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  • Startups That Are Funded By Katrina Kaif

    From the past few years, Bollywood stars have been trying to do different things to give their career a whole new direction. According to Nasscom report, India is now the third largest startup ecosystem in the world with more than 50 unicorns by 2021. Which is why in the recent years the number startups or ventures funded by well-known Bollywood celebrities have increased.

    Bollywood celebs like Alia Bhatt, Suniel Shetty, Shilpa Shetty Kundra, Anushka Sharma, Madhuri Dixit Nene, Katrina Kaif, Deepika Padukone, Aishwarya Rai Bachchan and Sonu Sood have become investors or angel investors, while some have also started their own venture by becoming entrepreneurs.

    This includes Katrina Kaif who is a British actress that predominantly works in Hindi Cinema. She is one of the highest paid actress in India and is known for her Box office hits like Namastey London, Zindegi Na Milegi Dobara, Bang Bang, Tiger Zinda Hai, Raajneti, etc.

    Besides acting Katrina is also involved with her mother’s charity and participates in many stage shows. The actress has recently funded in the e-commerce startup Nykaa and has also started her own makeup brand known as Kay beauty.

    Nykaa
    Kay Beauty
    Frequently Asked Questions


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    Nykaa

    Nykaa is an Indian Online shopping site that sells cosmetics and skincare/beauty products. The company was founded by Falguni Nayar and is the number 1 online marketplace for beauty and wellness products in India. Nykaa has its headquarters in Mumbai, Maharashtra and was established in 2012.

    The company also received an investment of Rs 100 crore from Steadview Capital in May, 2020 and has grown into a unicorn company with the help of many such investments.

    Nykaa is currently present in over 70 stores in India including products from from luxury brands like Tom Ford, Jo Malone London, Dior and Givenchy among others.

    The main competitors of Nykaa in India are companies like Amazon Fashion, Flipkart Fashion and Myntra. The website currently has over 5 million monthly active users and handles more than 1.5 million order per month. Nykaa is known to have huge portfolio of more than 1,500 brands with a range of 1.3 lakh products available on all its platforms like website, app and stores.

    Katrina Kaif with Falguni Nayar, the founder of Nykaa
    Katrina Kaif with Falguni Nayar, the founder of Nykaa

    Nykaa also offers a wide variety of beauty and grooming products for men, the website also includes Nykaa Pro which caters to their customers with beauty needs and special offers. They also have their own in-house beauty products known as Nykaa beauty which makes cosmetics for lips, eyes, face and nails among other skin body care range. The company also raised Rs 100 Crore from TPG Growth which is an American private equity firm in April 2019.

    Katrina Kaif launched her make up brand Kay Beauty in 2019 and went on to invest an undisclosed amount in Nykaa through a secondary transaction. When asked about why she choose to invest in Nykaa, the actress replied by saying that she was familiar with growth of the company’s equity and market leadership and so becoming an investor was a logical step to do.

    She also added that Nykaa has opened new avenues for women to explore and celebrate their own unique idea of beauty. Falguni Nayar the CEO of Nykaa, also commented that she admires Katrina’s work ethic and understanding of beauty products.


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    The Venture started by Katrina Kaif

    Kay Beauty

    Kay Beauty is an Indian Cosmetic Brand that was founded by Katrina Kaif, this beauty line is available on the Nykaa’s website and its retail stores. Nykaa currently has two types of store which are Nykaa On trend and Nykaa Luxe.

    Kay beauty is divided three sections which are Kolor, Kover, Kare. The Kolor represents the color cosmetics with eyes, Lips and Nails, while Kover and Kare includes face products with nourishing ingredients. The brand has 48 different pieces of makeup products for eyes and lips just from Kolor Category.

    #ItsKayToBeYou Campaign

    These products are affordable and are priced at Rs. 249 to Rs. 799. Kay Beauty is India’s first celebrity brand. According to Katrina it has been a long journey and a lot of work for creating the brand the way she wanted it to be. The actress is involved in making decisions from the quality of the products to the textures of the company’s first campaign and photo shoot for the brand.

    The Kay Beauty brand was created by Katrina because she is passionate about makeup, understood the art of makeup and gained knowledge about it through her experience of being a model and actor. Which is why the actress know exactly what to convey to consumers when it comes to Kay Beauty.

    The company manufactures products that are said to be high-performance and long lasting while caring for ones skin at the same time. Commenting on her vision for the brand Katrina added that Kay beauty is not just another brand endorsement, but her own brand that truly represents who she is.

    The Kay Beauty is good at marketing its products and has come up with many interesting hashtags such as the #MakeupThatKares and #ItsKayToBeYou, through which the brand talks about the gap that the brand fulfils by providing a makeup collection that has care ingredients to nourish the skin.


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    Nykaa’s partnership with Kay Beauty

    Kay beauty has also recently made a partnership with Nykaa, after which the company gave the Kay beauty team full freedom to create and market the brand.

    Katrina partners with nykaa because Nykaa’s team has knowledge on creating unique formulations, educating the consumer and bringing the best beauty trends in the market. What Nykaa also has is a strong network of online distribution and stores all across India which will help the brand reach to top tier cities.

    During the launch of Kay Beauty, Falguni Nayar, founder and CEO Nykaa added,

    “The launch of Kay Beauty is a proud moment for Nykaa too because it is the country’s first celebrity beauty brand. I have always admired Katrina’s independent spirit and was also inspired by her vision to create this unique collection. Over the past two years, Katrina and the team have worked relentlessly with passion and dedication to bring this vision to life.”

    Katrina also mentioned that this partnership has all the ingredients she is looking for, as Nykaa has all information in business, distribution and technical side of things which is very necessary while starting a brand.


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    Frequently Asked Questions

    Who is Katrina Kaif?

    Katrina Kaif is a British actress that predominantly works in Hindi Cinema and is one of the highest paid actress in India.

    Which startup did Katrina Kaif fund?

    Katrina Kaif has invested an undisclosed amount in omnichannel lifestyle retailer Nykaa in October 2020.

    What is Nykaa?

    Nykaa is an Indian online shopping site that sells cosmetics and skincare/beauty products.

    What is the makeup brand of Katrina Kaif?

    Katrina Kaif has launched her own cosmetic brand Kay beauty in partnership with Nykaa.

    What is the net worth of Katrina Kaif?

    The net worth of Katrina Kaif is estimated to be around $6 million.

  • Anvayaa – Elder Care Services Like No Other

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Anvayaa.

    While the whole world is rushing to make products and cater services to the Millenials, some startups are catering to elder care in India. Among the various Elder Care Startups in India, Anvayaa Kin Care is one among them. Anvayaa is founded by Mr. Prashanth Reddy and Mrs. Deepika Reddy in 2016.

    Anvayaa aims at the empowerment of the elderly as envisaged by their loved ones, who, due to unavoidable circumstances, cannot be physically present with them over a while. The Organization aims to provide a reliable and trustworthy support system that is a 360-degree Technology Enabled Service which not only provides Medical Support but also acts as a Social and Emotional buttress that synergizes the Overall well-being of the senior and brings about a paradigm shift in their happiness quotient & zest for life.

    Anvayaa Elder care also empowers its users with greater control over the nature, methodology, quality, and type of service provided to their loved ones. These include Emergency Care, Daily necessities, Health Improvement, Social engagements, Emotional bonding, and overall support.

    Read this article to know more about Anvayaa Elder Care success story, Anvayaa Founder, Business Model, Funding, History etc.,

    Anvayaa – Company Highlights

    Startup Name Anvayaa
    Headquarter Hyderabad, India
    Sector Healthcare/Elder Care
    Founders Prashanth Reddy
    Founded 2016
    Revenue INR 2.5 Crores (FY19)
    Parent Organization Anvayaa Kin Care Pvt ltd
    Website anvayaa.com

    Anvayaa – About and how it works
    Anvayaa – USP, and Innovation
    Anvayaa – Target Market Size
    Anvayaa – Founders and Team
    Anvayaa – How did it start?
    Anvayaa – Name, Tagline, and Logo
    Anvayaa – Startup Launch
    Anvayaa – User Acquisition
    Anvayaa – Business Model and Revenue Model
    Anvayaa – Startup Challenges
    Anvayaa – Funding and Investors
    Anvayaa – Competitors
    Anvayaa – Advisors and Mentors
    Anvayaa – Growth
    Anvayaa – Awards and Recognition
    Anvayaa – Future Plans

    Anvayaa – About and how it works

    Anvayaa is India’s only 360-degree, technology-enabled personalized senior care platform that offers a one-stop solution for all elder care needs be it assisting with healthcare, medical emergencies, socialization requirements, daily-needs, and payment management in addition to any other services that the elderly might require at their homes. To achieve these objectives, the company has tied-up with over 150 partners covering a range of services that include Home healthcare, hospitality, pharmacy, diagnostics, home maintenance providers, libraries, grocery, surveillance and security, lawyers and more.

    Anvayaa allocates dedicated Care Managers to every elderly family who personally monitors the fulfillment of their needs. These Care Managers not only schedule doctor appointments & accompany the elders on their visits but also attend to medical emergencies. Also, they accompany the elderly while shopping, dinner, movies, entertainment, helping them shifting, finding a handyman to cater to mundane repairs, help with property & financial management including bill payments, medical claim reimbursements, online banking and more.

    As an organization, Anvayaa strives towards creating trust and offering care to the elderly by being “a part” of their families while the kids live “apart” from elders. The salient aspect of the Anvayaa Care Managers and Service Providers is that they have Verified Backgrounds and are registered with the Police ’Hawk-eye’ (In Telangana).

    The idea is to create awareness regarding the firm’s existence and excel in the services provided to seniors for being able to generate continuous referrals, while the ultimate vision is to be known as the best company for Senior Care Services in India. The ultimate mission of the Company is to make India a Senior Friendly Nation in consonance with our Ancient Traditional values and as desired by the Ministry of Social Justice and Empowerment, Government of India.

    Anvayaa – USP and Innovation

    • Anvayaa Elder care is a first in India to be the 360-degree senior care platform.
    • The Business model is unique & Innovative. Anvayaa follows the People-Partners-Technology process. Through the platform, it delivers high touch personalized services to elders that can provide a sense of empowerment & dignity.
    • The technology platform ensures the optimal use of technology.
    • Transparency of service delivery.
    • IoT and AI integration towards transitioning from being a reactive care provider to a proactive care provider.

