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  • How To Make Money From Spotify – 5 Simple Strategies!

    Spotify has one of the highest market shares of all global music streaming services, 31.7% in 2024 and offers some of the largest earnings. But how do artists and musicians earn from their creations on Spotify? 

    From creating your artist profile to leveraging print merchandise, our guide will help you understand the different ways to make money on Spotify.

    How Does Spotify’s Payment System Work? 
    Making Money on Spotify – 5 Strategies For 2025 That Work

    How Does Spotify’s Payment System Work? 

    Spotify’s service pays musicians and artists through a system called Stream Share. Firstly, the platform collects all the revenue from ads and subscriptions. Then it calculates the artist’s share based on the total streams their music represents. But rather than being paid per stream, musicians are paid in lump sum amounts. 

    A major factor in these payments depends on the origin of the listener – the more developed the country, the higher the payment. In some cases, record labels take their cut before the money reaches the artist. 


    Spotify Success Story – The Most Loved Music Platform!
    Love to listen to Music on Spotify? Take a dig into history, controversies and interesting details about your favorite streaming platform


    Making Money on Spotify – 5 Strategies For 2025 That Work

    Making money on Spotify
    Making money on Spotify

    Spotify provides multiple ways for artists to earn money beyond streaming. From selling merchandise to monetizing playlists and podcasts, it helps diversify your income. 

    Start By Selling Your Merchandise 

    By selling your merchandise you have an underrated option for making money on the platform. With easy access and popularity in eCommerce, you can sell custom-branded products with as little as it takes to manage a social media profile. Merchandising is one of the few options to help monetize content with physical products to help improve brand visibility. It can be broken down into the following steps: 

    • Developing a brand image: Start by creating a brand image that aligns with your music aesthetics. Remember to create a coherent story about what drives you as an artist and create your merchandise based on that. 
    • Choose the right merchandise: This can range from t-shirts to hoodies to posters and stickers. Choose options that resonate with your audience and be as creative as possible. 
    • Generating excitement: Highlight your merchandise on social media or by running a live stream to build hype. You can also provide limited edition options to generate FOMO. 
    • Print on demand: You can dropship your merchandise from multiple companies. All you need to do is create the design, and the rest is handled by the company.  

    Interesting Facts about Spotify Music Streaming Service
    Spotify is one of the best music streaming service platform in India with a huge fan following. Know some interesting facts about Spotify.


    Creating And Monetizing Playlists

    One of the best ways to highlight your taste in music is to curate playlists while earning money. Multiple Spotify playlist makers review songs from independent artists and can get paid for their feedback. You can consider some ways: 

    • Create and promote playlists: As artists, you can create your own playlists and add your music with other popular ones to increase your exposure. 
    • Submit your music to Spotify: Spotify has the option of curated playlists and getting your track featured to multiple listeners. Start by getting your track featured in them. 
    • Look for Spotify playlist placements from influencers: There are many influencers who create playlists on Spotify. You can connect with them to get featured in one of these to generate new followers. 
    • Utilise Spotify’s algorithm: Spotify offers its own options of ‘Release Radar’ and ‘Discover Weekly’ that can help get your music to the right audience. 

    Spotify Wrapped: The Successful Viral Marketing Campaign by Spotify
    Spotify wrapped campaign is a viral marketing campaign that has been successful since its inception. Let’s find out how it works and the reason behind its success.


    Selling Live Ticket Concert Shows

    You can gain popularity on streaming services by inviting listeners to a live stage show. While digital music streaming helps musicians find fans all over the world, you can also use Spotify to jumpstart your music career by promoting your shows at local venues. You can use this by: 

    • Linking it to your event: If you have an upcoming concert or show, then add it to your artist page. By integrating with ticket sale websites like Eventbrite and Ticketmaster, your listeners can buy tickets directly from your page. 
    • Early bird access: By offering early bird access to your followers, you are not only increasing the sale of your tickets but also encouraging FOMO (Fear Of Missing Out) in your fans. 
    • Integrating with Spotify Ads: Use Spotify Ad Studio to run any promotional campaign. This can include announcing official tour dates, promoting the actual event, and even selling more tickets. 

    A Detailed Look at Spotify’s Marketing Strategies
    Spotify has over 456 million monthly active users with 200 million premium subscribers. The article gives you a brief idea of Spotify’s Marketing Strategies.


    Start With Podcasting

    One great way to make money on Spotify is by podcasting. For this, you do not need to be signed to a record label or set up a company. You can work it out by: 

    • Start a podcast: Create music-related podcasts where you highlight your songs or talk about the music industry in general. That way, you can connect with your audience on a personal level. 
    • Collaborations: Connect with industry professionals, musicians, and influencers to add their insights and expand your listening base. 
    • Monetization: When you have a listener base, marketing options such as listener donations, ads, and sponsors can increase your income. 

    Collaborating With Other Artists

    Collaboration with other artists is a perfect way to increase growth and earnings on Spotify. Some ways you can make this work are:

    • Creating joint ventures: Partner with other artists on their singles or albums to help boost visibility and cross-pollinate followers. 
    • Brand partnerships: Partner with brands that resonate with your music and your audience. This can include product placement, sponsored content, and even promo codes in the descriptions of the track. 
    • Guest appearances: You can get featured in other artists’ tracks or invite them to get featured in yours. 

    Conclusion 

    Making money on Spotify is an exciting area for content creators and artists, especially in 2025. From leveraging Spotify’s ad space to connecting with fans via live shows and exclusive content, the opportunities can be endless. 

    Once you understand the multiple ways to make money, you can monetize your content and build your brand story not only as an artist but also as a music influencer in the global market. And you never know, you could be the next big band or singer to take the world by storm. 


    How to Make Money with Print-on-Demand: A Complete Guide for E-commerce Success
    Learn how to make money with a print-on-demand business in 2025. Discover e-commerce strategies, top platforms, marketing tips, and tools to build a profitable POD brand.


    FAQs

    How to make money on spotify?

    The top strategies include:

    • Leveraging the Stream Share system
    • Selling branded merchandise
    • Creating and monetizing playlists
    • Promoting live shows
    • Starting podcasts
    • Collaborating with artists and brands

    Can you earn money by creating playlists on Spotify?

    Yes, curating playlists can be a revenue stream. Artists and playlist curators may earn through sponsored placements, song submissions, or affiliate partnerships.

    How do artists get paid on Spotify?

    Spotify pays artists using a Stream Share model. It collects revenue from ads and subscriptions and then distributes a portion to rights holders based on their share of total streams.

  • Daily Indian Funding Roundup – 13 June 2025

    Here is your daily Indian Funding Roundup for Friday, 13 June 2025. While funding activity was limited today, a few notable investments and developments stood out.

    🚀 Indian Startup Funding Digest – 13 June 2025

    Startup Round & Amount Lead Investor(s) Valuation / Use of Funds
    Groww Series F, $200 mn GIC, ICONIQ Capital $7 bn post-money, to build tech & prep IPO
    Pehle Jaisa Pre‑Series A, $300 k Pantnagar Capital, Climate Angels Scale rural waste-to-fertiliser model
    Spinny Series F, $30 mn WestBridge Capital Boost used‑car marketplace

    Funding Highlights

    Groww – Series F, $200 million

    Fintech behemoth Groww has raised $200 million in a Series F round from global investors GIC and ICONIQ Capital, which values the company at approximately $7 billion.

    This comes amidst financial success: FY25 net profit surged threefold to INR 1,819 crore on revenues of INR 4,056 crore, a 31% increase. Groww recently filed a confidential DRHP with SEBI and aims to raise $700–1,000 million via its upcoming IPO.

    Pehle Jaisa – Pre‑Series A, $300k

    Gurugram-based agritech startup Pehle Jaisa has secured $300k in a pre-Series A round co-led by Pantnagar Capital and Climate Angels.
    Co-founded in 2022, it transforms rural organic waste into affordable fertilisers through decentralised village-level units.

    Spinny – Series F, $30 million

    Unicorn car‑commerce platform Spinny received $30 million from WestBridge Capital in a further tranche of its Series F round. This investment follows earlier WestBridge participation of $35–40 million in the same round, bringing the total raise to $170 million. Spinny remains valued at $1.5–1.7 billion, growing its footprint in used-car retail across India.

    Additional Key News

    • Lenskart’s IPO valuation increased to $6.1 billion, following a mark‑up by Fidelity.
    • Bike‑taxi ban persists in Karnataka, affecting Ola, Uber and Rapido services.
    • Nazara Tech acquired UK-based Curve Digital Entertainment for INR 247 crore.
    • PhonePe sold a 5 % stake in MapMyIndia, fetching INR 486 crore.
    • BRND.ME (formerly Mensa Brands) has sold India Lifestyle Network (ILN)—the parent company of MensXP, iDiva, and Hypp—to Kolkata-based RPSG Group in an all-cash deal worth around $9 million, as first reported by Inc42. This marks a sharp drop from the $60 million valuation at which Mensa had acquired ILN in December 2022.

    Final Thoughts

    Today’s funding activity highlights steady investor confidence across sectors like fintech, mobility, and sustainability. From large capital raises to early-stage growth, startups continue to attract attention and drive innovation in key areas of the economy.


    Daily Indian Funding Roundup – June 12, 2025
    On 12 June 2025, several Indian companies raised fresh funds to grow their businesses. Here’s a look at today’s funding roundup.


  • Shesh Rao Paplikar on Rethinking Office Spaces, Leasing Models, and BHIVE’s Expansion Playbook

    In this interaction with StartupTalky, Shesh Rao Paplikar, Founder and CEO of BHIVE Workspace, discusses the key challenges in India’s managed office space sector, including integrating real-time systems for billing, maintenance, and occupancy. He explains BHIVE’s flexible leasing model, city-wise expansion strategy, and how customer insights shaped their premium centres. Paplikar also shares how workspace needs are shifting towards wellness and learning, and how BHIVE is responding to hybrid work. He outlines the internal changes being made to improve operations and prepare the company for a public listing.

    StartupTalky: The managed office space sector is quickly evolving in India. From your experience, what unique challenges and opportunities has BHIVE encountered in reshaping the commercial real estate industry?

    Mr. Paplikar: As the founder of BHIVE, I have addressed the challenges of India’s managed office space sector by combining the stability of traditional real estate with the adaptability required by modern enterprises. Integrating real-time billing, maintenance, and occupancy systems presented significant difficulties, often requiring intense effort.

    However, the successful alignment of these systems has been highly rewarding. BHIVE’s shorter, flexible leases on meticulously designed workspaces consistently deliver higher occupancy than conventional long-term leases, supporting our expansion. By incorporating advanced technology and engaging community events, BHIVE is redefining commercial real estate, providing a balanced solution that meets the evolving demands of India’s workforce.

    StartupTalky: Bengaluru makes up 95% of BHIVE’s current portfolio. What specific factors are driving your decision to expand into new cities? How do you plan to adapt your model to different regional markets with varying business ecosystems?

