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Tag: Ad Spying Tools

  • Comprehensive Guide to Analyse Your Competitor’s Marketing Strategy

    When you decide to begin with your own startup, there are a few things that cannot be avoided. You must have heard that there is a lot of competition when you thought of starting up your own business in that field. This is the time you need to realize that, you need to build up a new skill to land your startup in success.

    One of the skills is Analysis of your competitor’s marketing strategy is a skill which is extremely useful for any sort of business you might have entered. On the other hand, analysis of your competitor’s marketing strategy is a crucial step which if once analyzed, brings you halfway to your success. You need to make sure that you look outside the window and analyze what others are doing and know their strengths and weaknesses. In this article, we will provide you with a guideline on how to analyse your competitor’s marketing strategy. So let’s get started.

    What Is Competitor’s Marketing Strategy Analysis?
    What All Does This Analysis Comprise?
    Benefits of Competitor’s Marketing Strategy Analysis
    What Is the Process of Analyzing Competitor’s Marketing Strategy?

    What Is Competitor’s Marketing Strategy Analysis?

    Competitive analysis in simple words refers to– a well-structured evaluation of your business environment that includes the competitor’s company, it’s offering, and most importantly its marketing strategy. It is the art of knowing how well the other players of that particular field are doing in the market. Most importantly look for the spaces they are creating for you to grab the opportunity to dive into and come up better than them by providing something more valuable.

    What All Does This Analysis Comprise?

    Competitor’s marketing strategy analysis involves qualitative and quantitative data that is very crucial. The goals and missions of an organization depend upon it. Most importantly, how will the goals be achieved, i.e., what will be the strategy to effectively and efficiently achieve those goals is also formulated in accordance with the data collected. It involves answers to various questions like-

    • What are the competitors good at?
    • Where do the competitors lack?
    • How to make sure that they don’t steal away your customers?

    Benefits of Competitor’s Marketing Strategy Analysis

    Analysis of competitor’s marketing strategy is a crucial step for all businesses big or small. It must be done cautiously. As, it deals in the collection of the most important data, upon which the organization’s strategies are based upon. If done appropriately, it gives out plenty of qualitative and quantitative data that will help your own crucial business decisions. Analysis of Competitor’s Marketing strategy is important in many ways.

    Identify Opportunities

    Why choose your brand? This question plays a significant role in separating you from your competitors. A good analysis of a competitor’s marketing strategy gives you an insight into what unique would customers find in you. So that, they choose you over your competitors.

    Competitor’s marketing strategy analysis creates a significant opportunity to identify gaps through analyzing data. Create a new product category to bridge the gap between what your competitors offer and what the customers need.

    Know Strengths and Weaknesses

    You have a great opportunity to find out, where do the competitors lack by analyzing the collected data. Improve your product by capitalizing on competitors’ weaknesses customers complain about. It helps you create your own Unique Selling Proposition. You must learn from their mistakes and make sure that you do not repeat them at any cost. The focus must be on consistent learning and improvement simultaneously. By this, you can easily come up with a distinguishing identity in the market.

    Position of Your Business in the Long-Run

    As your brand expands, the expectations of your customers from you also increase. This opens up an opportunity for you to position your business in the long run. When you create a distinguishing identity. Through competitor marketing strategy analysis, you get a chance to get to know all their weaknesses of them, which is an edge for you over your competitors. You need to overcome all their mistakes that will help you position your business in the long run by creating a faithful image in the mind of the customers.

    You get to know what is going on in the market. It, therefore, helps you to keep with the pace and follow contemporary methods. You must eliminate the usage of obsolete and traditional marketing strategies. It helps you uncover market segments that aren’t fully served by competitors. You need to focus on that and work upon the loopholes of the competitors.

    Motivation

    By analyzing what your competitors are doing, you get to know their position in the market. They set a benchmark that helps you measure your standards and take corrective action wherever required. The presence of competition in the market gives the inspiration to work consistently. It gives a thrust to keep on striving to do better.

    What Is the Process of Analyzing Competitor’s Marketing Strategy?

