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  • List of Brands Endorsed by Pankaj Tripathi

    Pankaj Tripathi, one of the king actors of OTT platforms, refers to himself as an actor and human being first not a salesman while talking about endorsements. He debuted in the year 2004, with a very minor role in the movies “Omkara” and “Run”. He got his first big break in the movie “Gangs of Wasseypur” in 2012.

    In 2018, he won a national award in the category “Special mention” for the movie “Newton”. The actor won the screen awards for the best supporting actor in the movie “Stree”.

    A few of his noteworthy works are, “Masaan”, “Stree”, “Fukrey Returns”, “Bareilly ki Barfi”. He is best known for his character “Kaleen Bhaiyya” from the web series Mirzapur.

    Pankaj Tripathi’s major and most important endorsements are as follows:-

    Udaan
    Policybazaar
    Tata Tea
    Abzorb
    Bail Kolhu
    Baidyanath Chyawanprash
    Fino Payments Bank
    Britannia Milk Bikis
    Glucon-D
    Nilon’s
    1mg
    Cadbury Fuse

    Udaan

    In 2019, Tripathi was roped in by Udaan. Udaan is a B2B platform where retailers can buy goods at a reasonable monetary amount. However, in November 2020, Udaan wanted to expand its footsteps in the Food FMCG sector.

    They launched a campaign for Kirana stores in India and yet again Pankaj Tripathi was the face of this campaign. India’s largest B2B platform chose Pankaj Tripathi for his easygoing, believable way of approach. “His simplicity added to the magic of the commercials of Udaan”, says Sambit Mohanty, head of creative (south), McCann Worldgroup.

    Policybazaar

    Policybazaar is the country’s current largest insurance website and comparison portal. Policybazaar roped in Pankaj Tripathi and Tisca Chopra in 2018, for a health insurance campaign.

    Tata Tea

    Tata Tea started its brand activism campaign in 2008. It promoted women safety, raising voices against political corruption. It was named “Jaago re”. Pankaj Tripathi was not a very known face back then. The advertisement featuring Pankaj Tripathi demonstrated political corruption.

    Abzorb

    In April 2021, Sun Pharma Consumer Healthcare, roped in Pankaj Tripathi as the face of their brand. He was the brand ambassador of their product Abzorb dusting Powder. This ad stated how using Abzorb Dusting powder daily kept fungal infections away.

    Madhu Noorani, president of Lowe Lintas stated that Pankaj Tripathi in his usual humorous, light-hearted way approaches people to use this product and keep away from Sweat and infections.

    Bail Kolhu

    BL Agro, ropes in the “Gangs of Wasseypur” trio for the latest commercial of their renowned company “Bail Kolhu”. Manoj Bajpayee, Nawazuddin Siddiqui and Pankaj Tripathi express their undying love for their favourite food in this cooking oil commercial and gets nostalgic while recalling the olden days.

    Ashish Khandelwal, managing director of BL Agro states that through the struggles and hardships, the actors have received the name and identification. The company’s tagline states the same thing about the company. “Naam hi pehchan hai”. Hence the actors are the perfect fit to be the face of the company.


    List of Brands Endorsed By Amitabh Bachchan
    Amitabh Bachchan is one of the most iconic actors in India that charges over Rs 5 to 8 crore for an endorsement. Here are some of the brands endorsed by him


    Baidyanath Chyawanprash

    In 2021, the Grey group launched a campaign for Baidyanath Chyawanprash. Its campaign was “Sahi vidhi, behtar immunity”. This campaign claims Baidyanath to be the best and most authentic Chyawanprash.

    Pankaj Tripathi was chosen as the face of this campaign because he has been a consistent user of Baidyanath for a long time. Also, the company’s head states that the humble and believable nature of Pankaj Tripathi makes him a perfect fit for the humble but useful brand.

    Fino Payments Bank

    In September 2021, FPBL roped in Pankaj Tripathi as their first ambassador for their campaign “Fikar not”. The campaign is about confidence issues customers face about bank processes. Chief Executive officer and managing director of Fino Bank, Rishi Gupta states that Pankaj Tripathi’s nature resonates with that of their bank’s.

    Both belief in association for a long way rather than in quick options. Pankaj Tripathi also says he instantly connected to the campaign because the title itself describes the way he likes to live his life, without worries. Hence he wishes the best for the company’s future ventures.

    Britannia Milk Bikis

    Britannia Milk Bikis launched a new campaign in April 2021, claiming its contemporaries ordinary and stating Milk Bikis have the right amount of glucose that children need. Pankaj Tripathi was the face of this campaign. He comments that he is elated to advertise Britannia Milk Bikis as he is acquainted with them for a long time. He also adds that Milk Bikis were an enjoyable experience yesterday, and so is it today.

    Glucon-D

    In April 2021, Glucon-D launched its first-ever celebrity ad campaign with Pankaj Tripathi. The campaign triggers everyday exhaustion. CEO of Zydus Wellness, the parent company of Glucon-D, says they wanted a relatable celebrity promoting the campaign. No one would be better than Pankaj Tripathi.

    1mg

    1mg is a Pharmacy app that provides services like e-pharmacy, diagnostics, e-consultation. The brand roped in Pankaj Tripathi in March 2021 referring to the context of his famous song “Arre o betaji! Arre o babuji” re-created in his film Ludo.


    List of Brands Endorsed By Shah Rukh Khan as Brand Ambassador
    Shah Rukh Khan has endorsed various brands from Byju’s to Dubai Tourism. Here’s the list of brands where Shah Rukh Khan (SRK) is the Brand Ambassador


    Cadbury Fuse

    If there’s one brand that always creates outstanding campaigns, it’s Cadbury. In March 2021, Cadbury Fuse launched a campaign with Pankaj Tripathi and a few digital figures producing humour. It was a virtual fan meet-up based ad.

    Conclusion

    These are the most famous and known endorsements of Pankaj Tripathi. Pankaj Tripathi has been very selective about the brands that he endorses. He carefully chooses brands he promotes because he senses a feeling of moral responsibility towards the society and fans he’s addressing through the advertisement.

    FAQ

    What is the net worth of Pankaj Tripathi?

    The net worth of Pankaj Tripathi is Rs. 40 Crore.

    What is the age of Pankaj Tripathi?

    Pankaj Tripathi was born on 5 September 1976 and is 45 years old.

    What is the fees of Pankaj Tripathi?

    Pankaj Tripathi charges 3-4 Crore per movie.

  • List of Brands Endorsed by Emma Watson

    Emma Charlotte Duerre Watson is one of the leading female faces of the world now. At 31, she has done a lot more than someone could achieve in a lifetime. She’s an actress and activist. She has done incredible movies and worked for women’s rights. She began her career with the role of Hermione Granger in the ever-famous Harry Potter series. She has done a vivid range and whole different shades of characters.

    In 2013 after playing the character of the adoptive daughter in the biblical epic “Noah”, she won a British Academy Film and television awards. In 2017 her movie, “Beauty and the Beast” was one of the highest-grossing movies of all time.

    Some of her commendable works are “Perks of Being a Wallflower”, “The bling ring”, “Little women” and many more. In 2014, she was appointed as a UN Women Goodwill ambassador. She advocated gender equality through her campaign HeforShe. She’s known a lot for her endorsements with sustainable brands promoting clean goodness. Enlisted below are the most famous and known endorsements of Emma Watson.

    List of Brands Endorsed by Emma Watson
    Brands Promoted by Emma Watson During Beauty and the Beast Press Tour

    List of Brands Endorsed by Emma Watson

    Burberry

    Emma Watson Burberry Endorsement
    Emma Watson Burberry Endorsement

    In 2009, 19-year-old Hermione playing Emma Watson was roped in for an endorsement with Burberry. She was seen in the advertisements of this posh chic British brand featuring a few of its iconic items. She was seen wearing the label’s famous beige trenches, tartan patterned bags and purses. The posh and glamour of the Brand was indeed repolished by her approval.

    Chanel

    When she was 18 years old Emma Watson, to the surprise of masses of heavily weighed artisans roped in for an endorsement with Chanel. The year was 2008 and she was a teenager of 18. She advertised the variant Coco Mademoiselle. Due to this, she got two full years of free supply of the same.

    Lancome

    In 2011, Emma Watson appeared in an advertisement for Lancome perfume. The name of the perfume was TRÉSOR MIDNIGHT ROSE. However, in 2013 she promoted one of their skin lightening and brightening product.

    Being a feminist she was not expected to parameterize beauty standards as of colour. There was a great deal of rage against her for this ad. However, she has volunteered to comment that after realising what the commercial aimed towards she immediately came out of it.

    Calvin Klein

    Emma Watson Calvin Klein Endorsement
    Emma Watson Calvin Klein Endorsement

    Emma Watson is very known for her sustainable fashion. On the 2016 Met Gala red carpet, she wore something too plain to be worn there. Just pants and a train has been worn differently. However, little did we know that the trick was the material used to design this garment.

    It was made by Calvin Klein and Eco age by recycling plastic soda bottles. Emma was elated by this endorsement since she could incorporate quite an amount of waste into her wearable. She was also glad by how creativity, technology and fashion could go hand in hand.

    Catbird

    New York-based jewellery brand Catbird was promoted by Emma Watson in the same year of Met Gala where she demonstrated sustainable fashion from Calvin Klein. In the 2014 Met Gala, she was seen wearing a set of earpieces by catbird. She was probably so much in love with it that she was seen to wear it during her “Beauty and the Beast” promotion events.

    Christian Dior

    Emma Watson Dior
    Emma Watson Dior

    Emma Watson has been spotted wearing Christian Dior in two of her iconic award shows in 2016 and 2017. They strongly demonstrated feminist properties. Not much is known about this endorsement.


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    Sustainable Brands Promoted by Emma Watson During Beauty and the Beast “The Press Tour”

    Now let’s talk about the brands that Emma Watson wore advertising sustainable fashion. These were the few brands she wore while promoting her movie “Beauty and the Beast” through the campaign “The Press Tour“.

    Coltrane Works

    Emma Watson promoting Coltrane Works
    Emma Watson promoting Coltrane Works

    Founded by Amihan Zemp, this brand’s speciality was organic fibres and yarns from local swiss suppliers only. Items of this brand are designed and made in Switzerland traditionally.

    Svilu

    Emma Watson promoting Svilu
    Emma Watson promoting Svilu

    Svilu is a sustainable clothing brand. This company is Manhattan-based. This women’s wear company makes their garments from sustainable resources.

    AnaKhouri

    Emma Watson promoting Ana Khouri
    Emma Watson promoting Ana Khouri

    This is a brand from Jewellery designer Ana Khouri. She is known for using fair trade gold from local suppliers and small scale mines. The gems which she uses are blood-free. She also handcrafts a few of her pieces in São Paulo Brazil her hometown.

    Gabriela Hearst

    Emma Watson promoting Gabriela Hearst
    Emma Watson promoting Gabriela Hearst 

    Uruguayan designer Gabriela, is known for her traditionally made garments. According to her slow-paced traditional production is the best way to create fashion.


    Top 10 Highest paid Celebrity Endorsement Deals of 2021
    Here’s a list of top-paid celebrity endorsement deals of 2021. From Beyoncé to Jennifer Aniston, tons of brand endorsement deals amounted to the greatest deals.


    Conclusion

    These were the list of brands endorsed by Emma Watson. Emma Watson is one the highest-paid actress and as per a report she makes about $5 to $10 million per year just from brand endorsements. Emma Watson is particular about the brands she chooses to endorse, she believes in sustainable fashion and primarily promotes eco-friendly fashion brands.

    FAQ

    What is the net worth of Emma Watson?

    The net worth of Emma Watson is $85 million as of 2022.

    How old is Emma Watson?

    Emma Watson was born on 15 April 1990 and is 31 years old.

    What is the qualification of Emma Watson?

    Emma Watson graduated from Brown University with a bachelor’s degree in English literature.

  • 50+ Tools for Freelancers Which They Must Know About

    Gone are the days, when 9-5 jobs were most preferred and termed as the safest option. People have started indulging themselves in freelancing more. Especially after Covid-19, when work from home becomes a common process. The work from home process supported the rise of freelancers as this is what every freelancer has been doing since the beginning; they were already adapted to this. While full-time employees took time to get adapted to this nature

    A report stated that 68% of workers who are working from home are showing their interest in freelancing. Millions of people lost their jobs when due to Covid the economy got hit. Plus the work from home setting gives a rise to people who show their interest in freelancing.

    Freelancing can be sure a tough job. Once you realize being ‘your own boss’ means putting the hats of the legal expert, financier, routine planner, and work manager, all at once. But there are always ways to help with that, aren’t there? We have crafted for you a list of 50+ such freelancer tools that come to your rescue whenever, wherever you need a virtual assistant.

    Before proceeding, you can also have a look at the 100 proven ways of Lead Generation.

