Born on the 30th of August in the year 1972, Cameron Diaz has 8.4 million followers on Instagram. She made her breakthrough in the Rom-com The Mask, starring alongside Jim Carrey in 1994, which is a much memorable movie in pop culture history during the 1994s. She is also well known for her roles in There is Something About Mary, Charlie’s Angels, and in bringing the character of Princess Fiona to life in the movie Shrek with her voice.
Life before having acting as a career
Before she started her career in acting Diaz was modelling and gained recognition for featuring in the Ad campaigns for Coca Cola and Calvin Klein. Born in San Diego, the 49 year old actor took a bold stance in her life, prioritizing what she wanted. She’s now married to her spouse, Benji Madden. They held a private event for the event. She had a daughter last year in 2020. Raddix Madden.
Calling it quits on her acting career in 2014
Cameron Diaz made quite a buzz in the media announcing her retirement from acting in 2014. Admitting in a statement that despite her love for performing, describing acting as a fun thing to do, loving it. But she reached a point where she craved more ease and control, having the urge to make her love more manageable. Though she has not, left the door open to the possibility of returning to it one day.
This ad campaign was shot as a video by Alex Proyas in Australia for McCann-Erickson. It is from the early 90s where she had her first acting role on T.V. The theme shows the environment being very hot. Where Cameron follows the logo of the Coca Cola’s label being filmed through a projector like device, which leads her to the place, eventually to a guy waiting with a bottle of coke. Giving the message “Can’t beat the real thing”.
Calvin Klein
Camron Diaz modeling for Calvin Klein
As a teen model, Cameron was featured for Calvin Klein as the fresh-faced model sitting on the grass in a long botton-chequered skirt, white buttoned vest, and white laced leggings on a bright sunny day. She landed the contract when she got representation at elite model management. The ad was shot by Alistair Cowin in 1989.
At 26, Cameron featured in an ad for Softbank when the company decided to relaunch its services. Featuring only one celebrity for its limited-time promotional deal offer with Diaz strikes poses in business attire, staring directly at the camera and talking on her cell phone. Softbank is a company that provides innovative services to society not only limited to conventional telecommunications but across industries.
TAG Heuer
As much as Diaz is picky with the brands, she associates herself with her take on agreeing to do this campaign, as she admitted to loving the fact TAG Heuer thinks out of the box and challenges the norms. She was honored to be doing a campaign for the iconic brand. The feminine link lady portrays elegance, glamor for modern women and it is more than just a watch. It is a piece of jewelry.
She was present at the launch event of the Link Lady collection in Switzerland. Link Lady has a slim bracelet- Like look with an ingenious design sloping more towards a feminine side. The ad campaign was shot in 2012.
Winnipeg’s Little Box of Rocks
Cameron endorsed a little box of rocks later after her book “Our Body Book” came out. The box collection of stones follows a theme which could be birthdays, wellness, holidays. The box containing four to five stones comes with the explanation of each rock’s spiritual and healing powers. The retail price was up to $35-$38 USD and demand for the product shot up.
Avaline Wines
Cameron Diaz with Katherine Power
The celebrity made a huge announcement on Instagram, introducing her wines and partnering up with her friend Katherine Power. The wines as per description are organically produced. They decided to create one of their own when they were curious about the ingredients that go into the making of the wine. The wines come in white, rose, and red flavors along with the ingredients mentioned on the label that go into the making of it.
Cameron Diaz has all three Cuban, German and Italian roots.
Cameron and Snoop Dogg are buddies from high school on a talk show that sure has admitted buying weed from him.
Her ‘the ultimate dream’ while she was in her teens was to be a zoologist, which was revealed when she landed on the cover of Seventeen magazine talking about her dream and talking about modelling until, she was old and gray.
Team natural. Cameron has always been open with her views on ageism in Hollywood. She has admitted using Botox once, finding the changes strange on her face. She speaks about rather looking forward to seeing her face than a face that does not belong to her.
Cameron Diaz an author, actor and a model. Yes, you read that right. “The Body Book” written by her is a New York Times bestseller. Followed up by “The Longevity book” based on the art of growing older.
Cameron still has not made any big announcements on returning to acting and continues to lead her life with control.
FAQ
When did Cameron Diaz quit acting?
Cameron Diaz retired from acting in 2014.
What is the net worth of Cameron Diaz?
The net worth of Cameron Diaz is $140 million.
How old is Cameron Diaz?
Cameron Diaz was born on 30 August 1972 and is 49 years old.
The role of Accelerators and Incubators in the journey of an early-stage venture is commendable. From financial assistance to mentorship and guidance, they provide immense support in the varied phases of a business. Here, we bring to you the list ofStartup Incubators and Accelerators in Delhi. Delhi, being habitually famous for its rich cultural inheritance and lifestyle is among the top metropolitan cities in the country. With a population consisting of creative-minded people, entrepreneurs, and industrialists, the Incubators as a whole contribute directly or indirectly to the success of the various early-stage ventures.
Before moving ahead to find out the list of Incubators and Accelerators, let us know the Importance of Incubators & Accelerators by understanding why startups need them.
6 Reasons Why Startup need Incubators/Accelerators
To let your business flourish, it is vital to choose the right incubator/accelerator that suits your requirements. Here, we have attempted to list down various Startup Accelerators and Incubators in and around Delhi, to help you make a wise decision!
Incubators & Accelerators in Delhi
List of Startup Incubators & Accelerators in Delhi
Ground Report on India’s Largest Startup Incubator
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Technology Business Incubator (TBI) is the incubation center in Delhi. Being active since 2000, TBI essentially encourages new technology entrepreneurs and startups. They have strict guidelines in categorizing the entrepreneurs who can be eligible for this program. The primary categories include the R&D division of SMEs, An early-stage venture initiated by first-generation entrepreneurs, academic staff, students or alumni of one of the institutes, or a faculty-student-led company.
The activities in the TBI include product development, software testing, innovations, prototyping, experimentation, etc., Some of the startups incubated are Inkilab, Innovator Lab, VM Trans, Credext, EkamEco, etc.
Amity Innovation Incubator
With the support of the Ministry of Science & Technology, GOI, Amity Innovation Incubator has achieved an admirable position in the world of Incubators and startups. By being recognized as The Global Winner of Red Herring, Tata NEN, and NASSCOM Innovation awards among others, Amity Innovation Incubator has incubated more than 100 companies since its inception. It undertakes enterprises with innovative & technology-based products.
Amity Innovation Incubator – Startup Incubators in Delhi
The main parameters of selection are team strength, innovation scale, business model, ROI potential, scalability, and the ideal gestation period. ApnaCircle.com, Anduril Technologies are some of the startups incubated.
Amity Innovation Incubator offers-
Close ties with VC and Angel Networks.
Mentorship and Guidance.
Collaboration with incubators in Europe, the USA, and Asia.
Virtual Incubation centers across various cities in India like Bangalore, Hyderabad, Mumbai, etc.
Startup Tunnel (STun)
Being an Incubator and Accelerator to the early-stage ventures, Startup Tunnel tends to make an impact on India’s mass market with innovative technology-based platforms. They specifically focus on Fintech, Healthtech, SaaS, Cleantech, AI, Machine learning, AR & VR, Data Analytics, IoT, Digital governance, Robotics, Cloud Computing, and Cryptocurrency.
Passionate teams with innovative ideas are provided with extensive mentorship regarding product development, marketing strategy, prototyping, etc. Startup Tunnel’s portfolio includes Flip, SkillAcquire, Sunfund, Mr. Med, Junkart among many others.