    This guide on analyzing competitor’s marketing strategy works well for startup founders, entrepreneurs, business owners, marketers, etc. Including certain tips on where to look for data that isn’t publicly available, this guide consists of a step by step process of how to go about analyzing your competitor’s marketing strategy-

    Identify Competitors of Your Industry

    The first and foremost step is to determine who your competitors are. You need to pick the right competitors who are pitching similar products or services targeting a similar category of customers. To simplify, divide your competitors into two categories: direct and indirect.

    Direct competitors are those, who offer a product or service similar to that of yours who works as a substitute for yours operating in your same geographic area. Whereas, Indirect Competitors are those who provide dissimilar products that can be used as an alternative to satisfy the needs of the customer. You need to realize that Direct Competitors are to be paid more focused.

    Wondering how to identify direct competition? Here are the steps to follow-

    • Analyze search engine results (SERPs) for similar product queries.
    • Have a look at the market share analysis.
    • Have a check on who is sourcing products from the same suppliers/wholesalers as per your plan.
    • Keep a note of brands that use your target buyers the most.

    Determine What They Offer

    Product or services offered is where the heart of any business lies. Therefore, it is the best place to start with. A deep analysis of the competitor’s complete product line or services offered must be done. Along with this, there must be an eye upon attractive benefits that they offer along with the product and service which tends to attract their customers.

    Analyze Their Tactics

    Existence in this competitive market is quite difficult. Certain tactics are used by market leaders to achieve heights. Therefore, the focus must lie on the following questions-

    · What does the sale procedure look like?
    · What are the channels of distribution used by them?
    · What are the tactics that earn them the most advantages?
    · What are their customer relationship management techniques?
    · What are the lucrative offers they offer to their customers?
    · How do they manage interpersonal relations?

    These are a few helpful pieces of information that give you an idea of the tactics that the competitors apply. By knowing this, you can get an idea about how to go about to form own strategies.

    Analyze Their Pricing Strategy

    Price is the most important element. It is the value that the customer pays for the product or service. Pricing must be done very carefully as it depends upon certain major factors. Due care must be taken upon how the competitors tackle those factors and price the offerings.

    Determine Their Marketing Strategy

    The productivity of businesses depends upon the marketing strategy that is used. There must be knowledge of marketing strategies being applied by other players in the market. With the advent of technology, most businesses use the internet for marketing. The online world opens up the doors to meet a vast audience. Observe the competitor’s website, the way of content marketing, social media marketing, etc.

    Use Spying Tools to Know Your Competitor’s Strategies

    Various online tools and methods are available online which help you be aware of your competitor’s strategies. Spying tools can be of great help for this. One of the popular spying tools is AdSpyder. It helps you spy on your competitor’s ad strategies on different platforms. The platforms include Facebook Google, Youtube, and Instagram, and also search engines like Yahoo and Bing.

    AdSpyder – Spying Tool

    Perform a SWOT Analysis

    SWOT Analysis is a great tool to envision how to get an edge over other businesses. SWOT stands for Strengths, weaknesses, opportunities, and threats. When you have an overview from all these perspectives, you are on the right path to success. The analysis must comprise of following areas which are not exhaustive-

    · Customer experience
    · Online marketing strategies
    · Pricing strategy
    · Content strategy
    · Promotion strategy

    Conclusion

    The main objective of this article is to pay attention to the opportunities that the competitors are missing. One must learn to take advantage of the competitor’s weaknesses through the strengths of own. The market is highly dynamic which demands routine running of the competitor’s marketing strategy analysis. Competitor’s analysis is a multi-facet process, which if well-executed can land you towards productivity.

    FAQs

    What is Competitor’s Marketing Strategy Analysis?

    It is the art of knowing how well the other players of that particular field are doing in the market.

    What is the importance of Competitor’s Marketing Strategy Analysis?

    Analysis of competitor’s marketing strategy is a crucial step for all businesses big or small. It is important in many ways.

    How to Position a business in the long run?

    Business need to overcome all their competitor’s mistakes that will help you position your business in the long run by creating a faithful image in the mind of the customers.

