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  • Give Me 10 Minutes, You Will Know Everything About SEMrush Social Media Toolkit

    By tracking social media metrics such as likes, comments, retweets, shares, and repins. You can see what is working with the audience and what is not. Also, how can you tweak your strategy to get improved results?

    By tracking your results on social media will make it easy to identify your high-value networks. Also will help you to prioritize your time and resources on social media. There’s no point in sharing content on social networks. If you don’t know what engagement type you are getting back. So, tracking your social media is vital that you need to add your to-do list.

    Social media tool kits get handy when things come to studying your social media influence. The scale for the use of these tools is phenomenal with popular applications. And it has millions of active users worldwide.

    SEMrush social media toolkit will make your social media routine and analysis easier. This toolkit is mainly made of two tools

    • Social media poster
    • Social media tracker

    Using these tools, you can handle your workflow on social media from creating posts to checking the performance. Also, you can benchmark the progress against your competitors. This tool will help you to collect data from online social networks and evaluate the terms of your business. Also its goals and objectives and use the data for future decisions regarding your business.

    Social Media Poster

    Social media poster helps you to schedule, draft, and post your content on social media platforms. Such as Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

    Social Media Platforms To Connect

    1. Composing social media poster

    You can connect to your social media profiles by choosing a social media platform. And Then click on the ‘connect’ button. This tool will prompt you to authorize SEMrush and use your account. Once you get connected to a social profile. You can add more to it from the tools calendar tab by clicking the add profile button. Now you are ready to start creating and scheduling your posts.

    There are various ways you can schedule a post on your calendar. You just simply have to click on the specific day of the calendar you want to post. Your post gets automatically posted on that day unless you want to change the schedule settings in the preview screen.

    After creating a post, these five different actions will be given:

    • Add directly to your queue
    • Schedule
    • Publish daily
    • Publish now
    • Save as a draft

    After selecting any of the options you can view your future post.

    Social Media Tracker SEMrush is now Free for Users | Semrush Social Media
    Yes, you heard it right SEMrush Social Media Toolkit[https://www.semrush.com/lp/backlinks-complete-workflow-3/en/?ref=6204634298] which is one of the best Social Media Trackers at this moment has announced thatit will be available for its user at zero cost. It has said that it will be freefor it…

    2. How will you manage your social media queue

    Having an automatic queue system will remove the need for scheduling the publishing time of each post. You can set up your publishing time by just clicking on add to the queue option.

    Profiles And Queues

    In the queue, you can see all of the posts that you previously scheduled out. If you find any post that you believe would be effective to go live on different dates and times. You just simply drag and drop any of the posts to your chosen time.

    While navigating through the setting you will get various slots. You can also add another profile just by clicking on the set single posting goal. And how many posts you want daily.

    The Role Of Business Development Manager And Tools Used
    Business development is the activities, initiatives, and ideas aimed at making a business better. It creates a long-term value. A business development manager has to achieve both short and long-term goals. Also, there are some tools used in the business sector.

    3. Get to review your published posts

    You must wish to see how your social campaign is going. From the published tab, you can analyze the stats that come with every individual post. Also, the filtering option offers you to filter the posts by hashtags. And then you just have to manage your drafts.

    Schedule Your Publishing

    From the draft, you can

    • Create –  you can create new drafts. And enable the notification time to remind you that the post is in the draft.
    • Picture editing – you can also edit them, and you don’t need to leave SEMrush.
    • Bit.ly Integration – you can automatically decrease the original link’s length using integration with bit.ly.
    • Draft sortings – you can also sort the drafted posts by those having a date and time notification set with those who do not.

    How to do Competitor Analysis for Website? | Analyze Competitor Website
    Competitor analysis refers to identifying the competitors and evaluating theirstrengths relative to those of one’s own product or service. One should evaluatetheir competitors by categorizing them between different groups, based on theircompetitive strategy and list their product or service, its …

    Social Media Poster Analytics

    After sending the posts to social media. The very next step is to check your success. From the analytic tab, you can track the total page likes, new page likes, and when your users are mostly online. You can also get the info about which posts perform best.

    1. Social Media Tracker

    SEMrush social media tracker helps you determine the social media accounts of your competitors by comparing their achievements and engagement level.

    This tool keeps checking on how many times your competitor post. And how much content they post and what kind of content they usually target. This configuration will only take 5 minutes. Just hit the new project button from the dashboard and then click set up on the tracker widget.

    You Can Also Do Competitor Analysis

    In terms to keep eye on the competitors, you need to add pages of your competitors. You can their domain, SEMrush will search their profiles and will add the pages it finds.

    And now you have to schedule email reports. Emails can be scheduled for any day and can be sent to any email address. You need to enter the email address and sent it to whoever you want.

    Top 10 Social Media Management Tools for your Businesses
    Social media [https://startuptalky.com/tag/social-media/] is a crucial part ofeveryone’s life and for influencers [https://startuptalky.com/tag/influencers/] and social media content creators, it is a very crucial part of their stardomand one can consider it as the office of such influencers. Now…

    Conclusion

    SEMrush social media toolkit makes social listening very easy. By engaging people in a timely manner. You start making changes to your strategy and start new campaigns. This tool will offer you to track your growth of your page. And give your engagement level for each day. I hope you understood the basics of the SEMrush social media toolkit.

  • Briefcase by AppSumo: A detailed guide for incredible tools for Business

    When we do packing for a trip we usually pack every essential item in a suitcase, that will be needed for us in our journey. Well, What are Startups and other kinds of business need there in Business Journey and that too in only one briefcase?

    Meet, Appsumo Briefcase! A complete package that will make your work done more smoothly. The best deal for Entrepreneurs, Startups, and Small businesses to get every required tool at a single hub at a reasonable price.

    Briefcase by Appsumo: A detailed guide for incredible tools for Business

    AppSumo Briefcase Complete Guide
    AppSumo Briefcase Complete Guide

    Appsumo Briefcase is a full combo of Business and Software tools that you need in your routine course of Business for just $49 only!

    That means you don’t have to worry about the monthly subscription of every single tool that you are using for doing business and you can just pay for all tools in a single payment which, on the other hand, is pretty reasonable.

    Moreover, they are an amazing, easy-to-use tool with no long-term contract that comes with quarterly credits and money-back offers. Sounds Amazing. Isn’t it?

    What is in an Appsumo Briefcase?

    In Appsumo Briefcase, you will get tools for:

    • Graphic Design
    • Hiring
    • Accounting
    • Lead Generation Tools
    • Sales
    • Advertising
    • Finance
    • Productivity
    • Customer Insights
    • Search Engine Optimization
    • Learning
    • Social media management

    Appsumo Briefcase is suitable for

    • Bloggers
    • Entrepreneurs
    • Startups
    • Business Owners
    • Solopreneurs

    Conversely, Briefcase by Appsumo helps to those:

    • Who want to sum up their Business Tool expenses and subscription of every single tool
    • Who wants to go for trying new tool with flexible features
    • Who doesn’t have various creative tools for smooth business running at present?

    How does the Appsumo Briefcase Work?

    Another name for a complete combo of precise tools for business.

    Being a Businessperson is not always an easy task. You’ve to manage lots of things simultaneously keeping everything at pace and fair.

    What could be more compelling when you just get all your required and handy stuff at one place without any fuss at affordable prices and a bonus is that you have to pay for all of the tools subscribed to a deal price. Voila.

    And that made me bring your attention to Briefcase by Appsumo.

    Using Appsumo Briefcase is so easy for everyone. Let’s have a look at how to use Appsumo Briefcase:

    Step 1: You have to subscribe to any of the given plans in Briefcase to acquire access to lots of useful products and tools that will make your job hassle-free to some extent.

    Step 2: For obtaining access you have to sign up with your Google Account on Appsumo.