Startup Tunnel – Startup Incubators in Delhi
Startup Tunnel offers-
Mentorship & Guidance.
Community engagement.
Financial Assistance (Early investment, Follow on funding).
Tech Support.
Co-working space.
Indian Angel Network Incubator
Recognized as one of the Top Incubators in Delhi with an extensive network of Angel Investors, The Indian Angel Network Incubator tends to encourage early-stage ventures who are capable to create value in the economy. The members in this community are exquisitely well-experienced in the Entrepreneurial journey. In addition to providing financial assistance, it provides constant access to quality mentoring, strategies, networking, and execution. The Networks look into multiple sectors for investment like Agriculture, Healthcare, Education, Financial Services, Gaming, Social impact, IT, etc.
Some of the startups incubated by them are – LogiNext, Aznog, Orahi, Lowdown, Mobilewalla, Spinny, SmartVizX, Fresh world, Kwench Global Technologies, InCights Mobile Solutions, etc.
A Platform for money, mentoring & market access – Indian Angel Network
Investment criteria of Indian Angel Network Incubator –
Technology Business Incubator (TBI)- Shriram Institute
Being established at the premises of the esteemed Shriram Institute for Industrial Research, TBI is one of the notable incubators in Delhi. Under the sponsorship of the Department of Science & Technology, GOI, TBI encourages the entrepreneurial mindset for the growth of the economy as a whole. Snapdeal is one of the startups incubated by TBI at the Shriram Institute.
Technology Business Incubator offers-
Networking resource center.
Solution provider in plastics, rubber, and chemical industries.
The link between research and industry.
Mentoring.
Funding.
TLabs
TLabs, a startup accelerator, and an incubator of early-stage technology startups are one of the esteemed accelerators. Well, experienced mentors cum entrepreneurs are something that sets them apart from others. The program at Tlabs is spread over 16 weeks which includes Hypothesis Development, Deep Validation, Strategic direction, and Business & Financial Planning.
TLabs – Startup Accelerators in Delhi
Niche Ai, Peersome, GetMyUni, HopOn, EPaathshaala, Meet University, Cirtru, DataWeave, Ask cake are some of the startups in Tlab’s portfolio.
Being certified by the Government of India Enterprise under the Ministry of Micro, Small, and Medium Enterprises (MSME), NSIC operates to foster the growth of MSMEs in India. To facilitate that, NSIC has established a Centre which is managed by various experts to provide training cum incubation.
A platform to support MSME – National Small Industries Corporation
National Small Industries Corporation Ltd. offers-
Support services under marketing, finance, technology, etc.
Credit facilities.
Training and Mentoring.
International Cooperation.
Fairs and exhibitions.
Technology Business Incubator (TBI) – Atma Ram Sanatan Dharma College
Established with the MSME Support Grant for Technology Entrepreneurship, TBI looks into various proposals made by entrepreneurs or incubatees and tries out their innovative ideas at its laboratory or workshops and beyond that.
Concerning the ESDM sector (Electronic System Design and Manufacturing), Electropreneur Park is another startup incubation that provides immense opportunities to companies in these sectors for their growth and development. This initiative was taken up by the Ministry of IT and Electronics to build an ecosystem and carry out incubation as an aid for budding entrepreneurs. It not only carries out Incubation but also runs a virtual acceleration program.
In an attempt to create a favorable environment for entrepreneurs and build an effective startup ecosystem, The Hatch acts as one of the promising startup incubators with a collaborative coworking space. It mainly focuses on early-stage or seed funding with high network connections with investors and mentors.
Some of the startups incubated by them are Campus Media, Start Kart, Eonline Tutors, Go Gobble, etc.
The Hatch – Startup Incubators in Delhi
The Hatch offers-
Mentoring & Guidance.
Early-stage funding.
Assistance to post mentoring stage startups.
Development of business plans.
Technology Business Incubator – Krishna Institute of Engineering & Technology
Being supported by The National Sciences & Technology Entrepreneurship Development Board (NSTEDB), Ministry of Science & Technology, Government of India, TBI-KIET is always on an ongoing outlook for innovative and potential entrepreneurs to promote an efficient startup ecosystem. It has shown noteworthy growth in terms of its portfolio and successful incubations. The major thrust areas include ICT, Mechanical, Electronics, and Electrical. TBI-KIET tends to nurture indigenous technology by preparing entrepreneurs to operate their businesses successfully.
Some of the incubates are KrishaKart, HyperX, Quest Technologies, Atulya Motors among many others.
With a concentration on fueling the tech startups of the country, 5ideas believes in the concept of blending Human Capital, Finance Capital, and Social Capital for a successful startup. They tend to aid startups with Design & UX, Scalable Distribution, Brand Building, and Connection for growth. Big Data, Ad-tech, Niche Ecommerce, Education, SaaS, Urban Parenting, Mobile are some of the interesting areas where 5ideas are focused on.
5ideas – Startup Incubators in Delhi
Kraftly, Kartrocket, Uncommon, Roposo, Priceweave, Shiprocket, etc., are some of the startups in the portfolio of 5ideas.
Green House Ventures (GHV), tends to provide the startups with a controllable environment & suitable resources to help them grow in the set timespan. GHV attempts to bridge the gap between the incubated startup and Series A funding. Business model i.e Technology-based which is scalable with a blend of the enthusiastic team is something that GHV looks for in a startup.
GHV Accelerator – Startup Accelerators in Delhi
Pick My Laundry, Applop, Pindrop Music, IStyleYou, Glue Design, OpenTalk, Blue Tokai, etc., are some of the startups accelerated by GHV.
Espark Viridian Ventures supports early-stage as well as growth-seeking startups as a Business accelerator across India. Their main idea is based on how they shape the mindsets that in turn shape the entrepreneur in you. With accelerating more than 340 startups, they are playing a major role in the Indian Startup ecosystem. The most unique feature in their program, that sets them apart from others is ‘Enablement’, wherein an Enabler(Startup Coach) is assigned to each startup throughout the journey of the startup in the course.
Espark Viridian – Startup Accelerators in Delhi
Frequip, Oranjtag, Carpiko, Garam Box, Findmedz, are some of the startups that gained support from Viridian Ventures in their journey.
GSF is one of India’s foremost tech-based accelerators. The uniquely designed program provides an opportunity for startups for immersion in Indian & International markets. With the main objective to inject innovation and entrepreneurship into the economy, GSF attempts to provide access to the well-trained and experienced global community with specialized mentoring and investments.
GSF Accelerator – Startup Accelerators in Delhi
Portfolio Includes Daily Rounds, DocsApp, Zapr, HackerEarth, Customise, Browntape, Yellow Ant, Overcart among many.
GSF Accelerator offers-
Funding & Mentoring.
Access to the global community.
Follow-on Rounds.
BW Accelerate
With constant support and initiative, BW Accelerate has impacted many businesses. It has built a strong ecosystem with infrastructure that tends to deliver stable value for businesses. According to them, the 3 fundamental facets that are required for the growth of a venture are Mentor, Market, and Money, thus inculcating them in the 14-week program i.e designed by BW Accelerate.
BW Accelerate – Startup Accelerators in Delhi
BW Accelerate offers-
Learning & Mentorship.
Networking and Market Connect.
Access to Angel Investors, Venture Capital funds, and Industry experts.
Connect to BW Accelerate partners.
Assistance in finance, legal, technology, etc,
Exclusive pitch sessions with investor partners.
Conclusion
This was our list of startup incubators in Delhi. If you are one among them, then connect with us at shubham@startuptalky.com to get featured in the list.
Startup Incubators or Accelerators help the business to grow from ground level. These are aimed at accelerating and scaling up the business to the next stage of its business development.
