Tag: app for learning languages

  • Top 15 Leading Language Learning Startups in India

    Language is a simple thing. Which helps us communicate our ideas, thoughts, opinions, emotions, and beliefs. A simple thing, language; that can make or break what we do. Be careful when you draft a message, as the sender encodes the message and the receiver decodes it.

    Having a message that conveys exactly what you want is a dealbreaker. Something that may make your deal is Language. One of the factors that could lead to miscommunication is also: Language.

    Some recent language learning startups in India are growing. People want to reconnect to their roots, want to be more fluent in a language, or simply understand one for their interest in it. Additionally, apps that help kids understand and learn English as a language with unique features are also on the rise.

    1. Hello English – Learn English
    2. Enguru – Live English Learning | Speaking | Reading‌‌
    3. Entri-learning – App for Job Skills
    4. OckyPocky‌‌ – English Kid Game
    5. Chittoo – Learn English in Hindi
    6. Step by The Hindu Group – App for Improving English
    ‌‌7. EngVarta – English Learning App
    8. FluentLife – Learn English via Chat‌‌
    9. Think and learn English – Best for Grade 1 – 8 ‌‌Students
    10. Freadom – Ultimate English Reading App for Kids
    11. Multibhashi‌‌ – Learn Languages Live
    12. Gabha – Marathi Learning Educational App
    13. BorKnow – Learn Bengali Alphabet
    14. AppChant – Learn Gujarati Letter Writing
    15. KidsLipi – Learn Hindi, Gujarati, Sanskrit
    FAQ

    1. Hello English – Learn English

    Hello English App
    Hello English App

    This tech startup from Jaipur, Culture Alley, which made Tiger Global Management, one of the influential investors based back in New York, invest in it. This strong startup also attracted engineers to join the team from IITs and colleges in Rajasthan. Initially, while developing the platform it was more focused only on teaching three languages: Spanish, Mandarin and English, via games and quizzes.

    The app has personalized courses meeting the international common core standards, for kids by experts on creative writing, public speaking, reading appreciation, phonics, and more. It became the top free educational app and achieved success within eight months of its launch.

    The app has the motive to help people land their dream jobs with the interview, impress their friends, and help with their exams. Improve your English. The co-founders of the app are Nishant Patni, Pranshu Patni, who was just a young couple back then, deciding to follow their dream.

    The app has been awarded Google’s Editor’s Choice 2018, 2017; “Indias the best mobile app of 20177” by IAMAI and Google’s Best Apps for 2016.

    Top features of Hello English

    • Helping learners to speak, read and write in English with 12 Indian languages.
    • Curated lesson plans that are made according to the learner’s personal goals and their command of English.
    • Helping learners practice their pronunciation, play language-based games, and compete in global ranks as they complete challenges. The app allows learners to interact while learning a language in a fun, creative and indulging way.
    • Enabling learners to use tools like chatbots, daily news, audio-video clips and e-books.
    • It has over 475 interactive lessons which are freely available on the app.

    2. Enguru – Live English Learning | Speaking | Reading‌‌

    Enguru App
    Enguru App

    The Founder and the CEO of Kings Learning English app are Arshan Vakil, with Udit Hinduja as the COO and the director based in Karnataka, Bangalore, India.

    The Enguru-spoken English app has a 4.5-star rating on Play Store. It also has another app to learn English for kids. With Enguru you can learn English on the go.

    Top Features of Enguru

    • Live group classes for both adults and kids.
    • Learn with Cambridge qualified teachers.
    • You have access to over a hundred books ranging across different genres, from the Penguin Readers Club.
    • You can learn through videos, have access to more than 600 lessons, and also compete with friends while learning.
    • You can customize what skills you want to focus on.

    3. Entri-learning – App for Job Skills

    Entri-Learning app
    Entri-Learning app

    This Indian startup language learning app is helping people to get a job. According to the founder and CEO, Mohammed Hisamuddin, people depend on videos that are available on the internet in English to upgrade their skills. But Entri is solving that problem for them and providing quality content to the learners which they grasp much easily for obvious reasons.

    This Kochi-based start-up was founded in the year 2017 with the aim to prepare job aspirants, for government, or private jobs by providing them with a range of learning content in local languages.