    Step 3: After signing up, you will be directly directed to the Payment Screen. You can make payment by using your card in a few minutes.

    Step 4: Once you have completed this, You can just go searching for the ideal products and tools that you want in your Appsumo Briefcase.

    Step 5: You can look for your ideal tool in the ‘My Products’ section where you will find a well-organized list of tools that is ready to redeem.

    Step 6: For adding a tool in your briefcase, click on Get This Tool option.

    To get a redemption code, click on the Activate button. You’ll see a unique code for every tool you opted for.

    Follow the given instruction to redeem and get access to the tool.

    Appsumo Briefcase: SEO Tool

    Website Auditor

    The Website Auditor is more of a Doctor and Less of an Auditor to your website.

    Website Auditor not only examines On-page and In-depth analysis and optimization of your website, but also identifies what is the issue that is stopping your website to rank in SEO charts of Google, and what problem is affecting to lowering your search engine indexation, user reviews, and ranking.

    Website Auditor Features:

    • Unlimited Number of websites can be optimized at a single time
    • Makes reports in HTML format for in-app optimization
    • Provides access to the Website Auditor training tools
    • Regular future Updates for Roadmap
    • Keep an eye on optimization rate of the competitor’s website

      Price for Website Auditor: $49/month

    Appsumo Briefcase: Lead Generation Tool

    Promoting content, sharing it, and gathering the audience to your website is not that easy for everyone.

    Meet Poplink, an amazing tool for call-to-actions pop-ups of any content that you share on your website also helps in getting better traffic and a great conversion rate.

    • 50,000 clicks/month
    • Promotes content via outbound links
    • Total no. of 3o promotion with edit, replace, and reuse
    • Tools for analyzing Clicks, Conversions, and impressions
    • Can Customize Domain, Position, and Colors.

    Price for Poplink: $29/month

    Appsumo Briefcase: Marketing Tool

    KingSumo Web Pro

    Want to get more clients on your website and an increment in your sales.

    Then KingSumo Web Pro is the best tool for you.

    KingSumo can build and raise your list of Emails list by creating viral giveaways on your webpage like never happened before.

    Moreover, the amazing fact is that AppSumo itself uses KingSumo to expand its email list to more than 7,50,000 people.

    You can create your first KingSumo giveaway by following 3 steps:

    1. Fill up the details and picture of your KingSumo giveaway
    2. Share the KingSumo giveaway via your Social media account or current email list
    3. Those who participate in the giveaway will be rewarded to share to invite more entries for themselves.

    KingSumo Features:

    • Tracking of Facebook Pixel
    • Custom Branding
    • Unlimited KingSumo Giveaways

      Price for KingSumo: $19/month

    Appsumo Briefcase: Sales Tool

    Salesflare

    Salesflare is one of the most incredible Briefcase tools that will do the job of CRM and helps you in managing and storing every information related to Customer Management, opportunities, Sales Analytics, and Customer engagement.

    Salesflare Features:

    • Integrates Toolkit for Sales
    • Splendid Overview of Projects and Deadlines
    • Calls and Meetings log
    • Insights of Dashboard
    • Tracks page clicks and Opened Emails
    • Automatically records information about Customers from social media profiles and emails.

      Price for Salesflare: $35/month

    Appsumo Briefcase: Social Media Automation Tool

    Grum

    Grum is popular for being a very cool tool as it manages your Instagram accounts of your enterprise and Clients.

    Grum Features:

    • Manage 1-2 accounts at a time
    • Conceal hashtags of your first comment
    • Unlimited Editors can manage an Instagram account jointly

    Price for Grum: $9.95/month

    Appsumo Briefcase: Design Tool

    ShortPixel

    ShortPixel is the startling tool in Appsumo Briefcase that will optimize and compress pictures for better performance of the website and a good rank in SEO.

    ShortPixel Features:

    • No size limit on files
    • Only One API for numerous websites
    • 5,000 images/month
    • WordPress Plugin
    • Optimize in Bulk automatically
    • PHP Compression tools

      Price for ShortPixel: $5/month

    Appsumo Briefcase: Productivity Tool

    CloudApp

    CloudApp is used for taking screenshots, shooting videos, making GIFs, walkthroughs, and communicating with your staff and Clients.
    It will help you with capturing and embedding videos, Screencasting, and marking up images in the ordinary course of Business.

    CloudApp Features:

    • Snapping Screenshots
    • Making GIFs
    • Recording a Video
    • Generates a private link for cloud automatically
    • Launches CloudApp via button or link
    • Share information with a potential receiver

      Price for CloudApp: $5/month

    Benefits of Appsumo Briefcase

    • A complete combo offer for amazing software and tools
    • Credits on Quarterly basis
    • Money-back Guarantee
    • Expensive tools and products at $40/month only
    • Intellectual Tools
    • 10% off on purchase from Appsumo
    • No long term contract

    Conclusion

    Briefcase by Appsumo is an amazing online deal that offers you a quarterly membership and lots of amazing handy tools for making your job easy.

    You’ll get the best online products and tools that not only save your time but also save your monthly subscription expenses on every single product.

    You have to pay collectively for all the products in a single payment.
    Sounds great package deal for businesses.

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    Frequently Asked Question (F.A.Q)

    What is the Briefcase by Appsumo?
    Appsumo Briefcase is a remarkable online deal in which subscribers get all the essential SEO products at a very reasonable rate that helps them in optimizing & uplifting their website in SEO charts.

    What is the Appsumo Briefcase Pricing?
    Appsumo Briefcase costs only $49 per month.

    Who can make the best of the Appsumo Briefcase deal?
    Almost every kind of business can make profits from this Appsumo Briefcase deal as you have to pay less and get more here and that every quarter.

    Is there any free trial for the Appsumo Briefcase deal?
    Yes, there is a 7 days free trial for the Appsumo Briefcase deal.

  • VoxPow: Speech to Text Recognition Software

    Most people use Siri, Alexa, or Google Assistant for speech command in their devices, but ever think of having a digital assistant who can monitor every search and keep a record of the search priorities of their customer’s interest.

    Meet Voxpow, a full-time assistant of your website, and works as per instructions given by the user.

    What is Voxpow?

    Voxpow is the best digital assistant for your website that adds voice commands, and speech recognition to any site.

    Tool Name Voxpow
    Voxpow Founders Simeon Emanuilov
    Free Plan Available for 30 days
    Voxpow Official Website voxpow.com
    Voxpow Contact hello@voxpow.com

    Voxpow keeps a thorough record of every search made by the user and collects the information for the website owner about the interest of their customer.

    It has a built-in API system, a Third-party library of JavaScripts, and some custom codes that allow the audience to use voice command features for typing, searching, and sending voice command to any webpage.

    Voxpow Company Overview

    Voxpow Founder Simeon Emanuilov
    Founded in 2020
    ProductHunt Upvotes 478
    Alexa Ranking (Global) 2,939,631

    Voxpow Features

    Voice Commands

    Voxpow has an amazing Voice command feature that allows users to search for anything on the website of your company.

    All the users have a copy of instructions that they can use for prompting commands while surfing on the website.

    Browser Support

    Voxpow is an active digital assistant that is supportive of the speech recognition interface feature of the web speech API such as Chrome, iOS, Samsung internet, firefox, edge, safari, opera mini, etc.

    Available Languages

    Voxpow offers users to give the command in more than 100 languages at a global level.

    Speech-to-Text Recognition

    Voxpow has an advanced Speech-to-Text Recognition to provide the top-level transcription quality to the users.

    It uses top-quality voice recognition models specially outlined for delivering more than 95% precise conversion of voice-to-text.

    NLP (Natural Language Processing)

    To fasten the conversion process, Voxpow exercises the Natural Language Processing technique to convert Speech into the text and this technique makes it easy for the system to hear the command, analyze it, and convert it into text.