What is Startup Incubation Centre?
Startup Incubation Centres are the institutions that help the entrepreneur to develop their business especially in the initial stage by providing technological support, funding, network and linkages, co-working spaces, mentoring and guidance.
How to choose the right startup incubator?
Following steps to be followed in order to choose the right startup incubator:
Research, research, research.
Consulting the ones who’ve already benefitted from them.
Gathering a strong team.
Prepare a unique pitch so that incubators can pick your company.
Determine how much money you can pay to incubators.
Which are the best startup incubators or accelerators in Delhi?
Here’s the list of the 16 best startup incubators or accelerators in Delhi.
Technology Business Incubator (TBI) – IIT Delhi.
Amity Innovation Incubator.
Startup Tunnel (STun).
Indian Angel Network Incubator.
Technology Business Incubator (TBI)- Shriram Institute.
TLabs.
National Small Industries Corporation Ltd. (NSIC).
Technology Business Incubator (TBI) – Atma Ram Sanatan Dharma College.
Electropreneur Park.
The Hatch.
Technology Business Incubator – Krishna Institute of Engineering & Technology.
5ideas.
GHV Accelerator.
Espark Viridian.
GSF Accelerator.
BW Accelerate.
What is the list of top startup incubators or accelerators in India?
Here’s the list of top startup incubators or accelerators in India.
Medical equipment is used to treat, diagnose, and monitor patients, and as medical research advances, better technology is becoming available to assist patients to recover quickly. Medical devices play an important role in helping health care providers diagnose ,treat patients and helping patients improve their quality of life. The ongoing global pandemic has made the importance of the Health care infrastructure of a country very clear.
Hospitals, medical devices, clinical trials, telemedicine, medical tourism, health insurance, and medical equipment are all part of India’s healthcare sector. It’s not good that the healthcare business is growing Instead, it’s good that the technology is getting advanced. The healthcare sector is increasingly bombarded with new medical equipment. It is important to maintain equipment efficiency for providing quality care at economical costs.
Buying medical types of equipment online is cheaper than buying from conventional vendors. There are numerous vendors offering products online which helps the buyer to compare the prices of medical equipment/supplies and buy them at a competitive price. To increase the count of its customers, online suppliers keep coming up with discounts and offers.
2. A vast variety of products
In the case of a traditional vendor, only a limited stock is available to choose from and quantity to order. Whereas, buying medical supplies online allows one to view numerous products in a single go and choose the product of their choice. One can educate themselves about different medical equipment and features offered by different companies for the same product.
3. Latest Technology
Online medical supplies shopping helps one to know what news has come into the market. Online one can view, buy, and try any new medical equipment in the market and offer better service and treatment to your patients.
4. Convenience
Buying medical supplies online offers the convenience of purchasing products without having to step out. Online shopping allows one to check various websites anytime and make a purchase with convenience. With online shopping of medical supplies, one can make the full and final payment after receiving the order instead of paying some advance as in the case of most local medical stores.
Another great feature of online shopping is the refund and replacement policy. If the buyer is not satisfied with the medical supplies or have any issue with the quantity, quality, expiry details, etc. they can anytime place a request for the refund or replacement of the product.
The Online Medical Equipment Stores Available In India.
Medikabazaar is a B2B online platform for medical supplies and equipment. Medikabazaar started from a one-room office in Mumbai with a simple vision which was to help improve Indian healthcare by making it accessible and affordable. Since their inception, they have been connected with more than 30,000 medical establishments.
Kogland
Kogland is a team of medical professionals and technology experts who came together to solve the issues of medical equipment procurement. It has a variety of products available under one roof. It has a tedious vendor incorporation mechanism ensuring the best quality products and economical rates.
Smart Medical Buyer (run by Allumer Medical Pvt. Ltd.) is an online B2B platform that enables the distribution of medical consumables and hospital supplies across India. It has more than 8000 products listed on its site and various different brands.
Hospitalsstore
Hospitals Store- A Division of Medsun Healthcare Solutions is one of the leading medical device treading and distribution companies. It has an all India service network with products Services available round the clock 24×7 and has a top medical equipment company with all equipment and services under one roof.
Meddeal
MedDeal.in, founded in the year 2011, is India’s fastest growing online portal for selling non-notified medical devices, hospital equipment, personal and non-patient care & clinical products. It has a wide range of Hospital Equipment, Surgical Instruments, Laboratory Equipment, Diagnostics Equipments, Rehabilitation Aids, and much more.
Colmed
Collateral Medical is a leading medical device marketing and distribution company in India and was founded in the year 2010. It delivers products in India as well as overseas which makes it one of the leading online medical equipment stores.
Surgicalshop
Surgical Shop is a one-stop online store for personal health care products, medical equipment, and surgical instruments for home and hospitals and delivers to the customer’s doorsteps.
DrStore is India’s first & only Group Purchase Organisation (GPO) for clinics, small to medium size nursing homes & hospitals, and is the one-stop shop for all hospital supplies and surgical instruments with a wide range of products available.
Industrybuying
Founded in the year 2011, Industrybuying.com is a leading Business e-commerce platform, selling a wide range of business and industrial products to SMEs as well as large businesses. The company has over 5,000 registered sellers and more than 85,000 registered businesses.
Moglix is an Asia-based Ratan Tata backed E-commerce company, headquartered in Singapore, which is inclined towards B2B procurement of industrial supplies. The company has 10,000 suppliers across 25 states and in several countries. It was founded in the year 2015 and has headquarters in Noida.
Some other Online Medical Equipment stores in India are:
Narang
Quickmedical
Healthklin
Indiamart
Indianmedicalmart
Coinfycare
Microchip
Gpcmedical
Microsidd
Indosurgicals
Medicalsupplydepot
Jaypeescientfic
Cashkaro
medicalequipmentIndia
Conclusion
The growing awareness has made it necessary for everyone to move with technology. And the above-mentioned benefit of buying medical supplies online and the list of Online medical equipment stores available in India is an example of the advancement in the medical sector. I hope that you find this article informative and helpful.
Frequently Asked Questions
Where can I buy medical equipment?
Medical supplies are available online and you can find them in the local market as well. But if you want to import and have a large quantity prefer the online mode. To buy medical equipment online you can visit the official websites of the companies mentioned above.
Which is the best online site to buy medical equipment?
MedikaBazar is the best B2B online website to buy medical equipment. Along with medical types of equipment they supply consumables, lab diagnostics and instruments, surgical instruments etc.
What are the top medical device companies in India?
Medtronic, Johnson and Johnson, Thermo Fisher Scientific, Abbott and GE healthcare are some of the best companies for medical devices.
Porsche’s brand name indicates high-quality and expensive cars. Porsche entered the market and positioned itself as an innovative automobile manufacturer.It is specialized inthemanufacturing of sports cars, sedans and SUVs. A typical Porsche customer will be wealthy and adventurous.
The Story of Porsche
Company Highlights
Company
Porsche
Headquarters
Stuttgart, Germany
Industry
Automotive
Founders
Ferdinand Porsche
Founded
1931
Website
www.porsche.com
Porsche still keeps its brand value in the automobile industry. It indicates the management strategies that they adopted over the years. Porsche offers quality customer services. The loyalty of Porsche among customers allowed them to make important decisions in business operations. It made Porsche a unique automotive brand in the world.
24 September 2021 – Porsche is planning to stop selling the combustion-engine Macan model by 2024. However, it is planning to develop 718 Cayman, Boxster electric vehicles by 2025.