    “We believe that we, by far, have the most innovative technology platform in the entire country in the eldercare space for efficient care and predictable service for senior citizens. Unique features such as the medical record management, Medical Emergency tracking system, auto reminders, E-wallet for managing bills/payments for parents are all currently available under our tech platform,” said Mr. Prashanth Reddy, Founder of Anvayaa.

    The unique Anvayaa mobile app also empowers members to scan a QR code and verify the details of care managers for improved security. Cutting-edge Technology powers their day-to-day operations and provides the users with web and mobile interfaces to get real-time alerts on every service delivered. Care Managers also have dedicated mobile applications to manage tasks, handle medical emergencies and provide individual-specific care.


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    Anvayaa – Target Market Size

    India is projected to have 350+ Million Estimated Senior citizens by 2050. Out of which 0.9 Million will be this venture’s target senior Families. The number of families living in metros is estimated to grow to 2.5 Million by 2050.

    The market for products and services for seniors is expected to increase from almost $320 billion in 2013 to $436.6 billion by 2018 globally, representing a five-year compound annual growth rate (CAGR) of 6.4 percent.

    According to a market research report by BCC Research. The global research agency Persistence estimates that the global elder care services market will reach a market valuation of USD 1767 billion by the end of 2025 reflecting an 8.4% CAGR over this period. For Anvayaa, the team envisions expanding its services across all Metros PAN India and also bringing in IoT and AI-based solutions for proactive care. They are anticipating to grow by 200% YoY in the next 5 years.


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    Anvayaa – Founders and Team

    Prashanth Reddy is the Founder and Managing Director of Anvayaa.

    Anvayaa Elder Care Founder
    Prashanth Reddy, Anvayaa Founder

    Prashanth met another co-founder apart from his wife, through a common friend. He had returned from Australia after his MBA and had earlier worked with Deloitte. Prashant spent a few hours with him and explained the overall concept and what he was trying to achieve. Then they met again after a couple of days and Prashant did give up another employment opportunity to join Anvayaa as it was emotionally connecting to him.

    Prashanth Reddy has worked with Tata Consultancy Services in multiple leadership roles across the USA, Europe, Africa, and India in his 26 years of experience. He was the CEO of APOnline, a JV between Govt. of AP and TCS. He has been an entrepreneur for 12 years. He is a Computer Science Engineer and Alumni of UCLA – Anderson School of Management.

    Deepika Reddy is the Director, manages the Financial Aspects and is involved in Strategy of Anvayaa. She has worked in the Financial and Insurance Industry for more than 15 years and was heading health and general insurance underwriting roles for Telangana and Andhra Pradesh.

    Prashanth Patkar is the Head of Operations. He has a dazzling MBA from Australia and has worked as a Team Lead at Deloitte before joining Anvayaa for over 5 years. He heads the Operations of Anvayaa and plays a key role in New customer acquisition and managing day to day operations

    The current company size at Anvayaa is 48 Employees and the company has a very open work culture with less hierarchy. They normally hire from Social work colleges and most of the hiring happens through internal references or references from friends and other professional colleagues.

    Anvayaa – How did it start?

    Having moved back to Hyderabad, India from the United States to take care of his elderly parents, Prashanth Reddy realized that a lot of his friends and cousins from the US reached out to him to help their parents. Though he politely obliged, later he realized that there has to be a better way to look into such needs of parents those who live independently.

    One can fall back on friends and relatives in times of emergencies but will soon realize it is not always possible to seek their help for different reasons. One can’t expect them to attend to every small need. One must not forget their very purpose of existence, which is their parents who sacrificed and at the majority of times went beyond their abilities to ensure you are where you are today. It is time to take this opportunity that did not exist earlier and provide parents with care, comfort, and convenience.

    “Not Providing Care to Our elderly is Abuse”, quoted Prashanth Reddy.

    With this very belief the team chooses to make the life of an elderly peaceful and make them live with dignity in the society. Another quote the company uses more frequently is “Don’t wait until you see an empty Chair”. The Call to action is “act now”. This is to give the right message for the kids who want to provide the care for their elders and they did not have such an option earlier.

    Thus, Anvayaa – which is a Sanskrit word that translates into “Family”, came to existence in early 2016. Anvayaa is India’s only 360 degree technology-enabled personalized senior care platform that offers one-stop- solutions for all elderly needs.


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    Once the team decided to start this company, the task was to find a suitable name. The core team initially started calling it Hap50 like happy after 50 years. Prashanth Reddy was however very particular in having a Sanskrit name for the company as they are Indians.

    “My family was sitting in our living room and my wife, mom, and my daughter started to look for Sanskrit names with a meaning of old age, services, etc. But none were very impressive for us,” said Mr.Prashanth Reddy.

    Finally, it was his daughter who started to search alternatives from Family in Sanskrit as we are serving a family and not just senior citizens. She found this name ‘ANVAYA’ and it felt good for all of them.

    Anvayaa Elder care
    anvayaa Logo, tagline

    “We then started to look for domains and we could find Anvayaa.com and there we go. We had the final Name ‘ANVAYAA KIN CARE’.” Added Mr. Prashanth Reddy.

    The logo was another challenge. The team wanted to use the colors suitable for soothing, elders and caring with compassion. So the logo stands for all that and they were able to finalize after a few iterations.

    The tagline of Anvayaa is another important story. This came up for discussions when one of their friends came from Australia and said you don’t have a tagline for people to understand. So the team started discussing and in that discussion they came up with “Care. Comfort. Convenience” as they were the most important things they were delivering to the customers and families.

    Anvayaa – Startup Launch

    Prashanth Reddy started with Secondary research with the available information on the public domain and it was all flooded with health care needs the seniors requires as no one is around to take care of them and the relevant numbers etc. He wanted to do Primary research and find out what was needed. So he decided to hire a few MBA Interns and prepared a survey.

    Together with the interns, they obtained survey from about 400 people across Hyderabad who are all senior citizens and to their surprise, the need was to have a comprehensive service provider rather than just health and medical care.

    Further to validate, they launched another survey targeting NRIs who lived away from parents and there the team got a positive response that was needed for them. Hence Prashanth Reddy and the core team officially launched Anvayaa.


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    Anvayaa – User Acquisition

    The team used the following methods to target and attain potential customers:

    • Digital Marketing entirely – SEO’s, Google PPC’s and social media platforms.
    • Being transparent has always been the strategy. One Number for all the needs of the elderly is working very well for them.
    • Preferred pricing from all our vendors for Anvayaa Members. The partnerships includes the likes of Apollo’s, Portea’s Nightingales, 1MG, HouseJoy, Stanplus and more such reputed partners that help Anvayaa deliver quality care.
    • Predictability of Services and Compassion of the Care Managers.
    • Digital Marketing on real-life events and testimonials has worked as the best growth hack.
    • Regular feedback and actions.

    Anvayaa – Business Model and Revenue Model

    The Anvayaa revenue comes essentially from Anvayaa subscriptions revenue through Anvayaa members. The annual membership pricing starts from INR 50K- to INR 200K- per year per family depending on the type of services needed by them.

    Anvayaa – Startup Challenges

    Anvayaa, even though being a social startup, still faces a fair share of challenges. Some of them being direct competition, continuous focus on innovation & new market strategies and customizing subscription models based on customer needs for increased customer acceptance. Also, not meeting planned customer acquisitions, devise customer referral programs, increasing scope by rapid expansion to other cities are some other challenges faced by Anvayaa.

    Anvayaa – Funding and Investors

    The Anvayaa funding is essentially bootstrapped. In March 2019, Anvayaa raised INR 1.5 Crores from the team’s friends and family.


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    Anvayaa – Competitors

    There are various Eldercare startups in India, such as Life Circle Senior Services, Healers at Home, Nightingales, Care 24, Seniority, Athulya Assisted Living, SeniorShelf and Elder Ease.

    Anvayaa – Advisors and Mentors

    Mr. Shakti Sagar – Founding leaders of Hyderabad’s IT industry. He has been part of many start-ups since the 1970s. Also, he has been an ADP India Managing Director.

    Anvayaa – Growth

    Anvayaa is operational in Hyderabad, Bangalore, Chennai, and Mumbai (from April-1st, 2020) and planning to start operations in Mumbai and Vizag from July 1st -2020. It has revenue of INR 2.5 Crores in FY19.

    Anvayaa has a userbase of over 800 subscribed members. Majority of clients of Anvayaa are IT professionals.

    Anvayaa – Awards and Recognition

    The following awards are backed by Anvayaa:

    • Awarded HYSEA best software product under the social impact category
    • Recognized as the Hy 10 most to be watched startup by HYSEA for the year 2019
    • Global Top 10 social impact sector at the City Preneurs-2019 Award Seoul, South Korea-the only international start-up platform in the world that focuses on building the capacity of young entrepreneurs to offer revenue-generating solutions that help solve urban challenges within the framework of the Sustainable Development Goals (SDGs)
    • Awarded Social Enterprise award by Action for India 2019
    • Awarded Best Start-up’s Pitch among 250+ start-ups across India, at E-Summit 2020 @IIT Madras
    Anvayaa Kin Care bags the prestigious HYSEA Award 2019
    Anvayaa Kin Care bags the prestigious HYSEA Award 2019

    Anvayaa – Future Plans

    Anvayaa’s future plans consists of:

    • Expansion to new Metro cities and aggressive customer acquisition
    • Transitioning from being a reactive care provider to proactive care provider with the help of (New wearable technology for seniors)
    • Investing in wearable technology and moving to tier 2 and tier 3 cities enabling revenue generation.
    • Technology platform stability
    • Stronger partner ecosystem

    Frequently Asked Questions – FAQs

    What is Anvayaa?

    Anvayaa is India’s only 360-degree, technology-enabled personalized senior care platform that offers a one-stop solution for all elder care needs. It is useful for NRIs living abroad to take care of elders.

    How much does Anvayaa charge?

    The annual membership pricing starts from INR 50K- to INR 200K- per year per family depending on the type of services needed by them.

    Where is Anvayaa services available?

    Anvayaa is operational in Hyderabad, Bangalore, Chennai and plans to expand further.

  • OnlineTyari – Preparing Students For Sarkari Jobs!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by the organization it is based on.