    GA Synchronization

    Synchronization with Google analytics gives a wonderful experience to users while working with Voxpow as users can enjoy seeing their content on the dashboard of Google Analytics.

    It uses JavaScript Google Synchronisation objects to send events of your webpage to the Analytics.

    How Voxpow Works?

    1. The WordPress Plugin of Voxpow will accept the User’s API key & Tracker ID and Installs the Libraries for Script recognition for your website.
    2. It will install codes under the head of the Body of the Webpage
    3. And you are ready to go.
    4. Also, you can control other settings from the admin segment available at voxpow.com

    Vowpow Reviews

    Voxpow is well popular for its strong voice command system for your website and also proven itself through its performance as The Best speech recognition tool.

    Voxpow is available in 100+ languages and has a Built-in browser API for better results.

    Google Cloud speech-to-text make working flexible on your webpage in Voxpow and another best thing is Third-party Java-scripts.

    Voxpow has a High Content Delivery Network to avoid delay in serving the price and delivering content all around the world.

    Also, Voxpow enables the firm to see its data on Google Analytics Dashboard.

    Voxpow Pricing

    Normal Pricing Pitchground Deal
    $19/ month $59 for lifetime

    VoxPow PitchGround Deal

    In Pitchground deal, you have to pay only $59 and you can enjoy Voxpow for lifetime with all premium features. Some of them are as follows:

    Conclusion

    Voxpow is the best online Voice command and recognition tool for the websites that keep an eye on the activities and interests of the visitors. For deserts, Voxpow is available in 100+ languages for ease of use for users throughout the world. Plus when you go with the Pitchground deal it becomes more pocket-friendly and allows you to get access to this amazing tool at a reasonable price.  

    Frequently Asked Questions (F.A.Q)

    What is Voxpow?
    Voxpow is the best digital assistant for your website that adds voice commands, and speech recognition to any webpage. It also enables the visitors to search via voice on the website.

    What is Voxpow used for?
    Voxpow
    is the best free online tool that can be used for the following purposes:

    • Voice Command
    • Speech-to-Text
    • Multilingual Support for the users around the globe
    • Machine Learning
    • Keeping track of a visitor’s interest.

    Does Voxpow offer a Free Plan?
    Yes, Voxpow offers a Free plan for users.

    What will users get in the Voxpow Pitchground deal?
    1 Tracker
    100,000 Visitors/month
    10,000 Voice Requests/month and all the premium features for lifetime.

    How many languages does Voxpow support?
    Voxpow supports more than 100 languages for the flexible use of users all around the globe.

  • How Intel Helped Give The World’s First Cyborg A Voice

    Intel has been known for its invention of microprocessors along with developing advanced technology. The recent attempt of the company to give voice to the world’s first Cyborg was a game changer. In November 2016, Dr. Peter Morgan was diagnosed with the incurable disease known as (MND) Motor neuron disease, the same one which took the life of Stephen Hawking.

    The disease impairs the nerve cells that enable us do actions, but it physically paralyses the person while the brain is still active. That means, the individual will now be stuck with a body that doesn’t function to their stimulus. Peter was given the hope of two years to live, but his yearn for life made him subdue the predictions of his medical condition. Peter was trained in robotics which he converted into a career in academia before his diagnosis. He had achieved the first PhD granted by a robotics faculty in UK and successfully published a book titled ‘The Robotics Revolution’.


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    Healthcare deeply and meaningfully impacts every single person on earth. DroiceLabs was started with a belief that they can make healthcare sector better, alot better, by empowering decisions based on data, and that AI is a tool thatcan empower doctors to provide higher quality care. Droice Labs…


    The idea for Peter 2.0

    With his experience, he visualized himself as a cyborg known as Peter 2.0 which would stay alive while also flourishing. His design of a Cyborg had reached a new level of technology, where the patient would escape the starvation by piping nutrients into the stomach, to breathing in oxygen through a tube to avoid suffocation. The AI Machine would allow the paralyzed face of the patient to be transformed into an avatar he/she chooses, and the body would be wrapped with exoskeleton. Even the voice of the avatar could be changed according to the preferences.

    Dr. Peter Morgan with cyborg peter 2.0
    Dr. Peter Morgan with cyborg peter 2.0

    In 2019, when peter was giving a speech at a conference, among the listeners was Lama Nachman who is the head of Intel’s anticipatory Computing La Credit. Lama has had her own experience with MND Patients along her journey in Intel. Her team were the ones who had powered the iconic Stephen Hawking’s computerized voice.

    How Intel helped Peter 2.0 get voice

    Intel attached an infra-red sensor to Hawking’s glasses that detected movements from his cheek, which he used to select characters on a computer. Over time, the system learned from Hawking’s diction to predict the next words he would want to use in a sentence. As a result, Hawking only had to type under 20% of all the characters he needed to talk. This helped him double his speech rate and dramatically improve his ability to perform everyday tasks, such as browsing the web or opening documents.

    Intel named the software the Assistive Context-Aware Toolbox (ACAT). The company later released it to the public as open-source code, so the developers could add new features to the system. Hawking had famously chosen to keep his synthetic voice. “I keep it because I have not heard a voice I like better and because I have identified with it,” he said in 2006.


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    Finding a voice

    But Peter wanted to replicate the sound of his biological speech. Dr Matthew Aylett recorded Peter saying thousands of words, which he would use to create a replica voice. Peter would then use his eye movements to control an avatar that would speak in his own voice. Aylett had limited time to work. As Peter would soon need a surgery that would allow him to breathe through a tube emerging above his chest. But the operation meant that he could never speak again.

    The video above describes peter 2.0

    Three months before Peter was due to have surgery, the clone was ready, and Aylett gave Peter a demo of it singing a song: “Pure Imagination” from the 1971 film Willy Wonka & the Chocolate Factory. The operation was a success; But Peter would remain mute until his communication system was ready. The system soon arrived. It came with a keyboard he’d control by looking at an interface, and an avatar synchronized with his speech. Peter 2.0 was ready.


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    In the 21st century, technology is everywhere, its replacing blackboards in theclasssrooms, paper models in projects, videogame controllers to VR headsets, ithas brought the pokemons from our television screens to the floor in our house.All of this has been made possible using AR and VR which sta…


    Upgrading the cyborg

    There was another big difference between Peter and Hawking’s visions for their systems. While Hawking wanted to retain control over the AI, Peter was more concerned about the speed of communication. Ideally, Peter would choose exactly what the system said. But the more control the AI is given, the more it can help. However, ceding control to the AI could come at a big human cost if it risks sacrificing a degree of Peter’s agency.

    Over time, the system starts to move in a certain direction, because you’re reinforcing that behavior over and over again. One solution is training the AI to understand what Peter desires at any given moment. Ultimately, it could take temporary control when Peter wants to speed up a conversation, without making a permanent change to how it operates. Lama aims to strike that delicate balance in the next addition to Peter’s transformation: an AI that analyzes his conversations and suggests responses based on his personality. The system could make Peter even more of a cyborg which is exactly what he wants.

  • How to start a pandemic-era business and its benefits

    There is never a perfect timing for starting a business, sometimes, there are but it only stops you from taking the risk. Organizations like General Motors, IBM, and Disney were all founded right before the Great Depression. Facebook, Twitter, and many others also made it through the economic crisis.

    Whether anyone starts a company before, during, or after a recession or global pandemic does not necessarily mean one is going to be more successful in the long term. If anything, global crises are what highlight the next pile of problems the world needs to solve to move forward which gives rise to hundreds and thousands of new companies, new markets, and new opportunities.

    As we are currently in this global crisis, there are multiple interesting opportunities for entrepreneurs.