23 September 2021 – Porsche gave a sneak preview of the next generation of electric motors with the mission R concept. The car giant will turn its 718 lineups fully electric by 2025 and its design has been previewed by the mission R concept car.
Porsche – Current Situation in the Market
Porsche India’s sales grow 52 per cent in first-quarter 2021, luxury automaker records best quarterly figures in 7 years. US retail deliveries in the first three months of 2021 totalled 17,368 up 44.8 per cent from the same period a year earlier. In the first quarter of 2020, Porsche delivered 53,125 cars. Deliveries fell 5% compared to 2019 due to the Covid-19 crisis. The Cayenne is the most outsold model in the first quarter of 2020 and the Porsche 911 in the year 2021. It has 18,417 deliveries. Macan took the 2nd position with 15,547 deliveries.
The Porsche 911 model series has 8,482 deliveries. It also has 16% increases when compared to the same period in the last year.Taycan is the first all-electric sports car of Porsche. It reached the market in late 2019. Taycan has 1,391 deliveries in the first quarter of 2020. In the first quarter of 2020, 14,098 Porsche cars were delivered to Chinese customers.
China became the top market of Porsche with the most number of deliveries. The United States bagged the second position with 11,994 deliveries. In Germany, Porsche delivered 5,214 cars to customers. In the European market, a total of 16,787 vehicles was delivered. A total of 22,031 vehicles were delivered in the Asia-Pacific, Africa, and the Middle East regions.
Porsche – History
Ferdinand Porsche founded the company in 1931 with main offices in the centre of Stuttgart, Germany. Initially, the company offered motor vehicle development work and consulting, but didn’t build any car under its own name. One of the first assignments the new company received was from the German government to design a car for the people; that is, a Volkswagen. This resulted in the Volkswagen Beetle, one of the most successful car designs of all time. The Porsche 64 was developed in 1939 using many components from the Beetle.
On 15 December 1945, Ferdinand was arrested for war crimes. During his 20-month imprisonment, Ferdinand Porsche’s son, Ferry Porsche, decided to build his own car, because he could not find an existing one that he wanted to buy. He also had to steer the company through some of its most difficult days until his father’s release in August 1947. The first model of what was to become the 356 were built in a small sawmill in Gmünd, Austria. The prototype car was shown to German auto dealers, and when pre-orders reached a set threshold, production (with the aluminium body) was begun by Porsche Konstruktionen GesmbH, founded by Ferry and Louise.
Ferdinand Porsche developed his sports car prototype in March 1948. At the end of the year, he started a small-scale production with the help of Swiss financiers. Ferdinand died in 1951. After that Ferry officially took in-charge of the company. Porsche went through a financial crisis in 2008. Because of this, it was sold to Volkswagen.
Porsche – SWOT Analysis
Strengths of Porsche
The strength of a company is what makes it stand alone in the crowd. Some of the strengths of Porsche are:
Reputation and Brand Image: Porsche developed a strong brand name which is one of their main strengths. The company has worked hard since its inception to ensure that all of its products have the highest quality. It is known for its heritage sports and luxury cars along with the automotive representation. The cars are preferred by high-end customers not only because of the price range but the machine power as well.
Brand Extension: Porsche offers 6 car models in India, including 2 cars in the SUV category, 1 car in the Sedan category, 3 cars in the Coupe category. The number of variations they offer makes them the brand with the highest brand extension opportunities.
Sports Base: Porsche is famous for its sports cars, like the 911. The 911 is a world-known machine that is on sale for the longest time because of the machine it consists of. Their base in the motor racing world is the strongest out of all the other brands because of the quality of the products they use.
Loyalty: Porsche’s biggest strength is its strong and loyal fan base. Apart from being a brand for high-end customers or luxury-based cars, Porsche is in talks with the simplest of minds too. The loyalty base is very high which keeps the brands’ position on top always.
Interior: The interior of the vehicle is comfortable. Also, Porsche has a traditional style. It provides high technical and visual standards. Although people called the company the luxury market, it was flexible to respond to changes in the market. The company has developed some of the most successful SUVs on the market.
Research & Development: The company is strong in research and development. Initially, it invested heavily in the research. As a result, the company was able to become a market leader in many areas. The history of the company shows a commitment to quality and continuous improvement.
Weaknesses of Porsche
Expensive for Middle Class: The company has mainlyfocused on the production of luxury vehicles. This gave a higher price to all products. It was expensive for ordinary consumers. Many consumers cannot afford the car because they sell it at high prices. Ordinary consumers view the product as a luxury item. So before they make the decision to buy a Porsche car, they will give precedence to other vehicles.
Vehicle Size: Most of Porsche’s cars are small. So they aren’t suitable for all operations. And also most of the assembling processes are done in Finland instead of Germany. The company uses a Japanese transmission system in its vehicles which are considered a weakness of Porsche.
Opportunities of Porsche
Entering a new market: The development of electricand hybrid cars will make good opportunities for the company. The company already manufactured an electric car named “Porsche Taycan” in 2019. The development of automatic and intelligent cars is another option. Entering a new market will create more opportunities.
Technology Driven: Technology has enabled manufacturers to make smart products. It allows car manufacturers to add more options to their cars. These features can help to prevent accidents or reduce the impact of accidents. It is a great opportunity to reach new markets. Porsche has the potential to expand its presence in emerging markets.
Threats of Porsche
Threats are something that can harm the company’s reputation or market value. Some of the threats for Porsche are:
Government Policies: Government policies in some countries might result in a restriction for the selling or running of Porsche Cars. So, fixing their issues while they manage the policies is the better option for the company.
Recession: Increase in the recession has led to a decrease in the number of people being able to afford such high-range cars produced by Porsche. Launching cars that can be purchased by the greater mass is another solution to the threat of losing customers.
Competition: With the increasing competition in the market and their biggest competitors being “Tesla”, they need to come up with better products for their existing customer base.
Porsche – Products
Porsche has focused on producing sports cars since its inception. It started with the manufacturing of the Porsche 356 based on the Volkswagen Beetle design. Porsche built a car named “Porsche 911” in 1964. It was outsold well and loved by everyone. After the success of 911, Porsche introduced 912, 924 and 928, etc. They continued the manufacturing of new sports cars in the market.
Porsche 911 (1964) model
The company presented a new model named “Boxster” in 1996. This was the first vehicle of Porsche that was designed as a roadster. After that, Porsche decided to manufacture other types of vehicles. It started with the manufacturing of an SUV. They manufactured an SUV named “Cayenne” in 2002. It was a luxury crossover SUV. It outsold more than the early models.
They produced a model named “Carrera GT” in 2003. It has 8th position on the top sports cars of all time. They introduced Porsche Cayman in 2005. It was derived from 2nd and 3rd generation Boxter. They presented the Panamera sedan in 2009. It was their first four-door sedan.
The Cayenne and Panamera models helped to expand the target market of the company. Both models attracted many female consumers who want the Porsche experience. In 2013, they introduced a model named “Porsche 918 Spyder”. It was a mid-engine plug-in hybrid supercar. In 2014, they manufactured a five-door luxury crossover SUV named “Porsche Macan”.
In 2019, they released an electric vehicle named “Porsche Taycan”. The company has invested mainly in development and research to ensure all qualities. The models of Porsche were reliable and innovative. Also, it is one of the most luxurious brands in the world.
Porsche – Car Price
Porsche is a luxury car manufacturer serving specific customers. Porsche conducted a market study in 1946 to determine if consumers were willing to buy an expensive sports car. Since then, high expensive cars have been the focus of the company.