    Mr. Paplikar: BHIVE’s expansion into new cities is fuelled by vibrant entrepreneurial hubs and escalating demand for agile workspaces in those cities.

    To fit our model into different regional markets with varying business ecosystems, we adapt our products, services, community programs, and leasing structures to meet each city’s unique business environment and operating needs. This helps us drive sustained growth and deliver exceptional value to diverse professional communities.

    StartupTalky: Your premium centres in Indiranagar and Garudacharapalya in Bengaluru have raised the bar for coworking. Could you share the key customer insights or market gaps that influenced these location choices and your approach to creating premium workspaces?

    Mr. Paplikar: Our premium coworking spaces in Indiranagar and Garudacharapalya were carefully designed based on extensive consumer research and market analysis. Our interactions with emerging SMEs revealed a consistent demand for premium interiors, round-the-clock accessibility, and conference facilities suited for late-night investor presentations.

    Furthermore, the seamless metro connectivity in Indiranagar and Garudacharapalya’s proximity to the HAL airport corridor make them ideal for both local and visiting professionals. This data-driven approach helps ensure our workspaces meet the evolving needs of small businesses.

    StartupTalky: Startups and SMEs often have distinct and evolving workspace needs. What are some surprising or emerging demands you have noticed recently, and how is BHIVE innovating to address them beyond the typical flexibility and tech features?

    Mr. Paplikar: While startups and SMEs still pay attention to wellness-oriented and learning opportunities in workspaces, the new-age requirements are agility and technology, on-site yoga, gym, and skill-sharing sessions, such as design thinking or stress management.

    BHIVE is addressing this shift by piloting its ‘Elevate Your Lifestyle at Work’ concept, integrating wellness with curated learning experiences. These shifts help build an energetic environment where employees can thrive and enhance well-being and productivity while meeting the fast-paced demands of ever-evolving businesses.

    StartupTalky: As hybrid work becomes the new normal, how is BHIVE redesigning its spaces and services to boost productivity, community, and well-being? Could you share specific examples of changes made based on client feedback?

    Mr. Paplikar: With hybrid work becoming the norm, we are redesigning our spaces to boost productivity, community spirit, and overall well-being. Based on client feedback,  we have expanded silent pods and introduced ergonomic focus booths to support concentrated work.

    Additionally, collaborative hubs have been upgraded to promote networking and innovation. Also, to integrate lifestyle needs, BHIVE now offers wellness rooms, sustainable designs, and on-site cafeterias, thus creating a balanced environment that aligns with modern workforce demands, besides promoting a vibrant community.

    StartupTalky: Preparing for a public listing is a major milestone. What internal transformations and governance practices have you prioritised to ensure BHIVE is IPO-ready, and how will this transition impact your company culture?

    Mr. Paplikar: To get IPO-ready, we have made strong internal changes, including building a strong leadership team, improved financial transparency, improved audit & risk management committees, and improved ESG reporting frameworks. We have developed tight compliance processes and have embedded accountability in the organisation by having monthly “Town Hall” meetings that facilitate wide open communication.

    These initiatives reinforce our commitment to integrity, strengthen stakeholder confidence, and ensure that we remain aligned with the expectations of public markets, thus driving sustainable growth and meaningful employee engagement.

    StartupTalky: Technology is key to managed office success. Post your acquisition of Praemenio, how are you integrating tech solutions to differentiate BHIVE’s offerings and create seamless experiences for clients and investors alike?

    Mr. Paplikar: Following the acqui-hire of Praemenio, our trusted consultants, we have seamlessly integrated their expertise to elevate our tech-driven offerings. We have enhanced the BHIVE App and developed platforms to streamline processes for our sales team, ensuring a frictionless experience for clients and investors. This strategic tech integration, led by our CTO and product heads, reflects our commitment to solving complex challenges and delivering innovative, user-centric solutions that set BHIVE apart in the managed office space.

    StartupTalky: Looking forward, beyond geographic expansion, what strategic sectors or innovative business models is BHIVE exploring to stay ahead in the competitive coworking and real estate markets?

    Mr. Paplikar: We are strategically advancing beyond geographic expansion by focusing on sector-specific accelerators to promote innovation. Embracing our motto, ‘Elevate your lifestyle at work,’ we integrate wellness into workspaces and offer amenities like gym sessions and showers to enhance work-life balance. By fusing real estate, community, and technology, we aim to maintain a competitive edge in the evolving coworking and real estate market.


    Sumit Lakhani on Awfis’ Growth, IPO, IIT Partnerships, and Expansion Plans
    In this exclusive interaction with StartupTalky, Sumit Lakhani, Deputy CEO of Awfis Space Solutions Ltd shares insights into Awfis’ IPO, expansion plans, partnerships with IITs, and more.


  • The Role of Packaging, Visibility, And Accessibility In Driving Trials And Repeat Purchases

    This article has been contributed by Manali Sanghvi, Founder, Hexafun.

    Great products deserve to be seen. And great design is how they’re remembered. When it comes to consumer loyalty, much of the conversation centers around product quality, competitive pricing, or marketing buzz. But often, what nudges a consumer from curiosity to conversion—and from one-time buyer to repeat customer is far simpler: how the product looks, where it shows up, and how easy it is to access. In an environment where attention is scarce and competition is high, the way a product presents itself can be just as important as what’s inside.

    Packaging is the First Conversation

    The way a product is packaged is its first chance to connect with a customer. On shelves or screens, it’s what makes someone pause, notice, and consider. Today, packaging isn’t just functional, it’s expressive. According to NielsenIQ, well-executed primary packaging can communicate similar product and brand perceptions as secondary packaging, influencing factors like brand fit, perceptions of premiumness, product expectations, and purchase interest. It’s also social. We’ve learnt that consumers are more likely to share a product online if its packaging feels premium or visually distinctive. The design cues that perform best? Clarity, intentionality, and relevance. Packaging with bold, minimal visuals and authentic messaging can increase recall and trust, particularly among younger shoppers.


    7 Reasons Brands Should Change Product Packaging
    With a change in packaging, the product becomes more visible in the market and in the eyes of the customer and is more likely to attract new customers. Here are the 7 Reasons to Change Product Packaging.


    Visibility is a Strategy, Not a Coincidence

    Products don’t move if they’re not seen. Visibility whether in retail aisles, app carousels, or algorithmic feeds, is a performance lever that’s often underestimated. On e-commerce platforms, products on the first page get at least 80% of all clicks, with the first three listings capturing at least 60% of those clicks, according to Jungle Scout.

    In retail, products placed at eye level or on end caps can see significantly higher sell-through rates, emphasizing the importance of strategic placement. Context dictates what stands out. In cluttered digital grids, clean visuals interrupt the scroll. In sparse environments, playful color or human presence can anchor attention.


    Top Practical Tips to Help Boost Your Brand Visibility
    Brand visibility is the art of making your brand not just seen, but remembered and chosen amidst vast options. Discover practical tips to boost your brand visibility.


    What Makes People Come Back?

    Getting someone to buy once is good. But the goal is to have them come back. The key is consistency. When someone sees us again, they should feel like, “I know this brand, I liked it the last time.” We update our designs without changing who we are. Familiarity builds trust.

    Accessibility isn’t Just About Price

    Affordability plays a role. But accessibility also means ease of use, clarity of value, and low friction. Baymard Institute’s 2023 UX benchmark shows that 17% of online shoppers abandon purchases due to complicated checkouts, while 13% exit because product information isn’t clear enough. These aren’t pricing issues—they’re design and usability breakdowns.

    Consumers reward clarity. They convert faster when the product is easy to understand and effortless to act on.

    Quick Commerce and the Rise of the Impulse Buy

    Quick Commerce and the Rise of the Impulse Buy
    Quick Commerce and the Rise of the Impulse Buy

    Quick commerce isn’t just speeding up delivery, it’s reshaping how people buy. Platforms like Zepto, Blinkit, and Swiggy Instamart are shifting discovery from need-driven to mood-driven. In India’s fast-evolving quick commerce landscape, products featured in app banners and curated collections convert 2.5x–5x higher than those buried in search, according to RedSeer. Impulse purchases are visual decisions. If a product doesn’t speak immediately, it’s skipped. What gets bought is what gets seen, understood, and emotionally clicked with—instantly.

    The Repeat Purchase Equation

    Trial is about curiosity. Repeat is about clarity, trust, and memory. Consumers are more likely to repurchase a product if its packaging remains visually consistent. Familiarity drives re-engagement. Changing that visual identity too often or too drastically risks disconnection. Consistency matters. People come back to what they recognize and what they can find again with ease. Disruption only works when it strengthens memory—not when it resets it.

    Social Media is the New Shelf

    Discovery no longer begins in a store. It begins on a scroll. Instagram has emerged as a key platform for product discovery. According to Sprout Social’s 2025 report, 61% of social media users turn to Instagram when searching for their next purchase, making it the top destination for discovery. Features like Reels and Stories have become especially influential, with these video formats leading in popularity and driving brands to amplify their presence to engage audiences more effectively.

    Pinterest’s Predicts Report confirms that products with neutral-toned, lifestyle-friendly packaging are saved and shared more often than hyper-branded, text-heavy visuals. Ultimately, design that feels natural and authentic within a user’s digital experience outperforms anything that feels overly promotional. In today’s feed, the scroll is the new shelf, rewarding relatability over pushy sales tactics.

    Conclusion

    Packaging, visibility, and accessibility are no longer surface-level concerns. They determine whether a product is tried, talked about, and bought again. The market is fast, visual, and emotionally driven. What gets noticed, gets bought. What gets remembered, gets repeated. And what’s clear, contextual, and consistent has a serious edge. Great products deserve attention. And in today’s world, that attention has to be earned by design.


    Understanding How Consumers Make Online Repeat Purchases: Factor and Metrics
    Repeat purchases are essential for eCommerce’s existence and profitability. Check out the factors behind repeat purchases and the metrics to understand that.


  • IPO-Bound Groww Bags $200 Million at $7 Billion Valuation, FY25 Profits Triple

    Online investment platform Groww has secured $200 million in a new funding round, raising its valuation to $7 billion. The round was led by GIC, Singapore’s sovereign wealth fund, along with support from Iconiq Capital, a returning investor. This is one of the largest funding rounds in India’s fintech space this year and marks a major step forward for the company as it prepares for a public listing.

    The new capital will be used to strengthen Groww’s product offerings, expand user reach, and boost technology infrastructure.

    IPO plans moving ahead

    The funding comes just as the company gets ready to go public. In May 2025, Groww confidentially filed IPO papers with SEBI, India’s market regulator. According to reports, Groww is aiming to raise between $700 million and $1 billion through its IPO. The listing will be managed by JPMorgan and Kotak Mahindra Capital.

    If successful, the IPO could be one of the most talked-about listings in the Indian fintech space this year.

    Strong growth in business

    Groww’s financial performance has been strong as well. For FY25, the company posted a net profit of INR 1,819 crore, a major jump from a loss of INR 805 crore in FY24. Revenue also rose by 31%, reaching INR 4,056 crore.