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    Why is pandemic the perfect time to start any business

    Employees of the Organizations enjoy the work without long commutes. Without as much of social life, without many of the work that used to keep us busy, some people have potentially more time than they’ve ever had to invest in getting an idea off the ground.

    Here are some reasons why it is the perfect time to start a business.

    Business built in the current situation will only be stronger in the future

    Nobody has any idea how long this recession will last. However, if one creates a company that is valuable to people in an environment that is full of declining demand and rising unemployment, the idea of the business is only going to be stronger and flourish when the economy starts to improve.

    Starting a business means entrepreneurs will be even more frugal with expenses, hiring, and whatever they need to get the company started.

    A lot of talented and skilled people are looking for employment

    It’s not just small businesses that are adversely affected by the pandemic. Even the multinational companies and most heavily funded startups are firing people right now.

    Currently, the market is full of talented individuals looking for their next opportunity. As more companies move to remote workforces, this will unfold more opportunities for the right workers to find the right companies. This is a great time to find a co-founder and other teammates and build a category-defined company.

    Businesses that start and solve problems in a crisis tend to grow faster

    Generally, new consumer startups tend to be at the forefront of where the world is going with a digital focus, heavy content education and differentiation, and convenience, demand and supply focus for their customers. It’s no surprise that many of these businesses are suited for the current environment.

    But what about companies that aren’t so lucky to be benefiting from these changes? Rule number one of entrepreneurship, when things go wrong, you don’t just give up. There is no option of quitting. There’s no perfect time to start a business. What matters is how motivated you are to begin.


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    Tips to run a business during the pandemic

    Some amazing tips to run and flourish the businesses during the pandemic

    Quick to respond

    The entrepreneurs should be quick to respond in these times than in normal situations. There are many challenges and problems faced by the businesses and consumer as well. The team should be very flexible, responsive, and understanding about the additional challenges the pandemic adds to what are generally already extremely stressful events for the customers.

    Consider the Benefits of working from home

    Encourage the team and explain the perks of working from home. The privacy of employees is intact and undisturbed. Also, encourage everyone to enjoy the benefits, maybe work on the balcony for a little, go for a walk during day time, work flexible hours where possible.

    Increase communication

    Having a remote team during the pandemic, the communication and coordination among the employees have reduced. To increase communication amongst the team, rather than weekly check-ins and teleconference staff meetings, subordinates can check in with each other in some way daily.

    A short text, an email, a phone call, whatever it takes and works best. With this, employees can be there for each other as needed, and address needs as they arise, relieving both team member and team stresses.

    Always hope for the best and work for it accordingly

    Business owners or entrepreneurs need to be the one who comforts and be a leader to give great hope. They must have a steady hand to keep things intact. People tend to allow crisis and hysteria to outpace the business.

    The most important thing for new leaders is clear-headedness and accuracy of the emergency. Oftentimes, the cure can be worse than the disease, and CEOs have a responsibility to manage the psyche of people around them and work to gain confidence.

    Ask yourself these questions if you want to start a business now:

    • Have I identified a new need that customers have as a result of the current crisis?
    • Can I serve this need in a way that is substantially better than the current alternatives?
    • Am I qualified to solve this customer problem?
    • If I don’t have the experience, can I hire others or find a co-founder to help me?
    • Do I have the level of funding that is needed for my business to be profitable?
    Pandemic Affected Business
    Pandemic Affected Businesses

    How can you launch a pandemic-era business

    Build a wide network and understand what they are looking for.

    Be a big relationship person, spend at least five hours per week talking to different people in the same domain of the business maintaining relationships.

    One of the things you want to know, as an entrepreneur, is what investors want to see to feel confident investing in the company. Is it about how much revenue you produce? Is it the growth rate of your customers? Different investors look for different things, so it’s important to understand and plan what exactly is needed.

    Have a long-term plan and strategy to make it through

    Deals are still getting signed, but investors want to see that you have a very clear plan for navigating the current environment. Investors want to know:

    • How do you plan on executing the business during a pandemic?
    • Why would someone buy your product/services and who is the buyer?
    • When do you plan to start generating revenue?
    • What key metrics are to be measured, and are those strong indicators of business development?

    The Bottom Line

    Investors are looking for options as to where to put their capital. The stock market is on fire and the interest rates are so low that investing in bonds and things like that won’t yield a high return. So this is the right time to investing in deals and make the right deals for the businesses.

  • My Entity – Offers Eco-friendly and Economical Digital Business Cards

    Many man made things are having a negative impact on the natural environment. One of these many things that has become a part and parcel of our lives is paper. From the newspaper, notebooks, packaging and lot more, paper is widely used. To meet this growing need, every year around 4 billion trees are cut worldwide to make paper. Thus, reducing the use of paper has become a necessity. Viinod Haridaas, an entrepreneur and nature lover has taken an initiative to reduce unwanted use of paper through his startup, ‘ My Entity’. ‘My Entity’ offers a digital alternative for the traditional paper business card.

    My Entity Highlights

    Startup Name My Entity
    Headquarter Pune
    Founder Viinod Haridaas
    Sector IT & Services
    Founded 2019
    Parent Organization Harit Applications Pvt Ltd
    Website myentity.in

    About My Entity and How it Works
    My Entity – Target Market
    My Entity – Founder and Team
    How was My Entity Started
    My Entity – Name, Tagline and Logo
    My Entity – Business Model and Revenue Model
    My Entity – User Acquisition
    My Entity – Startup Challenges
    My Entity – Awards & Recognitions
    My Entity – Future Plans

    About My Entity and How it Works

    Founded just in 2019, My Entity is an IT Tech startup founded by Mr. Viinod Haridaas who is currently running a sports infrastructure company named Olympiados, which is a top 10 sports infrastructure company in India. Conceived with the sole purpose of becoming an environmentally responsible global tech company, My Entity is based on reducing the unwanted usage of paper and help in ease of doing business.

    It is launching as a mobile application, ‘MeApp’, that would include different features such as MeCard, MePass, Sync Me and more. As the first course of business, the company is launching its first feature MeCard, which is an alternative to traditional Business Cards. The most interesting part is that the company’s goal behind this mind-boggling initiative is to ease the process of doing business with an integrated platform in a mobile application. Ideally to use smartphones more smartly.

    MeApp ideally provides free templates for creating professional business cards in no time. It identifies MeApp users in the near vicinity via GPS and lists down the name and their business category that easily allows you to decide whom to share your business card with. One can then easily share their business card with the desired person.

    This App also allows the users to share their MeCard with non-users via mediums like WhatsApp, E-mail, Message and other social media networks.

    Just like one would proudly handover the business card with both hands, this app is designed with a UI to provide a similar experience as a real-life scenario. You can swipe up with your thumbs to send a card and similarly you swipe down with your thumbs to respectfully receive the card. To discard a card you swipe left or right. Once the card is saved, clicking on the phone number, social media link or email address, will redirect you to the desired app.

    The most unique proposition of MeApp is the Real-time feature that automatically updates your MeCard in the other user’s app without bothering them with any notifications.

    My Entity – Target Market

    Intending to operate in the most promising market in the world i.e., India, My Entity strongly stands on the insight that in the next 5 years roughly 100 million users will have digital visiting cards in India. These calculations are based on the number of taxpayers in India and on the fact that there are 15 million freelancers in India who will be the initial target market for this app.

    My Entity – Founder and Team

    Viinod Haridaas is the founder and CEO of My Entity. Viinod is a commerce graduate but has always been interested in technology and innovation. He started his entrepreneurial journey in 2012 with Olympiados, a company dealing in sports retail and sports infrastructure.

    My Entity has a team of 5 members. The other core members are, Sanket Dhone (Senior Developer); Anoop Kumar (Software Developer); Jagruti (Junior Developer); Puja(Creative Designer). My Entity hires through Linkedin and Indeed.

