Tag: advanced technology

XR Central – Providing Extended Reality-Based Solutions for Metaverse Creation
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by XR Central.

Metaverse, a 3D immersive digital reality technique that combines augmented reality (AR), virtual reality (VR), mixed reality (MR), blockchain, and IoT to create a virtual world and collaborate within it. The global metaverse market was valued at $41 billion in 2021. According to ‘Metaverse Market Report 2022’ by Grand View Research, the global metaverse market size is expected to grow to reach $678.8 billion by 2030. Extended reality(XR) are the building blocks of the metaverse. that will help in uplifting the user experience in the metaverse.

XR Central is a metaverse technology based startup that provides innovatively designed solutions for metaverse creation for a diverse array of industries. Read to know about XR Central, its founder, the startup story, growth, and more.

XR Central – Company Highlights

Startup Name XR Central

Headquarters Gurgaon

Industry Metaverse Technology

Founder Shrey Mishra and Anshul Agarwal

Founded 2020

Website xrcentral.tech

XR Central – About
XR Central – Industry
XR Central – Founders and Team
XR Central – The Idea and Startup Story
XR Central – Products and Services
XR Central – Challenges Faced
XR Central – Growth
XR Central – Tools Used in the Company
XR Central – Recognition and Achievements
XR Central – Future Plans

XR Central – About

XR Central is a Gurgaon-based metaverse technology startup. It was founded in 2020. XR Central has a vision to democratise extended reality technology and the metaverse. This means empowering businesses and individuals to use the metaverse to solve a diverse group of problems. When they bring new technology to the masses, it always leads to a leap in innovation which benefits and impacts many industries.

XR Central – Industry

The metaverse and XR industries are expanding at a phenomenal pace. There has been a large influx of investment by private and government entities in the field, and the market is projected to grow at a rate of 57.91%. The regions where most growth is projected is the Asia-Pacific region, and they anticipate that products from this region are poised to take the lead in metaverse services globally in the next five years. In the next year or so they want to introduce MetaQube to markets in the Middle East, European, and North American sectors.

XR Central – Founders and Team

Anshul Agarwal – Co-Founder of XR Central

Anshul Agarwal, Co-Founder & Director XR Central, is a mechanical engineer and Master of Business Administration who now spearheads sales, marketing and strategy development for XR Central. He has over a decade’s worth of extensive experience in sales transformation and corporate portfolio management has driven the progression of the XRC and MetaQube brand.

Anshul has a passionate work ethic and has traveled across the globe to liaise with clients. This empowers him to work closely with individual teams to deliver quality solutions. His robust educational background, coupled with experience in the corporate enables him to meet the expansion requisites of XR Central.

Shrey Mishra – Co-Founder of XR Central

The other half of XR Central is Shrey Mishra, Co-Founder & Director XR Central – a computer science engineer who spearheads technology, operations and product development for XR Central. With 12 years of experience in storytelling and finding innovative, technological solutions to complex problems, Shrey has delivered unique concepts and driven innovation.

XR Central extends its services to the corporate and commercial segments in particular, and Shrey plays a critical role in the creativity and implementation of the concept. His flair for perfection and innovation motivates the team to experiment with unique ideas and implement them with the assistance of technological processions like Metaverse, Augmented Reality, Virtual Reality, and Interactive technology.

This passion and synergy between technology and marketing strategy has resulted in the founding of XR Central. They have a flat work structure, which means that they have no hierarchies. Each member of the team is as important as the other and all team members, from interns to engineers, can approach us, the co-founders, without hesitation. They have created an open work environment where team members can brainstorm and experiment without obstacles and deliver the kind of top-notch performance that makes a product truly unique.

A Complete Guide to Become a Successful Techpreneur.

Looking to become a successful techpreneur? Check out this article to know tips and tricks for becoming a technopreneur.

StartupTalkyAditi Chawda

XR Central – The Idea and Startup Story

Before XR Central the founder ran one of India’s largest platforms for gaming content, Gaming Central. The highly organic and sophisticated participation of the gaming community coupled with the constant output of the gaming industry made us ask ourselves a question: can gaming be used to solve real world problems? And that was the seed which has led Anshul and Shrey to conceptualise, develop and implement their DIY metaverse builder MetaQube.

They ideated and designed with a small team of passionate individuals which is growing every day, and they continue to iterate and innovate even now to ensure that their product reaches a level of quality which puts it far above its competitors.

XR Central – Products and Services

XRC is an XR (AR, VR, MR & WebGL) based interactive tech studio based out of Gurgaon and is founded and led by experienced industry experts Anshul Agarwal and Shrey Mishra.

XRC has been delivering a wide range of interactive and immersive XR solutions that have helped brands elevate customer experiences and brand recall. They specialize in metaverse creation for a diverse array of industries, as well as creating interactive design content using immersive technologies such as virtual and augmented reality (MR, VR and AR).

They are currently developing their flagship product, a powerful, game-engine-based metaverse builder called MetaQube. They provide B2B services and a forthcoming B2C product is in the final stages of development. They have worked with partners like Infosys, HCL, etc. to bring experience centres and immersive experiences to life, and are currently working with a diverse portfolio – from e-sport fan zones to building complex 3D models for training purposes in specialised fields.

Most of these experiences are run on MetaQube, which will be their B2C product. MetaQube will be a no-code world builder, where you can build a digital environment for your friends and family or at scale for thousands of people in a matter of minutes.

XR Central – Challenges Faced

The biggest challenge for them was educating the target audience and educating stakeholders about the possibility of XR. As the age of Web 3.0 arrives, XR technology is seen as the new frontier for experiencing content of all kinds.

But exposure to new technology in enterprise and wider consumer settings is very limited, and explaining and providing PoC, collating ideas, iterating and reiterating, and defining the full scope is a lengthy process which requires repeated starts and stops.

They overcame these challenges by creating their own PoCs and developing material to educate people on these new technologies. This is how they have gained the confidence of leading brands.

Facebook Success Story – How is it Ruling the Social Media?

Facebook is an American online social networking website owned by Meta Platforms. Know more about its business model, revenue model, growth and more.

StartupTalkySarika Anand

XR Central – Growth

XR Central work for clients all over the world from its offices in Gurgaon. Their users come from a very wide selection of industries, from aviation to coating manufacturers, and they empower them to build different experiences which connect them to customers, manufacturers, and their stakeholders.

Some of their notable clients are:
- Spicejet
- Taiwanese PC giant Gigabyte
- Lucknow Super Giants
- India Art Fair
- Axalta
- Forevermark
- Dell
- SAP Labs
The future for XR Central is fantastic because the world is moving towards Web 3.0.

XR Central – Tools Used in the Company

Some of the tools XR Central uses for its team and work are:
- They use Google Suite for collaboration and day to day work.
- ZoHo for document collation and streamlining.
- During their fun work sessions they use MetaQube, their own platform, for effective internal and external collaboration with a unique hook.
XR Central – Recognition and Achievements

They are always in the news, and have received widespread press coverage for many of their projects. For their project with India Art Fair, they were featured in Financial Express, The Print, Outlook, The Hindu, and Business Today. For their collaboration with GIGABYTE and Lucknow Super Giants XR Central was covered in newspapers all over the world. Over a hundred news and media agencies have covered XR Central’s projects, with glowing testimonials from clients.

Anshul and Shrey also write a regular column aimed at de-mystifying the metverse and XR technologies for the wider public for The Sunday Guardian.

XR Central – Future Plans

As well as the Indian subcontinent, they want to provide services to regions in the Middle East and Europe. Their work is multicultural and intuitive and they are sure they will be able to bring that knowledge to develop timeless metaverse products for a diverse set of countries and audiences.

FAQs

What is XR Central?

XR Central is a Gurgaon-based startup focussed towards metaverse creations and using AR/VR for innovative design solutions.

When was XR Central founded?

XR Central was founded in 2020.

Who is the founder of XR Central?

Shrey Mishra and Anshul Agarwal are the co-founders of XR Central.

Is XR Central funded startup?

Yes, XR Central has raised funding of $135K in a Seed Round.
July 26, 2022
7 Best Modern Office Design Trends in 2022
Designing office space is not an easy task. Today the modern workplace is constantly evolving and it is not just about providing the right tools and technology but has become more focused on the employees as well. Old office designs that did not necessarily encourage creativity and did not allow employees to be comfortable are now frowned upon. Companies are becoming increasingly complex in terms of their functions and operations. Modern office design trends are slowly taking over, and keeping employees happy, energized, and more productive.

With the fast development of technology and the need for wellness-based design. The most important thing about any workplace is office space. A typical modern workplace is designed with open floor layouts and a casual dress code. In this article, we will talk about what is modern office design and the current modern office designs that are in trend and are becoming favourites. So let’s take a look at them.

