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  • Adar Poonawalla – Vaccine Prince of India

    India’s biotechnology industry is moving towards new leaps and bounds keeping with the pace of global development. The main concentration of the biotech industry is biopharmaceuticals as India is one of the largest manufacturers of generic drugs.

    Adar Poonawalla one of the leading businessmen of India and the chief executing officer at Serum Institute of India, the world’s largest vaccine manufacturing company has revolutionized the way of manufacturing drugs and vaccines. Adar Poonawalla is also a big philanthropist, recently featured in Forbes Asia’s heroes list.

    Adar Poonawalla– Biography
    Personal Life of Adar Poonawalla
    Career of Adar Poonawalla
    About Serum Institute of India
    Philanthropy work by Adar Poonawalla
    Awards & Recognition of Adar Poonawalla
    FAQ

    Adar Poonawalla– Biography

    Born 14 January 1981, Pune, India
    Citizenship Indian
    Education The Bishop’s School(Pune), St. Edmund School And University of Westminister (London)
    Title CEO & Chairman of Serum Institute of India
    Parents Cyrus Poonawalla & Villoo Poonawalla
    Spouse Natasha Poonawalla
    Net Worth 13.3 Billion USD

    Personal Life of Adar Poonawalla

    Adar Poonawalla was born in Pune and did his early schooling at the Bishop’s School in Pune. He was then sent to St. Edmunds School, Canterbury where he completed his higher secondary education. To complete his bachelor’s degree in polytechnic he went to the University of Westminster In London. Returning he joined his father’s company.

    In 2005 he met Natasha Poonawalla at a New Year party which was hosted by Mr. Vijay Mallya in Goa. The two struck together and fell in love. The couple got married in 2006 and have two children Cyrus and Darius Poonawalla.

    Adar Poonawalla with Natasha Poonawalla and his Children
    Adar Poonawalla with Natasha Poonawalla and his Children

    Career of Adar Poonawalla

    In 2001, when Adar Graduated from the University of Westminister, London he joined the Serum Institute of India. At that time his company was exporting its products to 35 countries, Adar having the vision to expand the company’s international market he focused upon the licensing of drugs and getting pre-qualified by the World Health Organization (WHO) to supply for United Nations Agencies including UNICEF and PAHO.

    In 2011 Adar became the CEO of Serum Institute of India and with sheer will and to make a prominent position in the biopharmaceutical company he acquired Bilthoven Biochemicals, a Netherlands-based government vaccine manufacturing company. He also launched the oral polio vaccine which was the best seller of the company in 2014.

    By his reach, he expanded his exports from 35 countries to 140 countries by 2015. Adar also included vaccines for Dengue, Flu, and cervical cancer in its company portfolio. He also acquired Praha Vaccine Limited in 2017.

    Adar is not only a member of Serum Institute but also a board member of the GAVI alliance, which stands for the Global Vaccine Alliance. It was a big position to stand in such a short period. He is one of India’s leading and influential people.

    About Serum Institute of India

    Serum Institute of India is a biotech and biopharma firm. Founded by Mr. Cyrus Poonawalla in 1966 which now is the biggest vaccine manufacturing company in the world in terms of the number of doses. The Company was recognized after they began developing an Intranasal Swine Flu Vaccine in 2009.

    The company initially faced many ups and downs but after working under the guidance of Adar Poonawalla company has been recognized all over the world. The products made here include the tuberculosis vaccine Tubervac (BCG), Poliovac for poliomyelitis, and other vaccinations for the childhood vaccination schedule.

    Serum Institute is presently providing the Covid-19 vaccines all over the world with the name of Covisheild. It is reported that Serum Institute will provide 100 million doses of the vaccine to India and other low and Middle income developing countries.

    Philanthropy work by Adar Poonawalla

    Along with being a successful businessman, Adar Poonawalla has been a big philanthropist too. He is one of the leading philanthropists of Pune, also featured in the Forbes philanthropy list of Asia’s Heroes.

    Adar established The Villoo Poonawalla Foundation in 2012 in memory of his mother. The main objective was to make top healthcare services affordable to help low-income families.

    Along with healthcare, they focus on educational space by educating over 49,000 students through their elementary schools. The chairperson of Villoo Foundation is Natasha Poonawalla.

    Adar being in the pharmacy industry knows the value of proper sanitization and cleanliness thus has a goal to enhance the overall quality of life. He has pledged INR 1.5 crores to clean up the Pune city with a fleet of 50 Garbage trucks and a crew of 70 people to complete the job.

    Adar Poonawalla Clean city Movement
    Adar Poonawalla Clean city Movement

    He has also installed water ATM’s in the city to provide safe drinking water. He donates approximately 20% of the wealth of his income to the Villoo Foundation and has a lot of fame in the Parsi Community for his philanthropy.

    Awards & Recognition of Adar Poonawalla

    2016: He was awarded the Philanthropist of the year by the GQ magazine.

    2017: Humanitarian Endeavour Award in the Hall of Fame Awards and also Indian of the Year in CSR Business Category on CNN-News-18

    2018: ET Edge Maharashtra Achievers Awards of Business Leader of the Year which was given by former CM Devendra Fadnavis. Also awarded with CNBC Asia’s award for Corporate Social Responsibility

    2021: Entrepreneur of the Year by Economic Times for manufacturing of Covishield

    Adar Poonawalla has been a very successful businessman and also a true achiever who is expanding his reach by pure talent and diligence. He has helped the nation to grow and worked towards the economic development of India. Being a drug maker and saving people’s lives with his medicines he is the actual vaccine prince of India.

    FAQ

    What is the net worth of Adar Poonawalla?

    The net worth of Adar Poonawalla is $12 billion.

    Who is the father of Adar Poonawalla?

    Cyrus S. Poonawalla is the father of Adar Poonawalla.

    What is the age of Adar Poonawalla?

    Adar Poonawalla was born on 14 January 1981 and is 40 years old.

  • Interesting and Surprising Facts About Twitter that will Amaze you

    Possessing more than 250 million active users, Twitter is one of the most talked-about and most used social media stages. It has this number of active users who log in at least once a month.

    So basically Twitter is a microblogging and social media networking site of service. This American-based social media platform allows its users to post and have normal interaction through messages.

    And these messages are known are “Tweets”. Only the foremost registered users can post, like, and retweet the old tweets, but the ones who are unregistered are only able to read them and nothing other than that. Before knowing some surprising facts about Twitter, let’s have a look at its highlights.

    So as Twitter has been growing on a larger scale in terms of membership, platform popularity, and its day-to-day usage. So now it looks increasingly very interesting to have a look at the facts and other figures about this micro-blogging social media platform that is Twitter. Some of the interesting facts about Twitter are:

    Twitter – The hashtag was first seen in 2007.
    Twitter – The blue Twitter bird in the Logo is Larry.
    Twitter – The first tweet was done on March 21, 2006.
    Twitter – Friendstalker
    Twitter – The Library of Congress often archives all tweets.
    Twitter – Barack Obama has the most number of Followers.
    Twitter – If you follow the Pope on Twitter, you are a better person.
    Twitter – Nearly 4 Lakh Tweets are being made a minute.
    Twitter – Early days’ problems.
    Twitter – Ellen DeGeneres’s Selfie
    Twitter – Initially, it was “Twttr” not “Twitter”.
    Twitter – The Official Account of Sweden
    Twitter – The most preferable time to tweet.
    Twitter – A Hangtag
    Twitter – Twitter is being banned in many countries.
    Conclusion
    FAQs

    Now let’s discuss these facts in detail.

    Twitter – The hashtag was first seen in 2007.

    At first, there were doubts about whether the hashtag would ever become popular with internet users since it appeared too technical and nerdy. The person who is to date held responsible for introducing the famous hashtag into this packed digital world is Chris Messina.

    Hashtags were designed just to help the existing users connect with a much particular theme. They are mostly used during events and other conferences to help people find other relatable posts about a similar thing.

    Twitter – The blue Twitter bird in the Logo is Larry.

    Twitter Bird - Larry
    Twitter Bird – Larry

    Another interesting fact about Twitter is Larry, the bird in the logo of Twitter. Many people including Twitter users also may not know that Larry was its name and something like this existed.

    Larry’s name came before the world as well as the limelight after the year 2012 although this social media platform was being operated since 2006 with the same logo. When people started questioning and speculating about whether Larry is a definite name or not. It later got confirmed by a manager of Twitter.

    Interesting Facts about Twitter

    Twitter – The first tweet was done on March 21, 2006.

    The first interesting fact about Twitter is that that first tweet was tweeted factually on 21st March 2006. Jack Dorsey, one of the present co-founders of Twitter was the man to post the first tweet.

    So, Jack Dorsey took it to Twitter and posted the first-ever tweet in the entire history of Twitter at exactly 9.50 P.M. The tweet read, “just setting up my twttr.”

    Twitter – Friendstalker

    Another interesting fact that hardly anyone knows is that “Friendstalker” was one of the original ideas for the name other than Twitter. Initially, this name was highly on the cards.

    This was obviously because Twitter allows its users to stalk their friends and other celebrities too through their posts and tweets. They can also look out for what they have been talking about. We would have seen using this brand by a different name, had the name “ Friendstalker” won in the end.

    Twitter – The Library of Congress often archives all tweets.

    One of the underrated interesting facts related to Twitter is that in 2010, the United States Library of Congress started archiving all tweets.

    But it was announced in 2017 that it would be more selective with its tweets that are being archived. This decision came in because the number of tweets was increasing. So, thinking rationally, the Library of Congress decided that it will archive only a certain number of tweets only for the interest and benefit of the people of America.

    Twitter – Barack Obama has the most number of Followers.

    Most Followed person on Twitter - Barack Obama
    Most Followed person on Twitter- Barack Obama

    Another interesting fact about Twitter is that Barack Obama the former President of the United States of America is the most followed person on Twitter with 129.8 million followers.

    He has the most number of followers on Twitter followed by Justin Bieber with 113.8m followers and Katy Perry with 108.3m followers.

    Twitter – If you follow the Pope on Twitter, you are a better person.

    Another interesting yet hilarious fact of Twitter is that according to the Vatican if a person follows the Pope on Twitter, the person is good.

    This is because the Catholic Church and the Vatican claim that helping the needy, charity to the poor, and enchanting the prayers daily make you a better person.

    Twitter – Nearly 4 Lakh Tweets are being made a minute.

    One of the most interesting facts about Twitter is that, in an average single Minute, approximately 4 lakh Tweets are being posted on Twitter.

    This sums up to a massive number of 500 million Tweets a single day. It seems a large quantity but in comparison, Facebook has an average of 4 million new posts every single minute and that’s huge concerning Twitter.

    Twitter – Early days’ problems.

    By early 2007, Twitter started to grow more, and the communications and media team had the advantage of the famous conference and events to make the usage maximum and add more people to Twitter.

    Around 2007, approximately 50,000 tweets were made every single day on Twitter. This in return proved to be too efficient for the existing servers to handle at a time.

    Twitter – Ellen DeGeneres’s Selfie

    Ellen DeGeneres's selfie in March 2014 on Twitter
    Ellen DeGeneres’s selfie in March 2014 on Twitter

    And here we come to the most interesting fact about Twitter: Ellen DeGeneres’s selfie in March 2014 at the Oscars became the most retweeted tweet ever in the history of Twitter.

    It then becomes one of the most celebrated selfies of all time, as well as being a famous tweet. As also this was one of the main objectives of the tweet by the time Ellen posted it.

    Twitter – Initially, it was “Twttr” not “Twitter”.

    Another interesting fact about Twitter is that it was not called Twitter in its earliest days as it is now. The name “ Twttr” was the actual name chosen for this service. The basic idea for this name is still attributed to Noah Glass.


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    Twitter – The Official Account of Sweden

    Another stunning fact about Twitter is that in Sweden the official account was being run by a new swede every other week. Yes, it’s true. In 2011, the Swedish government handed over the keys of the official Twitter handle to any citizen every week. The aim was to show the country as it existed through the eyes of the various citizens.

    Twitter – The most preferable time to tweet.