    In 2018, Tamil Nadu Assembly Secretariat received 4,600 applications for the post of sweepers and sanitary workers. While nothing is fascinating about this news, what should bother you is the fact that the majority of these applicants were graduates and post-graduates! Again, the news of 93,000 candidates including graduates, postgraduates, and even Ph.D. holders applying for peon jobs in UP was also trending for quite some time. These are just two incidents among numerous others that prove the obsession Indians have towards government jobs. While this craze for ‘Sarkari Naukri’ would never cease, thankfully, preparing for government job examinations and tests undergone serious revamp.

    Earlier, aspirants had two ways of preparing for such entrance tests: enroll in a coaching center which in many cases was quite expensive. The second option was of self-study that isn’t everyone’s cup of tea. Moreover, it involves collecting lots of material for studying in the absence of proper guidance (this doesn’t mean that there’s a shortage of people who excel through self-study).

    If one considers backward areas where the popularity and awareness of government jobs aren’t widespread, thousands of capable students altogether miss the chance of giving a shot at such exams. However, the advent of edtech has changed the scenario with the availability of resources, guidance, and what not at the tip of one’s fingers through the internet. Gurgaon based OnlineTyari is one such startup making it easier for the Indian government job aspirants to succeed in their attempts.

    OnlineTyari – Company Highlights

    Startup Name OnlineTyari
    Headquarter Gurgaon
    Founders Bhola Meena and Rajveer Meena
    Sector EdTech
    Founded 2014
    Parent Organization Next Door Learning Solutions Pvt. Ltd.
    Website onlinetyari.com
    Contact info@onlinetyari.com

    OnlineTyari – About
    OnlineTyari – Industry Details
    OnlineTyari – Founders
    OnlineTyari – How It Started
    OnlineTyari – Revenue Model
    OnlineTyari – Funding And Investors
    OnlineTyari – Initial Challenges
    OnlineTyari – Competitors
    OnlineTyari – Partnerships And Tie-ups
    OnlineTyari – Growth
    OnlineTyari – Future Plans

    OnlineTyari – About

    OnlineTyari, the brainchild of Bhola Meena and Rajveer Meena, is among India’s leading web/mobile app platforms for online preparation of different competitive exams in India. Headquartered in Gurgaon, OnlineTyari is turbocharged by the latest technologies for solving test preparation problems and facilitates the entire learning experience for serious aspirants. Its unique data-driven and deep analytical approach makes it unique in the field.

    Enrolled students can avail mock assessment tests, test preparation e-books, and study material in three languages: Hindi, English, and Marathi. Students can also buy video lectures for various subjects and exams via OnlineTyari.

    Also, coaching classes can tie-up with OnlineTyari for test prep solutions and other technical needs. The company recently established its offline presence by establishing Experience Centers in Patna and Jaipur, where students can take tests and have their doubts cleared. The company regularly generates engaging and informative content and sends alerts to the students about the exam schedules and application form deadlines.

    “Our product was well taken and loyal users have been spreading good words about us in the student community. Keeping that vision in sight, we have kept product so simple that our users across geographies can use it.”, says Bhola Meena, founder of OnlineTyari.

    OnlineTyari – Industry Details

    Based on a report published by KPMG and Google, India’s online education market is set to grow to $1.96 billion by 2021 and the online test preparation segment is expected to burgeon at a CAGR of 64%. The market for government and public sector entrance exams in India is huge, with more than 20 million aspirants every year and counting.

    OnlineTyari – Founders

    Bhola Meena and Rajveer Meena co-founded OnlineTyari in 2014.

    OnlineTyari Team
    OnlineTyari Team

    Bhola Meena, with a B.Tech degree in Computer Science and Engineering from IIT Kanpur, has been constantly employing his skills and hard-earned knowledge for pushing forward the online education trend in the country and is committed to bringing in innovations in this sector.

    An entrepreneur by nature, Bhola has been instrumental in giving wings to two other start-ups in the past. He was a partner at HinKhoj.com—a platform for English to Hindi translation and English-Hindi learning. Prior to HinKhoj, Bhola co-founded and served as the CTO for GetMeCab.com, one of the first three taxi-hailing apps in India. He was also associated with firms like Microsoft and the Aricent Group.

    Rajveer Meena (the co-founder) has over a decade of proven experience ranging from software development and product management, to business development. After earning his B.E. Degree in Computer Engineering in 2004, he joined Tata Consultancy Services as an Assistant Systems Engineer. He has had professional stints at Ramco and HPCL and established himself as an emergent business leader. With a PGDM from the prestigious IIM Lucknow, highly-motivated Rajveer embraces a consistent, deep-focus approach in his career.

    Today, his stellar track record of building teams and implementing ideas has led him to become a key visionary for OnlineTyari. His expertise lies in decoding user behavior, spotting implicit needs, building a product roadmap, and delivering smart solutions. He shares with his team the art of solving problems from the root of successfully creating a strategic business differentiator.

    OnlineTyari – How It Started

    Both Bhola Meena and Rajveer Meena have known each other for the last 14 years and no, they’re not siblings! Bhola took an exit from Getmecab in 2013. While he was spending time at his ancestral village in Rajasthan after off-boarding Getmecab, some children from the neighborhood visited him to for some doubts related to their studies. One of them was preparing for a government job and requested Bhola to bring back certain books, guides, and mock papers from the renowned coaching institutes from Delhi upon his next visit to the village.

    Deliberating further, he came across a number of students in the village who aspired and dreamt of doing something big in life but weren’t unable to live up to their potential due to a lack of resources. They neither had the right resources to prepare for national-level exams nor the awareness about the scores of government services related competitive exams being held across the country.

    When he discussed this with a couple of friends including Rajveer, the ideation of OnlineTyari began. They identified a huge gap that had to be filled for making information accessible and organized to ensure the younger generation getting the jobs they truly deserve. They conducted some market research and organized surveys in a couple of cities such as Jaipur, Kota, and Delhi before starting. The initial response was overwhelming and they started working on OnlineTyari’s portal from Jaipur in 2014.

    Bhola and Rajveer understood the real need of students and started delivering value through the OnlineTyari app and website.

    OnlineTyari – Revenue Model

    At present, OnlineTyari is working on monetizing its services through an annual subscription-based revenue modelTyariPlus. TyariPlus was launched in the last week of March 2018 and over 7500+ students have subscribed to this product . They are hoping to touch over 25,000+ paid monthly subscribers in 4-6 months. Students usually appear for 5-10 exams in a year and end up spending an average of 3000 to 5000 for preparation courses. With TyariPlus, OnlineTyari is offering the same value at @1499 for an annual subscription. As an introductory offer, this plan is available at INR 399 for a limited period. Through TyariPlus, students get the following benefits:

    • Material for 25+ exams with 1000+ mock tests for the next 12 months.
    • Preparation materials in the following languages: Hindi, English, and Marathi.
    • A counseling session with experts.
    • Personalized analytics.
    • Student-driven forum.

    Apart from TyariPlus, students can also opt for separate packages for different exams and subjects.


    BYJU’s Success Story – Latest News | History | Business Model | Funding
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has beenapproved by the organization it is based on. Imagine you are sitting in a packed class, and the teacher is explaining animportant concept. It …


    OnlineTyari – Funding And Investors

    OnlineTyari has raised a total of $5.8M in funding over 2 rounds. Their latest funding was raised on Nov 9, 2016 from a Series A round.

    Date Stage Funding Amonunt Investors
    September 2015 Angel Round $750K 500 Startups, Mohandas Pai, Tandem Capital, Vikram Chachra and Aloke Bajpai co-founder & CEO of Ixigo
    November 2016 Series A $5M Michael & Susan Dell Foundation

    OnlineTyari – Initial Challenges

    In the early years (2014-15), users’ response for paid courses was sluggish courtesy of factors such as low trust in online preparation resources, greater familiarity with traditional study methods, and lack of online payment infrastructure. But the team decided to stay on course and learned the art of survival in such crucibles. The vision to make an impact outweighed fleeting difficulties.

    Gradually, students’ responses to the product improved and OnlineTyari started getting lots of inbound feedback on various fronts. The company did not look back and continues creating value for students. Edtech platforms have witnessed significant strides since early 2017. This is evident with the spurt in the adoption of paid learning platforms, and the blossoming of ventures like Unacademy, Neo Stencils, and Byju’s.

    OnlineTyari – Competitors

    OnlineTyari counts Unacademy, Oliveboard, Neostencil, Gradeup, Testbook, Toprankers as its competitors.

    However, the vernacular approach has provided OnlineTyari the much-needed penetration in Hindi and Marathi speaking states and has helped it stay above others in the competition. The easy to use product coupled with the vernacular diversity has resulted in super growth that too without significant spending on marketing. This has given OnlineTyari an edge over its rivals. OnlineTyari’s daily submitted assessments are way more than those of its closest competitor.

    OnlineTyari – Partnerships and Tie-ups

    OnlineTyari has partnered with ePayLater to provide its customers with the convenient option of registering for online courses on job-oriented tests, and paying for them later. OnlineTyari has also partnered with various educational institutions, coaching institutes, and individual tutors who provide quality material for examinations like IBPS, SSC, UPSC, GATE, etc. The company also partners with various coupon sites and Paytm to sell its subscription.


    upGrad Success Story – Business Model | Founders | Funding | Revenue
    The content in this post has been approved by the organization, upGrad. With an exponential growth in the number of internet and smartphone users inIndia, turning online to get one’s tasks done is now mainstream. Education nowfalls under this umbrella as well. Online tutoring[/how-to-start-tuto…


    OnlineTyari – Growth

    With vernacular diversity and coverage for multiple examinations, the company has 8.5 million registered users and 7 million students have downloaded the OnlineTyari app. Presently over 5,50,000+ students us its services every day. Majority of the users in the case OnlineTyari hail from cities such as Patna, Jaipur, Indore, Lucknow, and Ajmer, in addition to large metros such as Delhi and Pune.

    OnlineTyari – Future Plans

    OnlineTyari aspires to become India’s No. 1 test preparation platform. To achieve this, the company will be expanding its offline presence in North India. It is also looking to include more languages on its platform soon. With a clear vision and strategy to leave its mark in the edtech sector, OnlineTyari endeavors to bring the youth of the country on a single digital platform and help them prepare for their dream government jobs.