What Is Modern Office Design?
Flexible Office Spaces
Natural Light
Collaborative Furniture
Sustainable Office Design
Hanging Horticulture
Integration of Technology
Design the Boardroom

What Is Modern Office Design?

Modern office design means the structure of a workplace according to the needs of current times and practices. A worker spends almost half of the day in their office. To make it interesting and worthwhile, offices need to look cool and must feel a little homier and not like a jail. This way, the employees will feel comfortable and will be more productive.

Flexible Office Spaces

The dynamic spaces trend began to expand by introducing people to the idea of multi-functional workspaces. The distinguishing feature of flexible office space is that it is nonrestrictive. Flexible office spaces allow employees to work in different areas of the office instead of being stuck at their desks or cubicles all day long. These spaces included indoor-outdoor access via garage doors, movable green dividers, television and video equipment, and step-style seating, to name a few.

Flexible spaces incorporate an entirely new generation of moveable, multi-functional, lightweight, and ergonomic elements designed to fit any space and purpose. This trend is well on its way to becoming the new normal as work environments continue to shift towards more human-centric, collaborative, and active spaces with innovation.

Natural Light

We are attracted to nature and natural light. Although it is not extremely necessary or a new office trend, its importance has grown and become almost necessary. Natural light is crucial for our well-being and can make us feel happier and blissful. Evidence shows that happier employees are more energetic, are better problem solvers, and have a tendency to interact better with co-workers.

Companies must implement this natural resource to maintain optimum productivity, efficiency, and sustainability and make their corporate world nice. Natural light can also improve short-term memory and concentration which is very crucial in a worker’s performance. Natural light helps to become happier and better workers which will boost productivity and overall create a healthy environment.

Collaborative Furniture

Teamwork, understanding, compromise, and collaboration are all involved in the workspace, giving team members the tools required to grow further. Agility and flexibility in the workspace are crucial to the ongoing success of an organization. The organization has the flexibility and agility to recognize when change is required and to put that change into action. All begins with collaboration and the ability to discuss, debate, and work together on a solution. Collaborative office furniture provides the facility for achieving this level of communication.

The modern working environment is governed by several constraints. All parts of the office, especially furniture need to be justified and budgeted. By providing modern, collaborative workplace furniture, business owners are providing workers with a ready-to-use conference area, as well as areas for quick functions. All successful businesses are growing. This means evolving needs that must be met and expanding workplace infrastructure.

Sustainable Office Design

Sustainable design is a new trend, which almost everyone agrees is a good thing. The main goal of this trend is to establish harmony between nature and your daily routine. A well-designed sustainable office can grow with the business and avoid unnecessary and expensive changes that lead to additional waste. Sustainable design is the integration of recycled, sustainably sourced, and green building materials into space.

Sustainable design best practices not only focus on saving energy and natural resources but also on increasing the well-being of those who work in the spaces adding to their comfort, enhancing their experience, boosting their productivity, and improving the quality of their lives while reducing demand on the environment.

Here are a few other benefits of a sustainable office:
- Improved productivity
- Improved health of the employees
- Improved job satisfaction
- Reduced employee turnover ratio
Hanging Horticulture

Interior plants offer businesses a simultaneously natural and beautiful addition to their interior while benefiting the overall well-being of employees. Plants are becoming more popular in offices than ever before. Today living green walls and moss walls have become a principle of wellbeing and branding. Numerous scientific studies have proven the positives of having more greenery in your workspace. The benefits of bringing plants into workspaces are well documented. Plants not only bring varying rich shades of green to the workplace, but they also offer the visually-meditative experience that, ultimately, leads to happier and healthier employees that are more productive and balanced.

The advantages of having green plants in offices are :
- Help to reduce stress.
- Help to increase productivity.
- Help to reduce sickness and absence rates.
- Make workspaces more attractive to job applicants.
- Clean the air.
- Help to reduce noise levels.
- Boost creativity.
Integration of Technology

If businesses want to improve their performance they should start by integrating their various technologies. Technology plays a primary role in modern offices. Everything is now done electronically, and offices need the proper equipment to keep up with technological advancements. With an integrated system, it is easier for people in the company to access relevant data. Technology changes so rapidly that there always seems to be some new technology for business.
- The biggest benefit of technology integration is the ability to increase the business’s efficiency and productivity.
- Technology in the workplace is speeding up effects and virtually everyone would agree with that.
- Technology encourages Innovation and Creativity.
- Achieve a high level of consistency and uniformity in services and products.
- Technology in the workplace and efficiency have been taken to a whole new level.
Design the Boardroom

A meeting room can leave a strong impression on clients. It can either help them come up with fresh, creative ideas, or it can distract them. You want them to have enough elbow room, as well as space to get up and walk around. Although the boardroom’s role has decreased it still plays an important role to play. They are becoming more flexible and are designed to be multifunctional spaces. This means that the space used for a board can be split into multiple smaller spaces which can be used for other group activities.

Conclusion

Your office is your sacred space, it should be designed in a way that can make your employees comfortable and make them feel good. It shouldn’t feel like a jail which can make your employees feel like a prisoner, so by following the current trends to design your office, you can make it cool and a fun place to work.

FAQs

What is Office design?

Office design means all the elements and components’ proper placement that the office needs for decoration and functional processes.

What are the current trends to make your office modern?

The current trends to make an office modern are:
- Flexible Office Spaces
- Natural Light
- Collaborative Furniture
- Sustainable Office Design
- Hanging Horticulture
- Integration of Technology
- Design the Boardroom
Why do people prefer modern design in their offices?

People prefer modern design in the office because sometimes traditional design feels boring and can make people feel stressed.
May 25, 2022
How to Do a Competitor Analysis in 5 Simple Steps?
Being involved in a business means being a competitor among several others. Value and appeal are always at the top of people’s minds. Whether you’re the biggest fish in the ocean or not, you must know how your competitors work. Want to know their secrets? Marketing analysis is where you study and identify information about a business or product while assessing its individual qualities and drawbacks.

Analysis and studying your competitors can reveal a lot of information that you may have overlooked. This information can help your business grow tremendously and bring in new customers. Getting to know your competitors not only helps you be prepared but also helps you learn from their mistakes. That being said, let’s look into how to analyze your competitor.

Prerequisites to Analyse Your Competitors
How to Analyse Your Competitor?
1. Identify and Evaluate
2. Tracking and Spying
3. Find Out What Makes Them Unique
4. Analyze Customer Ratings
5. Evaluate Strengths and Weaknesses

Prerequisites to Analyse Your Competitors

Before you head on to analyze your competitors and take in information, there are a few questions you have to ask yourself. These may be according to your preferences depending on the business. These questions when answered should help you gain an advantage over your competitors. You will be more focused and organized once you have an overview. Some of these questions can be:
- What about my competitor’s business do I want to know the most?
- How long has my competitor been in the industry?
- What is their strongest selling point?
- What technologies are they using?
- How big of a threat are they?
These questions will help enhance the speed of your analysis process. Having a vision is crucial as it can be overwhelming to process all the information together. Once that’s done you can begin analyzing your competitor.

How to Analyse Your Competitor?

You might be surprised how a simple and easy-to-do analysis can reveal a lot about your competitors. This information can help you gain an advantage over them and improve your own business. Here we’ll look at 5 simple steps to analyze your competitor. The tools and methodology will also be explained for each of the steps below:

1. Identify and Evaluate

The first step is to identify your competitor. This means that you need to collect more statistical information rather than the company name and description. Finding out exactly where they rank up and how dominating they are will help you to evaluate their threat to your business. There are several free tools available to help you assess your rival.

SimilarWeb is a web traffic and analysis tool used by several businesses. It allows you to get the SEO rank of a website and details such as engagements, traffic by countries, the sources of traffic, etc. It even shows you a list of similar websites and competitors. This data can reveal their source of customers and a general idea of how good their website is. You must evaluate your results and understand your competitor before moving on to the next step.

SimilarWeb results (Identifying your competitor)

2. Tracking and Spying

Observation is key when performing an analysis. To know exactly what your competitor does to maintain their position you must observe and track their actions. This is rather an easy thing to do in this digital era where nothing goes unnoticed. Observe them for a specific period. This could be anything from a week to an entire month depending on the kind of results you get. Try to visit their website often. What changes are they making concerning the industry? This could be the information that your business is lacking or something you could improve at.

Tracking Your Competitors

Some tools make this process much easier. Google Alerts and Brandwatch can track your competitor and give you alerts when certain events are triggered. These events can be when their traffic goes up a certain number, a certain page gets more visits or a social media post on trending. Tools like BuiltWith help you track the technologies used. Once you get these alerts, you can personally read the posts and know exactly what they did to get the extra attention. Progressive tracking can give you valuable insight into an organization.