    The team behind the app is dedicated to improving and enhancing its features to make it a better learning app as per the users’ feedback.

    These Indian startups started with small ideas to make a difference in the everyday lives of the people. Eventually, the world realized and saw the potential in them, making them successful in the world of startups.

    Top Features of Entri-learning

    • It is available in eight Indian languages.
    • Helping learners in preparing for exams and upskilling courses.
    • Learners can use videos for learning. Taking a test and having a feature that provides detailed test analysis so that they can assess their knowledge.
    • It also has daily quizzes and live tests. There are also groups to discuss doubts.
    • The premium subscription provides live coaching and mentoring.

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    4. OckyPocky‌‌ – English Kid Game

    OckyPocky App
    OckyPocky App

    Founded in the year 2015 and based in Haryana, India. The founder is Amit Agarwal. The app is designed for kids which helps them to enhance their reading skills, confidently speak the language, recognize the sounds with audiovisual cues helps boost comprehension and gain a better understanding of visuals. Last but not least gives their vocabulary a boost.

    The app is supported by Google Cloud, AWS, Gray Matters Capital, Microsoft Azure, SucSEED, ah ventures and more. It has been featured on Google Play with a review of 4.7-star ratings on Google reviews and it is kids safe. It has also bagged many awards and some rewards include:

    • Business Excellence Conclave 2021
    • Education Excellence Conclave
    • GMC Calibrator – jury winner

    Top Features of OckyPocky‌‌

    • Has fun reading activities.
    • Get instant feedback on pronunciation.
    • Boosts creative development and sharpen their abilities.
    • Enriches cognitive development.
    • Engages kids to learn with gaming and contests.

    5. Chittoo – Learn English in Hindi

    Chittoo App
    Chittoo App

    This app helps you learn a language in a smart way. With the advancement of technology, Chitoo helps you learn English in Hindi combined with the power of Artificial intelligence (AI) The app is based in Bangalore, India, with its founder being Gaurav Dobhal, started in the year

    There is really no need to actually download the app and it makes learning English as easy as chatting with a friend where you can learn how to have conversations revolving around topics based on your everyday life.

    Top Features of Chittoo

    • It has AI-based chatbots powered by Facebook Messenger to have personalized conversations.
    • It gives you hints to the answers.
    • Has a unique algorithm to detect and correct your mistakes.
    • You can save space on your mobile.
    • The lesson plans provided are absolutely free.

    The app is currently available for Hindi speakers, but according to updates, other languages might be added soon.

    6. Step by The Hindu Group – App for Improving English

    The standardized test of English proficiency (STEP) is an English certification exam for both Indian students and job-seekers. Improve Your English from The Hindu Group (THG) has over one million users. Their programmes help you improve your listening, speaking, reading, and writing skills in English. ‌‌

    Top Features of Step by The Hindu

    1. Learn from the experts with interactive video lessons.
    2. Mini-games designed for different English skills.
    3. Have fun while learning.
    4. Don’t just learn, but also track your progress and take tests that are reliable.
    5. Offers specially designed premium courses for different types of audiences.

    The app also provides you with free daily content to learn from.

    ‌‌7. EngVarta – English Learning App

    EngVarta App
    EngVarta App

    This one-on-one English practice app helps you to learn from your mistakes. It encourages you to learn English in a friendly environment and also allows you to listen to your own recordings, revise and learn from your own mistakes.

    Top Features of EngVarta

    • Connect with live English experts over a phone call helps you practice anytime, at your own pace, comfortably and conveniently.
    • The freedom of having an anonymous identity gives you the freedom to speak without the fear of making mistakes.
    • Improve your spoken English by practising with a live English trainer.

    EngVarta also gives free video lessons and practice tips from the experts.

    8. FluentLife – Learn English via Chat‌‌

    FluentLife App
    FluentLife App

    The app is a product of uFaber Edutech. The co-founders of the app are Anirudh Swarnkar and Rohit Jain developed it with the aim to armour you up with advanced communication skills so that you can speak your mind, fluently without being judged. And help you battle jargon and slang. They hold the promise to transform you in three months.

    The app plays around with technology, there are many kinds of bots that help you get fluent in English with personality bots, grammar bots to get instant feedback.