Porsche continues to build high-quality and expensive cars for the people who are ready to pay for the brand name. Macan is the cheapest model of Porsche starts at Rs 69.98 Lakh and 911 is the most expensive model that starts at Rs 1.69 Crore.
Porsche 911 is the most expensive model of Porsche.
Porsche – Conclusion
Porsche is a luxury car maker with high performance and the company focuses on continuous improvement of quality through technological advancement to maintain and improve the brand’s prestige. Having said that, the company maintains a focus on niche market segments and producing current models.
Porsche – FAQs
Why is Porsche so popular?
When it comes to luxury vehicles or sports cars, Porsche beats all other brands. It is popular because of its luxury, good driving experience, usability, and customer loyalty. It is built to be as good as they possibly can make it.
Is Porsche the best car company?
Porsche are incredible and reliable german cars. It shows the status and peak performance. It makes great cars that are well built, look good and drive well.
Is Porsche better than Ferrari?
Both are incredible machines but Ferrari is faster in speed, more luxurious and more expensive. Having said that, Porsche is more reliable, practical and has lower maintenance costs.
Why is Porsche so expensive?
The technical answer can be because of awesome performance, high quality, incredible driving experience, etc. but apart from that customer’s willingness to pay lets the company produces expensive cars.
A R Rahman, the well-known Indian composer and performer is also known as ‘The Mozart of Madras’. Born into a musical family in Chennai on January 6, 1966, he was named A S Dileep Kumar. Rahman started his career by composing jingles for various advertisements and documentaries on Indian television. In 1992, he started his movie career with the famous director Mani Ratnam through the movie ‘Roja’. Being a huge industrial musical hit, Roja gave a great breakthrough to his career.
Following his dreams and composing for hundreds of movies, in 2001, one among them, Lagaan was selected as the first Bollywood movie nominated for the Academy Awards in the year 2001. His works reached more heights and started conquering Hollywood. Working in various film industries from south to North, A R Rahman is one of the world’s top artists.
In 2006, A R Rahman along with his mother Kareema Begum founded the A R Rahman Foundation. To empower the youth of the lower section of society by offering world-class music was the main agenda behind the organization started by this selfless and inspiring mother-son duo. They also target bridging the gap between race, class, caste, and communities. The foundation also supports the medical and educational needs of the poor and many more causes.
KM Music Conservatory, founded by A R Rahman offers various part-time and full-time courses in Hindustani music, western classical music, and music technology. With renowned faculties around the world, the institute offers an education with international standards.
A R Rahman holds most prestigious and world’s top awards such as, British Academy of Film and Television Awards (BAFTA), World Soundtrack Awards, Padma Bhushan, State Film Awards, Filmfare Awards and more.
Being a humanitarian and a philanthropist, A R Rahman always gives immense importance to the value of life. He endorsed several brands that have particular significance in them. Here is the list of brands endorsed by the A R Rahman.
The brand Sheenlac was established in 1962 by Mr. John Peter. The main aim behind this brand is to provide high-quality innovative products beyond customer’s expectations. This resulted in the innovation of non-alcoholic wood polish.
A R Rahman was signed as the brand ambassador of Sheenlac specialty coatings. To promote the brand’s wide range of products including wood, floor, industrial paint and coating products. Sheenlac MD finds A R Rahman to be the best fit for their brand, which focuses on innovation, tech- adoption, and transformation.
A R Rahman, on the other hand, believes in the commitment to quality and innovation by Sheenlac, offering environment-friendly technology products. The advertisement shows A R Rahman in his musical workspace, which blends his musical journey with the brand.
Sheenlac- Brands endorsed by A R Rahman
Casio
Casio- Brand endorsed by A R Rahman
CASIO is a Japanese electronics company, manufacturing products such as timepieces, calculators, projectors, digital cameras, electronic musical instruments, etc.
A R Rahman is the only choice they could make while thinking about a brand ambassador. In 2014, A R Rahman was roped as the brand ambassador for their electronic musical instruments. To improve the keyboard market in India, which is now moving at a slow pace was their main target.
By signing for a partnership with CASIO, A R Rahman appeals to everyone to learn music, which helps in overall personality development.
Airtel
Airtel- Brand endorsed by A R Rahman
Airtel has grown along with the magical tunes of the music maestro A R Rahman. In 2002, Airtel got its signature tune, composed by A R Rahman. The telecom giant always tries to bring out the best in advertisement with their pleasing music, along with a great message. They have succeeded in this as each advertisement leaves a mark in the heart of viewers.
Airtel Tune- Brands endorsed by A R Rahman
WorldSpace
A R Rahman Endorsed Brand- WorldSpace
WorldSpace is a satellite radio network, with maximum subscribers from the continents such as Africa, Middle East, and Asia. India is their main area of business as 90% of their subscribers are from India. They have their signature tune composed by A R Rahman, which gears up their integrated marketing communication campaign.
JBL is a brand under the parent brand Harman, which manufactures audio equipment and products. The new marketing strategy of JBL has partnered with the music legend, A R Rahman. Having more than 60 years of innovative experience in the field of audio products, A R Rahman was their choice while they thought of stepping into the world of marketing.
Featuring A R Rahman himself is a visual delight. Along with peaceful and mind striking music through the luscious forest and arid desert, featuring the manufacturing of different music instruments ends with the legend appealing about the instrument that brings the life ie JBL with a tagline ‘Hear the Truth’.
They aim to pass a message about the soul of music, be it any kind or using any instrument. It is brought in its purest form to the listeners through JBL products, which never fits by featuring someone else.
The music maestro of India, A R Rahman is the first Indian to receive 2 Oscar awards. ‘Best Original Song’ and ‘Best Original Score’ awards were won in 2009 for the movie ‘Slumdog Millionaire’.
JBL- Brand Endorsed by A R Rahman
FAQs
What are the brands endorsed by A R Rahman?
List of Brands Endorsed By A R Rahman are:
Sheenlac Wood Polish
Casio
Airtel
WorldSpace
JBL
What is WorldSpace?
WorldSpace is an International satellite radio network.
Who is brand ambassador of BAFTA?
A R Rahman is the brand ambassador of BAFTA (British Academy of Film and Television Arts).
Spokesperson: Mr. Sanjay Dangi (Director, Authum Investment and Infrastructure Ltd., & Financial investor to many startups). A Chartered Accountant & Company Secretary, Sanjay is a first-generation entrepreneur with an experience of more than 25 years in Investment Banking. He’s also an avid investor in early-to-growth stage companies and a philanthropist.
In ancient Rome, a slave would hold a laurel wreath over the emperor’s head in public, whispering to him “Remember that you are mortal”. The successes of investing can sometimes make you feel like a triumphant emperor, especially when you have made big gains in a short period., Yet, whether you’re a rookie investing your first salary in the market, or a seasoned investor, it always pays to remember the dangers of the market from time to time. Here are a few big ones –
1.The Short Term Does Not Pay
Actually, it does. A few people may find that they bet on a stock when it was cheap, and it rose in a short time for them to make a handsome profit. They may call it wisdom or intelligence; I would simply call it their luck. My advice is simple:don’t invest in the stock market if you are fishing for short-term gains. You may be lucky once or twice, but the winds change unpredictably. The stock market pays when you invest for the long term. Over the years, it causes a tide that lifts all boats. Short-term losses will be washed out by long-term gains. The big geniuses you hear of (Warren Buffet, George Soros, Bernard Arnault) were never short-termers.
More boats have been sunk by the words “investor sentiment” than by any other factor in the market. I don’t think there are any other words that ought to be as far apart as these two. Investing has nothing to do with sentiment. “Exuberance”, when you invest in a bull market because everybody else is doing, is a great way to lose your head, and your money. “Panic”, when you pull out money in a bear market instead of staying invested, is your way to lose money even faster.