    Yes, this is a most useful and interesting fact for a Twitter user. This is because if you are a Twitter user then you must tweet within this time to get maximum reach for your tweet. This is because the most active user is found in between this period.

    Twitter – A Hangtag

    Another interesting fact about Twitter is that when a tweet is ended with an empty hashtag it is called a hangtag. This is because it is considered to be Twitter’s version of the mic drop.

    Twitter – Twitter is being banned in many countries.

    One of the most interesting and trending topics of issue about Twitter is that it is getting banned by many countries. This is because it is violating the restrictions of the government.

    Recently it got banned by Nigeria. Before it was banned by China and some issues were also raised by India to ban it.

    Conclusion

    So at last these were all the interesting facts about Twitter. Some were highly underrated and overrated. Some were on some positive or negative note. Yet Twitter is considered as one of the most powerful social media platforms to raise a powerful voice in later being supported by other people.

    FAQs

    When was Twitter founded?

    Twitter was founded in the Year 2006.

    When was the hashtag first seen on Twitter?

    The hashtag was first seen in 2007.

    What is Hangtag?

    A tweet ended with an empty hashtag it is called a hangtag.

    When was the first tweet on Twitter?

    The first tweet was tweeted factually on 21st March 2006.

    What is the age limit for opening a twitter account?

    Twitter requires people to be 13 years of age or older for using twitter services.

  • Why did the Mobile industry boom in 2020?

    Mobile Industry took its turn during early 1997 when the first GSM sim was introduced in the market. Because of GSM sim cards, it was easier to connect with people in remote areas at a cheap cost. People started buying mobile phones which turned out to be a great success for the mobile industry.

    According to research, 1.38 billion mobile phones were sold worldwide every year. The industry took a pace after companies launching new smartphones which were multi-functional in their use. Presently the youth is too attracted towards new technology ensuring that they are as updated as possible.

    But the major turning point for this industry was the year 2020 in the whole last decade. Here is why the mobile industry is booming every year and especially in 2020:

    5G Connectivity
    COVID-19
    Banking Sector
    Digital Advertisement Growth
    E-Commerce
    IoT Devices
    FAQ

    5G Connectivity

    5G is the 5th generation mobile network introduced in the world to set a new global wireless standard. The wireless technology is meant to deliver hi-speed GBPS data, increased availability of the network, and a uniform experience to its users.

    This speed is achieved by using higher frequency radio waves in addition to low and medium band frequencies used in the 4G Network (the 4th generation network).

    The latest smartphones in our mobile industry are launched with 5G band compatibility which helps to increase the speed of network and internet and also makes the work easier. The next target to achieve better growth in technology is by speeding up which is possible by 5G connectivity.

    COVID-19

    2020 is the year where most effects of the coronavirus pandemic were seen. A worldwide lockdown was going on and physical connectivity was lost, the only way to carry out the routine activities and tasks was through the help of the internet and mobile phones.

    Schools and offices were working on their systems virtually. The mobile industry got the benefit as everyone required a smartphone to carry out their routine activities and scheduled things through the medium of applications present in the smartphone.

    Also, the government was supporting the virtual method as there was a huge rise in the number of Covid patients and helped many people by providing them with smartphones and gadgets at very reasonable costs.

    Mobile manufacturers started focusing on budget smartphones that can be easily purchased by a middle-class person. Mobile companies covered all the losses they had incurred and made huge profits.

    Banking Sector

    One in every four people uses mobile banking services all over the world. Mobile banking provides the convenience and quickness of completing financial transactions via mobile applications and websites which is very feasible for their customers. Thus, banks are convincing their customers to shift to mobile banking which is directly beneficial to the mobile industry as it increases the usage of smartphones.

    Also, many people prefer to keep two separate mobile phones, one for personal use and another one for business, financial, and banking purposes to avoid mobile fraud or any hack.

    A survey was done on mobile banking trends which tells that there’s a growth of 38% in the year 2020 when compared to 2019. The banking sector in collaboration with the mobile industry can achieve much more progress in the future.

    Number of Phone users in millions
    Number of Phone users in millions

    Digital Advertisement Growth

    Looking at the growth in smartphone usage and the drastic shift towards digitalization, many companies are now considering mobile advertisement. These companies advertise through text ads or via SMS or through banner advertisements that appear embedded on a mobile website.

    Mobile Ads
    Mobile Ads

    Mobile marketing is easy to access and a very cost-effective way of marketing. Mobile media has begun to draw more significant attention from the media advertising industry since the mid-2000s, based on a view that mobile media was to change the way advertisements were made.

    Today the techniques have shifted completely and the strategies used are far more advanced. The effect of digital advertisement directly comes to the sales of the mobile industry providing digital content to the audience.

    E-Commerce

    E-Commerce started in 1979 with limited resources, but gradually increased and is now in 2020 at it is at its peak. The rise of E-commerce websites has increased in the past year as the offline stores were closed and people were forced to shop their essential items, online stores through the medium of mobile apps and websites.

    People started looking out for everything on their mobile phones and eventually now it has made people habitual to purchase goods online. This led to immense growth in the E-commerce sector.

    Every year the E-commerce sector of India increases by around 28%. And because of the Covid-19 crisis, it has increased by 41% in the year 2020. The new platform for purchasing goods is convenient and helping the mobile industry to grow even at a faster pace.

    IoT Devices

    The future is based on technology. With this mindset, software companies are focusing on mobile-based IoT devices. IoT devices are computing devices that are connected wirelessly to a network and can transmit data to many devices.

    The connected car technologies and smartwatches are a perfect example of the IoT devices which are connected to the mobile device to show information and transmit data to perform a set of operations commanded by a person. These devices will bring in the new future of the mobile industry.

    Conclusion

    Mobile Industry has seen many changes in the year 2020 and can see many more by the major players like Samsung, Apple, and Oneplus which consistently bring updates to their technology and reforms to meet the increased expectations of the consumers. Mobile phones will be taking over the future for sure with the rapid growth in the industry as well.

    FAQ

    What is the value of smartphone industry

    The smartphones market is valued at USD 714.96 billion in 2020.

    Is the smartphone industry competitive?

    Yes, the smartphone industry is a very competitive industry as it is one of the fastest growing industries in the world.

    Who has the most market share in smartphones?

    Samsung has the most market share in smartphones in 2021.

  • Streamline Your Writing Process with Postpace

    Postpace ltd simplifies your writing process by automating content research and providing you with a powerful content brief building tool.

    One of the toughest jobs in any industry or market is writing content. Whether you are a small-time blogger, freelancer or an industry-leading expert, whatever content you produce must speak for itself. Churning out content isn’t the only requirement, you also have to make sure of its quality. If your audience doesn’t like what they see or hear, then your business will definitely suffer.

    You want your message to reach your audience and in such a way that when you deliver an idea of a product or service, it is welcomed by your subscribers and generate more leads. The main challenge here is that writing is not easy. You may have done it in the past, but after a period of time, you are burned out. Or you simply don’t have enough time to spend on your writing as every piece of content requires a good deal of time and effort.

    Even professional writers who produce content for a living experience burn out, as they run out of ideas to write. So you can imagine the difficulty in filling up a black piece of paper if you do not have relevant knowledge in a particular niche. While it is fairly easy to find keywords and ideas for exciting topics, doing so routinely will lower down your productivity and affect your motivation to continue further.

    But is there no way of simply automating the process? Is there a way to spend less time on researching for content and what guidelines to use and how effectively?

    The short answer is, yes. Of course, there is a way to simplify all your writing troubles. You no longer have to spend hours on a single topic and then spend a few more editing it. Postpace is one of the best automation tools and top SEO tools that is solution to all your writing needs.

    What is Postpace?
    Postpace – How to use guide
    Postpace – Features
    Postpace – Pricing
    Postpace – Pros
    Postpace – Cons
    Who can use Postpace
    Postpace – FAQS


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    What is Postpace?

    Postpace is a topic research automation and a content brief building tool. It helps you automate hours of topic research within minutes and helps you write content faster and better. This tool is for everyone from writers and bloggers to small businesses and brands. A data-driven content development process and an automated workflow process will save you and your team alto 20 hours every month.

    It cuts down the time required for the research process by automating data scraping, analysis, and recommendation. Meaning, it will give you a full overview of topics by analyzing the top 15-20 organic results from google search. It’s fetching engine automatically removes all noise from a particular webpage by breaking down articles into smaller easy to understand chunks in a single dashboard. This will save you a lot of time and effort from annually researching and studying a topic.

    Postpace lets you streamline your writing process
    Postpace lets you streamline your writing process

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    Postpace – How to use guide

    You can learn to use this tool in a few short steps:

    1. Generate a topic report from a keyword

    Input a keyword in Postpace and within minutes you will have access to a detailed report on related keywords, questions, outlines, outbound URL references, keyword density, readability level, and all the top-ranking content.

    Once you have a full overview of the content, you may find ideas about what to write and all the related topics and questions you have to cover with it. You have no more reason to skip researching your content just because it is time and labor-intensive since with Postpace you have all you need in a single place.

    2. Create a content brief from the report

    Manage content brief reports on Postpace
    Manage content brief reports on Postpace

    Freestyle writing is hard, slow, and overall an unrewarding process. Whether you are doing it for yourself or a client, you always need a content brief with instructions detailing its length, sub-topics, Q&A’s, and other references.

    An integrated content brief editor will allow you to prepare and share a brief directly from your topic research by covering all the important information related to the keyword. You no longer have to manually copy and paste more. Just click on a segment from your topic report and it will automatically be added to the brief. All you need to do is edit and rearrange your topics and your brief is ready.

    3. Share to get feedback on your brief

    Feedback is important, and Postpace understands this. Your content brief can be shared easily with your team members, clients, and other writers for approval. Simply copy your sharing URL and send it to your team in a streamlined process.

    Now that you know what Postpace is and how you can use it to make your workflow faster and more efficient, let us look at its pricing options.

    Share your writings to get feedback
    Share your writings to get feedback

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    Postpace – Features

    • One of the best postpace features is that it provides an overview of the topic by analyzing the top 15-20 results from Google search for any keyword.
    • The detailed report can includes the top ranking contents, related keywords, word count, readability level, keyword density among others.
    • The content can be shared easily with their clients, team members and managers in order to get approval or feedback.
    • The user can study content metrics of top competing content on Google.
    • AI powered content optimization with guided suggestions.
    • Outbound URL references suggestions from top competing content on Google.
    • Provides questions related to topic with relevancy score from Google, Quora and Reddit.
    • The outline of content based on the top competing content which will help in rapidly studying the topic.
    • Help in identifying important terms and topic gaps.

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    Postpace – Pricing

    Postpace pricing has five different options to target the needs of its variety of users. Postpace lifetime starts from $49 all up to $545. You can choose the plan which will best suit you or your company.

    1. $49/ lifetime

    Features include:

    • 15 Topic Reports Per Month
    • 15 Content Outlines Per Month
    • Unlimited User Seats
    • Unlimited Stacking
    • 60 Days Refund Policy
    • Future Updates Included

    2. $97/ lifetime

    Features include:

    • 30 Topic Reports Per Month
    • 30 Content Outlines Per Month
    • Unlimited User Seats
    • Unlimited Stacking
    • 60 Days Refund Policy
    • Future Updates Included

    3. $145/ lifetime

    Features include:

    • 60 Topic Reports Per Month
    • 60 Content Outlines Per Month
    • Unlimited User Seats
    • Unlimited Stacking.
    • 60 Days Refund Policy
    • Future Updates Included

    4. $197/ lifetime

    Features include:

    • 90 Topic Reports Per Month
    • 90 Content Outlines Per Month
    • Unlimited User Seats
    • Unlimited Stacking
    • 60 Days Refund Policy
    • Future Updates Included

    5. $545/ lifetime

    Features include:

    • 300 Topic Reports Per Month
    • 300 Content Outlines Per Month
    • Unlimited User Seats
    • Unlimited Stacking
    • 60 Days Refund Policy
    • Future Updates Included

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    Postpace – Pros

    • Study any topic faster and stay on the same page with your customers with content briefs.
    • Improve and deliver more content to build customer loyalty.
    • Publish more often by using Postpace to do manual works with workflow automation.
    • Collaborate with the team mates or writers with specific content requirements.
    • Automate small tasks to make the content more efficient.
    • Generate more leads and grow your sales or views.
    • Free plan available for new users and user-friendly interface
    • It an excellent tool for writers, as it saves a significant amount of time in content development.
    • Postpace login is easy and unlimited users can use just one account.
    Postpace review

    Postpace – Cons

    • Sometime it fails to fetch data from the search engine.
    • It has trouble scraping word counts on some websites depending on how the content is formatted.
    • Unable to add references directly in the content template.
    • All the information available can be a bit of a mental overload at times.