Spying on Your Competitors

While on the other hand, one of the tricks that can be used in getting hold of trending advertisements of your competitors and their their ad strategies is Ad Spying. Ad spying tools like AdSpyder help in spying on the competitors’ ads on all the major social media platforms like Facebook, Google, Youtube, and Instagram, and also on search engines like Yahoo and Bing.

3. Find Out What Makes Them Unique

Every business has something about them that makes them different. When it comes to marketing it’s not just the product that makes a difference. Look into their socials, try to find out exactly how they advertise besides their website. How are the targeted customers drawn to them? Why would someone pick them over your business? Find out these factors and use them to boost your business. Although this doesn’t mean you should steal ideas from your rivals. It means that you can gain insight and use it as inspiration when you do your marketing.

4. Analyze Customer Ratings

Look at the business from a customer’s point of view. What seems appealing to the customers may be what drives their business. Check the rating and reviews of the product or business using platforms like Trustpilot and Sitejabber. Knowing what the customers think about a service can help you get a direct overview of the company. You can also use surveys and analytical tools for this purpose. Customers fuel the business. Knowing the customer mindset can help you understand the business marketing efficiently. This also helps you test the positive and negative aspects of the business.

Sitejabber reviews (analyzing customer ratings of a competitor)

5. Evaluate Strengths and Weaknesses

No business is perfect at what they do. Yet they are successful because they’re good at certain things. These are defined as the strengths of any business. While analyzing your competitor it’s important that you know and accepts their strengths. Learning from your competitor and getting better is a huge benefit for any business. There are also weaknesses. These could be anything from a flawed marketing strategy to bad customer service. Knowing the weaknesses of your competitor allows you to exploit them by doing the deed better yourself. You not only have a chance of converting customers to your side but also improve in the long run.

FAQs

What is Marketing analysis?

Marketing analysis is where you study and identify information about a business or product while assessing its individual qualities and drawbacks.

What are the 5 steps to analyse your competitor?

Identify and evaluate, Tracking and spying, What makes them unique, Analyse customer ratings, and Evaluate strengths and weaknesses.

Why must one track the actions of competitors?

To know exactly what your competitor does to maintain their position you must observe and track their actions.
May 12, 2022
A Complete Guide to Become a Successful Techpreneur
An entrepreneur is an individual who recognizes an opportunity, converts it into a product or service, determines receipts and profit, and produces a successful business with it. Now, the world is ruled by technology, and a new form of entrepreneurs has shown their ability to the world, they are known as techpreneurs.

A techpreneur starts with nothing but a concept. They challenge ongoing practices and systems and think of doing things creatively. They design a product or solution that uses the heft and capability of technology to improve the way something was traditionally done. They succeeded admirably. To be a techpreneur, certain skills are needed.

In this article, we will talk about the tips to be a successful technopreneur. So, let’s get right into the business.

Why Techpreneur Is the New Breed of Entrepreneurship?
Basic Techpreneural Skills
Tips to Become a Successful Techpreneur

Why Techpreneur Is the New Breed of Entrepreneurship?

Technopreneurship is a new class of entrepreneurship. It involves the development together of people who are driven, creative, tech-savvy, passionate, and has a desire for calculated risk. Unlike entrepreneurship– the success of Technopreneurship connects to how well the team functions together.
Technopreneurship is a costly exercise. It is not usually simple, and they have to endure, direct, and motivate their team, seek people with the funds, pitch their idea, and make them join organizations. It is here that their past work experience and network become beneficial.

Basic Techpreneural Skills

In addition to the entrepreneurial skills to be a successful technopreneur, some additional skills are required.

Full Tech Stack Knowledge

The tech stack is all the technologies utilized to deliver your commodity. While this can vary moderately based on the requirements of the startup, it usually means everything from a strong understanding of how the internet runs, to server technologies, scale factors, website knowledge, analytics, and code container administration — to name the primary points. Techpreneurs add exceptional value to the startup by assisting choose the beginning tech stack to be used to stand up the products.

Web Development

Each startup is going to require a web port of some kind. Whether the startup is going to launch e-commerce solutions, mobile applications, or some hardware-based output — being able to manage the website is a crucial job.
Startups tend to pay an immense amount of time on content, branding, and presentation of their sites. Technopreneurs can take this main project, and handle it while saving money and allowing other members to focus on their duties (thereby improving efficiency for the whole team).

Industry-Specific Technologies

Each tech startup has its novel technologies that they are going to be using. Depending upon the trade, there tends to be some specific tech that needs to be known so the product is produced in a way that consumers can use the final product. The best technopreneur for a startup will know the industry-specific technologies that the goods will have to work with and help make crucial decisions on the front end of product development.

Tips to Become a Successful Techpreneur

Interestingly though, successful techpreneurs across the business do share some characteristics and some best methods. Of those, some of the tips that are considered necessary to become a successful technopreneur are mentioned below.

Persistence

Techpreneur requires to be persistent. Every great idea will have simple beginnings, but it is only possible by unwaveringly seeking an idea and fleshing it out regularly that can one hope to actuate and convert it into a finished product. No matter how tough this route may appear, one needs to stay true to it. Having a positive attitude irrespective of the situation eases harvesting tools to take on the challenges.

Tech Savvy

Good techpreneurs need to have a broad technical grasp of their product and the underlying technology included. Even though it is usually the subject matter experts who will be developing the technology for the product, it will be your thought and understanding that will finally guide them.

Intuitive

A techpreneur should trust their intuition. To be successful, a techpreneur should be able to intuitively imagine and harvest unseen opportunities in such situations where the rest of the world only sees obstacles. Look beyond the obstacles and try to decipher what can be used for your business.

Belief

Firmly believe in your product. Be very clear about what unmet need you are striving to address. And be ready to step into uncharted areas to bring your product to life and make it grow. Having a risk-taking mindset assists techpreneurs well.

Communication

It is essential for a techpreneur to clearly and precisely communicate the intended value proposals to all stakeholders – the target clients, the investors, and the employees. Good communication saves time, effort, and money. Not only must one regularly communicate with people looking to invest and vet your concept, but also with your team looking to grasp at the more specific aspects of your product and achieve your vision.

Resilience with Flexibility

Experiencing failures is a part of entrepreneurship. There are so many inherent uncertainties that some setbacks are usually unavoidable. It is important is to learn from such experiences and take all measures not to replicate them. Overwhelmingly difficult situations do arise, and in such circumstances, it will be necessary to keep patience and self-control.

The Right Team

The team is fundamental to the success of the idea. Companies and corporations fall untimely losses by having unwise recruitment and team-building strategies. A techpreneur must invariably centre on building a team of experienced and hard-working people having complementary skills. The team members should have faith in the vision and capabilities of the techpreneur and should be willing to work for the greater good.

Quality

A successful techpreneur needs to guarantee that the products and services are of good quality. Also, they must be better than their competitors. Identify that consumers buy a product when they see value in it, which is only possible when the product offers more than what they pay for it.

Conclusion

Becoming a techpreneur demands constant dedication and hard work.
Despite the qualities and abilities, what many ambitious techpreneurs hardly realize is that becoming a techpreneur is not an end in itself. It is the beginning of an experience and a journey to savour and relish.

FAQs

Who is a techpreneur?

A techpreneur is an entrepreneur who starts and manages their own technology business.

What are the skills needed to become a technopreneur?
- Persistence
- Tech Savvy
- Intuitive
- Belief
- Communication
- Resilience with Flexibility
- Quality
- The Right team
Who is the No.1 entrepreneur in India?

Mukhesh Ambani is said to be the No.1 entrepreneur in India.
May 10, 2022
The Impact of COVID-19 on the Event Industry
Covid-19 completely changed our lives and our entire pespective in a span of two years. We never thought that we will be confined in our own homes for months, events will be held virtually and mask and sanitizers will be our best friends.

Most weddings, music launches, concerts, office functions, or themed birthday parties these days are not simple events anymore with the sword of Covid-19 hanging on our heads. However, there needs the intervention of a specific type of services for an event to get successful, they collectively known as event management.

Duties of event management cover selection and reservation of venues, coordinating with merchants, planning for transportation and parking facilities, responsibility for compliance with health and safety standards, crisis and situation management of the event, creating a security strategy, and controlling the entire event. All this comes under event industry sector.

Coronavirus pandemic has hit many sectors across the world. Aviation, Hospitality, Event Industry, and others are some of the worst-hit sectors due to lockdowns and travel constraints. As countries around the world start to reopen their economy, the events industry appears to have drawn the least attention.

It is no secret that corporate events such as conferences and trade shows are very often bundled up with crowd gatherings, which have been proved to expedite Covid-19 viruses.

Hence, events are usually part of the ultimate phase of reopening. In India, this sector accounts for the employment of 10 million people who have been directly harmed due to the crisis.
The event industry is looking forward to some relief as the Government has bnow allowed people to hold events just like before. In this article, we will talk about the situation of Indian event industry post-lockdown.

