Every entrepreneur dreams of making their business a success, showcasing their innovation to the entire world and turning their passion into their profession. Once you get the taste of success, you want more of it, so it is very natural for companies to acquire other companies. The reason for acquiring other companies can be numerous. It can be because they want to explore different markets, try to make a different company their own because they find it promising, to increase their market share or something else. So, it is quite normal to see some pretty big companies acquiring startups.
Tata is one of the most popular Indian multinational companies, there is hardly anyone who lives in India and doesn’t know about the company. People in India are literally surrounded by the products of Tata, so it’s kind of impossible to not know about the existence of the company. It is serving the people for over 150 years. Tata was founded in the year 1868 by Jamsetji Tata, and it is the oldest and largest industrial group in India. Being one of the largest industries, it is not something unnatural to acquire different companies, so it keeps on doing that.
In this article, we will talk about some new tech companies that are acquired by Tata, so without any further ado, let’s get started.
The key to making acquisitions is being ready because you really never know when the right big one is going to come along. -James McNerney
Tejas Networks is an optical broadband company that also provides data networking products and solutions to telecom networks and internet service providers in India and in 75 other countries. The company was founded in the year 2000 by Arnob Roy, Kumar N. Sivarajan and Sanjay Nayak. It is one of the most popular exporters of IPs in developing countries like Africa and in South East Asia. The headquarters of Tejas Networks is situated in Bangalore, India. In 2021, Tata Sons acquired majority stakes of Tejas Network which is 26% for INR 1038 Crores.
Saankhya Labs
Saankhya Labs
Saankhya Labs is a wireless communication solutions company, it is a semiconductor firm founded in the year 2007 by Parag Naik and Vishwakumara Kayargadde. The company focuses on providing semiconductor products for radios, satellite communication and other wireless tech, not only in India but in the International market as well.
As per reports, one of Tata Group’s subsidiaries Tejas Network has acquired the majority stake of Saankhya Lab, almost 64.40% for INR 286.94 Crores and made the company one of their own. This acquisition is mainly done to expand the market of wireless products, and customers will get the advantage of a larger product portfolio to choose from.
Cambric Corporation
Cambric Logo
Cambric Corporation is a company that provides engineering services, at the end of 2012 the company had revenue of $25 million. The company was founded in the year 1998 and the headquarters of the company is situated in The United States of America with that it also has a strong presence in Eastern Europe.
Tata technologies acquired Cambric Corporation; the US-based company for $32.5 million in 2013 and since then it has focused on the company and has helped in making Tata Technologies’ presence in the global frontier.
URJA
Urja Logo
Urja was founded in the year 2017 by Anant Jhawar and Saurabh Jhamb. It is an Industrial IoT startup that provides smart energy with the help of smart sensors and analytics platforms. In 2021 Tata Power invested in Urja, the main motive of this is to establish Tata motors as the main energy-as-a-service (EaaS) service provider and to offer smart energy to its customers. Urja mainly works on developing IoT devices for industrial manufacturing applications, air conditioning systems, hydropower plants and thermal plants.
AccessBell
AccessBell is a video conferencing platform that is mainly provided to enterprises for proper workflow in the company. The company was founded by Josh Payne, Kamil Ali and Martin Aguinis in the year 2020. The headquarters of the company is situated in Sans Francisco, The United States of America.
The video conferencing platform provides features like taking personal and collaborative notes; scheduling meetings on the platform and video recording the whole meeting. Even in low connection, one can connect with clients easily, through it and the call drop doesn’t happen that much. Tata Group has acquired AccessBall in 2021. This acquisition will focus on virtual care provided to its people.
Conclusion
Tata being one of the biggest industrial groups in India has been a regular part of our lives, we are surrounded by its products. With an intention of expanding its name in different markets, Tata is acquiring a number of companies every year. Nowadays Tata is especially eyeing different and promising tech startups, to make them its own. It has already acquired a number of tech startups from across the globe to make its presence strong.
FAQs
Who was the founder of Tata?
Jamsetji Tata founded the Tata group in the year 1868.
Who is the CEO of Tata Group?
Natarajan Chandrasekaran is the current CEO of Tata Group.
How many companies are there in the Tata group?
As of there are around 30 companies in the Tata group.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Yamaha Motor.
Indian’s love for two-wheelers is not unknown. As per reports by ReaserchAndMarkets, com, the sales volume of two-wheelers in India is expected to rise to 24.89 Million units by 2024, from 21.19 Million Units in 2019. India is one of the largest Motorcycle Markets in the world. Another 2019 report claims that the two-wheeler market in India is mostly dominated by motorcycles, as motorcycles occupy two-thirds of the two-wheeler market segment in India, followed by scooters and mopeds.
When it comes to two-wheelers, one Japanese brand that Indians are really loving is Yamaha. Yamaha Motor forayed into India in 1985, and since then the company has become a popular name in the Indian two-wheeler market. Here is the Story of Yamaha Motor.
Though well known in India as a two-wheeler manufacturer, Yamaha Motors is more than a two-wheeler manufacturer. Apart from scooters and motorcycles, Yamaha Motors manufactures motorized products and marine vehicles as well. Yamaha’s wide range of products includes scooters, motorcycles, motorized bicycles, sailboats, water scooters, fishing boats, outboard motors, 4-wheeler ATVs(All -Terrain-Vehicles), racing cars, water pumps, drones.
Yamaha Corporation which was the parent organization of Yamaha Motors, and still is a major shareholder in Yamaha Motors offers a wide range of products and services too. Yamaha Corporation products include various network devices, unified communication solutions, automobile interior components, and various electronic components and devices.
The history of Yamaha Motor dates back to 1897 when Nippon Gakki Co. was formed. Nippon Gakki Co. was established as a reed organ (a kind of musical instrument) manufacturer by Torakusu Yamaha. In 1900, the company also started manufacturing pianos. Nippon Gakki Co was renamed Yamaha Corporation in 1987 after the name of its founder Torakusu Yamaha. Starting as a manufacturer of musical instruments, Yamaha grew to become one of the leading manufacturers of electronic items as well.
During World War 2, Nippon Gakki Co. was manufacturing aircraft propellers and other war-related equipment. After the war ended, and Japan regained its sovereignty in 1952, the then President of Nippon Gakki Co., Genichi Kawakami started to look for ways to put the machines the company used during world war to some good use. After going through several ideas, it was decided that Nippon Gakki Co. will now start manufacturing motorcycles. Motorcycle engineers at Nippon Gakki started developing its first motorcycle by taking inspiration and references from German manufacturer DKW. In 1954, Nippon Gakki’s first prototype of the “YA-1″ motorcycle was complete. In February 1955, Nippon Gakki Co.’s YA-1 motorcycles were out in the market for sale.
On July 1st, 1955, the Motorcycle division was separated from Nippon Gakki Co. and was renamed Yamaha Motor Co. Ltd.
Genichi Kawakami was the eldest son of Kaichi Kawakami who was the President of Yamaha (then Nippon Gakki Co.) since 1927. Genichi graduated from Takachiho College of Commerce. Genichi joined the Nippon Gakki Co. in 1937. Genichi was the person behind the inception of Yamaha Motors. He served as the president of Yamaha Corporation(then Nippon Gakki Co.) from 1950 to 1977 and again from 1980 to 1983. Genichi wrote several books on music and is also the man behind starting Yamaha Music Schools. Yamaha Music Schools is present across 40 countries now. Genichi quoted “If you’re going to do something, be the best.” and his works were guided by this very philosophy.
Currently, Yoshihiro Hidaka is the CEO of Yamaha Motor. Yoshihiro joined Yamaha Motor in 1987 and took charge as a CEO in 2018.
Yamaha’s logo depicts three tuning forks. The logo as per Yamaha’s official site represents the three main pillars of Yamaha’s business i.e, Technology, Production, and Sales. The Tuning Forks also marks Yamaha’s leadership in the field of Music. The three tuning forks symbolize Melody, Harmony, and Rhythm, which are the three essential elements of music.
Yamaha Motor – Revenue Model
Yamaha Motor’s main sources of revenue include:
Revenue from the sale of products like two-wheelers, boats and marine vehicles, drones, engines, robotic products, golf cars, snowblowers, electric wheelchairs, etc. Yamaha Motors also sells various biking apparel and accessories.
Revenue from the sale of spare parts.
Revenue from After-sales service.
Revenue from financial services like sales finance and leases related to the company’s products.
Yamaha Motor products are available through dealers. In India alone, Yamaha Motor has over 2200 customer touchpoints and more than 500 dealers. Customers can book the vehicles online. Yamaha’s spare parts and engines can be bought online.
The top competitors of Yamaha Motor are Honda, Harley Davidson, Royal Enfield, and Ducati.
Honda
Honda is the top competitor of the company Yamaha. The company is headquartered in Minato-ku, Tokyo, Japan, and was founded in 1947. As of 2019, Honda became the world’s largest manufacturer of motorcycles, as well as the world’s largest manufacturer of internal combustion engines.
Suzuki
Suzuki Motor Corporation is one of the top competitors of the company Yamaha. The company is headquartered at Hamamatsu-shi, Shizuoka, and was founded in 1909. Suzuki deals in automobiles, motorcycles, ATVs, marine engines, etc.
Harley Davidson
American motorcycle manufacturer Harley Davidson. It is not only one of the largest motorcycle manufacturers but also has a loyal fan following.
Audi-owned Ducati is yet another popular motorcycle manufacturer.
Yamaha Motor – Growth & Future Plans
Yamaha Motor is one of the largest sellers of motorcycles and water vehicles. Yamaha Motor today sells its products in 180 countries and regions outside Japan. The company has 132 consolidated subsidiary companies, 4 non-consolidated subsidiaries, and 28 affiliates as of December 2021. Yamaha Motor is maintaining a constant increase in revenue. In 2018 Yamaha Motors reported annual revenue worth $15.226 Billion. While in 2019, the annual revenue increase by 0.59% to reach $15.316 Billion. However, the company too suffered due to the Covid 19 led crisis, which led to a decrease in annual revenue. In 2020, Yamaha Motor’s revenue stood at $13.83 Billion, and in 2021, it stood at $11.724 billion, which is a sharp 9.7% decline from the previous year.
In India, Yamaha Motor reported a 33% growth in sales in December 2020, as compared to December 2019. In January 2021, also Yamaha reported a 53.57% growth in sales as compared to January 2020. From July 2020 to December 2020, Yamaha Motors India reported 40.61 % Month-on-Month Growth. In the year ending 31st December 2020, India Yamaha Motor reported revenue of over 500 Cr in INR.
Regarding the future plans of the company, Yamaha Motor India wants to capture around 9% of the two-wheeler market segment from its current 4% share. To achieve this Goal, Yamaha Motor India is working to strengthen its product portfolio and introduce new products in the 125cc scooter and 150cc and 250cc motorcycle categories. Besides opening new retail outlets, Yamaha Motors India is also planning to organize more on-ground activities to let its customers test-drive and take a feel of the company’s products.
Globally, Yamaha Motors has loftier plans. The company is taking steps to reduce Co2 emissions during production. It is also planning to introduce a range of electric vehicles. Long-term plans include the development of unmanned transportation and agricultural equipment and newer and innovative forms of mobility.
FAQs
Yamaha Motor is based in which Country?
Yamaha Motor is a Japanese Company.
Are Yamaha Bikes made in India?
In India, Yamaha has 3 manufacturing plants, one each in Surajpur (UP), Faridabad(Haryana), and Kanchipuram (Tamil Nadu). The two-wheelers and spare parts manufactured in these plants are used domestically in India and are also exported.