    Who can use Postpace

    Post pace can be used by content writers, SMEs & SMBs, Online Businesses, Freelancers, Solo entrepreneurs, Agencies, Affiliate marketers, Bloggers, Content marketers, SEO experts, among others.


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    Postpace – FAQS

    Is it an SEO tool?

    A: Today’s search queries are increasingly conversational and authoritative content is rewarded by search algorithms. Postpace ltd helps rapidly study a topic and identify content opportunities using search data which results in high-quality authoritative content. We envision ourselves as a  productivity platform for writers, bloggers, and marketers where SEO is a part of the game.

    What is a topic report?

    A: A topic report in Postpace is an analysis report based on top ranking contents from Google for any given keyword. A topic report contains content metrics of top-ranking contents like content outlines, related keywords, questions related to the topic, outbound URL references, word counts, readability levels, keyword density, and more. You get a full overview of the contents and a clear idea about what to write and the necessary topics and questions to cover in your article.

    What is a content brief?

    A: A content brief is a document created that compiles all the information a content creator needs to execute a piece of content. Content briefs give you a bird’s eye view of the content you are going to write. Starting with a well-researched brief is the most efficient way to produce authoritative content on a scale. Postpace content brief editor makes this process comfortably easy. There is no need for repeated copy and paste. Simply click on any information from the report and it will be added to your brief. Edit, arrange and share the brief to move further.

    What languages do Postpace support?

    A: Currently Postpace supports English along with 33+ other languages such as Afrikaans, Bulgarian, Catalan, Croatian, Czech, Danish, Dutch, English, Estonian, Filipino, Finnish, French, German, Greek, Hindi, Hungarian, Icelandic, Indonesian, Italian, Latvian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swahili, Swedish, Turkish, Ukrainian, Vietnamese.

    What is postpace?

    Post is one of the best SEO tools and simplifies your writing process by automating content research and providing you with a powerful content brief building tool.

    How much is the Postpace lifetime deal?

    The postpace lifetime deals range from $49 to $549.

    What are the postpace alternatives?

    The postpace alternatives are

    • ClearVoice.
    • monday.com.
    • Airtable.
    • ContentStudio.
    • Facelift Cloud.
    • Frase

    Who are the postpace founders?

    The founder of postpace are Moin Uddin and Muntasir Rashid.

    Which is better postpace vs frase?

    Frase is cheaper, but postpase is better because it offers more options.

    Conclusion

    Postpace has a number of price plans with great features that will let you use their product seamlessly. If you have any trouble regarding the product, you can always contact their customer support who are present round the clock. Finally, if you have trouble adjusting to the service, Postpace gives you a 60 – days money-back guarantee so that you.

    Writing has never been easy, except for those who use Postpace!

  • Monetising Love and Relationships – Business Model of Tinder

    Socialising and building relationships are innate characteristics of human beings and during the pandemic things have not been that easy in this regard. Dating apps have been a very important part of developing relationships and during the pandemic, they proved to be more helpful than ever.

    According to various studies dating apps are one of the fastest-growing social start-ups in the world. It is forecasted that they will grow globally to reach $10,378 by 2025 from $6951 in 2019. This means that the growth is at a CAGR of 4.98%. The extensive use of dating apps especially in the US can be perceived from the stunning statistics which reveals that more than 54% of Americans have their relationship started through online dating apps or sites.

    Among a plethora of dating app Tinder is the one that is leading the way for building new relationships.  

    About Tinder
    The Uniqueness of the Idea
    Revenue Streams of Tinder
    Sponsored Profiles
    Boost – To Improve Your Chances
    FAQ

    About Tinder

    Tinder is an app that lets you connect with people you haven’t met before. It shows you the profiles of people near you or people that share the same interest as you in Tinder. It is mainly a location-based dating app.

    Tinder was also the first one in the industry to introduce the feature of swiping left and right to indicate dislike or like respectively. If both the people end up swiping right, it becomes a match that will let you chat and later meet the person if they feel so.

    Tinder has been successful in stepping up its business since its launch in 2012. Today it has multiple revenue streams which not only keep the business afloat but also let it thrive.

    The Uniqueness of the Idea

    The very idea that Tinder proposed during its launch in 2012 was a novel one. Unlike the commonly heard ideas where two people who knew each other are connected through an app or a site, in Tinder strangers whom they have never met are connected through this platform.

    They were able to address the issues of social and physical barriers that come in the way of forming new relationships or friendships. They carefully brought together people based on their commonalities. This unique selling proposition of Tinder enabled them to be a very known platform to such an extent that today the idea of a dating app is equated with the name Tinder.


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    Revenue Streams of Tinder

    Tinder launched its fully free application in 2013 and later changed its mode of operation in 2015 by shifting to a premium business model. From there Tinder started to branch out its features under different plans that suit the requirements of the users. All these plans added to Tinder’s revenue.

    Freemium Model

    Although this model was largely free it charged the users for using certain features like location change, unlimited swipes etc. Later they added these features into their new plan named Tinder Plus wherein they divided the whole thing into two different things. The first one was Tinder Plus which was revenue-generating and followed by Tinder Basic which primarily focused on network development.

    Tinder plus

    Tinder plus was a very attractive plan for its users which gave them everything that they wanted in a dating app. Some of the special features that were added to tinder plus were

    • Unlimited swipes
    • Multiple Superlikes per day
    • Facility to undo the last swipe
    • Single boost per month

    In order to give further advantage to the tinder plus users, they limited the number of right swipes to the free and basic app users for a period of 12 hours. Tinder Plus is priced at around Rs.650 per month. It also depends on the age of the user.

    Tinder Gold

    As mentioned earlier Tinder took a huge step to put this dating app at a whole new level by further giving an extension to Tinder Plus and naming it as Tinder Gold.

    Apart from all the features that Tinder Plus users get, Tinder Gold also has an additional ‘Likes You’ feature which helps you know the number of likes you have got and know the people who have liked you. This feature also lets you check the profile of people who already liked you which is in fact time-saving.

    Tinder Gold
    Tinder Gold

    They have also added small features like the golden heart logo which indicates that the person you are viewing has liked your profile. Tinder Gold also comes at a price.

    In India, it is valued at Rs.3000 per year. You may even get discounts of up to 50% at different locations. In the US depending on the age of the user Tinder Gold is priced between $14.99 to $82.99.


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    As the popularity of the dating app grew, many corporate found it as a very innovative and engaging way to market their products in the form of profiles through Tinder. Soon they started partnering with Tinder so as to have their profiles featured. Here, if the user swipes right on the profiles that are sponsored it lets them chat with them. This chatting feature is usually facilitated through the use of chatbots. This has become a very profitable revenue stream as far as Tinder was concerned because of the twin benefits it has both to the startup as well as for the company. The users find such forms of advertisement is less intriguing too.

    Boost – To Improve Your Chances

    It is a recent addition to Tinder which has significantly attracted new users. With a Boost the probability of a profile reaching more people increases by more than ten times. It makes the boosted profile one of the topmost in the area for 30 minutes. It not only increases the chances of more views but also assures thrice more matches. The standalone price of one boost is around $1.99 to 3.99 $

    Tinder Boost
    Tinder Boost

    Conclusion

    Through its unique engagement with the users and the authenticity of the activities happening within the platform, Tinder has become the favourite choice among people between the age of 18 and 29 with more than 14% of this age group using the same in the USA. It is indeed a dreamy number for its competitors. Its free and paid models have become popular amongst its users due to their ease of use and credibility.

    The human mind’s tendency to always search for love and forge new relationships and friendships have a large incentive to the growth of as a whole. Considering the changing attitude towards dating, building relationships and live-in relationships; it can be expected that Tinder will continue to grow in an upward trajectory in the future as well.

    The importance of finding opportunities and monetising the common things in a different way is the most important thing that we need to learn from the way Tinder functions.

    FAQ

    What is the annual revenue of Tinder?

    The annual revenue of Tinder was 1.4 billion U.S. dollars in 2020.

    Who is the CEO of tinder?

    Jim Lanzone is the current CEO of Tinder.

    When was Tinder founded?

    Tinder was founded in 2012.

  • Business Model of Discord | How does Discord make money

    The gamers often find it difficult to communicate and coordinate between their matches. But, ever since the foundation of the gamers’ exclusive communication platform in order to facilitate them in so-called servers. And that communication platform is Discord. The company is widely famous among gamers for its incredible and smooth features. Discord was founded in 2015 and its headquarter is established in San Francisco. Discord has grown very promptly and today, the company is counted among the most distinguished chat applications, at the global level.

    ‌‌With the rising gaming technology, gamers are looking forward to various applications to make their gaming convenient and joyful. As Discord fulfills the requirements of gamers, they prefer it over any other application. With such fan loyalty, Discord has more than 100 million active users widened across 6.7 million servers. In this article, we will be discussing the success and business strategies followed by this very prominent chatting app, Discord. Let’s begin!

    About Discord
    Top features of Discord
    ‌‌Target Audience of Discord
    Business Model of Discord
    What is Unique about Discord Business Model?
    How does Discord make money?
    FAQ

    Revenue of Discord from 2016 to 2020
    Revenue of Discord from 2016 to 2020

    About Discord

    ‌‌The gamers face great difficulties in communicating and coordinating with their teammates during any match. There are few companies such as TeamSpeak and Skype that offer worthwhile chatting features but they don’t provide substandard call quality, many security issues, poor group chatting, and resource-heavy operations. This causes some major functionality issues for the gamers. And on that note, Discord is the company that facilitates all the requirements of the gamers.

    ‌‌With Jason Citron as the CEO and Stanislav Vishnevskiy as the CTO of discords, works brilliantly towards the customers serving features and developing Discord which respects the passion of gamers. Discord is an absolutely free, secured, and high-quality texting gaming application. Moreover, Discord offers tons of free services for their customers without exhibiting any advertisements.

    Top features of Discord

    ‌‌Discord offers tons of customer-based services, especially for gamers. It runs with different segments including Nitro, server boosting, and others. These segments carry various verified features to boost its all-in-one video, voice, and texting. Some of the top features of Discord included Personal profile, Bigger uploads, Better Emoji collection, Support Server, and many others.

    ‌‌Target Audience of Discord

    ‌‌Discord majorly focuses on targeting the audience based on their building. Discord searches for groups and communities for gaming that are young, tech-savvy, and creative. The company acknowledges its customers and provides great customer service.


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    Business Model of Discord

    ‌‌Discord follows a subtle business model with a customer base of 87 million. Discord mobile application is completely free and secure. The company does not charge any extra money for future perspectives or its substantial features.

    Discord entirely focuses on providing hassle-free communication applications for gamers. Discord puts great efforts into the voice chat integration service in the gaming sector. The company offers a free tool, named Gamebridge for the purpose of helping developers in the integration of the application for various games.

    ‌‌Moreover, the company offers tons of other features also including Streamkit and Rich Presence. These facilitate the free cost service where the gamers can list their matches and games in the Discord mobile application.

    ‌‌Discord is widely famous among gamers, this provides great benefit for the company, in capitalizing on the networking effects which enhances the value by increasing the user’s counts. The current valuation of Discord is around $7 billion along with the recent investment worth $20 million.

    What is Unique about Discord Business Model?

    ‌‌In the initial days of Discord establishment in the market, the company entirely focused on improving its products in order to attract the audience as well as the entire gaming community, rather than optimizing its efforts towards the upliftment.

    Discord did tremendous efforts into putting a distinguished position in the market, especially to the gaming community. As the audience got attracted towards its features, it brought continuous money to the company.