    How To Improve Your Freelancer Profile that Stands Out
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    Accounting Tools for Freelancers:
    ZipBooks
    Momenteo
    Harpoon
    Bonsai
    Xero
    Freeagent
    Freework
    Expensify
    Freshbooks
    Portfolio Creation Tools for Freelancers:
    Behance
    Prospero
    Bidsketch
    Pixpa
    Squarespace
    Project Management Tools for Freelancers:
    Asana
    Basecamp
    EverNote
    Writing Tools for Freelancers:
    Proposify
    Zen Writer
    Write Room
    Email Management Tools for Freelancers:
    Sanebox
    Inbox
    MailChimp
    Aweber
    Scheduling Tools for Freelancers:
    Productive
    RescueTime
    Remember the Milk
    Google Calendar
    Timely
    Cushion
    Tickspot
    Klok
    Ora Time and Expenses
    ToggI
    OfficeTime
    Timesheet
    MyClientSpot
    Focus Booster
    Streaks
    Azendoo
    Freedom
    Flow
    GetHarvest
    Backup Tools for Freelancers:
    iCloud
    DropBox
    Mozy
    Marketplace Platforms for Freelancers:
    Truelancer
    Upwork
    Fiverr
    Workana
    Social Media Management tools:
    Social Oomph
    Buffer
    Tweriod
    Other Important Tools for freelancers:
    Linkedin
    LifeHacker
    Plagiarism Check
    Termsfeed
    Pro Blogger
    LKR Social Media
    Contently
    Trello
    TinyScanner
    SlideShare
    Briefbox
    MindMeister
    Text Expander

    Accounting Tools for Freelancers:

    Different accounting tools compared
    Different accounting tools compared

    Bonsai

    Pricing-$19/ Month

    Bonsai is an integrated all-in-one software suite designed to help with all the admin tasks. Bonsai lets you create invoices, send contracts and collect payments without the least effort. Apart from its functionality, Bonsai is famous among the freelancing community for its efficient design layout. Here are some reasons you should go for Bonsai:

    • The interface is clean and easy to use.
    • Bonsai is affordable, offering multiple pricing plans.
    • Bonsai has you covered from proposal to tax season.
    • Bonsai Cash business account lets you manage your finances, save on taxes and get paid faster with no hidden fees or minimums.
    • The products are integrated seamlessly.
    • Bonsai’s products are automated.
    • Bonsai offers a massive library of free templates of contracts, proposals, invoices, agreements, quotes, scope of work, and briefs.

    ZipBooks

    Pricing- $15/Month

    ZipBooks Logo

    ZipBooks is founded by Tim Chaves in 2o15. ZipBooks is a free accounting tool that you can use to create invoices, manage clients, payments, and expenses and track your time. You can even set up late payment reminders for your clients.

    Momenteo

    Pricing- $3/Month

    Memento is founded by Chelsie Patterson in 2019. Memento is a pretty convenient invoicing tool that makes generating invoices a quick, hassle-free experience. It is a paid service though and it comes with a price tag of $200 per annum.

    Harpoon

    Pricing- $19/Month

    Harpoon is founded by Andrew Johnson, Ryan Battles in 2015. Quite a lifesaver, Harpoon is an extremely handy tool that lets you track your average revenue per project(or per month, day or hour), plan your schedules, check outstanding invoices and keep track of your goals.

    Xero

    Pricing- $13.50/ Month

    Xero is founded by Rod Drury and Hamish Edwards in 2006. A one stop destination for all your financial engagements, Xero is a paid service that offers online accounting, invoicing, billing, and banking.

    Freeagent

    Pricing- $24/ Month

    Freeagent is a money managing app that assists in bookkeeping and generating invoices. A well-designed app, this one is specifically designed to keep small businesses and freelancers in mind.

    Freework

    Pricing- Free

    This freelancing tool is designed to help you manage your day-to-day work, save time, send invoices, keep statistics, manage clients, take notes, and a lot more. It is built on a mobile platform and can be assessed by both android and iOS users.

    Expensify

    Pricing- $5/ Month

    With Expensify, you can manage your receipts better. All you have to do is photograph your receipts and upload them. It works on iPhone/iPad, Android, WebOS/Palm, and BlackBerry phones.

    Freshbooks

    Pricing- $13.50/ Month

    A boon for freelancers in the midst of a financial lurch, Freshbooks lets you create invoices and manage them and organise them with the click of just a button. What’s more, the service is free as long as you have three clients. After that, it comes with a price tag.

    Portfolio Creation Tools for Freelancers:

    Behance

    Pricing- $14.29/Month

    Behence Logo

    Behance is founded by Scott Belsky in 2006. One of the most popular websites out there, Behance is nothing but a boon for freelancers. Be it showcasing your creativity, or creating your online portfolio for work. Behance supports a variety of platforms from Photoshop to PDFs, allows you to view and appreciate other’s projects, and lets you collaborate and upload your work.

    Prospero

    Pricing- $8/ Month

    One of the best-known tools for freelancers, proposal helps you to create a proposal for your client and price your projects. Prospero analyses your work, project deadlines, and your working rate to self-design an editable proposal that is relevant to the services you offer.

    Bidsketch

    Pricing- $29/ Month

    Bidsketch assists you to create client proposals with its wide range of customizable templates. Besides letting you create templates, this tool also helps you distribute them and offers related analytics about the distribution, like who downloaded it, who viewed it, and for how long.

    Pixpa

    Pricing- $5.09/ Month

    If you are looking for a space, where you can showcase the work created by you and sell them as well. This platform helps you create professional websites, where you can publish your own blogs, showcase your portfolios or set up an online store.

    Squarespace

    Pricing- $16/ Month

    Considered to be one of the best platforms for portfolio/ website making, as a freelancer, you can carve your own personal identity on Squarespace using its wide range of customizable templates.

    Project Management Tools for Freelancers:

    Asana

    Pricing- $10.99/ Month

    A popular people collaboration tool, Asana allows you to form groups of up to 15 people. You can start group discussions, and send tasks to each other. You can even send timely notifications to group members as reminders.

    Basecamp

    Pricing- $99/ Month

    A friendly freelancing tool, Basecamp is a popular project management tool that lets you keep track of all your projects and keep them organized. This online collaboration tool focuses on managing work and lets people communicate with each other.

    EverNote

    Pricing- $7.99/ Month

    One of the most popular apps out there, Evernote lets you store notes, receipts, and other miscellaneous files associated with each project and also sets timely reminders to keep you on track.

    Writing Tools for Freelancers:

    Proposify

    Pricing- $49/Month

    Proposify Logo

    Proposify is founded by Kyle Racki, and Kevin Springer in 2013. Proposify is a proposal writing tool that comes equipped with a host of templates and customizable features. It comes with a set of basic drawing tools and almost looks like a mini word processor to help you with the job.

    Zen Writer

    Pricing- $18 Onetime Fee

    ZenWriter is a full-screen writing app that comes with a serene, minimalist design and friendly layout. One of the best-looking apps out there, this one promises to not only get your work done but also give you a great working experience.

    Write Room

    Pricing- $9.99/ Month

    Designed only for Mac users, this tool comes to your rescue when you have big writing projects in your kitty. Write Room comes with a clean, minimal layout ( there are no distracting menu options or even toolbars) and a simplistic design that helps you focus on your work better.. Nothing will give you more focus than a full-screen writing tool, and WriteRoom is the original offering that is available for Mac.

    Email Management Tools for Freelancers:

    Sanebox

    Pricing- $9.99/Month

    Sanebox Logo

    Sanebox is founded by Stuart Roseman in 2010. This app helps you with one of your most important handles, the epitome of your professional existence, your mailing inbox. Sanebox helps you organise through stuff and keep your inbox clean.

    Inbox

    Pricing- $9/Month

    Call it a way better version of Gmail, this app lets you organize your mails, categorise them efficiently, have attachment previews, built-in snooze buttons, automatic labeling, and intelligent search. With its user-friendly design and easy-to-navigate layout, this one is sure to make your work easier.

    MailChimp

    Pricing- $9.99/ Month

    This E-mail marketing platform is said to be one of the best. A fantastic promotional tool, this one helps you send your email marketing newsletters, keep your clients updated about a new post or product and market your services.

    Also read: Tools for Email List Building

    Aweber

    Pricing- $19.99/ Month

    A networking and personal marketing tool, Aweber lets you build an email campaign, which can help to maintain relationships with all your previous and current clients.

    Scheduling Tools for Freelancers:

    Productive

    Pricing- $10/Month

    Productive is founded by Jan Varljen in 2014. This tool helps you form productive work habits, It comes with an easy-to-use interface that lets you plan and schedule habits for any time of the day, set smart reminders for each time of the day, and stay right on track.

    RescueTime

    Pricing- $9/ Month

    A time planner tool, RescueTime offers to save your time by keeping track and letting you know of the amount of time you spend on each of your tasks. It was founded by Brian Fioca, Tony Wright, and Joe Hruska in 2007.

    Remember the Milk

    Pricing- $39.99/ Year

    Remember The Milk is a reminder tool that was founded in the year 2004, it is an online to-do-list app, that lets you take care of important tasks so that you are never late again.

    Google Calendar

    Pricing- $5/ Month

    Google Calender Logo

    Google Calendar is an amazing planner tool from Google that lets you organise your schedule and plan tasks accordingly. It became available in 2009, one can create and edit events here and location can also be added.

    Timely

    Pricing- $15/ Month

    When you take up too many projects, it can be quite overwhelming. Timely is a time tracking tool Timely helps you to maintain a time log to track the amount of time you have spent on each of the projects undertaken.

    Cushion

    Pricing- $36/ Year

    The cushion is quite a reliable tool that helps you make an efficient work schedule for your freelancing ventures. It focuses on the time you spend on a particular project, highlights when you are overbooked, and helps you plan your time better.

    Tickspot

    Pricing- $149/ Month for Unlimited Projects

    This one allows you to keep track of your work hours as well as the time you spend on each project. In fact, you can even see how close you are to using up your client’s allotted budget.

    Klok

    Pricing- $18.99 Per Feature

    As the name suggests, Klok is a time management tool and it allows you track of your time. You can keep track of the time you spend on each project; just start and stop tracking by just clicking a button. You’re able to generate multiple reports based on this information.

    Ora Time and Expenses

    Pricing- $6/ Month

    The name says it all. Ora lets you track expenses, keep a list of your tasks, run a timer on your tasks and well, keep things organised. It is where you can work with your team and have everything the team might need during the time for work.

    ToggI

    Pricing- $10/ Month

    A productive time tracking tool, ToggI lets you track time the time you spend on each project. You can manage your own time as well as the time of your collaborator’s time to work out the total time spent on each project.

    OfficeTime

    Pricing- $69 Onetime Fee

    OfficeTime helps manage your time better. That being said, it allows you to see exactly how much money you are earning per hour and know who is really paying you your actual worth.

    Timesheet

    Pricing- $4.50/ Month

    Timesheet is a time tracker tool that makes it easier for you to record your work hours. With timesheet, you can calculate your estimated income, handle hourly rates, keep stats, generate time or expense reports and manage expenses, among other stuff.

    MyClientSpot

    Pricing- Not-known

    A very handy tool, this one offers to keeps track of your billable hours and helps you keep your work organized. It provides online project management functions and helps out with time management.

    Focus Booster

    Pricing- $4.99/ Month

    Focus Booster is a time management tool that allows you to break your tasks in segments and time them accordingly. All you have to do is start and stop the timer. Besides, the tool also makes provision for automatic 5-minute breaks after every 25 minutes of work.

    Streaks

    Pricing- $4.99/ Month

    This app follows the model of the popular “don’t break the chain method”, everyday. Use your goals, to track your per-day activities and progress and even set up goals. This to-fo list tracks every certain goal of yours.

    Azendoo

    Pricing- $10/ Month

    Another tool that helps you manage your workflow, Azendoo lets you view analytics, attach documents and work as your personal organiser. It also lets you add checklists, plan your calendar, send direct messages to team members, and set due dates.

    Freedom

    Pricing- $8.99/Month

    Freedom is founded by Fred Stutzman in 2009. This tool is designed to cater to just one unique purpose that is to stop you from wasting your time on your phone. It helps bar out unnecessary distractions by letting you set a work schedule on its platform, during which it blocks distracting apps and websites.

    Flow

    Pricing- Free

    This tool helps you to manage your workflow by letting you create workspaces and tasks, collaborate with your team members through inbuilt chat, and organise all your assignments and private tasks.

    GetHarvest

    Pricing- $12/ Month

    A time management tool, Harvest offers time tracking and invoicing services with pricing plans from free to premium. It works on iPhone, Basecamp, Beanstalk and has a WordPress plugin and more.

    Backup Tools for Freelancers:

    iCloud

    Pricing- $9.99/ Month

    The apple app, iCloud lets you backup and sync your devices using your Apple ID.
    You can store anything here, from photos, notes, files to other data. While signing in this, you get 5GB free storage at first.

