in 2018, the Tel Aviv-based startup aims to make the internet a navigable place for the persons with disabilities. The contextual AI that the company leverages, helps them to scan the web pages in much the same way as a non-disabled person would, which would then be converted in an easy and readable format to the user’s screen reader for those with visual impairments. Furthermore, the UI offered by AccessiBe will help those with visual impairments to adjust the UI of websites that they frequently visit. All of these would thus be perfectly suited to their needs.

Conclusion

Israel has been nurturing a world of promising startups. Many of these companies are business-to-consumer startups, which are relatively innovative and bring in a whole range of possibilities for the customers. This is because Israel procures a community to support and offers proper infrastructure and other facilities required for the growth of these startups. Furthermore, it also supports the passion and innovative minds of the people who brainstorm and found startups. Besides, it also provides FB groups for the entrepreneurs and investors of business-to-consumers companies and more.

Israel is a hub of some of the most innovative minds of the generation, propelled by proper support and facilities, thereby helping them grow successfully and with great results. This StartupTalky article has covered the top startups of Israel that have garnered success from all parts of the world.

FAQ

Is Israel great place for startups?

Yes, Israel is a great country for startups. It has the largest number of startups per capita in the world.

How many startups are there in Israel?

There are around 6000 active startups in Israel.

How many unicorns are there in Israel?

There are over 65 unicorns already in Israel so far in 2021.

September 1, 2021