    Top Features of FluentLife

    • Supports you with a virtual friends’ circle.
    • Helps you learn with interactive chats.
    • They learn about your profile and giving you a demo class is also a part of their four-step process before starting your journey.
    • They have masterclasses, AI personalities and provide you with a personal trainer.
    • Improves Contextual Vocabulary.

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    9. Think and learn English – Best for Grade 1 – 8 ‌‌Students

    Think and Learn App
    Think and Learn App

    This premium app that caters to children from grave 1-8 is from the massive e-learning platform giant BYJUS itself and has really cute animations to appeal, catch the attention of the children and make learning. The app is from Think and Learn by BYJUS Pvt. Ltd.

    Top Features of Think and learn English

    It has immersive activities to engage kids like having conversations, games, and a library based on different chapters with interactive animation-based videos.

    • Kids can get feedback on their pronunciation which helps improve it.
    • It has a contextual dictionary to help you instantly understand the meanings
    • And reading comprehensions integrated with activities.
    • They have a character named Kurios the cat, to cater to the children.
    • Reports that give assessing five primary skills.
    • Giving adaptive based tests to the children to determine the learning path that is best suited for them.

    The interface is simple which makes learning fun and exciting for the children to master the English language.

    10. Freadom – Ultimate English Reading App for Kids

    Freadom App
    Freadom App

    fREADom is a Delhi-based app by Stones2Milestones, a comprehensive learning platform for children to learn to read in English under the age of 3-12. By cultivating the discipline to learn through daily habits. Children get content personalized for them and a reading log to help keep track of things. Having fun features like badges and points to keep the kids engaged and motivated.

    They have partners like Harper Collins, Penguin Random House, BookBox, BaalGatha, and more. Stones2Milestones also has MultiStory learning under its acquisitions. ‌‌

    Top Features of Freadom

    • Helps children gain confidence to learn and read English.
    • Has audiobooks and stories in the form of videos.
    • Gives information about facts and happy news for children.
    • It is child-friendly.
    • It helps you find age-appropriate content.
    • Provides a growth report to help track the progress of the child.
    • It has reading challenges and more cost-effective tuition.

    11. Multibhashi‌‌ – Learn Languages Live

    Multibhashi App
    Multibhashi App

    Not only does it give you the option to learn English as a language, but also other international languages. Like French, German, Spanish, Portuguese, Korean and more. This app has a 4.3-star rating on Play Store and originated from Jaipur, India. The CEO and founder of the platform are Anuradha Agarwal. The platform has a base of more than 15 lakh learners.

    Top Features of Multibhashi

    • The bot trainer helps you to take learning at your own pace.
    • The app also has many Indian languages that encourage people to go local.
    • Live online classes that help you learn better.
    • You can choose the way you want to learn one-to-one or one-to-many.
    • Live to quiz and doubt solving sessions are a plus. The platform keeps learning fun and intuitive.

    12. Gabha – Marathi Learning Educational App

    Gabha App
    Gabha App

    Thinking about learning Marathi? Here is another platform to give you a shot at learning the Marathi language. Marathi Learning-Educational App – Gabha/ Marathi has a rating of 4.9-star in Play Store.

    Top Features of Gabha

    • It suits all segments Marathi speakers, non-Marathi speakers as well as kids.
    • Useful while learning or teaching Marathi as a language.
    • It is an informative learning app that will take you back to the basics, learning various aspects like alphabets, compound words, names of fruits, flowers, colours and more.
    • You can evaluate your progress with worksheets.
    • Has videos, visuals, and audio to make the learning engaging for you.

    13. BorKnow – Learn Bengali Alphabet

    BorKnow App
    BorKnow App

    The app BorKnow Learn Bengali Alphabet by Mass Software Solutions Pvt. Ltd has been developed in Kolkata, India. It has been specially created for preschoolers to learn Bangla vowels and consonants.

    Top Features of BorKnow

    • Makes learning of the Bengali Alphabets easy with animations, graphics, and audio.
    • Has animations and colourful pictures to get the kids interested.
    • Makes the reading process smooth by providing exact pronunciation.
    • Has engaging and creative ways to get children into learning Bengali

    14. AppChant – Learn Gujarati Letter Writing

    AppChant App
    AppChant App

    AppChant is a software startup for mobile platforms. The company is headquartered in Bangalore, India, and its other language learning apps include many other languages like Tibetan, Russian, Arabic, Tamil, Malayalam, and so many more. The developer of the respected app is from Karnataka.