    DropBox

    Pricing- $16.99/ Month

    DropBox Logo

    This tool lets you upload and transfer any files of yours and share them. IT is a great backup service, DropBox automatically backs up all the data of your computer, without you having to worry at all.

    Mozy

    Pricing- $10/ month for 125 GB

    While you are working on so many projects, you need a backup. Mozy is a backup tool that lets you do just that. It was founded in the year 2005 by Josh Coates. It can be used both in Windows and Mac.

    Marketplace Platforms for Freelancers:

    Truelancer

    Pricing- $50 or 5% of total project value

    Truelancer is founded by Dipesh Garg in 2014. If you call yourself a freelancer, you already know what a blessing Truelancer is. Truelancer not only helps you find more work but also helps you find and meet potential clients and build a network.

    Upwork

    Pricing- 20% for the first $500 project

    Upwork Logo

    Upwork is founded by Stratis Karamanlakis, Odysseas Tsatalos. Yet another platform for landing work, Upwork lets you make a free profile, crate and promote gigs, bid on projects, and meet clients.

    Fiverr

    Pricing- 20% of the gig fee

    Fiverr is a freelance haven that allows you to find jobs or ‘gigs’. The service sellers have the option to choose a starting price for their gigs, the quote starting from $5 (hence the name!). Consequently, one gets to offer different gigs at different prices.

    Workana

    Pricing- $4.90/ Month

    As the name suggests, this online tool helps you to find work on a variety of work genres. Businesses can hire freelancers from this site for their work. It is one of the finest places where freelancers and small businesses to big ones can get connected.

    Social Media Management tools:

    Social Oomph

    Pricing- $13.94/ Month

    Social Oomph was founded in the year 2008 and it comes with a set of some great social networking tools that help you market your services and stay at the top of your game.

    Buffer

    Pricing- $15/ Month

    BufferApp is founded by Leo Widrich. This one is a social media management tool, it helps you manage all the social media platforms of your business. This includes a number of articles that will help you learn and run your business better.

    Tweriod

    Pricing- Not-known

    Tweriod lets you handle your social media (especially Twitter) with ease, by constantly providing you with statistics, your campaign’s reach, their popularity, all the while, analyzing your followers, keeping reminders, and providing charts displaying the most popular hours on Twitter for your followers.

    Other Important Tools for freelancers:

    Linkedin

    Pricing- $29.99/ Month

    LinkedIn Logo

    LinkedIn is founded by Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly, Jean-Luc Vaillant in 2002. LinkedIn is a widely acclaimed platform that not only lets you establish your professional identity, but also build a network, find jobs and connect with possible clients with its built-in mailing and messaging service.

    LifeHacker

    Pricing- Not-known

    LifeHacker is founded by Gina Trapani. Just as the name suggests, this site helps you by keeping you updated with recent technology, lessons on innovative thinkers, and daily life hacks.

    Plagiarism Check

    Pricing- $39.95 Per Feature

    Plagiarism is a sin to any creator. Any content that is copied, this tool helps you detect the amount of plagiarism your copy contains by screening your document for plagiarism with 5 search engines- Google, Yahoo, Babylon, Google Books, and Google Scholar. You can also use other websites for it, there are tons of tools available for plagiarism checking.

    Termsfeed

    Pricing- $56 Onetime fee

    Termsfeed comes to your rescue when you need some legal assistance. This tool offers a range of templates to help you craft statements for a variety of purposes- return policy, terms and conditions, privacy policy, and terms of service. And all you have to do is answer a couple of questions to frame the right contract.

    Pro Blogger

    Pricing- $5.99/ Month

    Pro Blogger step into the market in 2004 and since then it has been the best bet for Freelancing, this tool helps you to curate content, organise ideas and create blogs to promote your online market presence.

    LKR Social Media

    Pricing- Not-known

    This is a blog run by social media marketing expert, Laura Roeder. The blog is a great source of learning, for freelancers looking to promote themselves online, covering a wide range of topics, from designing an effective sales page to top tools to organize your work.

    Contently

    Pricing- Not-known

    This platform is a SaaS content marketing platform that gives organisations an opportunity to create great content that helps them get the audience and build their brands.

    Trello

    Trello is a collaboration tool that lets you organise your work projects, invite coworkers to collaborate and create shared perspectives, add checklists, upload photos and videos, and a lot more. Trello does offer free service, open to one and all with some limited offers. if you want extra features, you have to pay.

    TinyScanner

    Pricing- Free

    A handy app for android and iOS, TinyScanner lets you scan your work documents from your device’s camera and turn them into PDFs. It even lets you customize page size and share the scanned PDFs.

    SlideShare

    Pricing- $19/ Month

    Slideshare helps you present your ideas in an organised manner and thus showcase your clients your skills, expertise, areas of interest, and competency. Any kind of presentation, infographics can be shared here by businesses.

    Briefbox

    Pricing- $9/ Month

    Offering a collection of hypothetical briefs or templates for a variety of genres, Briefbox allows you to simply pick one of the editable briefs and start designing, as per your need.

    MindMeister

    Pricing- $2.49/ Month

    Mind-mapping is the predecessor to great ideas and MindMeister offers you that by ditching the traditional pen and paper method. Create mind-maps on your electronic devices free or buy the premium plan and enjoy additional benefits.

    Text Expander

    Pricing- $3.33/ Month

    Text expander helps you send emails faster, by pre storing all the information, predicting content from the stored info, predicting pictures, and making sure the content does not sound too similar or contain duplicate info. You can also pre-program to fix typos you often, use different signatures for different clients, and auto-insert forms.

    Conclusion

    The freelance industry is going in a tremendous way and it is not going to stop anytime soon. With the different advantages of working as a freelancer, more and more working professionals are choosing this industry. All the above tools are to make the work of a freelancer a little bit easier.

  • Startup Funded by Bhuvan Bam

    The digital creators’ industry is booming these days. In India, digital creators have now become as popular as Bollywood stars.

    This industry is booming and budding at the same time. It offers such a huge platform that makes ordinary people believe that they too can create a place for themselves.

    Many people started entering the digital space just for fun. But when they began to realize the potential and opportunities of it, there was no looking back then.

    There are creators who started creating content from scratch and now are ruling the space. For example- Bhuvan Bam, Prajakta Kohli, Ranveer Allahabadia, and many more.

    Bhuvan Bam is an independent YouTuber, who has played so many characters for his channel. He is not just a Youtuber anymore, he is now an actor, singer, and songwriter as well.

    Now, this young digital star has started to look for opportunities in entrepreneurship. He has taken his first step by investing in a new-age startup, HYPD Technologies.

    About Bhuvan Bam
    Bhuvan Bam’s YouTube Channel – BB Ki Vines
    Bhuvan Bam’s New Venture – The BB ki Vines Pvt. Ltd.
    Bhuvan Bam’s Funding in HYPD Technologies Pvt. Ltd.

    About Bhuvan Bam

    The popular YouTuber was born in the year 1994 in Gujarat. He has completed his graduation with a Bachelor of Arts (History) from Delhi University. His entrance into the digital space was not planned. It just happened and he decided to go with the flow.

    He once made a video, posted it, and it went viral. It was this moment that sowed the seed of content creation in his mind. In the year 2015, Bam started his YouTube channel. He named the channel, ‘BB Ki Vines’.

    Bam is also super passionate about singing. He even took classical singing training for some time. Before taking up YouTube full-time, he used to sing at restaurants and bars.

    Bhuvan Bam’s YouTube Channel – BB Ki Vines

    This channel is now known to almost the entire Indian audience. He used to make videos on Facebook before entering the world of YouTube.

    He once made a sarcastic video about a reporter during the Kashmir floods, posted it, and it went viral. It was this moment that sowed the seed of content creation in his mind. In the year 2015, Bam started his YouTube channel. He named the channel, ‘BB Ki Vines’.

    After that, he kept posting new funny videos and started playing different characters. He has played around fifteen characters like Titu mama, Hola, and more.

    In a time of less than a year, his witty characters and relatable comedy made him the first YouTuber in India to get two million subscribers. In 2016, he got an invitation from WebTvAsia awards, Seoul. There he received an award for the most popular channel in India.

    He has always had a keen interest in singing and song writing. So, he released many music videos as well. This talent of his is also appreciated and loved by his fans.

    Following his passion and creating a digital career, this young start has never looked back and is going forward only.

    Bhuvan Bam’s New Venture – The BB ki Vines Pvt. Ltd.

    Bhuvan Bam, along with a creator is also an actor. He has worked in short web series like Plus Minus. Last year, he made his own series named ‘Dhindora’. He played all his characters in the show which he released on YouTube.

    He produced ‘Dhindora’ and started BB Ki Vines Productions with it. With this production house, Bam plans to explore different genres of acting along with comedy. He also plans to hire new talent for writing as well as acting to scale up his productions to new heights.

    With the start of this production house, Bam is beginning to expand in the field of business as well.

    Bhuvan Bam’s Dhindhora

    Bhuvan Bam’s Funding in HYPD Technologies Pvt. Ltd.

    From YouTube video making to singing to acting to opening a production house, Bam is now getting ready to enter the field of business and investments. Investing in early-age startups is getting popular by the day. So, like certain other digital stars like Tanmay Bhatt, Ranveer Allahabadia, even Bhuvan has decided to dip his hands in it.

    Bam is quite new to this and not indulged in many startup investments like some other creators. He has just started and has funded one startup yet. It is HYPD.

    HYPD Technologies Private Limited

    It is a platform for creators, started in the year 2020. This platform allows digital creators to launch their multi-brand stores in just thirty seconds.

    HYPD Technologies Private Limited is a private company. It is based in New Delhi. Ashwarya Garg and Akshay Bhatnagar are the founders.

    The platform offers a creator’s kit. This involves three things. The first is, ‘Create’. This allows the creators to create their own customizable store that hosts their product collection and curated content.

    The second one is ‘Share’. With this, the creators can share their store links with ease and engage directly with their audience. The third is, ‘Earn’. It means as a creator, you can earn direct profits from the brands, which is only enjoyed by the marketplaces till now.

    This makes the process, easy, direct, and transparent. A creator can curate their content and recommendation, all in one place. The followers can shop from creators’ own stores and the creators can enjoy direct profits from there.

    The platform offers an opportunity to the creators to create a sustainable source of income for themselves. In this wise, helps the creators to become creator-preneurs.

    Many creators have already started their journey towards creator-preneurship. For example – Lavisha Arora, Prashant Shekhawat, Chitwan Garg, etc.

    The startup in fact aims to build an Instagrammable Shopify for creators. In short, it enables the creators to turn their content into multi-brand stores.

    This is one of the new-age startups that is catching the eyes of digital creators for investment. Bhuvan Bam believed in the idea and decided to fund this startup.

    He shares the funding in this with other digital stars like Tanmay Bhatt, Ranveer Allahabadia, Dhvani Bhanushali, etc.


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    Conclusion

    Bhuvan Bam is an independent digital content creator who has come so far and created a huge name for himself. Started with video creation on Facebook then a YouTuber, a songwriter, singer, actor, and whatnot.

    He has also started his own production house. Now, the YouTuber has decided to explore the space of startup funding. So, he has taken his first dip as an investor in HYPD. This young content creator turned investor has left no field to flourish.

    FAQs

    Is Bhuvan Bam doing a movie?

    Bhuvan Bam is doing a web series Dhindhora, which is directed by Himank Gaur and produced by Rohit Raj.

    How much does Bhuvan Bam earn?

    Bhuvan Bam’s Net Worth of $3.5 Million (2022).

    What is the age of Bhuvan Bam?

    Bhuvan Bam is 28 Years (2022). He was born on 22 January 1994.

    Is Bhuvan Bam Marathi?

    Bhuvan Bam is born to Marathi parents. He was born in Gujrat and was raised in Delhi.

  • Paytm Business Model – How Does Paytm Makes Money

    Paytm is India’s largest platform for mobile payments and commerce. The word is an abbreviation for “pay through mobile “. This digital payment system and fintech company have its base in Noida. It was founded in 2010 by Vijay Shekhar Sharma in Noida with an initial investment of $2 million.

    Beginning as a prepaid mobile recharge platform it later expanded to be a single destination for all kinds of bill payments and much more by 2013. Today the platform operates in more than 11 Indian languages and is accepted across almost every grocery store, restaurant, pharmacy and whatnot. In 2020 the revenue of the company was increased by 10% to reach Rs.3629 crore.

    This article will explore the business model of Paytm to understand how Paytm earns money.

    Business Model of Paytm
    Main Products and Services of Paytm
    Revenue Segments of Paytm

    Business Model of Paytm

    The business model of Paytm is worth looking at due to its multipronged approach to ensure a seamless experience for both the company as well as the customers. Let’s look at the various components of the business model canvas of Paytm to further understand its details for generating revenue and constantly being at the forefront of innovation and providing the best possible online services to its clients.