Impact Across Sectors
How the Event Industry Is Adapting COVID-19 Period?

Impact Across Sectors

Business

All business meetings, Annual General Meetings, associate meets, product launches, tech, and non-tech colloquia, seminars, and association meets are Business Events. The impact of the cancellation of business events is significantly strong. The events that were scheduled for the end of the year have now postponed to 2021 and 2022.

Exhibitions and Trade Fairs

Exhibitions and trade fairs account for up to 60,000 events in leading eleven countries. These events witness a large gathering of customers and marketers across all areas and provide huge business venues and convention centers.

Sports, Entertainment, And Tourism

Events organized to support tourism and regional business have called off their current year’s editions, and the most recent example of which is the Expo 2020, Dubai, originally scheduled in October 2020.
The sector also observed the cancellation of the Tokyo Olympics and other events like IPL nationally, who canceled their 2020 edition and was held in 2021 instead.

Social Events

Government norms will now regulate religious gatherings, weddings, parties, festive gatherings, and many more. There is an obligatory requirement of multiple approvals involving paperwork, hence leading to a restricted version of the originally planned event.
- Approximately 52.91% of companies occurred 90% of their business being canceled between March-July 2020.
- 107 firms suffered from an income loss of up to INR 1 crore.
- About 7 companies visualize a 50%-80% reduction in their current workforce and 35 between 25%-50%.
- The working capital/loan expected to keep floating for the next 6 months is around 2-5 Crore for 39 companies and 1-2 Crore for 118 companies.
- About 97 companies need to raise capital or debt from organizations or shareholders, banks, AND OTHERS.
Segmentation of Events

How the Event Industry Is Adapting COVID-19 Period?

Advanced technology is playing a crucial role in the event industry sector. Modern hours require unmatched solutions, and here are a few ways in which the event industry is driving home the new normal.

Virtual Events

The multiple technological disruptions have facilitated the seamless online conduction of events, seminars, conferences, meetings, and gatherings involving a considerable number of participants. There are several platforms used for hosting such activities, which offer features such as-live as well as pre-recorded content, simultaneous running of varied breakout sessions, space for sponsors to showcase their products and services to others. Moreover, the ability to access the information later, even though the event is over serves to be a great joy for the audience. Additionally, the user interface of these events is so influential that it renders the viewer with a realistic experience.

Increased Personalisation

On being asked, many individuals stated that they could not enjoy to the fullest as they felt disconnected by the overpopulation of the venue.
The events which are being organized in the corona times successfully overcome all these flaws by providing consumers the opportunity to enjoy the show from the comfort of their homes. Also, multiple examples are noted where the artists accepted the requests made by the viewers.

Global Presence

Eventually, the most significant change that the new normal brought is the re-establishment of the world as a global village. Virtual events are a sigh of relief as they emerge winners against geographical barriers. As a result of this shift, individuals across the world can experience the performance of their favorite artists.

Modern Advertising Techniques

The current times have noted the rise of advertising methods that are greatly consumer-centric, dynamic, and pleasant. With consumers being bound to homes, their usage of social media has increased. In this trend, various organizations are resorting to their online platforms to generate awareness, drive traffic, promote upcoming virtual events with enhancing viewer participation.

Improved Physical Experiences

With the event industry knocking at the door of a complete restart and the absence of a vaccine, organizers oblige to pay maximum attention to customer safety. People are forced to see a rise in terms of hygiene, be it at the venue or in terms of the deliveries happening for these events. In the post-pandemic, only those will succeed who can make their audience feel safe. This can be achieved through active communication channels and enabling the customers with a choice of easy cancellation of bookings.

Conclusion

The event industry suffered a big blow because of the Coronavirus Pandemic. Although, with the new normal being established and the situation coming back to its previous form, with time it will surely increase its growth in the country like it has been doing all these years.

FAQs

How big is the event industry in India?

The revenue of the Indian event industry is said to be over 100 billion Indian rupees in 2021.

Is the event industry growing in India?

The event industry is growing at a rate of 16% CAGR.

What are the three types of events?

Three types of events are:
- Private
- Corporate
- Charity
May 9, 2022
List of Top Quantum Computing Startups In The World
The concept of Quantum computing is gaining a great amount of importance in today’s time. It is approximated that it will take days for a supercomputer to solve a complicated problem that a quantum computer can do in a few seconds.

The idea of quantum computing is still quite new to many as it is in its budding phase. But, leading companies like Amazon, Microsoft, and IBM are taking the help of quantum computing to deal with their massive and complex problems.

With the increasing importance and demand of quantum computing, many startups have emerged which do research and development and provide solutions to many complex problems. Startups like IonQ, ColdQuanta, and many more are making their mark in this budding industry of quantum computing.

What is Quantum Computing?

In simple words, it means making use of quantum mechanics to establish modern ways of computing. Quantum computing is made with qubits (quantum bit- the basic unit of quantum information). Qubit is a two-state quantum-mechanical system.

A basic computer bit can be 0 or 1, but a qubit can be one of these as well as a special position of both 0 and 1. This makes the computing better by controlling the atomic particles which allows them to be present in more than one state (0 and 1 at the same time).

There are two basic characteristics of quantum physics. These are entanglement and superposition. Quantum computers are based on these two characteristics. This helps them to solve complicated problems much faster than regular computers.

Quantum computing is very useful in the fields like finance, the military, machine learning, artificial intelligence, and more.

List of Top Quantum Computing Startups
About Quantum Computing

List of Top Quantum Computing Startups

The industry of quantum computing is growing quite well and is gaining a great amount of popularity. It is solving the most relevant problem that exists today which ensures greater efficiency in less time.

The following are the top startups of quantum computing:

IonQ

Founded: 2015
Founder: Christopher Monroe
Headquarters: Maryland, USA

IONQ – Top Quantum Startups

This is one of the most prominent and leading startups in the field of quantum computing. IonQ was founded by Christopher Monroe in 2015 and has headquarters in College Park, Maryland, USA.

Its modern quantum computer is the most capable trapped-ion quantum computer. It is the only startup that has its quantum systems available through the cloud on Amazon Braket, Microsoft Azure, and Google cloud.

ColdQuanta

Founded: 2007
Founders: Dana Anderson and Rainer Kunz
Headquarters: Boulder Colorado, United States

ColdQuanta – Top Quantum Startups

ColdQuanta develops quantum computers and quantum sensing technologies. Dana Anderson and Rainer Kunz founded ColdQuanta in 2007 and have headquarters in Boulder Colorado, United States. It is focusing on improving positioning and navigation systems.

It provides quantum simulation, cold atom experimentation, and more which helps the users to examine their own quantum matter innovations for sensing and other applications.

1QBit

Founded: 2012
Founders: Andrew Fursman and Landon Downs
Headquarters: Vancouver, Canada

1QBit – Top Quantum Startups

1QBit was founded by Andrew Fursman and Landon Downs in the year 2012 and has headquarters is in Vancouver, Canada. It develops QC software to solve intractable industry issues.

Its software uses machine intelligence and optimization science through an accessible hardware platform. This helps the clients and hardware providers to get improved applications.

Alpine Quantum Technologies

Founded: 2018
Founders: Thomas Monz, Peter Zoller, and Rainer Blatt
Headquarters: Austria

AQT – Top Quantum Startups

AQT deals with quantum computer technology designed for information processing. It came into existence in 2018. It was founded by Thomas Monz, Peter Zoller, and Rainer Blatt and has its headquarters in Austria.

AQT uses the concepts and technology of electric fields, single-charged atoms, and ions that represent qubits. This helps the clients to have an access to a clear roadmap to large-scale quantum computers.

Q-CTRL

Founded: 2017
Founder: Michael Biercuk
Headquarters: Sydney, Australia

Q-CTRL – Top Quantum Startups

Q-CTRL develops quantum control infrastructure software. It helps to overcome hardware errors and instability across many applications. Michael Biercuk founded the startup in 2017 and has headquarters in Sydney, Australia.

Its tools help to improve performance through AI-driven error suppression within quantum algorithms. These tools are useful for R&D professionals and quantum computing end users.

ISARA

Founded: 2015
founders: Scott Totzke and Michael Brown
Headquarters: Waterloo, Ontario, Canada

ISARA – Top Quantum Startups

ISARA develops cyber-security software to provide quantum-safe security services. It was founded by Scott Totzke and Michael Brown in 2015 and has its headquarters in Waterloo, Ontario, Canada.

The company makes use of quantum-safe algorithms. It provides a safe digital signature, message authentication codes, and more. This enables the clients to protect their resources and also control the approach to data and systems.

QC Ware

Founded: 2014
Founders: Matthew Johnson, Kin-Joe Sham, and Randall Correll
Headquarters: Palo Alto, California

QCWARE – Top Quantum Startups

QC WARE deals in enterprise software designes to perform quantum computing (QC). It was established in the year 2014 by Matthew Johnson, Kin-Joe Sham, and Randall Correll. It has its headquarters in Palo Alto, California.

