A strategic relationship between Tata Electronics and Tokyo Electron (TEL) has been established to accelerate the construction of semiconductor infrastructure for two large projects in India. In addition to providing support for Tata’s plans, which include the creation of India’s first semiconductor fab in Dholera, Gujarat, and an advanced assembly and test facility in Jagiroad, Assam, the relationship was formalized by a Memorandum of Understanding.
Through the provision of semiconductor equipment, the training of Tata’s workers, and the contribution to ongoing research and development initiatives, TEL will play a significant part in the company’s operations.
According to Toshiki Kawai, President and Chief Executive Officer of Tokyo Electron, this strategic relationship encompasses both front-end fabrication and back-end packaging technologies. It exemplifies our dedication to providing Tata Electronics with great support and value.
Massive Investment for Creating Favorable Infrastructure
In India’s semiconductor industry, Tata Electronics is making significant progress thanks to a combined investment of INR 1.18 lakh crore. Both the Gujarat fab, which will be funded with INR 91,000 crore, and the Assam facility, which will be funded with INR 27,000 crore, are planned to develop semiconductor chips for major applications in the automotive, mobile device, and artificial intelligence industries to serve a global market.
The Partnership Is Aligned With Tata Electronics’ Set Goals
Many people believe that cooperation with TEL is an essential step towards attaining the execution goals that Tata Electronics has set for itself.
According to a statement from Dr. Randhir Thakur, Managing Director & CEO of Tata Electronics, TEL has a track record of strong customer relationships and its knowledge of semiconductor equipment will contribute to the development of an evolving ecosystem that will facilitate the prompt activation of our Fab and advanced packaging facilities. The customer-centric approach that TEL offers to our cooperation is something that we are very enthusiastic about.utilized
About TEL
Tokyo Electron Ltd. (TEL) is a company that manufactures and distributes equipment for the fabrication of semiconductors and flat panel displays. They are also a maker of electronics, FPD, and semiconductor equipment. A wide variety of SPE systems that cover the primary chip production processes are developed by the company, and these systems are then supplied to producers of semiconductor devices all over the world. TEL provides high-performance FPD manufacturing equipment to FPD producers all around the world.
This equipment is utilized in the creation of screens for LCD televisions, personal computers, and other electronic devices. To produce organic light-emitting diode (OLED) systems, the company’s FPD products include coater/developers, plasma etch/ash systems, and inkjet printing systems. Asia, North America, and Europe are the three regions in which the company’s operations are dispersed. Located in Minato-Ku, Tokyo, Japan, TEL’s headquarters are located.
Users in Gurugram and the surrounding areas of the NCR region can now take advantage of Flipkart Minutes, a new fast commerce service, which was secretly launched by eCommerce giant Flipkart.
According to a report by a media outlet, Flipkart Minutes is reportedly now available at several locations in Gurugram, including Unitech Cyber Park, Sector 39, Sector 40, The Millennium City Centre (Sector 29), and Golf Course Road (Sector 54), but the firm has not officially announced it.
The fact that the service is visible to some customers in Mumbai, according to the source, suggests that Flipkart is testing it before launching it to the public.
In What Way Does Flipkart Minutes Work?
You can get your groceries, electronics, cellphones, and more delivered in as little as 10 to 16 minutes with Flipkart Minutes, a speedy commerce service.
The service went live following reports that Flipkart scrapped its intention to acquire a substantial share in Zepto, the company headed by Aadit Palicha.
According to an April article by a media house, Zepto opted for a financing round instead of a strategic sale, to increase the company’s worth and be ready for an IPO.
The possible initial public offering (IPO) is expected to occur in the second half of 2025, according to multiple media reports. Zepto has reportedly begun conversations with Axis Capital, Morgan Stanley, and Goldman Sachs, three prominent Wall Street banks.
The Impact of Flipkart Minutes on the Market
Last month, Flipkart introduced the service in certain areas of Bengaluru, including HSR Layout, Gunjur, Bellandur, and Kadubeesanahalli. Notably, there has been a dramatic increase in the need for fast commerce services in these areas.
Flipkart is now in a stronger position than before to compete with market leaders like Zepto, Blinkit (owned by Zomato), and Swiggy Instamart, all of which have taken customers away from Amazon and Flipkart.
Users are increasingly drawn to swift commerce on Flipkart because of the convenience and speed of delivery, even though same-day delivery is already available across numerous categories. Nevertheless, not every city may implement rapid commerce.
According to Flipkart’s VP and head of groceries, Hari Kumar G., the two models—quick-commerce and next-day delivery—can coexist, and the business is looking into delivering quick-commerce services in some regions of the country depending on demand.
The View of Zomato on the Blinkit Expansion
The rapid commerce sector is dominated by Blinkit, which is owned by Zomato, as of January 2024. Zepto, on the other hand, has seen a tremendous increase in its market share, going from 15% in 2022 to almost 30% in 2024, thanks to the enormous money it raised last year.
Blinkit CEO Albinder Dhindsa has already announced intentions to keep growing the business, with 2,000 dark shopfronts planned for the end of 2026, up from 639 at present. Also, by March 2025, Zepto hopes to have doubled its dark shop network to 700.
Return Prime is a worldwide returns management tool in the Shopify ecosystem. GoKwik, an eCommerce enabler, recently announced that it has purchased Return Prime for an undisclosed fee.