    Key partners of Paytm

    With the kind of services that Paytm offers, it had partnered with a huge number of insurance companies, hotels, shopping centres, pharmacies, hospitals and every other institution where transactions through Paytm is accepted now.

    This collaboration with a plethora of organisations to gather bills and payments for various services enabled Paytm to expand its partnership over time. It has also partnered with banks to provide escrow services.

    Key Activities of Paytm

    The major activity carried out by Paytm is to facilitate the transfer of funds from one place to another. They also ensured that the best possible security is provided for the millions of transactions that are taking place through their platform.

    Another important activity of Paytm includes preventing scams and other cyber frauds in its platform. Apart from that they also strive to make Paytm a single stop for all kinds of payments that an Indian household should take care of.

    Value Propositions of Paytm

    The prepositions that augment value for Paytm begins with recharging business. Initially providing prepaid recharging services it later expanded to postpaid services as well. It further expanded to creating a Paytm wallet which served as a parallel bank account for the clients.

    From there Paytm has devolved into curating the idea of digital gold where customers can store gold digitally and later use them to complete transactions or even exchange it for actual gold of the same value.

    Paytm has also set up various e-commerce verticals wherein it serves as an important component in the completion of transactions.

    Key Resources of Paytm

    There is absolutely no doubt that a company cannot survive without having an inexhaustible resource domain. As far as Paytm is concerned its biggest resource is its partners. As the company started to grow it received support and funds from many resourceful entities like the Alibaba group and Soft Bank vision fund.

    One cannot overlook the amount of support that these resources give to their company. Another key resource that drives Paytm is its RBI license that lets Paytm legally operate the system of Paytm wallets.

    It has revolutionised the idea of digital currency, especially during the time of demonetisation. Its first-mover advantage in the technology platform is yet another key resource of the organisation.

    Cost Structure of Paytm

    Being a service-driven technological platform, most of the expenses that Paytm has to bear is related to its own platform and customer acquisition. Apart from that a large part of its budget also goes into improving the security of the platform and preventive measures to avoid any kind of fraudulent activities. It also invests in systems to avoid the risk of money laundering.

    Customer Relationship of Paytm

    Handling over 65 million customers is not an easy job. To cater to the concerns and complaints of its clients Paytm has a customer support service that is functional 24×7. The customer can make use of phone calls or chat services to voice their concerns and get them rectified.

    In many cases, it also has clear-cut directions to navigate the customer to whatever service they need on their own. These are accessible directly from the website or the app in itself.

    Customer Segments of Paytm

    The wide variety of services offered by Paytm is reflected in its multilayered customer segments as well. The most important customer segment of Paytm is the users of its e-wallet. This is mainly because of the fact that the wallet is like a flagship service of the organisation.

    Another segment is that of the users of the app which constitutes the middle class of the country. Paytm is also seeing a growing segment of customers in the older age group as well.

    Channels of Paytm

    Considering the big name that Paytm is in India, there is no doubt that the primary channel of distribution of the company is its website and app in itself. Apart from that Paytm also ties up with the sites of their clients, e-commerce platforms, vendors sites et cetera to promote the platform. Paytm also ensures that they attract customers through advertisements and constant follow-ups.

    Main Products and Services of Paytm

    Paytm makes money through various businesses like Paytm mall, recharge services, ticket booking, bill payment etc. By facilitating a gateway solution to every transaction, Paytm ensures a steady flow of money.

    The launch of Paytm wallet in 2014 was revolutionary as far as the company was concerned. Since then it has evolved as a parallel bank account as far as the users are concerned. They have also released a digital gold service wherein it allows users to buy gold digitally.

    In future, they are also planning to collaborate with various developers so that the customers can convert their digitally purchased gold into finished commodities.


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    Revenue Segments of Paytm

    The major revenue segment of Paytm is through commissions that it derives from customer transactions that take place on its platforms. As mentioned earlier they have collaborated with banks to create escrow accounts facilitated by Paytm wallets. The company generates revenue from these escrow accounts as well. With every transaction, both Paytm and the partner bank receives a predetermined interest that was mutually agreed upon between them.

    Revenue of Paytm
    Revenue of Paytm

    The following are the various businesses through which Paytm earns money

    • MarketPlace (Paytm Mall)
    • Paytm Wallet
    • Recharge Services
    • Bill Payments & Ticket Bookings
    • Digital Gold
    • Coupon Codes/Voucher cards
    • Payment Gateway Solutions
    • Paytm Payments Bank

    FAQs

    How does paytm makes money?

    The major source of revenue for Paytm is commissions, it charges merchants a small fee which is mutually agreed upon. It also takes commissions from the users.

    Who is the founder of Paytm?

    Paytm was founded by Vijay Shekar Sharma in 2010.

    What is the revenue of Paytm?

    The revenue of Paytm is around 3,187.6 crores INR as of 2021.

    What is the valuation of Paytm?

    The valuation of Paytm is $16 billion as of 2021.

  • Facebook Marketing Strategy for Startups

    Social Network is no less of a blessing at this point of time. We can connect with each other from any part of the world. There are numerous social media networking sites but the most popular has to be Facebook.

    Facebook is a social networking tool that allows registered users to share their day-to-day life with friends with whom they are connected. These include sharing of photos, statuses, locations and videos. It also allows the creation of features such as pages, events, and groups that help in the advancement of the popularity of mentioned ideas. According to a survey, 74% of Facebook users visit the platform each day. These things help us promote business on Facebook. Facebook, also allows people to give their comments on different things. There is a lot of privacy attached to it depending on the user’s decision. One can decide to be visible, block certain communication or privatize their activities.

    In the corporate world, Facebook is shaping the image of businesses in many ways as it allows more visibility and thus increases followers and patrons of the different businesses, thus giving them a chance to grow. In this article, we will talk about how Facebook helps in Below are the steps on How to Promote or market Business on Facebook.

    How to Promote Business on Facebook
    Benefits of Promoting Business on Facebook
    10 Facebook Hacks for Startups

    How to Promote Business on Facebook

    Recognized Picture Profile

    Profile pictures on Facebook mark the virtual identity of any business and act as a thumbnail for all the posts done by that page, hence, it should be chosen wisely. People will be sceptical to trust a profile without a display picture so it is advisable to always have a relevant picture that is recognized as the brand image. This will reduce suspicion about the authenticity of the page as well as allow people to approach the users for socializing with any hesitancy. It enhances credibility and increases the chances of reputation growth among the audience. Seeing a known picture ignites interest in customers about the business content and shows professionalism.

    Quality Cover Photo

    Cover photos should be large enough for visibility and blend in with the profile picture. Creativity should be employed in choosing a cover photo that speaks of the brand without any words. The quality of the cover photo brings exposure and reduces the cost of marketing. It builds loyalty for the brand and increases web traffic thus promoting the brand.

    Brief about the Company

    The about section on any page has a brief for the company. This brief must be written in such a way that it describes the potential of the company to readers. It should answer the question about what you do and what customers will get.

    Include Apps

    Making Apps in business bring convenience. Put in apps on the company page that fulfil the requirements and functionality of the business. Apps can be useful in creating reminders, updates, feedback and also reducing costs to the business.

    Visual Marketing

    Visual marketing allows companies to actually show their products instead of explaining it and hoping that customers will understand. Images always attract the attention of the audience as they are friendly and boost the brand ideology by eliminating language barriers. In visual representation, the picture itself has a meaning and people can translate it easily.

    Measure People’s Engagement

    Facebook allows likes and dislikes. In this way, customers can show consent or disagree with any developments that the company plans to take. Thus, people feel engaged and believe that their inputs shape the future of the company.

    Monitor Comments Regularity

    Insights given can be used to improve services hence customer satisfaction is determined because listening to customers is the only way to find out if they are ready to buy the product or not.

    Benefits of Promoting Business on Facebook

    Business Exposure

    Facebook has a huge number of followers; therefore, any information that is posted reaches a massive audience. Thus businesses are recognized on a gigantic platform and expansion is guaranteed and so is the increase in demand for the product or services.

    Reduced Marketing Expenses

    It is cost-effective. Opening a Facebook page does not cost anything unless advertisement posts are needed to enhance page likes. But advert costs are minimal and thus marketing expenses are reduced.

    Target the Right Audience

    When posting any business on Facebook, one should be aware that not everyone will like it or get hooked to the page. However, due to the huge number of patrons on Facebook, business owners can rest assured that the information will reach a good amount of the targeted audience.

    Understand Competitors

    With Facebook, a lot of competitors can also follow business processes. Thus strategic marketing is required to determine the visibility of the business. Healthy competition allows people to produce quality products for customer satisfaction.

    Make Use of the Feedbacks

    In the process of Facebook interaction, business owners tend to get a lot of insights. Feedback in a business is a way of listening effectively, boosting motivation and increasing performance. It is a learning experience.

    Enhanced Business Branding

    Business branding brings visibility and customer loyalty. Entertaining information makes clients stay in touch. Customers offer great support to the sites that are encouraging and thus boost morale.

    10 Facebook Hacks for Startups

    There are many who knows how powerful Facebook can be, yet, there are very few who knows how to use it to their potential. Facebook has a close to 5 billion active users making it the fastest growing social network in the world. If you are a business, then turning just a small percentage of those users into your loyal customers could change the face of your business. But of course, you know that success doesn’t come that quickly.

    Despite the number of marketers using Facebook, your message could easily get lost in the crowd; but with a blend of certain tips and tricks, you can growth-hack your business. Here’s how you can do it.

    Getting Involved The Right Way  

    You can only get the very best of Facebook by getting involved with the right people and with the right community. But first, you will be required to create your profile on Facebook, and after getting it done, it’s time to start mingling with the community. It is recommended that you should spend some time learning how the various components of Facebook tie into each other and only then, you can truly own Facebook.

    Connecting With Other Facebook Friends

    No matter what your job position or industry is, you can make friends with anyone as it gives importance to the social aspect. During the process of registration, you are asked to provide information, and it is advised that no matter what information you supply, they should be genuine and authentic. Some of the options include importing your friends from your existing mail as well as from IM contacts. Facebook will also ask you to specify your high school, college as well as those companies where you have worked previously. Keep in mind that friends from the past are more likely to be interested in what you have to offer rather than some stranger who has just stumbled upon your profile.

    Organizing the Contacts

    Since we all carry multiple personalities, it is advised that we should put a boundary between each and every one of them. One personality shouldn’t get mixed up with the other. Personal shouldn’t get mixed up with professional. That should be the case on Facebook too. Make use of the handy tool, ‘Friend list’ and remember to create customized profile views with each and every one of your connections. Not only it is inappropriate, but it is also infeasible and inconsiderate to share each and everything with anyone. You wouldn’t want to share your birthday photos with your customers on Facebook, would you? It’s better to set boundaries between work and hobby.

    Joining Facebook Groups

    It is suggested that you should join those groups which are relevant to your business niche; and once, you become a member of such groups, you can get the ball rolling. Do try to share useful information in the group it will establish you as a thought leader. Such cases will lead others to look up to you and will become your loyal customers soon.

    Keeping Your Presence Fresh

    Once you have established your presence on Facebook, it is recommended that you should make it a habit of logging in at least once or twice a day to keep your presence fresh. Do remember that the more active you are on Facebook, the more you are going to appear to your friends, thus improving your relationship.

    Finding the Ideal Facebook Audience

    With more than 5 billion users on Facebook, it is very hard to market your product to everyone on the platform. And it is for this reason that the Facebook business page is there. It is the Facebook business page which will allow you to play around with the audience segments. If you don’t have a Facebook business page, now, it’s time to do so. If not, you are missing out the big picture.

    Facebook Targeting  

    There are numerous factors with which you can use to target your Facebook ads, and it is quite important that you know what these factors are. It is in fact targeting, which will help the audience to show ads and it is they who are more likely to engage with the ads. The six powerful ways of targeting the audience are behaviour, look-alike audiences, demographics, location, interests and custom audiences. Though each of them is effective in their way, the real power of Facebook advertising comes only when the above are combined effectively.

    Enabling Facebook Audience Optimisation

    It is only recently that Facebook has launched this feature audience optimisation which is known to help the brands as well as businesses in 2 significant ways. First, it helps the business to reach only those audiences who are most likely to engage with the content. Secondly, it is known to provide better metrics by helping the businesses to understand which audiences engage more with their content. It is suggested for the firm to use the feature of audience optimisation as with its help, the business can choose the preferred audience for their posts along with restricting their posts to a certain demographic and by getting better insights on how the audience interacts with their content.

    Excluding Audiences

    The business shouldn’t be afraid to exclude audiences as it is exclusion targeting which provides a way to ensure that a campaign is shown to the right people. Let’s say for example – it would be imprudent to show a campaign of acquiring new customers to the existing customers.