    FAQs

    What is OnlineTyari?

    OnlineTyari is a web and mobile app platform delivering educational contents, mock tests and guidance for students and job aspirants preparing for various exams in India.

    Who is the founder of OnlineTyari?

    Bhola Meena and Rajveer Meena

    When was OnlineTyari founded?

    2014


    AdmyBrand Company Profile – Buy & Sell Offline Ad Spaces | Revenue Model | Founder
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has beenapproved by the organization it is based on. In the absence of the concept of online marketing, offline marketing has fordecades been very imp…


  • Sabina Chopra: Co-founder & COO of Yatra

    Sabina Chopra is an Indian entrepreneur, who co-founded Yatra Online, Private Limited and serves as its Chief Operating Officer (COO) of Corporate Hotels. Prior to that, she served as an Executive Vice President of Operations at the company. She has 25 notable years of work experience in the Travel BPO sector and shares an astounding network within the travel community. She was appointed to the RCI India, where she escorted strategic priorities for the growth of the Indian travel market. She is an active Philanthropist and supports the “girl child” through NGOs. As of 2016, she has an estimated net worth of Rs. 263 crores.

    Sabina Chopra-Biography

    Name Sabina Chopra
    Born Delhi, India
    Current city Bangalore, India
    Nationality Indian
    Education University of Delhi
    Profession Entrepreneur
    Position Co-founder & COO, Yatra
    Net worth Rs. 263 crores (2016)
    Marital Status Married
    Spouse Aadesh Chopra
    Daughters 2

    Sabina Chopra- Personal Life
    Sabina Chopra- Education
    Sabina Chopra- Professional Life
    Sabina Chopra- Co-founder & COO of Yatra
    Sabina Chopra- Business Idea
    Sabina Chopra- Challenges
    Sabina Chopra- Honors & Awards

    Sabina Chopra- Personal Life

    Sabina Chopra - Founder of Yatra
    Sabina Chopra – Founder of Yatra

    Sabina was born and brought up in Delhi, India. She loves to go for a walk and spend time with nature. She likes to play music and is a graceful dancer as well. She has multiple talents and is an inspiration for many aspiring entrepreneurs.

    Sabina Chopra- Education

    Before co-founding Yatra.com, Chopra headed India based Operations of ebookers, an online travel company based in Europe. She completed her education at the University of Delhi. She took up a Bachelor of Arts degree.

    Sabina Chopra- Professional Life

    Sabina Chopra Entrepreneur

    Sabina started her professional career as a Supervisor/ Manager at Japan Airlines in 1991. She examined airport operations, ticketing, reservations and sales. She served at Japan Airlines for ten years and left the job in 2001. She has handled operations at Air Canada as well.

    She then joined one of the leading European travel agency firm, ebookers (Mr Jet). She worked as the Head of Sales of the Indian counterpart of ebooks for three years and left the job in 2004. She started working at Rac Business Solutions (Aviva Plc) and headed the operations at the company.

    In 2005, she joined a company called Hewitt Associates, which provides financial services owing to risk, retirement and health solutions. She soon left the job to establish her startup Yatra Online Private Limited in January 2006.

    She also served as the Managing Director at Wyndham Destinations, which is the world’s largest vacation club and exchange firm. She worked there for about three years, from March 2017 to July 2019.


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    > “The World Is A Book And Those Who Do Not Travel Read Only One Page.” – St. Augustine of Hippo, PhilosopherTravel and tourism industry is one of the largest industries in India. Accordingto government statistics in 2017, the annual growth rate of domestic travelersin India stood at 17.2%. Now…


    Sabina Chopra- Co-founder & COO of Yatra

    Yatra Logo

    Sabina is the Co-founder and Chief Operating Officer (COO) of corporate hotels at Yatra Online Inc. She examines several operations of the company. Under her leadership, the company experienced a substantial growth with 370 billion travel-related online market in April 2012.

    Yatra Online Inc. is an Indian company which offers online travel agency services. It is headquartered in Gurugram, Haryana, India. It enables its users to book airline, railway and bus tickets online as well as car and hotel accommodations for customers.

    Yatra is today one of the largest online travel-related websites in India. The company has received funding from Reliance Venture, Web18 and Intel Capital.

    Sabina Chopra- Business Idea

    After working for a bundle of travel companies, she knew how the operations worked there. She thus decided to establish her own travel agency. Accordingly, she co-founded Yatra.com with Dhruv Shringi, Manish Amin and launched it in 2006.

    They aimed at availing services required for travelling be it, residential hotels, booking tickets, etc. Initially, she worked as the Executive Vice President of Operations at Yatra and later she sat on the position of COO. Some creative ideas like, “holiday-cum-shopping card” in association with the State Bank of India, developed more buzz and customer interests.

    Sabina Chopra- Challenges

    There was a time when Sabina had to take a break to support her family as the woman of the house. In spite of various challenges, she believed that she should never give up on circumstances rather learnt to fight and face them. She eventually returned back to start from where she had left. And today, people see Sabina as a wonder woman of all times.

    While establishing her travel agency, there was a lack of facilities as the market was not ready for her online portal as people were using the offline model since a long time. She and her team struggled to face the rejection of their online model from the airlines and the hotels. They had to make the website lighter as broadband penetration in India was burgeoning.


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    Work, assignments, and stress. These three words take up significant time in amillennial’s day. And it’s only going to get more hectic. As a result, most ofus and not just the millennials yearn for that much needed break. A long trip toGoa or visiting monuments usually does the job of shedding so…


    Sabina Chopra- Honors & Awards

    • She was bestowed with Women Leader in Travel and Tourism (January 2010)
    • World Women Congress gave her Women in Leadership Excellence Award (January 2014)
    • Corporate Dossier- Spencer Stuart, Economic Times conferred her with India Inc’s Rising Women Leaders (January 2015)
    • Financial Express named her in Ecom Startup Angels (January 2015)
    • Iamwire named her among 10 notable women in the Indian Ecommerce Ecosystem (January 2015)
    • She was named in LinkedIn Power Profile 2015. She was featured among the 10 most viewed profiles in India in the Internet Industry among 20 million plus users.
    • She was the Winner 2016 of She the People (October 2016)
    • She received Women Leadership Award for Excellence in Hospitality & Tourism Sector 2016 from Femina World Women Leadership Awards (February 2017)
    • She received Women of the Decade in the category of Innovation & Enterprise (April 2017)

    FAQs

    Who is the owner of Yatra com?

    Dhruv Shringi, Manish Amin and Sabina Chopra

    How does yatra com make money?

    There is a prospect of making good money with increasing demand for flight tickets. For domestic hotel bookings, your commission is based on the value of the bookings.

    Does Yatra charge convenience fee?

    The convenience fee for booking tickets through Online Travel Agents like Cleartrip, Yatra and MakeMyTrip has gone up significantly: MakeMytrip, Yatra and Cleartrip are each charging Rs 125 as a ‘convenience fee’.


    Yatra – A Complete Travel Solution with Easy And Luxuriant Travel Bookings!
    Company Profile is an initiative by StartupTalky to publish verified informationon different startups and organizations. The content in this post has beenapproved by the organization it is based on. Tourism and Travel agencies always have an unfading market in the businessworld. With a growing p…


  • Best Insurance Franchises Business In India

    Financial services franchises including insurance businesses are ideal for people interested in the franchise industry. There has been a constant rise in insurance companies and their services. Insurance franchises offer opportunities for small business owners with previous sales or finance experience. With the variety of financial franchising opportunities available, you can be sure to find one that fits your lifestyle and not the other way around. There are many insurance franchise business which is profitable and It also allows you, as the franchise owner to be your boss which can mean working from home if you choose and setting your hours.

    Benefits of buying life insurance:

    • Financial security
    • Child’s future planning
    • Disciplined investments
    • Corpus creation over the long term
    • Retirement planning
    • Tax savings

    Car insurance is a primary focus of all the companies on this list, and as a segment within the insurance industry, collected $287 billion in premiums in 2018 (up from $267 billion in 2017).You will get a lot of advantageous opportunities from the top insurance franchises of 2020, which provide support in franchisee training, help from experts, field assistance, marketing & advertising, proven business model.

    Insurance Industry in India
    Insurance Industry in India

    Max Life Insurance

    Max Life Insurance ranked 24th as India’s Best Companies To Work For 2020. Max Life Insurance, constantly try to create solutions to make life insurance plans easy, affordable, and suitable for every stage of your life. Max Life envisions to be the most admired life insurance company in India by securing the financial future of our customers. They serve customers through Long-Term Savings, Protection and Retirement Solutions, delivered by high-quality Agency and Multi-Channel Distribution Partners. They provide strong social relevance and contribute to society by supporting causes in health and well-being.

    Founded in 2001
    Franchising since 2001
    Franchise units 100-200
    Initial Investment From Rs 2 Lakhs
    Royalty Fees 20%

    Aviva India

    Aviva India is an Indian life assurance company, and a joint venture between Aviva plc, a British assurance company, and Dabur Group, an Indian conglomerate. Aviva India is one of India’s leading life insurance companies, offering a range of individual and group insurance solutions that meet various life stage needs of customers.

    Benefits of Aviva India:

    • Strong salesforce
    • Wide distribution network
    • Among the first companies
    • Competitive in protection and child space
    • Leading banks

    Founded in 1950
    Franchising since 1950
    Franchise units 500-1000
    Initial Investment From Rs 0.5 Lakhs
    Royalty Fees None


    Insurance Sector In India
    The insurance industry in India is a pool of insurance companies hedginginsurance seekers against risk through the means of insurance contracts. Thecontract is an agreement between the insurer and the insured in which theinsurer guarantees payment for an uncertain event against a premium paid by …


    Trust India General Insurance Services

    Trust India General Insurance Services is a professional insurance adviser dedicated to giving you secure peace of mind.  People at Trust India recognize the importance of finding a means to secure the quality of life. They do their job with all the care, warmth, and clarity you seek in a consultant who is responsible for providing the best insurance for you, your family, or your business.

    They are a general insurer for the following risks: Auto Insurance, Accident Insurance, Health Insurance. Liability risks are covered by our various forms of liability insurance.