    This turnaround follows a change in Groww’s corporate structure, as it moved its holding company from the United States to India, bringing in more tax clarity and better alignment with local regulations.

    Leading stockbroker in India

    Groww is now India’s largest retail stockbroker by active clients, with over 13 million users. The platform, which started in 2016 as a mutual fund investment service, now offers stocks, ETFs, gold, loans, and financial advice, all through its app.

    What’s next

    With strong backing, rising profits, and a planned IPO, Groww is well-placed to continue its rapid rise in India’s fintech market.


    Groww Business Model – How Does Groww Earn Money?
    The business model of Groww encourages accessibility and diversification along with collaboration in the e-trading industry. Explore how Groww makes money.


  • Top leading-edge Space tech Startups in India

    India, a nation renowned for its rich history and culture, has advanced significantly in the area of space technology. While the Indian Space Research Organization (ISRO) has led the way in these developments, several creative startups are also starting to make their name in this fascinating field. This blog will examine some of the leading spacetech companies in India, their accomplishments, and the ways in which they are transforming space exploration and technology.

    Why Spacetech Startups Matter
    Top Spacetech Startups in India
    The Impact of These Startups
    Challenges Faced by Spacetech Startups
    Future Prospects

    Why Spacetech Startups Matter

    Why Spacetech Startups Matter
    Why Spacetech Startups Matter

    Spacetech startups are crucial for several reasons:

    • Innovation: They bring fresh ideas and new technologies to the table.
    • Cost-Effectiveness: Startups often find more affordable ways to achieve complex goals.
    • Job Creation: They create employment opportunities in high-tech fields.
    • Global Competitiveness: These startups help India compete on a global scale.

    Now, let’s delve into some of the top spacetech startups in India that are making waves in the industry.

    Top Spacetech Startups in India

    Startup Founded Location Founders Mission Key Focus/Highlight
    Pixxel 2019 Bengaluru Awais Ahmed, Kshitij Khandelwal To democratize access to satellite imagery data Fireflies Constellation for environmental monitoring
    Bellatrix Aerospace 2015 Bengaluru Rohan Ganapathy, Yashas Karanam Develops and manufactures advanced technologies for in-space mobility Proprietary Electric Propulsion System for efficient space missions
    Skyroot Aerospace 2018 Hyderabad Pawan Kumar Chandana, Naga Bharath Daka To make spaceflight as simple, affordable, and reliable as airflight Vikram Series – launch vehicles for small satellite deployment
    Agnikul Cosmos 2017 Chennai Srinath Ravichandran, Moin SPM Demonstrate in-house tech and enable efficient launches with Agnikul’s Agnibaan rocket On-demand, customizable launch vehicles for small payloads (up to 100 kg to LEO)
    Vesta Space Technology 2018 Pune Arun Kumar Sureban Provider of satellite-based communication services End-to-end satellite solutions: design, development, and launch

    Pixxel

    Founded 2019
    Founders Awais Ahmed and Kshitij Khandelwal
    Mission To democratize access to satellite imagery data

    Pixxel is a Bengaluru-based startup that is making headlines with its ambitious plans to build a constellation of Earth-imaging satellites. These satellites are designed to capture high-resolution images of the Earth, providing valuable data for various applications such as agriculture, urban planning, and disaster management.


    Pixxel Launches Fireflies Constellation for Earth Data Tracking
    Pixxel launches the Fireflies Constellation to track environmental changes across the Earth, enhancing global monitoring through advanced satellite tech.


    Bellatrix Aerospace

    Founded 2015
    Founders Rohan Ganapathy and Yashas Karanam
    Mission develops and manufactures advanced technologies for in-space mobility

    Bellatrix Aerospace is another Bengaluru-based startup that focuses on developing advanced propulsion systems for satellites. Their proprietary Electric Propulsion System aims to make space missions more efficient and cost-effective.

    Skyroot Aerospace

    Founded 2018
    Founders Pawan Kumar Chandana and Naga Bharath Daka
    Mission To make spaceflight as simple, affordable, and reliable as airflight

    Skyroot Aerospace, based in Hyderabad, is working on developing launch vehicles that can successfully take satellites into space. Their flagship product, Vikram Series, is designed to cater to the needs of small satellite launches.

    Agnikul Cosmos

    Founded 2017
    Founders Srinath Ravichandran and Moin SPM
    Mission To demonstrate the in-house and home-grown technologies, gather flight data, and ensure optimal functioning of Agnikul’s orbital launch vehicle, Agnibaan

    Agnikul Cosmos is a Chennai-based startup that is developing a customizable and on-demand launch vehicle. Their Agnibaan rocket is designed to carry payloads of up to 100 kg to low Earth orbit, making it ideal for small satellite missions.

    Vesta Space Technology

    Founded 2018
    Founders Arun Kumar Sureban
    Mission Provider of satellite-based communication services

    Vesta Space Technology is a Pune-based startup that specializes in small-satellite technology. They provide end-to-end solutions for satellite missions, including design, development, and launch services.

    The Impact of These Startups

    These startups are not just contributing to India’s spacetech landscape; they are also making a global impact. Here are some ways they are influencing the world:

    • Advancing Technology: By developing new technologies, these startups are pushing the boundaries of what is possible in space exploration.
    • Reducing Costs: Their cost-effective solutions are making space missions more affordable, which could lead to more frequent and varied space activities.
    • Data Accessibility: Companies like Pixxel are democratizing access to satellite data, which can be used for a wide range of applications from environmental monitoring to urban planning.
    • Inspiring Innovation: Their success stories inspire other entrepreneurs and innovators to venture into the spacetech field.

    Challenges Faced by Spacetech Startups

    While these startups are making significant progress, they also face several challenges:

    • Funding: Securing adequate funding is often a major hurdle.
    • Regulatory Hurdles: Navigating the complex regulatory landscape can be daunting.
    • Technical Challenges: Developing cutting-edge technology is inherently risky and challenging.
    • Market Competition: The global spacetech market is highly competitive, with established players like SpaceX and Blue Origin.

    Future Prospects

    The future looks promising for India’s spacetech startups. With increasing support from the government and private investors, these startups are well-positioned to achieve their ambitious goals. The Indian government’s recent reforms in space policy, aimed at encouraging private sector participation, are also likely to provide a significant boost to these startups.

    Conclusion

    India’s spacetech startups are significantly influencing how technology and space exploration develop in the future. These startups are at the forefront of innovation, creating customizable launch vehicles, sophisticated propulsion systems, and Earth-imaging satellites. Despite a number of obstacles, they have the potential to have a huge impact on the world at large as well as India.

    You can get a sneak peek at the direction space technology is taking as an explorer by keeping a watch on these startups. Who knows? The next big breakthrough in spacetech could very well come from one of these innovative Indian startups.


    Top 5 Best Space Companies In The World
    Space tech is one of the fastest-growing industries in the world. Many companies have reached the top. Here’s a look at top space tech companies.


    FAQs

    What are spacetech startups?

    Spacetech startups are companies that develop innovative technologies for space exploration, satellite services, and related infrastructure.

    Which are the top spacetech startups in India?

    Some of the leading spacetech startups in India include Pixxel, Bellatrix Aerospace, Skyroot Aerospace, Agnikul Cosmos, and Vesta Space Technology.

    What challenges do Indian spacetech startups face?

    Common challenges include limited funding, regulatory complexities, high technical risks, and competition from global giants.

  • From Hustle to Heart: Ghazal Alagh’s 5 Life Lessons You Won’t Find in a Strategy Deck

    In a recent LinkedIn post, Ghazal Alagh, Co-founder of Mamaearth and Shark Tank India’s ‘Mamashark’, shared a regular but meaningful moment from her everyday life. In a world that celebrates non-stop hustle, she’s choosing something different in 2025: calm, clarity, and purpose.

    One day, in the middle of a hectic morning, her young son asked her a simple but powerful question: “Mama, why are you always in a rush?”

    That question made her pause, not because she had an answer, but because she didn’t. It sparked a moment of reflection that many working mothers and entrepreneurs will find relatable.

    “2025 isn’t over,” Ghazal wrote, “but it’s already taught me more than I expected.” She then shared five lessons she’s embracing this year, which are not taken from business books, but from living, learning, and listening.

    1. Don’t try to be perfect all the time

    Ghazal admitted she often rushed because she was trying to get everything exactly right. But chasing perfection meant not delegating enough and missing out on what truly matters. Now, she values steady progress over flawless execution.

    “I now value consistent progress far more than overthinking and doing everything perfectly,” she said.

    2. Always know your reason

    She realised that saying “yes” too quickly often led to unnecessary stress. “Now, I am chasing clarity by asking myself, why,” she wrote. Having clear reasons behind commitments helps her stay focused and stress-free.

    “Clarity saves time. Decisions feel lighter,” Ghazal highlighted.

    3. Health comes first

    “When my body or my family is running on low, everything else falls apart,” she shared. Her new approach is to slow down, prioritise well-being, and find her own version of balance.

    4. Being busy is not the same as being productive

    Ghazal noted that her full calendar wasn’t always meaningful. She now asks, “Is this adding value, or just adding noise?” This shift from doing more to doing what matters is something many professionals are waking up to.

    5. If you don’t change it, you’re choosing it

    By repeatedly telling herself that things would slow down, she realised she was actually agreeing to live like that. Real change, she noted, only happens when we make a choice.

    Her final reflection was simple yet profound:
    “Some lessons come from books. Some, from your child’s one honest question.”



    A Reminder for Every Entrepreneur

    For entrepreneurs, it’s easy to get caught in the rush of chasing deadlines, scaling faster, and doing more. But as Ghazal reminds us, being busy isn’t the same as building something meaningful. Her reflections show that real success also means knowing when to pause, protect your energy, and focus on what truly matters, whether that’s your team, your family, or your own well-being. Sometimes, slowing down is what helps you grow stronger.


    Ghazal Alagh Breaks the Tug-of-War Myth: How Kid-Time Teaches Boardroom Brilliance
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  • Best Father’s Day Ad Campaigns That Nailed Emotion and Creativity

    Our fathers are the rock upon which we can put our faith. They are constant in their support and will always be there for us. They encourage us to keep going even when things are tough, and they are the wind beneath our wings. Dads love us even when we can’t see it, and they make sure we have all we need. The people who help us achieve our goals in life are often our dads. Our dads have been our biggest advocates from the time they taught us to ride bikes as children until now, when we’re adults, when we pursue our goals and ambitions. Fathers deserve recognition all year round for being there for their children through thick and thin, believing in them and their abilities, and helping them attain their full potential. We honour our fathers and everything they do for us each year on Father’s Day.