    Top Features of AppChant

    • You can write the Gujarati alphabet with tracing path guides with step-by-step line segments giving directions for writing.
    • Animations and colours are included to make learning fun.
    • Flashcards that help both beginning and intermediate learners and all those who are keen on learning a new language.
    • The app is also for kids who are newbies at learning the language.
    • It is an educational app that includes learning the alphabet, phonics, native Gujarati and more.

    If you wish to explore the other language learning apps, search for Appchant on the Google Play Store.

    15. KidsLipi – Learn Hindi, Gujarati, Sanskrit

    KidsLipi App
    KidsLipi App

    The founder of KidsLipi Inc. is Samir Patel. This language learning startup has developed the platform with the aim of helping kids learn Indian languages.

    KidsLipi specifically designed for kids has a minimalist design following an easy to navigate user interface. Added kid-friendly games with more than twenty activities to make the process enjoyable for them.

    Top Features of KidsLipi

    • It has essential and additional categories to learn from the above-mentioned languages.
    • Enables learning in a fun, effective and easy way.
    • You can track your activities, progress.
    • The app allows the teaching process for both the teachers and the parents.
    • Teachers have the advantage of creating custom quizzes, activities, and games.

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    Conclusion

    You can find many apps that will do the job of helping you learn languages, but not like the ones that will take you back to your native languages from your own country and like your own people. We all share the same culture, values, traditions, and demographics and no one will understand the struggles/problems that you will encounter while learning a new language. So, if you are wanting to go back to your roots, help teach your kids, or are simply curious to learn and understand a new language. Give any of these apps a shot.

    FAQ

    What is a language learning startup?

    Language learning apps are apps that help people learn different languages.

    What are some of the top language learning startups in India?

    Hello English, Enguru, Chittoo, Freadom, and Gabha are some of the top language learning startups in India.

    Are language learning apps profitable?

    Yes, language learning apps are profitable as many people want to learn new languages. As of 2020, the revenue of language learning apps is $6.18 billion.

  • How Duolingo Makes Money? | Business Model of Duolingo: Language Learning App

    In many parts of the globe, linguistic differences still exist, which creates a lot of diversity. People face this complication of language diversity now and then. But, it all becomes easy to understand the efficiency of an app that does it all for you. And, here steps in one of the best language learning apps, named Duolingo.

    About Duolingo
    Business Model Of Duolingo
    What’s unique in the Business Model of Duolingo?
    How does Duolingo make money?
    Conclusion
    FAQs

    What is Duolingo- language learning app?

    About Duolingo

    Luis von Ahn and Severin Hacker | Duolingo Founders
    Luis von Ahn and Severin Hacker | Duolingo Founders

    Created by the American Businessman Luis von Ahn and Severin Hacker, it works as one of the most efficient and most-used apps with almost more than 500 million users and consisting of over 40 different languages within it. However, before heading towards the insights, we must take the basics of Duolingo with us.

    Although these are just some mere insights to the company, still a lot of queries may pop up in your mind regarding the source of income of the company and also how they make it all possible free of cost. It is not that difficult either to stretch out the things and with this article, you would get all your queries answered.

    Areas of Operation

    Among 500 million registered users, Duolingo has about 40 million active registered users from every corner of the world. Duolingo allows everyone to take their 117 different language courses and learn about 37 languages spoken worldwide.

    Services provided by Duolingo

    Starting from a layperson to a top-class educator, Duolingo makes it easy for all to understand anything related to any language. The best thing is that every service is done at free cost, for ordinary people. And, these services include:

    1. Educational Services: Educational services refer to all those efficient works that help people increase their knowledge and enlighten them. In many schools, Duolingo is often used to track the records of the students and also helping in the translation methods. Covering almost all the world’s languages makes the process easier to understand and study any language possible. Some other educational services also include:
    a) Making complex sentences into simpler ones.
    b) Providing language courses to increase language knowledge.