Its software eases up QC programming and enable the clients to add quantum computing power to any existing application and remove performance obstacles.

Top Companies with Largest Number of Employees | Worlds Biggest Employers

There are many organisations in the world that hire millions of employees, so Here we have compiled a list of the largest employers in the world.

StartupTalkyPratyusha Srivastava

Riverlane

Founded: 2016
Founder: Steve Brierley
Headquarters: England, United Kingdom

Riverlane – Top Quantum Startups

Riverlane develops quantum computing software. It helps to transform experimental technology into commercial products. It was founded by Stephen Brierley in 2016 and has Headquarters are in England, United Kingdom.

Its software develops an ultra-low latency quantum operating system that speeds up quantum-classical hybrid algorithms. It also makes algorithms to ensure efficient use of the full quantum computing stack. This helps hardware partners to focus on physics and build full-stack solutions.

Multiverse Computing

Founded: 2019
Founders: Roman Orus, Samuel Mugel, Enrique Lizaso Olmos and Alfonso Rubio
Headquarters: San Sebastian, Spain

Multiverse Computing – Top Quantum Startups

It provides software for companies in the fintech industry. The founders of Multiverse are Roman Orus, Samuel Mugel, Enrique Lizaso Olmos and Alfonso Rubio. It started in 2019 and has headquarters in San Sebastian, Spain.

It offers softwares for quantum machine learning, risk analysis, and market simulation which helps fintech companies to have an edge with quantum computing and AI.

Strangeworks

Founded: 2018
Founders: David Cardona, Justin Youens, and William Hurley
Headquarters: Austin, Texas, USA

Strangeworks – Top Quantum Startups

Strangeworks develops quantum computing software to make the process easy and available to everyone. It came into existence in the year 2018 and founded by David Cardona, Justin Youens, and William Hurley and has headquarters in Austin, Texas, USA.

It helps developers and companies to learn, create, and collaborate on quantum projects which helps the companies to overcome the risks of vendor lock-in and constructive insecurities.

Universal Quantum (UQ)

Founded: 2018
Founders: Sebastian Weidt and Winfried Hensinger
Headquarters: Brighton, England, UK

Universal Quantum (UQ) – Top Quantum Startups

UQ develops the universal quantum computer that intends to revolutionize the future of computing. It was founded by Sebastian Weidt and Winfried Hensinger in 2018 and has its headquarters in Brighton, England, UK.

Its computer is based on silicon technology which uses ultrafast electric field links to form an architecture that scales to qubits. With this, the clients can get high computational power at a lower costs.

Zapata Computing

Founded: 2017
Founders: Christopher Savoie and Yudong Cao
Headquarters: Boston, Massachusetts, USA

Zapata Computing – Top Quantum Startups

ZAPATA creates quantum workflows and manages its performance across classical and quantum technologies. It was established in 2017 by Christopher Savoie and Yudong Cao and has its headquarters in Boston, Massachusetts, USA.

ZAPATA provides machine learning, AI, and quantum autoencoder to deliver an end-to-end workflow-based toolset for quantum computing which helps the clients to understand and capitalize on quantum computing.

Qblox

Founded: 2018
Founders: Niels Bultink and Jules Van Oven
Headquarters: Delft, Netherlands

Qblox – Top Quantum Startups

QBLOX makes standard control systems. It provides patented solutions for scalable control of quantum computers. It was founded by Niels Bultink and Jules Van Oven in 2018 and has its headquarters in Delft, Netherlands.

QBLOX has transformed the control stacks for customers all around the globe with fully-unified scalable hardware that eases the empirical setups. This helps the clients to overcome crosstalk and also improve measurements under complex situations.

List of Top Cloud Computing Startups in India and their growth

Cloud Computing has become the new norm, the trend has given birth to a huge number of startups that rely on the cloud. These companies are more efficient.

StartupTalkyVibhavari Madki

Quantum Brilliance

Founded: 2019
Founders: Andrew Horsley, Mark Luo, and Marcus Doherty
Headquarters: Acton, Australia

Quantum Brilliance – Top Quantum Startups

It develops room-temperature quantum accelerators to provide universal quantum computing. It was established in 2019 by Andrew Horsley, Mark Luo, and Marcus Doherty and has its headquarters in Acton, Australia.

The company’s accelerators use synthetic diamonds to make quantum computers capable of working at room temperature without any complex infrastructure. This helps the clients to identify and exploit disturbing quantum computing applications.

QuSecure

Founded: 2019
Founders: Konstantin Vilk, Dave Krauthamer, Skip Sanzeri, and Rebecca Krauthamer
Headquarters: San Mateo, California, United States

QuSecure – Top Quantum Startups

Qusecure develops and provides quantum-proof and security technology that provides protection from cyber-attacks. It was founded by Konstantin Vilk, Dave Krauthamer, Skip Sanzeri, and Rebecca Krauthamer in 2019 and has its headquarters in San Mateo, California, United States.

It offers a security management server, automated cryptographic testing, quantum resilient blockchain, and biometric identity for blockchain. This empowers companies to secure themselves against cyber-attacks.

Classiq

Founded: 2020
Founders: Nir Minerbi, Yehuda Naveh, and Amir Naveh
Headquarters: Tel Aviv, Israel

Classiq – Top Quantum Startups

Classiq is one of the most prominent startup in quantum computing. It helps to handle complex challenges in quantum computing development. It was founded in 2020 by Nir Minerbi, Yehuda Naveh, and Amir Naveh and has its headquarters in Tel Aviv, Israel.

Its softwares allow the developers to streamline their ideas and concepts without designing a specific gate-level quantum circuit. This helps developers to develop quantum algorithms without spending hours on manual coding.

Miraex

Founded: 2019
Founders: Clement Javerzac, Karel Dumon, and Nicolas Abele
Headquarters: Lausanne, Switzerland

Miraex – Top Quantum Startups

Miraex was founded by Clement Javerzac, Karel Dumon, and Nicolas Abele in 2019 and has its headquarters in Lausanne, Switzerland.

It provides photonic and full-stack quantum solutions that are meant to create next-generation sensing, networking, and computing technology. It offers industrial security, aerospace, quantum networking and computing solutions.

Quantum Machines

Founded: 2018
Founders: Itamar Sivan, Yonatan Cohen, and Nissim Ofek
Headquarters: Tel Aviv, Israel

Quantum Machines – Top Quantum Startups

Quantum Machine deals with the next generation of quantum controllers to revolutionize computing. It was founded by Itamar Sivan, Yonatan Cohen, and Nissim Ofek in 2018 and has its headquarters in Tel Aviv, Israel.

Its quantum controllers translate quantum algorithms into pulse sequences. This helps organizations to run complex quantum algorithms smoothly across industries.

Terra Quantum

Founded: 2019
Founders: Markus Pflitsch, Gordey Lesovik, and Karl Eckstein
Headquarters: Rorschach, Switzerland

Terra Quantum – Top Quantum Startups

Terra Quantum develops of a compound quantum algorithm that intends to solve a linear system of equations. It was founded by Markus Pflitsch, Gordey Lesovik, and Karl Eckstein in 2019 and it has its headquarters in Rorschach, Switzerland.

Its algorithms addresses the fundamental questions of quantum physics and their appearance in the world based on quantum computing. This helps to transform every corner of modern technology.

Top 15 Highest Valued Startups in the World | Top Startups

Here’s a list of top 15 highest-valued startups in the world. Bytedance is the most valuable startup in the world with a valuation of $280 Bn.

StartupTalkyArbaz Sayed

Pasqal

Founded: 2019
Founders: George Olivier Reymond and Thierry Lahaye
Headquarters: Paris, France

Pasqal – Top Quantum Startups

Pasqal develops full-stack quantum computers. In 2019, George Olivier Reymond and Thierry Lahaye started the company and has its Headquarters are in Paris, France.

Full-stack quantum computer has its processing units made up of hundreds of atomic qubits in 2D and 3D arrays. This helps to address problems like optimization, drug discovery, and machine learning.

Conclusion

Quantum computing is the solution that can solve various complex problems in a very short time. This has given a rise to the need and popularity of quantum computing startups. The above-mentioned are the top startups that are making a great mark with their technologies across the globe.

Time and effort are the two important components that contribute to problem solving. In modern times, solving problems with the least amount of time and effort and with the greatest efficiency has become extremely important. In this regard, the quantum computing industry is sure to grow significantly in the market globally.

FAQs

What is quantum computing?

Quantum computing is the use of quantum mechanics for computing. Quantum computing is made with a two-state quantum-mechanical system called qubits.

Which country is leading in quantum computing?

The United States and Canada are leading in the field of quantum computing.

Which are the top Quantum Computing Startups in the world?

