India is quickly becoming a major production location for Google Pixel smartphones. The Economic Times said that Alphabet is planning to export its high-end Pixel 10 Series devices in addition to expanding local production of these devices.
The company is taking this action in an effort to strengthen its supply network outside of Taiwan and lower the risks associated with US tariffs. The US tech giant is in advanced talks with Dixon Technologies and Foxconn, its current Indian manufacturing partners, as well as possible new suppliers like Bhagwati Products, which is owned by Micromax.
According to the news article, Alphabet may soon phase out the Pixel 9a model, which these vendors now assemble.
Pixel Likely to Follow Apple’s Export Model
According to the news article, industry insiders have suggested that India may be used as a production hub for global markets, including the US, even though Alphabet has not confirmed particular export destinations.
Pixel 10 Production Partners: Dixon, Foxconn & Micromax’s Bhagwati Products
According to an executive cited in the news story, Pixel exports may follow a similar trajectory if Apple is able to ship large quantities of goods from India to the US. Additionally, Alphabet is attempting to increase its visibility in India. In addition to selling handsets through Reliance Digital, Croma, Sangeetha Mobiles, Poorvika, and more than 2,000 smaller retail locations, the business has hired 18 distributors.
Since local production began a year ago, import taxes have been lowered by 16.5%, increasing the competitiveness of Pixel smartphones against Apple’s iPhone and Samsung’s high-end Galaxy models.
Pixel’s Distribution Network in India
With the help of 18 distributors, including Reliance Digital, Croma, Sangeetha Mobiles, and Poorvika, the company is also increasing sales in India. These phones are sold in more than 2,000 small, multi-brand retailers.
Alphabet began manufacturing Google Pixel smartphones in India a year ago because local manufacturing lessened the burden of duties, allowing these phones to compete with the iPhone and Samsung’s high-end Galaxy models. Smartphone import taxes in India are 16.5%.
Alphabet Layoffs: Reorganization in Platforms & Devices Unit
According to a media report, this year Alphabet’s Google has let go of hundreds of workers from its Platforms and Devices business. This division is in charge of important products like the Chrome browser, Pixel devices, and Android software.
The layoffs come after a voluntary departure programme that was made available to staff members in January. The action is a component of a continuous reorganisation that started last year when Google combined its Chrome and Android teams under the Pixel and Devices group. This group is headed by Rick Osterloh, a company executive. The combined company employed around 20,000 people at the time of the merger.
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•Move aims •Manufacturing •Pixel 9a •Exports |
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