    ‌‌Today, the company has optimized its products and features and gained over 200 million users. Discord’s revenue sources are pretty strong and bring great deals for the company.


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    How does Discord make money?

    ‌‌Discord’s revenue sources are very uplifting. The company uses several monetization strategies to bring out profit. These are:

    Discord Nitro

    This is basically a paid game subscription package at the price of $9.99 per month or $99.99 per year. This subscription package is a spontaneous agenda for interested users in order to support the Discord application.

    This package includes animated avatars on your profile, custom emojis, a personal Discord tag, a large upload limit of up to 50MB for an image, a specialized Nitro profile badge, and many more.

    Merchandise Store

    Discord has a specialized merchandise store where it sells branded hoodies, T-shirts, socks, etc. The company gets little revenue from each sale. Through this, the company promotes its application and lets the users contribute to the growth of the company.

    Discord Merchandise
    Discord Merchandise

    Game Store

    Discord has its personalized game store at a global scale where the game developers sell their games. This allows numerous game developers to self-publish their game on its store and get a 90% share of total revenue. Discord charges a 10% share for distributing the games. This covers up all the operating costs of the company.

    Discord Game Store
    Discord Game Store

    Funds and Investments

    Many big companies invest in Discord. Through this, Discord optimizes its features from the prospect of International market growth. The company has raised around $280 million in its latest funding round and this has resulted in extending the company’s valuation worth $2.05 billion.

    Conclusion

    ‌‌Discord has brought great convenience and contribution to the gaming community. It provides the gamers with the facility of communicating and coordinating smoothly. Besides this, the company offers tons of other features and specialized programs. The gamers connect with the Discord application vibrantly and this brings great outcomes.

    FAQ

    Who is the CEO of Discord?

    Jason Citron is the CEO of Discord.

    What is the valuation of Discord?

    The valuation of Discord is $7 billion as of 2020.

    Did Microsoft buy Discord?

    Microsoft has been intalks with Discord to acquire it for $10 billion.

  • List of Brands Sponsoring The Tokyo 2020 Olympics

    The Olympic Games are known as the foremost athletic competition in the world. Over the years, The Olympics have allowed athletes to show off their strength and skills. With more than 200 countries participating the multisport event will bring people together with a competitive spirit. This universal sports event takes place every four years, alternating every two years with the Summer and Winter Olympic Games.

    Since the modern Olympics from 1896, two countries are chosen to host the Summer and Winter games through bidding. Hosting the Olympics is a big thing for every country as they receive worldwide attention from the presentation period until the sports event gets over. This time around Tokyo, Japan was given the privilege to be the host for the XXXII Summer Olympiad in 2020.

    However, because of the Covid 19 Pandemic across the world, the Tokyo 2020 Olympics was postponed to be held from 23rd July to 8th August 2021. Japan is said to have spent an estimated $26 billion to host the 2020 Summer Olympics, this includes an additional $2.7 billion that the country spent on the losses due to the postponement.

    A total of 11,500 athletes from 205 countries are expected to be competing, with the attendance of 79,000 overseas officials, journalists, and support staff for the 2020 Summer Olympics. The games will consist of 339 events in 33 different sports, which will be held in 42 venues across Japan. Four new sports are Karate, sports climbing, surfing, and skateboarding will be making their debuts at the 2020 Tokyo Olympics.

    While games like Baseball and softball are part of the Olympics again for the first time since 2008. The tickets for the Olympics Opening Ceremony are estimated to cost between the range of $112 and $2,808, with over 4.5 million tickets being sold to Japanese residents. The Tokyo 2020 Olympics is also said to be the most sustainable Olympics as it has made many attempts to promote the recycling of waste.

    For example, over 5000 medals were made of recycled mobile phones, while the podiums for the games were made from recycle plastic recovered from the oceans. The IOC (International Olympic Committee) is thought to make over 70% of its money from broadcasting rights and over 18% from sponsorship.

    How do the Global Olympic sponsorships work
    Worldwide Olympic Partners
    Tokyo 2020 Olympic Gold Partners
    Tokyo 2020 Olympic Official Partners
    Tokyo 2020 Olympic Official Supporters
    Top countries and their main sponsors
    Frequently Asked Questions

    How do the Global Olympic sponsorships work

    The IOC and the Olympics are funded by 4 main tiers of sponsors, which are the Worldwide Olympic Partners, Tokyo 2020 Olympic Gold Partners, Tokyo 2020 Olympic Official Partners, and Tokyo 2020 Olympic Official Supporters. Besides that, every participating country has its own sponsors and athletes also sign separate deals for themselves.

    There are 14 Worldwide Olympic Partners that are locked into multi-year contracts, while the other lower-level sponsors are usually companies based in the host country which is Japan this time. Being a sponsor to the Olympics brings about a huge advantage in terms of marketing for these big companies.

    The 14 main worldwide partners of Olympics (Coca-Cola, Airbnb, Alibaba, Atos, Bridgestone, Dow, GE, Intel, Omega, Panasonic, Procter and Gamble, Visa, Samsung, and Toyota) get their entire product categories to themselves. These companies usually take their products and staff to the Olympics and also launch massive multimedia marketing campaigns using the famous Olympic logo.

    Depending on which of the four tiers the companies are in sponsoring in they will be allowed to use Tokyo 2020’s Olympic and Paralympic designations and imagery, including emblems, mascots, and slogans. According to media sources, The IOC had arranged over $2 billion from global sponsors for this quadrennium (four-year package for partnering), with the addition of $3.3 billion or so from the nearly 70 Japanese domestic sponsors.

    Worldwide Olympic Partners

    Coca- Cola

    Coca-cola is a leading beverage company that manufactures carbonated soft drink that is sold in more than 200 countries and territories. According to Interbrand’s study on the “best global brand”, Coca-cola was ranked sixth most valuable brand in 2020. The beverage giant is known to sell over 1.8 billion company beverage servings each day.

    Coca-Cola was the first commercial sponsor of the Olympic Games back in 1929 and has since then been an Olympic sponsor. The company has been the longest-standing partner of the Olympics and has sponsored every edition of the Olympic Games.

    One of the most popular Coca-Cola x Olympic ad campaigns was in the Summer Olympics in Rio in 2016, where the company reached 500 million social media impressions for its #ThatsGold campaign.

    Airbnb

    Airbnb as in “Air Bed and Breakfast”, is an American company that provides an online marketplace for lodging, homestays for vacation rentals, and other tourism activities. Airbnb has its headquarters in San Francisco, California, and is a platform that lets property owners rent out their spaces to travelers looking for a place to stay.

    The company was started in 2007 and has since then grown to 4 million hosts who have travelers in their homes. The company first partnered with the Olympics in 2019 and has since then allocated over 440 million of the overall sponsorship to direct support for athletes. The Airbnb partnership with the IOC and the International Paralympic Committee (IPC) is said to last for nine years which will include five Olympic and Paralympics.

    Alibaba

    Alibaba is a Chinese multinational conglomerate that specializes in the industries such as e-commerce, internet, retail, and technology. The company provides services like electronic payment, shopping search engines is acclaimed for its cloud computing services, and is the fifth largest AI Company. According to Forbes, Alibaba is among the ten most valuable corporations and the 31st largest company in the world in 2020.

    Alibaba became an Olympics Worldwide partner in 2017 and has since then helped the IOC in transforming the Olympic Games for the digital era. The company has so far, come up with a suite of Cloud-based and AI-powered solutions that have made the digital transformation for the Olympic Games in a way that benefits fans, spectators, athletes, venues, and organizers.


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    Atos

    Atos is a global leader in Information Technology services and consulting with headquarters in Bezons, France. The company has an annual revenue of around $12 billion with over 110,000 employees in 73 countries worldwide. Atos specializes in sectors such as transactional services, unified communications, cloud, High-Performance Computing, and Digital Workplace, big data, and cybersecurity services.

    Atos has been a part of the Olympic movement since 1989 and became its worldwide partner in 2001 and has since then supported every Olympic Games.

    As the IT partner of the games, the role of the company is to ensure the Olympic Games are fully connected, secure, and digitally enabled. Over the years, Atos has continuously used its cloud-based platform in order to increase efficiency, reduce costs, and most importantly minimize the environmental footprint of the Olympics and Paralympics.

    Bridgestone

    Bridgestone is the world’s largest tyres and rubber manufacturer with its headquarters in Tokyo, Japan. The company has over 144, 000 employees around the world and is available in 150 plus countries. Besides tyres, Bridgestone is also known to be an industry leader in a broad range of industrial products, building products and sporting goods.

    As of 2018, the company has 181 production facilities in 24 countries. Bridgestone has been a worldwide partner to the Olympics in 2014, since then the company has provided its leading products and services such as tyres, automotive vehicle services, self-propelled bicycles, among others in support of the athletes and staging of the Olympic Games.

    Dow

    Dow is the third largest chemical producer in the world, with its headquarters in Michigan, US. The company operates in 113 manufacturing sites in 31 countries and has over 37,000 around the world. Dow specializes in producing Chemicals, raw materials, and compounds used across selected industries. The company became an Olympics worldwide partner in 2010.

    The company has played an important part in improving the sustainability of the Olympic Games so far. The successful carbon mitigation programs implemented by the company and the Organizing Committees of the Olympic Winter Games Sochi in 2014 and the Olympic Games Rio in 2016, helped in mitigating harmful emissions and balancing the IOC’s footprint to create a positive carbon legacy worldwide.


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    General Electric Company

    GE or General Electric Company is an American conglomerate that is dedicated to innovating in the sectors of energy, health, transportation, aviation, power, renewable energy, digital industry, locomotives, finance, venture capital, and infrastructure. The company has its headquarters in New York, Boston and operates in over 100 countries with over 300,000 employees worldwide.

    GE became an official Olympic worldwide partner in 2005. The company is known to closely work with the host countries for organizing committees that provide infrastructure solutions for Olympic venues including power, lighting, water treatment, and transportation. GE also supplies the host cities with diagnostic equipment and healthcare technology solutions that will help doctors treat athletes during the games.

    Intel

    Intel is another global leader in manufacturing essential products and technologies such as motherboard chipsets, integrated circuits, flash memory, graphics chips, embedded processors, among others. The company has its headquarters in Santa Clara, California, and has over 106,000 employees across its 600 facilities present in 63 countries.

    Intel became the Olympics worldwide partner in 2017 and has since then played a vital role in advancing the Olympic Games experience for fans around the world with its innovative technology. The company has helped the games in the categories of 5G technology platforms, VR, 3D and AI platforms, sports performance platforms, drones, processors, and more.

    Omega

    Omega is a Swiss luxury watchmaker which has its headquarters in Bienne, Switzerland. Omega is a subsidiary of the Swiss Swatch Group. The company is known for its high precision and standard of precision and has a tradition of excellence in watchmaking.

    This is why the company is the official timekeeper of the Olympic Games since 1932. The company is the worldwide Olympic partner up till the 2032 Olympic Games. Since 1932, Omega has served as the Official Timekeeper of the Olympic Games on 28 occasions.

    Panasonic

    Panasonic is a leading electronics company that has its headquarters in Osaka, Japan. The company offers a wide variety of services in categories of Audio, Television, Video equipment, including Car Navigation, and Multimedia Products. It manufactures products like rechargeable batteries, automotive and avionics systems, and industrial systems.

    Panasonic has been a worldwide partner of Olympic since 1987. The company has so far provided the games with state-of-the-art digital audio and video equipment like a flat-screen TV, digital video camera, DVD recorder, and professional audio/video equipment. The company has been able to deliver the sights and sounds of the Olympics from the field to the spectators through its large on-site video screens and professional audio systems.

    Procter & Gamble

    Procter & Gamble also known as P&G is a multinational consumer goods company that has its headquarters based in Cincinnati, Ohio. The company offers a variety of different products such as personal health/consumer health, personal care, and hygiene products, beauty products, Grooming, Baby and family care products among others.

    P&G has over 135,000 employees and is available in over 80 countries. Procter & Gamble has become a worldwide partner of Olympic in 2010, since then the company has helped the Olympics in the category of personal care and household products.