With this acquisition, GoKwik has solidified its position as the world’s premier eCommerce enabler and expanded into the UK, Europe, and the US markets.
It also paves the way for more brands around the world to take advantage of GoKwik’s suite of solutions and accelerate their growth.
In What Ways Does Return Prime Function?
Return Prime is a Bengaluru-based firm that was founded in 2021 by Shashwat Swaroop. It provides a platform that helps brands handle consumer returns and convert them into income opportunities. To facilitate the efficient handling of returns, the platform automates operations such as return logistics, refunds, and replacements.
Combining the Features of Return Prime
In more than 170 countries, including important markets like the US, UK, and Australia, Shopify has processed over $1 trillion in lifetime transactions and serves millions of merchants. It is one of the largest eCommerce platforms globally.
Expanding its product offerings and strengthening its position in the global eCommerce industry, GoKwik will merge Return Prime’s capabilities with its latest purchase. This will allow it to offer online firms a more comprehensive suite of services.
At Return Prime, the firm has made it easier and more efficient for Shopify eCommerce firms to monetize returns by streamlining the returns process. The co-founder of Return Prime, Shashwat Swaroop, expressed excitement at the possibility of enhancing their product with GoKwik’s capabilities. They plan to add deeper levels of innovation and assist brands in increasing their revenue even more.
The Commercial Presence of Return Prime
Currently, Return Prime is said to be home to more than 6000 Shopify brands that are located in more than fifty countries.
During the next six to twelve months, GoKwik plans to enroll more than ten thousand additional merchants by utilizing the technology provided by Return Prime and the relationships it already has in place to enter new markets.
The strategic push is anticipated to make a major contribution to the expansion of revenue. GoKwik anticipates that its overall business will rise by a factor of three by the end of this year and by a factor of ten over the following three years.
Building in India for the rest of the world is inherent in the company’s very being. The direct-to-consumer (D2C) market is thriving, payment systems are of the highest quality, digital infrastructure is advancing, and more people are shopping online than ever before, which has given the firm a significant edge.
According to Chirag Taneja, Co-Founder and CEO of GoKwik, “The learning curve that we have experienced has prepared us to not only assist brands in India but also scale that knowledge for the purpose of creating solutions on a global scale. This is because we operate in such a diverse market, where every day there is a new perspective on how shoppers function and what they want.”
A popular website serves review blogs on electronic wearables. You have a website that sells high-quality wearables like smartwatches, ear pods and so on. So,
Niche edit = getting your link added to some specific wearable review blog.
How this might look-
“For an immense audio experience, you must try these XYZ ear pods from ABC (Your Website Name: link). They are affordable with high durability and you won’t be able to hear the world outside, for sure!”
Why does this work so well?
More visibility because the blogging website has a trustworthy audience.
Because of the link, search engines determine that your website pertains to wearables, which can raise your search engine ranking.
Since the link is on a website that they already trust, people are more likely to trust your product.
It’s kind of being mentioned in your friend’s Instagram story who has followers who might be interested in your profile. So in simple words-
“Linking your website to an already-existing page on another website is a link-building strategy called niche edits, sometimes referred to as link insertions. This SEO strategy helps companies to increase their online visibility.”
Forget about guest posting and patching broken links; niche edits are the web’s version of establishing a stronghold in a secret position. You search relevant websites for the ideal openings in the content that already exists so you can insert your link seamlessly.
The link-building experts are niche editors. They quietly improve the reputation of your website by avoiding algorithmic evaluation. Every edit you create with a relevant website strengthens your authority and domain over your particular digital land, much like a partnership with a powerful leader.
They give the impression that your website is authentic, as though you are friends with all the hip local sites. Search engines highly support this! Instead of being spammy like some other link-building techniques, they are subtle and organic.
Niche editing brings forth benefits such as acquiring high-authority backlinks, which are valuable for your website’s search profile. Search engines will give your website more weight when you link to reliable content pages. What’s the final result? More room for ranking and visibility in organic searches.
Powers your SEO
Increase Your Score: For search engines, backlinks of high quality coming from relevant websites are valued. With the help of niche edits, you can add that EXTRA and possibly rank your website higher for those specific keywords.
Choose the Correct Audience to Target: You pick popular websites in your niche and post your link there, where readers who are already engaged with your subject matter are likely to be found. It’s similar to whispering the name of your website to the correct people.
Efficient and Organic: Niche edits fit in naturally with the content, unlike certain link-building strategies that search engines highly favoured!
Treasure the Traffic
High Clicks: Your link is more likely to be clicked when it appears on well-known, relevant websites, sending targeted traffic to your website.
Brand Awareness: You have a chance to be seen and remembered with each click. Using niche edits, you can increase brand recognition among your intended market.
High Engagement: Users who find your content interesting are more likely to interact with it, read it through, and possibly become your customers.
Efficiency in Saving Time
Faster Results: Niche edits have the potential to generate faster SEO growth than guest posting or other link-building techniques because they can be implemented more quickly and easily.
Cost-Effective: Although some services charge for specialized edits, outreach and collaboration can also lead to opportunities, so it may be an affordable strategy.
Less Work: You won’t have to produce brand-new content in its entirety. You can save time and resources by using niche edits, which require smaller edits and link placements.