A company needs to engage with their customers to create an impact on them apart from providing products and services to them. Throughout the year, brands work their way up to reach the top of success and acquire the trust of their customers. It is done by providing their customers with whatever they need, this way only they are able to create a strong connection that strengthens the loyalty of those customers.
Humour can make our day exciting and happy and brands often take these chances to use in their favour and engage their customers with harmless pranks. The first day of the month of April is known as April Fools Day, on this day, brands pull their socks up and play pranks on their customers by launching some interesting but bizarre campaign and later announce it as pranks.
In this article, we will take a look at some of the best April Fool pranks by brands that have made their customers double over with laughter and made their day extra special. So let’s get started.
“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin
The popular chewing gum brand has always bought a smile to people’s faces with its unique and creative advertisements as well. This year for their April Fool’s day pranks, Happydent presented an advertisement where it is said that they are launching ‘Happydent Lightings’. These are smart lights that are illuminated with the help of Happydent used smiles of people that are recorded for hours. The ad also stated that the product will launch on 1st April 2022.
7UP
7up April Fool Prank
The popular beverage brand shocked everyone when it recently announced that its mascot Fido Dido will not be a part of the brand anymore and is leaving it. Fido Dido in response to the statement created his own Instagram account and this way let his fans get a glance at his ‘social life’.
McDonald’s
McDonald’s April Fool Prank
The biggest fast-food chain is not only famous for its burgers and fries but also for its ice cream and sundaes. McDonald’s Australia made a fool out of everyone when it announced through its Instagram handle that it has launched sweet and sour Sunday on its menu for those who love to dip their fries on sundaes. At the end of the statement, it said ‘Available Until Yesterday’.
Ixigo ‘ShoesX’
Ixigo Shoes launches quite a funny April Fool prank campaign where it’s seen that the new ShoesX brand is a pair of smart shoes and has every feature a wearable technology should have. It has a charging facility, a front camera, a back camera, QR Code Scanner and others and showed that it is the future.
Google
The world’s biggest and most popular search engine that gives you the answer to everything, is also a great prankster as well. Every year till 2019, Google has played some elaborated pranks, one of them is the Snake in their Google maps.
Google April Fool Prank
In the year 2019, the Google maps team created a unique way to make their users engage, have fun and reminisce their childhood days. The popular age-old classic game, Snake was introduced on Google maps and one can play that by just clicking the ‘Play Snake’ button.
Petco
Petco is an American health and wellness company for pets. It is mainly focused on grooming the pets and providing them with food supplies and others. In 2018, the brand launched a creative ad where it says that the store is not only for pets for grooming but for also their owners. The store will give their owner a special makeover that will make them resemble their pets. The advertisement was quite a funny one and although not everyone believed it, it made people laugh a lot.
Yelp, an American company that focuses on connecting people with local businesses, gave some of its users a fright of their lifetime. In 2018, they sent a notification to their customers and after opening it, their worst nightmare come true. It created an illusion that shows that the smartphone’s screen got cracked.
Rent the Runway
Rent the Runway April Fool Prank
Rent the Runway is an e-commerce platform that provides its customers with designer outfits and accessories for rent. Apart from that, one can also buy and subscribe to them from this platform. The company played a prank on their customers by announcing that it will now also cater for the needs of the four-legged furry friends. Most of them actually believed that now, one can also rent fashionable outfits for their dogs from the platform.
BMW
BMW April Fool Prank
The luxury car brand fooled its customers by making them believe that it has launched a car paint called ‘Lunar Paint’ in 2019. Through this paint, one can charge their electric vehicles that are painted by this can get charged with the help of moonlight with their ‘photovoltaic technology’. Later the Twitter handle of the company revealed that it was an April fool prank and they also promoted their electric cars through this. Many people said they almost believed it for a second.
Duolingo
One of the most popular language-learning apps made people laugh their heart out when in 2019, it showcase a new ad which show that it has launched a new service called ‘Duolingo’s Push’, The advertisement shows that the app’s mascot an owl will appear in front of the users and will pursue them to continue and practise all the lessons. Although it was not a serious prank, it was quite funny, so much that it is viewed more than 5 million times on Youtube.
Flipkart
Flipkart April Fool Prank
The biggest Indian e-commerce platform made a fool out of almost everyone. In 2021 on March 31st, Flipkart announced through its Twitter handle that it will accept bitcoin as a way of payment for its products. This created quite a stir amongst people and later it was revealed that it is a prank. Who knows this prank might become a reality sooner than expected.
Kingfisher
One of the most popular beer brands in India, Kingfisher never failed in creating hype with its products. As an April fool prank, the brand creates an advertisement and revealed that it has launched an instant beer mix. Through this consumers can make their own beer and they won’t need to carry beer crates anymore.
Turns out it was a prank, and this helped Kingfisher in engaging customers with the brand. Some actually thought that a premium product like this is launching, while others realize that it is a prank but had a good laugh.
Conclusion
1st April is nonetheless one of the funniest days of the year, where we often get fooled by our friends and family members. The brand also takes this opportunity to engage with their customers by playing harmless pranks, that only fool them but also amuses them with their creativity.
FAQs
What are some of the best April fool pranks by brands?
KingFisher Instant Beer, Flipkart Bitcoin, Duolingo Push, BMW Lunar Paint, and Petco Beautiful Bond Salon are some of the best April fool pranks by brands.
What are some of the marketing ideas for April fool’s day?
Make a fake announcement, Offer unbelievable discounts, and use humour in your marketing campaigns.
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved byDIZO.
Wearables market in India is growing at a high pace post the pandemic. The wearable devices shipping recorded shipping of 23.8 million units in the 2nd quarter of 2021. The global wireless devices market size is estimated to grow from USD 69.0 billion in 2020 to USD 141.1 billion by 2025. Due to high demands of smart devices and smart accessories, the market is growing at a fast pace. Smartwatches, earbuds, and wristbands are the most demanded in wearable devices in India. DIZO is a global consumer technology brand under Realme Techlife Ecosystem which focusses on offering the tech-savvy generation smart AIoT products that can be customized as per their personalities.
Read the startup story of DIZO, products & services, business model, revenue model, and more.
DIZO is the first brand under realme TechLife ecosystem. It is a global technology brand that operates in four major product categories – Smart Entertainment, Smart Home, Smart Care and Accessories. Within a span of just few months it has launched several new products and a couple of accessories – including TWS earbuds, neckband and wired earphones under smart entertainment; smartwatches, hairdryer and beard trimmer under smart care; multi-port mobile charging adapters and 2-in-1 USB cables and features phones; every product having its own uniqueness and very competitive pricing.
Today, for a consumer, there are N number of options provided by so many brands. Aside from the unique offerings that a brand has to offer to stay ahead, the biggest difference between any brand lies in what the brand stands for and the personality that it carries. And DIZO is for the ones who choose to ‘Be different’ and they come with a singular mission to offer a ‘Smart TechLife for Every Different You’.
DIZO as a brand wants to resonate as one which is Different, Genuine, Cool, Humorous and Surprising while focusing on bringing the latest technologies and top quality AIoT lifestyle to its consumers.
They encourage people to try different paths of life, care about overlooked topics and non-mainstream people. And this is possible when you imbibe the right technology which lets you do more. Because DIZO believes technology is an extension of you.
They are not just aimed at the young generation of the world, but also those who’re young at heart. DIZO will be a brand for anyone & everyone, who are interested in tech and are looking for personalized and unique experiences.
DIZO wants people to remember that they do not live for technology, but it is rather the other way round. Technology should make it possible for you to make the most of your life – whether you want to pursue a hobby, make health & fitness a way of life, want to have a smart home or simply help you strike a balance between work and life.
DIZO – Industry
The wearables market is fairly young, but it is moving rapidly to become the next big thing and create ripples in the tech world. The pandemic accelerated the growth of the wearables market by 3-4 years due to the challenges that everyone suddenly faced due to staying at home. From working at home, to working out at home and to being entertained at home TWS & smartwatches have gone on to become an integral part of people’s lives. With people becoming more conscious about their fitness, they got hooked onto wearable devices to monitor their heart rate, sleep, SpO2, step counts, etc. Others needed the earbuds to attend their virtual meetings, classes and even for entertainment purposes, be it playing games or binge-watching.
The level of adoption of smart wearables has been astonishing and as per the IDC report, the Indian wearables market saw 93.8 percent year-on-year growth in July to September 2021. This is proof that consumers seek unique product experiences. These minimalist yet powerful gadgets have become a popular choice for purchase. The innovation in products to enhance customer experience comes to the forefront when they see brands offering premium features on a budget. It feels awe of how evolutionary the smart wearables industry is.
Another reason for this segment to receive this magnitude of attention is the increase in disposable incomes of individuals. Talking specifically for the wearables segment, it’s not just about the price. It’s about what is being provided at the price and at various price points. Consumers today are very intelligent, and they seek value for money and the brand personality, not to forget.
Looking at the trends for 2022, the next five to seven years are likely to see even higher growth for the wearables segment, with consumers getting a hang of the benefits and ease of life due to these wearables. There is a vast opportunity in India – an untapped reservoir and India’s young consumers will be pampered with more and more brands providing smart tech choices as per used cases.
Eventually, the industry will see a trend of smartwatches and earbuds not only being used for their primary usage, but also as a fashion statement. A day will arrive when people will have one or two smartphones but multiple TWS earbuds and smartwatches to mix and match with their look of the day. Thanks to everything, in the next decade or so, the wearables market has the potential to become bigger than smartphones, by volume the least.
Talking about DIZO’s growth, in 2022, they expect the AIoT product’s market to grow twice of the current market and with the aim to become one of the fastest growing brands in AIoT products, they have target to grow by 4X of the market rate.
DIZO – Founders and Team
Abhilash Panda – CEO, DIZO
DIZO is a creation of like-minded industry pros who came with the same objective to create a global techlife brand to offer solutions customized to the needs of different personalities. It was not tough for them to join the mission. In India, the team is being spearheaded by Abhilash Panda, as the CEO of the company. Abhilash Panda is responsible for DIZO’s India operations and will also be interacting with the media from time to time as the official spokesperson.
Prior to joining DIZO, he was with Flipkart for close to eight years, and was heading the Mobiles vertical on its platform. His role entailed interacting with many leading mobile brands. Joining DIZO was a natural progression since he always wanted to work for a brand which is young, dynamic and looked at making an actual difference to consumers’ lives. Today’s consumers are modern, aware of their choices and a discerning lot who look for value-for-money solutions. They understand technology and the benefits it brings to their lives. At DIZO it is their mission to make their choices easy and affordable technology more accessible to them.
DIZO India team is a small team for now, but are all experts in their domain, leading various management and operational positions. They have aggressive plans for expansion in India and will be seeking to bring in the best, brightest and young talent that the country can offer.
At DIZO, they ensure that every team member is accessible. This leads to a free flow of communication and easy interaction between departments. DIZO believes in one team-one idea strategy for a holistic brand, employee, and product development. Just as the brand’s wish to resonate with its customer, it has a similar approach towards its employees – different, cool, genuine, humorous and surprising.
Moreover, they have weekly meetings to take stock of work done and brainstorm on new ideas, monthly or quarterly town halls as well as quarterly in-person meetings which are semi-formal. And most definitely, they do not leave a moment of celebration.
DIZO – The Idea and Startup Story
Consumer needs are complex and varied even in the same category of products and if there is one thing that stands out when it comes to marketplace dynamics, it is that consumers relish choices. And they will always be seeking multiple solutions across categories and price-points. They want options not just in the same product categories but also within similar price-points. The whole idea is to provide more and more qualified and trustworthy options to their consumers and let them choose the best that suits their lifestyle, from among the options.