    2. Listening Exercise: The more one listens, the more they understand the proficiency of the language. Listening to the language can help one understand the pronunciation and also get a better view of how to speak the language in sentences. In this Duolingo, app one gets all these facilities quickly and also free of cost. One can also choose the accent of how one must speak and of which accent one must practice speaking.  

    3. Performing Drills: Understanding and learning not only helps one to strikeout. Exercise is also a must to excel. Hence, Duolingo also gives one sufficient amount of space and necessary exercise to get the best learning. It also makes one curate its mistake and indicates the right thing to do.

    As we are clear with the modes of service Duolingo provides, it is not that difficult to guess either, hoe it also generates revenue from all these services. Still, the model follows.

    Target Audience

    Since the day of its birth, Duolingo has always focused on teaching people about various languages. But recently, it also started an English literacy app for children belonging to the age group of 3 to 6. It’s a free app that came up with the motive to cut down literacy at global levels.

    Business Model Of Duolingo

    Just like a lot of social media apps and also a lot of other famous traffic sites are generating revenue from advertisements. Somehow, the same applies to Duolingo also. It’s an early business model focused more on crowdsourcing and testing. With the demand for money, it started breaking down and expanding its services with new monetary services.

    The business model of Duolingo is similar to that of Re-CAPTCHA. In this, the system extracts information from the user for their verification. Similarly, in the initial days, Duolingo sought assistance from humans to convert and translate its documents. It makes crowdsourcing and gamification the critical parts of its business model. The business model of Duolingo by which it generates revenue is listed in the following way:
    1. Advertisements from different sources
    2. Paid Subscription
    3. In-app purchases

    We’ll discuss them while diving deep into how Duolingo makes money out of its business model.


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    What’s unique in the Business Model of Duolingo?

    Duolingo was established in the year 2011 in Pittsburgh, Pennsylvania. Duolingo grew to be known as one of the most famous language learning platforms in the world. Presently there are over 500 million users who are enjoying its service by getting registered.

    1. Duolingo is a big platform that offers its users the capability to learn over 45 languages widely ranging from Russian to English.
    2. Duolingo’s business model is based mainly on crowdsourcing information, making it one of the ingenious business models of the next generation.
    3. Duolingo generates its finances with the help of premium subscriptions, language proficiency tests as well as display advertisements.
    4. The company mainly works according to a freemium business model. Duolingo keeps working on a freemium business model.
    5. Duolingo’s lessons are built with a range of diverse tasks. For example, Duolingo asks its students to write a sentence on their own. It also asks to translate a sentence or search for similar words equivalent to their foreign language.
    6. Duolingo encourages its users to continue their learning process by teaching with a gamification system.


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    How does Duolingo make money?

    Duolingo app for learning different languages
    Duolingo app for learning different languages

    With its client base from renowned websites such as CNN, BuzzFeed, etc., Duolingo has served as a professional translator with a vast client base and reasonable prices. Decoding the sources of revenue of Duolingo, the chief streams of income are:

    1. Advertisements from different sources: Ads have become a very great medium to generate revenue. These ads are virtual and are distributed on other major trafficking apps, which get paid for allowing these ads to get featured within them. Hence, Duolingo also works the same way, and many ads feature in the app while working. There are a lot of ads feature. Still, they also are similar to what the user is looking for. It makes it easier for both the user and the seller to get on the same page. However, there are also some benefits like:
    a) People may try to buy the premium to grab ad-free.
    b) The company earns revenue through the premium.
    With this advertisement process, the company generates almost half of the total revenue.

    2. Paid Subscription: The subscription works like a gold membership nowadays. It unveils many new hidden features to which the ordinary and unpaid users did not have access. Hence, a lot of users who use the app for the professional purpose and use the app in a daily basis, they purchase the subscription. The subscription can also help them in many ways like:
    a) An ad-free interface, with an unmistakable look
    b) Unveiling of a lot of new facilities
    c) Regular progress quizzes
    With all these paid memberships, the company generates almost one-third of the total revenue together.

    3. In-app purchases: The extra facilities that one can get from the app after installing them. These purchases can include some different subscriptions to any other service that Duolingo provides. Or can also be some additional service or content. However, the company Duolingo gets very little from the whole revenue from this strategy, which is only 8 to 10 %.