    Several brands realising the importance of this day, have put their creative minds to work and crafted some of the most thoughtful commercials to make Father’s Day more special:

    Zomato’s Father’s Day Ad Celebrates the Unsung Multi-Tasker – Dad
    Apollo Tyres
    Hero Lectro
    Hisense India
    IFFALCON
    Pizza Hut
    Upstox
    Kotak Mahindra Life Insurance
    Zepto
    Bharat Matrimony
    Dove Men+Care
    Edelweiss Mutual Fund
    Godrej Group
    HDFC
    Himalaya Babycare
    Licious
    Poonawalla Fincorp
    Narayana Group
    SBI Life

    Zomato’s Father’s Day Ad Celebrates the Unsung Multi-Tasker – Dad

    Zomato has released a heartwarming Father’s Day campaign that beautifully captures the silent strength and support fathers offer through every stage of life. The ad traces the journey from childhood to adulthood, showing how fathers are always present, whether it’s dropping you off, staying up at night, or simply being a comforting presence.

    Adding a quirky twist, the film cleverly compares the roles fathers play to popular modern services. He’s our very own Uber, always ready to drive us; our Spotify, singing lullabies late at night; our personal event planner, just like Zomato District; our reliable news update, like Inshorts; and even our human Truecaller, always picking up the landline. And when the child casually mentions mangoes, he brings them home by evening, just like Blinkit.



    Apollo Tyres

    Apollo Tyres – Father’s Day Campaign

    Apollo Tyres celebrated Father’s Day in 2024 with a heartfelt and warming ad highlighting how fathers navigate life with love and resilience. But the ad has a little twist. It is not talking about a bond between father and child, but between an owner and his pet dog. The narrative captured here showcases that parental bonds can be between animals and humans, just as the present generations see their pets as their children. 

    Hero Lectro

    Hero Lectro showcased that the greatest Father’s Day gift is not an expensive watch or a car, but rather the moments we share. The ad showcases an emotional journey where fathers play a constant supportive role, from teaching us to walk to riding our first bicycle. They are not just teachers and mentors, but also companions and friends who provide wisdom and insights as we grow up. 

    Hisense India

    Hisense India - Father's Day Campaign
    Hisense India – Father’s Day Campaign

    Hisense India created a Father’s Day campaign that not only highlighted the bond between fathers and children but also the multiple roles they play in our lives. The brand made its campaign interactive by asking users to send photos of their MVP, their dad with Hisense. This campaign was to show that dads are always there for us and support us no matter what we do. 

    IFFALCON

    IFFALCON had one of the most quirky and relatable Father’s Day campaigns. It highlights how fathers take hours to make a decision, as they pay attention to every detail, whether it’s choosing a TV or picking the next family vacation. They always want what is best for their family, and will take the time and energy to choose one that not only suits everyone’s needs but also their budget. The brand demonstrates the extent to which fathers are invested in purchasing to keep their families happy. 

    Pizza Hut

    Pizza Hut – Father’s Day Campaign

    Fathers are not always able to openly express their love and affection. But we all know that it’s there. Pizza Hut’s Father’s Day campaign is a take on that where a son wishes his father on his special day and agrees to foot the bill for a pizza party together. All his father does is share a thumbs-up emoji, but lost is the sweet and loving smile that the father gives, beaming with pride. 

    Upstox

    Upstox – Father’s Day Campaign

    Upstox financial investment brand celebrated Father’s Day with its #FirstFinancialAdvisor campaign. It shows a video of conversations between fathers and their children from childhood drama to adulthood problem-solving. But it highlights simple money-saving lessons to supportive, dynamic guides. Fathers are our first personal growth and financial educators who influence our lives and teach us how to make the right decisions, especially when it comes to finances. 

    Kotak Mahindra Life Insurance

    Kotak Mahindra Life Insurance – Father’s Day Campaign

    In 2024, Kotak Mahindra launched a digital film featuring their brand ambassador, Rajkummar Rao. It pays tribute to the essence of a father’s love and inspiration in one’s life. While a father’s love is often perceived as tough, they stand by you in every phase of life. Rajkummar Rao talks about his moments with his father and celebrates him as his first hero. 

    Zepto

    Zepto – Father’s Day Campaign

    Zepto celebrated Father’s Day with its #JustSayIt campaign that openly encouraged people to express their love and appreciation for their fathers. The campaign was a touching video that played across multiple platforms and encouraged its audience with teasers and interactive content. The idea was simple: just make sure that your father knows just how much you love and cherish him on his special day.   

      

    Bharat Matrimony

    Bharat Matrimony – Father’s Day Campaign

    Last year, Bharat Matrimony aired an advertisement for Father’s Day that brilliantly depicted the love between a father and daughter while also apologizing to all fathers. The idea for the commercial came from the observation that dads miss their daughters when they grow up, even though they want them to get married.

    It captures images of heartbroken dads during the ‘bidaai’ ceremony when the bride gets ready to move in with her new family after saying a sad goodbye to her parents.

    Some dads put up a strong front to control their emotions, while others flash a proud, teary smile. At the conclusion of the film, BharatMatrimony issues an “apology” for matching daughters with suitable life partners and for causing this heartbreaking separation.


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    Dove Men+Care

    Dove Men+Care #CongratsItsADad Campaign
    Dove Men+Care – Father’s Day Campaign

    Dove Men+Care announced the debut of their #CongratsItsADad campaign in 2023, which honors fathers and the moment they become the first guardians of their children, on Father’s Day. The initiative’s execution showcased a remarkable level of agility, aligning with the brand’s continued dedication to acknowledging the life-changing impact of care. #CongratsItsADad is all about the dads who got the best Father’s Day present ever: a baby.

    The campaign included photos of new parents and encouraged everyone to recognize the care that dads and father figures provide in their lives. Dove Men+Care wasted no time turning the birthing photographs sent in by families and photographers around the nation into outdoor digital billboards. On the same day, they went up in more than 1,600 spots around New York City, including Penn Plaza and Times Square.


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    Edelweiss Mutual Fund

    Edelweiss Mutual Fund – Father’s Day Campaign

    Edelweiss Mutual Fund has released a digital film called “Chhoti chhoti kishton ne, Seench liya aaj rishton ko” in celebration of Father’s Day.

    The digital film’s goal is to make a strong point about enabling dads to live independently and with purpose in retirement while capturing the unique link between a grandpa and his grandchild.

    In the video, it was shown a middle-class family on a summer vacation to the village to stay with the boy’s grandpa. The boy is five years old. As they get ready to depart, the pair touches the old man’s feet in a traditional gesture to request his blessings. As the little boy clings to his grandpa, a touching scene unfolds.

    In a touching turn of events, the old guy politely turns down the couple’s small financial gift and instead surprises them by giving their son a larger sum of money along with some sincere wishes. As they watch this act of kindness develop, the couple is profoundly affected by the range of feelings they are experiencing. A catchy melody enhances the scene’s emotional effect as it plays in the background of the film.

    Godrej Group

    Godrej Group – Father’s Day Campaign

    A heartwarming recipe that pays tribute to fathers across the world is part of Godrej Group’s #PerfectForDadRecipe, an inspiring Father’s Day campaign. The campaign dives into deep contemplation and is sure to provoke thought. Highlighting a father’s important contributions in the kitchen, #PerfectForDadRecipe encourages diversity in new-age parenting while shattering biases and addressing stereotypes connected with parental roles. An exclusive Father’s Day dish called “The Misunderstood Dad Platter” is showcased in the advertising, which incorporates Godrej products.

    Advocating for a shift in consumer mindset away from traditional gender stereotypes, the #PerfectforDadRecipe campaign highlights the equal abilities of fathers and mothers in the home and the role of parents. Godrej Group’s Corporate Brand & Communications team and Creativeland Asia came up with the idea for #PerfectforDadRecipe to highlight the importance of fathers in raising children and making the house a home. Featuring Godrej items and a father in the kitchen, the ad taps into the many feelings and societal expectations around fatherhood.


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    HDFC

    HDFC – Father’s Day Campaign

    The Father’s Day advertisement by HDFC Mutual Fund stresses the value of starting early and how even modest investments now may pay off handsomely later. Many fathers instill in their children the values of saving for the future and working hard now will pay off in the end. The company takes a page out of Dad’s playbook when it comes to saving money and promotes a similar attitude among consumers.

    Himalaya Babycare

    Himalaya BabyCare – Father’s Day Campaign

    Because of the sacrifices they make and the challenges they go through, fathers are the very first heroes in our lives. They love and protect us. However, not many parents are aware that their children look up to them as role models. An advertisement for Father’s Day that Himalaya Babycare created describes the spirit of fatherhood and encourages children of all ages to express to their fathers that they are their heroes.

    Licious

    Licious – Father’s Day Campaign

    In every household, fathers are the unofficial “meat experts,” and they are frequently the ones who are responsible for purchasing chicken and mutton. The majority of people take their obligations extremely seriously, making certain that their family can enjoy the very best that life has to offer. The moment that they are taken away from this duty against their will, there will undoubtedly be some complaints received. In an homage to fathers on Father’s Day, the meat brand Licious apologizes to fathers for relieving them of their “meat duties,” in which the fathers express their displeasure with the situation.


    Licious Success Story – Meat And Seafood Company
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    Poonawalla Fincorp

    Poonawalla FinCorp – Father’s Day Campaign

    Cyrus Broacha portrays the character of Boman Naoroji, who has a crush on his red automobile, which he refers to as “Boman Ki Pyaari,” and goes to great lengths to ensure that it is in perfect shape. On the other hand, “Boman Ki Pyaari” is of secondary importance to “Boman ki Dulhaari,” which is his daughter. To raise money for his daughter’s new venture, Boman decides to sell his much-loved automobile. Thankfully, Poonawalla Fincorp comes to the rescue, and “Boman ki Pyaari” continues to maintain its relationship with Boman. This campaign is being run by the company to draw attention to the collateral-free loan product that the company provides, with the end goal of encouraging clients to make it their preferred one-stop solution. It is the unwavering support that fathers provide for their children that this brand highlights. Fathers are there for their children even when they would rather remain in the background.

    Narayana Group

    Narayana Group – Father’s Day Campaign

    The narrative of Narayana Group is about a father who is unshakable in his support of his son to assist him in achieving success. The movie praises the importance of fathers as motivators, role models, and mentors, demonstrating to children that they can inculcate values, discipline, and a desire for learning through their actions rather than just words.

    SBI Life

    SBI – Father’s Day Campaign

    The #PapaHainNaa digital film that SBI Life has created for Father’s Day depicts the journey of self-realization that a father goes through as he realizes that he has been inadvertently imparting values of perseverance and dedication in his child.

    One notion that is narrated by all of these advertisements is that behind the scenes, fathers not only put in a lot of effort to make their children’s goals come true, but they also give their children the support that they require. When they are put in a position, fathers become more emotional than mothers, even though they convey the image of being emotionless. Fathers are frequently thought of as being the person with the most difficult hearts. To put it simply, they are the engine that propels the life of every child.


    Father’s Day Gift Ideas: Unique, Useful & Heartfelt Picks from Indian Brands That Care
    This Father’s Day, discover the best Indian brands offering thoughtful gifts for dads who deserve meaningful, high-quality, and practical surprises.