    My Entity Team
    My Entity Team

    How was My Entity Started

    The idea of digital visiting cards struck Viinod when he went to Dubai for an International sports convention. It so happened that he had a bunch of business cards with him but they were soon exhausted in the first row itself. After that people started taking snaps of his visiting card which left him wondering that why should one even use a conventional business card in this digitally advanced world? Also, he very well knew that the visiting cards become useless after a point and it more or less goes to the bin.

    Viinod got stuck with this question that why should one even print a card then? This led him to do a calculation on the visiting cards. The results were startling. On average, in a professional’s lifetime, one cuts around 30 trees to make his business cards alone. And with this awe-striking revelation, he realized the issues one faces with the traditional business cards and decided to dedicate himself entirely towards solving it. As a result, he started planning an eco-friendly digital alternative to the old business cards. After discussing this idea with his colleagues, the basis for the MeApp was laid down.

    When the idea was discussed internally, the (Olympiados)team loved the idea and were excited enough to start with it without any research or evaluation. Hence they went on building this concept without any prior research.

    Viinod began the basic ideation with his Olympiados teammates Kushagra and Dhiraj as they tried to address replication of the human actions of giving and receiving cards which are broadly known as skeuomorphism.

    The first thing that came up during the brainstorming was ‘ME’ as this is all about the concept of ME.

    When presenting a business card to someone, your card will symbolize your pride of your position and your company. Hence we extend our cards with both hands as a gesture of respect for each other’s positions. It’s all about me and my entity – Viinod says

    The logo indicates that the head is independent of the heart and body. And the idea was quite simple. It shows two people meeting and that’s how the beginning of any good relationship starts.

    My Entity Logo
    My Entity Logo

    My Entity – Business Model and Revenue Model

    The first phase of the product is a B2C platform and the primary audience are all those who still print their visiting cards. Me Card has a freemium model, i.e., the free premium model, wherein the users of the app will have access to both free and paid card templates. The basic idea is to create an ecosystem and making a habit of people getting into digital cards and MeApp.

    In the freemium model, premium cards have a one time cost of Rs 480 and a one-time payment for a customized option of Rs 960. The referral coupons are integrated, where when a user recommends 10 other users he will get Rs 250 credit in his account. And the person who is being introduced will get Rs 50 credit. The goal is to get 100000 customers in 6 months.

    My Entity – User Acquisition

    Leveraging social media and digital media and referral Coupon system is the main focus as this is a mobile application which can be crucial to the Businessmen, Sales & Marketing professionals, Freelancers and Small and Emerging Entrepreneurs. Hence social Media and Digital Marketing are our key strategies to attract the customer base.

    My Entity – Startup Challenges

    The most challenging part is getting the right human resources. As a non-tech founder, it becomes really difficult to recruit quality tech partners. First, the product was outsourced for development but not even 20% of the work could be completed and he lost a heavy sum of money. He then recruited a tech guy who almost single-handedly developed the MVP and later added more resources to support

    As of now the company is bootstrapped so going forward the next challenge would be funding. For the above reasons, they are looking to create good brand awareness with the help of responsible media houses like StartupTalky to help us in this initiative.

    My Entity – Awards & Recognitions

    This stellar idea was presented to the Forest Department of Maharashtra. The ministers, principal secretary, and officers in the department loved the idea and even offered for MeApp to be used in the ministry. The offer has been on hold due to the current Vidhansabha Elections.

    My Entity – Future Plans

    The company has just started its journey with the MeApp. This initiative by Mr, Viinod aims at bringing a revolution in the industry and he envisions a bright future for the company, just like any other. Also, the bonus is that they have a couple of innovative ideas for B2B companies as well and they’re already getting ready to drop them on the market.

  • Calamari – Simplifying Leave Management and Work Time Management of Employees with Advanced Technology

    There are many dimensions to managing a company efficiently, and a very important task that needs to be taken care of is tracking the working hours, attendance and leaves of the employees. From the complicated process of maintaining hand written journals, to honor system, where attendance management was simply based on the trust placed by the employers on the employees, there are many complicated methods that companies followed earlier. But now technology has made attendance management much simpler. A Poland based  company ‘Calamari’ is working to simplify the task further with features such as iBeacon technology and easy login into the platform through Slack account. Here is more about this innovative startup

    Calamari Highlights

    Startup Name Calamari
    Headquarter Warsaw
    Founders Hubert Lisek, Kamil Wojewoda & Tomasz Majewski
    Sector HR management
    Founded 2014
    Website calamari.io

    About Calamari
    Calamari – Founders
    The Idea Behind Starting up Calamari
    Calamari – Name & Logo
    Calamari – Business Model & Revenue Model
    Calamari – Challenges
    Calamari – Growth & Future Plans

    About Calamari

    Calamari provides a modern time recording and online absence management system, which effectively improves HR management in any organization, be it a small startup or a large organization. Calamari’s products include-

    • Calamari Leave Management System – It allows users to automate PTO (Paid Time Off) calculation and simplifies the task of leave management. From tracking leaves to leave approvals, Calamari makes it all easy. The product is developed in such a way that it can be adapted to the vacation policy of most of the countries in the world.
    Calamari Absence Management System
    Calamari Absence Management System
    • Calamari Clock In / Clock Out – It Allows users to record working time and breaks, create attendance lists and reports. Calamari is one of the first companies to use iBeacon technology. Bluetooth iBeacons are small battery operated devices. Once the employees have the Calamari app on their mobile phones, the bluetooth iBeacon devices can sense and record when the employees are in the office, and automatically starts the shift, without the employees having to do anything. The company also offers QR scanning option for marking attendance. Besides attendance and break management can be done via web browser, mobile app and even Slack.
    Calamari Attendance Management System / PTO USP
    Calamari Attendance Management System / PTO USP

    Calamari User Interface is available in five languages including English, German, Polish, French and Spanish, and its products can be used seamlessly in different countries of the world.

    Calamari Absence Calendar
    Calamari Absence Calendar

    At Calamari, we believe that HR management automation not only facilitates work but also saves time and money that companies can spend on their further development.

    Also Read: Top 5 HR Tech Startup in India- An Ultimate Solution Of Your Career Growth

    Calamari – Founders

    Calamari founders Hubert Lisek, Kamil Wojewoda and Tomasz Majewski  are all IT graduates from Military University of Technology in Warsaw.

    At Calamari, Hubert Lisek manages a team of mobile programmers for financial and sales aspects.

    Kamil Wojewoda is currently the VP of Customer Success at Calamari and Tomasz Majewski is the CTO.

    The Calamari team consists of 10-30 people.

    The company has a friendly, cozy atmosphere conducive to development. We are willing to help and open to mutual suggestions. Currently, due to COVID-19, our entire team works remotely, but we do not lose enthusiasm and willingness to work – said the founders emphasizing on the company’s work culture

    Calamari Time-in Sheet
    Calamari Time-in Sheet

    The Idea Behind Starting up Calamari

    The inspiration for creating the product came from a vacation management tool used by the company in which one of the founders of Calamari worked. Calamari founders were confident that they can design a much better tool for leave and attendance management than the ones being used. For the first 5-6 months, the founders were working on Calamari’s product development side by side with their regular jobs. However, they soon realized that they required to devote more time to the project, and they left their jobs to work full time for Calamari. The company received its first client after 6 months of inception; in the next 12 months the company got 50 clients and the numbers are increasing since then.