    Founded in 2007
    Franchising since 2007
    Franchise units Less than 10
    Initial Investment From Rs 0.1 Lakhs

    Surakshi Financial Services Private Limited

    Surakshit Financial Services Private Limited is a Non-govt company, incorporated on 31 Mar 1995. It’s a private unlisted company and is classified as ‘company limited by shares’. Surakshit Financial Services Private Limited is majorly in the Business Services business for the last 25 years and currently, company operations are active. They are the corporate agent of SBI Life and dealing with General Insurance, Mutual Fund, Fixed Deposit, and online share terminals. To expand the business, they are offering branches/franchises all over India.

    Founded in 2009
    Franchising since 2010
    Franchise units Less than 10
    Initial Investment From Rs 0.1 Lakhs
    Royalty Fees 5%

    Zaidi Corporation

    Zaidi Corporation was founded by Mr. Kazim Raza, a visionary & pioneer in the insurance training industry with a mission to impart Insurance Knowledge to maximum people in the Insurance Marketing Field force, helping them to grow in their own business & to scale greater heights. They offer a wide range of courses for all levels of insurance advisors starting from beginners to intermediate and advanced level advisors. Zaidi Corporation brings an opportunity to start your own insurance training company.

    Founded in 2013
    Franchising since 2013
    Franchise units 10-20
    Initial Investment From Rs 0.1 Lakhs
    Royalty Fees 35%-40%


    10 Most Profitable Franchises In India | Best Indian Franchises
    India is the third-largest consumer in the global market. While one canmaterialize various business ideas at a young stage, launching a franchise inIndia is one of the most eminent ways to start one’s own venture—fromautomobiles, beauty, fast food, education, and wellness, and postal and delivery…


    Akcm Group

    Akcm Group is the premier company engaged in its chosen area of operation i.e. Valuations, Inspections, and all allied services to Entrepreneurs, Corporate, Insurers, Banks, Financial Institutions, Government Entities, Small & Midsize Companies. The Company’s vision is to provide quality, professional, and trustworthy services to all its clients. With a core competence in providing technical services, we specialize in the pre-inspection of vehicles during break-in-insurance.

    Founded in 2007
    Franchising since 2007
    Franchise units 10-20
    Initial Investment From Rs 0.1 Lakhs
    Royalty Fees 20%

    Proline Management Services Private Limited

    Proline Management Services Private Limited is a Private incorporated on 18 November 2009. It is classified as a non-govt company and is registered at Registrar of Companies, Coimbatore. It is involved in Legal, accounting, book-keeping and auditing activities; tax consultancy; market research and public opinion polling; business and management consultancy.

    Founded in 2009
    Franchising since 2015
    Franchise units 10-20
    Initial Investment From Rs 10 Lakhs
    Royalty Fees 12%

    Insurance Life 360 Limited

    International Life 360 is an online portal for consumers to purchase term life insurance in US$, from almost every country in the world. The product is underwritten and issued by an insurance company with headquarters in the USA. International Life 360 Limited enables access to insurance for international clients. International Life 360 Limited has been appointed to distribute GBG products online and is pleased to help you access life cover with no medicals or blood tests (for life insurance up to $US 500,000).

    Founded in 2013
    Franchising since 2014
    Franchise units Less than 10
    Initial Investment From Rs 2 Lakhs


    Steps to start franchise business
    A franchise is a business where the owner of the business provides a license toanother person for its operations, products, branding, trademark, and processesby allowing the franchisee to sell products or services under the franchiser’sbusiness name in exchange for a franchise fee. A franchisor i…


    Insurance

    Insurance is the trading style name of First Insurance World Broking Services P. Ltd, an independent insurance broking firm authorized and regulated by IRDA since 2004, well-positioned to respond to changes in an increasingly demanding market.

    Founded in 2003
    Franchising since 2010
    Initial Investment From Rs 0.1 Lakhs
    Royalty Fees None

    Cost Advantage Wealth Management

    Cost Advantage Wealth Management is to optimize the long-term performance of sa client’s financial assets through proper Financial Planning. They adopt a structured and disciplined advisory approach and provide clients portfolio solutions to meet their desired financial goals and milestones.

    Founded in 2012
    Franchising since 2013
    Franchise units 5
    Initial Investment From Rs 0.5 Lakhs
    Royalty Fees 7.5 Lakhs

    DHFL General Insurance Company Ltd

    COCO by DHFL General Insurance is changing the way customers look at insurance. COCO is combination of “Connected” and “Cover”, signifying an always open and insurance protection swathe. COCO is a Digital platform that is changing general insurance by making process easy, relevant, 24/7 accessible and fun for consumers. They have integrated evolved algorithm, AI and experience.

    Frequently Asked Questions

    How much does an insurance Industry Franchise?

    You can get Insurance franchise with an investment from 0.5 Lakh to 20 Lakh. Max Life Insurance franchise needs investment above ₹2 Lakhs with royalty fees and initial investment. International Life 360 Limited and Proline Management Services Private Limited and  requires investment less than ₹10 Lakhs.

    Does life/health insurance companies make more money than home/auto insurance companies?

    Both Life/health and home/auto insurance make good profit. Comparing them is like comparing apple to an orange. Life/ health insurance company makes it money is when an insured person decides to no longer pay his premiums for any number of reasons. All the premium he has paid over the years is then forfeited. If he dies the next year, his estate gets nothing. Property and causality involves home and car insurance. P and C takes a lot of efforts to keep market share and keep your customers. It is labor intensive. There is a lot of paperwork and convincing is involved. P and C is very profitable but not loyal, in a sense that people shop new rates and you lose your customers.  

  • Mastercard to invest $100 million in Airtel Africa’s Mobile Money

    The global payments giant Mastercard has announced that it will invest $100 million in Airtel Africa’s mobile money business which runs under Airtel Mobile Commerce BV (AMC BV). Let’s look at the information regarding the deal and the future plans of the company.

    What is Airtel Mobile Commerce BV
    Recent Investments to Airtel Africa’s mobile money
    Future Plans of Mastercard in Africa
    FAQ

    What is Airtel Mobile Commerce BV

    Airtel Mobile Commerce BV is currently the company that undertakes and controls the major mobile money operations of Airtel Africa. The company also intends to operate and own all the mobile money business in 14 other countries of Africa which are operating under Airtel Africa.

    Airtel Mobile Commerce BV’s services are mainly focused on the unbanked market of the 14 countries of Airtel Africa. Their services include mobile wallet deposits, mobile wallet withdrawals, commercial payments, merchant payments, provision of loans, the opportunity for savings, benefit transfers, virtual credit cards, and international money transfers.

    Currently, the company has around 21 million users for its set of mobile payment services. The company had generated a revenue of $110 million in the recent quarter. They have an underlying EBITDA (Earnings before income, tax, depreciation, and amortization) of $54 million.

    Airtel Mobile Commerce BV operates one of the largest financial services in the continent. It has a valuation of around $2.65 billion.

    Number of customers of Bharti Airtel Limited
    Number of customers of Bharti Airtel Limited

    How the Airtel Startup Accelerator Program is helping Startups Grow
    One of India telecom giants Bharti Airtel launched its Startup AcceleratorProgram in 2019 to support growth of early stage Indian tech startups. With theadvent of its Startup Accelerator Program, Airtel aims to support the creationof a vibrant startup ecosystem that contributes to Digital India. …


    Recent Investments to Airtel Africa’s mobile money

    Airtel Mobile Commerce BV received a recent investment of $200 million from TPG’s Rise Fund. The company will own a 7.55% stake in the Airtel Africa’s mobile money service company AMC BV.

    After closing the deal with TPG’s Rise Fund the company had plans to have a discussion on selling additional minority stakes of the company which will be around 25% of the issued share capital. They had plans to sell it to potential investors.

    Airtel Mobile Commerce BV had announced its most recent investor which is the global payments giant Mastercard. Mastercard has announced that it would invest an amount of $100 million in the company. The company will own a 3.775% stake in Airtel Africa’s mobile money business after the completion of the deal.

    The transaction of Mastercard is expected to close in two different portions. The first portion is expected to be closed at $75 million which will be finalized by the next 4 months and an amount of $50 million to be invested in the second phase.

    In addition to the investments, they received from TPG’s Rise Fund and the global payments giant Mastercard, Airtel’s Africa is raising funds by selling off some assets. It is reported that recently the company has sold around 1,400 telecommunication towers to Helios in Madagascar and Malawi. The transaction is expected to be $119 million.

    Both the companies Airtel Africa and Helios to trade tower assets in Chad and Gabon. The details regarding this transaction are not yet disclosed.


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    The 5G era is proving to be a game-changer for the Indian telecom industry. Thesecond most populous country in the world is India with a total of 1.2 billioninternet users. Indian telecom companies are constantly on the lookout for newinnovative ways to boost the growth of digital medium and the …


    Future Plans of Mastercard in Africa

    Airtel Africa and Mastercard are two individual firms that are stronger to one another. Both the companies had already got into a deal in 2019. The deal provided an opportunity for Airtel Africa’s 100 million subscribers to receive access to the global network of Mastercard.

    There 2019 partnership did not have any money exchange. In the most recent deal of Airtel Africa and Mastercard has extended their commercial agreements and have signed a new commercial structure that is focused on improving their partnership in different countries around the globe.

    They are planning to concentrate on areas such as issuing of cards, payment processing, payment gateway, merchant acceptance, remittance solutions, etc. amongst the other services provided by the companies.

    The CEO of Airtel Africa Raghunath Mandava said, that they were pleased to welcome Mastercard as an investor in their mobile money business. He also added that, this partnership is a continuation of their strategy to increase the minority shareholding of the company’s mobile money business. He said that they have a further intention of listing the business in the next four years.

    The CEO also added that they are working towards strengthening their existing relationship with Mastercard which will help them realize the full potential of their considerable opportunity. This is to improve their financial inclusion in all the countries they are currently operating.

    Airtel Mobile Commerce BV’s plan of selling the minority stake of the company to Ride Fund, Mastercard, and other potential investors is based on the telecom operator Airtel Africa’s belief to raise enough funds to monetize its mobile money business.

    FAQ

    What is Airtel Mastercard?

    The Mastercard virtual card allows Airtel Money customers, to make payments to local and global online merchants that accept Mastercard cards.

    Is Airtel Money wallet safe?

    Airtel Money Wallet is an RBI approved payments wallet.

    Where is the headquarters of Airtel?

    The headquarters of Airtel is located in New Delhi, India.