  • 7 Amazing Ways to Spy Your Competitor on Facebook

    When social media platforms were developed, the primary intention was to help people connect with others around them. However, over the years these platforms have developed into profound tools for marketing one’s business. It is interesting to note that these platforms have not only evolved as a marketing ground but also as a battlefield wherein brands compete to win the attention of the customers.

    Marketing and the resultant competition have only increased over the years, especially with the increase in e-commerce. Hence, it has become all the more important to trace the activities of your competitors that sell the same range of products to the same target audience.

    Since information is much more public on these platforms, it will be easier for people and brands to have access to the important details about the plans of your competitors. This article will focus on Facebook and explore the ways in which brands can analyse and infer information from their competitors through this platform. It has to be noted that these ways can be looked up by budding brands as well so as to learn and develop their own marketing strategies.

    WIDGET: leadform | CAMPAIGN: Link Building

    1. Befriending the Competitor
    2. Following Competitor’s Ads
    3. Advertising at the Right Place
    4. Analysing Content Engagement
    5. Following the Comments of the Competitor
    6. Analysing Sources of Traffic
    7. Using the Right Tools

    1. Befriending the Competitor

    One of the first and the smallest yet most important thing to do when you try to spy on your competitor through Facebook is to ensure that you follow all of their pages, groups and accounts. Not only that, these online outlets should be visited regularly to keep in touch with any kind of updates.

    Social media platforms being as democratic as they can be, paves way for excellent competition analysis through the amount of information it puts out there in one way or the other.

    Following them can be a great way of getting ahead of your competitor or reducing the impact of campaigns that would have been groundbreaking if not for a similar intervention by the others.

    2. Following Competitor’s Ads

    It is well-known that over the years Facebook has evolved as an important advertisement platform. Being someone who wants to follow up on the functionalities of their competitors in this digital platform, it is important to dig deeper into this than just watching them.

    In such a situation you can use the options like “Why am I seeing this ” on the sides of every ad in order to understand more about the competitor’s target audience and other intentions.

    Why am i seeing this ad feature by Facebook
    Why am I seeing this ad feature on Facebook

    By getting details about the target audience or the target location one can curate a detailed counter-plan by paying close attention to the details that you might have missed in your own campaigns. For example, if there is a location that the competitor has focused on that you haven’t, this can be an opportunity to include the new place in your campaign.

    3. Advertising at the Right Place

    It is not just enough to follow the ways in which the competitor engages with Facebook for marketing. Developing counter strategies and executing them is also a part of this constant spying.

    Details of the followers of the competitor can be obtained directly from the page. It will be beneficial to advertise to the followers of competitors. Keeping up with the followers of your competitor not only helps you focus on a specific audience but will also increase the chance of them switching to your brand.

    4. Analysing Content Engagement

    One of the biggest game-changer when it comes to digital media marketing is the impact of content engagement. Anybody can create content publicising or promoting their own company. However, as long as there is no content engagement or viral content, the entire act becomes futile.

    Analysing the content engagement statistics of your competitor is an excellent way to keep up with them. Sites like Facebook’s Top Posts help you break down the details of content engagement including their organic reach. Following successful patterns and trends within the page of competitors can be a great way of adapting and improvising your own strategies.

    5. Following the Comments of the Competitor

    Understanding how the competitors negotiate through the concerns and opinions of customers is an efficient way of making sense of their marketing patterns. Each content that one posts on Facebook have a provision to accept comments.

    Additionally, unlike on Twitter, one can easily follow a single comment to do a thorough follow-up on Facebook. Hence following the comments that deal with the queries and concerns of the customer will significantly help in understanding the prevalent practices in the competitor’s firm. It is indeed a good way to learn and adapt to hitherto unnoticed things.

    6. Analysing Sources of Traffic

    Finding the root cause of everything that is happening is the best way to tackle any situation. This goes a long way in the case of analysing competition as well. It is quite natural that every company spends a certain amount of money and makes sure that their ads reach more places especially when organic traffic dies down. However, it is always important to understand where their traffic comes from.

    You can use various tools like SimilarWeb for this purpose. While doing this analysis, make sure to target the most popular pages of the competitors for efficient results.