    FAQs

    When is Father’s Day celebrated?

    Father’s Day is celebrated annually on the third Sunday in June. This year, it is on 15th June.

    What is the Dove Men+Care campaign about?

    Dove Men+Care announced the debut of their #CongratsItsADad campaign in 2023, which honors fathers and the moment they become the first guardians of their children, on Father’s Day.

    What was Godrej’s Father’s Day campaign?

    #PerfectforDadRecipe was Godrej’s Father’s Day campaign.

  • How to Earn Money with a Laptop and Internet in India | Proven Ways to Make Money Online from Your PC

    The Internet has become an integral part of our lives, transforming the way we live and work. It has proven to be a powerful tool, offering countless opportunities for individuals to shape their own futures and generate income online. Despite initial skepticism, the Internet has thrived, and its influence has permeated all aspects of society, from personal interactions to public services. With billions of people now connected, the Internet has become a vital platform for communication, commerce, and social engagement.

    In the era of digitalization, leveraging the power of the Internet and earning money online has become increasingly lucrative and sought after. Today, the Internet serves as a global marketplace, enabling individuals to tap into a wide range of opportunities and reach a vast audience. As the number of Internet users continues to grow, the potential for success and impact in the digital realm is immense. The Internet has proven its significance, with over 5.5 billion people now accessing it, accounting for approximately 62% of the world’s population, as reported by Statista in 2024.

    The Internet has become a vital tool for brands to establish their presence and connect with customers. E-commerce platforms have revolutionized the way products are bought and sold, providing brands with endless opportunities to reach their target audience. Additionally, the Internet serves as an exceptional platform for students to enhance their learning experiences.

    In this blog, we will explore various methods through which anyone can leverage the power of the Internet, using just a laptop or desktop, to earn money online. From freelance work and online marketplaces to blogging and affiliate marketing, we will delve into the diverse avenues available for individuals to generate income on the Internet. Join us as we explore the vast potential of earning money online and discover how you can tap into this exciting realm using nothing more than your computer and an Internet connection.

    Internet Penetration Rate in India from 2014 to 2024
    Internet Penetration Rate in India from 2014 to 2024

    Top Things to Consider Before You Start Earning Online

    There are many ways to make money using a laptop, and some of them can be both easy and profitable. You’ll find lots of influencers sharing their success stories. But remember—what works for them might not be the best for you.

    Before you start, think about whether you can really earn enough to make it worth your time. Ask yourself these questions:

    • Do you have the right skills? Or will you need to learn everything from scratch?
    • How much time can you give? Are you ready to put in extra hours to get ahead?
    • What’s the real earning potential? Can you earn a steady income, or maybe even passive income?
    • Do you enjoy it? Are you choosing something you love, or just trying to make money?

    20 Ways to Make Money Online with a Laptop

    S.No Way to Make Money Skill Level Time to Start Earning Earning Potential
    1 Sell Household Items Beginner Fast (1–7 days) Low to Medium
    2 Start a Blog Intermediate Slow (3–6 months) Medium to High
    3 Take Surveys Beginner Fast (1–3 days) Low
    4 Write an eBook Intermediate Medium (2–4 weeks) Medium to High
    5 Begin Freelance Writing Intermediate Medium (1–4 weeks) Medium to High
    6 Become a Virtual Assistant (VA) Beginner to Intermediate Medium (1–3 weeks) Medium
    7 Set Up an Online Course Advanced Slow (1–3 months) High
    8 Work on Social Media Beginner to Intermediate Medium (2–4 weeks) Medium to High
    9 Create Niche Websites Featuring Google AdSense Ads Intermediate to Advanced Slow (3–6 months) Medium to High
    10 Upload YouTube Videos Beginner to Advanced Medium to Slow Medium to High
    11 Design Mobile Apps Advanced Medium to Slow High
    12 Become an Amazon Associate Beginner Medium (2–4 weeks) Medium
    13 Sell your Photography Intermediate Medium (2–6 weeks) Medium
    14 Sell your Designs Online Intermediate Medium (2–6 weeks) Medium
    15 Start a Dropshipping Business Intermediate to Advanced Medium (1–3 months) High
    16 Data Entry Beginner Fast (1–7 days) Low to Medium
    17 Online Tutoring Intermediate to Advanced Medium (1–3 weeks) Medium to High
    18 Translation Intermediate Medium (1–3 weeks) Medium
    19 Start a Podcast Intermediate Slow (1–3 months) Medium
    20 Design and Sell Print-on-demand Intermediate Medium (2–6 weeks) Medium to High

    Advantages of Using Pawns.app:

    • It’s a global app – anyone can join
    • Supports all platforms (Windows, macOS, Android, iOS, Linux)
    • Pays via PayPal, Bitcoin, and gift cards
    • The minimum withdrawal amount is just $5
    • Pawns.app prioritizes the security of its users’ transactions.

    Sell Household Items

    How to Earn Money With a Laptop and Internet - Sell Household Items
    How to Earn Money From Laptop and Internet – Sell Household Items

    If you have household items that are no longer in use or you want to get rid of them, you can turn them into quick cash by selling them. Many times, we buy things we don’t actually need or frequently upgrade our belongings. Instead of letting these items gather dust, selling them to someone who can make use of them is a great way to earn some money.

    When selling your household items, it’s important to make a good impression. Take high-quality and appealing photos of the items you’re selling, as people prefer visually appealing products online. Clear and well-lit photos will attract more potential buyers and increase the chances of a successful sale.

    There are various platforms available where you can sell your household items, such as online marketplaces, classified ads websites, or local buy-and-sell groups. Choose the platform that best suits your needs and target audience.

    Top Platforms Where You Can Sell Household Stuff:

    • Amazon
    • eBay
    • Craigslist
    • Bonanza
    • Offer Up
    • Olx
    • SellMax

    Ensure that you accurately describe the condition, specifications, and any other relevant details of the items in your listing. This helps potential buyers make informed decisions and reduces the chances of misunderstandings or returns.

    Price your items competitively based on their condition and market value. Research similar items being sold online to get an idea of the appropriate pricing range.

    Be responsive to inquiries and negotiate with potential buyers if needed. Prompt communication and a friendly approach can help build trust and increase the likelihood of a successful transaction.

    Remember to prioritize safety when meeting potential buyers. Arrange meetings in public places or consider using secure payment and shipping methods to protect yourself and your items.

    By selling your household items, you not only declutter your space but also make some extra money while giving others the opportunity to find useful items at affordable prices.


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    Start a Blog

    How to Make Money on a Laptop
    How to Earn Money From Laptop and Internet – Earn Money With Blogging

    A blog is a personal or professional website where individuals share their thoughts, ideas, and information on specific topics of interest. It has quickly gained popularity as a means of communication and information dissemination, as well as generating online income. Blogging provides a platform for self-expression and allows individuals to connect with a wider audience.

    When starting a blog, one of the crucial decisions to make is choosing the right blogging platform. The platform serves as the foundation for your blog, determining its functionality, design, and user experience. Selecting the best platform that aligns with your goals and preferences is essential for a successful blogging journey.

    There Are Five Main Steps You Need to Do to Start a Blog:

    • Choose a great blog platform.
    • Choose a web host for your blog
    • How to Set up a blog on your domain
    • Design your new blog
    • Useful resources for blogging

    Best Blogging Platforms:

    • Blogger.com
    • Wix.com
    • WordPress.com
    • LinkedIn.com
    • Medium.com
    • Postheaven.com

    How Much Do Blogs Earn in 2021


    Earn Money With Blogging:

    Blogging can be a profitable venture if done strategically. There are several ways to monetize a blog and generate income:

    1. Advertising: Displaying ads on your blog is a common way to earn money. You can join ad networks like Google AdSense or work directly with brands for sponsored content and banner ads.
    2. Affiliate Marketing: By promoting products or services through affiliate links on your blog, you can earn a commission for every sale or referral made through your unique link.
    3. Sponsored Posts: Collaborating with brands to write sponsored content can be lucrative. Brands pay you to feature their products or services in your blog posts.
    4. Digital Products: Creating and selling digital products like e-books, online courses, or templates related to your blog’s niche can generate passive income.
    5. Membership or Subscription: Offering exclusive content or access to a membership area for a fee can be a source of recurring revenue.
    6. Freelance Writing: Establishing yourself as an expert through your blog can lead to freelance writing opportunities for other publications, allowing you to earn additional income.

    Remember, building a successful blog takes time, effort, and consistency. Providing valuable content, engaging with your audience, and promoting your blog through social media and SEO techniques are essential for attracting readers and potential revenue streams.


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    Take Surveys

    How to Earn Money With a Laptop and Internet - Take Surveys to Earn Money
    How to Earn Money From Laptop and Internet – Take Surveys

    Surveys, which allow individuals to earn money from laptops, are an effective way to gather valuable feedback from users about products and services. Well-designed online surveys focus on fairness, trustworthiness, and understanding customer preferences. Companies and service providers use surveys to enhance their offerings based on customer insights.

    Not only do surveys provide valuable data, but they also offer an opportunity to earn money. Many companies and organizations pay individuals to participate in surveys and share their thoughts. Platforms like Valued Opinions and The Panel Station list surveys from various companies, allowing you to earn money on the side. The best part is that you can participate in surveys even without a laptop or stable internet connection, making it accessible to a wider audience.

    By dedicating some time to filling out surveys, you can earn extra income while sharing your opinions on products and services. It’s a convenient way to make money and contribute to improving the offerings of companies and organizations.

    Some Tips to Give a Great Survey:

    • Do not be misled by the sign-up page.
    • Do not change your details to attend surveys.
    • Do not randomly attempt any answer on the MCQs, as they sometimes include questions to check if you are reading them or not.
    • Try to be as informative as you can with your answers.
    • Be patient; it takes time sometimes to get the survey for your demography. So, as I have already told you, this cannot be your only job. Pursue this as a side income because it is not stable.

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    Write an eBook

    How to Earn Money With a Laptop and Internet - Earn Money with eBook
    How to Earn Money With Laptop and Internet – Earn Money with eBook

    An e-book, short for “electronic book,” is a digital publication that can be accessed on devices like laptops, computers, tablets, and mobile phones. If you possess good writing skills or know someone who does, you can venture into e-book creation and distribution.

    Platforms like Amazon Kindle offer an excellent opportunity for writers and publishers to showcase their e-books and earn money. It serves as a popular marketplace for selling e-books. However, e-book writing requires more than just writing proficiency. It involves skills like research, analysis, and attention to detail.

    To create your e-book, you can leverage various tools available in the market. These tools assist in formatting, designing, and optimizing your e-book for a seamless reading experience. By listing your e-books on platforms like Amazon Kindle, you can reach a wide audience and generate revenue from sales.

    With the right skills, tools, and a platform like Amazon Kindle, you can turn your writing talents into a lucrative endeavour, sharing your knowledge and stories with readers worldwide while earning money from your e-book sales.