    Although it is believed that it provides all of a free of cost, it still generates revenue from nowhere, from where the users can even imagine. The paid subscriptions are the officially best way of getting income, but due to the super fiscal advertising world, the ads create a solid revenue base from literally nowhere.

    ‘Duolingo Plus’ also comes out as the subscribed version of the app, to which one gets all the access and benefits of the app. Some crowdsourced revenue is also generated as the organizations like CNN and BuzzFeed pay Duolingo to get the translations done. And, all these sum up to generate some significant amount of revenue for Duolingo.

    Conclusion

    Unlike other networking platforms, Duolingo gets almost half of its income from the advertisements, where they just get paid if a user scrolls down through the app. It all makes it so easy for revenue generation and also creates a new hope to take better steps to get the best out of it.

    Although except the United, States the app has not got enough amount of highlight or traffic, still its growth is looking stunning. With exceptional features, it is liked by every user, and the interface is making it look so easy to work on it. And, with the differentiated service of both paid and free preferences, it is creating a great trust and has gained a very permanent place within the people.

    FAQs

    How many languages courses are there in Duolingo for English speakers?

    There are 37 distinct Free Language Courses for English Speakers.

    How many Duolingo Language Courses are there?

    There are 117 free Duolingo language courses.

    Is Duolingo app free?

    Duolingo app is free. You can learn languages on Duolingo completely free. There are premium subscription called Duolingo Plus for better user experience.

    What does Duolingo cost?

    Duolingo offers free learning, however, there is Duolingo Plus subscription which costs $12.99 per month.

  • Multibhashi—An Online Platform for Learning Vernacular Languages

    Learning a new language is always advantageous. Being multilingual can bring along career benefits, in many fields like marketing, education, sales, banking, public relations, tourism, etc. to name a few. Not just this, several studies have shown that learning new languages has many cognitive benefits as well. However, learning a new language is by no means an easy task. After a certain age learning a new language becomes more challenging. Again, taking a formal training on any language is  time consuming and expensive.

    Luckily, with the advent of the internet era, with everything else, learning a language has also become somewhat easier. Now teachers and students can come together virtually allowing flexibility of learning at one’s own pace and time. Multibhashi, a Bangalore based startup is utilizing the power of the internet to help learners learn new languages through one’s native language. Besides serving as a platform for learning languages, Multibhashi also provides various translation and transcription services along with creating content for various purposes in multiple languages.

    StartupTalky interviewed Multibhashi founder Anuradha Agarwal to know how this startup came into being, and how it is simplifying the process of learning new languages.

    Startup Name Multibhashi
    Headquarter Bangalore
    Founder Anuradha Agarwal
    Sector Employability
    Founded 2018
    Parent Organization Multibhashi Solutions Pvt Ltd
    Website multibhashi.com

    Multibhashi – About & How it Works
    Multibhashi – Founders & Team
    Multibhashi – How It All Started?
    Multibhashi – Name, Tagline and Logo
    Multibhashi – Revenue Model
    Multibhashi – Funding and Investors
    Multibhashi – User Acquisition
    Multibhashi – Startup Challenges
    Multibhashi – Competitors
    Multibhashi – Advisors and Mentors
    Multibhashi – Awards
    Multibhashi – Growth
    Multibhashi – FAQ’s
    Multibhashi – Conclusion

    Multibhashi – About & How it Works

    Multibhashi aims to empower blue-collar aspirants and workers towards gainful employment and career progression by linguistic upskilling via bilingual mode in a blended e-learning format.

    Multibhashi is an android/web app for learning languages most effectively and effortlessly. The current version of the app has audio-visual courses and quizzes to learn English from Hindi, Bangla, Tamil, Telugu and Kannada, Marathi, Gujarati, Malayalam, Oriya, Punjabi. You can also learn Hindi, Bangla, Tamil, Telugu, Kannada, Marathi, Gujarati, Malayalam, Oriya and Punjabi through English.