    SimilarWeb
    SimilarWeb 

    7. Using the Right Tools

    As digital marketing thrived, various online tools were also introduced to make the process of competition analysis easier. They, in many cases, get the news or ads in front of you instead of you having to go and hunt for them in the feed. Here are a few of them

    AdSpyder

    AdSpyder helps you to spy on your competitor’s ads on all the platforms. It can help you to track your competitor’s Ad campaign on Facebook. You can know what is working for your competitor and which is their winning ads.

    AdEspresso

    This tool has over 15,000 advertisements fed into it which can be retrieved through keywords, industry or goals. It helps you greatly to narrow down your searches and enhance your focus.

    Moat

    They provide you with high impact creatives on Facebook, YouTube, Snapchat etc to ensure that the user never misses a single update by the competitor. It helps you in providing valuable insights.

    Zapier

    This app is integrated with Facebook and has been helpful ever since. All you need to do is to make an account with them and choose your preferences. It provides you with important insights that inform the user exactly about the functionalities in the Facebook page of the competitor

    Graph Tips

    It is yet another site that helps the user with a lot of information about their competitor. Unlike other tools, this one also helps in getting to know what the competitor is up to outside their own page.

    Best Ad Spying Tools for Digital Marketers in 2021
    10 Best Ad Spying tools for comprehensive competitors’ ads analysis including SpyFu, SpyOver, AdSpy, Anstrex, PowerAdSpy, Social Peta, Adbeat, iSpionage, AdPlexity and BigSpy
    StartupTalkyAnsh Mehrey

    Conclusion

    Competitor analysis is indeed a great way of streamlining the strategies of one’s own firm. However, it is also necessary to keep in mind the ethics of privacy and consent while using various forms of data.

    FAQs

    How can I spy on competitors on Facebook?

    Follow competitor’s ads, Analyze the traffic of your competitors, and Use the right spying tools.

    How do I track traffic on my competitor?

    SimilarWeb is a great analytics tool that’ll help you track your competitor’s traffic.

    What is Facebook transparency?

    Facebook Transparency is a feature by Facebook that lets you view the complete information about the ad on any page.

  • 12 Best Adspying Tools for Digital Marketers in 2022

    Competition is what keeps us going and pumped up to do better, be it in the physical world or the digital one. Lately, the competition we face in both of these worlds seems to be growing exponentially, as does the will to stay ahead. Digital marketing is one of the domains where staying ahead of your rivals is extremely important, not just to generate greater revenue, but sometimes to even stay relevant. This is where Ad Spying comes in.

    Ad Spying is a method of keeping tabs on your competitors to know their keyword strategy, tracking and comparing SEO rankings among your rivals, along with viewing and monitoring your competitor’s ads. Ad Spying tools help digital marketers with exactly the same regime, acting as a tracking tool, gathering data on your competitor’s marketing strategy.

    What are Ad Spying Tools?

    Ad Spying tools are built for Digital Marketers who wish to track their competitor’s keyword strategies, compare their SEO rankings, and monitor their ads to help develop better strategies. These tools even notify you if any of your competitors use a keyword that you added, or even if there is a change in your position in the ad rank. Depending on some specific keywords and your settings, Ad Spying tools run several times a day, and offer you a comprehensive view of the search results, comparing you with your competitors.

    There are a lot of Ad Spying tools that give you different results, with a wide range of data, and it is never easy to choose the one that suits your marketing strategies better. However, comparing some of the best Ad Spying tools, we bring you the list of 10 of the best Ad Spying tools, used by some of the best and most successful content marketers, so you can make your pick.

    AdSpyder
    AdPlexity
    Dropispy
    PowerAdSpy
    BigSpy
    Anstrex
    AdSpy
    Adbeat
    iSpionage
    Social Peta
    SpyOver
    SpyFu

    AdSpyder

    AdSpyder

    AdSpyder is considered one of the most popular ad spying tools out there to spy on your competitor’s ads. Apart from that, it also lets you analyse the competitor’s SEO strategy so that you improve your own conversion rates and increase your revenue. You can analyse their competitor’s Facebook advertising campaigns and can get in-depth information about them. It can help you with the analytical insights of your competitor’s ads and it works on numbers of platforms at the moment, they are Google Search, Google Ecom, Facebook, and Display ads from Yahoo!, GDN, and other popular networks like Bing, YouTube, Instagram and others. This way, you can generate ideas to better your own ads.