    Engaging Facebook Audiences  

    To engage Facebook audiences, the business will need to be engaging as well as addictive. The business will have to craft a captivating as well as a strong brand presence on the platform so that the prospects can’t help but notice the business. Run polls, surveys, content to engage your audience.

    Conclusion

    There is much more to learn from Facebook so, it is advised that one should never stop learning. However, by using the above hacks, any business can get started on Facebook with confidence. Nowadays, more than 300 million users use Facebook stories daily. Thus maximize the benefits of all the latest features of Facebook and build your brand.

    FAQs

    Is Facebook Good for Marketing?

    Facebook is good for marketing your business as it helps in distributing content and information about your business to your audience evenly.

    What is Startup Marketing Strategy?

    A Startup marketing strategy marketing plan that helps you in achieving fast growth in a limited time and it is different than traditional marketing startegies.

  • 21 Best Social Media Management Tools for Startups

    As a startup, managing your social media presence can be a daunting task. From crafting engaging content to analyzing the performance of your posts, there’s a lot to keep track of. That’s where social media management tools come in. These tools are designed to help businesses and individuals streamline their social media process and save time.

    Features of social media management tools:

    Some common features of social media management tools include:

    • Scheduling and automation: Many social media management tools allow you to schedule and automate posts, allowing you to plan and publish content in advance.
    • Analytics and reporting: These tools often provide detailed analytics and reporting on the performance of your social media content, including metrics such as likes, comments, and reach.
    • Collaboration and team management: Social media management tools can help teams collaborate and manage their social media accounts and presence more efficiently.
    • Customer service and support: Some tools offer features such as the ability to monitor and respond to customer comments and messages, helping you provide better customer service and support.
    • Social listening: Some tools allow you to monitor social media conversations and mentions of your brand or keywords, helping you stay on top of what people are saying about your business.
    • Influencer marketing: Some tools have features that help businesses identify and connect with influencers in their industry.
    • Integration with other platforms: Many social media management tools can integrate with other platforms and tools, such as email marketing or customer relationship management (CRM) software.

    In this article, we’ll introduce you to 21 of the best social media management tools for startups. From scheduling and automation to analytics and collaboration, these tools have a range of features to help you effectively all social media in one place. Whether you’re just starting out or are looking for new ways to optimize your social media strategy, these tools have you covered. So, let’s dive in and see which one is the best fit for your startup.

    Best Social Media Management Tools

    Top Social Media Management Tools
    Top Social Media Management Tools

    Buffer

    Founder Joel Gascoign
    Developed in 2010
    Rating 4.3 out of 5
    Pricing Starts at $5 per month
    Free Trial 14-Days
    Buffer- social media management tool
    Buffer- social media management tool

    Buffer is a budget-friendly and streamlined social media management platform that enables brands, businesses, agencies, and individuals to effectively plan and manage their social media business operations. It is used to manage accounts on social networks, especially Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn. It helps in analyzing their results and engaging with their community. It was released in 2010 and is available in the English language only. It allows users to schedule posts sent through the devotion to the user’s social media accounts. Its free version allows the application to post 10 posts, at a given time.

    Buffer- social media management tool

    Pricing Details

    Buffer offers a Forever Free plan. And, two paid plans i.e. Essentials and Teams. Pricing details are given below:

    Free Free Forever
    Essentials $6/month per channel when billed monthly or $5/month per channel when billed yearly
    Team $12/month per channel when billed monthly or $10/month per channel when billed yearly

    Guidelines for Social Media Influencers in India
    Digital Media – something that has changed the idea of marketing and advertising
    over the decades. It can be safely put that digital media’s growth is that of a
    dorky teenage kid who’s just been hit by puberty. It now has become an
    independent platform for digital content creators and advertisers al…


    Sprout Social

    Founder Justyn Howard
    Developed in 2010
    Rating 4.3 out of 5
    Pricing Starts at $249 per month
    Free Trial 30 Days
    Sprout Social - SMM Software
    Sprout Social – SMM Software

    Sprout Social is a social media management tool that helps businesses and organizations to manage their social media presence across multiple platforms from a single dashboard. It offers a variety of features including scheduling and publishing content, monitoring and engaging with users, analyzing performance, and collaborating with team members.

    SproutSocial is known for its effective ability to manage social media and social care efforts and is being used by AMD, McDonald’s, etc. It manages over 6 million social interactions per day and makes it easy for brands to stay connected. It is good for companies that have multiple accounts and also helps in managing social targets.

    SproutSocial also allows posting on various social media and monitoring the targets which the posts have to serve and also the responses that the posts are generating. It also connects business owners to customers, and the owner can increase or decrease the team members to manage the platform.

    Sprout social media management tool

    Pricing Details

    SproutSocial offers four paid plans i.e. Standard, Professional, Advanced, and Enterprise. Pricing details of each plan are given below:

    Standard $249 per month
    Professional $399 per month
    Advanced $499 per month
    Enterprise Custom Plan

    A Complete Review of Unbounce – Is it the Best Landing Page Builder
    If you want to build a website but you are a non-techie person or don’t have a
    budget to hire expensive web developers, then you can try Unbounce. It is a
    simple drag & drop landing page builder tool. It does not require any technical
    knowledge. Over 15000 brands all over the world, are using Unbou…


    Tailwind

    Founder Daniel Maloney, Alex Topiler
    Developed in 2011
    Rating 4.3 out of 5
    Pricing Starts at $12.99 per month
    Free Trial 14 Days
    Tailwind- social media management tool
    Tailwind- social media management tool

    Tailwind is known for being a smart way to schedule posts for social media websites like Pinterest and Instagram. It focuses on visual and multimedia content in general and allows us to monitor the growth and analysis of posts on Instagram and Pinterest. Tailwind not only helps you schedule posts, monitor discussions, and analyze results, but also suggests ways to enhance your Pinterest and Instagram performance.

    Pricing Details

    Tailwind has a Free Forever Plan that allows up to 30 posts on Instagram and 100 posts on Pinterest, then comes three paid plans i.e. Pro, Advanced, and Max, which have more advanced features for detailed social media analysis. For Pinterest, it offers features like analytics and reporting, content optimization, and content marketing, and for Instagram, it offers features like audience management, hashtag monitoring, etc. Pricing details of each plan are given below:

    Pro $12.99 /month when billed annually or $19.99 /month when billed monthly
    Advanced $19.99 /month when billed annually or $39.99 /month when billed monthly
    Max $39.99 /month when billed annually or $79.99 /month when billed monthly

    Everypost

    Founder Fernando Cuscuela, Leandro Armas
    Developed in 2012
    Rating 3.1 out of 5
    Pricing Starts at $9.99 per month
    Free Trial 14 Days
    Everypost- social media management tool
    Everypost- social media management tool

    EveryPost is the easiest and most useful social media tool for creating multimedia content, especially for pictures and videos. It allows us to create content and manage multimedia content across social media platforms. Everypost also allows that with every post, one can create different group access to the different accounts, so that one can monitor different aspects of the social media accounts and one can also customize the posts to meet the need of the targeted audience. EveryPost is a comprehensive tool for content curation, tailoring posts, collaborating with teammates, scheduling and publishing content, and analyzing your social media strategies.

    Pricing Details

    Everypost offers a Free Plan and three paid plans i.e. Pro, Plus, and, Advanced Plans with various sets of dynamic features to meet one’s specific needs. Pricing details of each plan are given below:

    Pro $9.99 per month
    Plus $49.99 per month
    Advanced $99.99 per month

    Zoho Social

    Founder Sridhar Vembu and Tony Thomas
    Developed in 1994
    Rating 4.4 out of 5
    Pricing Starts at ₹600 per month
    Free Trial 15 Days
    ZOHO Social- social media management tool
    ZOHO Social- social media management tool

    Zoho Social is the best-rated social media management platform for businesses and agencies. Its powerful set of features includes automatic scheduling, bulk scheduling, repeat posts, Twitter lists, real-time monitoring, keyword tracking, multi-channel, and unified messages that are available for both iOS and Android devices. Zoho Social allows agencies to manage their clients and their social media presence with ease. They have a system that quickly adds new clients and assigns team members to them with specific roles.

    Zoho Social is the ideal tool to measure the revenue generated from your social media strategies. The integration with Zoho CRM helps you build relationships with potential customers and create leads from social media. This integration enhances Zoho CRM’s leads and contacts with social data, allowing your sales team to expedite the sales process.

    Zoho social media management tool

    Pricing Details

    Zoho Social offers a Free Plan with limited functionality. And three paid plans for businesses i.e. Standard, Professional, and, Premium. All these paid plans include features such as post-scheduling across multiple platforms, analytic reports, and access to the Bitly integration with a URL shortener. Pricing details of each plan are given below:

    Standard ₹600/month billed annually or ₹900/month billed monthly
    Professional ₹1,725/month billed annually or ₹2,400/month billed monthly
    Premium ₹2,595/month billed annually or ₹3800/month billed monthly

    Ultimate Guide to Hashtags Marketing | Trending Entrepreneur Hashtags
    Hashtags are a kind of metadata tags used on Social media platforms, which let
    users apply a user-generated tag to the content. When it comes to social media
    marketing, brands heavily rely on Hashtag marketing. To increase their reach
    among an increasingly global market, more brands use social media…

    TweetDeck

    Founder Iain Dodsworth
    Developed in 2008
    Rating 4.3 out of 5
    Pricing FREE
    TweetDeck - Free social media tool
    TweetDeck – Free social media tool

    TweetDeck is used basically by Twitter and is known for managing multiple Twitter accounts at a single time. One can use it to track down particular hashtags, events, and topics to keep a track of what’s hot, new, and trendy. It allows us to log in and can view multiple Twitter accounts. It reduces the difficulty of login into various accounts separately and can log in to all the accounts at one time.

    TweetDeck also schedules the tweets of the accounts without any hassle and can be scheduled for instant delivery or can be published on a specific date mentioned. The messages can include images also and it is currently among the social media management free tools.


    How These Features will Transform Twitter in Near Future
    Twitter is a social media company founded 15 years ago. It is famous for its
    news-breaking tweets by politicians or big entrepreneurs. The platform is free
    for the individuals to use. Twitter generates its revenue from two categories –
    Advertising services and data licensing services. Advertising …


    SocialOomph

    Developed in 2008
    Rating 3.9 out of 5
    Pricing Starts at $15 per month
    Free Trial 30 Days
    SocialOomph- Social Media Management Tool
    SocialOomph- Social Media Management Tool

    SocialOomph is an extremely useful social media tool for people who are interested in creating new and effective social connections in line with their needs and market strategy goals. It creates a social management platform to boost and to implement market strategies on social groups. SocialOomph allows future post schedules, and follow-up keywords, and allows to generate results with little effort.

    Pricing Details

    SocialOomph offers a Personal Suite plan which is a free version with limited features. Its paid plans include Business Suite, Professional Suite, and Advanced Suite which include attractive features such as Access to personal and team areas, RSS feeds, Unlimited scheduled posts, Access to all posting features, a Post review and approval system, and more. Pricing details of each plan are given below:

    Business Suite $55 monthly or $594 annually (-10%)
    Professional Suite $25 monthly or $270 annually (-10%)
    Advanced Suite $15 monthly or $162 annually (-10%)

    AgoraPulse

    Founder Emeric Ernoult
    Developed in 2000
    Rating 4.5 out of 5
    Pricing Starts at $49 per month
    Free Trial 15 Days
    AgoraPulse - Social media management tool
    AgoraPulse – Social media management tool

    Agorapulse is a social media platform that facilitates better engagement and connection-building on your social media accounts. It is the first choice of a lot of social media workers. It allows for the scheduling of posts for Facebook, Twitter, Instagram, Linkedin and Google+. The social media management app also allows us to check the presence of the post’s analysis. One can also use hashtags to make the post more reachable to more people. This tool allows you to plan out your content, communicate with followers, and track the performance of your plan and its return on investment. All customer comments and questions can be viewed, shared, and answered using a single inbox.

    Pricing Details

    Agorapulse offers a Free plan, where you can create up to 3 social profiles and it is limited to 1 user. Its paid plans include Standard, Professional, Advanced, and Custom which include advanced features such as Post scheduling, Unified calendar, Instagram grid, Assign & approve posts, Advanced social inbox, Manage GMB reviews, and more. Pricing details of each plan are given below:

    Standard $49/month billed annually or $59/month billed monthly
    Professional $79/month billed annually or $99/month billed monthly
    Advanced $119/month billed annually or $149/month billed monthly
    Custom Custom Plan

    Social Status

    Founder Robert O’Farrel, Tim Hill
    Developed in 2013
    Rating 4.6 out of 5
    Pricing Starts at $22 per month
    Free Trial 14 Days
    Social Status - Social media managing tool
    Social Status – Social media managing tool

    Social Status is an effective social media analytics and reporting tool designed for agencies and businesses. Social Status helps you generate social media reports quickly, eliminating the need for manual labor. With a user satisfaction of 94% and a score of 4.6 out of 5, Social Status is a well-known tool for social media management. It offers in-depth insights into the profiles, ad accounts, competitors, and also influencers’ performances. It has features like automating report generation, insights, competitor benchmarking, tagging, video metrics, and more.