With this, you must focus on quality. It is important to prioritize relevance and high-quality websites that provide true value in your edits. Stay away from generic messages, make your outreach unique, and stick to the policies of website owners. Within your niche, niche editing can lead to profitable partnerships and collaborative efforts.
Impact of Link Building
Pitfalls to Avoid in Successful Niche Edit Strategies
Avoiding Relevance
Pitfall: Linking to websites that are not relevant can work against you instead of SEO.
Example: A link on a website that features dessert recipes could lead search engines wrongly if you are promoting fitness.
Avoiding High-Quality Content
Pitfall: Placing links in poor-quality content could reduce their impact.
Example: For instance, you link your message to a dissipated banner rather than a lively, well-kept one.
Avoiding Website Authority
Pitfall: Selecting websites with low authority might not provide the necessary SEO benefits.
Example: Consider asking a new advisor for guidance compared to a well-known mentor.
Speeding the Outreach Process
Pitfall: A common mistake that can result in poor positions or declines with hasty interactions.
Example: Making a partnership proposal without considering the needs of the other party. It is likely to be turned down.
In niche editing, each move is deliberate and carefully thought out, anticipating the opponent’s responses. Success comes from foresight, adaptability, and skilled execution.
Create a Roadmap
Create a roadmap, similar to travel plans, for your niche editing campaign. Establish specific goals, rank the content, and choose the target websites.
Do a Thorough Research
Your best resource is research. Look at possible websites, find their target market, and make sure they fit into your niche.
Check the Relevancy of Content
The content you provide should fit the content structure. Make sure the content you link to has actual value added to it.
Go with Specific Outreach
Stay clear of canned messages. Create an individualized outreach that is specific to each website and emphasizes the benefits that your link offers.
Win-Win for All
Placement negotiations are similar to establishing a profitable agreement. Develop your negotiating abilities to make sure that everyone comes with a win.
Manage Quality
Make sure your placements are still impactful and relevant by inspecting them regularly. It’s similar to keeping the display section of a store up-to-date.
Be Flexible
Update your plan in response to performance and feedback. It’s important to be adaptable, just like when we are testing a new product in the market.
Keep a Regular Track
Pay close attention to the development of your campaign. Keeping a consistent track facilitates real-time identification of opportunities and errors.
By bringing these strategies into practice, you can make sure that your niche edit campaign is a long-term, dynamic approach that enhances your website’s SEO.
Result From Link Building
Bonus!
To test this niche edit link-building strategy, Gotchseo.com spent $22,960 to find out if this works, so you don’t need to!
They conducted the test in three categories, and it turned out to be a BOOM!
New Website with ‘0’ Backlink
Goal: Earn a ranking for a local keyword with 450 searches and a keyword difficulty of 4.
Strategy: Make 8 niche edits for relevant websites.
Results: In just 7 days, the keyword ranking jumped from #61 to #19.
Already Established Website with ‘0’ SEO
Goal: content spread over multiple pages.
Strategy: Link building via “The Cake Technique” (combining and redirecting pages) in connection with 16 niche edits to a new, centred page.
Results: Rise in search ranking and a 44% increase in organic traffic.
Website with Poor SEO Practice
Strategy: A 40-link niche edit campaign and an entire rewrite of the content. (deleting 90% of the current content)
Results: Essential keywords moved from pages 2-3 to the first page, and organic traffic increased by 71%.
For this strategy to be successful, you need to choose a niche edit service with the right guide for your link building. Check reviews and compare service providers to identify the best fit for your needs. It’s similar to choosing an experienced travel partner who is familiar with the region.
Now you can predict how possible and practical is link building through niche edits. The right practice of this strategy provides relevant backlinks, creates an organic profile, and improves your website’s search ranking. You just need to-
Work on your Content
Keep iterating your strategy
Stay Up-to-date
FAQ
What is a link-building strategy?
Linking your website to an already-existing page on another website is a link-building strategy called niche edits. It is a good link-building strategy.
What strategies do you follow to build quality links?
Niche edits are a useful strategy to follow to get quality links. One links the website to an already-existing page on another website.
What indicates a good link-building strategy?
Niche edits are a link-building strategy to follow for generating quality backlinks that can help in attracting potential customers.
What are the strategies for successful niche edits?
Do thorough research, check the relevancy, go with specific outreach to the website, manage quality and be flexible.
What are the things to avoid in niche edits?
Avoid non-relevant, low-quality content, also avoid low website authority and lastly avoid the hasty interactions in niche edits.
Engagement rings have long been a symbol of love, commitment, and promises for the future. This tradition has evolved over centuries, adapting to cultural shifts, technological advances, and individual preferences. While giving a ring to mark a commitment dates back thousands of years, engagement rings’ style, craftsmanship, and symbolism today reflect a rich history of change. Suppose you’re exploring the history of engagement rings. In that case, you’ll discover how this beloved jewelry piece has transformed from simple, classic cuts to the dazzling, intricate designs we see today.
A Brief History of Engagement Rings
The tradition of wearing engagement rings is believed to have been started by the Egyptians, who exchanged rings made from interwoven reeds as symbols of their love. Such rings were traditionally worn on the fourth finger of the left hand due to the belief in the vena amoris, or the vein of love, which was believed to pass through this finger directly to the heart.