    AdSpyder Price Plan
    Basic Plan $49 Per Month
    Premium Plan $99 Per Month
    Pro Plan $249 Per month

    AdPlexity

    AdPlexity

    AdPlexity is an ad spying tool that helps you gather all the advertisement information of your competitors within a couple of clicks. Be it the profitable applications that give your rivals an edge or keeping track of your own mobile campaigns and conversion flows, AdPlexity has you covered. To add to that AdPlexity offers various products which you may run on different devices including AdPlexity Push, AdPlexity Mobile, AdPlexity Desktop among others, to make competitor tracking and analysis convenient.

    AdPlexity Price Plan
    Push and Carriers $129
    Mobile and Desktop $149 each
    AdPlexity Native $169

    Dropispy

    Dropispy
    Dropispy

    Dropispy is a powerful spy tool. Dropispy’s adspy tool is an application for sourcing ads on social media. An Adspy tool collects millions of ads online and allows Dropshippers and e-merchants to search for the best ads that perform well. Therefore, Dropispy allows you to find the best winning products you need in your Dropshipping business. Moreover, due to its various features and numerous filters that are quite relevant, Dropispy software is among the best Adspy tools. It is a real Adspy tool that proves itself in the competitive market in terms of functionality and ad volume.

    Dropsipy’s shop spy tool establishes a ranking of the best Dropshipping stores in order to provide you in real-time with information on the strategies used by your competitors. What better strategy than to take advantage of the winning strategies and products of the biggest dropshipping stores in the world?

    Dropispy’s Plans Price
    Free $0
    Premium $29 per month
    Business $249 per month

    PowerAdSpy

    PowerAdSpy

    PowerAdSpy is one of the best ad spying tools out there that allows you to view ad campaigns, landing pages, and results just by selecting your target audience. With marketing strategies and tools both changing at an unprecedented rate, PowerAdSpy is the perfect tool marketers can use to keep up. With PowerAdSpy, you can filter the ads to narrow down your search, find the latest ads on any niche with robust algorithms, and focus on engagement oriented details.

    PowerAdSpy Price Plan
    Basic Plan $49
    Standard Plan $99
    Premium Plan $149
    Platinum Plan $249
    Titanium Plan $299
    Palladium Plan $349

    BigSpy

    BigSpy

    BigSpy is an AdSpy tool with the ability to extract ads from Facebook, Instagram, Twitter, Pinterest and various other websites and applications with ease. It flaunts a humongous ad base of over a billion ads with powerful search and filtering options. Moreover, BigSpy shows you featured ads picked by intelligent tools along with ad ideas tracked by user searches in real time.

    BigSpy Price Plan
    Basic Plan $9 Per Month
    Pro Plan $99 Per Month
    Elite Plan $399 Per Month

    Anstrex

    Anstrex

    Anstrex is an ad intelligence tool for marketers content creators and brand advertisers. While performance marketers and affiliates use Anstrex for native advertising to generate and enhance revenue, brand advertisers use it to learn and compare their advertising strategy with their competitors. Moreover, Anstrex offers various integrations with top tools like Shopify, AliExpress, and AWS.

    Anstrex Price Plan
    Anstrex Native $69.99 Per Month
    Anstrex Push $79.99 Per Month

    AdSpy

    AdSpy

    AdSpy is a powerful ad spying tool with the largest searchable database for Facebook and Instagram ads. It allows you to find ads through keywords, ad texts, URLs and much more incorporating social media data to convert them into competitive insights. The quick and efficient interface with a collection of over 95 million ads in 88 different languages gives you everything you need to create a comprehensive ad campaign.