    Pricing Details

    Social Status offers a Free plan for up to 3 users. Its paid plans include Starter, Pro, Business, Agency, and Enterprise which include advanced features such as Ads Analytics, Competitor Analytics, Influencer Analytics, Custom Reports, PDF reports, and more. Pricing details of each plan are given below:

    Starter $22/month billed annually or $29/month billed monthly
    Pro $37/month billed annually or $49/month billed monthly
    Business $74/month billed annually or $99/month billed monthly
    Agency $299/month billed annually or $399/month billed monthly
    Enterprise $749/month billed annually or $999/month billed monthly

    Who are Micro-Influencers? | All about Micro-Influencers Marketing
    Promoting brands and products via social media platforms is the trend of town. A
    new concept known as micro-influencer marketing has gained popularity recently.
    It’s the same concept as influencer marketing
    [https://startuptalky.com/tag/influencer-marketing/], but on a smaller scale. There are
    diffe…

    Salesforce Social Studio

    Founder Salesforce Marketing Cloud
    Developed in 2000
    Rating 3.5 out of 5
    Pricing Starts at $1000 per organization per month
    Free Trial Not Available
    Salesforce Social Studio - Social media management tool
    Salesforce Social Studio – Social media management tool

    Salesforce Social Studio is a social media management tool that allows businesses to manage their social media presence across multiple networks and channels. With Social Studio, you can publish and schedule social media content, engage with your audience, and measure the performance of your social media campaigns.

    Salesforce Social Studio is known for administering marketing strategy across all media channels that help in tapping business into the power of social media in terms of marketing, customer services, and sales organizations. The features include social listening, social publishing, social engagement, social analytics, and team collaboration.

    Salesforce Social Studio is part of the Salesforce Marketing Cloud, which is a suite of marketing automation tools designed to help businesses grow and engage with their customers.

    Pricing Details

    Salesforce Social Studio has four paid plans including Basic, Pro, Corporate, and Enterprise. Pricing details of each plan are given below:

    Basic $1,000.00 per organization per month
    Pro $4,000.00 per organization per month
    Corporate $12,000.00 per organization per month
    Enterprise $40,000.00 per organization per month

    Crowdfire

    Founder Nischal Shetty
    Developed in 2010
    Rating 3.9 out of 5
    Pricing Starts at $7.48 per month
    Free Trial 14 Days
    Crowdfire - Best free social media management tools
    Crowdfire – Best free social media management tools

    Crowdfire is a social media tool for businesses and individuals to manage their social media profiles and engage more traffic on their platforms. It allows users to schedule and publish content, analyze their social media performance, and engage with their audience across multiple social media platforms, including Twitter, Instagram, Facebook, and LinkedIn.

    The “mention” feature by Crowdfire helps you support your customers and increase views on a particular social media post. It also allows you to compose your posts and schedule them to get published later. It recommends articles and images based on the needs of your audience and also uses the Chrome extension to share your most viewed pages from all the social platforms in just two clicks.

    Crowdfire is designed to be easy to use, with a user-friendly interface that allows users to quickly and easily manage their social media presence. It is available as a web application and as a mobile app for iOS and Android devices.

    Pricing Details

    Crowdfire offers a Free Plan and three paid plans including Plus, Premium, and VIP. Pricing details of each plan are given below:

    Plus $7.48/month billed annually or $9.99/month billed monthly
    Premium $37.48/month billed annually or $49.99/month billed monthly
    VIP $74.48/month billed annually or $99.99/month billed monthly

    Later

    Founder Matt Smith
    Developed in 2014
    Rating 4.6 out of 5
    Pricing Starts at $15.00 per month
    Free Trial 14 Days
    Later - Social media content management tools
    Later – Social media content management tools

    Later is a social media tool that boasts itself as Instagram’s favorite. The social management platform helps newbies and pros alike to schedule, (Instagram, Pinterest, TikTok), create viral hashtags and stories for Instagram, and user-generated content. With the visual planner, Scheduling your posts for up to a month, with Later, involves only dragging and dropping. It has an automated hashtag list that helps you find trending hashtags and create user-generated content, browse your posts with those hashtags, and re-share them according to your choice.

    Pricing Details

    Later offers a Free Plan and three paid plans including Starter, Growth, and Advanced. Pricing details of each plan are given below:

    Starter $15.00/month billed annually or $18/month billed monthly
    Growth $33.33/month billed annually or $40/month billed monthly
    Advanced $67.67/month billed annually or $80/month billed monthly

    Hootsuite

    Founder Ryan Holmes, David Tedman, Dario Meli
    Developed in 2008
    Rating 4.1 out of 5
    Pricing Starts at ₹1,915 per month
    Free Trial 30 Days
    Hootsuite - Social media software management site
    Hootsuite – Social media software management site

    Hootsuite is a social media management platform that integrates social networks for Twitter, Linked In, Facebook, Instagram, and YouTube. You can begin managing your social media with a free 30-day trial and choose from plans suited to your requirements. Creating and scheduling posts, monitoring your social media channels, filling up content gaps, mapping out campaigns are some of the tasks that take up a large amount of time and Hootsuite just makes it look like a cakewalk.

    The Hootsuite Academy has a platform that hosts several courses and Certifications which include Social Media ROI, Social Selling Certification, Advanced Social Media Strategy, and much more. Push your results further and get more from social with Hootsuite.

    Pricing Details

    Hootsuite offers four paid plans including Professional, Team, Business, and Enterprise. Pricing details of each plan are given below:

    Professional ₹1,915/month
    Team $₹7,540/month
    Business ₹45,000/month
    Enterprise Custom Plan

    Sendible

    Founder Gavin Hammar
    Developed in 2009
    Rating 4.5 out of 5
    Pricing Starts at $29 per month
    Free Trial 14 Days
    Sendible - Social media managing tools
    Sendible – Social media managing tools

    Sendible helps facilitate content sourcing and posting on its dashboard which makes follow-up much easier. It provides reports on several social media metrics along with Google Analytics (built-in) to help optimize your entire process. You can hire in-house writers just in case you are running out of time for creating content and schedule your topmost performing content on repeat with automated queues.

    Sendible also offers calendar-based posting to help you catch your reader’s attention at the right time. It can connect over 20 social media platforms to help your content get rolling. It also has access to Canva which can help you with great images and greater designs for all your posts. It allows users to schedule and publish content, engage with their audience, and track the performance of their social media campaigns across multiple social media platforms, including Twitter, Facebook, Instagram, and LinkedIn.

    Getting Started with Sendible 

    Pricing Details

    Sendible offers three paid plans including Creator, Traction, and Scale. Pricing details of each plan are given below:

    Creator $29/month, billed monthly
    Traction $89/month, billed monthly
    Scale $199/month, billed monthly

    eClincher

    Founder Gilad Salamnder, Tal Mikaelovich
    Developed in 2012
    Rating 4.6 out of 5
    Pricing Starts at $65 per month
    Free Trial 14 Days
    eClincher - Best Social media management tool
    eClincher – Best Social media management tool

    eClincher is one of the top platforms for managing social media, offering a guaranteed return on investment. An intuitive yet powerful tool for managing your accounts, building awareness, expanding your reach, improving your reputation, and fostering growth online.

    eClincher offers almost everything that you need to manage all social media in one place Their services include publishing and scheduling, interactions and engagement, content creation and media library, social listening and monitoring, reports and analytics, and team collaboration. Its features also allow you to strategize, optimize and measure ROI. It has a listening tool for brand reputation and response which helps you maintain your status quo with your audience and collect valuable feedback.

    Pricing Details

    eClincher offers three paid plans including Basic, Premier, and Agency. Pricing details of each plan are given below:

    Basic $65 per month or $702 with an annual plan (10% off)
    Premier $175 per month or $1,890 with an annual plan (10% off)
    Agency $425 per month or $4,590 with an annual plan (10% off)

    MavSocial

    Founder Chris Hodgeman
    Developed in 2013
    Rating 4.6 out of 5
    Pricing Starts at $65 per month
    Free Trial 14 Days
    MavSocial - Tools for social media managers
    MavSocial – Tools for social media managers

    MavSocial is a social media management tool that caters itself to SMEs managing their social media presence and running marketing campaigns across multiple social media platforms, including Facebook, Twitter, LinkedIn, and Instagram. Its features include publishing, engagement, reports, advertising, content creation, collaboration, and digital asset management. With MavSocial, users can schedule and publish content, engage with their audience, and track the performance of their social media campaigns.

    Pricing Details

    MavSocial offers three paid plans including Pro, Business, and Enterprise. Pricing details of each plan are given below:

    Pro US$65/month when billed annually or US$78/month when billed monthly
    Business US$208/month when billed annually or US$249/month when billed monthly
    Enterprise Starting at US$499/month

    SocialBee

    Founder Zarah Bruhn
    Developed in 2015
    Rating 4.8 out of 5
    Pricing Starts at $15 per month
    Free Trial 14 Days
    SocialBee - Social networking management tools
    SocialBee – Social networking management tools

    SocialBee is a social media management and marketing tool that helps businesses and individuals manage their social media presence and run marketing campaigns across multiple social media platforms, including Facebook, Twitter, LinkedIn, and Instagram. SocialBee’s content categories help you organize your posts better with category-based scheduling, pause categories, and re-queue posts. You can tweak your posts with the customization feature and also make several changes to them with the Bulk editor. SocialBee integrates with leading social platforms like Instagram, Facebook, Pinterest, and Twitter. Easy import, editing, and tracking features, custom URLs are some of the other features that make your management hassle a tad bit easier.

    Pricing Details

    SocialBee offers three paid plans including Bootstrap, Accelerate, and Pro. Pricing details of each plan are given below:

    Bootstrap $15/month when billed annually or $19/month when billed monthly
    Accelerate $32/month when billed annually or $39/month when billed monthly
    Pro $65/month when billed annually or $79/month when billed monthly

    Socialpilot

    Founder Jimit Bagadia and Tejas Mehta
    Developed in 2014
    Rating 4.5 out of 5
    Pricing Starts at $21 per month
    Free Trial 14 Days
    Socialpilot - Social media management software
    Socialpilot – Social media management software

    SocialPilot is an automated social media marketing tool that assists with scheduling and analyzing your campaigns, improving social media efficiency and reach. Socialpilot connects you to and manages over 50 social accounts. It provides user-friendly social media analytics to analyze, monitor, and report your social media performance. Its social inbox responds to comments, messages, and posts across Facebook pages from one place and in real-time. SocialPilot delivers relevant content from across the web and lets you schedule it for your targeted audience. With SocialPiolt’s bulk scheduling, you can upload up to 500 posts for upcoming weeks or months.

    Pricing Details

    SocialBee offers four paid plans including White Label, Agency, Small Team, and Professional. Pricing details of each plan are given below:

    White Label $140/month when billed annually or $200/month when billed monthly
    Agency $70/month when billed annually or $100/month when billed monthly
    Small Team $35/month when billed annually or $50/month when billed monthly
    Professional $21/month when billed annually or $30/month when billed monthly

    Social Champ

    Founder Sameer Ahmed Khan, Zohaib Shakir, and Shakir Ghani
    Developed in 2016
    Rating 4.4 out of 5
    Pricing Starts at $26 per month
    Free Trial 7 Days
    Social Champ - Social management platform
    Social Champ – Social management platform

    Social Champ is an all-in-one social media management tool to save every social media marketer’s time in the most efficient way. It is one of the simplest social media management tools for the next generation, which helps users automate their social media networks, including Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Google Business Profile.

    Social Champ just came out with a revamped version of the social management platform that offers users exceptionally new and better pricing plans. Furthermore, it is the first time that the platform introduced a Free Plan for the first time that comes with Unlimited features where nothing is locked. This free social media scheduler is unlike any in the market with powerful integration like Canva, Crello, Google Drive, Dropbox, bit.ly, Giphy, and much more with limitless scheduling options. The Karachi-based platform is flexible and suits every business type from small setups, and start-ups to grand agencies with its variable pricing plans.

    Pricing Details

    Social Champ offers one Free plan for unlimited post scheduling for
    1 user and three paid plans including Champion, Business, and Agency. Pricing details of each plan are given below:

    White Label $26/month when billed annually or $29/month when billed monthly
    Agency $89/month when billed annually or $99/month when billed monthly
    Agency Custom Plan

    Loomly

    Founder Thibaud and Noémie Clement
    Developed in 2016
    Rating 4.6 out of 5
    Pricing Starts at $26 per month
    Free Trial 15 Days
    Loomly - Social media managing tool
    Loomly – Social media managing tool

    Loomly is a social media management and marketing tool that helps businesses and individuals plan, create, and publish content across multiple social media platforms. Loomly is a brand and content management tool that helps you collaborate efficiently to build a successful brand. It gives you ideas for posts based on trending topics, RSS feeds, date-related events, and current social media practices. Loomly also helps you store all your photos, videos, links, and post templates in a central, intuitive library and guides you step by step in creating outstanding content and ads. It ensures everyone in your team is on the same page with a collaborative review and approval workflow.