However, it was only during the ancient Romans that engagement rings started to resemble the rings known today. Roman rings were often made of iron, symbolizing the strength of the bond. Over time, these rings were also developed with different materials, with iron replaced with gold and other valuable metals. However, one thing that remained the same was the core function of the ring as a symbol of engagement.
The Introduction of Diamonds
It was not until the 15th century that diamonds were incorporated into engagement rings, a revolution in the use of diamonds. The first documented diamond engagement ring is believed to have been ordered by Archduke Maximilian of Austria for Mary of Burgundy in 1477. This marked the start of the tradition of associating diamonds with engagement rings, with diamonds being regarded as the embodiment of eternal love because of their hardness.
Rings were more symbolic and complex in the Renaissance and Victorian periods, with engravings, designs, and gems. Bands from these eras usually incorporated diamonds with other jewels, such as sapphires, rubies, and emeralds, depending on the wearer’s taste and the era’s fashion.
The Rise of the Solitaire Diamond
The single solitaire diamond engagement ring has become the standard choice, although it became popular in the late 1800s. This design is characterized by a single diamond, which is usually mounted in a ring with little or no embellishments. The Tiffany Setting, created by Tiffany & Co. in 1886, was instrumental in promoting the solitaire diamond ring. The setting raises the diamond of the band and lets more light penetrate the stone and return to the viewer.
This simple yet stunning design, which was implemented very soon, received a lot of attention and was considered very elegant and sophisticated. The solitaire diamond engagement ring has remained one of the most popular styles for the twentieth century and into the twenty-first century. It remains a popular choice for those wishing to have a beautiful engagement ring.
The Influence of Hollywood and the Modern Era
The twentieth century was marked by the emergence of new and more daring ideas in the design of engagement rings. The glamour of Hollywood in the 1930s and 1940s led to the demand for more extensive and grander rings, with more diamonds or differently shaped ones. Celebrities started wearing large rings with colored diamonds and unique engravings, setting trends for ordinary people.
Another memorable step in developing engagement rings was in the mid-twentieth century when De Beers introduced the world to the advertising jingle, ‘A Diamond is Forever. ‘ This catchy phrase became synonymous with the idea of marriage, and the popularity of diamond engagement rings skyrocketed.
Over the years, the market for engagement rings has been liberal and has expanded recently. Although people still opt for traditional engagement rings such as the solitaire diamond ring, today’s couples are looking for rings that represent them. People are increasingly seeking custom-made rings, alternative gemstones, and ethically sourced diamonds. Modern couples often prefer lab-created diamonds, which are more sustainable and affordable compared to mined ones.
Contemporary Design and Future Trends
Contemporary engagement ring designs combine traditional and new styles. There are many cuts to select from, and the most popular ones include round brilliant, princess, oval, and cushion cuts. Halo settings, where the center diamond is surrounded by smaller diamonds, have become popular due to their extra brilliance and size.
Those who like to wear unique rings and stand out from the crowd prefer large rings, wide bands, and intricate settings, while others who prefer dainty and simple designs choose thin bands and delicate settings. The use of different-colored gems like sapphires and morganites has also opened up new options for engagement ring designs.
In the future, engagement rings are also likely to be more influenced by sustainability. Consumers are paying attention to the effects of their purchases on the environment and the world around them, making lab-grown diamonds and responsible sourcing more popular. Technology will likely persist as a force that shapes the industry, primarily through 3D printing and customized design software.
Conclusion
Engagement rings have come a long way from their early days when a simple iron ring was considered acceptable to the beautiful jewelry crafted today. From the classic solitaire to the modern custom, engagement rings will remain a sentimental and meaningful piece of jewelry for future generations. With changing trends and advanced techniques, such precious jewelry pieces will also be able to meet the expectations of every couple in as much as the rings symbolize the couples’ union.
Reports indicate that government officials are contemplating a five-year extension of the budgetary assistance period under the second phase of the India Semiconductor Mission (ISM) to eight years.
According to a senior government official, applicants whose projects are approved under ISM Phase II may be eligible for additional financial grants to train their employees, an option for an additional interest-free loan from the government, and a preferential supply of domestically manufactured and packaged chips.
“After the first phase of the ISM was successfully implemented, we learned a lot.” according to the official, they have been receiving feedback from industry professionals and experts all over the world and are making an effort to include as much of it as possible.
Possible Blueprint for Phase II
The source did mention that the second phase of the mission might see an increase in administrative spending and a withdrawal of funding for technology transfer costs.
According to a renowned media outlet, the IT ministry is reportedly planning to reallocate funds from the second phase of the ISM away from chip packaging factories and towards semiconductor fabrication companies in India.
An official said that the incentives for outsourced assembly and testing and assembly, testing, marking, and packing units would be reduced to less than 30% on a pari-passu basis in the next phase of the ISM, down from the present 50%.
According to the official, we will also include more explicit instructions for reimbursement in the proposal itself. These are the initial concepts that have been deliberated.
An additional incentive of 30–35% of the total capital expenditure used to establish units for gases, chemicals, raw materials, metals, and other metallurgy could be offered to successful candidates, according to the official.
5 Semiconductor Projects Approved by GOI
A chip manufacturing plant for Tata Group-Powerchip Semiconductor Manufacturing Corp in Dholera, Gujarat, and four chip packaging units, three in Sanand, Gujarat, and one in Morigaon, Assam, were sanctioned by the government as far under the first phase.