    Conclusion

    The company’s efforts are to work towards the pursuit of investment opportunities, asset monetization, and ultimately reduction of debt in the company.

  • Why did Yes bank took over Reliance Centre headquarters for 1200 Crores

    There was a recent news where the headquarters of Reliance ADAG group which was headed by Anil Ambani, the Reliance Center, Santacruz, Mumbai was sold to Yes Bank for INR 1,200 crores. Let’s look at the reason and the details for the sale of Reliance’s headquarters.

    What is Reliance Infrastructure
    What is Reliance Centre
    Why did Yes bank took over Reliance Centre
    Sale of the Reliance Centre
    FAQ

    What is Reliance Infrastructure

    Reliance Infrastructure is a Indian-based private sector company. The company was involved in power generation, infrastructure defense, and construction. The company is part of the Reliance Anil Dhirubhai Ambani group.

    The company has undertaken a lot of projects which include power plants, metro rails, airports, toll roads, bridges, and defense. The company has a major shareholding in Reliance Power and Reliance Naval and Engineering Limited.

    Reliance Infrastructure was ranked as the 51st largest corporation in Fortune India’s 500 lists of 2019 and it had the 1st rank in the category of Infrastructure Development.

    Reliance Infrastructure came into existence when it took over an eighty three year old company which was undertaken by the Government which was known as Bombay Suburban Electric Supply (BSES) in the year 2002.

    Reliance Infrastructure was formerly known as Reliance Energy Limited.


    Reliance Industries Limited Success Story [Case Study]
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    What is Reliance Centre

    Reliance Infrastructure which is part of Anil Ambani’s group has sold its headquarters to Yes Bank. The amount of the sales is expected to be INR 1,200 crores. The headquarters is located in Mumbai’s Santacruz.

    Reliance Center is a building with high technology office. The building has an area of 695,000 square feet on a plot of 15,514 square meters of land. Anil Ambani had shifted to this office after he had moved out of Reliance’s Ballard Estate Office.

    The experts in the field of Real Estate have that the office has a prime location because the Reliance Center is close to Mumbai’s Western Express Highway.

    Other than this, the office just has a 15-minute drive to Chhatrapati Shivaji International Airport Terminal that is T2 and a 10-minute drive to the Chhatrapati International Airport Domestic Terminal that is T1. The building is a stone’s throw from the Bandra-Kurla Complex business district in Mumbai.

    Total Revenue of Reliance Infrastructure Ltd
    Total Revenue of Reliance Infrastructure Ltd

    Why did Yes bank took over Reliance Centre

    Reliance’s ADAG group which is headed by Anil Ambani is expected to have an exposure of INR 4,000 crores which it has to pay to Yes Bank. Last year, Yes bank had said that last year it had issued a demand notice to the ADAG group to pay the borrowed amount of INR 2,892 crores.

    The demand notice was sent under the SARFAESI ( Securitization and Reconstruction of Financial Assets and Enforcement of Security Interest) Act. The dues had to be paid back by 60 days from the issue of the demand notice.

    Reliance’s ADAG group had failed to pay the dues on time and Yes bank had announced that it was going to take the possession of the building due to non-payment of loans which amounted to INR 2,892 crores.

    It is said that Yes bank had taken possession of the building looking at the Mumbai Airport. With this project, the Reliance Infrastructure has closed 3 different transactions which include the sale of assets. These transactions had taken place in the last 90 days.


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    Sale of the Reliance Centre

    Recently Reliance Infrastructure and Yes Bank announced that they were getting in to a sale transaction where the Reliance Centre, Santacruz, Mumbai will be sold to Yes Bank. Yes Bank which currently operates its business from One Indiabulls center in Central Mumbai is planning to convert the Santacruz office to its Corporate Head Office.

    An official from the company has said that with the sale of Reliance Center, Santacruz, Mumbai Reliance Infrastructure’s debt exposure to YES Bank has been reduced. The debt exposure of INR 2,000 crores from INR 4,000 crores has been reduced.

    FAQ

    What is the net worth of Anil Ambani in 2020?

    As per the reports declared before a UK court in February 2020 that his net worth is zero and he is bankrupt.

    What does Anil Ambani owns?

    Reliance Infrastructure which is an Private Sector Enterprise managing power, defense, construction and infrastructure and Reliance Power.

    How many companies Mukesh Ambani have?

    Mukesh Ambani has 7 companies that are, Reliance Retail, Reliance Life Sciences, Reliance Jio Infocomm Limited, Reliance Petroleum, Network 18, Reliance Industrial Infrastructure Limited, and Football Sports Development Limited.

    Conclusion

    Yes Bank has said that the value of the transaction of the building is expected to be INR 1,200 crores and the entire amount from the sale of Reliance Center, Santacruz, Mumbai is utilized only to pay the debt it owes to Yes Bank. The company official has said that the company is planning to be a debt-free company within 2021.

  • How did Vodafone Idea lost 2.3 million Subscribers

    A report published by TRAI in January 2021, earlier said that the Telecom company Vi had added more subscribers to their user base but the most recent news suggests that the company has lost around 2.3 million users in their user base. Let’s look at the reasons for the changes in data.

    Vodafone Idea
    Reason for Subscriber Loss
    Corrected Figures by TRAI
    Speed Reported by TRAI
    FAQ

    Vodafone Idea

    Vodafone Idea Limited is a merged entity. It is an Indian telecommunication company with its headquarters in Mumbai and Gandhinagar. The company is the third largest mobile telecommunication network in India and is the sixth largest mobile telecommunications network in the world.

    In the year 2018 Vodafone India and Idea cellular underwent a merger and the company was called as Vodafone Idea Limited. Currently, Vodafone holds a 45.1% stake in the company and Ravinder Takkar is the current CEO of the company.

    In September 2020 the company had formed a new brand called as Vi. This is a combined brand of the two entities Vodafone India and Idea Cellular. The aim was to build a unified brand from two different companies.

    After the merger in August 2020 Vi had lost a significant number of gross and active subscribers. Vodafone and Idea operated as two different entities until September 2020.

    Vi also provides services such as IoT, Mobile payments, entertainment, and enterprise offerings. The services are accessible through both digital mediums and retail outlets across the country. Vi has a distribution reach of 1.7 million retail outlets and a broadband network of 340,000 sites.

    In the mobile network services, Vi offers 2G, 4G, 4G+, VoLTE, and VoWiFi services across Pan India. Vi provides Wi-Fi and hotspot services in major cities across the country which include Bangalore, Mumbai, and Pune with more than 200 locations.

    Telecom Market Share India
    Telecom Market Share India

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    Reason for Subscriber Loss

    According to reports in January, Vi had added a user base of around 1.7 million in January 2021 and this was the first time in the last 15 months the company has added subscribers to its user base. Also its competitors, Bharti Airtel added a user base of 5.9 million subscribers and Jio which added about 1.95 million subscribers during January 2021.

    According to the report of the Telecom Authority of India (TRAI) in January 2021, Vi had an active user base of 256.3 million which is 89.63 percent of their total users.

    Revised Data by TRAI

    Recently the Telecom Authority of India (TRAI) released a revised telecom subscription data for January 2021. The revised Telecom subscription data showed that the company Vi had actually lost 2.3 million subscribers than gaining 1.7 million in January 2021.

    The company Vodafone Idea has acknowledged earlier about its error in the numbers provided to Telecom Authority of India (TRAI) that the company had added 1.7 million subscribers in the month of January 2021.

    TRAI had examined through the numbers and identified that it was a non-intentional error that was not done through a deliberate planning. TRAI confirmed that the error had taken place by mistake.

    Vi had told the TRAI that it had added a user base of around 3.7 million from Uttar Pradesh west telecom circle alone. There is a total of 22 telecom circles in India and the company has reported that it lost subscribers in 18 telecom circles and gained subscribers in the rest of 4 telecom circles.

    Vi had sent the correct numbers to TRAI. Vi had noted on its website saying that they had found an unintentional error on their subscriber data for January 2021 which was submitted to TRAI. They also said that they had corrected the error and had reported the revised data to the Telecom Regulatory Authority of India (TRAI).

    Corrected Figures by TRAI

    As per the corrected figures of the Telecom Regulatory Authority of India Vi had lost 2.3 million wireless users in the month of January 2021. Whereas its competitors Airtel gained 5.9 million subscribers and Reliance Jio had gained 2 million subscribers.

    Reliance Jio had the highest wireless subscriber numbers with a base of 410.7 million and Airtel in the second position with a subscriber number base of 344.6 million. Vi had taken the third position with a total subscriber number of 281.9 million.


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    Speed Reported by TRAI

    The Telecom Regulatory Authority of India had reported that Vi had the highest upload speed in the month of February 2021. Vodafone India’s upload speed for the month of February 2021 was 7.2 Mbps which was 6.7 in January 2021.

    Idea Cellular upload speed for the month of February 2021 was 6.4 Mbps which was around 6 Mpbs in January 2021. Vodafone India and Idea Cellular was also ranked as the best in the TRAI’s report for voice call quality charts of February 2021.

    The Telecom Regulatory Authority of India (TRAI) considers the company as two separate entities in its portals for My Calls and MySpeed even after the merger of both Vodafone India and Idea Cellular.

    FAQ

    Will Idea Vodafone survive?

    Rohan Oza, an american businessman and investor believes that Vodafone will survive. “It is unlikely that the company will go bust, as it is in the interest of the government to continue with three players in the market.

    What is the future of Vodafone idea?

    As reporyed by Goldman sachs, Vodafone Idea could potentially save ₹58 billion (5,800 crore) in cash flows annually if the AGR liability were lowered to its self-assessed value.

    Is Vodafone shutting down in India?

    Vodafone Idea, India’s third-largest service provider, plans to shut down its 3G network later in 2021.

    Conclusion

    Vi has been rolling out various strategies and campaigns to capture the market to increase its subscriber base. We will have to wait and see what is going to happen in the future regarding the increase or decrease of Vi’s subscriber base.

  • Chizel – One Stop Platform for Your 3D Printing Needs

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Chizel.

    3D printing is the process of making 3 dimensional solid objects from a digital file. A 3D printed object is made through the additive process, where, an object is created by laying down successive layers of material, until the object is finally created. Owing to many benefits like, easy customization and high speed production, 3D printing has reached critical mass and  is now rapidly transforming into a production technology.