Based on this understanding, like-minded global industry veterans came together to conceptualize and start a revolution in the AIoT space. Came DIZO into picture and it was officially introduced to the world on May 25th, 2021. Identified by realme as an aspiring brand with high potential to become a part of the realme TechLife ecosystem, they became the first brand under realme TechLife ecosystem. The young brand is also supported by realme in 3 key aspects – Industrial Design, Supply Chain and AIoT Experience.
DIZO is present in several countries in Asia, Europe, North America, South America, Africa, etc. and in India, it is registered with the Ministry of Corporate Affairs (MoCA), as a private limited company.
Here in India, DIZO is being run by an Indian team of experts led by Abhilash Panda as CEO of DIZO India. The country is one of the key focus markets for DIZO’s business and remains at the core of all product planning. They have a lot of India-centric innovations coming up in the future.
Talking about the initial response, they had decided to launch products in the Smart Entertainment and Smart Care categories as they saw many people were working from home as well as looking for entertainment avenues right at their homes. Wearables as a category are heating up across markets as more and more people look to have their personal time, pursuing personal interests. Wearables such as TWS earbuds, neckbands, and wireless headphones brought some sense of personal space within crowded spaces, especially in the Indian scheme of things where space is largely a premium. As soon as they launched their first TWS earbuds – DIZO GoPods D and the neckband DIZO Wireless – in July, they almost instantly saw them flying off from the shelves!
Some of the memorable achievements that DIZO could cherish included their entry into the list of top 10 brands by Gross Merchandise Value (GMV) in the Flipkart hearables category, which is a first time ever for a new brand in this segment to achieve this within a month’s time and that too with only two products – DIZO GoPods D and DIZO Wireless. Soon after the first sale, the DIZO GoPods D emerged as the highest rated TWS earbuds in the INR 1K-2K category. Same for the DIZO Wireless, as it became a best-seller and the highest-rated neckband in the INR 1K-2K category on Flipkart. Another bestseller – DIZO Buds Z, soon after the first sale, was rated 4.6 by their consumers on Flipkart, which is considered to be really great for any product.
Furthermore, in the smartwatch category, DIZO Watch 2 became everyone’s favourite soon after its sale on Flipkart and also made several records as it sold 15,000 units within 3 minutes of sale, which is the fastest for any wearable category. Another record – it sold 50,000 units in just 15 days from the day of its first sale, which is again the fastest ever by any single model in the category. Yet another record – it sold 100,000 units within just 40 days since its first sale, again the fastest ever by any single model in the smartwatch history in the country.
DIZO – Name, Tagline, and Logo
DIZO logo
DIZO had to offer to the market and the many customers, their product line was finalized, and their mission and vision were set in stone. They knew that this was happening for real, but it was missing something! That’s when they had the AHA moment and realised that they hadn’t picked a brand name. So, the first task for the brand’s team was to brainstorm on the name. They wanted to have something that is easy to remember yet difficult to forget.
While a lot of brands look for meaning in the name or come up with acronyms with meanings but for us that was not part of the brief. They let their imaginations run wild and then came the name DIZO as a suggestion among other names. The team loved the quirkiness of the word and they all accepted DIZO as the name for the brand.
Today, the word has value, strength, and a sense of belongingness. It stands for Being Different, Genuine, Humorous, Cool and Surprising. They strive for the same, and that is what they want to pass onto their consumers as well. And like mentioned earlier, with their tagline – ‘Be Different’, DIZO promises to bring ‘Smart Tech Life for Every Different You’.
DIZO – Products and Services
DIZO is a brand aimed not just at the young generation of the world but also those who’re young at heart. It is a brand for everyone and anyone, who is interested in tech and looking for personalized and unique experiences.
Their aim is to always try their best to bring premium products and features to the mass market. They are in the mission of introducing a large portfolio across various product categories such as smart entertainment, smart home, smart care and accessories. Alongside, they want to provide the options to consumers and let them choose what they believe is best suited to their personality and compliment their lifestyles.
They listen to their consumers and want to provide them the best of what their consumers demand. So, they give equal opportunity to their consumers to design watch faces for their product, which are again being promoted by influencers with unique personalities and this is just the beginning. They plan to ask for the colour variants of their choice, before making them and even ask for suggestions in product design and names, etc.
With DIZO’s understanding of market and consumers and realme’s support system, they intend to offer a discerning young generation of tech enthusiasts with differentiated technology that is aligned to their needs, complements their individuality, empowers them, and becomes an extension of their personality.
Popularizing the tech among the masses is a part of their mission and features such as Game Mode, Bass Boost+ algorithm, ENC, Transparency Mode, unique Natural Light Design in the hearables segment, are great examples of the same. In smartwatches, they have launched 1.69-inch – then biggest screen in the 3K segment, biggest AMOLED Display in 4K segment, metal frame and 600-nits high brightness, etc. along with realme Link App and DIZO App customizations. And these features come at very competitive price points as they aim to break the premiumness that is attached to products and offer highest quality products that are pocket friendly.
Price is a calculation of the profit and technology cost. Some competition brands are charging a lot of technology cost and also spending a lot of money on celebrity endorsements and other marketing activities, which definitely adds up to the cost for consumers.
The millennials era and now GenZ era has changed the market dynamics. Consumers today want the latest and premium features, at the most competitive price. They also go for the brand personality, rather than the years of existence.
The market, today, confirms that whatsoever, the product has to be great in terms of features and quality, and should be fulfilling consumers needs. If the product is good, consumers are so well-informed that they will do the rest of the work, to tell their friends, family and people around. At DIZO, they want to work towards the word-of-mouth, and their product will do just great by itself. Success of DIZO Watch 2, DIZO Buds Z, DIZO GoPods D and DIZO Wireless are great examples and the reviews and ratings on FK are proof of this theory.
Their mantra is to understand their needs and provide them with the same without compromising on technology and quality. They do not just simply bring down the prices and give all the specs about. They keep a healthy mix of product innovation in any category and at any price point. And a brand they want to resonate with them, listen to them, connect throughout the product journey and give them as many options.
Because, at DIZO they wish to break the price limitation that comes with the premiumness of a product. The aim is to provide solutions that are innovative and trendy, without hurting customers’ pockets.
DIZO – Customer Acquisition
DIZO was not an overnight thought, but relentless backend groundwork, studying consumer buying behaviour and researching about the industry is what took to create DIZO, the sensation it is today. They had begun planning much before the official global launch. DIZO built a huge setup which included utilizing its global connections and resources to ensure quality remains a key priority along with establishing an India specific R&D team and service network.
Since the launch, DIZO has been getting a lot of traction across online platforms, which was their primary motive initially for all the products. They also launched DIZO feature phones in the offline market. They have a strategic and yet robust touchpoint network that they have established to remain close and accessible to their customers. Flipkart is its partner for online sales. In terms of retail presence, as part of their long-term commitment to India, they do have plans for a larger offline presence, and they are already working on it. They have a strong service network across India, DIZO Squad – the community and, their social media to address and answer consumer queries and at the same time, engage with consumers for suggestions and product discussions.
Owing to everything mentioned above, the first 100 customers were easy. Not even 5 months into operations in India, DIZO celebrated securing a strong consumer base of 1 million. They witnessed overwhelming response, love and support from their customers. The products including DIZO Watch 2, DIZO GoPods D, DIZO Wireless and DIZO Buds Z and feature phones flew off the shelves and are now being lapped up by more than a million customers in India alone!
Incidentally, DIZO’s achievements are further validated by one of India’s premier research agencies – Counterpoint Technology Market Research – who in its India TWS Shipments Report for Q3 2021 recognized DIZO as an emerging and fastest-growing brand in India and in their latest Smartwatch Market Report, DIZO was ranked among Top 10 brands in India.
DIZO – Marketing Campaign
DIZO has undertaken several campaigns to engage and interact with its customers and audience over the period of time since its inception. To celebrate the different personalities from multiple walks of life, DIZO launched ‘DIZO Talk’. The idea behind it was to encourage and celebrate the spirit of all the different personalities and support the bold choices taken by them in life. It is an initiative by DIZO that will bring to the fore many personalities from various genres to talk about what they do and how they live, love and pursue their goals. Through this forum, the brand wants to engage the DIZO friends and fans, called as DIZO Squad, to motivate and possibly help them stay focused to follow their passion in life.
DIZO believes in co-prosperity and being a young brand themselves, the brand is working towards encouraging and engaging with unique talents in the country. To this, they introduced the Tutting campaign to announce the launch of the DIZO Watch R & DIZO Buds Z Pro. DIZO had collaborated with India’s first tutting dance crew, Tuttix Crew, to create an eye-grabbing experience for its audience. The digital film was released on 5th January 2022 which showcased the Tuttix crew placing both products at the center of their art form.
Furthermore, on Diwali DIZO rolled out a unique Diwali campaign – #ClichedDiwaliAds – on its social media platforms. It captures the true essence of India’s festive mood with a light-hearted take on the most commonly used format of storytelling, and yet integrating its own product in a totally non-cliched manner. The campaign was executed by White Rivers Media.
DIZO – Challenges Faced
The most obvious challenge is of course the pandemic situation. They waited long for everything to get all fine. But, eventually took a decision and launched the brand globally on May 25, 2021. It was a huge decision that could impact the very existence and even growth of the brand, but it stood right decision.
Wearables as a category is hot and with entertainment avenues being cut short in the last few years, more and more people are turning to the connected world for everyday entertainment. Here, the challenge was to offer the product options for them to make the right choice. They are offering them the right tech solutions in the form of range of earbuds – DIZO Buds Z Pro, DIZO Buds Z, DIZO GoPods D, DIZO GoPods and DIZO GoPods Neo; then they have the DIZO Wireless and DIZO Wireless Power, which are neckband earphones. They have also launched the DIZO Watch 2 Sports, DIZO Watch 2, DIZO Watch R, DIZO Watch and DIZO Watch Pro, DIZO Beard Trimmer Plus and the DIZO hair Dryer to complement various aspects of a person’s daily activities at home or at work. They ensured that they come at a price that even people with thin wallets can afford, which means to keep their quality high and prices low.
Having the right mix of online and offline visibility was another challenge, as they are riding on the digital revolution that has technically offset the need to be seen and heard on offline platforms, at least for the near future. But offline is equally important. Therefore, they are focused on their online visibility and so they signed up with Flipkart to make their products accessible to everyone across the country. Having said this, they are appropriately available across key physical retail outlets across the country. So, the omnichannel route has been their choice right from the start.
Another challenge which they had foreseen even before starting off, was after-sales services. They learnt early in their journey that after-sales service is critical for their business. They are serious about it. When they launched they already had 320+ service centers in 310+ cities. Today, they have in place over 490+ service centers in over 450+ cities across the country and this number will expand gradually. Additionally, they are working with the same consumer support agencies that realme and Flipkart work with. They also have DIZO Squad, the community for their consumers, where they can share information, make complaints and suggestions to us.
DIZO – Growth
India is a key strategic market for DIZO and hence, they are looking to be a long term global AIoT brand with a great deal of focus in India. Few years down the line, they are aiming to be the top player in the smartwatches and True Wireless Stereo (TWS) category and becoming one of the top players in AIoT products would be their long-term vision.
Their products are already doing great online on Flipkart, while feature phones are selling good offline along with other products in select retail stores. They are working towards making DIZO available across all nearest retail stores. It is a journey that will take time to realize but in 2022, they surely are going to keep a great focus on this part.