An investment plan to establish a semiconductor chip manufacturing unit at Taloja in Panvel, proposed by a joint venture between Tower Semiconductor and Adani Group, was authorized last week by a cabinet panel in Maharashtra. The proposed investment is $10 billion.
The Navi Mumbai suburbs in Raigad district are home to the projected Tower Semiconductor-Adani Group factory, which will initially have a capacity of 40,000 wafer starts per month (WSPM) and will subsequently be increased to 80,000 WPSM. The first phase investment will amount to INR 58,763 crore, while the second phase investment will account for the remaining INR 25,184 crore of the overall project investment.
This would be the sixth project of its kind to receive central government approval in India; if the ISM gives its blessing, it will become the country’s second chip production facility.
Kaynes Semicon, headquartered in Mysore, has previously requested and received approval from the Union Cabinet to establish an outsourced assembly and testing operation in Sanand, Gujarat, costing INR 3,307 crore. It is anticipated that the Kaynes Semicon plant can produce 6.3 million chips daily.
According to media reports, the goods and services tax authorities have warned large payment aggregators like BillDesk and CCAvenue, requesting GST on the cost they charged merchants for processing digital transactions under INR 2,000.
Vishwas Patel, the joint managing director of Infibeam Avenues, which runs the payments processor CCAvenue, confirmed to the media that the company had indeed received a show-cause-cum-demand letter. He assured them that their teams had addressed the notification.
The value of digital payments in India is less than INR 2,000 in over 80% of cases. In response to a government notice given after demonetization in 2016, payment aggregators have not been collecting taxes from merchants for the services they rendered during these transactions.
Since the implementation of the GST regime in fiscal 2017–18, the government has been actively pursuing tax revenue. Additionally, this is happening right before the GST Council meeting next week, when rumors are circulating that they will issue a clarification on how to tax these types of transactions.
Massive Undertaking
The message has already reached some of the participants. According to the CEO of another payments company, “we are anticipating notices too” because, by government regulations, no one in the business charged merchants or paid GST on digital payments under INR 2,000.
Although the precise amount of GST being asked could not be determined by media reports, the CEO of a payments firm estimated that enterprises processing billions of dollars worth of transactions annually could face tax claims totalling several hundred crore rupees for all these years.
According to sources within the sector, merchants usually have the tax component collected from them when they pay their fees. According to their reasoning, the government would have to recoup the GST from the businesses that receive the payments if it demands it from payment processors.
The Issue Only With Debit Cards, Credit Cards, and Net Banking
The problem solely applies to online banking, debit, and credit transactions. As per official directives, the government has eliminated the merchant discount rate and transaction cost for RuPay and the Unified Payments Interface (UPI).
According to sources within the industry, to comply with a government notification from December 8, 2016, the aggregators, who offer payment solutions for both online and retail merchants, did not charge GST.
During demonetization, a notice was issued regarding services provided by acquiring banks to individuals regarding the settlement of amounts up to two thousand rupees in a single transaction using various payment card services (not including charge cards, credit cards, or debit cards).
Acko Tech, an insurtech unicorn, has launched the Acko flexi term life insurance plan, which provides policyholders with the ability to vary the amount of coverage when their financial responsibilities change. This comes after the company made its debut in the automotive industry.
By launching this product, the company intends to become a one-stop shop for all of the protection needs that customers may have. A statement issued by the company stated that the plan offers customers comprehensive coverage, which provides them with financial safety throughout their entire lifetimes.
In accordance with the firm, the plan offers the possibility of modifying the period of the policy to accommodate one’s life goals, whether those goals are for short-term or long-term protection.
Giving Options of Lump Sum, Monthly Instalments, or an Annuity
By opting to Acko’s service clients will have the opportunity to change payout methods at any point throughout the policy, which adds flexibility. Policyholders have the ability to adapt their payouts to match their changing financial circumstances, even while the claims procedure is in progress, by selecting from a lump sum, monthly instalments, or an annuity depending on their preference.
As stated in a release, the creator of Acko, Varun Dua, expressed the company’s desire for clients to view life insurance not as a method of investment but rather as a form of security that is solely for themselves and their families. As we move forward, the company will continue to place its primary emphasis on products that are related to pure protection, such as the term life product that we have just recently introduced.
Acko is an insurance company that deals with travel, health, and automobile insurance. It was established in 2016 by Varun Dua and Ruchi Deepak. Among its investors are companies such as General Atlantic, Multiples Private Equity, Lightspeed, and Intact Ventures, among others. An insurance plan for the batteries of electric cars (EVs) was also introduced by the company in the previous year.
For the purpose of constructing an all-encompassing healthcare ecosystem, Acko purchased the digital chronic care management startup OneCare many months ago.
Acko’s Progress Card
The organisation asserts that it has provided insurance plans to more than 78 million distinct consumers and has issued more than one billion policies through the present day.
The entire amount of money that Acko has received from investors is about $450 million. These investors include Amazon, General Atlantic, and Multiples Private Equity. The company reported a net loss of INR 738.5 crore in FY23, which is an increase of 53% compared to the previous year. On the other hand, its operating revenue increased by 32% to INR 1,758.6 crore.