    Advantages of an Ebook:

    • One device, many books
    • Accessible everywhere
    • Easily updates
    • Shareable content
    • Easy on the eyes
    • Read aloud feature

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    Begin Freelance Writing

    How to Earn Money With a Laptop and Internet - Freelance Writing
    How to Earn Money With Laptop and Internet – Freelance Writing

    In a world where skills are constantly evolving, writing stands out as a timeless craft that continues to hold immense value. Experts and scholars foresee writing as a skill that will remain relevant in the years to come, making freelance writing an ideal career or part-time opportunity for those who have a passion for playing with words.

    Freelance writers have the flexibility to work on a diverse range of projects for different employers. This versatility is one of the appealing aspects of freelance writing, as it allows writers to explore various topics and industries. Many individuals opt for freelance writing as an additional source of income, taking on projects on a project-by-project basis.

    The demand for freelance writers is consistently high, as businesses and individuals require quality content for their websites, blogs, marketing materials, and more. With the right skills, freelancers can find opportunities to showcase their creativity, expertise, and storytelling abilities.

    Some Simple Steps to Getting Started:

    • Choose your niche
    • Set up a website or blog
    • Write great sample work
    • Explore yourself everywhere
    • Check writing job boards
    • Collect testimonials from your clients

    Best Freelance Marketplace Platforms:

    • Upwork
    • Fiverr
    • Freelancer
    • Toptal
    • We Work Remotely

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    Become a Virtual Assistant (VA)

    If you’re thinking about how to earn money using laptop, then being a Virtual assistant might be helpful. The Virtual assistants (VAs) are the backbone of any organization. They provide administrative support to the customers of any company. Suppose you have a keen interest in helping and interacting with people. The Virtual assistant job is a perfect fit for you.

    Virtual assistants often perform critical tasks that contribute to the success and efficiency of businesses. Their expertise is in high demand as they offer valuable time and cost-saving solutions, particularly in areas such as customer service. By taking on professional responsibilities, VAs help companies streamline operations and focus on core business activities.

    Best Platforms to Work as a Virtual Assistant:

    • Upwork
    • Fiverr
    • Freelancer
    • Guru

    By harnessing your organizational skills, communication prowess, and attention to detail, you can embark on a fulfilling journey of becoming a virtual assistant. This role not only offers the opportunity to earn money but also allows you to make a meaningful impact by supporting businesses and individuals in achieving their goals.


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    Set Up an Online Course

    Want to earn passive income using a laptop? If you possess a valuable skill or expertise that you’re eager to share with the world, such as cooking, coding, marketing, teaching, or any other subject, setting up an online course can be a lucrative avenue for generating income. Not only does it allow you to monetize your knowledge, but it also provides an opportunity to connect with like-minded individuals.

    When selecting a topic for your online course, choose something that you are genuinely passionate about and enjoy teaching. This will enable you to deliver engaging and impactful content to your students. Once you have identified your course topic, it’s crucial to conduct thorough market research to determine its demand and viability.

    Some Tips for Creating an Online Course:

    • Pick a perfect topic for your course.
    • Register a domain and a host on your niche.
    • Ensure your idea has high market demand or is learnable through an online mode.
    • Select, gather, research, and organize your content.
    • Structure your course modules and plan.
    • Record and edit your online course.
    • Launch and start marketing your course through ads.

    Creating an online course offers numerous advantages, including the ability to reach a global audience, flexible scheduling, and recurring passive income. Platforms like Udemy, Coursera, and Teachable provide user-friendly interfaces to host and market your course to a wide range of learners.


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    Work on Social Media

    How to Make Money with my Computer for Free
    How to Earn Money With a Laptop and Internet – Work on Social Media

    In today’s digital landscape, individuals and brands alike are harnessing the power of social media to amplify their presence and drive business growth. Social media platforms serve as invaluable tools for building brand awareness, generating leads, and increasing sales. Whether you’re a social media novice or a seasoned user, there are endless opportunities to enhance your skills and maximize your earning potential.

    As famous author and marketer Austin Kleon has written in his book “Show Your Work” :

    Don’t worry about everything you post being perfect. SciFi writer Theodore Sturgeon once said that 90% of everything is crap. The same is true for our work. We don’t always know what works and what sucks. So just show your work and let people to decide what is best.

    Social Media Tips for Any Platform:

    • Create a specific strategy for each social media platform.
    • Be consistent and focus on your delivery of messaging
    • Always keep an eye on what’s trending.
    • Do measure & analyze your results, but do not take them personally.
    • Invest in video content and written content more
    • Join communities in the same niche.
    • Try to interact with your audience.
    • Partner with influencers and micro-influencers in the same niche.

    To unlock the earning potential of social media, it’s crucial to stay abreast of the latest trends and best practices. This entails continuously refining your content strategy, optimizing your profiles, and engaging with your audience through meaningful interactions. Additionally, exploring monetization options such as sponsored posts, brand collaborations, and affiliate marketing can open doors to new revenue streams.


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    Create Niche Websites Featuring Google AdSense Ads

    How to Make Money with a Laptop - Earn Money Online with Google Adsense
    How to Earn Money With a Laptop and Internet – Earn Money with Google Adsense

    In the vast realm of online earning opportunities, creating niche websites featuring Google AdSense ads has emerged as a lucrative avenue. Google AdSense, a program powered by the world’s leading search engine, enables website owners and bloggers to monetize their online presence by displaying relevant advertisements. This mutually beneficial program allows creators to earn revenue from the profits generated by advertisers.

    The beauty of this approach lies in its accessibility. Anyone can tap into the potential of earning money online without the need to sell products or services directly. By leveraging the power of AdSense, bloggers and website owners can transform their online platforms into income-generating assets. Google AdSense ads can be a perfect answer to how to make money with laptop.

    Steps to Follow Before Starting This:

    • Pick your niche or sub-niche.
    • Create your online presence.
    • Place your AdSense blocks properly.
    • Get writing and rank your site using the right keywords.
    • Analyze results and implement new things for further growth.

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    Upload YouTube Videos

    YouTube Age Demographics
    YouTube Age Demographics

    In the digital era, uploading YouTube videos has emerged as a lucrative way to turn your passion into a source of income. With over 10 billion downloads on the Google Play Store, the YouTube app has become a favourite platform for video consumption. However, what many don’t realize is that YouTube also offers opportunities for creators to earn money by allowing ads to run on their videos.

    Through YouTube’s monetization program, creators can earn revenue through Cost-Per-Click (CPC) ads. This means that advertisers are charged when viewers click on the ads displayed alongside your videos, and you, as the creator, receive a portion of that advertising revenue.

    Tools to Create Better YouTube Videos:

    • Adobe Premiere Pro
    • Corel Video Studio
    • Apple Final Cut Pro X
    • Apple’s iMovie
    • Blender
    • Filmora

    To begin your YouTube journey, you’ll need a few essentials, such as a good-quality camera, microphone, and video editing software. These tools will help you create high-quality content that captures the attention of your target audience.

    Consistency and quality are key to growing your YouTube channel and maximizing your earning potential.


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    Design Mobile Apps

    In the ever-evolving world of technology, designing mobile apps has become a lucrative avenue for earning money. While developers focus on the functionality of an app, it’s the mobile app designers who are responsible for making it visually appealing and user-friendly. Mobile app design encompasses both the User Interface (UI) and User Experience (UX), ensuring a seamless and engaging user interaction.

    As a mobile app designer, your role is to create a visually captivating and cohesive app experience. You will be responsible for crafting the overall style of the app, including the color scheme, typography, and design elements that users will interact with. Your goal is to create an intuitive and aesthetically pleasing interface that enhances the user’s journey through the app.

    Some Mobile App Design Platforms Are Listed Below:

    • BuildFire
    • InVision
    • Sketch
    • Adobe Experience Design (XD)
    • Marvel
    • Origami Studio
    • Balsamiq

    As the demand for mobile apps continues to rise, opportunities for app designers abound. You can choose to work as a freelance designer, collaborating with clients on various projects, or join a mobile app development agency to work on a wide range of exciting ventures.


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    Become an Amazon Associate

    If you’re looking to monetize your website or blog, becoming an Amazon Associate through the Amazon affiliate program can be a straightforward and effective way to generate income. By signing up and receiving approval, you gain access to a vast selection of products and the opportunity to earn commissions by promoting them on your site.

    As an Amazon Associate, you can easily create affiliate links for products available on Amazon, earning from the web. When a visitor clicks on one of your affiliate links and makes a purchase on Amazon, you earn a commission. The process is seamless and hassle-free, allowing you to focus on creating valuable content while Amazon handles the rest. The Amazon affiliate program is free for website owners and bloggers to join, making it an accessible option for those looking to monetize their online presence.

    Some Important Points to Keep in Mind:

    • You must disclose on your site or in your communication that you may be eligible to earn from your recommendations.
    • You must not make false or deceptive claims in your recommendations.
    • Avoid referring to prices (with some exceptions) since prices frequently change.
    • Do not use Amazon affiliate links in offline promotions, eBooks, or emails.
    • Do not use link shorteners on affiliate links.

    Sell your Photography

    If you have a passion for photography, whether you’re a professional or an enthusiast, capturing moments in your spare time, there are abundant opportunities to turn your photos into a lucrative source of income. Selling your photos online and exploring various avenues on how to earn money online has become increasingly popular, thanks to the growing number of platforms that allow photographers to showcase and monetize their work.

    Some Stock Image Websites Are Listed Below:

    • Alamy
    • Picfair
    • EyeEm
    • Foap
    • Getty Images
    • Shutterstock
    • Dreamstime

    By leveraging these platforms, you can make a nice amount of money from the photos you’ve already taken. These platforms provide a convenient way to showcase and sell your photos to a global audience. When someone purchases a license to use your photo, you earn a commission or royalty fee.

    Free Examples of Photo-Editing Software:

    • FastStone Image Viewer
    • Raw Therapee
    • PIXLR
    • GIMP
    • Snapseed (for iPhone and Android)

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    Sell your Designs Online

    If you have a creative personality and possess design skills, there is a lucrative opportunity to sell your design work online and generate income. Whether you excel in art direction, illustration, or 3D artistry, there is a demand for high-quality designs in various industries and among individuals.

    Selling your designs online has become more accessible than ever before. You can showcase and market your work directly to the public through numerous platforms that specialize in connecting designers with potential buyers. These platforms eliminate the need for extensive investments of time and money to set up your own online store.

    Below Are the Tools You Need to Know About:

    • Creative Market
    • TurboSquid
    • Art Web
    • Artist Shops
    • Big Cartel
    • Design Cuts
    • Etsy
    • Dreamstime

    By leveraging these online marketplaces, you can reach a global audience and monetize your creativity. Whether you create digital assets, templates, logos, graphics, or any other form of design, there is a market eagerly looking for captivating and professionally crafted visuals.

    Start a Dropshipping Business

    Dropshipping is a type of e-commerce business that has gained immense popularity in recent years. The concept of dropshipping is simple – you sell physical products, but you don’t have to deal with inventory or shipping. In other words, you act as an intermediary between the customer and the supplier.