Some of the leading Quantum Computing Startups in the World are:
- IonQ
- ColdQuanta
- 1QBit
- Alpine Quantum Technologies
- Q-CTRL
- ISARA
- QC Ware
- Riverlane
- Multiverse Computing
- Strangeworks
Does IBM use a quantum computer?

IBM offers Quantum Service that give access to the latest, world-leading quantum systems, simulators, and programming tools through the IBM Cloud.
April 12, 2022
List of Companies Working On Metaverse Development
Technology is taking the world to unprecedented heights, which could not be predicted even ten years ago. The digital world is growing at an unimaginable pace and is bringing some of the best experiences ever in the history of mankind. VR or virtual reality is one of such extraordinary experiences that is steering our viewing experience to the next level. Hundreds of companies all over the world are striving to make metaverse a reality. It is undoubtedly one such thing that will require a lot of time and effort to be established perfectly and be reach the masses, but with the recent advancements in technology, it’s not a far-off dream anymore.

About Metaverse
Companies Chasing Metaverse Dream
1. Roblox
2. Microsoft
3. Meta
4. Nvidia
5. Unity
6. Snap
7. Autodesk
8. Tencent
9. Epic Games
10. Amazon
11. Bolly Heroes
12. OneRare
13. Loka
14. Cope.Studio
When Will The Metaverse Get Developed Completely?
Benefits of the Metaverse

About Metaverse

About Metaverse

The term metaverse refers to a virtual environment created with the help of special virtual technology that people can live in. This sounds like a science fiction movie, and science fiction movies are made to resemble life as it will be in the future. It’s like accessing any location, such as virtual concerts using gear similar to video games. By using this, you can live the moment instead of only watching it. Metaverse is also considered the future of the internet. However, this internet universe will also be linked with virtual spaces, and provide a 3D virtual experience while surfing. In this future technology, the big tech giants are investing heavily, with the sole aim of bringing the virtual world to life.

Cryptocurrencies, games such as Minecraft, virtual conferencing, etc., come under the example of elements of the metaverse. The expanding digital world with an extended cyberspace will see a technological revolution soon. Tech giants are in the race to create what seemed impossible a few years earlier. Metaverse will form the base of this revolution to take Virtual and Augmented Reality to the next level.

What is Metaverse?

Companies Chasing Metaverse Dream

Major video game company Roblox corporation is adapting and developing the metaverse concept. This concept will take their video games to the next level. Another well-known tech giant in the race is NVIDIA corporation that has developed omniverse technology. They called it ‘metaverse for engineers’ by adding millions of users using blender software to create three-dimensional imagery.

The NVIDIA corporation, Blender, and Adobe have joint plans to expand the NVIDIA omniverse. This collaboration by these tech giants may bring a brilliant result to the market soon in the near future. Facebook recently announced that it would hire 10,000 people in Europe to develop the metaverse. Also, Facebook acquired Oculus VR, and now it’s a complete part of Facebook. This branch of Facebook makes virtual reality gadgets.

Facebook rebranded itself as meta to prepare for metaverse development. Also, Facebook selected the European Union to develop the metaverse rather than focusing on the USA. This is to create more employment in the European region and maintain a long presence in that region. Epic Games CEO Tim Sweeney has said that the internet is broken, and they have a plan to fix it. Sweeney’s dream of bringing the metaverse to reality is a long project with huge investments and acquisitions.

We all might have seen Mark Zuckerberg displaying the giant robots and time travels to ancient Rome to announce the brand’s aim to establish a metaverse, which started with the recent renaming of the corporate name of Facebook. However, there are numerous other companies that are working in silence, pacing towards the same goal of achieving metaverse.

Here we list some of the companies that share the same dream of developing metaverse.

List of Metaverse Development Companies:

Roblox

Roblox Corporation – Metaverse Development Company

Roblox Corporation, the American video gaming company that went public this year, visualizes the concept of metaverse as a place where “people can come together within millions of 3D experiences to learn, work, play, create and socialize.”

The California-based gaming corporation is aiming to help the users and developers with ways to create digital worlds. Roblox Founder/CEO David Baszucki has also mentioned that the company is looking forward to creating future shopping and business experiences on the platform, which is powered by its own virtual currency, Robux. Roblox is among the highest valued startups in the World.

Microsoft

Microsoft – Metaverse Development Company

Microsoft Corp is not far behind the world of metaverse either. In fact, the company’s CEO Satya Nadella has already hinted at the same during an earnings call when he said that Microsoft was aiming to converge the physical and digital worlds by building an “enterprise metaverse”.

With the famous Xbox and Minecraft under its belt, Microsoft is a distinguished player even in the gaming world, which will also see advancements to bring in the concept of the metaverse. Phil Spencer, the chief of Xbox, has even talked about the company’s planning to create “a metaverse or mixed-reality construct.”

Meta

Meta – Metaverse Development Company

Meta is a prominent player in the space of metaverse and is currently in the news as well following the recent change in its name to Meta Platforms Inc., which was earlier Facebook Inc. The social media giant is one of the most revered investors in the spaces of augmented and virtual reality and has been in the quest to build a metaverse out of its VR environment Horizon, which is accessible through the Quest headsets launched by the brand.

Nvidia

Nvidia – Metaverse Development Company

Popular computer chip producer, Nvidia Corp has already been successful in building its Omniverse platform, which can be used to connect the 3D worlds into a shared virtual universe. This Omniverse will be used for projects that can create simulations of the physical buildings and factories that are here in the living world and will stand as the “plumbing” on which metaverses could be built.

Unity

Unity Software – Metaverse Development Company

Unity Software Inc, the American video game software development company is quite popular for the real-time 3D projects it handles powered by 3D, 2D, VR, and AR. Talks are that Unity would also help in empowering businesses and startups with advanced tools and technology to build the metaverse.

Snap

Snap Inc. – Metaverse Development Company

Snap Inc., the owner of Snapchat has long been credited as the company behind the creation of custom avatars and augmented reality filters to overlay digital features in the real world. The company has made a bigger push in 2021, with the launch of its augmented reality glasses that are available for the developers to experiment with creating experiences for the spectacles.

Autodesk

Autodesk – Metaverse Development Company

Autodesk, the cloud software firm that hails from California, US, also creates programs that can be used by engineers and architects to design and produce buildings and products. Besides, the software created by Autodesk Inc. is further used to build virtual world experiences for games and other entertainment purposes.

Tencent

Tencent – Metaverse Development Company

Chinese tech giant Tencent Holdings Ltd, the world’s largest video gaming firm by revenue, which also boasts of having stakes in major game studios like Epic Games and Activision Blizzard has already registered many metaverse-related trademarks for its social site QQ, according to the South China Morning Post.

Epic Games

Epic Games – Metaverse Development Company

The name behind the video gaming phenomenon, Fortnite, Epic Games has paced ahead of usual shooting games to bring in social experiences like dance parties and virtual music concerts. The users are seen, in such projects, paying to drape their avatars in various costumes and building their own islands and games. The company is also the owner of the massive gaming engine that goes by the name Unreal, which is used to develop games and other visual effects, such as the backdrops of TV shows.

Epic CEO Tim Sweeney, who also happens to be a vocal critic of the other big platforms like Apple Inc and Google, has stated that metaverse needs to stand as a participatory, common space.

Amazon

Amazon – Metaverse Development Company

The world’s largest cloud services vendor and the owner of the exemplary ecommerce website, Amazon.com, Inc is ever-increasing in terms of its media offerings. Furthermore, the company is also seen as a potential player in the metaverse.

Apart from foreign tech giants, many Indian startups are also approaching the goal to develop metaverse. India has a high gaming user base that accounts for a large percentage of the global gaming user base. Due to this, there is also a responsibility on Indian engineers to actively participate in the creation and development of the metaverse. Some of the key players from India, who are pacing up to see the success of their metaverse projects are:

Bolly Heroes

Bolly Heroes – Metaverse Development Company

Bolly Heroes can be described as a parallel Bollywood world that is built in collaboration with production houses, music labels, brands, celebrities, gaming studios, and animation companies. The partners of Bolly Heroes have already gone a step ahead to launch the Bollyverse, a limited edition NFT collection platform, the pre-registration for which has already started from September 21, 2021. With the help of this platform, the users can now create a ‘Bollyverse,’ where they would be able to write, act and produce their own stories and characters, which will ease the launch of community-driven films, games, shows, and animation.

OneRare

OneRare – Metaverse Development Company

Founded lately in March 2021, New Delhi-based OneRare has been successful in launching its first play-to-earn game designed as a food metaverse game on 0xPolygon.

Loka

Loka – Metaverse Development Company

Loka is based in New Delhi and is distinguished as the first multiplayer gamified virtual Metaverse of India based on the 3D maps of the real-world cities and other physical locations, in which the players can participate in live and concurrent experiences powered by their preferred third-party apps.