    AdSpy Price Plan
    Normal Plan $149 Per Month

    Adbeat

    Adbeat

    Adbeat offers great insights into the digital marketing world and is used by some of the leading brands. It has the ability to turn raw data into competitive information using various data centers and high end servers. Using intelligent web crawlers, data collected by high-end servers, and data visualization, Adbeat helps you know your competitors’ profitable publishers and landing pages. Moreover, you can view insights into your competitors’ performance through ads and ad networks.

    Adbeat Price Plan
    Standard Plan $249 Per Month
    Advanced Plan $399 Per Month

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    iSpionage

    iSpionage

    iSpionage is an ad intelligence and spying tool for marketers to drive targeted traffic, generate leads, and increase conversion rates. iSpionage allows you to do comprehensive competitor analysis with PPC keywords, user journey reports, keyword grouping and landing page snapshots. In other words, iSpionage allows you to identify your top competitors and advertisers and helps you learn from them.

    iSpionage offers 3 different pricing plans, called the Starter plan, the Professional plan, and the Advanced plan, that cost $59, $99, and $299 per month respectively. It also offers an Enterprise plan that offers custom solutions and pricing based on the plan.

    iSpionage Price Plan
    Starter Plan $59 Per Month
    Professional Plan $99 Per Month
    Advanced Plan $299 Per Month

    Social Peta

    SocialPeta

    Social Peta is an ad intelligence platform for monitoring top ads and products. It covers over 70 channels including some giants like Facebook, YouTube, and Twitter. Social Peta has a database of over 5 million global advertisers, for multi-dimensional analysis and marketing grasp. Be it getting creative ideas from Ad Creative Spy, or insights into the Ad costs of platforms, Social Peta allows you to monitor your competitors’ marketing strategy to get the best results. Moreover, real-time updates of intelligence information allow you to stay ahead of your peers.

    SpyOver

    SpyOver

    SpyOver is a native monitoring and analysis platform that helps you monitor your competitors’ ads and analyse native ads. With SpyOver you have the freedom to search by keyword, landing text, and even publishers, while you also get visual statistical analysis of your competitors’ ad campaigns. Moreover, you can find new trends and download ads and landing pages while also saving time and money.

    SpyOver Price Plan
    Tarif Professional $1499 Per Month
    Tarif Corporate $299 Per Month

    SpyFu

    SpyFu

    SpyFu is a robust and all-around ad spying and intelligence tool that monitors every keyword, organic rank, and ad variatio that the user wants to view. Its recommendations drive suggests trending ad ideas to embed in your Google Ads campaigns, while real-time rank monitoring allows you to find your search rankings on different web browsers. Moreover, the PPC competitor research serves as a keyword spy tool to help with ad campaigns.

    SpyFu offers a Basic plan, a Professional plan and a Team plan, which cost $33, $58, and $199 per month respectively when paid annually, while $39, $79, and $299 per month respectively when paid monthly. While all plans offer unlimited search results, data exports, and domain overviews, they offer varying numbers of weekly tracked keyword rankings and sales leads.

    SpyFu Price Plan
    Basic Plan $39 Per Month
    Professional Plan $79 Per Month
    Team Plan $299 Per Month

    Conclusion

    While there are many Ad Spying and Intelligence tools out there, different tools focus on different niches. Tools like SpyFu and iSpionage focus more on analyzing competitors’ ad campaigns, while others like Anstrex and Social Peta are more oriented towards offering insights into keyword analysis and ads on social channels. So the choice of the perfect Ad Spying tool totally depends on your campaign strategy.

    FAQs

    What is Ad Spying tools?

    Ad Spying tools are built for Digital Marketers who wish to track their competitor’s keyword strategies, compare their SEO rankings, and monitor their ads to help develop better strategies.

    What are some best Ad spying tools?

    Some of the best Ad spying tools are:

    • AdSpyder
    • AdPlexity
    • PowerAdSpy
    • BigSpy
    • Anstrex
    • AdSpy
    • Adbeat
    • iSpionage
    • Social Peta
    • SpyOver
    • SpyFu

    Is there any tool to spy on FB ads?

    Anstrex is a Facebook Ads Spy Tool where you can spy on your competitor’s Facebook ads.