    Samsung

    Samsung is a Korean conglomerate with its headquarters in Samsung Town, Seoul. As of 2020, the company is known to have the 8th highest global brand value. It also is currently a leader in the industries of food processing, textiles, insurance, securities, and retail. Samsung is one of the top smartphone producers in the world. In 2016, the company shipped more than 306 million units of electronic gadgets worldwide.

    The company has been a sponsor for the Olympics since the 1988 Seoul Olympics. Samsung has since then a meaningful connection through innovative technologies. For the last 30 years, Samsung has helped evolve the games in the categories of wireless communications equipment and computing equipment category.

    Toyota

    Toyota is one of the largest automobile manufacturers and had sold over 10 million vehicles in over170 countries. According to Forbes, Toyota is the 10th largest company in the world in terms of its gross revenue in 2019. The company has its headquarters in Aichi, Japan, and is known to have over 370,000 employees worldwide.

    Toyota is the first-ever mobility worldwide partner for the Olympics in 2015. The company has helped the games in the sector of vehicles, mobility support robots, and mobility services. It also helps IOC in coming up with sustainable options for efficient mobility, intelligent transport systems, traffic systems, and vehicle-to-vehicle communications systems in host cities during the Olympics.

    Visa

    Visa is a world leader in digital payment and multinational financial service corporation that has its headquarters in Foster City, California. The company provides financial services like electronic fund transfer through credit cards, debit cards, and prepaid cards. Visa is one of the world’s most valuable companies as it provides payments for more than 3.5 billion cardholders in over 200 countries worldwide.

    Visa is a worldwide partner of the Olympics since 1986. The company has helped the games by enhancing the payment experience for fans and athletes present at the Olympic venues. The company has the exclusive category of payment services, transaction security, and prepaid cards. Visa has continuously provided the company with the most technologically advanced payment systems available including new payment options.


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    Tokyo 2020 Olympic Gold Partners

    Asahi

    Asahi group holdings are one of the top Japanese companies that manufacture beer, spirits, soft drinks, and food. The company has its headquarters in Sumida, Tokyo, and has 37% of the market share making it the fourth largest beer brewer in Japan. Asahi has been the gold partner of the Olympics since 2009 as it supported the Japanese Olympic team and athletes aiming to qualify for the games.

    Asics

    Asics is a Japanese conglomerate that manufactures sports equipment for various different sports. The company is known for its running shoes that have been ranked high among the top performance footwear in the market. Asics will be supporting Tokyo 2020 Olympics by sponsoring sportswear for the Japan Olympic and Paralympic Team and making uniforms for the staff and volunteers.

    Canon

    Canon is one of the top manufacturers of cameras in the world, with its headquarters in Tokyo, Japan. The company also makes optical, imaging, and industrial products, such as lenses, medical equipment, scanners, printers, etc. The company will be providing services to the Tokyo 2020 Olympic Games with world-class services to sports journalists and photographers from all over the world for the sports event.

    Eneos

    Eneos Corporation also known as the Nippon Oil and Energy Corporation is a Japanese petroleum company. The company is the largest oil company in Japan and has recently been expanding its operations in other western countries. The company will support the Tokyo 2020 Olympics by supplying essential energy sources such as petroleum, gas, hydrogen, and electricity.

    Tokio Marine & Nichido Fire Insurance

    Commonly known as the Tokio Marine Nichido, the company is a property insurance subsidiary of Tokio Marine Holdings. With headquarters in Tokyo, Japan, it is also known to be the largest non-mutual private insurance group in the country. The company will support the Tokyo 2020 Olympics by providing insurance, risk management, and offering insurance in their time of need.


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    Nissay

    Nissay is also known as Nippon Life Insurance is the largest Japanese life insurance company in terms of revenue. The company is said to be working together with the IOC and other stakeholders to utilize our national network to foster the movement throughout Japan especially during the Olympics.

    NEC

    NEC Corporation is one of the top IT and Electronic companies in Japan. With its headquarters in Tokyo, Japan, its IT and network solutions consists of Cloud computing, AI, IoT platform, and software. The company will be supporting the Tokyo 2020 Olympics with state-of-the-art public safety products and network products.

    NTT

    The Nippon Telegraph and Telephone Corporation is known as NTT is known to be ranked 55th in the Fortune Global 500. With headquarters in Tokyo, Japan, the company is the fourth-largest telecommunications company in the world according to its gross revenue. NTT has taken up the responsibility to provide information and communications technologies for the Tokyo 2020 Olympics.

    Nomura

    Nomura is a leading financial holding company in Japan. The company offers services of broker-dealer, banking, investment, financing, and other services to its customers. Nomura Holdings will support the Olympic and Paralympic Games Tokyo 2020 as the Gold Partner in the category of security.


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    Fujitsu

    Fujitsu is another IT and communications technology that has its headquarters in Tokyo, Japan. The company is the world’s fourth-largest IT service provider and has 132,138 plus employees in more than 180 countries. During the Tokyo 2020 Olympics, the company will help in connecting various ICT technologies and bringing about a safe, sound, and reliable sports event.

    Mizuho

    Mizuho is a Tokyo-based banking and holding company. Mizuho’s combined holdings are known to form the third-largest financial service group in Japan. The company has taken up many initiatives to promote innovation in the financial sector and to revitalize the Japanese economy so that the country is ready to welcome people for the Tokyo 2020 Olympics.

    SMBC

    SMBC or Sumitomo Mitsui Banking Corporation Group is another Japanese banking and financial services company that will be sponsoring the Tokyo 2020 Olympics. The group operates in the sectors like retail, corporate, and investment banking segments worldwide.

    Mitsui Fudosan

    Mitsui Fudosan is a leading real estate developer in Japan and one of the subsidiaries of the Mitsui Group. Commenting on sponsoring the Olympics the coming said that, it will show the world the charms of Japan, by developing attractive cities fit to welcome people from around the world, as part of the Tokyo 2020 Olympics.

    Meiji

    Meiji Holdings Company is a Japanese holding company, which is currently the fourth largest confectionery company in the world. The company has supported athletes in many ways since 1964 when they first offered products to Olympic athletes.

    Lixil

    Lixil Group Corporation is one of the top manufacturers of building materials and housing equipment, The company will support Tokyo 2020 Olympics in the category of Building Components and Bathroom and Kitchen Fixtures which will be useful especially for the Olympic village.


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    Tokyo 2020 Olympic Official Partners

    Ajinomoto

    Ajinomoto is a leader of a global company that specializes in the business of food and amino acids. The company produces seasonings, cooking oils, frozen foods, beverages, sweeteners including pharmaceuticals. The company is available in 36 countries and has over 34,504 employees around the world.

    Earth Corporation

    Earth Corporation was founded in 1892 and is a pioneer in the field of household insecticides in Japan. The company manufacturer’s pharmaceuticals and produces quasi-drugs, medical tools, and more. The company is also into importing and exporting services.

    EF Education First

    EF Education First was founded in 1965 as a global educational institute offering groundbreaking educational programs. Ef is one of the well-known international education companies that offer language learning, cultural exchange, and academic programs around the world. The company provides cultural and language learning programs in over 116 countries with over 52,000 employees worldwide.

    Airweave

    Airweave is a total sleep solution company that is sponsoring the Tokyo 2020 Olympics with special portable products customized for Olympic athletes. The company is known for its wide range of products such as bed frames, mattresses, pillows and cushions, comforters, bed linens, covers, pillowcases, and sheets. Airweave is looking forwards to delivering the most comfortable sleeping environment for competing athletes at the games.

    Kikkoman

    Kikkoman is a world leader in manufacturing soy sauce, it began its operation in 17 and currently produces over 400 million liters of soy sauce every year. The company is available in over 100 countries and also makes food seasoning and flavoring, mirin, shōchū, and sake, juice, and other beverages including pharmaceuticals.


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    KNT CT

    KNT CT is an integrated travel company group that has contributed to the organization of numerous sports events that have taken place in Japan. KNT-CT will be supporting the Tokyo 2020 Olympics in the category of Travel agency services and national trip hospitality services. It will also be plan spectators’ tours that will bring the excitement of the Olympics to as many domestic customers.

    JTB

    JTB Corporation is another Tokyo-based travel agency that will be sponsoring the Tokyo 220 Olympics. The company is known to be one of the largest travel agencies in the world as it specializes in the tourism sector.

    Cisco Systems GK

    Cisco Systems GK is a Japanese subsidiary of the Cisco system which is a world leader in IT. The company was founded in 1992 and is now sponsoring the Tokyo 2020 Olympics in the sector of Network equipment.

    Secom

    Secom is one of the top security companies in Japan and a pioneer in the industry. Secom has a history of being involved in many national programs, large-scale projects, and the provision of security services at major facilities and has extensive expertise and experience in implementing security systems. The company will provide security and other services at the Olympic Village for the Tokyo 2020 Olympics.

    ANA

    ANA also known as All Nippon Airways is the largest airline in Japan in terms of its revenue and passengers. The company operates in both domestic and international destinations with more than 20,000 employees and 2.07 million passengers in 2010. The company will support the Tokyo 2020 Olympics in the category of Passenger Air Transportation Services.


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    Alsok

    Alsok was founded in 1965 and has operations in security for homes and buildings, and security for the secure transportation of physical cash for financial institutions. Alsok will be supporting the Tokyo 2020 Olympics with security and helping the athletes during the game.

    DNP

    DNP is also known as Dai Nippon Printing Co was established in 1876. It is a Japanese company known for its products and services in printing and information technology. The group has over the years expanded its business from magazines and books to the fields of packaging. The company will support the Tokyo 2020 Olympics in the category of Printing Services and will help the games with Games tickets, accreditation cards, and various communication materials.

    Daiwa House

    Daiwa House Industry is Japan’s largest homebuilder that specializes in prefabricated houses. The company has so far built factories, shopping centers, health care facilities, the management and operation of resort hotels, golf courses, and fitness clubs. It is also a well-known operator of freight logistics centers with more than 250 logistic companies.

    Tokyo Gas

    Tokyo Gas is the largest natural gas utility in Japan. The company has a history of more than 130 years and has so far constructed a network consisting of 60,000 km of pipelines that links more than 11 million customers in Tokyo. It is also the primary provider of natural gas in the main cities of Japan.

    Tokyo Metro

    Tokyo Metro is known to have an average daily ridership of 7.07 million passengers. It operates nine subway lines covering 195.1 km in central Tokyo seven of which offer through-services with lines operated by other railway companies. Tokyo Metro will support the Tokyo 2020 Olympics in the category of Passenger Rail Transportation Services.


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    Toto

    Toto is a Japanese company that manufactures plumbing products, including ceramic sanitary ware, fittings for water faucets, bathtubs, and washbasins. The company is currently available in 18 countries and is known for its innovations in washrooms and toilets. The company will sponsor the Tokyo 2020 in the category of Bathroom and Kitchen Fixtures.

    Tobu Top Tours

    Tobu Top Tours Corporation is a Japanese travel agency with over 100 branches in japan and offices in London, Paris, New York, San Francisco, Los Angeles, Hawaii, Guam, Sydney, Gold Coast (Australia), Bangkok, Hong Kong, Shanghai, Beijing, and Singapore. The company will support the Tokyo 2020 Olympics in the category of travel and tourism.

    Narita International Airport and Japan Airport Terminal Haneda

    Narita International Airport is the secondary international airport in Japan, it is also the closest airport to cities like Narita, Kazaki, and Tomisato. The Haneda Airport is one of the two primary airports and the primary base of Japanese airlines like Japan Airlines, All Nippon Airways, Air Do, Skymark Airlines, Solaseed Air, and StarFlyer. Haneda was rated to be the 2nd Best Airport, World’s Cleanest, and Best Domestic Airport in the world by Skytrax.

    Japan Post

    Japan Post is among the top post, logistics, and Courier companies in Japan. It has its headquarters in Tokyo and is a subsidiary of Japan Post Holdings group.

    Japan Airlines

    Japan Airlines is the topmost Japanese airline with its headquarters in Tokyo, Japan. It operates in international and domestic passenger and cargo services to 220 destinations in 35 countries worldwide. The group is known to have a fleet of 279 aircraft.