    How To Get Started With Loomly

    Pricing Details

    Loomly offers five paid plans including Base, Standard, Advanced, Premium, and Enterprise. Pricing details of each plan are given below:

    Base $29/month when billed annually or $35/month when billed monthly
    Standard $59/month when billed annually or $79/month when billed monthly
    Advanced $129/month when billed annually or $172/month when billed monthly
    Premium $269/month when billed annually or $359/month when billed monthly
    Enterprise Custom Plan

    Publer

    Founder Ervin Kalemi
    Developed in 2015
    Rating 4.8 out of 5
    Pricing Starts at 993.24 INR per month
    Free Trial 30 Days
    Publer - Social media marketing management tools
    Publer – Social media marketing management tools

    Publer is a social media platform that allows you to collaborate, schedule and analyze your posts for Facebook, Instagram, Twitter, Google My Business, Pinterest, LinkedIn, and YouTube. It specializes in Social Media marketing, management, automation, scheduling, social media software management, and UX design. Publer allows you to add your logo and signature to photos, videos, and posts shared on Social Media. An effortless way to make people more aware of your brand. Publer recently launched a new product call, Kibo! , which was created with the sole purpose of building better customer relationships. It comes with a small in-web widget that you can add to your site. Your customers can type in questions and queries and you can answer them prioritizing each one with the same efficiency.

    Pricing Details

    Publer offers one free plan limited to 1 user and 3 social accounts. And, two paid plans including Professional and Business. Pricing details of each plan are given below:

    Professional 993.24 INR per month
    Business 1738.17 INR per month

    Conclusion

    Social media management tools can be a valuable resource for startups looking to streamline their social media process and save time as they help in creating and managing content, scheduling posts, administering marketing strategy, optimizing social media content, analyzing results, monitoring growth, and, more.

    Remember, the key to finding the right social media management tool is to consider your specific requirements and budget. Take the time to research and compare different tools and their features to find the one that best meets your needs. With the right social media management tool in place, you can streamline your process, save time, and focus on growing your startup.

    FAQs

    What is social media management?

    Social media management is the practice of creating and promoting a business across various social media platforms. It supports the digital marketing and social media strategies of a company.

    What is a social media management tool?

    A social media management tool is software that helps businesses and individuals manage their social media accounts and presence more efficiently.

    What are some best social media management tools to use in 2023?

    These are some of the best social media management tools that can help you schedule posts, track analytics, and engage with your audience more efficiently in 2023:

    • Buffer
    • Sprout Social
    • Tailwind
    • Everypost
    • Zoho Social
    • TweetDeck
    • SocialOomph
    • Agorapulse
    • Social Status
    • Salesforce Social Studio

    Are there any free social media management tools?

    Yes, there are a number of free social media management tools available. Some popular free options include Hootsuite, Buffer, and Later.

    Why do I need a social media management tool?

    Social media management tools can help you save time by scheduling and automating posts, as well as analyze the performance of your content to help you make informed decisions about your social media strategy.

    What are some common features of social media management tools?

    Some common features of social media management tools include scheduling and automation, analytics and reporting, collaboration and team management, and customer service and support.

    How do I choose the best social media management tool for my startup?

    When choosing a social media management tool for your startup, consider your specific needs and budget. Research and compare different tools and their features to find the one that best fits your requirements.

    How to manage social media?

    To manage social media effectively, you can use a social media management tool to help schedule and automate posts, analyze performance, and collaborate with team members. You can also establish a social media strategy and content calendar, engage with your audience, and monitor and respond to comments and messages. It’s also important to stay up to date with changes on social media platforms and adapt your approach as needed.

  • Best No Code Platforms for Augmented Reality Development in 2022

    The entertainment or the telecommunications industry initially unraveled itself in the form of landline telephones, radios, Cathode Ray Tube (CRT) televisions, then the LCDs/LEDs came into the picture, and so on. Technology is thus a never-ending race with itself, and today we have what we call Augmented Reality and Virtual Reality. There have been various use cases of this technology, and it is quite evident that the future holds a lot more for this promising technology.

    Augmented Reality is what we use to superimpose digital information ranging from images, audio, video, and even text, to the view of the real world, hence augmenting the real world and virtual information. This is quite different from Virtual Reality, since VR completely cuts off the real world, and is only a 3-dimensional view of the virtual world.

    There is no doubt regarding the fact that Augmented Reality will have a lot more uses in the near future, and hence will need an equally expansive workforce of developers. Fortunately, there are several no code development platforms for Augmented Reality, which can be used to develop AR applications and interfaces. So, here we have compared the best 5 No Code AR Development Platforms, so you can compare and choose the one that is most suited to you.

    Augmania
    Plugxr
    Scapic
    Zapworks
    Minsar

    Augmania

    Augmania no code AR Platform
    Augmania no code AR Platform

    Augmania is a no code AR development platform that helps you create engaging Augmented Reality Ad campaigns, lets shoppers use products virtually, and engages customers with activities such as treasure hunts in malls and conventions. Augmania helps create a powerful and lifelike AR experience with just a few clicks, while also allowing users to monitor and track campaigns. Moreover, it doesn’t even require users to download any applications and offers an in-browser experience.

    How AR Remote Work Will Change The Industry? | Remote Work Augmented Reality
    What does Augmented Reality actually mean and what is it used for? It is awidespread technology, so does a question pop up? How does it work? confusedabout all this, here’s an article which will clear all of your doubts about ARand AR remote work. So, without further ado let’s dive right into Aug…

    AR Remote Work

    Features Offered by Augmania

    • Augmania allows users to create an AR environment and launch it with a few clicks irrespective of the venue.
    • You can attract more customers for your products with live demos through interactive AR brand stories and engage them by virtually augmenting products.
    • Augmania offers an effortless image recognition tool that converts images to 3D videos, ad holograms, and even touchable menus.
    • No need to develop mobile applications since Augmania offers an in-browser experience with scalability and interactive storytelling.
    • Augmania also offers users a robust and efficient dashboard for analyzing ad campaigns and understanding results.

    Pricing for Augmania

    Augmania doesn’t have a free version that it can offer the users. It has only a free trial for the users whereas the paid plan for the same starts from $199/month per feature.


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    Plugxr

    Plugxr no code AR Platform
    Plugxr no code AR Platform

    With over 8000 registered customers and over 1500 engaging and immersive AR experiences, Plugxr is one of the leading no code cloud-based AR development platforms. It offers all the essential features to create an AR experience and applications, and publish them on WebAR or embed them in an application. Moreover, with no coding skills needed to develop an AR application and low time and cost of development, Plugxr has become the popular choice among AR development platforms.

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    Features Offered by Plugxr

    • Plugxr offers an efficient and intuitive interface to develop AR with a simple drag and drop functionality, and all you need to do is have your elements at hand.
    • You can publish advanced AR experiences into your own applications with publish-ready files and source libraries at your disposal.
    • You don’t even need to download an application or software to test your AR since WebAR does that for you on the browser with a customized URL or QR code.
    • Plugxr offers a platform that supports tracking of all dimensions and verticals of AR and offers users an all-around experience, literally.
    • With the Plugxr platform, users get image, ground, location, face, and even object tracking, making the AR experience quite comprehensive.

    Pricing for Plugxr

    Plugxr furnishes its users with 3 different pricing plans called the Starter Plan, Pro Plan, and the Enterprise Plan which cost $30, $79, and $199 respectively. While the Starter plan offers limited features and is meant for relatively newer audiences and users, the Pro plan is more suited to middle-sized companies. The Enterprise plan is a complete package of AR tools built for larger corporations.

    Scapic

    Scapic no code AR Platform
    Scapic no code AR Platform

    Scapic started out as a simple and intuitive tool to build AR, VR, and 3D experiences without the use of code. After hundreds of no code projects building Augmented and Virtual Reality to life, Scapic has been acquired by Flipkart, offering the domain of E-commerce, an all-new dimension. Since the audience today expect better visual quality, Scapic delivers just that along with an experience that helps you stand out.

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    Features Offered by Scapic

    • Not just Augmented/Virtual Reality, Scapic allows you to display 3-dimensional visuals, to offer your customers a better look at your products.
    • AR helps customers virtually try on any wearable product, takes out the guesswork, and decreases product returns.
    • With the use of 3 dimensional CGI technology, create realistic images of products in any number of settings.
    • Eye-catching product images and interactive experience with AR helps with high conversion rates and lower return rates.
    • Scapic also allows no-code integrations along with an interactive dashboard for tracking metrics to enhance product performance.

    Pricing for Scapic

    Scapic offers 4 different pricing plans including the Starter Plan, Essential Plan, Plus Plan, and the Advanced Plan. While the Starter and Essentials plans offer 10000 and 50000 impressions per month respectively, the Plus plan offers 150000 impressions. The Advanced plan furnishes its users with customized features and pricing.

    Zapworks

    Zapworks no code AR Platform
    Zapworks no code AR Platform

    Zapworks Designer is a no code tool that allows users to build multi-scene AR experiences with an easy interface of drag and drop. It is deemed as the easiest and fastest way to create immersive 3D WebAr experiences.

    Doesn’t matter if you’re a marketer, designer, or even an educator, with Zapworks, you can add information, to your mobile applications, of even websites without the use of code. Engaging the users is not much of a deal with Zapworks and its stand-out WebAR experience, which boasts of No Apps, No Downloads, and No Coding. Moreover, Zapworks also offers users a scene transition functionality for a more immersive experience, along with videos and documentation to make the process simpler.

    Features Offered by Zapworks

    • ZapWorks brings innovative 3D model support thereby helping the customers make informed decisions while buying. ZapWorks helps its clients to upload and drop 3D models easily into a scene, and then preview them before it is published to the mobile web.
    • Zapworks extends the facilities of producing holographic video that jumps right off the page. This is why the alpha channel video feature of Designer emerges as more engaging for the users.
    • Zapworks allows users to build their own AR photo album for projects and events.
    • With features like screen transition and video support, Zapworks helps users to create multi-scene AR experiences for a more comprehensive approach.
    • The drag and drop interface along with image tracking allows for more detailed AR designing, and better visuals. Creating quality WebAR is possible now within minutes and not hours by the intuitive drag and drop interface that ZapWorks provides. The best-in-class image tracking offered by ZapWorks helps its users track 2D & 3D assets to print, products, and packaging.
    • ZapWorks also makes it easy for its users to instantly preview and publish the AP experiences directly to the web of mobile devices, thereby avoiding the need for any app.
    • Zapworks can be helpful for marketing campaigns by sharing their products in more impactful ways and transforming product packaging into a media channel.
    • Zapworks can also work for agencies with custom AR app solutions and powerful analytics tool and demonstrates ROI in real-time.

    Pricing for Zapworks

    Zapworks Designer offers 2 different pricing plans, the Starter Plan and the Pro Plan which cost $60 and $150 per month respectively. While the Starter plan includes 12000 views per year with 1 user support, the Pro plan offers 30000 views per year with 3 user support. Zapworks also offers an Enterprise plan with custom pricing and features.

    Minsar

    Minsar no code AR Platform
    Minsar no code AR Platform

    Minsar is a design and collaboration platform for creating engaging AR/VR experience directly through your smartphone. It offers creative technology to design powerful Augmented/Virtual Reality experiences along with cloud support including Google Cloud and Dropbox. Minsar’s no code platform offers you a simple yet efficient interface, where you can just drag and drop elements from your local or cloud storage, directly into the scene. You can even export your content to your website, and create an experience that stands out among other websites.

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    Features Offered by Minsar

    • The interface offered by Minsar is so simple that you can use your fingers to drag and drop elements while also allowing you to scale and adjust them.
    • Minsar Studio allows you to assess your elements in real-time, where you can instantly preview any subtle changes, and experiment with your imagination.
    • No code means that you no longer have to waste time on debugging. Moreover, an efficient interface means you save even more time, simplifying your workflow.
    • Instead of just importing elements, you can also create them with, shapes texts, and blocks, and edit them as you deem fit with Minsar presets.
    • You can import elements directly from a cloud service provider which can be integrated with Minsar, and also store your work on the cloud, so you don’t have to worry about losing it.

    Pricing for Minsar

    Minsar offers 3 different pricing plans called the Starter Plan, the Plus Plan, and the Pro Plan that cost $9, $100, and $500 per month per experience respectively. While the mentioned plans offer all features needed to develop an engaging AR experience, Minsar also offers a free plan with all the basic features, along with an Ultimate plan with custom features.