Have you ever wondered how the top players in the digital marketing game stay ahead of the pack? We’re stepping into the world of SEO linkbuilding, where artificial intelligence is shaking things up in a big way. In an era dominated by incredible online exposure, staying on top of your link building game is crucial for boosting your website’s visibility and authority. Well, we’re about to put light on some game-changing tools that are revolutionising the way we approach SEO linkbuilding. From powerful all-round platforms that do it all to specialised software for outreach and internal linking, we’ve got you covered. These AI-powered tools are not just making life easier for link builders but also opening up new possibilities for content creation and strategy. So, buckle up as we take you through our top picks for SEO linkbuilding tools that are pushing the boundaries of what’s possible in digital marketing.
When it comes to SEO linkbuilding tools, Semrush is our go-to choice. It’s a powerhouse that’s revolutionising the way we approach digital marketing. With its comprehensive suite of tools, Semrush is not just making our lives easier; it’s opening up new possibilities for content creation and strategy.
Semrush’s AI Capabilities
Semrush has jumped on the AI bandwagon with its new ‘Copilot’ tool. This clever feature is designed to save us time by providing AI-powered insights right at the top of our dashboard. It draws data from six Semrush tools, including Backlink Analytics, Organic Research, and Site Audit. Using this information, it generates SEO ideas and suggests actions we can take to improve our strategy.
But that’s not all. Semrush’s Position Tracking tool helps us keep an eye on our website’s visibility within AI Overviews. By targeting specific websites and keywords, we can optimise our content to increase its chances of being featured in these summaries. Plus, the ‘Sensor’ tool tracks the frequency of AI Overviews in the top 20 search results, allowing us to adjust our SEO strategies accordingly.
Semrush Pricing
Now, let’s talk about the elephant in the room – pricing. Compared to other SaaS apps, SEO tools like Semrush can be a bit pricey. But remember, we’re not just paying for functionality; we’re getting access to vast amounts of data, including valuable competitor intelligence.
Semrush offers three main pricing plans:
Plan
Pricing (per month)
Pro
INR 11749.08
Guru
INR 20983.80
Business
INR 41971.80
You can save up to 17% if you pay upfront for a year. For larger organisations, there’s also an enterprise-grade plan that offers automated workflows and AI-driven data analysis.
Semrush Advantages
What makes Semrush stand out is the quality of its backlinks data. It’s our top pick for all things SEO, including link building. The built-in outreach tool is a game-changer, allowing us to find prospects, prepare outreach sequences, and track campaigns in minutes. It even keeps tabs on our backlinks and notifies us if they’re removed.
Semrush offers a wide range of tools, from site audits and position tracking to social media management and content analysis. We can easily monitor our organic rankings, develop compelling PPC campaigns, and take our content marketing to the next level.
In conclusion, if we could only invest in one link building tool, it would be Semrush. It’s the go-to SEO tool for pros, offering a solid alternative to Ahrefs with its more comprehensive interface. While it may require a bit of a learning curve, the wealth of features and data it provides makes it well worth the investment.
When it comes to scaling up our link building efforts, we’ve found Pitchbox to be a game-changer. This powerful tool is designed to streamline the entire outreach process, from prospecting to relationship management. Let’s dive into what makes Pitchbox stand out in the crowded field of SEO linkbuilding tools.
Pitchbox Key Features
Pitchbox offers a comprehensive suite of features that can revolutionise your outreach strategy:
Advanced Prospecting: With over 20 different prospecting options, Pitchbox helps us find bloggers, publishers, and influencers in our niche within seconds. It integrates with top SEO providers like Moz, Majestic, SEMRush, and Ahrefs to ensure we’re targeting the most authoritative publishers.
Automated Contact Discovery: Pitchbox uses a proprietary scoring algorithm to analyse over 100 data points, ranking contacts by Outreach Engagement Probability (OEP™). This saves us countless hours that we’d otherwise spend manually searching for contact details.
Intelligent Outreach: The platform combines SmartTemplates™, email sequencing, and Natural Sending Patterns™ to boost our email deliverability and response rates. We can customise each outreach email without manual input, and the tool automatically follows up with prospects who haven’t responded.
Comprehensive Tracking: Pitchbox allows us to monitor each step of the outreach process, from broad strategy down to campaign specifics. This level of tracking helps us refine our approach and maximise results.
Pitchbox Pricing
Pitchbox offers flexible pricing plans to suit different needs:
Plan
Pricing (per month)
Pro
INR 13852.08
Advanced
INR 35259.84
Custom
–
For link builders with a single website
For SEO agencies and publishers
For teams specialising in link building
An enterprise solution for corporations and public companies
While specific pricing isn’t provided, Pitchbox offers both monthly and yearly subscription options. There’s no long-term commitment required, and you can change or cancel your plan at any time. They also offer a free trial that includes expert team training led by seasoned account managers.
Pitchbox Benefits
Time-saving: Pitchbox automates many tedious tasks, allowing us to focus on strategy and relationship building.
Scalability: Whether you’re a solo affiliate site owner or part of a large agency, Pitchbox can handle your outreach needs.
Collaboration: The tool makes it easy for teams to work together, with features like email account sharing and user role management.
Reporting: White-labelled reports make it simple to demonstrate the value of our link building efforts to clients.
Integration: Pitchbox works seamlessly with other popular SEO tools, making it a versatile addition to our toolkit.