No two investors have the same portfolio. So why should they make the same calls? If you choose your stock portfolio as per your capability, risk appetite and homework, you have no reason to fear if a trend is downward. Unless you’ve invested in the Kabul Stock Exchange, all market trends are temporary.
3. Heed the Mutual Fund Disclaimer
It’s a bit of a joke, the way investing caution is read out speedily at the end of a mutual fund ad. But it is correct nevertheless – past performance of a stock is no indicator of the future. A stock doing well now might crash sooner or later, either because it is over-valued (“exuberance”), the company’s fortunes have declined, there has been a scandal or scam, or what some economists call a Black Swan (read the book, it’s delightful). There’s no reason for you to invest in a stock just because it is doing well (or poorly) right now, in the hopes that it will keep rising, or rebound if it is falling. And that brings us to point #4.
If you have taken #2 to heart, then this is the natural follow up. There is a reason that companies with publicly listed stocks are required to put out quarterly statements, annual reports, stock exchange filings, financial statements, shareholding reports and other documents in the public domain. That reason is you – and your financial interest. Please read these documents, and if you don’t know how to read them, there are many useful websites out there to explain, and many online courses nowadays. Look at the fundamentals: has the company been profitable, have its profits been rising or falling, does it have governance issues, does it have shady shareholding? All of these indicate whether the market will reward the stock or punish it.
A personal tip: do all your calculations and make all your notes with pen and diary, or if you prefer, an Excel sheet. Never try to hold all the numbers in your head.
5. Stay invested, but not unnecessarily
You may own stock that is currently falling. The wise men may say that the storm will tide over, and if the company’s fundamentals are fine, the stock will eventually return to its original price. If the fundamentals are fine. Investors who held on to Kodak stock when the world turned to digital photography, believed in a fairy who never came. We are naturally risk-averse and sensitive to loss more than gain. Nevertheless, if you realize the company is not doing well and not likely to do well in the future, cut your losses.
Markets may be dumb at times, but you are not smarter than the collective wisdom. There is little reason to ignore conventional wisdom (staying invested for the long term and doing your homework) and make risky investments in the hopes of making a big catch. Two-taka stocks are unlikely to rise unless there is a fundamental restructuring of the company, stocks on their way down might still go down, stocks on their way up might take a U-turn. This is of particular advice to seasoned investors, who have done well and think they can take bigger risks. I’ve been there, and trust me, it is not worth it. Yes, higher risk can lead to higher reward, but only if you hedge your investments. Make sure there are enough blue-chips in your portfolio in case your expected windfall turns into a damp squib.
These were the basics, which bear refreshment from time to time. It pays to make a list of pitfalls and pin them to your trading desk, to remind yourself, just as the slaves of the Roman emperors did.
Numerous technological innovations and advancement has made the world a smaller place. Irrespective of type of business, online services is booming. The demand of online service has taken over the healthcare industry as well. Online doctor consultation is rising popularity and growing with high speed after Covid Pandemic. There has been 500% increase in online doctor consultations in India in 2020.
Practo is one of those online doctor consultation platform which has revolutionized the healthcare industry. Practo enables consumers to find the best doctors, book appointments, and consultations for better health care decisons and treatment. The bangalore based healthcare platforms has gained tremendous popularity. Here are insights of Practo’s Business model, its revenue model, and more to know about Practo.
Practo is an Indian based company that is now established in about 15 countries. It is an application that works as a bridge between doctors and patients and is mainly focused on booking interactions with doctors. It was founded by 2 Indian B.Tech students, Shashank ND and Abhinav Lal. They aimed to come up with a way to save or keep reports and other medical prescriptions. Their idea was then put into action and they came up with an online platform where the patients can interact with the best online doctors, book appointments and so on.
Services Provided by Practo
Their major value proposition for patients was to make online healthcare search easier. The application must be able to help patients look for various medical help like doctors, hospitals, clinics, laboratories, check-up and scan bookings and so on. This must be done through the app or website and without any issue. They should be able to get a virtual doctor on demand.
The next plan was Practo Plus, which is a subscription-based membership. This is to provide perfect 24/7 care.
Practo not just helps book appointments but also consult a doctor online. This is a cost and time-saving attribute in the app. In this case, the communication can be through audio call, video call and also image sharing through the app. This can help the doctors diagnose and give necessary medical advice.
Just like Google drive helps us save details and records for future use, Practo drive helps patients store the necessary medical records like test results, prescriptions, schedules, etc. This is highly secure and safe.
Business Model of Practo
Practo Logo
The first thing that a business has to do is to figure out the major activities and value propositions and make a perfect, working business model. Practo, being a common platform for patients and doctors, they had to make sure there was proper value provided to both sides.
Why Should Doctors Use Practo?
Practo competitors
Practo helps the doctors get more patients and grow their practice online. They can hence maintain a better relationship with the patients and also chat with them whenever necessary. A prescription can also be uploaded through the app. Follow-ups and other notifications can also be given by the doctors to the patients. They can also publish health-related articles and tips. Practo makes the entire system easier and efficient.
Practo provides a complete tool for clinic management for doctors which helps in generating invoices, reminders, storage of bills and prescriptions, etc. On the whole, the online visibility of the clinic and the doctor grows with the use of Practo.
Practo’s Customer Segments
Practo has segmented their customers into 3. Which are:
Practo’s customer segment
Key resources for Practo
The major resources that they use are the website, the app, their staffs and manpower and Information technology.
Their major activities are:
Marketing and advertising, through which they promote their product and services. With the growing use of social media, they use those platforms to promote Practo.
This, being a technology-based app, their another major activity is to develop an easy to use software.
They also had to bring in and enhance the network between patients, doctors, labs, clinics and so on.
They also have the perfect customer relationship management strategies. They provide 24/7 customer service through mails, chat and also phone calls and their automated services, like notification system and SMS services have helped them maintain customer relationships.
Any company thinks of how to increase revenues and hence generate more profits. Practo also has its way to make huge revenue. We know that Practo has a few products and services and using this they generate the revenue.
They initially started by taking a certain percentage of money for every booking that takes place. As they expanded, they found more opportunities to get better revenues.
Practo charges the doctors and hospitals some money for getting listed in the app or the website. This also gives them some revenue. They are now expanding their domain and are now connecting bigger hospitals, labs and pharmacies and take commissions from all these. This is their basic revenue model. Over this, there are a few other ways by which they generate revenue.
Acquisitions of Practo
They get revenues through their acquisitions. Practo has acquired 4 companies.
QikWell: It is an online appointment booking software
Over the years, Practo has helped doctors reach a lot of patients and also helped them practice medicine.
Just like there are search results on search engines, Practo has a search result. Doctors need to get on top of the list to be able to do more online consultations and hence earn more. Practo Profile sells premium listing and for this, the doctors have to pay some money. This is a part of their revenue.
The next way of generating revenue is through Practo reach wherein, Practo provides ad spaces on their website and app. It is available in various sizes and the payment depends on various factors. Displaying ads on their website also gives them good revenue as we know that Practo has a lot of users.
There is another division in Practo which is called as Practo Ray. This helps the doctors Manage the hospital or clinic. It is a PMS (Practice Management Software) for the doctors. For doctors to use this, they need to pay a fee, monthly. This is the largest source of revenue for Practo.
Next comes Practo Plus. It is a subscription-based yearly healthcare plan for patients. It offers unlimited online doctor consultation and Practo gets some revenue from this too.