At DIZO, they will continue to focus on understanding their consumers more and more, so that they can provide customized solutions. They will continue to follow a 360-degree approach that places the consumer at the center of universe along with increased focus on engagement with the DIZO Squad for product designs, name suggestions, customization of watch faces and listening to their complaints.
Product wise, they will focus on audio and smartwatches the most, along with other product solutions. In audio, you will see more unique and differentiated solutions with ANC, Big Battery and fast charging capabilities. In smartwatches, there will be more innovations in design, display size, resolution and other functions like calling options. Developing and bettering the DIZO App for more customization and personalization options will be their third major focus.
DIZO is part of the realme TechLife ecosystem and hence shares the same aspirations in terms of R&D focus and manufacturing standards and as mentioned earlier DIZO supported by realme in 3 key aspects – Industrial Design, Supply Chain and AIoT Experience. Having said that, realme also helps us whenever necessary and required by us.
Seeking advisory is not only limited to the Techlife ecosystem, DIZO constantly engages with its DIZO Squad as well as the customers through their numerous customer service offices across India to understand their experience and ask for suggestions. This helps DIZO gauge the interest as well as demand of the customers and helps serve them better. They also connect with their media friends and partners such as Flipkart and offline partners to gather insights into the new developments in the industry.
DIZO – Competitors
Considering the diverse portfolio of products that they have and plan to introduce, they cannot single out a brand or a few brands and call them their competition. In fact, they are not focused on the competition, at least, not for now. Their focus, instead, is more on understanding consumer needs better, analyzing the available options and then committing to providing them with the best solutions. In the process, their focus will be to become their preferred choice, when it comes to consumers choosing AIoT enabled products.
DIZO – Recognition and Achievements
The previous year has been extraordinary for us. One of their best sellers, DIZO Watch 2, saw tremendous support and love from everyone since its launch as it made a record of selling 100,000 units within 40 days of its first sale. This is the fastest ever by any single model in the smartwatch history in the country. Earlier, the same hero smartwatch from DIZO made another record of selling 50,000 units in 15 days from its first sale, which is again the fastest ever by a single model in the category.
DIZO has successfully made it to the top 10 smartwatches brand in India, as per the latest report on India smartwatch shipment by Counterpoint Technology Market Research.Around 80 brands are present in India’s smartwatch market and over 10 brands entered the market in 2021. In such a dynamic and aggressive environment, DIZO in less than a year has managed to win hearts across the country. This also shows that their consumers have entrusted us, and they are able to fulfill the consumer needs.
Additionally, as per Counterpoint Technology Market Research, DIZO is an emerging and the fastest growing brand in Q3 2021 TWS shipment report.
Most recently, the brand had announced that it became 1 million strong in India in terms of customer base. As a new entrant, DIZO managed to clock this rare feat within just 5 months of its launch in May 2021. Additionally, it also surpassed the 100cr revenue mark in India in the same time frame. Launched on May 25 this year, the company presently offers a dozen differentiated products in smartwatches, TWS earbuds, neckband earphones and feature phones, and now mobile accessories for its consumers.
DIZO – Future Plans
They kicked off the new year with the launch of two new products- the latest smartwatch – DIZO Watch R and TWS – DIZO Buds Z Pro. As the first smartwatch sporting a round dial from DIZO’s portfolio of smartwatches, the DIZO Watch R comes equipped with advanced functionalities including an AMOLED display. The DIZO Buds Z Pro on the other hand, flaunts the natural light design, ANC upto 25dB, dual-color charging case, and extended battery life.
Adding to their kitty of products, they launched DIZO Watch 2 Sports recently. It is the successor of their bestselling DIZO Watch 2, and has the biggest display in its price segment, 20% lighter than the former one, multi-sport tracking functionality and more smart features for its consumers. For the fashionistas of today’s era, it comes in six cool and trendy colour options along with 150+ watch faces and personalization options. The fitness enthusiasts can choose their favourite activity from 110+ sports modes, which include standard ones like running, walking, cycling, gymnastics, elliptical, yoga, etc. to even specific ones climbing, hockey, football, horse riding, high/ long jump, several dance forms, Tai Chi, martial arts, trampoline and so much more. Further, it comes with a 1.69-in (4.3 cm) full touchscreen display, 600nits high brightness, 150+ watch faces, multiple health monitoring features, 260mAh battery and 5ATM water resistance.
And for the neckband lovers, they have launched DIZO Wireless Power, which features a unique Power Hive Design and multiple exciting features, the DIZO Wireless Power is sure to offer an engaging and energetic audio experience and at the same time complement your distinct fashion statement. This neckband boasts a 11.2mm Large Driver, Bass Boost+ algorithm, magnetic fast pair technology, dedicated Game Mode, 18 hours of total playback and realme Link App, will be sold on Flipkart in three cool shades of Violet Blue, Hunter Green and Classic Black.
Their focus is on popularizing tech among the masses by bringing the latest premium technologies and top-quality AIoT experience at aggressive price points.Theyhave aggressive plans for expansion in India and there is a huge portfolio of products being planned across varied categories that include smart home, smart entertainment, smart care ,and accessories.
In 2022, they expect the AIoT product’s market to grow twice the current market and with the aim to become the fastest growing brand in AIoT products, they will target to grow by 4X of the market rate. In India, they expect to have around 30 products by the end of this year.
The transportation system of a nation is crucial for its financial improvement and social development. Transportation by road is favourable for different types of vehicles due to its simplicity, adaptability, administration, and dependability. In this manner, the share of cargo, truck, and traveller vehicles has been expanding rapidly when compared to other modes. In this article, we will discuss truck business in India, the future of trucking business in India, and more.
The Trucking industry has been fulfilling the need for cargo transportation. The spatial spread of the street arrangement (highways and other roads), its quality, and access have a significant role to play.
Today, more than 65% of the nation’s cargo is being shipped on trucks, and this emphatically affirms the modular move of load transportation from rail to the street.
The trucking industry has entered quickly into the market through a wide scope of administrative measures. The truck population in India is developing at a pace of 15% every year, taking the present number to more than 2,000 trucks for every million populace. In India, the trucking industry is a noteworthy player in load development, contributing 55% of the ton-km attribute.
These sterling outcomes are regardless of street limit in India being extremely low; the majority of the National Highways have two paths or less, and blockage on streets represents a significant challenge with more than 25% of the majority of India’s National Highways being clogged. The trucking industry is the most significant connection that encourages profitability and aggressive proficiency, prompting fast financial improvement of the nation through its contribution to the economy.
Even though the administration strategies on deregulation and other monetary changes have increased the nation’s street cargo transport in the recent decade, the absence of privatization has shortened the accessibility of assets which can achieve a turnaround.
The Indian trucking industry involves an enormous numerous players, for example, truck drivers and proprietors who are in some cases not the same as administrators, forwarders, booking operators, specialists, private lenders, and so forth.
Despite having the second-largest street arrangement on the planet and a street transport industry contributing 4.9% to the GDP, it is miserable to see that the street cargo market is profoundly divided, ruled by a huge network of little administrators, and based on a many-sided and complex arrangement of connections and money related issues.
Market share of truck sales across India in FY 2021 by Trucking Companies
The truck is a vehicle made to ship payload. The truck is also known as a lorry in different nations. Trucks differ om their size, power, and setup. Present-day trucks are found to a great extent fuelled by diesel motors. Trucks are normally arranged into various classes like trailers, convey vans, taxis, tippers, unbending trucks, and haulage.
There are many companies in trucking industry inIndia. Among them, the leading truck companies are:
Ashok Leyland
Ashok Leyland | Trucking Industry in India
Ashok Leyland is the biggest business vehicle producer and leading trucking company in India. It started operations in 948 and is a prominent manufacturer of transport vehicles, trucks, business vehicles, and military and crisis vehicles. Ashok Leyland is the sixteenth biggest producer of trucks universally.
Ashok Leyland’s yearly deals record to over 7000 motors and 60,000 vehicles consistently. It now essentially focuses on 16 to 25-ton scope of the truck, just like the mark it made in the whole scope of trucks: from as less as 7.5 tons to as substantial as 49 tons limit.
Tata Motors
Tata Motors | Trucking Industry in India
TATA Motors Limited, a subsidiary of TATA Group is an Indian global car assembling organization established in 1945 and headquartered in Mumbai, Maharashtra. It is a subsidiary of the Tata Group. Tata Motors manufactures autos, trucks, vans, mentors, development hardware, and military vehicles. It is the world’s fourth-biggest truck maker. It recorded a turnover of $42 billion. TATA Hispano, TDCV, Land Rover, and Jaguar fall under TATA Motors’ umbrella.
Mahindra And Mahindra Limited
Mahindra And Mahindra – Trucking Industry in India
Mahindra and Mahindra Limited (M&M) is an Indian car producing company established in 1947 and headquartered in Mumbai. It is an auxiliary of the mainstream Mahindra Group. It is one of the biggest vehicle producers in India and the biggest manufacturer of tractors in the world. Maxximo, Genio, Bolero Maxi Truck, Mahindra Navistar Trucks, Gio, and Alfa are some of the vehicles fabricated by Mahindra and Mahindra Limited.
The Growth Of Trucking Industry In India
The Indian trucking Industry arrived was estimated at $9,054 Million in 2019. The market is right now encountering two-fold development rates and is being catalyzed by various components. Trucks offer various benefits over railroads. For example, rather than rail transport, trucks can acknowledge items in smaller amounts, they can likewise arrive at provincial and sloping districts, and require less time than the rail for the stacking and emptying of the items.
Top Manufacturers In Trucking Industry
Moreover, India’s solid monetary development has been a significant driver for the trucking business. The solid financial development has additionally catalyzed the enhancement of divisions, e.g., framework, land, coordination, mining, and so on.
Different elements spearheading this market include rising livelihoods, urbanization, development in the rustic economy, and web-based business. GST has also simplified the transportation system to quite an extent. Looking forward, we expect the Indian truck market to arrive at deals worth $ 17,870 Million by 2023, showing a CAGR of 12% during 2019-2024.
Different types of trucks generate individual economic growth. Even though their figures demonstrate wild conduct throughout the years exclusively, their development has been staggering. The light-duty truck section has seen consistent growth throughout the years. Following the productive situation of the little truck section, the heavy-duty truck segment has demonstrated a development rate nearly equal to the light-duty truck segment in the year 2018-19.
Truck Industry in India
The medium-duty trucks have demonstrated average conduct throughout the years and have figured out how to keep up their state homeostasis. Little trucks have seen an inconceivable increase in their numbers. The light-duty and medium-duty truck divisions are seeing consistent numbers right now. The heavy-duty truck portion has likewise demonstrated extensive development, adding up to practically 18% in FY 2019.
Light Duty Truck
The significant tyrant of this fragment is Tata Motors which has seen a development of nearly 4% while the market moved from 58% in 2016 to 54% in terms of marketing in 2019.
Various organizations, in particular SML Isuzu, Mahindra, Force Motors, and Ashok Leyland have extremely insignificant offers. The light-obligation truck fragment is controlled by the Indian OEMs, with Tata Motors as the pioneer of this fragment. Other top players incorporate Eicher and SML Isuzu. The individuals who utilize these vehicles include truck proprietors and drivers. The use in that capacity is basically on a momentary premise.
Medium Duty Trucks
From being a dominating low spending fragment, the segment has moved to the medium spending category. The market is driven by Tata Motors, which holds a 39% share; Eicher Motors firmly follows with a comparable 34% piece of the medium-duty trucks industry.