    Relevant Read:


    FAQs

    What are no code tools?

    No Code Development Platforms are tools that help us create digital assets such as a website, mobile or web application, automation platforms, and in this case Augmented Reality apps, without the use of code. They offer simple and intuitive interfaces, which do not need coding, and all the work can be performed via drag and drop, copy-pasting, and other effortless maneuvers.

    What is ARCore?

    ARCore is a platform offered by Google to build AR experiences using APIs. It enables your smartphone to sense the environment and interact with the information that surrounds you. These APIs are cross platform interfaces allowing users to experience a shared Augmented Reality Experience.

    What is the difference between VR and AR?

    While Virtual Reality completely cuts you off from the real world and displays before you a virtual world, the approach of Augmented Reality is as such that it augments with the real world, and you can view both the real and the virtual world at the same time. Augmented Reality is more suited for displaying information, pretty much in the same way as in the science fiction prevalent these days.

    Conclusion

    AR/VR is the tech of the future, and considering its growing demands in different domains, no code platforms are some of the best platforms to create AR experiences. While the basic features of these platforms are the same, users might need to take care of the pricing plans, and while platforms like Plugxr and Minsar offer diverse plans, others such as Zapworks have a neat set of comprehensive plans. All in all, based on the features and pricing, the above-listed are some of the best no code AR development platforms and are widely trusted.

  • How Credit Scores Plays an Important Role in the Fintech Industry?

    In the last 7 to 8 years, the fintech industry has experienced immense growth all over. A countless number of fintech startups have begun their journey in the last few years and have already put their name on the list of top fintech companies.

    As of 2020, the global market size value of the fintech industry is $110.57 billion. Fintech or financial technology is a form of technology that is challenging the traditional method of providing financial services to people.

    Now in the fintech industry, there is a thing called credit score, and everyone is dependent on them, including consumers, business ventures, and purchasers. In this article, we will learn how credit scores play an important role in the fintech industry. So without any further, let’s get into the business.

    “The major winners will be financial services companies that embrace technology.” – Alexander Peh

    What Is a Credit Score?
    Fintech Industry in India
    Role of Credit Scores in Fintech
    How Credit Score is Calculated?
    Why Credit Score is Important?
    How to Improve Credit Score?
    Benefits of High Credit Score

    What Is a Credit Score?

    In simple terms, a credit score is a number that decides your creditworthiness. The number is between 300 to 850. The more your number is the more is your creditworthiness. This score actually depicts your chances to pay off the money that you owe to the lender.

    This helps any kind of financial institution to understand if you are dependable enough to pay the loan if they lend you. If your credit score is high, then the chance of getting a loan and credit increases for you, if you want to buy something. If the score is lower then, the chances of getting a loan decrease.

    There are different credit bureaus that check your credit scores and make a report on it and send it to you. The reports are based on many factors. There are three top and popular bureaus that count the credit scores of people.

    There are there main international credit score bureaus that assess people’s credit score and they are:

    • Equifax
    • Experian
    • Transunion

    Fintech Industry in India

    The fintech industry in India has taken a huge turn in a few years, it has changed the way we used to enjoy financial services in the past. Currently, it wouldn’t be wrong to say that India is the hotspot for fintech startups.

    As of 2021, the market size is $31 billion and it is said to be the third-largest in the world. By the next five years, we are going to see 22% growth annually. The country has 1860 startups in the fintech industry, out of those 17 have already got the Unicorn status. In the last two years, massive numbers of people have adapted to digital payments systems for any kind of transaction, and it’s only going to increase.

    Role of Credit Scores in Fintech

    The first thing the financial institution will do after getting your, request for the loan, is to check your credit history. If your credit score is good enough, then it will provide you with the loan and apart from that, loads of rewards and benefits. It is very good support for the fintech companies who are lending money to the borrowers.

    How Credit Score is Calculated?

    The way of calculating credit scores varies from bureaus to bureaus. They have their own model that they use to get the result. There are five things that are taken into consideration during the evaluation process and they are:

    • 35% of your Payment History
    • 10% Credit mix
    • 10% of new Credit
    • 30% of your Credit utilization
    • 15% of Credit history length

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    Why Credit Score is Important?

    The credit scores help you in two ways and they are:

    • Your credit score lets you know where you are lacking, the complete report gives you an idea of how you can improve in that area to increase your score. The report consists of all the transactions that you have made.
    • Through a good credit score, you are eligible to get attractive offers on loans and credit cards. A credit score of 750 and above is the best to get good offers.

    How to Improve Credit Score?

    • Pay your debt before the due date every month.
    • Don’t ignore your overdue bills pay them as soon as possible.
    • Keep in mind the credit card you use and its type.
    • Don’t spend too much on your credit card. Be aware of your spending and try to cut the unwanted ones.

    Benefits of High Credit Score

    A high Credit score has several advantages, some of which are listed below.

    • When your credit score is higher, you are eligible in front of banks to get loans and credit cards at considerably lower interest rates. Plus there is a chance of a discount on the processing fee of a high loan amount.
    • Those who have higher credit scores have a lower risk rate of not paying their debts. It basically means the chances of your loans getting approved are higher.
    • You are eligible for a credit card that offers good rewards and other offers like cashback as well.
    • Your credit limit increases, if you’re worthy, then the creditors know that you will pay your debt on time, this increases their trust which in return increases the credit limit.
    • Attractive Car insurance and home insurance rates are offered to those with good credit scores.’
    • Less number of documents is needed by lenders from you.
    • Guarantors are not needed when you are taking a loan if you have a good credit score.

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    Conclusion

    Getting loans or credits can be quite a hassle but if you have a good credit score, then lenders won’t hesitate to lend you the money. Fintechs take the help of credit scores and realize who to lend money and who do not. The credit scores assure the fintech, about your credit risk and the money that they are about to lend,

    FAQ

    Why do financial institutions look at your credit scores?

    Financial institutions take the help of credit scores to determine what kind of borrower you will be and if you are creditworthy or not.

    Who uses credit scores?

    Credit scores are used by financial service givers, especially lenders.

    What is a good credit score?

    A credit score of 700 or above is a good one as achieving the perfect 850 is quite hard.

    What are the factors that affect credit score?

    Payment history, Amount owed, Credit history length, Credit mix, and New credit are the factors that affect credit score.

  • Happn – Find Love Near You!

    Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Happn.

    Saw a guy on the street and liked him a lot? Seen a girl at the restaurant but did not have the courage to go forward and speak? This situation is not unknown to anyone. Often we find someone charming in that favorite restaurant, or someone so graceful at the mall, but feel shy and awkward to talk to the person at that moment, and unfortunately, we never meet again. But now situations need not be the same. Meet ‘Happn’, an amazing app that lets you connect to that handsome guy or that beautiful girl, you have crossed paths with.

    Happn is a location-based dating app. The Happn dating app will help you to know the people in case you both have just crossed paths in real life. Let’s explore more about this app.

    Happn – Company Highlights

    Startup Name Happn
    Headquarters Paris, France
    Sector Dating and Internet
    Founder Didier Rappaport
    Founded 2014
    Website happn.com

    Happn – About
    Happn – Founder and Team
    Happn – Tagline, Slogan and Logo
    Happn – Business Model & Revenue Model
    Happn – Funding and Investors
    Happn – Growth
    Happn – Competitors
    Happn – Future Plans

    Happn – About

    While there are several popular dating apps, what makes Happn special is its local feel. Through Happn, the platform’s founder Didier Rappaport wanted to give a touch of reality to the virtual dating world. In Happn, the people whom you connect to, work, live or hang out in the same place as you do.

    Happn is a location-based mobile app. The concept behind Happn is that whenever a Happn user crosses paths with another Happn user in any location, each Happn user can see the profile of the other Happn user in his timeline. If both the Happn user like each other’s profiles, they can connect to each other. The app allows users who are mutually interested to chat with each other.

    If you are a Happn user, you can connect to Happn Users within a radius of 90 kilometers from your location. The Happn Map lets a Happn user find out who are the other Happn app users who have visited the same places that he did, how many times they have crossed paths, and when and where the users have crossed paths. ‘Now’ written next to any user’s profile means the user is currently in your proximity. Users can also choose not to appear in the Happn Map if they wish to.

    In case you have not crossed paths with any Happn user, you can still view profiles of users near you who match your preferences. The app also displays a note that you have not crossed paths yet, with the profile of such users who have never crossed paths with you.

    Happn also lets you play ‘CrushTime’ which is a game, where you are notified that a Happn user with whom you have crossed paths that day has liked your profile. Now, you have to guess who liked your profile from the four given profiles. If your guess is right, congratulations, it’s a crush!. Features like sharing of playlists and songs from Spotify via Happn make the app even more interesting.

    If you are wondering whether it is safe to use the Happn app, Yes it is totally safe. A Happn user can contact you only when you have liked his profile. Besides in case of inappropriate behavior, you can block the user and report it. The Happn app just shows the approximate crossing locations, and the users’ exact location is not revealed for security reasons.

    In case you no longer want to use the app, you can easily delete the Happn account. You simply need to open the app, tap the account icon, go to account settings, tap ‘my data’, and choose the ‘Delete My Account’ option. You just need to enter a reason why you want to delete the Happn account, and the account gets deleted.

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    Happn – Founder and Team

    Didier Rappaport, Fabien Cohen, and Antony Cohen founded Happn in the year 2014.

    Didier Rappaport was the CEO of Happn till July 2021, when he left the company owing to allegations of sexual harassment raised against him. Didier however denied the allegations. Didier is also a consultant in business development and web strategy and an investor.

    Didier was the Co-Founder and the COO at Dailymotion, where he worked for over three years. He pursued his master’s in Economics from the University of Bordeaux.

    Fabien Cohen left Happn in 2016 to co-found another business, while Antony Cohen left the company in 2019 to found ‘Sibeel’, which is a SaaS and mobile solution provider.

    Karima Ben Abdelmalek is the present CEO and President of Happn.

    Didier Rappaport, Founder, Happn Dating App
    Didier Rappaport, Founder, Happn Dating App

    The tagline of the company is, ‘find the people you’ve crossed paths with.’

    Happn Logo
    Happn Logo

    Happn – Business Model & Revenue Model

    Happn has a freemium business model. Users can download the app and use some features for free, while some premium features are paid. Features like Likes, dislikes, chatting is free in this app. But there are more interesting features like unlimited likes, flash notes, the ability to view the list of people liking your profile, etc, which require a premium subscription. In India, the Happn Premium charge is Rs 790 per month. The charge for the 3-month plan is Rs 1900 and the six-month plan costs Rs 2850.

    In-app advertisement is also a major source of revenue for Happn. Premium subscribers can enjoy an ad-free experience.

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    Happn – Funding and Investors

    Happn has raised a total amount of $22 million in funding over the 5 funding rounds.

    Date Transaction Name Money Raised Lead Investor
    October 1, 2019 Venture Round
    December 22, 2016 Secondary Market
    October 1, 2015 Series B $14 million Idinvest Partners
    December 10, 2014 Series A $8 million
    March 1, 2013 Seed Round

    Happn is funded by 13 investors. Idinvest Partners is the most recent investor.

    Happn – Growth

    Happn has earned the trust and the faith of the users and is heading towards growth every passing day. Today Happn has over 100 Million users. 4.9 million messages are sent and received through the app every day. As per the company’s website, Happn attracts 1.5 million new users every month. The Happn App is available in over 15 languages and is available for download in over 40 countries and more than 50 cities across Europe, Asia, North America, South America, and Oceania.

    Happn – Competitors

    The top competitors of the company are OkCupid, Hily Corp., and TrulyMadly.

    OkCupid

    It is one of the greatest competitors of Happn. It is headquartered in Texas and was founded in 2004. This company works in the Application Software field.

    Hily Corp.

    It is also one of the top competitors of Happn. It is headquartered in Las Vegas, Nevada, and was founded in 2017. It works in the Internet Software sector.

    TrulyMadly

    It is perceived as one of the top rivals of Happn. It is headquartered in New Delhi, Delhi, India, and was founded in 2013. The company operates in the Internet Software field.

    Happn – Future Plans

    The Happn team is focussing more to find new ways to monetize and also it is willing to bring some new features which would really set it all apart from its competitors.

    Happn – FAQs

    Is Happn a Free Dating App?

    Happn is a Freemium product. While several features are free, there are paid features as well.

    Can you Message for Free on Happn?

    Once two Happn users mutually like each other’s profile, they can start chatting for free.

    How does Happn Make Money?

    While Happn offers several features for free, Paid subscriptions and in-app Advertisements are major sources of revenue for Happn

    Is Happn a Chinese App?

    No, Happn is headquartered in Paris ( France). The Happn app is operational in over 40 countries.

    Is Happn a popular Dating App?

    Yes, Happn has over 100 Million Users. The app has an average rating of 4.3 out of 5 stars in the iOS app store.