  • How do Ad Spying Tools work? | Effective Ad Spying Tools

    You’re perplexed as to why your competitors’ advertisements appear so regularly in your social media feeds What are their game plans?  First and foremost, we all want to be one step ahead of our competitors. When you launch/initiate a fantastic product/offer and don’t get the expected results, it’s heartbreaking. Your advertisement will only reach a small number of people. Even after ensuring the greatest possible standard of quality.

    You’ll have to rely on some web advertising promotions now. But, what exactly do they do? First and foremost, people look at your local advertisements. Analyzing your opponent to learn about their strengths and weaknesses isn’t a new concept. Taking use of what has previously been demonstrated to be effective.

    But how do they conduct their research? Isn’t it a lot of work with the appropriate concept knowledge? Everything has a technological solution. For that, we have a fantastic market landscape that has formed. SPY ON ADVERTISE!

    Compare this to the hashtags you use on Instagram for a hint. Although adspying is a completely different world, this comparison will get you to click.

    What is Ad Spying?
    How do Ad Spying Tools work?
    Some Effective and Reliable Ad Spying Tools
    AdSpyder
    Bigspy
    Moat
    The Best AdSpy Tools for SEO purpose
    SEMRush Competitive Intelligence
    SpyFu
    Conclusion
    FAQs

    What is Ad Spying?

    AdSpy displays the advertiser’s name and provides access to the ad copy, URL, and landing page. It provides you with access to all of the information found on the real ad; The number of likes and comments the ad has received, as well as the demographics of its target group

    How do Ad Spying Tools work?

    Ad spy tools are pieces of software that allow users to see what happens behind the scenes of successful ad campaign. Please provide the measurements that worked best. And there you have it! Allows you to use the same strategy for your ad campaigns and achieve guaranteed results.

    It also gives you access to market backdrop and helps you comprehend the strategies of a constantly changing platform where precise targeting may make a big difference. Ad spy tools allow you to observe how your own brand, competitors, and other businesses spend money on advertisements and which techniques appear to be the most successful.

    How Much Money do Companies Spend on The Research for Their Business?
    Big companies deal with a lot of sectors and they have the constant need toimprove and try new things to keep their consumer engaged. Not only large techcompanies but developing ones also spend on market research. They spent onresearch because of two reasons * Businesses have to be innovation-f…
    StartupTalkyVibhavari Madki

    Ad spy software gives you the information you need to gain a competitive advantage.

    If you’re wondering if any of your competitors are spying on you using one of the Ad intelligence programs, the answer is yes. It’s past time for you to repay them.

    1. Once you’ve finished the signup process, you can search for ads in Ad info.

    2.  As an illustration I searched for cakes and received a lot of results after selecting ‘India’ from the nation language options and setting the date/time period to ‘7 days’. This is a simple and quick process.

    You have complete control over your requirements and can change them as needed.

    I searched for advertising that are coming up on Facebook in the example above, but you may search on other social media as well.  You have complete control over the platform you use.

    3.  After receiving a room full of adverts, you may now select any advertisement from the list and track it. You’ll see a graph depicting the amount of people contacted by the advertisement as well as the date.

    4.  You’ll obtain a chart analysis this way. It is well-written, well-researched, and visually appealing.

    Some Effective and Reliable Ad Spying Tools

    AdSpyder

    AdSpyder- Ad Spying Tool
    AdSpyder- Ad Spying Tool

    Adspyder is one of the most popular Saas-based ad intelligence tools that you can opt for to revamp your marketing strategy. It is a cloud-based Ad spying tool that has a wide range of solutions like Facebook ad spyer, Google ad spyer, ads intelligence, and more to elevate your brand’s potential for growth with the help of effective ad data.

    Adspyder boasts of a sizeable amount of searchable database of Facebook and Instagram ads. With the varied search options that this tool provides marketers can simply rest assured of spying on their competitors while innovating with their marketing plans and implementing them accordingly. Furthermore, Adspyder also comes with a 7-day free trial before you subscribe to the premium pack.