    When you receive an order from a customer, you place an order with the supplier, and they ship the product directly to the customer’s doorstep. This means that you don’t have to worry about storing inventory, packaging products, or shipping them to your customers. The supplier takes care of everything for you.

    Dropshipping is a great option for people who want to start an online business because it’s easy to set up and manage. You don’t need a lot of money to get started, and almost everything can be automated with apps like Oberlo and Shopify. This makes it a very hands-off business, which is great for people who want to earn passive income.

    However, to succeed in dropshipping, you need to find a niche market. This means finding a product that is in demand but not widely available. You also need to create a website and start marketing your products. This involves using social media, paid advertising, and other marketing techniques to attract customers to your website.

    Once you have a customer, you simply place an order with the supplier, and they take care of the rest. This means that you can focus on growing your business and finding new customers. If you think you’re good at marketing and can find a niche market, dropshipping could be a great option for you.

    Data Entry

    Want to earn some extra money? Try a Data Entry job! Your main task will be entering and updating data on a computer. There are many data entry jobs in India, so you can find one that fits your skills and schedule.

    Be careful of scams! Some jobs may promise quick money, but real data entry work won’t make you rich overnight. For safe and reliable work, check platforms like Fiverr, Flex Jobs, Freelancer, and Naukri.com for project-based opportunities.

    Online Tutoring

    How to Make Money Using Laptop
    How to Earn Money from Laptop and Internet – Online Tutoring

    If you love teaching and enjoy sharing knowledge, online tutoring can be a great way to earn money.

    Step 1: Choose the subject you’re good at.
    Step 2: Decide who you want to teach—school kids, college students, professionals, or anyone else.
    Step 3: Create a simple lesson plan to guide your students step-by-step.
    Step 4: Find an online teaching platform that works best for you.

    Translation

    Can you speak another language besides English? Translation work could be a great way to earn extra money! Not many people can do this job, so you’ll have less competition.

    To get a translator job, you need to prove you’re fluent in another language. Highlight your degree or experience in your resume or cover letter. Most companies will also ask you to take a test without using any translation tools before hiring you.

    Start a Podcast

    Have you noticed how popular podcasts have become? It’s no surprise—they’re a great way to earn passive income using laptops through ads and affiliate sales!

    It’s a great way to earn money through ads and affiliate sales.

    Step 1: Pick a topic you love—like beauty, true crime, or celebrity gossip. Make sure it’s interesting but also targeted to a specific audience.

    Step 2: Once you have enough listeners, reach out to brands for ads or affiliate deals. You can earn commissions when people buy using your special code.

    Tip: Focus on creating high-quality content that connects with your audience, and the money will follow!

    Design and Sell Print-on-demand

    How to Make Money Using Laptop
    How to Earn Money With a Laptop and Internet – Print-On-Demand

    Print-on-Demand (POD) is still a profitable business. From 2023 to 2024, it grew by 22.7%, reaching a market value of $48.4 billion. This model lets you sell custom designs without keeping any stock. Your earnings depend on the platform and the number of listings.

    How to Start

    1. Pick a niche and decide what products to sell.
    2. Create unique designs.
    3. Choose a platform or build your own website.
    4. Set prices, promote your products, and offer great customer service.

    Conclusion

    We have discussed several methods to earn money using a laptop and the internet, ranging from freelancing, blogging, e-book writing, virtual assistance, online courses, YouTube videos, app design, and selling photography and designs online. Each of these methods offers unique advantages and opportunities to showcase your skills and creativity.

    It is important to note that success in earning money online requires dedication, perseverance, and continuous learning. Building your online presence, establishing a strong network, and consistently delivering high-quality work are essential factors that contribute to your success.

    Harness the power of technology, leverage your skills, and seize the opportunities that lie ahead. The laptop and internet have unlocked a world of possibilities, and it is up to you to make the most of it. Start today, and pave your way toward a rewarding and prosperous online career.

    FAQs

    I have a laptop how to earn money in India?

    You can earn with laptop and the internet in the following ways:

    • Selling Household Items
    • Starting a Blog
    • Taking Surveys
    • Writing an eBook
    • Begin Freelance writing
    • Becoming a Virtual Assistant (VA)
    • Setting Up an Online Course
    • Working on Social Media
    • Creating niche Websites featuring Google AdSense ads
    • Uploading YouTube videos
    • Designing Mobile Apps
    • Becoming an Amazon Associate
    • Selling your Photography
    • Selling your Designs Online

    What are the essential requirements to earn money online?

    To get started, you’ll need a reliable laptop or computer and a stable internet connection. Additionally, having specific skills or expertise in a particular area can be beneficial, depending on the chosen method of earning money online.

    How long does it take to start earning money online?

    The timeline for earning money online varies depending on several factors, including the chosen method, your dedication, and the effort you put in. Some methods, such as freelancing or selling photography, can generate income relatively quickly, while others, like building a successful blog or YouTube channel, may take more time and consistent effort to see significant results.

    Do I need to have prior experience to make money online?

    While having prior experience in a specific field can be advantageous, it is not always necessary. Many online platforms and opportunities welcome beginners and offer resources and guidance to help you get started.

    How can I ensure a steady income while working online?

    Building a steady income online requires consistency, professionalism, and diversification. It is advisable to explore multiple income streams rather than relying on a single source.

    Is it too late to start earning money online?

    No, it is never too late to start earning money online. The digital landscape continues to evolve.

    What are the PCFix earning methods?

    PCFihow to make money onlinex earning methods offers completing online surveys and participating in various tasks, providing opportunities to earn money from laptops.

    How to earn money online using laptop?

    Explore freelancing gigs or start an online business to make money on the internet.

    How to make money online?

    You can make money online through freelancing, tutoring, selling products, blogging, affiliate marketing, print-on-demand, online surveys, content writing, dropshipping, and social media management. Pick what suits you and start earning!

  • Walmart Case Study: Business Strategy, Marketing, and Supply Chain Excellence Explained

    Walmart is one of the largest retail companies in the world. It was founded in 1962 by Sam Walton and has its headquarters in the United States. The company’s main aim is to provide consistent discounts, loyal customer service, and fast, friendly service.

    Walmart’s target is to expand its business in large cities as well as spread retail stores throughout the world. The retail stores of Walmart are divided into four divisions: Walmart Supercenters, Discount Stores, Neighborhood Markets, and Sam’s Walmart aims to expand its business in large cities and open retail stores worldwide. Its retail stores are divided into four divisions: Walmart Supercenters, Discount Stores, Neighborhood Markets, and Sam’s Club warehouses. More than 100 million customers visit these Walmart Stores.

    It is very uncomfortable for small merchants and communities in America. Walmart reaches their town and provides low-cost offers and the best customer service. It is a very bad condition for small merchants and businessmen in America. To downtown merchants, Walmart just comes and takes over all the small stores.

    Its purchasing power, aggressive marketing, and providing low prices to customers by Walmart, tend to pull out the business of small merchants. Gradually, the dream of the Walmart company to become the largest retailer in the world is full filing day-by-day. However, they increase their business by wrong actions and do not respect the culture or language of the communities.

    This article serves as a case study of Walmart, examining its business strategies, revenue model, acquisitions, controversies, and impact on the retail market.

    Timeline Events of Walmart
    Walmart Business Model
    How Walmart Generates Revenue | Walmart Revenue Model
    Walmart Marketing Strategy
    Walmart – Acquisitions
    Walmart Controversies
    Walmart SWOT Analysis
    Walmart Future

    Timeline Events of Walmart

    The Timeline of events for the Walmart company since its inception.

    • 1960: Sam Walton opened his first discount store in Rogers, Arkansas.
    • 1981: Walmart becomes the largest company in America.
    • 1981: After becoming the largest company in America, they opened their stores in a small Louisiana town.
    • 1983: Walmart opened its stores in Pawhuska and Oklahoma.
    • 1986: Walmart claims that it can restore more than 4000 jobs to American Communities.
    • 1989: They launched a campaign about Environmental awareness that Walmart is aware of land, water, and air.
    • 1990: There are some activist groups against the expansion of Walmart’s stores.
    • 1990: Walmart closed its stores in Louisiana.
    • 1991: Walmart opened up its store in Iowa City.
    • 1998: Walmart’s founder, Sam Walton, created a family charity named Walton Family Charitable Support Foundation.
    • 1999: Walmart takes over the ASDA Chain (a British supermarket chain), and now they have stores and depots across the United States.
    • 2001: Walmart became the world’s largest retailer, with huge sales of $191 billion.
    • 2003: Walmart opened its stores in Beijing, and now they have 22 stores in China and counting.
    • 2006: Walmart closed its stores in Germany.
    • 2007: Walmart is operating more than 2500 retail units in Walmart International and has more than 500,000 employees in some countries.
    • 2007: By the end of this year, they had a net $45 billion in sales.
    • 2008: Walmart opened its wholesale facility in India. This is the first step of Walmart’s plan to sell products through its retail outlets in India.
    • 2018: Walmart acquired Flipkart for $16 billion and owned a 77% stake in India’s largest online retailer brand.
    • 2020: Walmart launches Walmart+, a subscription service to compete with Amazon Prime
    • 2023: Expands investments in robotics, data, and generative AI to improve operations.

    Walmart Business Model

    There are different business models followed by successful companies, which vary from time to time. This Walmart business case study analyzes the company’s strategies, challenges, and market influence, highlighting its role as a leader in the retail industry. The business model of Walmart is based on eliminating the middleman from the distribution channels. The advantage of removing the middleman is to provide benefits to the consumer by providing products at lower costs. The main motive of Walmart’s business strategy is to enter every segment of the market and dominate the market by providing products at a lower price. The Walmart case study in strategic management highlights how the company leverages its Everyday Low Prices strategy, efficient supply chain, and global expansion to maintain a competitive edge in the retail industry.

    The main marketing strategy of the company is based on leading on price, being competitive, and delivering a great experience with the motto of Everyday Low Prices.

    Everyday Low Prices

    Walmart’s strategy centers on offering consistently low prices across a wide range of products, from groceries to electronics, making it popular with budget-conscious shoppers who value convenience and quality. This focus on affordability gives Walmart a strong edge, especially among American consumers.

    In 2017, Walmart doubled down on this approach, investing significantly in price cuts, which boosted its revenue to over $485 billion and strengthened its reputation for value. As competition heats up, Walmart stays competitive by not only keeping prices low but also improving convenience and customer service, helping it maintain a leading position in the retail market.

    Walmart has three important segments mentioned below:

    Walmart U.S

    Walmart U.S. operates in the U.S. They provide customers with products and services that are not present physically in stores. They provide their services via the website and mobile application. The website of the Walmart company has a special feature that allows a third party to sell products. The company operates its business on various platforms like supermarkets, discount stores, neighborhood markets, and e-commerce websites.

    Walmart International

    Walmart International is also divided into three sections, which are retailers, wholesalers, and other small projects. These sections are also divided into various sections such as supermarkets, warehouses, electronics, apparel stores, drug stores, digital retailers, and many more.