    Some USPs of Multibhashi app are

    • Multibhashi offers self – paced learning that any learner can utilize in leisure /off-working hours, thereby, making this a more viable and affordable solution to the target segment
    • The self-paced learning is augmented by live tutor assisted training that ensures personalized blended learning to catalyze the learning process.
    • Bilingual training ensures each learner can pick up a new language via the native mode of instruction before graduating to monolingual learning.
    • Multibhashi’s interactive e-learning platform is based on the latest cloud technologies that ensure low latency and low data consumption on devices as varied as simple browser-enabled feature phones to the latest smartphones, thus, making it a ubiquitous solution for the masses of India.
    • Lets the learners learn the content in bite-sized chunks that helps the learners in grasping the learning quickly.
    • The platform allows adaptive learning by applying algorithms to personalize the content as per the learner’s pattern, grasping power, etc.
    • The learners can chat with the mentors anytime to clear doubts.
    • Evaluates and assesses the learner’s progress from time to time to ensure better learning.

    Besides all these, Multibhashi offers several other services like multilingual SEO services, transcription services, translation services, social media content creation in vernacular languages, and much other content and voice-related services in multiple languages.

    Multibhashi has recently started “Multibhashi classes” where students can learn English from more than 500 language experts through live video calls. These classes give an opportunity for students to directly learn the language over a video call any time of the day, from the comfort of their homes and we have been seeing a lot of students who are interested in these classes.

    Multibhashi – Founders & Team

    Anuradha Agarwal | Founder, Multibhashi

    Anuradha Agarwal is the founder of Multibhashi. Anuradha comes from Jaipur, Rajasthan. She finished her Engineering and went on to pursue her MBA in Finance. She was a part of Dexter Capital Advisors before she started Multibhashi.

    The current core team at Multibhashi comes with diverse experience, yet they all unanimously possess the commitment to building a strong community of English learners. The current team size is about 10 who handle different aspects of the product. Apart from this, there is also a team of 200+ educated housewives who work from home and help the company with several projects.

    Multibhashi – How It All Started?

    The idea to start Multibhashi was born out of Anuradha’s genuine will to help people learn English. Anuradha started out by helping a few people in her immediate circle who needed help with English learning. Even before the app was launched, Anuradha created over 100 animated videos which taught various concepts of  English and started posting them on Facebook. She also designed a chatbot for helping people play quizzes on various topics related to English and the page became more and more popular. In order to make the content more engaging, she created an audiovisual course.

    Soon after, she formed a team and launched an Android app to teach English from Hindi and Bangla, and there has been no looking back after that.

    When Anuradha was searching for online resources to help learners learn English, she realized that there is no single comprehensive solution to learn a language.

    There were problems like

    • Blue-collar workers who work on a daily wage basis cannot take a break to attend classroom training as it impacts their daily earnings
    • Existing classroom training is expensive for the target segment.
    • Personalized training, specifically, linguistic training via native language cannot be feasible in CRT format.

    Multibhashi is a solution for all these problems.

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    Multibhashi Logo

    The  name came to Anuradha’s mind when Multibhashi wasn’t even a business idea. Anuradha was looking for a name for the Facebook page on which she intended to share all the videos she had created for helping her friends and family members in learning English.

    Anuradha wanted a blended name which had English as well as an Indian element. Since the page was dealing with languages “Bhasha/Bhashi” seemed like a good choice.  At the same time, Anuradha wanted to convey that this is an open platform for people from different language backgrounds, and this thought leads her to add the word “Multi”.

    “Multibhashi literally means a polyglot and that’s what we intend to turn people into” says Anuradha.

    Multibhashi – Revenue Model

    Multibhashi earns revenue through ads, private sessions and gamification techniques on the app. As a content company, Multibhashi also earns revenue by providing various services related to content like translation, content creation and repurposing, transliteration among others.

    Multibhashi – Funding and Investors

    Multibhashi has raised 1 round of seed funding till date.

    Date Stage Amount Inestor
    September, 2018 Seed Rs 10 Million Aniruddha Malpani & Startup Oasis

    More than the money we are highly grateful for our investors who brought in some very good advice connects and mentorship.

    Multibhashi – User Acquisition

    India has more than 450 million people engaged in blue and grey collared job roles and gradually they are all coming online via cheap handsets and data availability. This is the target segment for Multibhashi.

    Although reaching from 0 to 1.5 million has been challenging and a roller-coaster ride, it has given us the opportunity to experiment with different marketing campaigns.

    When it comes to attracting and retaining customers, what worked best for Multibhashi was search-oriented campaigns which made sure that only those users are identified and targeted who had a clear intention of learning the language.