The rest of the segment is dispersed among two significant players: Ashok Leyland and SML Isuzu. Pioneers like Eicher Motors and Tata Motors have seen an outstanding change in their grasp over the market. Ashok Leyland has developed by over 6% in the medium-duty trucks segment.
Heavy Duty Trucks
This was a transcendentally medium spending category which is expected to become a high budget section by 2020. The key despot of this fragment is Tata Motors, which holds 56% of the market and has gone down by nearly 3% in the last 5 years.
Ashok Leyland comes in at the second place with a 45% share of the market. It has ascended by nearly 9% over the previous year. Organizations like Mahindra and Mahindra, Volvo, and VECV hold minor portions of this truck segment.
How To Start A Trucking Business In India?
A high-level description of the steps involved in starting a trucking business in India is as follows:
Gathering Of Funds
With the vital ability and security to begin the trucking business, you can look for monetary help from the banks for putting resources into the vehicles. If you don’t get the bank endorsement, consider an accomplice who can share the vital capital for starting the business. Leasing vehicles as opposed to purchasing them is one alternative when you have fewer assets.
Truck Transport Business in India
Registration And Licensing
There’s a truckload of administrative work to be finished. However, keeping interesting plays on words aside, with a decent business consultant nearby, you can enlist as a sole owner, association, or an LLC to comprehend the expenses collected on fuel, hardcore vehicles, and so on. Next, protection plans rely upon your trucking business’ structure and area. Contact your money related counsel to know the best arrangement for your organization.
Buying Or Leasing Truck(s)
The advantages and disadvantages of both are similarly begging to be proven wrong because, at the end of the day, everything comes down to your spending limit and the amount you need to put resources into the business. Purchasing trucks require some genuine assets; however, there are alluring alternatives accessible to enable you to deal with conventionally low-loan fees. You could likewise go in for semi-utilized trucks to cut down the expenses.
Renting could be a decent alternative for individuals who can’t bear the cost of initial instalments and long haul responsibilities. Over the long haul, they may get costly. If you’re fortunate enough your business vehicle may accompany protection or upkeep sponsored rent from the proprietor itself.
Search For Potential Customers
Exhaustive statistical surveying is an absolute necessity to get knowledge about potential clients and overarching rivalry if any. Makers, wholesalers, retailers, farmers, builders, and specialists can shape a perfect client base for a trucking business as the need for shipping crude materials, prepared stock, pressed items, etc. to the distribution centers and outlets arise.
Advertisement For Business
Sustaining a new company is a challenge. Advise your potential client base by promoting it in different advertising mediums. Seek the assistance of tabloids or purchase a promotion space in the yellow pages directory. Marketing expands the review estimation of your organization. Guarantee your business name, logo, and contact subtleties which will show up on the vehicles. Moving towards vehicle specialists is likewise one way to look for agreements.
Appoint Expert Drivers
Hire legitimately qualified rock-solid drivers with a perfect foundation and a valid driver’s license. The individual ought to be at any rate 25 years of age and prepared in the regions of street well-being, vehicle security, and the handling of freight.
Truck industry in India is progressing in the direction of the national rollout of Bharat IV (BS-IV) and outflows’ standard proportionate to Euro IV. The Indian government as of late presented the rollout of BS-VI, jumping BS V. That is enormous – it took Europe 10 years to change from Euro IV to VI, yet in India, OEMs did it in only four years. A significant test for vehicle makers and a significant open door for the provider.
OEMs outside India are accustomed to running enormous apparatuses, progressively stringent mileage, and emanations guidelines. The collective result will bring speed and power along with a solid foundation, and in India, this kind of implementation implies enormous speculation.
That is not to propose that India’s administration is attempting to make life hard for vehicle producers. In reality, quickening development in vehicle assembling is at the core of Make In India, the intensely advanced, home-grown venture that envelops different verticals and segments.
For the car business, that incorporates the second emphasis of the administration’s Automotive Mission Plan, AMP II, which by 2026 intends to make India’s car industry one of the top 3 in the world, increment car fares to 35-40% of generation, increment the business’ GDP commitment to over 12%, and make 65 million car industry-related employments.
FAQs
How to start a truck transport business in India?
One can start Truck transport business in India by following the steps:
Conduct research and gain full knowledge of the transport business and industry.
Form a Business Plan, Business registration and Apply for a loan.
Get an Office Space, Hire staff and Get Trucks and Lorries for the transport business.
Commence Transport Business In India.
What are the different types of trucks in India?
Different types of trucks in India are:
Refrigerator Truck
Dump Truck
Cement Mixer Truck
Garbage Truck
Dump Truck
What is the future of transport business in India?
The statistics from the economic survey in India also showcased that the logistics industry CAGR of 8 per cent in the next five years, to reach USD 330 billion by 2025.
How the employment in the transport industry of India?
As per the available data, over 22 million people are directly employed in this industry, which contributes to about 6% of the GDP.
What is the sale in the Trucking industry in India?
In year 2021, estimately 81 thousand trucks were sold across India.
Who sells most trucks in India?
Tata Motors sells most trucks in India. It has the market share of 51% truck sales in India.
Who are the leaders in the Trucking industry in India?
Top companies that leads in truck manufacturing in India are:
The Ex-Co-founder of BharatPe, Ashneer Grover has become a super popular name in India. He is the man who organized the unorganized sector of payments in India.
Recently, he made his appearance as a shark in the show, Shark Tank, India. There he contributed to the funding of various startups.
He has a keen eye for startups that holds great future potential in them. Over the years, Ashneer has funded many startups. For example- Pocketly, Credgenics, Freadom, Zorro, etc.
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He was the Co-founder and Managing Director of BharatPe. He is an entrepreneur hailing from Delhi. He graduated from the Indian Institute of Technology, Delhi. For higher studies, he went to the prestigious Indian Institute of Management, Ahmedabad.
Ashneer Grover started BharatPe, the payment application in 2018 and resigned from the same on February 28, 2022. Before that, he has worked in many esteemed companies. These include Grofers, American Express, PC Jeweller Ltd., and Kotak Investment Bank.
He is one of the most popular under 40 entrepreneurs in India.
List of Startups Funded by Ashneer Grover
Ashneer is a man of great intellect who discovered a solution to help small retailers with digital payments. He is not just the founder but a great investor as well. He has funded many startups in the fields of fintech, healthcare, gaming, etc.
The startups funded by Ashneer are as follows:
Big Bang Food Tech
Big Bang Food Tech
Big Bang Food Tech is a Thrasio-style restaurant roll-up startup founded by Abhimanyu Singh Rana, Sonia Sinha, Sonia Mohindra, and Manu Mohindra that has made headlines by growing 80X since inception. With its monthly orders surging by 50% within just 2 months, Big Bang is a startup to be checked out. This startup raised its Seed round worth INR 4.8 crore led by a bundle of investors including Artha Venture Fund, Ashneer Grover, Harsh Jain, Anand Kumar, Nikhil Aggarwal, and others.
TagZ Foods
TagZ Foods | Ashneer Grover Funded Startups
This startup is a supplier of snacks and food products, founded in the year 2019. It aims to promote healthy snacking and an active lifestyle. Their most popular snack is potato chips which are neither fried nor baked. This is the most recent startup investment by Ashneer. He signed a deal for 70 lakhs INR at 2.5% equity.
Freadom
Freadom | Ashneer Grover Funded Startups
It is an extensive learning platform, founded in the year 2008. It is meant for children between the age group of 3 to 12 years. The startup strengthens the ability to read and speak in English. It also helps in developing conversational skills among children. The company raised $2.5M as Seed VC from Ashneer and other investors.
Koo App
Koo App | Ashneer Grover Funding in Startups |
Koo is a micro-blogging platform from India. Founded in March 2020 by Aprameya Radhakrishna, Mayank Bidawatka, the Koo App won the AatmaNirbhar innovation challenge and is a promising Made in India service platform, which aligns with the vision of PM Narendra Modi. It is a social media platform that helps Indian users share audio and video content, connect with each other and carry on with their conversations in 13+ local languages of India.
The popular Indian local vernacular social media app received funds from Ashneer Grover too along with some other investors like Capier Venture Partner, Ravi Modi Family Trust, in its Series B funding round, which helped it receive more than $10 mn in funding. The round came in 2 tranches.
Zorro
Zorro | Ashneer Grover Funded Startups
Zorro is a new-age pseudonymous social network, launched in the year 2021. Here people can write and share their thoughts without any limitations. People can wear a mask or build their private identity on this platform. The company raised a seed round of $3.2M from Grover, 3one4 Capital, and twelve other investors.
HireQuotient
HireQuotient | Ashneer Grover Funded Startups
It is an HR tech startup, launched in the year 2021. It is a platform of skill assessments to automate the process of HR interviews. HireQuotient helps the companies to bring about insights into a candidate’s job-specific skills and comes up with final recommendations. The startup is here to disrupt the non-tech hiring process. The company raised $1.8 M for a pre-seed round from Ashneer and seven other investors.
Fello
Fello | Ashneer Grover Funded Startups
It is a gamified investment and personal finance startup, launched in the year 2020. This is a great platform that allows gamers to turn into investors. Here, the users can save, invest, and receive higher returns than the regular savings account. The company raised a $1M seed round from Ashneer, Acequia Capital, and eight other investors.
Skippi Ice Pops
Skippi Ice Pops | Ashneer Grover Funded Startups
It is an ice popsicles brand, founded in the year 2020. The company makes its products by keeping the health of consumers in mind. Their ice popsicles do not have any artificial colors, sweeteners, or preservatives, rather all these are natural. It comes in various flavors that are not only delicious but also natural and healthy. He invested 20 lakhs INR for 3% equity of the company.
Get-A-Whey is an ice-cream brand, founded in the year 2018. It brings us India’s first healthy ice cream. These have no-added sugar and are packed with high proteins. It is also keto-friendly. The brand offers many varieties of flavors packed with health. He funded 33.3 lakhs INR for 5% equity of the company.
Paz Care
Paz Care | Ashneer Grover Funded Startups
It is a tech-based health insurance platform, founded in the year 2020. It allows to design and administer the employee benefits programs. Paz Care is a one-stop solution for all of the employees’ healthcare needs. This startup enables employers to make better and more informed healthcare decisions for their employees. It raised a seed round of 25 crores INR from Grover, 3one4 Capital, and six other investors.
It is a combined technology solution for equity and transaction management. Trica was founded in the year 2018. Its features include ESOP (employee stock ownership plan) management, primary fundraising, and solutions for liquidity. It facilitates startups to manage ESOP and investors to invest in budding startups. The company raised seed round funding of $3M from Grover and eight other investors.
FrontRow
FrontRow | Ashneer Grover Funded Startups
It is an online learning platform, launched in the year 2012. The startup is meant to enable people to pursue their passion. They have courses for hobbies, creative arts, and sports. Here the types of classes include comedy, music, cricket, and more. The platform also conducts regular activities and competitions to enable the learners to practice more. The company raised 100 crores INR /Series A funding round from Ashneer and eighteen other investors. Deepika Padukone has also funded in the startup.
OTO Capital
OTO Capital | Ashneer Grover Funded Startups
This is a software company, founded in the year 2018. The company offers reasonable plans to buy our own automotive. It has partnered with many banks and NBFCs to provide financing facilities to its customers. The platform provides management of credit underwriting, insurance, management, and resale of the vehicle. The company raised a Series A funding round of $6M from Ashneer and nine other investors.