    It is used in many fields like braces in dentistry, eyewear, architectural scale models, prosthetics, movie props, designs in lamps or furniture and many more. And if you are looking for these 3D printing services for whatever purpose, fitting you in a budget and that too done in good quality, Chizel Prints has got your back. Chizel helps companies manufacture 3D parts for various purposes at the right cost, with high predictability and low risk and also simplify their supply chain.

    Truventor.ai, an Australia based deep-tech led manufacturing company has acquired Chizel.io. It is a 100% stock deal along with part of Chizel Founders in the Truventor Management.

    Discover the Journey of Chizel along with its Business Model, Funding, founders, Revenue, History, competitors and more.

    Chizel – Company Highlights

    StartupName Chizel
    HeadQuarter Pune
    Founder(s) Name Yash Rane, Ravi Ranjan & Devang Saini
    Sector Manufacturing Tech/MaaS
    Founding Year 2014
    Parent Company Truventor.ai
    Total funding USD 200K (Seed)
    Website www.chizel.io

    Latest News – Truventor.ai has announced strategic Acquisition of Chizel.io
    Chizel – About and How it Works
    Chizel – Founders and Team
    Chizel – Market and Industry details
    How was Chizel Started
    Chizel – User Acquisition
    Chizel – Business Model & Revenue Model
    Chizel – Funding and Investors
    Chizel – Startup Challenges
    Chizel – Competitors
    Chizel – Growth
    Chizel – FAQs


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    Latest News – Truventor.ai has announced strategic Acquisition of Chizel.io

    December, 2020: Truventor.ai, an Australia based deep-tech led manufacturing company has acquired Chizel.io. It is a 100% stock deal along with part of Chizel Founders in the Truventor ai Management.

    Truventor provides an on-demand machine platform for sales and purchase experience through a single integrated platform.  After acquiring Chizel, it has become the Largest Network of Part Manufacturers in India.

    Soumitra Joshi, Founder & CEO of Truventor, says, “We are super excited to announce our entry into the Indian custom manufacturing industry through the acquisition of Chizel. We will leverage Chizel’s extensive batch manufacturing experience in India to deliver better business outcomes for our customers, enabled by intelligent workflows and deep-tech framework.”

    Chizel – About and How it Works

    Chizel is cloud based platform, where a user just has to login, and upload the design. The software looks at the design, uses proprietary manufacturing algorithms to provide instant costing, turnaround time and feasibility analysis. This computation is done simultaneously for various materials and processes, which otherwise if done manually takes 2 – 48 hours. Customer can also place the order of manufacturing through Chizel. Once confirmed, Chizel receives the order and takes complete responsibility to get the part manufactured through their manufacturing partners, ensure quality and deliver it to the customer right at their doorstep. The entire manufacturing workflow can be tracked and managed through a single dashboard.

    Today, every company has a sourcing team because it becomes difficult for businesses to run otherwise. It is okay if you are buying off the shelf listed products, because in that case quality is standard and only thing you need will be at the check cost, at which you are sourcing. However, when you source custom parts, lot of thought process and analysis is done in the identification of suppliers, cost of manufacturing, turnaround time, feasibility, risk analysis etc. This entire workflow is done on call or mails or even spreadsheets by engineers who have only limited know-how of suppliers and manufacturing process. Also, once the order is awarded to a specific supplier, it is difficult to track every step at shop floor. Any deviation in the workflow if not recorded anywhere, can lead to the loss of data and learning as well. There is lack of transparency.

    Chizel 3D printing solves this problem, by a one-stop shop cloud software. With their software a company can get instant quotes, timelines and feasibility of part at click of a button. Once any company finalizes a design and  places an order, Chizel identifies the right partner on the back end who can fulfill the part in given cost, timelines and quality. Chizel underwrites the quality in the entire workflow.

    Customers essentially get solutions for the following case uses from Chizel:

    • New product development
    • Production of parts with annual volume of less than 10K
    • Cross country buyer seller location

    Chizel – 3D Printing

    Chizel – Founders and Team

    Three IIT Roorkee alumni Yash Rane, Ravi Ranjan and Devang Saini founded Chizel in 2014.

    Founders Chizel
    Yash Rane, Ravi Ranjan and Devang Saini

    Yash Rane is the CEO of Chizel. He is an Mechanical Engineer from IIT Roorkee and started his professional career in Automotive Industry (Mahle) as a Purchase Manager. He understands the need of manufacturing parts on-demand. Coming from Techno-Commercial background, he is great at Sales and Marketing for Chizel.

    Ravi Ranjan is the COO of Chizel. IIT Roorkee graduate in Mechanical Engineer, he has 12 months experience working in Oil and Gas Sector (Reliance) as Maintenance Engineer. Working on production, supply chain and engineering, he manages Day-to-Day operations and finances at Chizel.

    Devang Saini is the CTO of Chizel. He is a Civil Engineer from IIT Roorkee but found his passion in Cloud Product development. With 4 years of corporate experience, Devang started ‘Cassetz’ a cloud based music collaboration solution, that brings together musicians from around the world . With 2 years of arduous entrepreneurial background, he is the mind behind Chizel’s software.

    Chizel Team

    Chizel – Market and Industry details

    The entire workflow that Chizel operates in is called on-demand manufacturing. The market of on-demand manufacturing is already there, it is just fragmented and traditionally done. India’s manufacturing market size is $300 billion and it is poised to become $1 trillion by 2025. This 300B dollar is further distributed into 24 categories.

    However, Chizel is currently focused on engineering component manufacturing highlighted in red above and anticipate it to be USD 360B globally.

    How was Chizel Started

    In the 3D printing startup space, Chizel has spent almost 5 years in the business now, but when they started, they wanted to build Etsy for 3D printing, where they acted as a B2C e-commerce platform selling customizable 3D printed lifestyle product. They made great design products. Unlike any other e-commerce Chizel never had any inventory. They used to manufacture the parts only when orders got placed. Within 2-4 days of placing the orders, the part would be ready to be delivered. Chizel had lot of 3D printing machine shop partners who manufactured the part for them. But struggled with getting consistent quality out of 3D printers and the price points of 3D printed parts left them only selling to top of the pyramid i.e. the rich class of customer base. In 2016 late, they discontinued the same and it changed their entire business model.

    Now, while they had 3D printing partners, Chizel realized that they have a very good sourcing and engineering know-how of 3D printing manufacturing. They wanted to build a cloud platform where they could help other B2B companies to access this network and get engineering value added. They started building it, launched the beta in 2017 December and when it launched, customers liked the entire offering but they asked for more manufacturing processes and not just 3d printing, as it is just one way to make a part. To meet the customer demand, Chizel has now also ventured into CNC Machining, Vaccum Casting, Injection molding and sheet metal fabrication. Besides, they also supply materials for manufacturing of parts.

    We experienced the problem of product designers, engineers and procurement officers that it is too difficult and time consuming to find the most optimal solution for their need of part manufacturing. They spend days sending the RFQs, waiting for feedback, discussing feasibility for productions. Also, given the number of processes, materials available, and suppliers available engineers are not always fully aware of complete manufacturing know-how and Total cost of manufacturing (including risk analysis). The entire process is inefficient and slow, reducing the turnaround time and leads to poor inventory management.


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    Chizel – User Acquisition

    Chizel’s customers come from diverse sectors like medical devices, automation and robotics, special purpose machines, automotive, pharmaceuticals and many more. Considering the scale, Chizel have – Startups, SMBs and enterprise as three pillar categories.

    For first 100 customers, Chizel focused only on Startups and SMBs as they are always short on hands to work. Sourcing and manufacturing expertise for customers becomes a very special USP that no one else does. For first 100 customers, spending time with them, understanding there real problems are very important, as done by people at Chizel. Chizel launched initially with outbound sales approach purely and are identifying channels to scale further.


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    Chizel – Business Model and Revenue Model

    The Chizel business model works on a pricing model for markup on sourcing cost. They add markup purely depending on dynamic parameters like part size, volume, material, criticality, turnaround time, suppliers availability etc. and the gross margins varies from 2% to 25%.

    Chizel – Funding and Investors

    In May 2018, Chizel raised a seed funding of USD 200K from GSF Accelerator.  

    Chizel – Startup Challenges

    Irrespective of industry, the most challenging task is hiring the right team.

    we still do not have right recipe to hire right people, but definitely we spend more time in evaluating them. Because once onboarded, going back takes lot of time and energy – says Yash Rane

    Chizel  gets people for 2 months on an internship period arrangement. And if they are highly impressed by the interns they get them on-board as a full time member.


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    Chizel – Competitors

    Chizel is highly motivated by the global competitors like Xometry and 3DHubs. They are in more mature market which makes technology adoption easy for their customers and suppliers.

    Being in Indian market, for us how we develop our technology to deepen its penetration will be key, hence we are building our software from ground up and from scratch. Which means we own the entire experience, there is no third part API dependency. We also have far more better control over the DATA security ensuring privacy of our customers.

    Chizel – Growth

    Chizel has been successful in craving a niche for itself in mechanical component manufacturing sector. Besides startups and SMBs, the company has well known brands such as Volvo, Capgemini, Funskool, Eaton, Thermax, Mahindra automobiles, Lam Research etc as its client.

    Our long term vision is to continue make a world digitalized and more efficient and augmenting man-machine interactions. For now, we are more focused on improving the workflow and interaction between manufacturing machines and engineers, procurement managers. Anything in between this, we aim to automate.

    As of 2018, Chizel’s valuation stood at $1 Million with Revenue around $118k as on Dec 2017.

    Chizel – FAQs

    What is Chizel?

    Chizel helps companies manufacture 3D parts for various purposes at right cost, with high predictability and low risk and also simplify their supply chain. It is trusted source for batch production and rapid prototyping services in CNC machining, sheet metal fabrication, 3D printing & injection molding

    Who are the Founders of Chizel?

    Yash Rane, Ravi Ranjan and Devang Saini founded Chizel in 2014.

    Who are the Top Competitors of Chizel?

    Chizel is highly motivated by the global competitors like Xometry and 3DHubs.

  • Salesforce – Connecting Companies To Their Customers

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Salesforce.