Cope.Studio

Cope.Studio – Metaverse Development Company

Founded in November 2020, Cope.Studio is a product studio focused on deep technology, which is developed on a platform for repeatable creation and growth of successful products, revolving around early-stage ventures. The company is based in Bengaluru and strives to combine design, product support, and capital in order to create innovative ideas about the Metaverse into category-defining companies.

Some other Indian companies that are working on their metaverse projects are Interality, Tamasha.Live, Zippy and NextMeet.

When Will The Metaverse Get Developed Completely?

Metaverse Development

The metaverse is a very vast concept if we see it through the eyes of engineers developing it. For common people, it will be a smooth and easy experience to feel the virtual experience. But for the developing team working behind, it’s a challenge that will snatch their sleep. The metaverse concept has been getting planned for years, and finally, we are witnessing some really good progress in the process. Tech giants are now investing huge sums in this project to take their company values to higher levels. People are excited to test this new experience, and the market is growing with demand for such digital technologies.

The first ideas of metaverse came to light before the year 2000, but the enthusiasm about this concept has come to the limelight in the year 2020. Many tech giants are setting their footprints into the development of their metaverse. Different ideas are diversifying the development process. But for the metaverse to function fully and get affordable for a large section of the society is still a bit far. But at the speed with which these companies are rising in this concept, work will bring metaverse to life soon. The pandemic has shown the importance of the virtual world and its importance in our daily lives. Now the Metaverse may have got a boost due to this push, and it’s now getting closer and closer.

Benefits of the Metaverse

Metaverse as a whole is a very futuristic concept, and it has a lot of benefits. With the arrival of metaverse technology, virtual living standards will improve, and it will be possible to merge digital platforms into a single segment. Medical professionals can now treat diseases that can be easily detectable at an earlier stage due to metaverse technology. Retail vendors will be able to display products to the customers through this technology. The most diversified use of this technology is in the gaming universe, which will feel more real through a metaverse. Also, the travel experience will get better through this technology, allowing users to travel to foreign places through a metaverse. Apart from these, many other benefits exist and will surface with time.

What are the Latest Technology Trends in India?

India has been one of the leading markets for Technology in the world. Right from App Development, Robotics to Gaming, let’s have a look at these trends.

StartupTalkyAshutosh Roy Choudhury

Metaverese – Conclusion

Metaverse is not a dream anymore, it’s now coming to reality, and our real world is getting more virtual in the coming days due to this technology. With time, Virtual reality will develop and will take our experiences to a new level. Many people will get employment through this technology, and millions will get a new technological wonder to experience. Every technology has its own negative and positive points, and for Metaverse, you can figure them out when it will come to reality.

FAQs

What is metaverse?

The term metaverse refers to a virtual environment that you can live through using special virtual technology.

Which are the companies working for metaverse development?

Some of the metaverse development companies are:
- Roblox
- Microsoft
- Meta
- Nvidia
- Unity
- Snap
- Autodesk
- Tencent
- Epic Games
- Amazon
Why Facebook rebranded to Meta?

Facebook has rebranded itself as Meta to reflect its focus on metaverse.
March 31, 2022
Upskilling for Women in the Technology Sector in an Era of AI

The article is contributed by Minal Sonawane – Software Test Solution Architect, AFour Technologies.

As businesses build back after the disruptions of the pandemic, there is considerable interest in transforming work structures to be more robust and more dynamic than they were before. Precisely, businesses are endeavoring to build more equitable workplaces for women, who have historically been excluded from advancing as much as their male peers. As AI enters and alters business processes in myriad ways, upskilling will emerge as a crucial tool in addressing gender inequality in the tech space. Here, we briefly examine how this can come about.

Gender Disparity in Tech

Research consistently shows that diverse teams perform better, have higher satisfaction rates, and stay on longer. And yet, industries like manufacturing or IT remain heavily male-dominated. According to a joint study by LinkedIn and the World Economic Forum, women make up only 25% of the STEM (Science, Technology, Engineering, and Math) workforce. Moreover, only 22% of artificial intelligence (AI) professionals and 12% of machine-learning (ML) experts are women. Even if they have the same qualifications, men frequently reach executive positions faster than women in the workplace. Many companies also hesitate to help women earn senior tech positions because of preconceived notions about their skills or assumptions about marriage and family coming first for women.

These issues were exacerbated when Covid-19 struck, and everyone was forced to stay at home. As primary caregivers, the duty of looking after children during the lockdown fell mainly on women, many of whom had to deal with burnout owing to the difficulty of balancing work commitments with family obligations. In particular, a 2021 Women@Work study by Deloitte revealed that 83% of women in tech had an increase in workload along with household duties, while only 38% felt that their organization had given them adequate support. Overall, a recent Citigroup study concluded that about 44 million people would lose their jobs due to the pandemic, of which 31 million would be women – a highly concerning disparity.

With the advent of AI into everyday business tasks, the respective roles of humans and machines are undergoing significant shifts. Routine tasks are being delegated to software, while advanced skills like machine learning and deep learning are highly demanded. Partly because of the educational gaps between the genders (traditionally, boys are encouraged to take up science while girls are pushed towards the arts and domestic studies) and partly because of male-centric preferences at work, it is women who mostly hold the administrative, clerical and routine job positions that are now being routed to AI. Moreover, there are no clear pathways to help women transition from these routine jobs and towards more complex and lucrative ones related to tech and its applications. As a result, they either end up quitting the workforce or staying on in low-paying jobs that do not let them reach their potential.

Upskilling as an Equalizer

Online learning has expanded considerably since the pandemic, which means that accessing high-quality educational content and insight from experts is easier than ever. Upskilling through online courses allows employees to stay up-to-date on rapidly evolving tech trends and pick up valuable new skills from scratch. For women employees, upskilling safeguards them against redundancy and helps them become more valuable assets in terms of the ideas and creative approaches they can bring to the table. In particular, online learning allows them to pick up skills at their own pace and at affordable rates, which is a boon for women juggling household duties and/or those in less lucrative jobs. This way, they can aim for positions that men have traditionally occupied and come into their own as creative contributors.

Upskilling, indeed, makes employees of all genders more effective and for an emerging and nuanced field like AI, one needs as many talented team members as possible. It is thus in the company’s interest to offer AI-related upskilling opportunities, from online learning pathways to live projects to shadowing opportunities with senior experts. In particular, leaders should invest in training programmes for women in tech with special technical courses and mentorship from senior women leaders. There should also be exceptional support for women compelled to take time off during the pandemic so that dedicated workers can feel like they are valued regardless of their setbacks.

Successful Women Entrepreneurs In India [2022 Updated List]

Read about the most successful women entrepreneurs in India who are redefining the startup ecosystem. Here is a list of Successful Businesswomen.

StartupTalkyAshwini

The Way Forward

It is still early days in the “AI-fication” of industries, and effective intervention on a company’s part can go a long way toward reversing gender disparity trends. Comprehensive upskilling opportunities and career transition pathways can help women pick up the skills they may have been traditionally denied and contribute side-by-side with male peers. Companies have already seen the efficacy of flexible work models and should invest in similarly inflexible growth models that help employees – especially women – move upwards into tech roles where talent and interest count for more than background or work history. Thoughtful efforts in this regard will help redress gender disparity and exclusion at work, not just post-pandemic but for all time.

March 21, 2022
Boat Branding Case Study: How boAt Captured the Audio Market

Technology has advanced to such a level that, we are surrounded by some of the greatest inventions of humankind. Wherever we looked at, we are surrounded by electronic devices from smartwatches, to wireless speakers to wireless earbuds; all of these are keeping us preoccupied with their services.

The tech market is at its top form now. Music is something that soothes our soul, so there is hardly anyone who doesn’t like listening to music. It becomes even better when you’re travelling alone, nothing can beat the feeling of having music as your companion.

Now, every person has their own preferences, including for music as well, in this case, headsets and earphones are mandatory so that you could listen to your favourite tracks without being a hindrance to others.

The demand for headphones and earbuds has increased at an immense level in the last few years. So much that we will always find a person holding one of the equipment, all the time. There are various companies that provide all types of mobile phone assortment to their customers including earphones and headsets. Among them, one of the most famous ones in India is the company called boat.

In this article, we will talk about boAt’s branding strategy and how it has established itself with its prominent and quality products as one of the most loved consumer electronics brands in India.

“What new technology does is create new opportunities to do a job that customers want done.” –Tim O’Reilly

About boAt
Branding Strategy of boAt
Target Audience
Promotion and Advertisements
Pricing and Quality of the Products
FAQ

About boAt

The boAt is an Indian company that deals with audio tech that mainly focuses on products like wireless speakers, earbuds, smartwatches, headsets, and earphones. All of them are quite accessible in terms of price. the boAt was founded in the year 2016 by Aman Gupta and Sameer Mehta. The main aim of the company is to provide people with fashionable tech and be a part of their daily lifestyles. Currently, Vivek Gambhir is the CEO of the company.

boAt started its journey with the capital of just INR 30 lacs, which was invested by the founders themselves. As per the reports of 2020, boAt is said to be selling 14,000 to 15,000 of its products daily and has over 2 million customers and has bale to attract the attention of their customers by developing a wide range of earphones, wireless speakers, Airdopes and headphones. The quality and the price make it more approachable to its target audience.