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    Hisamitsu Pharmaceuticals

    Hisamitsu has been in the pharmaceutical industry since 1847 and is currently the leading pharmaceutical company in Japan. The company produces markets prescription, OTC products, and external pain-relieving products.

    Mitsubishi Electric Corporation

    Mitsubishi is a leading and pioneer electronics company with its headquarters in Tokyo, Japan. The company manufactures a wide variety of products such as include elevators and escalators, home appliances, automation systems for factories, train systems, electric motors, pumps, semiconductors, and satellites. It is the subsidiary of Mitsubishi which is a Major FMCG company.

    Yamato

    Yamato is one of the oldest transport companies in Japan with over 100 years of experience in the field. The company has over 4000 delivery points, 40,000 delivery vehicles, and 160,000 employees around the country. Yamato handles more than 1.6 billion packages every year.

    Recruit

    Recruit is a Japanese HR company that owns a search engine called Indeed. In 2016, the company had an overall sales of $17 billion with international sales contributing over 40% of the total revenue.

    Manichi Shimbun and Asahi Shimbun

    Mainichi Shimbun and Asahi Shimbun are two of the main national newspapers in Japan. Both the papers publish paperbacks, books, and other magazines, including weekly news magazines.


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    Tokyo 2020 Olympic Official Supporters

    Aoki Corporation

    Aoki is a Japanese construction company that has constructed many buildings and hotels in Japan, Hong Kong, and Taiwan. The company will be sponsoring the Tokyo 2020 Olympics in the category of business and formal wear.

    Aggreko

    Aggreko is a world-leading provider of modular, mobile power, and heating and cooling. The company has a history of providing temporary electricity generators for global sporting events taking place in Japan. The company will also help the Tokyo 2020 Olympics in reducing greenhouse gas emissions and contribute to a sustainable society.

    ECC

    ECC is a company that provides educational activities since 1962. It also provides language training services and so will be the sponsor for the Tokyo 2020 Olympics in the category of Offline Language Training Services.

    EY Japan

    EY Japan is a  leading multidisciplinary professional services organization that aims on building a better working world for its clients and communities. The company will sponsor the Tokyo 2020 Olympics in the category of Professional Services which will include Audit, finance, tax and project management, and management consulting.

    Google

    Google Japan GK has sponsored the Tokyo 2020 Olympics in the category of Internet-based information and navigation services. Google is a multinational tech conglomerate that provides internet-related services and products. Yoshiro Mori the president of the Tokyo 2020 Olympics said that they are delighted to welcome Google, a company that provides various services including internet search, online maps, and language translation, as an official supporter.


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    Tanaka Holdings

    Tanaka is a world leader in manufacturing bonding wire and catalysts for PEM fuel cells. The company was founded in 1885 and is a subsidiary of Tanaka Kikinzoku Group.

    Shimiza Corporation

    Shimiza Corporation is a Japanese firm that specializes in architecture, civil engineering, and general contracting. The company is known to have annual sales of $15 billion and is also called the top 5 contractors in Japan and among the top 20 worldwide.

    Tobu Tower Skytree

    The Tobu Tower Skytree is the company that operates the Tokyo Skytree, which is a popular tourist destination and the world’s tallest freestanding tower, construction of which made full use of Japan’s most advanced building technologies. The tourist destination is located in Tokyo and many international and domestic tourists visit for the panorama of the city.

    Technogym

    Technogym is a Japanese company that manufactures and sells equipment and digital technologies for fitness, sport, and health. The company will sponsor the Tokyo 2020 Olympics in the category of Fitness Equipment. It will provide the games with numerous fitness and sports equipment for the athletes to practice.

    Park24

    Park24 is a Japanese multination corporation that operates 24-hour automated parking garages, monthly parking lots, and parking lot administration. It currently operates and manages more than 17,000 parking facilities in the country. The company is will sponsor the Tokyo 2020 Olympics in the category Parking Lot Services.


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    Pasona

    Pasona is a Japanese company that specializes in staffing services such as temporary staffing, recruiting, outplacement, and even outsourcing. The company has its headquarters in Tokyo and is the second-largest staffing company in Japan.

    Marudai Food

    Marudai Food is a Japanese food company that is known for manufacturing meat products and processed food product. The company will be providing the Tokyo 2020 Olympic with quality products such as Ham, Sausage, Bacon, Fish sausage, Kamaboko, Roasted pork, Sparerib, etc.

    Yahoo! Japan Corporation

    Yahoo! Japan Corporation is a Japanese internet company that was formed through a joint venture between the Japanese company Softbank and the American internet company Yahoo! The company’s web portal is the most visited website in Japan, and its internet services are mostly dominant in Japan. In 2021, the company was merged with Line Corporation.

    Sankei Shimbun and Hokkaido Shimbun

    Both Sankei Shimbun and Hokkaido Shimbun are among the top daily newspaper in Japan. Sankei Shinbun is the sixth-highest circulated newspaper in the country, while Hokkaido Shimbun is only circulated in the Hokkaido district.


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    Top countries and their main sponsors

    United States of America

    NBC

    NBC also called the National Broadcasting company is an American English language broadcast television and radio network that is owned by Comcast. The company has its headquarters in Rockefella Plaza, New York City, has 200 affiliations, and has 13 owned and operated stations throughout the country.

    Nike

    Nike is a leader and the world’s largest supplier of athletic shoes and apparel. Besides footwear and apparel, the company also makes and markets equipment and accessories. In 2020, the company’s overall revenue was estimated to be $29.6 billion. Nike is also ranked 89th in the fortune 500 lists of American companies in terms of gross revenue.

    Hershey Company

    Hershey is one of the largest chocolate manufacturers in the world with its headquarters in Hershey, Pennsylvania. The company is known for its baked goods like cookies and cakes and beverages like flavored milkshakes.

    Ralph Lauren

    Ralph Lauren is a popular fashion house that is known for its mid-range and luxury clothing. Besides clothing, the company also makes apparel, home, accessories, and fragrances. The company was first started by the fashion designer Ralph Lauren in 1967 and currently has its headquarters in New York City.


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    India

    Mobile Premier League

    Mobile Premier League popularly known as MPL is India’s most popular & largest esports and mobile gaming platform. The company has so far made over 50 plus games which are available on both Apple and Android. It currently has more than 60 million users in India.

    Herbalife Nutrition

    Herbalife Nutrition is an upcoming company that manufactures and sells dietary supplements. The company has its headquarters in Los Angeles, California, and has over 8,900 employees worldwide. Herbalife Nutrition operates in over 94 countries and has more than 4.5 million distributors and members across the world.

    JSW Group

    JSW Group is a Mumbai-based multinational conglomerate that has a footprint in the industries of steel, energy, minerals, ports, infrastructure, and cement. The company is a subsidiary of OP Jindal Group and is in countries like India, America, South America, and Africa.

    Adani Group

    Adani Group is an Ahmedabad-based multinational conglomerate that was founded by Gautam Adani in 1988. The group has numerous businesses in the industries such as port management, electric power generation, renewable energy, mining, airport operations, natural gas, food processing, and infrastructure. The company is known to have annual revenue of $13 billion and is present in over 50 countries.


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    Australia

    Speedo

    Speedo is a leading manufacturer of swimwear and swim-related accessories. The company has its headquarters in Nottingham, England. The company products used to be manufactured across Australia but not anymore. The company was brought by the Pentland Group for $170 million in 2020.

    GoDaddy

    GoDaddy is one of the best internet domain registrar and hosting company. The company has its headquarters based in Tempe, Arizona, and is currently also known for its advertising on TV and newspapers. As of 2020, GoDaddy has over 20 million customers and more than 7000 employees around the world.

    Cadbury Australia

    Cadbury is the second-largest confectionery brand in the world, as it is available in over 50 countries worldwide. Cadbury was brought by Mondelez International in 2010. The company has its headquarters in Uxbridge, London, and is known for its wide range of chocolate and dairy products.

    Optus

    Optus is a leading Australian company integrated communications that serves over 9.5 million customers every day. Optus is known for its services that include mobile, fixed, and IP telephony, business network services, fixed and wireless broadband, and satellite services.


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    South Korea

    Hanjin Travel

    Hanjin Travel agency is a subsidiary of the Hanjin group with experience of over 50 years in the industry. The Hajin Group is a Korean conglomerate that operates in air-land-sea transportation. There are 23 affiliated companies working under the group.

    BBQ Chicken

    BBQ Chicken started in 1995 and is currently the No. 1 food franchise brand in Korea. It has over 1000 outlets just in Korea and has also started the world’s first and only Chicken University in 2000. The company is also among the top 100 brands in South Korea.

    Hyundai

    Hyundai is a leading automotive manufacturer with its headquarters in Seoul, South Korea. The company was initially founded in 1967 and is currently operates the world’s largest integrated automobile manufacturing facility Ulsan. Hyundai has over 75,000 employees in over 193 countries worldwide.

    Russia

    Sberbank

    Sberbank is a Russian banking and financial services company that has its headquarters based in Moscow, Russia. According to The Bankers Top 1000 World Banks ranking, Sberbank is the largest bank in Russia, third-largest in Europe, and 60th in the world.

    Gazprom

    Gazprom is an energy corporation with its headquarters based in Saint Peterburg, Russia. As of 2019, the company had an overall sale of $120 billion in 2019 and is the largest publicly-listed natural gas company in the world. According to Forbes Global 2000, Gazprom was ranked as the 32nd -largest public company in the world.


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    United Kingdom

    Purplebricks

    Purplebricks is a UK-based online estate agent, which was founded in 2012 by Micheal Bruce and Kenny Bruce. The company is UK’s fastest-growing estate agency as it offers smarter, more convenient, and cost-effective ways to buy or sell.

    National Lottery

    The National Lottery was established in 1994 in the United Kingdom and is operated by Camelot Group. The National Lottery is and regulated by the Gambling Commission and around 53% goes to the prize fund while the other 25% goes towards good causes.

    Aldi

    Aldi is one of the topmost supermarket chains in Europe. It has over 10,000 stores in more than 20 countries worldwide. The company was originally started by Karl and Theo Albrecht in 1946 and currently has a turnover of $59 billion.

    Frequently Asked Questions

    How much does it cost to become an Olympic sponsor?

    According to Quartz, sponsors currently pay up to $300 million per cycle or quadrennium which is a four-year package for partnering. Bridgestone and Panasonic are known to have paid $200 million to $250 million each to become global partners for four years. While Airbnb paid an estimated $500 million for an eight-year contract.

    What impact does the Covid 19 pandemic have on sponsorship?

    Because of the Covid 19 pandemic, the IOC has made a rule not allowing international fans to enter the city of the 2020 Olympic Games in Tokyo. Since the games were postponed, companies had to pay extra for sponsorship and this declined the value of sponsorship. Despite the tense economic situation, Japan’s domestic sponsors have also pledged their continued support for the Games.

    What do sponsors get in return?

    The sponsors and partners can use the Olympic logo of the rings the Olympic flame in their marketing activities. They can also use the designations and imagery, including emblems, mascots, and slogans depending on which tier of sponsors they are.

    What is the four-tier of Olympic sponsorship?

    The four tiers of Olympic sponsorship are the Worldwide Olympic Partners, Tokyo 2020 Olympic Gold Partners, Tokyo 2020 Olympic Official Partners, and Tokyo 2020 Olympic Official Supporters.

    Who are the Worldwide Olympic Partners?

    The Worldwide Olympic Partners are Coca-Cola, Airbnb, Alibaba, Atos, Bridgestone, Dow, GE, Intel, Omega, Panasonic, Procter & Gamble, Samsung, Toyota, and Visa.

    Who are the Tokyo 2020 Olympic Official Partners?

    The Tokyo 2020 Olympic Official Partners are Ajinomoto, Earth Corporation, Education First, Airweave, Kikkoman, KNT, JTB, Cisco, Secom, ANA, Alsok, DNP, Daiwa House, Tokyo Gas, Tokyo Metro, Toto, Tobu Top Tours, Toppan Narita Airport, Japan Post, Japan Airport Terminal Haneda, Japan Airlines, Hisamitsu, Mitsubishi Electric, Yamato, Recruit Holdings, The Japan News, The Asahi Shimbun, and Mainichi.