Practo earns from medical deliveries too. Now that they have tie-ups with labs and pharmacies, they get some commission for bookings and also from delivering medicines to the patients. They also make the sale of medicines to drug stores and chemists.
The main reason for Practo to be able to attract the customers is because they can cover the right audience. They know that there is no big point in covering famous doctors as they would have already established themselves and would not pay much for Practo and so, they started by approaching new doctors and clinics who will need to get patients. Also, there are not many competitors in the field as Practo has already attracted most doctors and patients and it is well established.
FAQs
What is the revenue of Practo?
Practo has recorded a revenue of Rs 124.3 crore for the financial year ended March 31, 2019.
How does Practo work?
Practo offers a secure and encrypted platform for patients to connect with doctors online to interact at their own convenience.
What is the valuation of Practo?
Practo valuation stands at $904 Million (April, 2021).
We will buy any products from a company, with the thought- either if that brand is renowned for its services among the locality or we have had a reliable relationship with the brand for decades. For instance- when you think of purchasing clothes the first and foremost thing that pops our mind is ZARA or H&M because these clothing companies have a ‘NAME’ which they have earned through brand loyalty.
Besides, you may have seen that in order to get brand awareness in the market, it is stated that a company should keep an engrossed and eye-catching name to entice as many customers as possible. But, here one such company went beyond that and topped the market with its appealing name and unique products- “Bewakoof” even though society marginalises the name of the company.
As people started to engage in rendering services from this company just by reading its brand name. Curiosity kills a cat, right? You may wonder what kind of services they are rendering under the name “BEWAKOOF”.
Basically, Bewakoof means ‘Stupid’ in Hindi with the tagline ‘A bewakoof follows his heart’ literally which later created a buzz in the market, as the company sells trendy products at an affordable rate. Bewakoof is Mumbai-based e-commerce that vents customized products such as clothes, accessories, beauty care and special collections according to the trends.
About Bewakoof
The company Bewakoof commenced its functioning on 1st April 2012 where that month and day is particularly known for April fool day, People were implausible to shop in such a company when the brand name sounds witty with a jocular tagline. Civil engineering graduated- Prabhkiran Singh and Siddharth Munot are the founders of Bewakoof planned to start their own t-shirt printing business with an aim to bring humour into the lives of college students for the 18-34 age group.
As it is generally known that if you are dead set on starting an online business, the first thing you should think about is INVESTMENT, which demands a vast sum of money. But, Being an e-commerce business model, Bewakoof didn’t advance an initial amount in starting it. As the company is highly focused on social media and connecting audiences through its content & products.
A story behind the name
Bewakoof incorporation happened on 1st April 2021 especially on April fool day, which made society denigrate the inauguration as silly public stunts made by people to engross the community, paradoxically Bewakoof ultimately became the most famous fashion portal in India.
A unique way of marketing their products
The company’s marketing strategies played a unique part in hyping their demand in the market as well as helped to achieve their goals in a short span. This generation really lighted the concept of humor in the name of ‘Meme’, which attained the attention of many internet users.
Bewakoof started their meme page before commencing the T-shirt business, they allure the internet audiences into becoming customers with their memes. Because they emphasize creating memes that are relevant and persuasive to the audience’s interest.
Bewakoof products are always innovative and trendy. They update their product’s design as days pass and innovate the old one into something unusual and fresh. This generation of people are always in search of new things and tend to try new things out.
They always need something different and fashionable, they easily get bored of the old things. And in order to satisfy the customers’ demand, Bewakoof always tries to come up with some new stuff and have successfully maintained their position in the fashion world.
Bewakoof doesn’t maintain more stocks than needed. They keep launching new stuff in the sales. Only a few products are repeated, only if that particular product has high demand from the customer.
Creative Social Media Marketing
Bewakoof has an official page on social media platforms like Facebook and Instagram. They are active and keep updating their products. Social media is the best way of advertising products. People see the products and if they like them, they share them with their friends, like this the popularity increases.
Bewakoof has about 2 million followers on Facebook and around 1.5 million followers on Instagram. The customers can text directly to inquire about the product they liked, and order if they love it.
The customers are updated frequently about the shipping and the delivery date of the ordered product. They mainly focus on the women category as it has more reach compared to the men’s.
Crazy College campaigns and Celebrity Endorsements
Sanya Malhotra Bewakoof Endorsement
To capture the attention of the students, Bewakoof advertised their products by popular Bollywood stars. Bewakoof welcomed the Bollywood actor Sanya Malhotra into their family. Sanya Malhotra will be taking part in the next campaign.
Rajkummar Rao was also featured in their latest digital marketing campaign. Besides, the brand also offered freebie products for those college students who buy or promote Bewakoof T-shirts, which brewed a scuffle in the sales.
Bewakoof is all you need, if you are searching for clothes and accessories that are unique and fashionable, and also at an affordable price. The brand experiments into different stuff so that they produce unique products to the customers. The products are made by ordinary people with extraordinary ideas. Check their official account to know more about the products.
FAQ
What is Bewakoof?
Bewakoof is a fashion brand that has everything the new era needs, efficient, unique and stylish fashion wear. It was created with the notion of delivering the best and distinct fashion product at an affordable price to the coming age.
Who is the founder of Bewakoof?
Bewakoof’s CEO and Co-Founder is Prabhkiran Singh and the brand was set up in 2012. It was launched by Prabhkiran Singh and Siddharth Munot on 1 April 2012.
What is the tagline of Bewakoof?
Bewakoof is an Indian lifestyle fashion brand that was formed with the idea of producing efficient, unique and trendy fashion outfits for shoppers. “A Bewakoof follows his Heart ”, the tagline of Bewakoof, it’s for the people who want to try new things, not caring about other people’s talks.
TiE Sustainability Summit (TSS) 2021 pegged as the World’s largest sustainability summit hosted by TiE Hyderabad will focus on sustainable development goals (SDGs) with major thrust on agriculture, water, climate, energy, recycling, circular economy, poverty, hunger, renewable energy, livelihoods, healthcare among others. TSS 2021 will attract 25,000 entrepreneurs, major among them would be social enterprises who are focused on solving the challenges outlined in SDGs, 250+ investors, 200+ speakers, 100+ mentors from the sustainability space, social impact investors, policy makers, academicians, and strategy think-tanks from 25 countries including North America, South America, Europe, Middle East, Africa and Asia-Pacific regions.
TSS – a virtual summit will be spread across three days between Oct 4-6, 2021 and will host keynote sessions, panel discussions, match-making for entrepreneurs, investors and mentors, exhibits for social enterprises to showcase their products and services. The event is majorly supported by organizations such as Adani Group, CtrlS – Asia’s largest Rated-4 datacenter among others.
The summit is uniquely designed to discuss, strategize and execute innovative solutions to overcome key issues such as rapid accumulation of toxic-gases in the atmosphere, loss of bio-diversity, pollution under water, food production, disharmony between social, environmental and economic policies, barriers to eco-innovation and eco-regeneration, greenhouse gas emissions, climate change, barriers to growth of social enterprises, conflicts between capitalism and nature, impediments to human wellbeing and its sustainability, and hurdles to implementation of sustainable development policies.
Manohar Reddy, Chair, TSS 2021 and President, TiE Hyderabad said, “TiE sustainability summit is being held to shape the future of planet earth by encouraging social enterprises through funding, mentoring, strategic inputs to help them create a tangible impact in the areas such as poverty eradication, find solutions to water and food production challenges, deployment on modern technologies to eradicate social, climate, pollution related issues, act as a platform for discussion, debate, influencing policy making in the sustainability space to solve problems related to land on life, life under water, gender equality, education, healthcare, livelihood and other key issues plaguing the society.”