    Sam’s Club

    It is the online platform of Walmart’s company, i.e., “samsclub.com”. This club consists of memberships in the only warehouse retailer operations. This section includes warehouse clubs in the U.S., as well as samsclub.com.


    Walmart – Business Model | How Walmart makes Money?
    Walmart is US-based multinational retail firm that owns and operates a network of superstores. Read the business model of Walmart & its strategy.


    How Walmart Generates Revenue | Walmart Revenue Model

    Case Study of Walmart
    Revenue of Walmart Worldwide from FY 2012 to 2024

    In the fiscal year ending January 31, 2024, Walmart generated a global revenue of approximately $648 billion, marking a 6% increase from the previous year. Walmart has grown into one of the world’s most recognized and valuable brands, operating a network of discount stores, supercenters, and neighborhood markets across the globe.

    The revenue model of Walmart deals with the principle of buying in bulk in one go. In this system, they got a huge discount from the manufacturers. They sell in small quantities at low prices. By reducing the price, they have a high sales volume, through which they have high earnings.

    Walmart generates its revenue by removing the middleman and selling its products directly to customers and services to businesses. The two main sources of revenue are Product revenue and Service revenue.

    Walmart’s revenue in the fiscal year ending January 2024 was $648 billion.

    Product Revenue

    Walmart has a wide range of products in various categories:

    • Grocery: In the grocery category, they have products like Daily needs products, dairy products, frozen foods, bakery, baby products, beauty aids, and many more.
    • Health and Wellness: The health and wellness category has products like Pharmacy products and clinical services.
    • Entertainment: The entertainment category has products like electronics, toys, cameras, movies, music, videos, and books.
    • General Merchandise and Specialty Products: Stationery, paints, hardware, Automotive, sporting goods, crafts, and seasonal merchandise.
    • Apparel: Apparel categories include apparel for men, women, boys, girls, shoes, jewelry, and accessories.
    • Home Appliances: Home appliances include home furnishing services, home decor, living, and horticulture.

    Service Revenue

    Walmart also provides services to generate revenue in various fields:

    • Financial Services: They provide financial services like prepaid cards, money orders, wire transfers, money transfers, bill payments, and so on.
    • VUDU Movie Streaming Services: This is a subscription-based OTT platform for buying and renting movies and watching TV shows on demand.
    • Clinical Services: Clinical Services include primary health care, Physical and Wellness checks, and Clinical lab tests.
    • Health Insurance Services: To cater to customers’ healthcare coverage requirements.

    Walmart Marketing Strategy

    Walmart’s Business Strategy Analysis is one of the most important parts of any business, whether it is small or large. This Walmart marketing strategy case study explores the company’s approach to pricing, promotion, and customer engagement. It is very important to make an effective marketing plan to survive in the market. Walmart uses the principle of business marketing penetration method, which is used to capture the market by offering lower prices and competitive prices to the consumers.

    The company follows cost leadership, which makes a huge profit for the company. The company provides low prices to the consumer and treats all the customers as king of the market to maintain the relationship between Walmart and the customer.

    According to Walmart, four factors drive the customer’s choice of retailer:

    • Price
    • Access
    • Experience
    • Assortment

    One more reason for the success of Walmart is purchasing products from local manufacturers in bulk in one go and selling them in small quantities. Buying from local manufacturers is a benefit for both. Buying more products from local manufacturers means they are creating more jobs and reducing the unemployment rate. They should provide good quality products at a lower price to maintain a good relationship with customers and continue to make profits in business.


    Walmart’s Marketing Strategies: The Largest Retailer in the World
    Walmart’s marketing strategy includes low pricing, broad product selection, efficient supply chain management, strong branding, and excellent customer service.


    Walmart Acquisitions

    Acquisition of Jet.com

    Walmart Acquired Jet
    Walmart Acquired Jet

    In 2016, Walmart bought Jet.com to boost its online shopping and compete with Amazon. Jet.com’s founder, Marc Lore, joined Walmart’s leadership and brought strong e-commerce experience.

    With Lore’s help, Walmart improved its online business, bought brands like Bonobos and Moosejaw, and used Jet.com’s tech and data tools to make its supply chain better and understand customers more.

    This move helped Walmart grow faster in the digital space and attract more young, urban shoppers. It also showed Walmart’s serious push to become a strong player in e-commerce. Though Jet.com was later shut down, its impact on Walmart’s online growth was long-lasting.

    Walmart-Flipkart Acquisition

    Walmart Case Study
    Walmart Acquired Flipkart

    Flipkart is one of the leading Indian e-commerce brands. In 2018, Walmart took a 77% stake in India’s largest e-commerce company, Flipkart, and made the world’s biggest purchase of an e-commerce company.

    After this acquisition, the future of the eCommerce industry in India has become more competitive than ever.

    The three main reasons for the acquisition of Flipkart are Flipkart’s leadership in some lucrative sections, its payment platform, and the company’s talent pool.

    Here are some key outcomes of Walmart’s acquisition of Flipkart:

    • Market Entry: The acquisition allowed Walmart to enter India’s growing eCommerce market, which is expected to be one of the largest in the world. Flipkart has a strong presence, with over 200 million registered users and a wide range of products.
    • Competing with Amazon: Walmart’s acquisition of Flipkart was a strategic move to compete with Amazon, which is rapidly growing in India. This acquisition gives Walmart a strong position in the Indian eCommerce market.
    • Technological Advancement: Flipkart’s advanced technology and eCommerce expertise have helped Walmart improve its online services. Flipkart offers features like mobile payments, personalized recommendations, and data analytics, enhancing Walmart’s customer engagement.
    • Supply Chain Improvement: By using Flipkart’s strong supply chain and logistics in India, Walmart has improved its delivery and fulfillment operations. This has made their logistics more efficient.

    Walmart, the world’s largest company, continues to expand its business by improving its strategies every day. The main reason for the success of Walmart is the EDLP system, i.e., Everyday Low Price. They are working aggressively to maintain profits, market shares, and provide low prices to consumers. There are many business ideas to gain profit from a market. It all depends on how you play the cards for a profitable business.

    Walmart has made acquisitions of 28 organizations and has 16 sub-organizations.


    Amazon vs. Walmart: Retail’s Ultimate Showdown
    Amazon and Walmart make for an interesting study as they operate within the same retail space, sell to the same customer base, and boast a wide product repertoire.


    Walmart Controversies

    Walmart has below controversies attached to it:

    • In recent years, Walmart has faced accusations of mistreating workers and paying low wages, with many employees saying they have bad working conditions and not enough pay.
    • The company has also dealt with legal problems, including a big gender discrimination lawsuit from 2001 that was settled for $11 million.
    • Walmart’s low prices and aggressive pricing strategies have been criticized for putting small businesses out of business and harming traditional shopping areas in many communities.

    Walmart SWOT Analysis

    Walmart SWOT Analysis
    Walmart SWOT Analysis

    Strengths

    • Everyday Low Prices (EDLP) Strategy: Strong pricing advantage attracts cost-conscious shoppers.
    • Massive Global Presence: Operates thousands of stores worldwide across various formats.
    • Strong E-commerce Push: Acquisitions like Jet.com and Flipkart boosted digital reach.
    • Efficient Supply Chain: Advanced logistics and bulk buying reduce costs.
    • Brand Value & Trust: One of the most recognized and valuable retail brands globally.
    • Diverse Revenue Streams: Earns from both product and service segments.
    • Technological Advancements: Investments in AI, robotics, and data analytics enhance operations.

    Weaknesses

    • Negative Public Image in Communities: Seen as harmful to small merchants and local businesses.
    • Labor Controversies: Allegations of low wages, poor working conditions, and legal issues like discrimination.
    • Cultural Insensitivity: Accusations of not respecting local culture or languages in new markets.
    • Store Closures: Failed expansions in countries like Germany and Louisiana hurt global strategy.

    Opportunities

    • Expansion in Emerging Markets: India and other developing nations present strong growth potential.
    • Automation and Technology: Increased automation can cut costs and improve efficiency.
    • Digital Retail Growth: Rise in online shopping offers huge scope for Walmart+ and e-commerce operations.
    • Sustainable Business Practices: More focus on environmental campaigns can improve public perception.

    Threats

    • Fierce Competition: Faces stiff competition from Amazon and local retailers worldwide.
    • Activist & Legal Pressure: Increasing resistance from activists and lawsuits may affect growth.
    • Economic Fluctuations: Inflation, supply chain issues, or recessions can reduce consumer spending.
    • Public Backlash: Continued criticism for harming small businesses and communities may affect the reputation.

    Walmart Future

    By the end of Fiscal Year 2026, Walmart expects that around 65% of its stores will utilize automation, with about 55% of fulfillment center operations transitioning to automated facilities. Additionally, the company anticipates a potential 20% improvement in unit cost averages.

    FAQ’s

    What is the business model of Walmart?

    The business model of Walmart is based on eliminating the middleman from the distribution channels. The advantage of removing the middleman is to provide benefits to the consumer by providing products at lower costs.

    What is the motive behind Walmart’s Business Strategy?

    The main motive of the Walmart business strategy company is to enter every segment of the market and dominate the market by providing products at a lower price.

    What is Walmart’s Market Strategy?

    The company follows cost leadership which makes a huge profit for the company. The company provides low prices to the consumer and treats all the customers as king of the market to maintain the relationship between Walmart and the customer.

    How does Walmart generate revenue?

    The earning model of Walmart deals with the principle of buying in bulk in one go. In this system, they got a huge discount from the manufacturers. Walmart generates its revenue by removing the middleman and selling its products directly to the customers and services to businesses.

    What are the main sources of revenue for Walmart?

    The two main sources of revenue are:

    • Product revenue
    • Service revenue

    Is Walmart owned by China?

    The Walmart branch in China is majority Chinese-owned. But predominantly it is owned by Sam Walton’s many children.

    Why is Walmart so cheap?

    They sell in small quantities at low prices. By reducing the price they have high sales volume through which they have high earnings. Hence, by selling in high volume they can sell it at a cheap price and still gain profit.

    What are the sub-organisations under Walmart?

    There are 16 sub-organisations of Walmart. Some of them are:

    • Walmart Labs
    • Seiyu Group
    • Walmart Canada
    • Sam’s Club
    • Mas Club
    • Lider
    • Vudu

    What are the top acquisitions of Walmart?

    Walmart has acquired 28 companies. Some top acquisitions are:

    • Flipkart
    • Thunder
    • Art.com
    • Botmock
    • MeMD
    • Polymorph
    • Aspectiva

    Identify the major factors contributing to the success of Walmart in tough times?

    Walmart’s success in tough times is driven by its Everyday Low Prices strategy, strong supply chain, and ability to adapt quickly. Its scale allows bulk purchasing, keeping prices low, while investments in e-commerce, automation, and data analytics boost efficiency. Local sourcing and a wide product range also help maintain customer loyalty.