Amazon, the massive online retailer, announced on 27 October that it had exceeded its goal of $20 billion in total exports from India over the past ten years and is now aiming for $80 billion in outflows by 2030. Since its introduction in 2015, Amazon has registered over 200,000 exporters who sell over 750 million domestic products under its Global Selling programme.
Over the past year, the company’s overall seller base has increased by more than 33%. Amazon’s 2020 intention to facilitate $10 billion in e-commerce exports by 2025 was then changed to $20 billion in the same time frame.
Amazon Enjoying Fruitful Ride in India
The company claims that categories such as health and personal care (45%), beauty (45%), toys (44%), home (39%), clothing (37%), and furniture (36%) have the strongest 10-year (2015–2025) compound annual growth rate (CAGR). The momentum, according to Srinidhi Kalvapudi, head of Amazon Global Selling India, is a reflection of Indian companies’ aspirations and the expanding significance of e-com exports in international trade.
Building on this success, Amazon is committed to making international selling easier through technological innovation, capacity building, and ecosystem partnerships as it strives to reach its $80 billion cumulative e-commerce export target by 2030. It is still dedicated to supporting India’s e-commerce export expansion in keeping with the government’s objective of achieving $200–$300 billion by 2030.
US and EU Top Markets for Amazon
The two largest international markets for Amazon under the programme are the US and the EU. Germany, Canada, the United Arab Emirates, France, Italy, Spain, and Saudi Arabia are a few additional markets, though.
When asked how the company’s exports are affected by changes in international trade rules, such as the elimination of the “de minimis” system, Kalvapudi responded that it’s a long-term story of structural strengths and creating skills that can compound over time. Because it is a structural tale rather than a seasonal one, Amazon continues to concentrate on these controllable inputs. Building the appropriate capacities is also important, and we have already surpassed the targets. Prior to the ‘de minimis’ exemption, packages under $800 could enter the US duty-free and with no scrutiny.
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•Amazon surpasses its $20 billion e-commerce export target from •Sets a new goal to reach $80 billion in exports by 2030. •Achieved through the Amazon Global Selling program launched in •Over 200,000 Indian exporters registered under the program. •Sellers offer 750+ million ‘Made in India’ products globally. •Seller base up 33% in the past year. |
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