TSS 2021 will provide opportunities for social enterprises to showcase their products, services, make pitches to investors, meet their future mentors, board members, interact with strategy leaders, management gurus in the sustainability ecosystem to enhance their growth objectives and create a deep impact on society, animals and planet.
Pravin Tailam, TiE Global Chair said “TiE sustainability summit will act as a springboard for many social enterprises not only from TiE Global ecosystem, but those from across 25 countries who are focused on solving the challenges faced by planet earth in the sustainability space. I am confident, this summit will pave the way for building and executing exceptionally unique ideas to solve the issues outlined in the SDGs by UN. TSS 2021 will continue to focus on building a beautiful planet for the next generation to benefit from the ideas generated through its platform”
About TiE Global
TiE Global is a nonprofit organization devoted to entrepreneurs in all industries, at all stages, from incubation, throughout the entrepreneurial lifecycle. With a global reach and a local focus, the heart of TiE efforts lies in its five foundational programs, – Mentoring, Networking, Education, Funding, and Incubation. Several members have formed startups while at TiE, and are now charter members giving back to the community. TiE’s ultimate goal is to foster entrepreneurship, creating wealth for both the entrepreneur and the local communities.
TiE Global is the largest non-profit organization and has amazing networking effect. TiE connects the entire entrepreneurship ecosystem from early stage entrepreneurs, serial entrepreneurs, professionals at leading corporations, venture capital, angel investors, thought leaders among others. The organization emphasizes the spirit of giving in all aspects of their work.
There are currently 15,000 members (including over 3000 charter members or mentors) in 61 chapters across 14 countries. TiE’s mission is to foster entrepreneurship globally through mentoring, networking, and education. Dedicated to the virtuous cycle of wealth creation and giving back to the community, TiE’s focus is on generating and nurturing our next generation of entrepreneurs.
In an exclusive interaction with StartupTalky, Ayushi Gudwani – the Founder & CEO of FableStreet gets candid about her early life, interests, career & startup challenges.
Ayushi Gudwani has been a work-wear consumer for years and went through the predicament of finding great pieces to wear to the office. She always found it hard to find styles that fit well and are comfortable and long-lasting. That triggered her thoughts and she ended up co-founding FableStreet. It started with a vision to make women feel confident and comfortable by addressing their work-wear needs.
Know the journey of FableStreet from Ayushi Gudwani | Founder & CEO of FableStreet
Tell us about your early life, interests and hobbies.
Ayushi Gudwani | Owner of FableStreet
I was born and raised in New Delhi in a typical Indian family, with a strong focus on academics. I was a topper throughout my high school and undergraduate. After the completion of my engineering from NSIT (Delhi), I went to pursue MBA from IIM Calcutta where I was awarded a silver medalist. Post that, I joined McKinsey & Company in 2008, before venturing out to start FableStreet in 2016. So I have geeky typical engineering + MBA background, not very exciting! Personally, I am an optimistic person as well as a dreamer and executioner. I derive my energy from people around me and rely heavily on my teams and family. My hobbies and interests include a fitness regimen, travelling, music and indulging in Thai food once in a while.
Being an entrepreneur is fulfilling but chaotic. It means having a never-ending workload that just seems to pile up like Jenga. I usually wake up at 6 am and start the day with a nice cup of tea and newspaper. Then, I make a to-do list of the agenda I need to take care of that day as well as the week, which is then passed on to my team. I also spend some time on my phone to check how the previous day’s sales are doing and resolve any urgent issues that need attention.
My teammates know how much I love going to the office on workdays and meeting them and engaging with them on a day-to-day basis, be it to discuss work or simply share a laugh. A typical workday would consist of team or one-on-one meetings, problem-solving, focusing on product development, etc. And to find balance in life, I spend time with my family, read books and chill on Netflix.
Tell us about your job responsibilities. How they have changed over time?
As a Solopreneur, the first couple of years, in terms of job responsibilities, were different than they are now. I managed operations, oversaw the hiring process and pushed myself to learn every aspect of the business. But all that has eased over time, as the team grows and expands.
My core responsibilities include solving the problems to ensure that we are on the right track, thinking through a strategic lens for the business, focusing on team health to build capabilities, boost morale and support them professionally and personally, networking and building partnerships and looking at opportunities for future funding and growth. Lastly, I also make a mental note to be prepared every day to face and solve any last-minute fire-fighting circumstances that may occur in any of the teammates, no matter how big or small.
What challenges did FableStreet face?
As a business owner and strategist, one is always experimenting with new things – it is a continuous trial and error process. We need to understand and accept the fact that 1 out of 3 ideas will work in any set-up/venture. Eventually, counting each and every setback is exhausting and also takes the joy out of working on your ideas. So, whatever I am working on, I give my best shot. One day at a time – that’s the only mindset I function with.
FableStreet site that caters for the need of all professional women out there.
Tell us about your superpowers.
Tenacity, multitasking, passion, a strong belief in my business idea and knowledge of my target audience and competition along with strong people skills, emotional quotient and understanding of what drives people. I believe these are the super-strengths that I’m managing till today.
Knowledge of your target audience keeps you ahead of your competitors.
Which online tools do you use the most and would like to recommend as well?
Even though I like being connected to people and my teams, I am not a big gadget freak and do not use multiple tools/apps. I follow the traditional method of making to-do lists either on paper or Google sheets/ Excel sheets for tracking and planning of daily work. I prefer one-on-one discussions and team huddles to operate my business. Lately, Zoom and Google Hangouts have been helpful for remote team discussions.
My previous work experience at McKinsey & Company and the people I worked with, in terms of leadership skills, problem-solving, aspirations and vision are a big part of who I am today. They have shaped me into the person I am today. Working with such inspiring people helped me learn what leadership means and how to care for individuals and teams.
I saw people genuinely care about my professional growth and that is something I would like to give back to my organization. I also learned how to dream big and act small with no end to visioning – that if you can’t solve the problem, no one else can. At a personal level, it has been my family and the values they have given me, had shaped my views and how I lead my life.
How’s your workspace setup look like?
We have an open seating arrangement at work to ensure open communication, approachability and quick problem-solving within the teams. I am usually placed between my team and that’s how I like to work when I am in the office.
What is the best advice you’ve ever received?
One of the best pieces of advice I have got is that people are your biggest asset. As an employer, you need to make sure that you genuinely do right by them. From a business point of view, it would be to think big, act small and conserve cash. This is something that holds true everywhere.
If you get a chance to start your career again, what would you do differently this time?
I would like to achieve a B-school degree from abroad, primarily in the USA. The reason being that the quality of schools and education is fairly different there. I love my alma mater (IIM Calcutta) and had an opportunity to spend some time at UCLA Anderson School of Management and I absolutely loved that.
Frequently Added Questions – FAQs
What is FableStreet?
FableStreet is a premium work-wear brand for women that helps women to find tailor-fit clothes on all body types.
Who is Ayushi Gudwani?
Ayushi Gudwani is the Founder and CEO of FableStreet.
Who is the owner of FableStreet?
Ayushi Gudwani is the owner of FableStreet.
Is FableStreet available online?
Yes, you can get FableStreet clothing from their own website or other e-commerce sites such as Myntra, Ajio & Nykaa.
What is the FableStreet funding to date?
FableStreet has raised a total of $2.9M in funding over 2 rounds.
What is the USP of FableStreet?
The USP of the FableStreet includes a proprietary and R&D-backed tailored Fit algorithm which gives a great fit with just 3 body measurements. The company offers a “My Style, Your Fit” solution to address the problem of women across shape and size.