    The next best way of acquisition has been word of mouth, referral & downloads through content sharing in its community. Re-marketing to dropped off users also worked well for Multibhashi.

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    Multibhashi – Startup Challenges

    Multibhashi teaches English from regional languages and vice versa. Using the bilingual approach, it ensures that the user is able to learn the language he wants to learn from a language that he already knows and speaks well. Right from acquiring the user to the point where he completes the course, the Multibhashi team ensures every user gets personalized messages, notifications and advertising banners in the language that he knows because users like to see and read these messages in a language that he already is good with.

    Dealing with so many languages is definitely a challenge for Multibhashi.

    Multibhashi – Competitors

    Duolingo, Hello English and Busuu, are some competitors of Multibhashi.  However, what sets Multibhashi apart is a keen focus on learning outcomes.

    As Anuradha says, “We don’t believe in chasing just the engagement numbers. Engagement is just a means to the final end which is only achieved when our learner can confidently say that he/she can sufficiently understand and speak in the target language”

    Multibhashi – Advisors and Mentors

    Dr. Aniruddha Malpani from Malpani ventures is mentoring Multibhashi.

    Multibhashi – Awards

    • Multibhashi was selected by Axilor, a platform for supporting early-stage startups, Gray Matters Capital and Google Launchpad Accelerator
    • GMC Calibrator aimed to focus on the behavioral understanding of users leading to product tweaks that improve learner engagement. Multibhashi got mentored and engaged in one-on-one workshops in the areas of behavioral design, mobile product strategy, monetization and product optimization.
    • It was selected to be a part of FbStart, a global program designed to help startups build and grow their businesses
    • Multibhashi was selected to be a part of the AWS EdTech startup accelerator, which is designed to help entrepreneurs build the next generation of online learning, analytics, and campus management solutions on the AWS Cloud
    • Multibhashi was featured on Forbes in November 2017
    • It was featured under “top startups to watch out for in 2019” by SutraHR
    • Multibhashi was selected as one of the top 10 startups out of the 1700 applications received by Startup India and Whatsapp under the Whatsapp Grand challenge

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    Multibhashi – Growth

    Multibhashi is already 1.5 million-plus learners strong and also have 100+ clients in the language services domain. Multibhashi has 1 Million downloads in the Play Store and has a received a rating of 4.4 from 27.5K+ users.

    It intends to reach 10 million users in the next one year and establish Multibhashi as a gold standard in language learning.

    Multibhashi – FAQ’s

    What is the best place to learn Hindi in India?

    Learning Hindi in both online and offline modes can prove to be fun for you. It’s always beneficial to be bilingual. Below mentioned are some offline places where you can learn Hindi.

    • Rosemount’s Institute of Languages (Dehradun)
    • Hindi Guru (Panchsheel Park)
    • Zabaan Language Institute
    • Landour Language School

    Where can I learn Hindi professionally online?

    Some of the websites and apps where you can learn Hindi professionally are Duolingo, HindiPod101, Udemy, and MultiBhashi.

    Is Portuguese language easy to learn?

    Learning a language that is not our mother tongue is not that easy but the effort and time one spends to learn a language will be worth it.

    What are good ways to learn how to speak Kannada?

    The first step is to get familiarized with the structure of the language. To achieve this, hear more and more Kannada on Radio, TV and also try to catch the live conversations.

    What are some best ways to Learn Russian for corporate people?

    Below listed are the seven most trusted sources for learning business Russian below.

    • Blog and Audio Lessons: Everyday Russian
    • Book: “Learn Russian to Work with Russians”
    • Learning Program: Multibhashi
    • Video: Ru-Land Club
    • Podcast: UCLA Business Russian
    • Online Course: Business Russian IC
    • Personalized Course: Communicaid

    Multibhashi – Conclusion

    Multibhashi, a simplified Language learning platform for upskilling vernacular languages for people who wants to learn new languages and become proficient in multi-languages. It helps the speakers in spoken English as well as refinement of vernacular speakers in their own Indic language usage & associated etiquettes and soft skills.

    Multibhashi App is available on the play store and iOS store to learn languages most effectively and effortlessly. The currently available version on the stores has audio-visual courses and quizzes to learn English from almost all Indian languages and vice versa.