EasyRewardz
Easyrewardz | Ashneer Grover Funded Startups
It is an industry-agnostic cloud-based CRM and Loyalty and conversational commerce platform. It was founded in the year 2011. It helps the brands deliver smooth customer experiences and create a deeper connection with them. This enables the members to track and manage their loyalty balances across hotels, airlines, and shopping. The company raised pre-Series A round of 3 crores INR in 2015 from Ashneer Grover, Wealth First and other investors.
Lets Hash
Lets Hash | Ashneer Grover Funded Startups
It is a cigarette brand, founded in the year 2020. The brand aims to digitize the businesses of small tobacco retailers (paanwalas) in India. It provides credit access to this segment by making the supply chain more efficient. This way the brand’s sales get a boost and the small retailers gets to grow. The company raised 25 crores INR from Ashneer and six other investors.
The Whole Truth
The Whole Truth | Ashneer Grover Funded Startups
The startup founded in the year 2019, manufactures protein bars. The bars are packed with nutrition and make for a wholesome snack. These do not have added sugar, artificial sweeteners, preservatives, coloring, or flavoring agents. They are made with natural ingredients like cocoa, dry fruits, and raw whey. Ashneer was among the eleven investors of the Series A funding round of 43 crores INR raised by the company.
Credgenics
Credgenics | Ashneer Grover Funded Startups
It is a technology-enabled recovery platform, founded in the year 2018. They use automation intelligence and the best legal ways to deliver custom strategies for higher recovery rates at lower costs. Credgenics helps banks and fintech lenders in reducing critical NPA (Non-performing loans). Grover was one among eight investors who took part in a Series A funding round that raised $25M.
Pocketly
Pocketly | Ashneer Grover Funded Startups
It is a microlending platform for college students, founded in the year 2019. It offers instant and short-term loans by using machine learning and artificial intelligence. The company has features like credit extensions, transparent costs, and online support. Thus, empowers the students with instant cash. The company raised an undisclosed amount from Ashneer and seven other investors.
india gold
india gold | Ashneer Grover Funded Startups
This startup provides gold loans and gold locker services. It was founded in the year 2020. The company offers instant gold loans at inferior rates and minimum documentation. The company also offers insured lockers to their customers. The company raised 14 crores INR from Ashneer and nine other investors.
It is a startup that provides smart cards to children for their expenses. It started in the year 2020. With this app, a child can learn to earn, spend and save. It offers a digital pocket money-smart card for children. Parents can use their app to transfer money. In this way, children can learn to handle their finances under their parents’ guidance. Junio raised a $3M seed round from Grover and five other investors.
M2P Fintech
M2P | Ashneer Grover Funded Startups
It is a fintech startup, founded in the year 2014. M2P Fintech has experienced experts in fintech businesses and banking. They offer guidance and access to a reputed bank network to the users.
The platform connects banks, payment networks, businesses, and merchants. This helps the companies to co-create their own branded payment products. The company received Series A funding of $4.5M from Ashneer Grover and eight other investors.
Rupifi
Rupifi | Ashneer Grover Funded Startups
It is a digital B2B platform, founded in the year 2020. Rupifi offers loans, working capital, and payment services to small and medium businesses. These are offered on the basis of credit scores. The businesses can make the repayments later and thus, manage their finances better. Ashneer was one among the seven investors for the pre-seed funding round of the company that raised $650,000.
earKart
Earkart | Ashneer Grover Funded Startups
It is an online platform that provides hearing aid devices and services. The startup was founded in the year 2021. It allows the hearing aid dispensers and patients to access top global hearing aid brands at fair prices. The platform enables patients with hearing problems to connect with its wide network of dispensers in the nation. Currently, Ashneer is the only investor on this platform. The company raised an angel round of funding from Ashneer, the amount however, remains undisclosed.
MyHq
MyHQ | Ashneer Grover Funded Startups
It is a coworking office space solution provider for individuals and businesses, founded in 2016. MyHQ offers co-working spaces without any fixed monthly rent. These spaces are zones inside cafes, and restaurants, where one can work or conduct meetings without renting the place. These places have wifi, food, and other working essentials. Ashneer was among many investors who took part in company’s round of funding. His amount remains undisclosed.
Conclusion
The wave of startups in India is soaring high. Ashneer definitely has made a place on top for himself in the startup industry. He is known for being the founder of BharatPe. His appearance on Shark Tank India made him an even more popular name in the entire country. He was in fact, the richest shark on the platform.
Throughout the years of his entrepreneurship, he has funded many startups like Rupifi, Junio, Trica, earKart, and more. Ashneer Grover has indeed made his name and mark in the entrepreneur industry an unforgettable one.
FAQs
Who is Ashneer Grover?
Ashneer Grover was the Co-founder & Managing Director of BharatPe but has resigned and relinquished his positions in the firm on February 28, 2022, after he was entangled in numerous controversies including financial frauds.
How many startups did Ashneer Grover invest in to date?
Ashneer Grover has invested in more than 24 companies to date.
What are the companies that Ashneer Grover has invested in?
There are 24+ companies that Ashneer Grover has already invested in. This includes:
EasyRewardz
Nazara
Koo App
Recko
Vested
Vahan
Jupiter
Atom Finance
RupiFi
M2P
Big Bang Food Tech
What is the net worth of Ashneer Grover?
Ashneer Grover’s Net worth is expected to be $90 Million (2021).
What is the total amount invested by Ashneer Grover in Shark Tank India?
Ashneer Grover invested INR 4 Crore till now in Shark Tank India.
How much equity does Ashneer Grover have in BharatPe?
Ashneer Grover owns 9.5% stakes in BharatPe but his stakes in the firm are at stake after his resignation.
What industry does Ashneer Grover like to invest in?
Ashneer Grover, till now, has tapped into a series of industries which includes gaming, healthtech, fintech, alcobev, co-working, staffing, and more.
BharatPe and PhonePe which are two digital payment applications in India have been fighting in the Delhi High Court regarding trademark rights on their name. It is said that the companies have been fighting among themselves since the year 2018. Let’s look at the complete case study of BharatPe and PhonePe.
The two major digital payment applications have been said to have fighting over the usage of the suffix Pe in their names and the company PhonePe has been claiming trademark rights over it. It is observed that both the companies have been arguing about the topic since the year 2018 and later the Bengaluru based startup PhonePe moved to the court.
The two leading Digital payment applications have been fighting in the court for a very long time. The documents seen have conveyed that the Flipkart owned PhonePe has sought an authoritative order from the High Court against BharatPe for the usage of the word Pe in the name.
It is said that the court did not grant an injection on the original appeal of PhonePe. The suit that had been complained about was based on seeking an authoritative order restraining the use of trademark, passing off, damages, etc. The company PhonePe has filed a suit on BharatPe for using the suffix Pe in both the languages English as well as Hindi and also both in graphic design as well as text.
PhonePe has been said to have sent a legal notice to BharatPe last year and the company had soon changed the logo and the colour of their original frame but that did not solve the issue and PhonePe had taken the case to the court.
BharatPe old vs new logo
A PhonePe spokesperson had conveyed that the company had approached the Delhi high court in order to protect their brand trademarks which they believe were being broken against the agreement of the law and added that the company was not interested to comment beyond this whereas BharatPe had declined to comment about the issue.
The Justice had conveyed that the usage of the word Pe in both the company’s names was nothing but a different spelling used to denote the word pay and added that no rights can be claimed over a mark which describes a word or even a word which is used to describe a part by misspelling it.
The court also added that the word Pe had not derived any other meaning other than pay. That is the company has not created a different impression on the minds of people like giving the word Pe a secondary meaning which refers to the goods or service provided by the company.
However, the Justice had conveyed that if the word Pe has acquired a secondary meaning then the court would look for a trial and the company will have to prove to the court that the word has a secondary meaning and the primary meaning i.e., pay should have been completely removed from the minds of their consumers. In order to move forward with this, the company will have to create evidence from their customers that the word has a complete secondary meaning which is related to the goods or service they provide.
The Court had said that considering the above factors both PhonePe and BharatPe are made up of several parts and added that these parts cannot be separated as Phone and Pe and Bharat and Pe. The court conveyed that the company PhonePe cannot claim rights over the word Pe.
The court added that the word Pe provides the meaning of the service provided by both the companies that is pay and said that by misspelling Pay and Pe there cannot be any claim on the legal positions.
About PhonePe and BharatPe
PhonePe Logo
PhonePe and BharatPe are both companies that provide digital payment services where as BharatPe provides their services only for the merchants and concentrates completely on that sector but PhonePe provides for both merchants as well as individual consumers as anyone who downloads the app can use PhonePe’s service.
BharatPe Logo
PhonePe has been increasingly expanding towards the merchant payments sector and BharatPe can be considered to be one of its major competitors in the field. PhonePe is considered to have a valuation of around USD 7 billion according to Morgan Stanley and BharatPe has been the fastest growing merchant payment company.
BharatPe has conveyed that they have around 1.5 million merchants on their platform with a daily transaction of around INR 7 lakhs and PhonePe for business has around 4.2 million merchants using it actively. Both the companies are considered to be expanding aggressively on-boarding offline merchants.
BharatPe is a billion-dollar company with a valuation of close to USD 1 billion whereas PhonePe is already in the billion-dollar club. It is considered to be the first instance where 500 crores + companies involving into a fight against the trademark.
FAQ
Who is the founder of BharatPe?
Ashneer Grover and Sashvat Nakrani are the founders of BharatPe.
Is BharatPe Government company?
BharatPe is a private company founded in 2018.
Is PhonePe an Indian company?
PhonePe is an Indian digital payments and financial services company headquartered in Bangalore, India. It was founded in December 2015, by Sameer Nigam, Rahul Chari and Burzin Engineer.
Is BharatPe and PhonePe same?
No, BharatPe and PhonePe are different companies. They both offer digital payment services.
Seventy percent of screen time is devoted to smartphones. A large percentage of this time is spent on apps. Such tremendous interest is fantastic news for you as an investor in the technological market. Simultaneously, the mobile app industry is quite crowded. If there’s one app for an issue, there’s probably another (or ten) available.
How can you remain above the curve while every application in the industry claims to be the next great thing? What strategies do you employ to ensure your software is unique? That’s when mobile analytics come into play.
The collection and assessment of data – the data that makes you learn your customers’ behaviour and how they engage with your app – is called mobile analytics.
This unlocks a slew of options, such as gaining information about the number of converts and customers, as well as a better understanding of your consumers’ experience within your app.
Ultimately, it clarifies the objectives of users–do they want to purchase stuff? Is it merely for the purpose of obtaining data? Or are they simply browsing?
Types of Mobile Analytics
There are various forms of mobile analytics, each one improving your app in a unique way. To make the most of these mobile analytics sorts, keep in mind your company’s demands and objectives.
Mobile Advertising Analytics
You can track the efficacy of your promotional activities using mobile advertisements or marketing analytics.
App Monetization Analytics
App monetization analytics can help you learn more about your consumers’ app purchases. With this data, you may devise tactics to increase the profitability of your app.
In-App Engagement Analytics
In-app engagement analytics allows you to monitor user behaviour within the app. Learning how your app’s customers engage with it is a great method to constantly improve.
App Store Analytics
App store metrics can be accessed via app stores or a 3rd party solution. You may track optimization metrics like:
App download and installations with this form of analytics.
Rating
Earnings
Systems
Venues
You may compare your application to your rivals in app stores by employing a 3rd party analytics tools.
Performance Analytics
Performance analytics is critical for determining the efficiency of your app. Many consumers will uninstall your app if it doesn’t function properly. You must evaluate all potential permutations of devices, OS, and other aspects to fully comprehend your app’s functionality.