    While working on the product, we decided that we want to develop Calamari as a global product and it was a great decision. Creating a product for the international market approaches its production differently it is more flexible and goes to a larger market, which gives much wider opportunities to acquire customers. We received valuable feedback necessary for product development from customers, and worked upon them

    Calamari Admin Configurations
    Calamari Admin Configurations

    Also Read: Top SaaS Products for Tracking Time and Activity

    Coming up with the name for our product, we were looking for something simple to pronounce in many languages, so it could me more user-friendly. The word “Calamari” met this need. – the founders quote

    The second reason for choosing this name was that Calamari (squid) represents flexibility which is one of the core values of the company. However, the most important reason was that real calamari (squids) have three hearts – just like Calamari has three co-founders. The company’s logo is a combination of squid and calendar combined together.

    Calamari – Business Model & Revenue Model

    Calamari is a B2B company. The company has both small startups and large corporations as clients.

    The customer pays for access to Calamari. The cost of the subscription depends on the number of employees and the modules selected. At present, the lowest price for both the modules, i.e, the module for managing holidays and the module for registering working time, is $ 30 a month, for teams of up to 100 employees. Calamari creates customized plans for those companies that have more than 100 employees.

    Also Read: Smart Strategies To Get Job In a Startup Company

    Calamari – Challenges

    Making the product adaptable to the Holiday policies of different countries was a challenging task for the team. As the founders put in –

    Our customers praised Calamari for simplicity and intuitiveness from the very beginning, but we also had problems. One of our first biggest challenges was to solve the problem of managing vacation limits. Various holiday policies from countries around the world made the task even more difficult. However, we decided to completely rebuild the engine calculating the holiday dimension and successfully solved the problem.

    Adding new and technologically advanced features to the product is a constant challenge for the team.

    Calamari – Growth & Future Plans

    Founded in 2014, within 6 years of its inception, Calamari has received great customer reviews, and is being used by companies from over 90 countries around the world. The company has also been awarded several times. Calamari  received otrzymało dwie HR software awards from Finances Online. In 2017 Calamari also received  Rising Star Award and Great User Experience Award.

    Currently the Calamari team is dynamically developing its integration with Slack and is working for introducing many improvements in the mobile application for even greater convenience of use and security in the difficult time of a corona-virus pandemic. The company is also creating a voice interface for recording breaks to ensure contactless solutions.

    As it turns out, even within the same mobile device, the built-in voice interface for different languages works differently and creates problems. We are currently in the testing phase, but we are thinking of creating our own solution that will prevent them – says the founding team at Calamari explaining the problems the team is facing while creating the voice interface.

  • Indian Gaming League – The Ultimate Destination for Playing Competitive Online Games

    A report by KPMG and Google, revealed some interesting facts and figures about the Indian Online Gaming Sector. As per the report, the Indian online gaming sector is expected to be valued USD 1 billion by 2021. The study also found that an average Indian gamer is below 24 years of age. This shows that Online gaming has become a popular way of entertainment for many youngsters in India. Not just entertainment, gamers are also making some serious earnings by playing games, and many are even considering professional gaming as a career option.

    Yash Pariani, who is a passionate gamer himself is taking the online gaming experience to the next level through his gaming startup Indian Gaming League. The platform lets users enjoy competitive online games and also lets them hone their skills to become a pro online gamer. Here is more on this startup that has grown to become a much loved gaming platform for many just within a year of its inception.

    Indian Gaming League Highlights

    Startup Name Indian Gaming League
    Headquarter Mumbai
    Founder Yash Pariani
    Sector Esports/ Online Gaming
    Founded 2019
    Parent Organization Indian Gaming League
    Website www.iglnetwork.com

    About Indian Gaming League
    Online Gaming Market in India
    Indian Gaming League – Founder & Team
    The Idea Behind Starting Indian Gaming League
    Indian Gaming League – Name & Logo
    Indian Gaming League – Marketing Strategies
    Indian Gaming League – Challenges
    Indian Gaming League – Competitors
    Indian Gaming League – Growth & Future Plans

    About Indian Gaming League

    IGL (Indian Gaming League) is India’s premier Esports organisation. IGL hosts daily tournaments across a wide range of Esports and online video games with a view to develop online professional gaming in India by providing attractive prize pools which motivates the players to kick-start their career and pursue gaming. The platform offers over 25 games which means almost every player can find a tournament for his preferred game on IGL, and play it on any device including Xbox, Playstation 4, PC and smartphones.Founder Yash Pariani’s vision behind starting Indian Gaming League is to create a friendly community which can be used by the new gamers to enter the world of competitive gaming.

    Online Gaming Market in India

    In the previous few years, India has been the fastest growing nation in terms of online users on various convenience applications or social media platforms. The trend continues when it comes to online gaming. With the rise of online mobile gaming, India has nearly 500 million daily users of Esports or online video games. Another market trend is the spiking increase in the users from tier 2,3 Cities in India, especially for mobile gamers.  

    The recent COVID-19 unlike most of the other sectors, has proved to be a boost for the online gaming market and IGL has also reaped the benefit. The platform witnessed a massive growth in the past few months and the IGL team expects this growth trend to continue in near future, with the growing craze for online gaming.

    Indian Gaming League – Founder & Team

    Yash Pariani  is the founder and CEO of Indian Gaming League. Yash spearheads the role of managing the team, expanding operations and strategizing ways to scale the business. Along with this, he also overlooks marketing campaigns and product overview.  Yash has done his graduation in Business Administration from Sikkim Manipal University, after which he began his career with Freestyle Paris where he worked as an Assistant Manager. He had also successfully co-founded four different tech startups in a variety of realms. He navigated his way to the top, learning, streamlining & growing the business in every step of the way through the hurdle race.

    Yash Pariani, Founder & CEO, Indian Gaming League
    Yash Pariani, Founder & CEO, Indian Gaming League

    The Idea Behind Starting Indian Gaming League

    A few years back while Yash was in US he noticed the growth of Esports there and was amazed to see the infrastructure and numbers in the Esports industry. When he came back to India and researched about Esports and online gaming sector here, he observed that the market had been unstructured and lacked a lot in comparison. This sparked the urge to do something about it and create a platform to identify the best gamers, which lead to the inception of Indian Gaming League in 2019.

    The name Indian Gaming League (IGL) is inspired IPL (Indian Premier League). The IGL team foresees that gaming is soon to eclipse cricket and it’s viewership is growing larger on a Y-o-Y growth rate.

    IGL Logo
    IGL Logo

    Indian Gaming League – Marketing Strategies

    As most of the gamers are youngsters, social media platforms proved to be a great option for connecting to potential users. Indian Gaming League’s initial promotions and launches were mainly through Social Media Platforms like Facebook, Instagram, etc. Promotions on these platform provided a decent kick-start to Indian Gaming League’s website, and later the startup also came up with its mobile app.

    IGL hosts various events for the gaming communities that gives them a platform to showcase their gaming talent which in-turn makes the users acquainted with the brand.

    “Sometimes, going from 100 to 1000 is much easier than it seems to be, but reaching 1000 to 10,000 is what proves to be the uphill task. The Initial few months help you build your brand value and image which attracts the thousands of more users to your platform. Sometimes such an immense growth can prove challenging but as long as the customer satisfaction is maintained, the platform will keep growing.” quotes the Indian Gaming League founder stressing on the importance of customer satisfaction.

    Indian Gaming League – Challenges

    Initially the gaming startup had to build a trust with the gamers that took a while, as there were many scams out there. Under this situation, it was quite challenging for the team to prove the worth and reputation of the platform. To maintain the credibility of the platform, IGL takes feedback form the regular players to ensure a great experience for them.

    Indian Gaming League – Competitors

    Indian Gaming League’s competitors in Esports include Nazara Technologies, Gaming Monk & Nodwin Gaming. Opining about the fast growing competition,  Yash says.

    We have a few competitors like in every industry however we don’t view them as competitors but stakeholders in the same industry. Because the emergence of a new company within the industry only helps with respect to the growth of the market and legitimizing of the industry.