    Highlights: Adspyder offers a vast database for Facebook and Instagram ads along with other ads spyer. Also, it offers Ad Intelligence, Top Ads, Ad Tracking, Ad Search Terms, and Native Ad solutions.

    Ad channels: Facebook, Google, YouTube, Instagram, Yahoo, Bing, Pinterest, and other shopping ads spying options.

    Price: There is the free trial version that comes free of cost, which is followed by the paid versions. Among the premium versions, there are the Basic, Premium, and Pro packages that cost $49, $99, and $249 per month respectively.

    Bigspy

    BigSpy Ad Spying Tool
    BigSpy Ad Spying Tool

    BigSpy is ideal for beginners for two reasons: it is free and user-friendly. This ad spy tool allows you to search for a specific market group using marketing objectives, CTAs, and creatives.

    BigSpy may be too easy for its own good when compared to commercial ad spy programmes because it lacks in-depth statistics and analysis. However, for data nerds, it necessitates independent investigation, therefore the glass is half full!

    Highlights: 650 million advertisements, top charts, featured advertising, and the “heat” statistic.
    Ad channels: Facebook, Twitter, Google, Pinterest, Instagram, Yahoo, YouTube, Admob
    Price: Start from 0 (free)
    Live support: yes

    BigSpy Ads Spying Tool

    Moat

    If BigSpy doesn’t whet your appetite (see what I did there? ), try the world’s largest digital-ad search engine. Moat specialises in locating ad creatives for a specific brand. You can use it to come up with new ad placement ideas or simply to remain ahead of the competition.

    Each entry includes information on the dimensions of a certain creative as well as the time period during which the ad was live. Viewability, brand safety, measurable impressions, and more are all available through Moat!

    The Best AdSpy Tools for SEO purpose

    It is impossible to overestimate the significance of search engine optimization .  This is something we’re all familiar with. As a result, numerous firms (hopefully yours included) invest a significant amount of time, money, and effort into growing their internet presence organically.

    These must-try ad intelligence apps are developed exclusively for tracking and evaluating your competitors’ SEO activities, so channel your inner James Bond.

    SEMRush Competitive Intelligence

    You’ve probably heard of SEMRush if you’re familiar with the term search engine optimization. This platform, which bills itself as an all-in-one marketing solution for digital marketers, has become synonymous with website optimization. It can, however, be employed as an effective ad intelligence tool.

    Competitive Intelligence is an add-on to SEMRush, which means it is available in addition to the main SEMRush service membership levels. It allows advertisers and publishers to learn about their competitors’ strategies.

    SpyFu

    SpyFu- Ad Spying Tool
    SpyFu- Ad Spying Tool

    SpyFu is similar to SEMRush in that it compares domains based on keywords, organic SERP traffic, and ad versions. It has been named one of the Top 50 Marketing Products for 2020. The platform’s biggest drawback is that it only collects data from bespoke domains, requiring an additional technological solution to obtain data from your competitors’ social media networks.

    Conclusion

    As you can see, there are a plethora of adSpying tools available online to help you uncover the deals and promotions of your competitors. Testing them all out for yourself is the only way to know for sure which one will satisfy you. So, what are you waiting for?

    Just bear in mind that once you start collecting competition ad analytics, there will be a lot of data . It’s all too easy to feel drained. Consider investing in an ad tracker from the start to save yourself time, money, and headaches.

    FAQs

    What is Ad Spying?

    AdSpy displays the advertiser’s name and provides access to the Ad copy, URL, and landing page. It provides access to all of the information found on the real ads.

    What is the use of AdSpy?

    AdSpy helps in searching among millions of ads from over different countries and different criteria. It helps in competitor tracking. It gathers tons of information on your competitors’ ads and keyword strategies.

    What is big spy?

    BigSpy is an Ad spy tool for used for marketing campaigns, advertising and search engine optimization.

    What is SpyFu?

    SpyFu is a keyword research and competitive intelligence tool. It is used to improve online search performance. SpyFu can be used to identify the most profitable search terms in your competitors’ ad and organic search campaigns.

    What is Semrush used for?

    Semrush is an all-in-one suite used to improve online visibility and discovering marketing insights.