    Who are the Tokyo 2020 Olympic Official Supporters?

    The Tokyo 2020 Olympic Official Supporters are Aoki, Aggreko, ECC, EY Japan, Kadokawa, Google, Kokuyo, Shimizu Corporation, Tanaka Holdings, Technogym, Tobu Tower Skytree, Nomura, Park24, Pasona Group, Marudai Food, Morisawa, Yahoo Japan Corporation, The Sankei Shimbun, and The Hokkaido Shimbun Press.

    When are the Tokyo 2020 Olympics taking place?

    The Tokyo 2020 Olympics was postponed to be held from 23rd July to 8th August 2021.

  • Startup Podcasts: List Of Podcast For Startup Founders

    If you are a founder of any business, it’s imperative to consistently keep up with gathering knowledge from the most recent updates from the business world. It is important to ensure your best practice in your business. You might not get sufficient opportunity to sit and peruse an article or a book. But there’s still a helpful method to get familiar with the startup world and individuals prevailing in it. Switch to the startup podcasts and you can listen to them any time without interrupting your daily work.

    Startup Podcasts have become immensely popular among the mass over the most recent couple of years. There is a huge pile of significant startup podcasts with enriching content out there. It is never too late to get ideas and inspiration from the settled entrepreneurs. As they are the ones, who can guide you with their startup podcasts.

    If you are wondering how would you begin? With endless choices out there, which ones are the best to tune in to? Then we have a solution. Here are a list of all the basic as well as well-settled entrepreneurs who have produced the podcasts. Designed especially for the new businesses, these startup podcasts can help you in reaching to your ultimate goals.

    So let’s jump into the lists of startup podcasts without much ado.

    1. Indian Startup Show
    2. The Rocking Entrepreneur Podcast
    3. Master Of Scale Podcast
    4. TedTalks Business
    5. The Ranveer Show
    6. Mixergy – Startup Podcast
    7. Outliers – Startup Podcast
    8. Smart Passive Income
    9. HBR IdeaCast
    10. GaryVee Audio Experience
    11. The NfX Podcast
    12. How I Built This

    best entrepreneur podcast_startuptalky
    Growth in the listeners of podcast

    Indian Startup Show

    The Indian Startups Show is the weekly startup podcasts about Entrepreneurs and more. The host of this show is Neil Patel – who is the development engineer on Ruby On Rails dev.

    This startup podcast is useful in case you are an inquisitive nerd and trying to assembling a side project, startup. For the same, if you’re constantly surfing the Internet for articles that can help you about bootstrapping your business, deals, plan, promoting, psychology, copy, UI/UX, or any of different subjects that can enable your business to be significantly more effective, then this podcast is obviously the right choice to start with.

    List of startup podcasts you should listen

    The Rocking Entrepreneur Podcast

    Rocking Entrepreneur is made for all types of business entrepreneurs. It’s applicable especially if you have recently started your business as an entrepreneur/organizer/small business owner or a serial entrepreneur. Needless to say that you would feel ambitious and is keen to shape your startup.

    The Rocking Entrepreneur produces the best startup podcasts that will provide you with the exact knowledge about your startup idea. For that, you need not attend any business college. You do not have to bother with a Harvard degree or have contacts with famous people. Most importantly, you don’t have to have a lot of cash. You have to gain from the experience of the cutting edge entrepreneurs from their Stories which is exclusively available in The Rocking Entrepreneur Podcast!

    Master Of Scale Podcast

    This startup podcast is considered to be one of the best podcast out there for startup organizers. Masters of Scale is ideal for any individual who has the ambition to start with a business which can yield high-rate growth while taking off. The host of the startup podcast, Masters of Scale is Reid Hoffman, an entrepreneur & investor. His guests are the who-is-who of Silicon Valley and their inspirational stories.
    It’s stuffed with interviews from the heads of probably the most important organizations around the globe. From Mark Zuckerberg and Sheryl Sandberg of Facebook to Peter Thiel of PayPal and Palantir fame and the list of hitters goes on.
    The interviews are typically centered around various startup topics and offer audience the opportunity to hear prominent advises and best practices for anybody hoping to develop their organization.


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    TedTalks Business

    best startup podcast episodes_startuptalky
    Best startup podcast episodes – Tedtalk business

    You can ask why should we follow TED talks if the setting of this article is Indian enterprise. The podcasts that are shared so far spread Indian approaches/business condition as well. Its imperative to know about they way different economies and splendid personalities handle issues and proceed. TED talks can assist you with pointing out issues that you might never have thought that they exist. They also give out solution that is exceptional and unique.

    The Ranveer Show

    Ranveer Allahbadia, known as BeerBiceps brings you the exclusive startup podcast, #TheRanveerShow. Each episode of the show intends to present to you a few significant values that are worth listening. Life is all about the game that involves the endless improvement of yourself. The podcast adds a touch of emergency of a entrepreneur life out of a simple and ordinary life.

    It is regardless of whether it’s about fitness, career, lifestyle or just an old motivational thought. Every act in the podcast will enhance you to take up decisions that are bold enough. This podcast shares about the experiences of a few well-settled entrepreneurs which might inspire you a lot.

    Mixergy – Startup Podcast

    Andrew Warner presents a few uncomfortable inquiries to dive profound into the victories. It is done only to bring forth the reality of struggle and hardship and how they overcame it. Andrew and his guests share inspiring and actionable stories and lessons on how to achieve success in business (while avoiding mistakes many have made before). Mixergy is a must-listen!
    Indeed one of the great startup podcasts to tune in. If you are keen on studying the “smart streets” side of the business, Mixergy offers a premium membership with their podcasts, where you can get exceptional contents.

    Outliers – Startup Podcast

    One of the famous startup podcast, Outliers is presented by FACTOR DAILY, an initiative by Pankaj Mishra. This podcast has recently accomplished 50 shows. Outliers doesn’t restrict itself to business people. It rather brings in the voices from different corners to the mic. One of the noticeable scenes is the interview with the spouse of an entrepreneur. This is considered as an over-looked yet basic factor in the accomplishment of any business. Also, you will get to hear experiences from seasoned businessmen and experts in this show.


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    Smart Passive Income

    Always having a Plan B is the assorted job of a wise man. Smart Passive Income is run by Pat Flynn, to instruct individuals to improve their business to earn passive automated revenue. His startup podcast generates intuitive show where he takes week interviews every week. He also talks about enhancing ideas and guidance for building a fruitful online business.

    HBR IdeaCast

    Sarah Green Carmichael, a government editor at Harvard Business Review hosts this podcast. Carmichael is a normal speaker and moderator at conferences like SXSW, the Drucker Forum, and Thinkers50. IdeaCast covers a lot of subjects from the world of marketing. Interviews with professionals, scientists, and journalists famous, others behind the scene-covering one regular subject or problem per episode.

    Whether you’re out of college, a mid-level supervisor, or a CEO, you’ll be motivated by the ideas and recommendations on climbing the profession ladder, navigating workplace politics, and different in-the-air subjects about the world of work.

    Diverse topics plus fascinating authorities add up to sensible recommendations on conduct and smart, in-depth discussions on navigating business conditions or life in general.

    GaryVee Audio Experience

    The GaryVee Audio Experience, Gary Vaynerchuk makes use of his podcasts to share keynote speeches on marketing and business, segments from his video series, interviews, information, and more.

    The GaryVee Audio Experience is one of the most famous marketing and management podcasts on many podcast streaming services. Episodes vary in approach and style. Listeners will hear episodes composed of his #AskGaryVee Q&A with his social media followers, and keynote speeches on marketing and business, and segments from his DailyVee video series. Some episodes additionally consist of interviews with commercial leaders and “fireside chats” that cowl Vaynerchuck’s ideas on new and modern-day traits in advertising and management.

    The NfX Podcast

    This podcast gives extremely good content material for those who are constructing a startup. It’s generally very realistic – how to fundraise, how to onboard customers, how to target pricing, how to recognize if you prefer to sell your company, and more. But it’s additionally ‘big thinking’ about main industries and opportunities.

    How I Built This

    Have you ever questioned the people at the core of the world’s largest brands?

    How I Built This explores the real-life experiences of founders in the core team of companies like Five Guys, Kate Spade, and AOL. Host Guy Raz interviews an extraordinary entrepreneur every week to disclose what it takes to develop a multi-billion-dollar brand. The podcast is produced with the aid of NPR and facets the degree of top-notch manufacturing quality, storytelling, and thoughtfulness you would count on from a broadcasting outlet.

    Raz’s weekly podcast has featured interviews with the likes of Jet Blue Airways founder David Neeleman, Canva founder Melanie Perkins, as properly as the minds at the back of the SoulCycle franchise and Kickstarter.

    Conclusion

    The podcast has became popular over the last decade and many people are investing time and  money to produce as well as to listen to other people talking about their experience. This is a growing industry, if you wish to contribute, you can also start your startup podcast too.

    FAQs

    What is a podcast and how do they work?

    Podcasting is a way of distributing audio files via the Internet. A podcast is a series of spoken word converted into digital audio files that a user can download to a personal device for easy listening.

    What are the Top 5 Podcast Hosting Platforms?

    • Buzzsprout
    • PodBean
    • Simplecast
    • Megaphone
    • Libsyn

    What are the top Podcasts for startup founders?

    Some of the Top Podcasts for startup Founders in 2021 are:

    • Indian Startup Show
    • The Rocking Entrepreneur Podcast
    • Master Of Scale
    • TedTalks Business
    • The Ranveer Show
    • Mixergy – Startup Podcast
    • Outliers – Startup Podcast
    • Smart Passive Income
    • HBR IdeaCast
    • GaryVee Audio Experience
    • The NfX Podcast
    • How I Built This

    What are Free podcast hosting services?

    • Buzzsprout
    • Spreaker
    • Podbean
  • Backlink Analysis – How to evaluate quality links (Ultimate Checklist)

    How do you check the quality of your backlinks?

    I have seen different approaches with different clients.

    Somewhere, It may make sense. Because everyone has their own objective of building links.

    It depends on the competition of that particular niche they are working in as well.

    Whatever, a quality link is what everyone wants.

    But, How do you determine the quality of your backlink?

    The very first and most important step of Link building Campaign is, choosing the right websites from where you want to build the links.

    If you go wrong in this step, your entire campaign will fail.

    Thus, always make sure you are focusing on the right metrics while choosing websites to build backlinks.

    But unfortunately, in most cases, lack of knowledge is a drawback in building links.

    I have seen most people run after vague metrics and end up losing money and time.

    Common mistakes while evaluating the quality of backlink:
    What are toxic backlinks?
    What makes a Backlink Toxic?
    How to avoid it?
    How to Remove Toxic Links?
    List of my KPIs:
    List of my Backlink Analysis Tools:
    FAQ

    Common mistakes while evaluating the quality of backlink:

    1. Focusing Only on DA and DR.
    2. Don’t consider the traffic.
    3. Don’t check the outbound links of the referring domain.
    4. Don’t check the Referring domain IPs.
    5. Don’t use the relevant anchor text.
    6. Don’t check the top keywords of the referring domain.
    7. Don’t check the Spam Score.

    What are toxic backlinks?

    Toxic backlinks are links that are unnatural on Google’s eye. It can impact your SEO badly. It can happen naturally as well. Thus always keep an eye on your backlinks.

    Here, I have listed a few parameters:

    • Low Domain Authority.
    • Mirror pages – Too many backlinks coming from the same anchor text.
    • Spam sites or the sites which are built for only link building purposes.
    • If the site is not indexed.
    • Links with unnatural anchor text.
    • Trust flow = Null.
    • Links those marked as sponsored.
    • Hidden links from the website’s footer.
    • Links that are forced into blog comments.
    • Free google links ( Ex: Google Maps Links).

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    How to avoid it?

    • Don’t build spammy and irrelevant profiles, directory and web2.0 links.
    • Don’t build reciprocal links.
    • Avoid Too many Keyword rich or exact match anchors.
    • If buying any links, always check relevancy, indexing status and referring IPs.
    • Avoid Links from spam comments on blogs or forums.