Mobile Analytics versus Standard Web Analytics
Let’s look at the differences between mobile analytics and standard web analytics now. On portals, web analytics gather user information. For using web analytics, you must include a JavaScript code snippet in your site’s HTML source code. It’ll then begin collecting info and utilizing cookies to discover web traffic. Web analytics tools keep records of both desktop and mobile visitors’ info.
Mobile analytics is for smartphone and tablet applications. It tracks data via SDKs rather than prefetching, and customers are identified by their gadget or OS ID. Remember that each OS has its own SDK.
Moreover, unlike conventional analytics, mobile analytics excludes info from search engines because consumers access apps through their phones rather than through search engines. If your app connects with other apps, certain mobile analytics systems also help track inter-app interoperability. Also, because these elements impact your app, app analytics gives insight into consumers’ devices. Web designers should try and ensure their designs are attuned.
Different Ways Mobile Analytics Is Used by Multiple Departments in a Company
To collect data, analytics solutions are frequently connected with organisations’ native applications. It ensures that the time and work put into designing the app does not go in vain. Also, it tells you where your customers are drifting off and what hurdles they’re hitting during the onboarding.
When it pertains to refining and optimising the UX, the ideas gleaned from analytics data are immediately relevant for various teams within the firm.
Marketing
A market study is done using mobile analytics. It allows firms to monitor and assess the efficacy of their marketing efforts, as well as determine which platform is the most effective. This aids in the proper management of your marketing initiatives.
UX/UI
Heatmaps and session replay aid UX professionals in focusing primarily on the majority of your app’s user-interacted sections. Heatmap is a data visualisation tool that displays how your smartphone users engage with the UI by clicking, tapping, scrolling, etc.
Heatmaps
Session replay recreates the user’s experience in the format of replay clips and accentuates the user’s full touch engagements. This study enables them to carefully position CTAs, improve navigation, and utilise screen features to provide a streamlined experience.
You may delve deeper into a whole set of users by integrating session replays and conversion funnels and monitoring the deviation and true customer behaviour.
Product
A/B testing allows product managers to assess their customers by dividing them into 2 (or more) sets and observing how each variation influences their behaviour. Product managers can use tools like usage monitoring to uncover trends that will assist them to make decisions as they make modifications and send out fixes.
After taking recourse, product managers must ensure that it has the desired effect. When making judgments, they consider conversion rates, the most frequently utilized screens, app versions, devices, and OS.
Establishing funnels for certain user groups is an intriguing use case. Using session replays to see into the funnel lets product members discover why a certain customer took a specific function and where they were experiencing trouble. This assists in finding the precise setting of customer drop-offs and other prominent user resistance spots.
Engineering
App failures and ANR are two of the most common causes of customer dissatisfaction. Technical experts can employ heatmaps and session replay to monitor crucial usage patterns like anger taps, extended presses, quit touch, and inattentive touches, which signal displeasure.
Heatmaps assist groups in visualising the stage at which customers become irritated. The mix of session replays and heatmaps reveals the list of steps that users take well before exiting the programme.
Crash analytics paired with heatmaps enables you to rerun the user’s onscreen activity and discover what caused the crash. This takes away the ambiguity for tech personnel, allowing them to focus on tackling the issue without having to deal with already irritated users.
What Is the Most Effective Technique to Obtain Analytics for Applications?
For that, you’ll need to use mobile app advanced analytics. Because each piece of equipment has its range of attributes, you choose something that suits your needs.
These tools are typically simple to set up and utilise. All you have to do is include SDKs in the programme you wish to track. The programme will begin collecting data constantly so you can keep track of your app. You can quickly acquire meaningful information about user behaviour and the effectiveness of your app using mobile analytics services.
Create a UX Map
It depicts the consumer journey using your phone app from the start. You’ll learn which parameters to track and when users often discontinue using your application if you study their experiences. This way, you’ll be able to pinpoint exactly which phases of the user’s journey need to be improved in order to increase income.
Use it at Each Stage
Don’t delay until a problem occurs with your application to begin using analytics. It’ll be much simpler to spot and solve issues if you try integrating analytics for your application from the start.
Determine the Variables You Ought to Monitor
There seem to be a lot of variables to detect, and if you don’t figure out which ones are most vital to a company first, you’ll waste time and money on the ones that aren’t. As a result, ensure to outline your objectives and then select the appropriate measurements to achieve them.
Evaluate Your App
Ensure you check your app in a variety of scenarios to ensure that it meets the requirements. A/B testing is a wonderful way to figure out how to improve your app’s exchange rate.
Use Tools
The greatest method to learn how to optimise your app while improving efficiency is to utilize app analytics programs and tools. There are a plethora of mobile analytics systems to select from, so ensure you pick something that’s right for you. However, not every mobile analytics are same. There are several mobile analytics options available. UserExperior, Google’s Firebase, and others are instances of mobile analytics solutions that, while similar, are not exclusive and handle various challenges.
Qualitative Analytics encompasses previously mentioned capabilities such as heatmaps and session replay and is probably highly recommended for every firm’s stack.
Early investors of QA Solutions include Lenskart and ICICI Prudential Life Insurance, which have experienced a strong influence on their application service quality and customer loyalty. Replays of sessions and heatmaps are wholly accountable for a 95 percent reduction in service SLA and for repairing the disrupted UX.
Is Google Analytics Compatible With Mobile Apps?
Yes, you may utilise Google Analytics tools for phone analytics. Google Analytics for smartphone apps or Google Analytics for Firebase is the two possibilities. You may use services for gratis, but you’ll have to pay to get access to all of the services. It’s a free service provided by Google.
For Mobile Apps
You can monitor user behaviour on your portal and apps for free with Google Analytics. You must use Google Analytics SDK for Android or ios to configure analytics for the app.
It can assist you in two steps:
Recognising the most successful lead streams
Segregating your app’s customers
Monitoring user engagements
Analyzing in-app purchase income
Analyzing user travel pathways
Google Analytics gives the following info about your app:
Count of users and visits
Session duration
OS
Device forms
Users’ residence
For Firebase
It’s more than simply an analytics software; it’s also a framework for developing apps. Firebase uses events and variables to record user behaviour. It allows you to update on up to 500 different occurrences at once.
This utility allows you to accomplish the following:
Recording user characteristics and events
Configuring unique events
Recording in-app purchasing data
Creating target markets
Seeing real-time user information
Best Mobile Analytics Tools
Rather than Google Analytics, you can utilise a variety of additional mobile analytics solutions. Most of them even have additional functionality that Google Analytics does not. They’re as follows:
1. Countly
Countly Dashboard
It’s an app analytics solution that aids in the enhancement of the user experience. It helps to build unique events to track which activities have the greatest impact on your conversions and retention levels.
Features
Push alerts
Crash analysis
User ids
In-app use metrics.
2. Localytics
Localytics Dashboard
It’s a mobile analytics tool that allows you to tailor your app ads in order to boost user experience. This tool aids in attaining better knowledge of your app’s customers so that you can urge them to continue using it.
Features
Funnel analysis
Push alerts
Event monitoring
Retentions monitoring
3. Adjust
Adjust Dashboard
It’s a mobile app analytics tool that allows you to analyse how people interact with your app. You’ll be capable of making better marketing decisions and driving profits with this tool.
Features
Funnel analysis
Retention monitoring
Revenue monitoring
Event monitoring
Conclusion
When it comes to creating a product that catches the eye, there are a few things to keep in mind. You’ll need a 360-degree view of your app. This ensures that your customer base is committed and satisfied with your brand, and mobile analytics solutions are essential for this.
FAQs
What are companies that use mobile analytics?
Adobe, Clicktale, Google, IBM, and InnoCraft are some of the companies that use mobile analytics.
What is mobile data analytics?
Mobile data analytics monitors customer behaviour and helps companies understand how customers are interacting with their apps.
Why is mobile analytics important?
Mobile analytics is important as it helps brands optimize their performance and improve their app.
Startups are gradually increasing in numbers in the world, and the startup ecosystem is flourishing with innovative ideas and efforts. There are investors out there who are ready to put their trust in the dreams of young entrepreneurs and thus are looking for promising startups to invest their funds in. The more innovative the startup, the more investors find it interesting and consider funding it.
A startup gets more recognition if it’s backed by some celebrity who is influential. It is good for their marketing as well. Many celebs are investing and funding innovative and promising startups nowadays and more or less it is turning to be profitable for those startups.
One of India’s biggest and most respectable celebrities has to Bollywood Megastar, Amitabh Bachchan. With starring in over 200 films, the Shahenshah of Bollywood is known for his versatile acting and vigorous personality and is critically acclaimed for his works in his films.
The actor, producer and singer is applauded for starring in films like, ‘Agneepath’, ‘Don’, Pink, ‘Black’ and others. His acting and singing made him the most popular self-made superstar in the Indian film industry. Amitabh Bachchan debuted with the ‘Saat Hindustani’ in 1969 and never looked back. He is a part of this industry for 53 years and has given several hits in his career. He has won countless awards like National Film Awards, Filmfare Awards, Asian Film Awards and others for his performances in his films.
He is also a recipient of Padma Shri, Padma Bhusan and Padma Vibhushan, the three highest civilian awards in India. Apart from all these, Amitabh Bachchan has shown his interest in a few numbers of startups and has funded them. In this article, we will talk about the investments of the megastar of Bollywood, Amitabh Bachchan. So let’s get started.
“The best way to measure your investing success is not by whether you’re beating the market but by whether you’ve put in place a financial plan and a behavioural discipline that are likely to get you where you want to go.” -Benjamin Graham
Just Dial is a tech company that is famous for its search engine that gives out local search-related services with the help of websites, apps and other platforms to its users in India. The company was founded in the year 1987 by VSS Mani, the headquarters is situated in Mumbai, India. The discovery firm was now got acquired by Reliance Retail.
Amitabh Bachchan was signed in as the brand ambassador of this local search engine, he can be found in the advertisements highlighting the important features of the search engine. Later in 2013, Bachchan made an investment of INR 6.27 Lakh and in only 7 months, those 6.27 Lakh shares value increased to INR 6.6 Crores.
Ziddu
Ziddu Logo
The Singapore based company Ziddu was founded in the year 2007, the platform was online cloud storage and sharing solution firm, the company used to make money through advertisement and pay the users who used to share files through this platform. The company has now turned into a solution provider firm empowered by blockchain.
Amitabh Bachchan invested in this firm in 2015; it was his first investment in an overseas company. The company made news when in just three years; the company’s value increased 70 times more. The company now offers microloans in digital currency. Another masterstroke was when LongFin Corp, a US-based company acquire Ziddu. Amitabh Bachchan’s investment of INR 1.6 Crores turned into INR 112 Crores in just two years.
Eduisfun
Eduisfun Logo
Eduisfun is an Ed-Tech startup founded in the year 2014 by Jatin Solanki and Praveen Tyagi, this Ed-tech provides lessons to the school according to ICSE and CBSE curriculum.
The startup is known for developing one of the high-tech products that are STEPApp, through this learning app, one can study with just a basic smartphone and with low data connectivity. The app is specially designed for tribal, private and central school students.
In the year 2019, Amitabh Bachchan invested an undisclosed amount in Eduisfun. It is Bachchan’s first investment in an Ed-tech startup and it is surely not a bad one.
Macmerise Celfie
Macmerise Celfie Logo
Macmerise Celfie is a company that deals with licensed merchandise of Marvel, Disney and Star Wars. Apart from these, the firm is also offering merchandise from celebrities, brands and influencers. Those merchandises include Laptop skin, mobile cases and others. Macmerise was Sahil Shan in the year 2019. The headquarters of the company is situated in Mumbai, India.