    Indian Gaming League – Growth & Future Plans

    Today Indian Gaming League hosts on average 10 tournaments a day. The platform gets hundreds of players on a daily basis taking part across various games and are looking to add more games and more tournaments per month to ensure the gamers are engaged. During the lockdown, the startup witnessed a growth of 75% due to rapid increase in the userbase on the platform. To retain those users, the Indian Gaming League team ensured to keep the servers up to the mark to handle the traffic smoothly.

    The startup has successfully established itself as a well know name in the Esports and Online gaming market within a short period of time, and the team at Indian Gaming League is ready to move up further in the ladder with new games and improved gaming experience. If you too want to level up your life and make a career playing your favorite games, IGL is here for you!

  • YesssWorks- Seeks Coworking And Growing Together

    The content in this post has been approved by the organization it is based on.

    A coworking space is slightly different from a normal routine office or you could encapsulate it as a space for “Nomad Works”. A coworking space is like a custom office that offers affordable office workspaces, so it is essential to bring up the suite of the office like hot desks, coffee tables, meeting rooms. Coworking in India will be growing to $3.5 billion by 2022 from $350 million in 2018.

    YesssWorks is a coworking space based in Mumbai and it brings mostly the remote workers, start-ups, workshops, entrepreneurs, and freelancers to escape their isolation from home and stay at bay from hectic office hours.

    YesssWorks- Company Highlights

    Startup Name YesssWorks Spaces
    Headquarter Mumbai
    Founders Mihir Shah, Nainesh Kapadia
    Sector Coworking/Real Estate
    Founding Year 2019
    Website yesssworks.com
    Registered Entity YesssWorks Spaces Pvt.Ltd

    YesssWorks- About and How it Works
    YesssWorks- Founders
    How YesssWorks Started?
    YesssWorks- Logo and Tagline
    YesssWorks- Vision and Mission
    YesssWorks- Target Market Size
    YesssWorks- Products/Service
    YesssWorks- Startup Launch
    YesssWorks- Business and Revenue Model
    YesssWorks- Challenges
    YesssWorks- Customers/Clients
    YesssWorks- Advisors/Mentors
    YesssWorks- Funding and Investors
    YesssWorks- Price
    YesssWorks- Future Plans
    YesssWorks- FAQs

    YesssWorks- About and How it Works

    YesssWorks Space is a coworking space designed and operated in a way that not only provides the workforce with a conducive environment to increase their productivity but also inspires them to grow professionally. Keeping the emerging need for budget friendly spaces in mind, YesssWorks paved its journey in 2019 focusing on Mumbai & Pune.


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    YesssWorks coworking space is designed for effective working, with ergonomic & aesthetic designs. This not only enhances productivity but also supports creativity, and builds up a friendly community with great networking opportunities along with all requirements needed for running business operation in place. The house team provides with their availability to take care of all functions of the workspace so you can concentrate on your business.

    YesssWorks- Founders

    YesssWorks Space is founded by Nainesh Kapadia and Mihir Shah.

    Nainesh Kapadia and Mihir Shah- Founders of YesssWorks Space
    Nainesh Kapadia and Mihir Shah- Founders of YesssWorks Space

    Nainesh Kapadia has done his MBA in International Business, Trade and Tax Law from Victoria University in 2001. Being the Founder and Director of YesssWorks, he develops business strategy and is a growth expert. Mr. Kapadia holds his expertise in working, leading and managing industries across packaging, banking, dairy, automation, e-com and technology. He has shown his keen interest in Rural and Economic Development models. He has a soft corner for animals and being a business man he never lags behind when it comes to volunteering. He is a trustee member of well-known animal welfare society i.e. Shrimad Rajchandra Love & Care.

    Mihir Shah had done his B.Tech in Electronics from University of Mumbai (batch-1997), and M.S. in Computer Engineering from The University of Texas at Austin. After graduating from his engineering life, he right-away geared up for Management Studies in Finance from The Wharton School. Maintaining his responsibilities as a founder of YesssWorks, Mr. Shah is the Director of Ubuntu Montessori and is also Co-Founder of XSTOK. It can be said that he had his major break in January 2015, and he’s been holding high positions since then.

    Given the small team, both focus on all aspects of the business. However, individual responsibilities and various roles are divided for clarity in responsibility.

    YesssWorks Space Team with founders
    YesssWorks Space Team with founders

    How YesssWorks Started?

    YesssWorks emerged from earlier Fundtonic, which was a seed funding incubator. The company started as a coworking spaces to provide office space at affordable prices to its incubated companies. Modern and open custom office space at affordable prices was a big hit with its incubated companies and the demand spread to a broader startup universe. This leads to the opening of a new vertical in coworking sector to bootstrapped startups, and eventually established corporates providing holistic business space solutions.

    In 2019, the coworking business was carved out into a separate entity to focus entirely on providing a contemporary working environment. YesssWorks understands the need for flexible & ergonomically designed workspaces which are economical and provides a comfortable space.

    YesssWorks- Logo and Tagline

    YesssWorks Space Private Limited provides modern and beautiful office workspaces for creators and inspiring community. With an elegant logo, YesssWorks gives a tagline to the company: “Luxuriously handcrafted spaces re-engineered for your needs. Upgrade your office space and move into YesssWorks coworking!”

    YesssWorks- Name, Logo & Tagline
    YesssWorks Logo 

    YesssWorks- Vision and Mission

    YesssWorks keeps up with a vision to enhance today’s rapidly evolving work by connecting people in thoughtfully designed easily accessible spaces. Due to it’s cost-effectiveness, it is not only budget-friendly but the workspace covers all the major commercial hubs in Mumbai and Pune. The shared workspace aims to provide targeted technology and business solutions for entrepreneurs, SMEs and enterprises for ease of business.

    YesssWorks- Target Market Size

    Coworking in India will be growing to $3.5 billion by 2022 from $350 million in 2018, and YesssWorks targets working on this. Their sector is an agnostic coworking space that caters to all types of business from freelancers, startups to established corporates. It’s not possible to point out at just some sectors to specify the size of the target market but their focus is Mumbai and Pune, which are among the top 5 cities in India for commercial space and coworking space given the high concentration.


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    They not only focus on the established corporates but also bootstrapped companies & startups for providing flexible workspaces & other business solutions. The company’s different product offerings and budget friendly ergonomically designed workspaces are something that differentiates us from their competitors. Also, they work more on providing the best possible experience & comfort to each one of our members by understanding their individual needs. The team of like-minded professionals ensures nothing but the best services provided to everyone working out of their hubs in both the cities, Mumbai and Pune.

    YesssWorks- Products/Service

    YesssWorks is providing workspace as a service. They keep their focus more on providing the best possible experience and comfort to each one of our members by understanding their individual needs. The custom office has built its infrastructure in a way which provides all the amenities of contemporary office in beautiful and ergonomically designed workspaces with full services which has resonated strongly with our customers.

    YesssWorks is known for its services and products offered to the market. They focus on ensuring the warm & friendly community culture for people who visits the workspace.


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    YesssWorks- Startup Launch

    They started with one location in Andheri East (Mumbai). However, based on demand from their customers, they started evaluating other “hot” commercial sectors in need of office space and infrastructure solutions. They studied the need & demand of the emerging startups and key geographical markets narrowing down to Mumbai and Pune as key focus markets. The focus was to give ease of access and ability to work anywhere in these two cities which helped them to come up with different segments of spaces in regards of customization and flexibility for almost every demand group in the industry.


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    The evolution has mostly been organic as they were able to capitalize on customer service and ease of operations from their coworking hubs. They also host events, celebrations, talk shows, mentor access, partnerships for our coworkers. They are a coworking with minimum frills allowing their customers to work whenever they want and be the part of the coworking community.