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    Competitor analysis refers to identifying competitors and evaluating their strengths & weaknesses. Different competitor analysis tools can be used to analyze competitors like ispionage, adwords, etc.


    How to Remove Toxic Links?

    • Contact Site owner, publisher or editor.
    • Disavow Links.

    Here I have prepared a checklist of KPIs that people used to follow while determining the quality of a link.

    1. Domain Authority/Domain Rating.
    2. Organic Traffic.
    3. Link-type should be Do-follow only. No sponsor tag or no-follow links.
    4. Check if it is indexed on Google or not.
    5. The number of Unique Referring Domains.
    6. Relevant or natural anchor text.
    7. Alexa Rank.
    8. Trust Flow.
    9. Citation Flow.
    10. Spam score.
    11. The number of outbound links.
    12. The number of inbound links.
    13. Social shares
    14. Site and Page relevance – Similar niche or relevant sites.
    15. Referring IPs – to check PBN.
    16. Domain Age – Usually, Old domains have more authority.
    17. Link Location- Header, footer, left sidebar, right-sidebar, body.
    18. Quality of the keywords they are ranking.

    But to be honest, I don’t follow all the KPIs mentioned above.

    List of my KPIs:

    DA/DR – Must be higher than my website. It should be 30+ at least.

    Organic Traffic – Always Check the trend of organic traffic growth. Ensure the traffic is growing exponentially. Organic traffic should be a minimum of 5k on Ahrefs. Though, it may vary with the different niches.

    Growth of traffic on Similarweb
    Growth of traffic on Similarweb

    Link Location – Ensure you are getting links from the body of the content.

    Link Type – It should be Do-follow. A no-follow link does not add SEO value.

    Spam Score – Always check the Spam Score on Moz. It should be under 5 %.

    The number of outbound links – Always try to build links from the websites, which are providing very few and relevant outbound links. Avoid websites that are giving numerous outbound links to irrelevant websites.

    Check Outgoing Links from Ahrefs
    Check Outgoing Links from Ahrefs

    Site and Page relevance – Build links only from the relevant niche websites. The link must look natural inside the body of the content.

    Relevant or natural anchor text – Always use relevant anchor text. Don’t make your anchor text keyword rich.

    Indexing Status – Always check the link you have acquired, if it’s indexed on Google or not.

    Referring IPs – If you are buying links from cheap sellers who used to provide you with a list of 50 sites, then always check the referring IPs to check if those are PBN sites or not. Building PBN links is risky, Once Google identifies, you will get penalized.

    Quality of the Top-Ranking Keywords – It is important to check the top-ranking keywords. It will give you an idea about the quality of the traffic that a particular website is driving.


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    Ahrefs – To check referring domains, keywords, anchor text, traffic and Referring IPs.

    Moz – To check DA and Spam Score.

    Majestic – To check Trust flow and majestic.

    Similarweb – Monthly Pageviews

    Conclusion

    According to myself, the value of quality links will always remain a key factor in SEO. Link is a fuel that helps to scale your traffic rapidly.

    Once you implement On-page SEO, technical SEO well, then start focusing on building quality links only.

    Link building takes time and money. So, always take help from professionals who can help you build a strong link profile on Google’s eye.

    FAQ

    Yes, backlinks are a crucial part of SEO as they help your brand rank higher on search engines.

    Dofollow links are the most valuable backlinks.

    Nofollow links are least common and are less valuable backlinks.

  • Simply Blood: World’s First Virtual Blood Donation Platform

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Simply Blood.

    The value of blood cannot be emphasized no matter how much one tries to do so in oral or written. In India, someone needs blood every two seconds. Unfortunately, many Indians die due to the unavailability of blood.

    A report by WHO puts India’s requirement for blood at 12 million units annually with only 9 million units being collected. Moreover, it is shameful that some immoral and wicked individuals are resort to blood donation-related scams, a heinous act that has come under the spotlight recently. From illegally selling blood to its adulteration, the incidents are spine-chilling. While many are concerned about the pathetic condition of the blood donation industry, Kiran Verma, a youth from Delhi, actually took a step forward to purge this sector of corruption. Kiran Verma started ‘ Simply Blood’ — the world’s first virtual blood donation platform. It allows an individual who requires blood to directly connect with blood donors, thus eliminating middlemen and any sort of fraud.

    StartupTalky interviewed ‘Simply Blood’ founder Kiran Verma to understand more about his venture that has now saved the lives of many to date by arranging blood on time.

    Company Highlights

    Startup Name Simply Blood
    Headquarters Delhi
    Founders Kiran Verma, Achal Garg, Jatin Sahgal, Neeraj Mehraniya, Saurabh Gupta, and Mohit Kumar Balyan
    Sector Healthtech
    Founded 2017

    Simply Blood – About
    Simply Blood – Team
    Simply Blood – How It All Started?
    Simply Blood – Logo
    Simply Blood – How It Works?
    Simply Blood – Revenue Model
    Simply Blood – Competitors
    Simply Blood – Growth
    Simply Blood – FAQs

    Simply Blood – About

    Simply Blood is the world’s first virtual blood donation platform having more than 10,000 registered users from more than 180 countries. Simply Blood can be accessed through the ‘Simply Blood’ Android app available for download on Google Play Store. Non-Android users can connect to Simply Blood through its website.

    All About Simply Blood

    A user has to download the app and register as a blood donor by choosing a date for donating blood. The ‘Simply Blood’ real-time GPS enabled app tracks the user’s location on the selected date and shares their availability on the app to other platform users within a 10 km radius. This way, Simply Blood will notify only the needy closest to the blood donor on the selected date.

    Within 3 clicks, a person can raise a request for blood requirement and their notification goes to all the potential donors available on that date and location.

    Simply Blood – Team

    Kiran Verma founded Simply Blood alongside Achal Garg, Jatin Sahgal, Neeraj Mehraniya, Saurabh Gupta, and Mohit Kumar Balyan.

    Kiran Verma | Founder, Simply Blood

    Kiran is a school dropout while the other co-founders are software engineers and alumni of Ch. Devi Lal State Institute of Engineering & Technology, Sirsa (Haryana).

    Achal Garg left Simply Blood in March 2019 and Jatin Sahgal quit the same in June 2018.

    Simply Blood – How It All Started?

    The idea for a blood bank startup came to Kiran’s mind when he was just 7 years old and lost his mother due to cancer.

    Her death left me all alone. I realized the meaning of losing my own at an early age. This was the initial step towards SIMPLY BLOOD – First Virtual Blood Donation Platform. I took an oath that I will do something for mankind. Just after I turned 18, I immediately started blood donation as a volunteer.

    Kiran started donating blood regularly and as his connections increased, he formed a Whatsapp group of blood donors with the common aim to help people in need of blood. He experienced another life-changing event in August 2016. A member of the WhatsApp blood donors group Kiran had fostered needed platelets for his mother who was fighting dengue. The member assumed he would manage to reach his mother soon as he was around 2-3 hours away from the hospital. Alas! By the time he reached the hospital, the worst had happened. That day Kiran realize the value of time, especially in critical medical cases.

    On 28th Dec 2016, he got a random call mentioning somebody required blood at a hospital in Delhi. After donating blood, Kiran wanted to meet the blood receiver. He couldn’t meet the patient but luckily met his wife. Kiran was shocked and hurt to know that the blood he donated for free was sold to his wife for INR 1500. I called the person who called me but he didn’t respond to my calls. I realized the person was a tout who is doing black marketing in Delhi and also runs a blood donation society through their app and blood donation camps – Kiran recounts.

    Kiran decided to quit his job the same day and give 100% to this cause. He found a few developers willing to provide technical support to Simply Blood for the next few years at a nominal cost. They collaborated and got the Simply Blood Online Platform ready for launch on 3rd Jan 2017. The app was released to the general public on 29th Jan 2017. The second version of the Simply Blood app was launched on 23rd September 2017 by Vijay Goel, the former Minister of Youth Affairs and Sports.

    After the launch of Simply Blood, Kiran traveled a lot to different parts of the country as well as Nepal and Bhutan to spread awareness about his initiative. Over 600,000 people were educated on the importance of donating blood during his travel.

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    Simply Blood - Logo
    Simply Blood – Logo

    Simply Blood – How It Works?

    Blood donation is generally done at camps organized by NGOs, societies, and hospitals. The donor in most cases is unaware about who is getting their blood. There are occurrences of blood donated by a donor for a noble cause being sold anywhere between INR 1500 to INR 5000 (depending upon the rarity of the blood group) by private blood banks and NGOs. Moreover, a huge amount of blood in spite of being available ends up unused for donation. You may refer to a report on the wastage of blood.

    Organizing Blood Camps - Simply Blood
    Organizing Blood Camps – Simply Blood

    If somebody needs blood, they either buy the blood or have a donor arranged for it. Even though there are many large networks where one can find a number of blood donors, it’s not feasible to call up each potential donor and inquire about their availability. This leads to the wastage of precious hours and efforts. Even the time spent traveling by the donor is a bottleneck. Such deterrents often lead to the loss of lives that could have been saved by timely blood donation. Simply Blood is the solution to these deterrents.

    Simply Blood, with a database of 60+K blood donors across India and more than 6000 registered donors on its platform, provides a medium to reach out to potential blood donors in the vicinity of the individual seeking blood. It eliminates the involvement of middlemen through the platform.

    Someone who needs blood need not call hundreds of donors. They just raise a request for the desired blood type and all of the donors associated with Simply Blood see this request via the App, SMS, and email in a few seconds. If the search doesn’t yield any donors, the request is then handled manually using the help of the 60,000 strong donor database (with the count increasing every day) and partner agencies.

    Simply Blood – Revenue Model

    The motto behind Simply Blood is not to make money. As mentioned by Simply Blood founder Kiran Verma, the company is planning to follow the Wikipedia way of raising money to sustain its operations. The Simply Blood team shall do a fundraising event for a month every year and run the operations out of raised funds.

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    Simply Blood – Competitors

    Some of the competitors of Simply Blood are as follows:-

    • BloodPlus is a Hyderabad-based startup with 1300+ donors. One does not require to download any app. Just register and get SMS alerts for donation.
    • BloodConnect has been started up by a group of young individuals from Delhi IIT led by Nitin Garg with the mission to contribute to the shortage of blood in India.
    • Khoon is an NGO that deals with blood donations and operates across India. It has handled thousands of blood helpline requests through its app.
    • e-Rakt Kosh is an initiative to connect, digitize and streamline the workflow of blood banks across the nation.

    Simply Blood – Growth

    A platform like Simply Blood was much needed and has received positive responses from both within and outside India. In 2016, around 13  lives were saved (from August to December) through the blood donors’ Whatsapp group that Kiran had initially created. Since January 2017,  Simply Blood has saved 600+ lives in 8 countries. Some milestones achieved by the venture are:

    • The App reached organically to 170+ nations in less than 16 weeks
    • Simply blood has impacted 7000+ users in more than 15 countries
    • One of the highest-rated Android apps for Blood Donation on Google Play Store (4.9 ratings from 200+ users)
    • More than 100+ students are a part of the Simply Blood Ambassador Program (SAP)
    • Kiran Verma was awarded the “Social Entrepreneur of the Year 2017” honor during the India International CSR Conclave 2017 held at Ph.D. Chambers of Commerce.

    Simply Blood is on a noble mission to save millions of lives!

    Tell us about your story where you helped someone in need of blood. How you felt after helping a person? What was going through your mind? Should everyone donate blood to a random person or a genuine startup-like Simply Blood? What’s your take on this? We would love to hear from you. Comment below on how you’re helping the community in difficult times like this ongoing pandemic.

    Simply Blood – FAQs

    What is Simply Blood?

    Simply Blood is the world’s first virtual blood donation platform.

    Is Simply Blood an NGO?

    Simply Blood works on a Wikipedia revenue model where the people can donate whatever amount they deem the startup to be worthy of to keep it running.

    When was Simply Blood founded?

    Simply Blood was founded in 2017 by Kiran Verma.

    What revenue model does Simply Blood follow?

    The motto behind Simply Blood is not to make money. The company is following the Wikipedia revenue model to raise money to sustain its operations.