The company raised $1 million in 2022. Amitabh Bachchan was one of the investors; he invested an undisclosed amount in this company.
Amitabh Bachchan is a big name in the Indian film industry, and so far, most of the time; he got positive results from his investment. Companies getting funds from him is not only good for the improvement of their company but it also helps in making a good name for the company as it is funded by such an influential person.
FAQs
What is the net worth of Amitabh Bachchan?
The net worth of Amitabh Bachchan is $400 million as of 2022.
How old is Amitabh Bachchan?
Amitabh Bachchan was born on 11th October 1942 and is currently 79 years old.
How much does Amitabh Bachchan earn in a month?
Amitabh Bachchan earns approximately INR 5 Crores per month.
What are some of the investments of Amitabh Bachchan?
Amitabh Bachchan has invested in Macmerise Celfie, Eduisfun, Ziddu, and Justdial.
Technology is taking the world to unprecedented heights, which could not be predicted even ten years ago. The digital world is growing at an unimaginable pace and is bringing some of the best experiences ever in the history of mankind. VR or virtual reality is one of such extraordinary experiences that is steering our viewing experience to the next level. Hundreds of companies all over the world are striving to make metaverse a reality. It is undoubtedly one such thing that will require a lot of time and effort to be established perfectly and be reach the masses, but with the recent advancements in technology, it’s not a far-off dream anymore.
The term metaverse refers to a virtual environment created with the help of special virtual technology that people can live in. This sounds like a science fiction movie, and science fiction movies are made to resemble life as it will be in the future. It’s like accessing any location, such as virtual concerts using gear similar to video games. By using this, you can live the moment instead of only watching it. Metaverse is also considered the future of the internet. However, this internet universe will also be linked with virtual spaces, and provide a 3D virtual experience while surfing. In this future technology, the big tech giants are investing heavily, with the sole aim of bringing the virtual world to life.
Cryptocurrencies, games such as Minecraft, virtual conferencing, etc., come under the example of elements of the metaverse. The expanding digital world with an extended cyberspace will see a technological revolution soon. Tech giants are in the race to create what seemed impossible a few years earlier. Metaverse will form the base of this revolution to take Virtual and Augmented Reality to the next level.
What is Metaverse?
Companies Chasing Metaverse Dream
Major video game company Roblox corporation is adapting and developing the metaverse concept. This concept will take their video games to the next level. Another well-known tech giant in the race is NVIDIA corporation that has developed omniverse technology. They called it ‘metaverse for engineers’ by adding millions of users using blender software to create three-dimensional imagery.
The NVIDIA corporation, Blender, and Adobe have joint plans to expand the NVIDIA omniverse. This collaboration by these tech giants may bring a brilliant result to the market soon in the near future. Facebook recently announced that it would hire 10,000 people in Europe to develop the metaverse. Also, Facebook acquired Oculus VR, and now it’s a complete part of Facebook. This branch of Facebook makes virtual reality gadgets.
Facebook rebranded itself as meta to prepare for metaverse development. Also, Facebook selected the European Union to develop the metaverse rather than focusing on the USA. This is to create more employment in the European region and maintain a long presence in that region. Epic Games CEO Tim Sweeney has said that the internet is broken, and they have a plan to fix it. Sweeney’s dream of bringing the metaverse to reality is a long project with huge investments and acquisitions.
We all might have seen Mark Zuckerberg displaying the giant robots and time travels to ancient Rome to announce the brand’s aim to establish a metaverse, which started with the recent renaming of the corporate name of Facebook. However, there are numerous other companies that are working in silence, pacing towards the same goal of achieving metaverse.
Here we list some of the companies that share the same dream of developing metaverse.
List of Metaverse Development Companies:
Roblox
Roblox Corporation – Metaverse Development Company
Roblox Corporation, the American video gaming company that went public this year, visualizes the concept of metaverse as a place where “people can come together within millions of 3D experiences to learn, work, play, create and socialize.”
The California-based gaming corporation is aiming to help the users and developers with ways to create digital worlds. Roblox Founder/CEO David Baszucki has also mentioned that the company is looking forward to creating future shopping and business experiences on the platform, which is powered by its own virtual currency, Robux. Roblox is among the highest valued startups in the World.
Microsoft
Microsoft – Metaverse Development Company
Microsoft Corp is not far behind the world of metaverse either. In fact, the company’s CEO Satya Nadella has already hinted at the same during an earnings call when he said that Microsoft was aiming to converge the physical and digital worlds by building an “enterprise metaverse”.
With the famous Xbox and Minecraft under its belt, Microsoft is a distinguished player even in the gaming world, which will also see advancements to bring in the concept of the metaverse. Phil Spencer, the chief of Xbox, has even talked about the company’s planning to create “a metaverse or mixed-reality construct.”
Meta
Meta – Metaverse Development Company
Meta is a prominent player in the space of metaverse and is currently in the news as well following the recent change in its name to Meta Platforms Inc., which was earlier Facebook Inc. The social media giant is one of the most revered investors in the spaces of augmented and virtual reality and has been in the quest to build a metaverse out of its VR environment Horizon, which is accessible through the Quest headsets launched by the brand.
Nvidia
Nvidia – Metaverse Development Company
Popular computer chip producer, Nvidia Corp has already been successful in building its Omniverse platform, which can be used to connect the 3D worlds into a shared virtual universe. This Omniverse will be used for projects that can create simulations of the physical buildings and factories that are here in the living world and will stand as the “plumbing” on which metaverses could be built.
Unity
Unity Software – Metaverse Development Company
Unity Software Inc, the American video game software development company is quite popular for the real-time 3D projects it handles powered by 3D, 2D, VR, and AR. Talks are that Unity would also help in empowering businesses and startups with advanced tools and technology to build the metaverse.
Snap
Snap Inc. – Metaverse Development Company
Snap Inc., the owner of Snapchat has long been credited as the company behind the creation of custom avatars and augmented reality filters to overlay digital features in the real world. The company has made a bigger push in 2021, with the launch of its augmented reality glasses that are available for the developers to experiment with creating experiences for the spectacles.
Autodesk
Autodesk – Metaverse Development Company
Autodesk, the cloud software firm that hails from California, US, also creates programs that can be used by engineers and architects to design and produce buildings and products. Besides, the software created by Autodesk Inc. is further used to build virtual world experiences for games and other entertainment purposes.
Tencent
Tencent – Metaverse Development Company
Chinese tech giant Tencent Holdings Ltd, the world’s largest video gaming firm by revenue, which also boasts of having stakes in major game studios like Epic Games and Activision Blizzard has already registered many metaverse-related trademarks for its social site QQ, according to the South China Morning Post.
Epic Games
Epic Games – Metaverse Development Company
The name behind the video gaming phenomenon, Fortnite, Epic Games has paced ahead of usual shooting games to bring in social experiences like dance parties and virtual music concerts. The users are seen, in such projects, paying to drape their avatars in various costumes and building their own islands and games. The company is also the owner of the massive gaming engine that goes by the name Unreal, which is used to develop games and other visual effects, such as the backdrops of TV shows.
Epic CEO Tim Sweeney, who also happens to be a vocal critic of the other big platforms like Apple Inc and Google, has stated that metaverse needs to stand as a participatory, common space.
Amazon
Amazon – Metaverse Development Company
The world’s largest cloud services vendor and the owner of the exemplary ecommerce website, Amazon.com, Inc is ever-increasing in terms of its media offerings. Furthermore, the company is also seen as a potential player in the metaverse.
Apart from foreign tech giants, many Indian startups are also approaching the goal to develop metaverse. India has a high gaming user base that accounts for a large percentage of the global gaming user base. Due to this, there is also a responsibility on Indian engineers to actively participate in the creation and development of the metaverse. Some of the key players from India, who are pacing up to see the success of their metaverse projects are:
Bolly Heroes
Bolly Heroes – Metaverse Development Company
Bolly Heroes can be described as a parallel Bollywood world that is built in collaboration with production houses, music labels, brands, celebrities, gaming studios, and animation companies. The partners of Bolly Heroes have already gone a step ahead to launch the Bollyverse, a limited edition NFT collection platform, the pre-registration for which has already started from September 21, 2021. With the help of this platform, the users can now create a ‘Bollyverse,’ where they would be able to write, act and produce their own stories and characters, which will ease the launch of community-driven films, games, shows, and animation.
OneRare
OneRare – Metaverse Development Company
Founded lately in March 2021, New Delhi-based OneRare has been successful in launching its first play-to-earn game designed as a food metaverse game on 0xPolygon.
Loka
Loka – Metaverse Development Company
Loka is based in New Delhi and is distinguished as the first multiplayer gamified virtual Metaverse of India based on the 3D maps of the real-world cities and other physical locations, in which the players can participate in live and concurrent experiences powered by their preferred third-party apps.
Cope.Studio
Cope.Studio – Metaverse Development Company
Founded in November 2020, Cope.Studio is a product studio focused on deep technology, which is developed on a platform for repeatable creation and growth of successful products, revolving around early-stage ventures. The company is based in Bengaluru and strives to combine design, product support, and capital in order to create innovative ideas about the Metaverse into category-defining companies.
Some other Indian companies that are working on their metaverse projects are Interality, Tamasha.Live, Zippy and NextMeet.
When Will The Metaverse Get Developed Completely?
Metaverse Development
The metaverse is a very vast concept if we see it through the eyes of engineers developing it. For common people, it will be a smooth and easy experience to feel the virtual experience. But for the developing team working behind, it’s a challenge that will snatch their sleep. The metaverse concept has been getting planned for years, and finally, we are witnessing some really good progress in the process. Tech giants are now investing huge sums in this project to take their company values to higher levels. People are excited to test this new experience, and the market is growing with demand for such digital technologies.
The first ideas of metaverse came to light before the year 2000, but the enthusiasm about this concept has come to the limelight in the year 2020. Many tech giants are setting their footprints into the development of their metaverse. Different ideas are diversifying the development process. But for the metaverse to function fully and get affordable for a large section of the society is still a bit far. But at the speed with which these companies are rising in this concept, work will bring metaverse to life soon. The pandemic has shown the importance of the virtual world and its importance in our daily lives. Now the Metaverse may have got a boost due to this push, and it’s now getting closer and closer.
Benefits of the Metaverse
Metaverse as a whole is a very futuristic concept, and it has a lot of benefits. With the arrival of metaverse technology, virtual living standards will improve, and it will be possible to merge digital platforms into a single segment. Medical professionals can now treat diseases that can be easily detectable at an earlier stage due to metaverse technology. Retail vendors will be able to display products to the customers through this technology. The most diversified use of this technology is in the gaming universe, which will feel more real through a metaverse. Also, the travel experience will get better through this technology, allowing users to travel to foreign places through a metaverse. Apart from these, many other benefits exist and will surface with time.
Metaverse is not a dream anymore, it’s now coming to reality, and our real world is getting more virtual in the coming days due to this technology. With time, Virtual reality will develop and will take our experiences to a new level. Many people will get employment through this technology, and millions will get a new technological wonder to experience. Every technology has its own negative and positive points, and for Metaverse, you can figure them out when it will come to reality.
FAQs
What is metaverse?
The term metaverse refers to a virtual environment that you can live through using special virtual technology.
Which are the companies working for metaverse development?
Some of the metaverse development companies are:
Roblox
Microsoft
Meta
Nvidia
Unity
Snap
Autodesk
Tencent
Epic Games
Amazon
Why Facebook rebranded to Meta?
Facebook has rebranded itself as Meta to reflect its focus on metaverse.