Link Whisper
AI Tool
Link Whisper
Launched
2019
Rating
4.5 out of 5
Free Trial
Available
Website
linkwhisper.com
Best AI Link Building Tools – Link Whisper
Have you ever wished for a magic wand that could instantly suggest relevant internal links as you write? Well, we’ve found something pretty close! Link Whisper, a WordPress plugin, is revolutionising the way we approach internal linking.
Link Whisper’s AI Technology
This clever tool uses artificial intelligence to analyse your content and suggest contextual internal links right within the WordPress Editor. As we write, Link Whisper starts working its magic, offering up relevant links to our existing content. It’s like having a super-smart assistant that remembers every article we’ve ever written!
What’s really impressive is how it helps both our readers and search engines. For our audience, it means they can easily find more in-depth, relevant content on our site. And for search engines? Well, it makes crawling and indexing our website a breeze, which can give our SEO a nice boost.
Link Whisper Pricing
Now, let’s talk about the elephant in the room – pricing. Link Whisper offers four straightforward plans, all with the same features. The difference? The number of licenses you get. Here’s the breakdown:
Plan
Pricing (per year)
1 License
INR 6464.30
3 Licenses
INR 12340.94
10 Licenses
INR 16538.54
50 Licenses
INR 33328.94
Link Whisper Pros & Cons
Like any tool, Link Whisper has its strengths and weaknesses. Let’s break them down:
Pros:
Super easy to set up
Huge time-saver (no more manual searching for relevant links!)
Boosts SEO and user experience
Reduces bounce rate by encouraging exploration
Doesn’t slow down your site (uses simple HTML, not JavaScript)
Cons:
It’s a bit pricey, especially if you have multiple websites
Can suggest irrelevant links, particularly on sites with thousands of articles
In our experience, Link Whisper has been a game-changer for managing internal links. It’s especially useful for bloggers, niche site creators, and anyone with a content-heavy website. The more content you have, the more powerful Link Whisper becomes. Plus, it supports multiple languages, including Spanish, French, and German, making it a versatile tool for global content creators.
Have you ever spent hours trying to find the right email addresses for your outreach campaigns? We’ve been there, and that’s why we’re excited to tell you about Hunter.io. This nifty tool is a game-changer for link building and lead generation.
Hunter.io uses a clever mix of proprietary tech and AI to find, verify, and enrich contact details. It’s like having a super-smart assistant that does all the tedious work for you. Let’s dive into what makes Hunter.io stand out.
Hunter.io’s AI Capabilities
Hunter’s Email Finder is the star of the show. It combines all their data – email formats, addresses found on the web, and verification status – to find reliable contact info in seconds. You just need a name and a company website, and voila! It’s like magic, but it’s actually AI doing the heavy lifting.
The Domain Search feature is another gem. It lets you search for email addresses related to a website or company, helping you identify the right people to contact. And the best part? You can do this with a single click using their Chrome extension.
Hunter.io Pricing
Now, let’s talk money. Hunter.io offers a range of plans to suit different needs:
Plan
Pricing (per month)
Offer (per month)
Free plan
INR 0
25 searches and 50 verifications
Starter
INR 4113.65
500 searches and 1,000 verifications
Growth
INR 12508.85
5,000 searches and 10,000 verifications
Business
INR 41892.05
50,000 searches and 100,000 verifications
The paid plans come with extra perks like full results in Domain Search, premium support, and more email accounts for campaigns. And here’s a pro tip: if you opt for yearly plans, you get a sweet 30% discount.
Hunter.io Advantages
We’ve found Hunter.io to be a real time-saver. Before we started using it, we were spending ages guessing emails and wasting valuable time every day. The email verifier is a game-changer, significantly reducing bounce rates.
The interface is beautifully designed and easy to understand. Even if you’re new to this kind of tool, you’ll find Hunter.io has virtually no learning curve. You can get started in no time.
But what really sets Hunter.io apart is its emphasis to data protection. All features operate in line with GDPR and other protocols, so you can use it with peace of mind.
In a nutshell, Hunter.io is a powerful ally in your link building arsenal. It’s more than just an email finder – it’s a complete outreach solution that can supercharge your SEO efforts.
Have you ever wondered how to keep track of your website’s backlinks without spending hours manually checking them? We’ve found a tool that might just be the answer to your prayers. Monitor Backlinks is an SEO powerhouse that’s been making waves since 2012, and for good reason.
Monitor Backlinks AI Features
Monitor Backlinks uses clever AI to automate your online marketing strategies and reports. It’s like having a super-smart assistant that never sleeps. The tool’s Awesome Backlink Change Dashboard is a sight to behold. It shows you new and lost links visually, going back up to a year. You’ll get detailed data tables of every link gained or lost, making it easy to spot trends and opportunities.
But that’s not all. The tool sends regular email summaries, keeping you in the loop about your latest backlink changes. You’ll never miss a lost link or a competitor’s backlink opportunity again. It’s like having a watchful eye on your SEO performance 24/7.
Monitor Backlinks Pricing
Now, let’s talk about the elephant in the room – pricing. Monitor Backlinks offers a range of plans to suit different needs:
Plan (monthly)
Pricing (per month)
DIY SEO
INR 1595.04
White Label
INR 2434.61
White Label & Embedding
INR 4953.17
Plan (Annual)
Pricing (per month)
Aunnal Bill
DIY SEO
INR 1196.28
INR 14355.38
White Label
INR 1825.96
INR 21911.47
White Label & Embedding
INR 3714.88
INR 44578.51
The best part? They offer a 14-day free trial, so you can take it for a spin before committing.