    Salesforce is a provider of enterprise software, delivered through the cloud, with a focus on customer relationship management that helps businesses connect with and get more information about their customer base. The Company focuses on cloud, mobile, social, Internet of Things (IoT) and artificial intelligence technologies.

    Read on to know more about the Salesforce company profile in this article.

    Salesforce – Company Highlights

    Startup Name Salesforce
    Headquarters Salesforce Tower, San Francisco, California, U.S.
    Industry Cloud Computing, Software
    Founded February 3, 1999
    Founders Marc Benioff, Parker Harris, Dave Moellenhoff and Frank Dominguez
    Area Served Worldwide
    Website www.salesforce.com

    Salesforce – About and How it Works?
    Salesforce – Recent News
    Salesforce – Logo and its Meaning
    Salesforce – Founder and History
    Salesforce – Mission
    Salesforce – Business Model
    Salesforce – Revenue and Growth
    Salesforce – Funding and Investors
    Salesforce – Investments
    Salesforce – Acquisitions
    Salesforce – Competitors
    Salesforce – Challenges Faced
    Salesforce – Future Plans
    Salesforce – FAQs

    Salesforce – About and How it Works?

    Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management service that helps businesses connect with and get more information about their customer base.

    Salesforce also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development. Salesforce’s services allow businesses to use cloud technology to better connect with customers, partners and potential customers. The software has become the number one for customer success and helps businesses track customer activity, market to customers and many more services.

    The company is a service as a software (SaaS) – which means it uses a cloud-computing, software distribution model that hosts applications and makes them available online. Salesforce hosts numerous different cloud platforms that allow companies to interact with different data and service their customers in various capacities.

    As of 2020, Salesforce has multiple different cloud platforms – a service cloud, marketing cloud, health cloud, app cloud, community cloud, analytics cloud, IoT cloud, Chatter cloud, commerce cloud, Heroku engagement cloud and more.


    Salesforce – Recent News

    As of December 2020, Salesforce, the global leader in CRM, and Gavi, the Vaccine Alliance, announced that they will collaborate to help Gavi manage critical information to equitably distribute approximately two billion COVID-19 vaccines to 190 countries by the end of 2021.

    Fair, rapid and equitable access to vaccines is critical to ending the global pandemic. Public-private partnerships, such as Gavi, which are focused on getting vaccines to some of the world’s poorest countries, need to be armed with data and technology to facilitate distribution at scale.

    In June, Gavi and other partners launched COVAX, a global alliance whose goal is to ensure that people in all corners of the world get access to COVID-19 vaccines, regardless of their wealth. COVAX will achieve this by supporting the research, development and manufacturing of a wide range of COVID-19 vaccine candidates, and also negotiating pricing and distribution for the 190 countries that have joined the alliance to date.

    Salesforce – Logo and its Meaning

    The Salesforce logotype is based on a metaphor: the cloud symbolizes the cloud architecture on which the service is built.

    Salesforce Company Logo
    Salesforce Company Logo

    Salesforce – Founder and History

    The Salesforce founding date goes back to February 3, 1999 when former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company, and was launched publicly between September and November 1999.

    In June 2004, the company had its initial public offering on the New York Stock Exchange under the stock symbol CRM and raised US$110 million. Early investors include Larry Ellison, Magdalena Yesil, Halsey Minor, Stewart Henderson, Mark Iscaro, and Igor Sill, a founding member of Geneva Venture Partners.

    In October 2014, Salesforce announced the development of its Customer Success Platform to tie together Salesforce’s services, including sales, service, marketing, analytics, community, and mobile apps. In October 2017, Salesforce launched a Facebook Analytics tool for business-to-business marketers. In September 2018, Salesforce partnered with Apple intended on improving apps for businesses.

    Salesforce – Mission

    Salesforce’s mission statement says, “Our mission is to help our customers transform themselves into customer companies by empowering them to connect with their customers in entirely new ways. To deliver our customers a carbon neutral cloud we went even further offsetting emissions throughout our data center supply chain.”

    Salesforce – Business Model

    Salesforce is a leading provider of enterprise software, delivered through the cloud, with a focus on customer relationship management, or CRM. Salesforce introduced a first CRM solution in 2000.

    The key to the successful Salesforce business model is based on the fact that service offerings can be deployed rapidly, configured easily and integrated with other platforms and enterprise applications, or apps. While this might seem trivial today, it wasn’t back in the 2000s. CRM services often required high upfront costs together with expensive services hard to run and maintain. Salesforce changed all that.

    Those services are delivered in two ways:

    • Via major internet browsers and on leading mobile devices
    • Direct sales efforts and also indirectly through partners

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    Salesforce – Revenue and Growth

    The Salesforce revenue generation strategy is based on a subscription-based cloud service. Over 92% of Salesforce revenues come from four categories of cloud Customer Relationship Management services, that span from the sales cloud to marketing cloud.

    The remaining revenues are primarily driven by professional services. In 2017 the company generated $8.39 billion in revenues. Salesforce, Inc revenue for the twelve months ending October 31, 2020 was $20.286B, a 27.99% increase year-over-year.

    | Year | Amount | Percentage change from last year |
    | — | — | — | — |
    | 2020 | $17.098B | + 28.73% |
    | 2019 | $13.282B | +26.02% |
    | 2018 | $10.54B | +24.93% |

    Salesforce – Funding and Investors

    Salesforce has raised a total of $65.4M in funding over 6 rounds. Their latest funding was raised on Jan 1, 2003 from a Venture – Series Unknown round. Salesforce is funded by 21 investors. Emergence and New Enterprise Associates are the most recent investors.

    Date Round Amount Lead Investors
    Jan 1, 2003 Venture Round $1M Emergence
    Jan 1, 2002 Venture Round
    Jun 1, 2001 Series D $46.9M
    Nov 1, 1999 Series C $13.2M
    Jun 1, 1999 Series B $3.8M Halsey Minor
    Apr 1, 1999 Series A $517K Marc Benioff

    Salesforce – Investments

    The number of Salesforce investments stands at 38. Their most recent investment was on Feb 20, 2020, when Resily raised ¥500M.

    Date Organization Name Round Amount
    Feb 20, 2020 Resily Series A ¥500M
    Jan 31, 2020 Caulis Inc. Venture Round ¥140M
    Jan 28, 2020 Uhuru Corporate Round ¥500M
    Sep 5, 2019 OCT Venture Round ¥2.4B
    Jul 25, 2019 Year Up Grant
    Jul 25, 2019 Enterprise for Youth Grant
    Jul 25, 2019 Genesys Works Grant
    Jul 25, 2019 Futures and Options Grant
    Nov 22, 2018 Unified Service Venture Round ¥627.5M
    Jul 23, 2018 SunBridge Corporate Round

    Salesforce – Acquisitions

    Salesforce has acquired 66 organizations. Their most recent acquisition was Slack on Dec 1, 2020. They acquired Slack for $27.7B.

    Acquiree Name Date Amount About Acquiree
    Slack Dec 1, 2020 $27.7B Slack is an enterprise software platform that allows teams and businesses of all sizes to communicate effectively.
    Acumen Solutions Dec 1, 2020 Acumen is a business and technology consulting firm.
    Mobify Sep 6, 2020 $60M The #1 provider of Progressive Web Apps for retailers and brands that want to win at mobile commerce.
    The CMO Club Mar 2, 2020 The CMO Club is a network of marketing executives that hosts events and shares reports from professionals in the marketing industry.
    Vlocity Feb 25, 2020 $1.3B Vlocity provides industry-specific cloud and mobile software that drives digital transformation for companies.
    Evergage Feb 3, 2020 Evergage’s cloud-based platform empowers digital marketers to increase engagement and conversions through real-time 1:1 personalization
    ClickSoftware Technologies Aug 8, 2019 $1.4B ClickSoftware Technologies provides workforce and service management software products and solutions.
    Tableau Jun 10, 2019 $15.7B Tableau helps global organizations unleash the power of their most valuable assets: their data and their people.
    Bonobo AI May 6, 2019 Bonobo.ai is a platform for Marketing Automation and Behavioral Insights for Conversational Human-Machine Interactions.
    MapAnything Apr 17, 2019 $213M MapAnything provides a suite of “Where” apps and platform services to drive productivity and planning across many business needs.


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    Salesforce – Competitors

    Salesforce’s competitors are:  Zendesk, Pega Systems, Oracle, Microsoft Dyamics, SAP, Appian, ServiceNow,  Jira Software etc.

    Salesforce – Challenges Faced

    Subject to a phishing attack – In November 2007 a successful phishing attack on a Salesforce employee compromised contact information on a number of Salesforce customers, which was then used to send highly targeted phishing emails.

    Attempt to trademark Social enterprise- In July 2012, Salesforce applied to trademark the term “social enterprise” in the United States, the European Union and Jamaica where the term was in widespread use to describe businesses with a primarily social purpose. This was successfully challenged by a campaign called #notinourname which was launched by Social Enterprise UK, resulting in Salesforce.com withdrawing their trademark application and agreeing not to use the term in their future marketing.

    Tax avoidance- In December 2019, the Institute on Taxation and Economic Policy found that Salesforce was one of 91 companies who “paid an effective federal tax rate of 0% or less” in 2018, as a result of the Tax Cuts and Jobs Act of 2017. Their findings were published in a report based on the 379 Fortune 500 companies that declared a profit in 2018.


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    Salesforce – Future Plans

    • CRM market potential is projected to grow annually at 12% to reach $82B by the year 2025.
    • Salesforce recently announced a goal of reaching $60B in revenue by the year 2034.
    • Salesforce is expected to increase its workforce from around 30000employeesto around 45000 by the year 2022.

    Salesforce – FAQs

    What does Salesforce do?

    Salesforce is a provider of enterprise software, delivered through the cloud, with a focus on customer relationship management that helps businesses connect with and get more information about their customer base.

    Who founded Salesforce ?

    The company was founded on February 3, 1999 by former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company, and was launched publicly between September and November 1999.

    What companies do Salesforce compete with ?

    Salesforce’s competitors are  Zendesk, Pega Systems, Oracle, Microsoft Dynamics, SAP, Appian, ServiceNow,  Jira Software etc.

    How does Salesforce make money?

    Salesforce main revenue generation strategy is based on a subscription-based cloud service. Over 92% of Salesforce revenues come from four categories of cloud CRM (Customer Relationship Management) services, that span from the sales cloud to marketing cloud.