Branding Strategy of boAt

boAt first started experimenting by creating Apple charger cables with anti-destruction properties. It was the time when people were suffering because of getting their charger cable damaged without any obvious reason.

boAt grabbed this opportunity and up their game by creating the indestructible charger cable for Apple. This is how they stepped into the market with unique products that solved the problems of the customers.

That was just the beginning, and then the company started creating products like headphones and earphones. It was so reliable that it can be worn even while working out or exercising. These products were able to get popular amongst the younger generation who are into fitness.

Target Audience

From the beginning boAt was focused on the youth who are into fitness, they made all the products by keeping their target audience in mind. The demand for indestructible products has been increasing day by day, they understood it and started developing it. Plus with various advertisements, they tried to capture the attention of their target audience.

Indian Wearables Market – A Comprehensive Study of the Growth of Wireless Industry

The wearables industry in India is growing at a fast pace with 4.3 million shipments in India. Here’s a detailed analysis of the Indian wearables industry.

StartupTalkyHarshit Verma

Promotion and Advertisements

To promote the durability of the products, boAt made advertisements where it can be seen people wearing all those gadgets while doing intense workouts and jogging, this proves what the brand is trying to convey to its audience.

From the very first, boAt was focused on marketing through digital marketing and social media. It took up many social media influencers to promote the products as well as their brand. Apart from that various celebrities like Cricketers Rishab Pant, Shikhar Dhawan, Virat Kohli, Shreyas Iyer were a part of a group of celebrities who endorsed boAt.

Not only that Bollywood star, Kiara Advani, Kartik Aaryan, and singer Neha Kakkar and Diljit Dosanjh were present in the list of celebrities as well. They mainly focus on athletes for the promotion of their brand.

Apart from all these, boAt has collaborated with Lakme Fashion week in 2019, promoted its products, and introduced itself as a lifestyle brand instead of an electronic brand. With developing products like smartwatches, portable speakers, and other wearable gadgets it has truly transformed itself into one.

boAt at Lakme Fashion Week

These collaborations with different brands that are liked and followed by the youth are getting boAt its audience. Recently, boAt has collaborated with Bira 91, and the products of boAt can be seen in the music video.

Pricing and Quality of the Products

The best factor and one of the reasons that the brand boAt became such a success was its pricing strategy. Neither it is extremely overpriced nor it is unimaginably cheap, it is just in between. The target audience of boAt is mainly youth so they find it perfect to invest in.

Apart from that, even being affordable, boAt has taken special care of the quality of its products; it hasn’t compromised with it even a bit. The current revenue of boAt as per the 2021 financial year is Rs 1,511.7 crore.

Conclusion

It has been 6 years since boAt was founded and within a little, it has been able to capture the world of electronic gadgets in a mesmerizing way. It has established itself as the 5^th largest brand of wearables in the world and the number 1 audio earwear brand in India. By putting all the branding strategies properly, and selecting their target audience carefully, boAt has achieved an immense level of success and it is only going to get bigger and better in the future.

FAQ

Is boAt a Chinese company?

boAt is an Indian-based consumer electronics brand that focuses on headphones, earphones, earbuds, smartwatches, and wireless portable speakers.

Who is the CEO of boAt?

Vivek Gambhir is the current CEO of boAt.

Why is boAt so successful?

The reason behind boAt’s success is its ingenious marketing strategy and affordable prices.

February 1, 2022
Top Crazy Patents Filed by Google, Apple, Amazon and Tech Companies

Invention upgrades human life and makes it more comfortable. As the patenting methods are getting easier day by day, many people are coming to patent their innovations. In the US, they register more than 2 million patents in a year. Patent officials say that almost everything is invented. This statement will be further proved when you will see the different Crazy patents done by companies. Some of these will delight you while some of them are completely useless.

In this article, we will be looking at some of the craziest patents done by companies. If you are in the process of ideating any innovation these patents will also fuel your imagination and help you make unique ideation. The patents have come from companies like Apple, Amazon, Google, and many other tech companies. These patents will help you think out of the box. So without any further ado, let me talk about the various patents by the companies.

Here are some of the smart to crazy patents. A lot of them will actually lead you to think in a completely different way. These patents if successful will revolutionize their particular sector.

Delivery-drone Blimp by Amazon
Motorola Neck Tattoo
Apple Smart bike
Weather triggered ads by Google
Amazon Search Drone
Google Restaurant bill splitting software
Microsoft Augmented Reality Item finder
Apple Spiral Glass Staircases
Amazon Beehive like Tower
Google Comic Patent for Social Media
FAQ

Delivery-drone Blimp by Amazon

Amazon Delivery-drone Blip

Amazon has designed a special kind of blimp-based delivery system. They would use this blimp-like drone to distribute Amazon packages. This drone operates in a unique way. It has many mini drones within it. When the delivery spot arrives, a number of mini-drones will come out carrying the goods with them and delivering them to their place. They will directly deliver it to the customer in case they are delivering it at a great event like a football match. This is a unique innovation that will redefine logistics and the supply chain of Amazon.

Motorola Neck Tattoo

Motorola Neck Tattoo

Motorola has patented a neck-based tattoo by which you can communicate to your phone. This is a temporary tattoo through which you can do all the functions in the phone. It can also be used as a lie detector. The tattoo has a mic and has a power source attached to it.

Apple Smart bike

Apple is not only planning to design different iPhones and iPads. Apple has patented a smart bike. This smart bike has several features as it can communicate with other bikes. They can share things like speed, velocity distance traveled, heart rate, etc with the other bike.

Weather triggered ads by Google

Weather Triggered Ads by Google

Google in 2012 developed a unique technology called weather-triggered ads. In this Google will be able to detect the weather of a place and then go on to advertise suitable products immediately. This can be a great way to improve sales as they are selling those things which you need at that time.

Amazon Search Drone

Amazon Drone

Amazon has designed a special drone that can help search a child. This drone is voice-operated and acts as an aerial voice assistant. There are a series of special commands which help you to search for somebody. Apart from that, this has many other utilities as well. It can also be used by traffic police for recording details of any car.

Google Restaurant bill splitting software

Google Restaurant Bill Splitting

It is a shared experience that when you go to a restaurant, every other friend has an excuse for not paying the money. At the end of the day, you end up paying the bill thinking that the rest of them will pay the money back. But sometimes they forget to pay you. So Google has come up with an innovative restaurant bill splitting software that splits the bill amongst your friends.

Microsoft Augmented Reality Item finder

Microsoft AR Item Finder

Microsoft has devised an Augmented Reality item finder that can help you find any missing item. This device keeps a track of the things which you are using. If you have forgotten some item which you were using then this device will help you find it back. They use the Microsoft Holo lens in this device and it identifies and records the items you are using. It also somewhat tracks its movement. Next, you lost something, it will tell you where you put that thing last and will take you to this place.

Apple Spiral Glass Staircases

Apple Spiral Glass Staircase

Apple has designed and patented a glass staircase that can be used in any restaurant and hotel. This is a very common architecture structure but Apple has its own modifications in it. They patented their spiral form of the glass staircase in 2013. This was a more improved version of the previous patent. It was first put up in their Shanghai store.

Amazon Beehive like Tower

Amazon Beehive Tower

Amazon has patented a beehive-like Tower that can store and dispatch in a proper way. This is a very smart tower that can store items, sort strategically, and ship it. There are also drones that take the product and deliver them to their required destination.

Google Comic Patent for Social Media

Google has come up with comic-based social status sharing. In the olden days, we were sharing photos and videos of our present day. With the Google comic strip, we can share a cartoon that would tell about our current status. In this, the software would suggest an animation character that would be similar to the status you want to share. Now the user can also alter the comic and share it accordingly. Google patented this product in the year 2013.

Conclusion

These were some of the crazy patents done by companies. Hope you enjoyed reading through these unconventional inventions. As you must have also noticed that every innovation is very simple but the impact is huge. Now if you are also ideating something, you can definitely improve on it by taking ideas from here. Hope you are happy with the information you got from the article.

FAQ

Which company has filed the most patents?

Sony, Qualcomm, Amazon and BOE Technology are some of the companies that have filed the most patents in 2020.

What is the most valuable patent of all time?

The patent for the telephone was the most valuable patent of all time.

Why are there so many weird tech patents?

Companies file for patents to keep your competitors from developing something more than a way to make sure that companies can develop the particular product.

November 12, 2021