Monitor Backlinks Benefits
We’ve found Monitor Backlinks to be a game-changer for our SEO efforts. It’s great for identifying and fighting negative SEO – a real threat that can put companies out of business if left unchecked. The tool keeps you updated about new links, helping you spot and disavow suspicious ones quickly.
But it’s not just about defence. Monitor Backlinks is also brilliant for offense. By tracking your competitors’ links, you can uncover new link opportunities and stay ahead of their marketing shifts. It’s like having a spy in your competitor’s camp!
Link Building Spending
Conclusion
We’ve taken a swiss knife approach in the crowded arena of AI-powered SEO linkbuilding tools, and it’s clear that these innovative solutions are causing a revolution in the digital marketing scenes. From 360-degree platforms like Semrush to specialised tools like Link Whisper, there’s something to suit every marketer’s needs. These tools not only save time but also open up new possibilities to enhance link building strategies and boost one’s online presence.
As we wrap up, it’s worth noting that while these tools are incredibly helpful, they’re most effective when used as part of a well-rounded SEO strategy. One thing we want you to know is that – the key is to find the right balance between automation and human touch in your link building efforts.
FAQ
What is an AI link?
AI link is a new method in link-building. A link created by AI is known as an AI link.
How to use AI for link-building?
AI tools generally help one to find the best websites in their respective niches. It can also help ease networking and link-building.
What is a link-building tool?
A link-building tool is used to ease the process of link-building. It can help the user to navigate and eventually find quality websites for link building.
Can AI do backlinks?
Yes, the potential of quality backlinks can be leveraged by artificial intelligence. AI can reduce time and effort to help find quality backlinks in the respective niche.
What are the best AI link-building tools?
The 5 best AI link-building tools are Semrush, Pitchbox, Link Whisper, Hunter.io and Monitor Backlinks.
As the sun rises over the pristine landscapes of Goa, excitement brews at the K.K. Birla Goa Campus of BITS Pilani, where the 12th edition of Coalescence, the annual entrepreneurship summit, is set to unfold. Coalescence has grown into one of India’s most anticipated startup events, organized by the Centre for Entrepreneurial Leadership (CEL), a student-run organization fostering innovation and entrepreneurship generation over a generation of students.
This year, the 12th Edition promises to celebrate entrepreneurial spirit, featuring a stellar lineup of speakers and events that ought to ignite yet another spark of entrepreneurship amongst Bitsians. Ankur Warikoo, the famous entrepreneur, author, and motivational speaker, will grace the event as the chief guest.
Every edition is a beautiful mix of panels that bring the faces we see on-screen to the auditorium stage of BITS Pilani Goa Campus, which sees a footfall of 3000+ students. The Shark Tank panel of this year has some of the most dynamic founders in the startup ecosystem. Among them are Dhruv Verma and Sahil Manral, the minds behind Rize Bar, Sundeep Singh, and Akashdeep Dan, the creators of Uncle Peter’s Pancakes, Shweta Shivkumar, founder of WhySoBlue, and Abhishek Daga of Nasher Miles. These founders represent a diverse range of industries, from healthy snacks to luxury travel, yet they all share a common thread – the relentless pursuit of innovation.
Adding to the excitement, Dr. Vijendra Chauhan, a distinguished Hindi literature professor at Delhi University, a renowned figure in the UPSC ecosystem, and a social media sensation with over a million followers on Instagram will join the summit. With over two decades of experience conducting mock interviews, Mr Chauhan has become a celebrity influencer among UPSC aspirants, known for his sharp observations and candid interview style. His viral interview clips, including the iconic “Baithne ka tarika thoda kazual hai,” have made him a famous name in the community.
The summit will also feature talks from Rajesh R. Dembla, the creative force behind Zoozle, Saurabh Bothra, founder of Habuild, Mohit B., the visionary behind Stratzy; and Aakash Anand, founder of Bellavita. These leaders, each a trailblazer in their respective fields, will share their experiences, offering valuable lessons on building and scaling successful ventures.
Coalescence has a rich legacy of hosting distinguished guests. Previous editors saw the presence of Ashneer Grover, Nikhil Kamath, Kunal Shah, and several Y-Combinator-backed founders. The continual presence of such notable personalities highlights Coalescence’s position as a leading platform for entrepreneurship.
But this entrepreneurial summit is more than just talks and panels. It will also feature workshops and events that engage the entire campus, offering students hands-on experience in various aspects of entrepreneurship. BITS Pilani Goa has been the land for entrepreneurial talent, and Coalescence is a testament to the institution’s commitment to nurturing the next generation of innovators. The Centre for Entrepreneurial Leadership, with its dedicated team of students, has once again proven that with vision, passion, and hard work, it is possible to create an event that resonates far beyond the campus walls.
As the summit draws near, the anticipation is palpable. Coalescence 2024 is poised to be a transformative experience, a gathering where ideas will be exchanged, partnerships will be forged, and the future of entrepreneurship will be shaped. In a world that is constantly evolving, Coalescence stands as a beacon of inspiration, a reminder that the spirit of innovation is alive and thriving at BITS Pilani Goa.
Nitin Konde