    HappleyFit Fitness Party at YesssWorks Space in Pune

    YesssWorks- Business and Revenue Model

    Their primary product is office space sold by seats. Clients avail to Flexi seats, Fixed seats, Cabin seats, or customized area. Pricing ranges from 4,999 per seat to 15,000 per seat depending on the type of seat. The contracts range from daily pass to monthly to annual contracts.

    YesssWorks coworking space
    YesssWorks coworking space

    They also provide ancillary services for the comfort and convenience of the coworkers such as courier, stationery, concierge, pantry, bandwidth on demand, 24 hours operations and many more

    YesssWorks- Challenges

    Every startup faces challenges once when they begin to grow. Since, YesssWorks is a coworking community where people gather up to meet with their remote teams. More recently, the COVID-19 pandemic situation has hit the coworking industry brutally. Not only the offices have had to remain shut for extended times, a lot of the customers are seed funded & bootstrapped businesses which are struggling to survive as the economy continues to remain closed due to the sudden financial hit in their respective businesses. So, many co-workers chose to downsize within the current contract while some chose to opt for account suspension for at least upcoming 3-4 months.

    The challenge for coworking space companies is that the major burden of loss of business is being borne by them as coworkers have demanded discounts and waivers while the landlords (which is typically 50% of expenses) have not provided any corresponding relief.


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    They’ve continued to work with our coworkers to find a mutually acceptable solution. To make it work, they have offered deep discounts, accounts suspension without penalties and even free usage to support our clients. The key has been transparent discussions about the situation and costs. YesssWorks has also proactively passed any benefits in operational costs (lower electricity, housekeeping, etc.) back to the clients so that there is no undue benefit to us.

    They are trying to support all businesses working with them with their hardships to make sure they can manage without undue burden theirs during these difficult times of global pandemic.

    YesssWorks- Customers/Clients

    They have been very active in their sales channels while building personal relationships and offering incentives to foster a long-term partnership. They have 4 key channels:

    • Brokers – They’ve cultivated relationships with IPCs and local brokers for large and corporate clients looking for office space.
    • Online – They target freelancers, individuals, small businesses through Google and social media ads.
    • Aggregators – They are registered with all prominent online aggregators of offices space
    • Office Mapping – Their sales team runs outreach programs to all commercial buildings near their hubs to target companies that have outgrown their offices and in need of few additional seats.

    List of Best Coworking Spaces in India [2019 Exhaustive list]
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    YesssWorks has partnered with various service providers to provide discounted value-added services to our coworkers

    • Business Services: Logistics, Outsourced HR, Outsourced accounting, legal services
    • Personal Services: Salons and restaurants in the vicinity of the hub, subsidized doctor visit for routine checkups, etc.

    Their most popular and successful marketing campaign is a 3-Day Free Trial. This works especially well for 1 to 10-seater clients. We have a conversion rate of 96%for the clients who have tried the space and signed a contract for a service plan.

    YesssWorks- Advisors/Mentors

    They have on their board industry experts and businessmen who themselves made it to the top on their own.

    • Bhavin Parikh, GlobeTextiles limited
    • Dhiren Shah, Moneybee Advisors

    YesssWorks- Funding and Investors

    They’ve raised friends and family round to seed money, initially. Being in the market and handling over 1000+ seats they have understood the business and are now ready for expansion and partnership opportunities. They believe that a bigger footprint in these two cities will be the way forward for the coworking community.

    YesssWorks- Price

    Universal Day Pass — Rs 999/- for 5 days at any of our hubs

    YesssWorks- Future Plans

    They have 4 locations, while 2 in Mumbai (Andheri MIDC, BKC Annexe) and 2 in Pune (Baner, Bavdhan) with expansion plans in both the cities. Their team members have grown from 100 to almost 1000. The company has served more than 200 different companies of all sizes – individuals / sole proprietors to large conglomerates.

    We believe, coworking as a sector will continue to grow as more and more companies have become more comfortable with shared office space, and they are quite liking the idea of not having to spend on capital expenses or getting stuck to long term commitments for rentals and fixed expenses.

    Their main focus is in Mumbai and Pune, two of the largest coworking markets in India. They believe, rather than one or two large spaces (>50,000 sq ft), they would like to build mid-size spaces (15,000 to 20,000 sq ft) all over Mumbai and Pune targeting every commercial area. The idea is to blanket the cities so companies don’t need to concentrate their teams in one area but can have their teams split across different hubs with seamless interchangeability and also intercity functionality from YesssWorks being the common office space providers.

    They strongly acknowledge that this will help reduce inefficiencies like commute time, setup costs, and improve work productivity and improve work-life balance. By providing familiar and similar business environments across all Hubs, a co-worker can sit out of any convenient hub and feel comfortable and have access to all amenities anywhere.

    YesssWorks- FAQs

    What is YesssWorks?

    YesssWorks Space is a coworking space designed and operated in a way that not only provides the workforce with a conducive environment to increase their productivity but also inspires them to grow professionally.

    Who founded YesssWorks?

    YesssWorks Space is founded by Nainesh Kapadia and Mihir Shah in 2019, which is based in Mumbai and Pune.

    What will be the growth of Coworking sector in India?

    Coworking in India will be growing to $3.5 billion by 2022 from $350 million in 2018.

  • PUBG cuts ties with Tencent to avoid India’s ban on Chinese apps

    PUBG Corporation said in a statement on Tuesday that Tencent Games in India will no longer be authorized to publish the mobile version of its PUBG franchise. The South Korean gaming company said it will take on all publishing responsibilities itself within the country, where PUBG was the biggest grossing mobile game last month. India is PUBG Mobile’s largest market, accounting for nearly $34 billion of its value in two days.

    The Indian government earlier this week had banned PUBG Mobile and 117 other Chinese apps including Apus Launcher Pro, AppLock, WeChat Work, Baidu among others. Soon after the ban was announced, PUBG was removed from Google Play Store and Apple App Store. However, it has not been blocked by the Internet service providers yet which means that the users who already have the app installed can still use.


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    In a statement, the company said, “PUBG Corporation has made the decision to no longer authorize the PUBG MOBILE franchise to Tencent Games in India. Moving forward, PUBG Corporation will take on all publishing responsibilities within the country. As the company explores ways to provide its own PUBG experience for India in the near future, it is committed to doing so by sustaining a localized and healthy gameplay environment for its fan.”

    Why was PUBG banned in India?

    PUBG Corporation is a South Korean Company and not a Chinese company. However, the mobile version of the PUBG game was developed by Tencent Games, which is a Chinese company. This was the reason why only the PUBG Mobile was banned and not the PC or console version of the app.

    The government on 2nd September banned 118 applications- a majority of being Chinese, including popular ones such as PUBG, WeChat Work, CamCard, Rise of Kingdoms: Lost Crusade and Alipay; stating that these were “prejudicial to sovereignty and integrity of India, security of State and public order.” This is in addition to banned Chinese 59 apps including TikTok, Shareit, club Factory, Shein in June to ensure safe cyberspace in the country. These banned chinese apps had over billions of potential Indian users and these apps were successful in luring the users to download them in large numbers.

    The Ministry of Electronics and Information Technology (Meity), said it was invoking its power under section 69A of the Information Technology Act read with the relevant provisions of the Information technology (Procedure and Safeguards for Blocking of Access of Information by Public) Rules 2009, and in view of the emergent nature of threats has decided to block 118 mobile apps; engaged in activities which is prejudicial to sovereignty and integrity of India, defence of India, security of state and public order.


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    PUBG has a massive fan base in India with every other teen that has it installed in his/her device. The recent ban came as a shock to everyone but PUBG Corporation has seen an overwhelming amount of support for the game from the country’s player base. It looks like PUBG is analyzing every move to make its comeback in India, As India is its largest market with more than 175 million downloads. PUBG is exploring ways to provide its own experience for India soon.